On November 13, 2025, Banas Dairy and Bharatiya Beej Sahakari Samiti Limited (BBSSL) signed a Memorandum of Understanding (MoU) at Atal Akshay Urja Bhavan, New Delhi, to strengthen the potato value chain. This collaboration supports the Ministry of Cooperation’s initiative, inspired by Prime Minister Narendra Modi’s vision of “Sahakar se Samriddhi”. The MoU aims to develop a comprehensive seed-to-market value chain for potatoes. The agreement was signed in the presence of Dr. Ashish Kumar Bhutani, Secretary (Cooperation), Government of India, Shri Sangram Chaudhary, MD of Banas Dairy, and Shri Chetan Joshi, MD of BBSSL, along with senior officials. The partnership seeks to establish a "seed-to-market" potato value chain that ensures the production of certified, disease-free seed potatoes, promote scientific cultivation methods, contract farming arrangements, and efficient market linkages to enhance productivity, reduce input losses, and raise the income of potato-growing farmers. BBSSL will use Banas Dairy's tissue culture and aeroponic facilities, while Banas Dairy will provide technical and market support. Visitor Counter: 570.
Key Entities Referenced
Ministry of Cooperation: The primary Ministry responsible for the ‘Cooperation among Cooperatives’ initiative.
Sahakar se Samriddhi: Vision promoted by PM Narendra Modi to realize cooperation among cooperatives.
MoU (Memorandum of Understanding): Agreement between Banas Dairy and BBSSL to produce and distribute high-quality seed potatoes.
Banas Dairy: Cooperative dairy involved in the MoU to develop a comprehensive seed-to-market value chain for potatoes.
Bharatiya Beej Sahakari Samiti Limited (BBSSL): Organization involved in the MoU with Banas Dairy to produce and distribute high-quality seed potatoes.
Ministry of Cooperation
Banas Dairy and BBSSL Sign MoU to
Strengthen Potato Value Chain
Posted On: 13 NOV 2025 1:29PM by PIB Delhi
Inspired with PM Narendra Modi’s vision of “Sahakar se Samriddhi”, the signed MoU is
taking forward Ministry’s initiative of ‘Cooperation among Cooperatives’
The MoU aims to develop a comprehensive seed-to-market value chain for potatoes
An continuous endeavour is being undertaken to realise Hon’ble Prime Minister Shri Narendra
Modi’s vision of “Sahakar se Samriddhi” under the leadership of Hon’ble Minister of Home and
Cooperation Shri Amit Shah by promoting many initiatives of ‘cooperation among cooperatives’. In
this direction, Banas Dairy (part of Amul and Asia’s largest cooperative dairy) and Bharatiya Beej
Sahakari Samiti Limited (BBSSL) signed a Memorandum of Understanding (MoU) to produce and
distribute high-quality seed potatoes. The agreement was signed on 10th November, 2025 at Atal
Akshay Urja Bhavan, New Delhi, in the presence of Dr. Ashish Kumar Bhutani, Secretary
(Cooperation), Government of India, and senior officials, with Shri Sangram Chaudhary, MD of
Banas Dairy, and Shri Chetan Joshi, MD of BBSSL.
On this occasion, Secretary, Ministry of Cooperation Dr. Ashish Kumar Bhutani stated that the
partnership is an important milestone in empowerment and prosperity of farmers by strengthening
value chains and boosting productivity.This partnership aims to establish an comprehensive “seed-to-market” potato value chain that ensures
the production of certified, disease-free seed potatoes while promoting scientific cultivation methods,
contract farming arrangements, and efficient market linkages. By aligning technological innovation
with cooperative strength, the initiative seeks to enhance productivity, reduce input losses, and
ultimately raise the income and resilience of potato-growing farmers across the value chain. Under
the MoU, BBSSL will use Banas Dairy’s tissue culture and aeroponic facilities, while Banas Dairy
will provide technical and market support. Shri Sangram Chaudhary highlighted Banas Dairy’s
“Beyond Dairy” expansion, while Shri Chetan Joshi emphasized boosting self-reliance in seed
potatoes.
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(Release ID: 2189576) Visitor Counter : 570
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