**Summary:**
In response to Lok Sabha Unstarred Question No. 3993, addressed on August 18, 2025, the Ministry of Environment, Forest and Climate Change provided details regarding measurable behavioral indicators under Mission LiFE (Lifestyle for Environment). Mission LiFE is a citizen-led initiative designed to encourage sustainable lifestyles through voluntary actions. It encompasses 75 individual actions across seven themes: Save Energy, Save Water, Reduce Waste, Reduce E-waste, Say No To Single Use Plastic, Adopt Healthy Lifestyle, and Adopt Sustainable Food Systems.
The Ministry tracks LiFE activities reported by citizens, institutions, and organizations via the Meri LiFE portal, where data on the number of activities and participation is accessible. Activities aligned with Mission LiFE's seven themes, specifically those undertaken in Ecoclubs within schools, are captured on the Meri LiFE portal through integration with the Department of School Education Literacy's Ecoclubs portal.
In 2024, the Ministry launched the Ideas4LiFE initiative to solicit innovative ideas related to the seven themes of Mission LiFE from students, faculty, research scholars, and other individuals. A total of 1384 entries were received, and 21 ideas (the top three in each of the seven themes) were shortlisted and recognized on World Environment Day 2025.
Key Entities Referenced
Ministry of Environment, Forest and Climate Change: The Indian government ministry responsible for environment, forestry and climate change.
Mission LiFE: A citizen-led initiative focused on inspiring individuals to adopt sustainable lifestyles.
SHRI DHAVAL LAXMANBHAI PATEL: Member of Parliament who raised a question about Mission LiFE.
SHRI KIRTI VARDHAN SINGH: Minister of State in the Ministry of Environment, Forest and Climate Change who provided the answer.
Meri LiFE portal: A portal where citizens, institutions and organizations can report their LiFE activities.
Ecoclubs: School based clubs integrated with Meri LiFE portal to capture activities aligned with seven themes of Mission LiFE.
Department of School Education Literacy: Government department whose Ecoclubs portal is integrated with Meri LiFE portal.
Ideas4LiFE: An initiative under Mission LiFE to seek innovative ideas on the seven themes of Mission LiFE.
GOVERNMENT OF INDIA
MINISTRY OF ENVIRONMENT, FOREST AND CLIMATE CHANGE
LOK SABHA
UNSTARRED QUESTION NO. 3993
TO BE ANSWERED ON 18.08.2025
Measurable Behavioural Indicators under Mission LiFE
3993. SHRI DHAVAL LAXMANBHAI PATEL:
Will the Minister of ENVIRONMENT, FOREST AND CLIMATE CHANGE be pleased to
state:
(a) whether the Government has developed measurable behavioural indicators under
Mission LiFE;
(b) the methods/criteria used to track these indicators at school, community or Urban Local
Body (ULB) levels; and
(c) whether the Mission is integrated with Corporate Social Responsibility (CSR) or startup
innovation initiatives?
ANSWER
MINISTER OF STATE IN THE MINISTRY OF ENVIRONMENT, FOREST AND CLIMATE
CHANGE
(SHRI KIRTI VARDHAN SINGH)
(a) to (c):
Mission LiFE (Lifestyle for Environment) is a citizen-led initiative that focuses on
inspiring and enabling individuals to adopt sustainable lifestyles through every day voluntary
actions. It aims to nudge individuals and communities to practice a lifestyle that is synchronous
with nature. Mission LiFE comprise of non-exhaustive list of 75 individual LiFE actions spread
across seven themes (Save Energy, Save Water, Reduce Waste, Reduce e-waste, Say No To Single
Use Plastic, Adopt Healthy Lifestyle, Adopt Sustainable Food Systems), which are easy to
practice, by individuals, communities and institutions. Citizens, institutions, organizations can
report their LiFE activities on Meri LiFE portal and the data on number of activities and
participation is available on the said portal. The activities aligned with seven themes of Mission
LiFE, undertaken in Eco-clubs on Mission LiFE in schools are captured on Meri LiFE portal
through the integration of Eco-clubs portal of Department of School Education & Literacy.
An ‘Ideas4LiFE initiative’ under the framework of Mission LiFE to seek innovative ideas
from students, faculties, research scholars and others on seven themes of Mission LiFE was
launched by the Ministry in 2024. A total of 1384 entries were received, out of which, 21 ideas
with top 3 ideas in each of the seven themes were shortlisted and felicitated on the World
Environment Day 2025.
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