The Swami Vivekananda Cultural Centre (SVCC) and Conayur, São Paulo, Brazil, jointly hosted the 3rd International Ayurveda Conference, showcasing India-Brazil Collaboration in Traditional Medicine, from November 14-15, 2025. Held under the aegis of the Indian Council for Cultural Relations (ICCR), the two-day event commemorated 40 years of Ayurveda in Brazil and brought together experts, practitioners, scholars, and students from across Latin America and India.
The conference centered on the theme "Diversity and Inclusion in Ayurveda: Caring for Everybody and Every Being" and was inaugurated by Ambassador of India to Brazil, H.E. Shri Dinesh Bhatia. Secretary, Ministry of Ayush, Dr. (Vaidya) Rajesh Kotecha, delivered the keynote address. Dr. Jyoti Kiran Shukla, Director of SVCC, also spoke at the event. The Consul General of India in São Paulo, Shri Hansraj Singh Verma also contributed to the event. The conference featured thematic lectures, plenary sessions, and a general assembly. The deliberations reaffirmed the growing global footprint of Ayurveda and set the stage for the upcoming WHO–Ministry of Ayush Global Summit on Traditional Medicine in New Delhi from 17th to 19th December 2025.
Key Entities Referenced
Ministry of Ayush: Indian government ministry responsible for the development and promotion of Ayurveda, Yoga and Naturopathy, Unani, Siddha and Homoeopathy.
Ayurveda: Traditional Indian medicine system, the focus of the conference.
Brazil: Country partnering with India on Ayurveda; first in South America to recognize Ayurveda.
New Delhi: Location for WHO-Ministry of Ayush Global Summit on Traditional Medicine.
ICCR (Indian Council for Cultural Relations): Organization under whose aegis the event was held and promotes cultural exchange.
AYUSH
SVCC and Conayur São Paulo Host 3rd
International Ayurveda Conference
Showcasing India–Brazil Collaboration in
Traditional Medicine
Conference marks 40 years of ayurveda in Brazil and
reinforces bilateral partnership in advancing traditional
healthcare
Ayurveda’s global expansion to be showcased at
upcoming 2nd WHO Global Summit on Traditional
Medicine in New Delhi
“Ayurveda reflects the philosophy of inclusivity,
compassion, and balance,” says Secretary Vaidya Rajesh
Kotecha
Traditional systems are increasingly finding scientific
expression, enriching global healthcare dialogue:
Ambassador Dinesh Bhatia
Posted On: 16 NOV 2025 10:13AM by PIB Delhi
The 3rd International Ayurveda Conference was jointly organized by the Swami Vivekananda
Cultural Centre (SVCC) and Conayur, São Paulo, Brazil, from November 14–15, 2025. The two-day
event, held under the aegis of the Indian Council for Cultural Relations (ICCR), commemorated 40
years of Ayurveda in Brazil and brought together experts, practitioners, scholars, and students from
across Latin America and India. The deliberations centered on the theme “Diversity and Inclusion in
Ayurveda: Caring for Everybody and Every Being.”
The conference was inaugurated by Ambassador of India to Brazil, H.E. Shri Dinesh Bhatia, who
highlighted the growing collaboration between India and Brazil in traditional systems of healthcare.
He observed that Ayurveda’s global relevance is being reinforced through advancing scientificresearch and international collaboration, which will further find expression at the forthcoming WHO–
Ministry of Ayush Global Summit on Traditional Medicine, to be held in New Delhi from 17th to 19th
December 2025
The Ambassador acknowledged Brazil’s pioneering contribution as the first South American country
to officially recognize Ayurveda and referred to the recent visit of Brazil’s Vice President, Mr.
Geraldo Alckmin, to the All India Institute of Ayurveda, New Delhi, as a landmark in strengthening
bilateral cooperation. Commending SVCC for its continued dedication to promoting Ayurveda and
Indian culture, the Ambassador conveyed appreciation to the Ministry of Ayush for supporting such
initiatives.
Delivering the keynote address, Secretary, Ministry of Ayush, Dr. (Vaidya) Rajesh Kotecha,
emphasized that Ayurveda embodies inclusivity, compassion, and the holistic equilibrium of body,
mind, and environment. He highlighted the strong India–Brazil partnership in traditional medicine,
reinforced through a Memorandum of Understanding between the respective Ministries of Health and
through institutional collaborations involving the National Institute of Ayurveda, Jaipur, and Brazilian
universities.
Dr. Kotecha lauded the teachers, researchers, and practitioners who have advanced Ayurveda in Brazil
over the past four decades. On behalf of the Union Minister of Ayush, Shri Prataprao Jadhav, he
reiterated India’s commitment, under the leadership of Prime Minister Shri Narendra Modi, to deepen
cooperation between the two nations in advancing evidence-based traditional medicine.
In her remarks, Dr. Jyoti Kiran Shukla, Director of SVCC, emphasized the shared heritage of wellness
traditions between India and Brazil and the role of SVCC and ICCR in promoting cultural and
academic collaboration in Ayurveda.
The conference featured thematic lectures, plenary sessions, and a general assembly focusing on
critical issues including ancestral knowledge, diversity and inclusion in Ayurveda, and the
professional regulation of Ayurveda in Brazil. Organizers announced that Ayurveda has now been
included in the Brazilian Classification of Occupations, marking a historic recognition for the system.
The Consul General of India in São Paulo, Shri Hansraj Singh Verma underscored the importance of
India–Brazil cooperation in advancing natural and preventive healthcare solutions.
The two-day programme included lectures such as Daivavyapashraya: The Healing of the Soul – A
Bridge between the Ganges and the West by Paulo Bastos Gonçalves, From Prithvi to Ākāśa: The
Journey of Subtle Transformation by Vanessa Santetti, and Ayurveda as a Path of Healing by Dr. Rita
Beatriz Tocantins, among several others. The conference concluded with the roundtable The Future of
Ayurveda in Brazil: Building the Next 40 Years.
The deliberations reaffirmed the growing global footprint of Ayurveda and set the stage for the
upcoming WHO–Ministry of Ayush Global Summit on Traditional Medicine in New Delhi, which
aims to further consolidate international cooperation in holistic health and sustainable wellness.***
SR/GS/SG
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