**Policy Summary:**
This notification, S.O.3065(E), issued by the Department of Posts, Ministry of Communications, and effective from July 1, 2025, amends the accounting procedure for advertising and publicity expenditures related to Postal Life Insurance (PLI) and Rural Postal Life Insurance (RPLI).
The key change is that these expenditures will now be debited to Major Head 8016 (Income and Expenditure of Post Office Insurance Fund) instead of the previous budgetary support from MH3201 (Postal Services).
Specifically, all payments for PLI and RPLI advertising and publicity will be allocated as follows:
* **For PLI:** Major Head 8016, Sub Major Head 06 (Management Cost), Minor Head 101 (Promotion Marketing), Sub Head 01 (Promotion and Marketing in respect of PLI Funds), Detailed Head 05 (Advertisement and Publicity).
* **For RPLI:** Major Head 8016, Sub Major Head 06 (Management Cost), Minor Head 101 (Promotion Marketing), Sub Head 02 (Promotion and Marketing in respect of RPLI Funds), Detailed Head 05 (Advertisement and Publicity).
This notification partially modifies Department of Posts Notification No. 4622008LI VolII dated the 12th August, 2016 published in the Gazette of India Extraordinary No. 2045 dated August 17, 2016.
The Chief General Manager PLI, Tanweer Qamar Mohammad, equivalent to the Rank of Addl. Secy. Government of India, is the issuing authority.
Key Entities Referenced
Postal Life Insurance (PLI): A life insurance scheme provided by the Department of Posts, Ministry of Communications.
Rural Postal Life Insurance (RPLI): A life insurance scheme provided by the Department of Posts, Ministry of Communications, specifically targeting the rural population.
Department of Posts: A department under the Ministry of Communications, responsible for postal services and related schemes like PLI and RPLI.
Ministry of Communications: The government ministry overseeing the Department of Posts and related communication infrastructure.
New Delhi: The location where the notification was issued, indicating the headquarters of the Department of Posts.
Post Office Insurance Fund: Fund used for Income and Expenditure of Postal Life Insurance.
Tanweer Qamar Mohammad: Chief General Manager PLI Equivalent to the Rank of Addl. Secy.
Gazette of India: The official government gazette in which the notification was published.
रजिस्ट्री स.ं डी.एल.- 33004/99 REGD. No. D. L.-33004/99
सी.जी.-डी.एल.-अ.-10072025-264501
CG-DxLx-xEG-I1D0H0x7x2x0 25-264501
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असाधारण
EXTRAORDINARY
भाग II—खण् ड 3—उप-खण्ड (ii)
PART II—Section 3—Sub-section (ii)
प्राजधकार स ेप्रकाजित
PUBLISHED BY AUTHORITY
स.ं 2998] नई ददल्ली, बुधिार, िुलाई 9, 2025/आषाढ़ 18, 1947
No. 2998] NEW DELHI, WEDNESDAY, JULY 9, 2025/ASHADHA 18, 1947
सचं ार मत्रं ालय
(डाक जिभाग)
(डाक िीिन बीमा जनदिे ालय)
अजधसचू ना
नई ददल्ली, 1 िुलाई, 2025
का.आ. 3065(अ).— 17 अगस्त, 2016 को भारत के राजपत्र, असाधारण सं. 2045 म ेंप्रकाशित डाक शिभाग
की अशधसूचना स.ं 46-2/2008-एलआई (खंड-II) दिनांक 12 अगस्त, 2016 म ें आंशिक संिोधन करते हुए, राष्ट्रपशत, द्वारा
भाग-II-खडं -3(ii), क्रम स.ं 5 म ेंडाक जीिन बीमा (पीएलआई) और ग्रामीण डाक जीिन बीमा (आरपीएलआई) के शिज्ञापन
