The Ministry of Electronics and Information Technology (MeitY) has appointed Shri Manish Shiva Zole, Deputy Director (PIB), as Chief of Media & Communications (CMC), effective December 17, 2025. This appointment is in accordance with the Ministry of Information and Broadcasting D.O. No. M-20011/10/2025- Press dated 12.11.2025. The CMC will serve as the Single Point of Contact for all media engagements and information dissemination via print, TV, radio, digital media, and other platforms.
The CMC will report directly to Secretary (MeitY) and coordinate with AS/JS/GC on Information, Education, and Communication (IEC) matters. All MeitY divisions are instructed to route their media plans through the CMC. Expenditure related to the CMC's official tours and working arrangements will be covered by MeitY.
A Standard Operating Procedure (SOP) outlines the roles and duties of the CMC, including campaign strategy, media plan execution, drafting press releases, organizing press conferences, media liaison, fact-checking, media planning for events, conducting press tours, monitoring, and inter-agency coordination. The SOP also details administrative and logistical roles, budget and accounting procedures, and team composition.
According to file no. A-19014/7/2025-HR Section, the CMC in each ministry leads all the paid campaigns of the Ministry in terms of planning, conceptualising, and budgeting. The CMC will coordinate with CBC for the preparation of the Media Plan giving its requirements to the CBC alongwith budget outlay in a specific format to be provided by CBC. The necessary approvals for the creatives shall be taken by the CMC from the competent authority and the approved creatives will be shared with CBC for release. They will also coordinate with the Ministry's Media Cell, Minister's Office, and Secretary's Office for unified communication efforts.
The Under Secretary (HR) can be contacted at secy.inb@nic.in, or on phone at 011-23388395 / 23070417 in relation to this policy.
Key Entities Referenced
Chief of Media & Communications (CMC): A single point of contact for all matters relating to media engagements and information dissemination for each Ministry.
Ministry of Electronics and Information Technology (MeitY): The ministry for which the CMC has been appointed. Direct recipient of this order.
Ministry of Information and Broadcasting: The ministry who initiated the CMC structure. Original document is referenced in this order.
Standard Operating Procedure (SOP): Document detailing the roles and duties of the Chief of Media & Communications (CMC) in each Ministry/Department.
New Delhi: Location where the order was issued and where Ministries mentioned are likely headquartered.