Government e Marketplace (GeM) will participate in the 44th India International Trade Fair (IITF) 2025, organised by the India Trade Promotion Organisation (ITPO) from November 14–27, 2025, at Bharat Mandapam, New Delhi. This year, GeM's focus is on strengthening market access for One District One Product (ODOP) sellers and enabling opportunities for women entrepreneurs, SC/ST-led MSEs, Self-Help Groups (SHGs), Farmer Producer Organisations (FPOs) and enterprises led by Divyangjan. GeM will set up a full-service pavilion, offering on-the-spot seller onboarding, a dedicated ODOP pavilion, and a catalogue-shoot zone for ODOP sellers. A live buyer experience and query-resolution desk will also be available where visitors can explore the features of the GeM platform and receive one-to-one support. Networking sessions will be held for under-represented seller groups to guide them on selling through GeM. Exhibitors participating in IITF 2025 will benefit from fast-track listing and increased visibility. GeM’s CEO is Shri Mihir Kumar. The release ID is 2190078 and visitor counter is 603. The release was posted on November 14, 2025, at 5:06 PM by PIB Delhi.
Key Entities Referenced
Government e Marketplace (GeM): An online platform for public procurement in India, aiming for efficiency and transparency.
India International Trade Fair (IITF): A major trade fair in India where GeM will participate to promote its platform and support sellers.
One District One Product (ODOP): A scheme to promote products from specific districts, with GeM focusing on onboarding ODOP sellers.
Ministry of Commerce & Industry
Government e Marketplace (GeM) to
participate in the 44th India International Trade
Fair (IITF) 2025
GeM to offer full-service pavilion with on-the-spot
onboarding, ODOP support and live buyer experience
Posted On: 14 NOV 2025 5:06PM by PIB Delhi
Government e Marketplace (GeM) will participate in the 44th edition of the India International Trade
Fair (IITF) 2025, organised by the India Trade Promotion Organisation (ITPO) from 14–27
November 2025 at Bharat Mandapam, New Delhi.
This year, GeM’s focus will be on strengthening market access for One District One Product (ODOP)
sellers by curating high-quality catalogues, streamlining onboarding and enabling meaningful
opportunities for women entrepreneurs, SC/ST-led MSEs, Self-Help Groups (SHGs), Farmer
Producer Organisations (FPOs) and enterprises led by Divyangjan.
GeM will set up a full-service pavilion at the fair, offering on-the-spot seller onboarding, a dedicated
ODOP pavilion and a catalogue-shoot zone for ODOP sellers. A live buyer experience and query-
resolution desk will also be available where visitors can explore the features of the GeM platform and
receive one-to-one support. In addition, networking sessions will be held for under-represented seller
groups to guide them on selling through GeM, navigating digital procurement and scaling their
businesses.
Exhibitors participating in IITF 2025 will benefit from fast-track listing and increased visibility to
thousands of government buyers on the GeM platform, while visitors will have access to live
demonstrations and real-time support aimed at improving procurement efficiency.
“Under the banner of Ek Bharat, Shreshtha Bharat, GeM is committed to building a procurement
ecosystem that is not just efficient, but deeply inclusive and globally relevant. When buyers and
sellers connect on a fair and transparent digital platform, the nation advances together,” said CEO,
GeM, Shri Mihir Kumar.
GeM’s participation in IITF 2025 represents a continued effort to broaden access to public
procurement and enhance opportunities for under-represented seller groups, in alignment with the
Government of India’s vision of Ek Bharat, Shreshtha Bharat. Stakeholders are encouraged to visit the
GeM pavilion, engage with the platform and explore avenues for strengthening an inclusive and
transparent procurement ecosystem.***
AD/NS/IB/AP
(Release ID: 2190078) Visitor Counter : 603
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