**Summary:**
This document addresses Lok Sabha Unstarred Question No. 3763 regarding the NIRYAT DISHA initiative, a proposed sub-scheme under the Export Promotion Mission (EPM) Scheme. The response, provided by the Minister of State in the Ministry of Commerce and Industry, Shri Jitin Prasada, clarifies that NIRYAT DISHA has not yet been formally launched and remains at the proposal stage as of August 12, 2025. Consequently, questions regarding its operational effectiveness, market outreach, achievements, impact on Indian businesses (including MSMEs and those in Maharashtra and the Jalgaon Lok Sabha constituency), integration of advanced technologies, number of beneficiaries, type of market access support provided, and data privacy safeguards are currently not applicable.
Key Entities Referenced
NIRYAT DISHA: A sub-scheme under the proposed Export Promotion Mission (EPM) Scheme by the Ministry of Commerce and Industry, intended to drive international holistic market access.
Ministry of Commerce and Industry: The Indian government ministry responsible for international trade and commerce.
Export Promotion Mission EPM Scheme: A proposed scheme by the Ministry of Commerce and Industry aimed at promoting exports.
Lok Sabha: The lower house of the Indian Parliament, where the question regarding NIRYAT DISHA was raised.
Smt. Smita Uday Wagh: Member of Parliament who raised a question about the NIRYAT DISHA initiative.
Maharashtra: An Indian state mentioned as a location for examples of Indian businesses expanding into international markets due to the initiative.
Jalgaon Lok Sabha constituency: A parliamentary constituency in Maharashtra, mentioned in the context of the number of businesses that have benefited from the NIRYAT DISHA initiative.
MSMEs: Micro, Small and Medium Enterprises, which are specifically mentioned as beneficiaries intended to be supported by the NIRYAT DISHA initiative.
GOVERNMENT OF INDIA
MINISTRY OF COMMERCE & INDUSTRY
(DEPARTMENT OF COMMERCE)
LOK SABHA
UNSTARRED QUESTION No. 3763
ANSWERED ON 12/08/2025
NIRYAT DISHA INITIATIVE
3763. Smt. Smita Uday Wagh:
Smt. Mahima Kumari Mewar:
Shri Khagen Murmu:
Will the Minister of COMMERCE AND INDUSTRY (वाणिज्य एवं उद्योग मंत्री) be pleased
to state:
(a) whether the Government has conducted any evaluation of the operational
effectiveness and market outreach capacity of the “Driving International Holistic Market
Access” (NIRYAT DISHA) initiative since its launch;
(b) if so, the details thereof along with the key achievements of the initiative and specific
instances where it has enabled Indian businesses, especially MSMEs, to expand into
international markets and boost exports, with examples from Maharashtra;
(c) the measures being undertaken to enhance NIRYAT DISHA’s capabilities through
integration of advanced technologies such as Artificial Intelligence, blockchain and real-time
trade intelligence systems;
(d) the total number of businesses that have benefitted under the initiative, including
those from Jalgaon Lok Sabha constituency, and the type of market access support provided;
and
(e) the safeguards in place to ensure data privacy, prevent misuse of trade-related
information, and maintain the integrity of exporters' business data?
ANSWER
वाणिज्य और उद्योग मंत्रालय में राज्य मंत्री (श्री णिणिन प्रसाद)
THE MINISTER OF STATE IN THE MINISTRY OF COMMERCE AND INDUSTRY
(SHRI JITIN PRASADA)
(a) to (e) The NIRYAT DISHA is a sub-scheme under the proposed Export Promotion
Mission (EPM) Scheme, which is currently at the proposal stage and has not yet been
formally launched. Thus the question of its evaluation regarding the operational effectiveness
and market outreach capacity does not arise.
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