Parliament Question: AYUSH Nivesh Saarthi Portal

GOVERNMENT OF INDIA MINISTRY OF AYUSH LOK SABHA UNSTARRED QUESTION NO. 933.

TO BE ANSWERED ON 25TH JULY 2025 “AYUSH Nivesh Saarthi Portal”

933. Shri Aditya Yadav:

Will the Minister of AYUSH be pleased to state:

(a) whether recently launched AYUSH Nivesh Saarthi portal aims to boost traditional wellness systems as a strong economic sector of the country;

(b) if so, the details thereof; and

(c) the steps taken/proposed to be taken by the Government to achieve this goal? ANSWER THE MINISTER OF STATE (IC) OF THE MINISTRY OF AYUSH (SHRI PRATAPRAO JADHAV)

(a) and (b) Yes, the Ministry of Ayush has launched Ayush Nivesh Saarthi portal on 29th May 2025 which aims to boost traditional wellness systems as a strong economic sector of the country. The portal acts as a comprehensive investment facilitation platform, promoting opportunities in Ayush sector. It serves as a global hub for information related to trade in medicinal plants, derivatives & extracts and supports the growing export market for Ayush products encouraging research and development as well as collaborations between industry and academia. By streamlining the investor on-boarding process and offering detailed insights into export mechanisms & incentive schemes, it fosters strategic industry partnerships across sectors.

(c) Through Ayush Nivesh Saarthi Portal, Ministry of Ayush has consolidated existing policy frameworks & incentive structures, showcased investment ready projects and facilitated real time investor engagement under one unified interface.