On December 17, 2025, the Ministry of Electronics and Information Technology (MeitY) issued an office order, pursuant to Ministry of Information and Broadcasting D.O. No. M-20011/10/2025- Press dated 12.11.2025. Shri Manish Shiva Zole, Deputy Director (PIB), has been appointed as Chief of Media & Communications (CMC) for MeitY. The CMC will act as the Single Point of Contact for all media engagements and information dissemination through various platforms.
The CMC will report directly to the Secretary (MeitY) and coordinate with AS/JS/GC on Information, Education, and Communication (IEC) matters. All Divisions of MeitY will route their media plans through the CMC. Expenditure on TA/DA and other working arrangements will be borne by MeitY as per entitlement.
The order is effective immediately upon approval of the Secretary (MeitY).
**Distribution:**
* Shri Manish Shiva Zole, Deputy Director (PIB) and CMC(MeitY)
* AS(AS)/AS(Pers.)
* All Group Coordinators, MeitY
* Dir(Pers.)/Dir(NK)/Dir(VT)/Dir(MYSK)
* Dir(Pers.III)/DS(Fin.)/DS(Genl. Admn.)/US(GC)/US(O&M)/SO(Pers.I)/SO(Pers.II)
* PAO/DDO
* Intra-MeitY Portal/MeitY Website Cell
**For Information:**
* DG, NIC/DG, STQC Dte.
* CEO(UIDAI)/DG(ICERT)/CCA
* CEOs of all Autonomous Societies and Companies under MeitY
* PS to MEIT/PS to MOS(E&IT)
* OSD/PPS to Secretary
* All DS's/US's
Sanjay Jaju, Secretary of the Ministry of Information & Broadcasting, issued a D.O. No. M-20011/10/2025-Press, dated 12th November, 2025. Each Ministry/Department will have at least one designated PIB officer who will act as single point-of-contact for all the information dissemination and publicity related issues. The seniormost PIB officer assigned to the respective Ministry/ Department will henceforth be called as Chief of Media & Communications (CMC). The CMC will be responsible for all matters relating to media engagements and information dissemination through print, TV, radio, digital media, and other platforms. The CMC will report directly to the Secretary of the Ministry/ Department and coordinate with the concerned AS/ JS, dealing with Information, Education, and Communication (IEC) matters in the Ministry/ Department. Email: secy.inb@nic.in
The SOPs shall apply to operations of CMC for executing paid and unpaid campaigns. The Chief of Media & Communications (CMC) in each Ministry would lead all the paid Campaign of the Ministry in terms of planning, conceptualising, and budgeting. CMC shall coordinate with CBC for the preparation of the Media Plan. CMC shall give its requirements to the CBC alongwith budget outlay in a specific format to be provided by CBC. CBC maintains a panel of Agencies for production of creatives. The requirement of the Client Ministry for engagement of a Multimedia/Production Agency will be placed with CBC by the CMC.
Key Entities Referenced
Chief of Media & Communications (CMC): Single point of contact for all matters relating to media engagements and information dissemination for each Ministry/Department.
Ministry of Electronics and Information Technology (MeitY): Government ministry; the CMC will act as Single Point of Contact for all matters relating to media engagements and information dissemination for this ministry.
Ministry of Information & Broadcasting: Government ministry; responsible for taking steps to streamline and strengthen communication by Press Information Bureau (PIB) officers in various Ministries/Departments for effective media and information dissemination.
Standard Operating Procedure (SOP): Document outlining the roles and duties of the CMC in each Ministry/Department.