और प्रचार-प्रसार के संबंध में होने िाले व्यय को िततमान में डाक जिभाग द्वारा प्रदत्त बिटीय सहायता एमएच-3201 (डाक
सेिाए)ं के बिाए एमएच-8016 (डाकघर बीमा शनशध की आय और व्यय) स े पूरा करन े के शलए शिस्ततृ लेखा प्रदक्रया को
संिोशधत करन े का जनणतय शलया जाता हIै
4518 GI/2025 (1)2 THE GAZETTE OF INDIA : EXTRAORDINARY [PART II—SEC. 3(ii)]
1. डाक िीिन बीमा (पीएलआई) और ग्रामीण डाक िीिा बीमा (आरपीएलआई) के जिज्ञापन और
प्रचार-प्रसार के संबंध म ेंहोने िाले समस्ट्त भगु तान, मख्ु य लखे ािीषत - 8016, उप-मख्ु य लखे ािीष त06, लघु लेखािीषत
101 और उप लखे ािीष त01 और 02 स ेजनम्नानुसार डेजबट दकए िाएंगे।
1.1 पीएलआई के जलए
मख्ु य लखे ािीष त 8016
उप-मख्ु य लखे ािीष त 06 प्रबंधन लागत
लघ ुलखे ािीष त 101 प्रचार-प्रसार और जिपणन
उप लखे ािीष त 01 पीएलआई जनजधयों के संदभत म ें
प्रचार-प्रसार और जिपणन
जिस्ट्ततृ लखे ािीष त 05 जिज्ञापन और प्रचार-प्रसार सभी भगु तान इसके अतं गतत
डेजबट दकए िाए ं
1.2 आरपीएलआई के जलए
मख्ु य लखे ािीष त 8016
उप-मख्ु य लखे ािीष त 06 प्रबंधन लागत
लघ ुलखे ािीष त 101 प्रचार-प्रसार और जिपणन
उप लखे ािीष त 02 पीएलआई जनजधयों के संदभत म ें
प्रचार-प्रसार और जिपणन
जिस्ट्ततृ लखे ािीष त 05 जिज्ञापन और प्रचार-प्रसार सभी भगु तान इसके अतं गतत
डेजबट दकए िाए ं
2. यह अजधसूचना िलु ाई, 2025 के पहल े ददन से प्रभािी होगी।
[फा. स.ं 28-02/2025-एलआई]
तनिीर कमर मोहम्मद , मुख्य महाप्रबंधक (पीएलआई) (भारत सरकार में अपर सचिव स्त र के समकक्ष)[भाग II—खण् ड 3(ii)] भारत का रािपत्र : असाधारण 3
MINISTRY OF COMMUNICATIONS
(Department of Posts)
(DIRECTORATE OF POSTAL LIFE INSURANCE)
NOTIFICATION
New Delhi, the 1st July, 2025
S.O.3065(E).—In partial modification of Department of Posts Notification No. 46-2/2008-LI
(Vol-II) dated the 12th August, 2016 published in the Gazette of India Extraordinary No. 2045 dated
August 17,2016, the President is pleased to make the amendments of Part-II-Sec-3(ii), Sl no. 5 of
detailed Accounting Procedure to meet the expenditure for Advertising and Publicity of Postal Life
Insurance (PLI) and Rural Postal Life Insurance (RPLI) from MH-8016 (Income and Expenditure
of Post Office Insurance Fund) instead of the current budgetary support from MH-3201 (Postal
Services).
1. All the PAYMENTS on account of Advertising and Publicity of Postal Life Insurance (PLI)
and Rural Postal Life Insurance (RPLI) shall be debited to Major Head 8016, Sub-Major Head
06, Minor Head 101 and Sub Head 01 and 02, as under:
1.1 For PLI:
Major Head 8016
Sub Major Head 06 Management Cost
Minor Head 101 Promotion & Marketing
Sub Head 01 Promotion and Marketing in respect
of PLI Funds
Detailed Head 05 Advertisement and Publicity Debit all payments
1.2 For RPLI:
Major Head 8016
Sub Major Head 06 Management Cost
Minor Head 101 Promotion & Marketing
Sub Head 02 Promotion and Marketing in respect
of RPLI Funds
Detailed Head 05 Advertisement and Publicity Debit all payments
2. This notification shall come into force with effect from 01st day of July 2025.
[F. No.: 28-02/2025-LI]
TANWEER QAMAR MOHAMMAD ,Chief General Manager (PLI) (Equivalent to the Rank of
Addl. Secy.Government of India)
Uploaded by Dte. of Printing at Government of India Press, Ring Road, Mayapuri, New Delhi-110064
and Published by the Controller of Publications, Delhi-110054.