**Executive Summary**
The Ministry of Rural Development (MoRD) concluded its four-day participation at Bharat Tex 2026 on July 17, 2026, showcasing the entrepreneurial achievements of "Lakhpati Didis" from Self Help Groups (SHGs). The event facilitated engagement between rural women entrepreneurs and global buyers to promote traditional Indian textiles and handicrafts. While celebrating the milestone of 3 crore Lakhpati Didis, the government reaffirmed its vision to double this figure to 6 crore.
**Key Points / Main Content**
**Event Objectives and Participation**
* The MoRD, through the Deendayal Antyodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM), used the platform to highlight rural women's craftsmanship and enterprise.
* Lakhpati Didis from across India engaged with buyers, exporters, and industry representatives to explore market expansion and exchange ideas.
* The pavilion featured diverse traditional crafts, including Pattachitra, Pen Kalamkari, Phulkari embroidery, Eri silk, and Pashmina.
**The Saras Shakti Collection**
* This premium gifting initiative under DAY-NRLM focuses on curated, high-quality handcrafted products.
* The initiative emphasizes professional packaging and market readiness to help women-led SHGs access institutional and premium markets.
* It aims to preserve the authenticity of traditional crafts while meeting modern commercial standards.
**Livelihood and Mission Milestones**
* DAY-NRLM has successfully mobilized over 10 crore rural women into the SHG network.
* The government has surpassed the milestone of 3 crore Lakhpati Didis and is now working toward a target of 6 crore.
* The mission provides comprehensive support through financial access, skill development, and the establishment of sustainable market linkages.
**Impact Analysis**
**Lakhpati Didis and Rural Women Entrepreneurs**
**Impact**
They gain direct exposure to national and international markets, enabling them to showcase their skills, increase their household income, and build sustainable enterprises.
**Action Required**
Continue leveraging DAY-NRLM support to enhance product quality, adopt better packaging standards, and engage in networking opportunities provided at trade exhibitions.
**Industry Stakeholders (Buyers and Exporters)**
**Impact**
Stakeholders gain access to a diverse, authentic supply chain of traditional Indian textiles and premium handcrafted gifts.
**Action Required**
Explore avenues for procurement and collaboration with women-led SHGs and the Saras Shakti Collection to source authentic rural products.
**Ministry of Rural Development (MoRD) / DAY-NRLM**
**Impact**
The successful event reaffirms the Ministry's commitment to rural economic empowerment and provides a roadmap for reaching the 6 crore Lakhpati Didi goal.
**Action Required**
Maintain focus on strengthening skill development, facilitating credit access, and creating more international platforms for rural entrepreneurs to connect with global markets.
Key Entities Referenced
Deendayal Antyodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM): The flagship program of the Ministry of Rural Development aimed at reducing poverty by promoting diversified and gainful self-employment for rural women.
Lakhpati Didi initiative: A government program focused on enabling rural women in Self Help Groups to achieve an annual income of at least ₹1 lakh through sustainable enterprises.
Ministry of Rural Development (MoRD): The primary government body responsible for implementing rural livelihood missions and supporting women-led enterprises in rural India.
Bharat Tex 2026: A major international textile event used as a platform to showcase rural craftsmanship and facilitate market linkages for rural entrepreneurs.
Saras Shakti Collection: A premium gifting initiative under DAY-NRLM that helps women-led Self Help Groups access institutional and high-end markets with curated handcrafted products.
Ministry of Rural Development
Lakhpati Didis Showcase Rural Enterprise,
Traditional Crafts and Market Potential at Bharat
Tex 2026
प्रव तथ: 17 JUL 2026 4:01PM by PIB Delhi
The Ministry of Rural Development (MoRD), through the Deendayal Antyodaya Yojana-National
Rural Livelihoods Mission (DAY-NRLM), concluded its participation at Bharat Tex 2026 today,
showcasing the entrepreneurial spirit, craftsmanship and enterprise of rural women associated with Self
Help Groups (SHGs). Over the four-day event, the Ministry's pavilion served as a platform for Lakhpati
Didis from across the country to engage with buyers, industry representatives and visitors while
highlighting India's rich textile and handicraft traditions.
On the concluding day of the event, Smt. Neelam Shami Rao, Secretary, Ministry of Textiles; Shri
T.K. Anil Kumar, Additional Secretary, Ministry of Rural Development; Ms. Jayasree, Joint
Secretary, Ministry of Rural Development; and Ms. Swati Sharma, Joint Secretary, Ministry of
Rural Development, visited the Ministry's pavilion. They were received by Dr. Molishree, Director
DAY-NRLM. They interacted with participating Lakhpati Didis, learned about their entrepreneurial
journeys and explored the diverse range of handloom and handcrafted products created by women-led
SHG enterprises.
Throughout the exhibition, the Ministry's showcase attracted buyers, exporters, industry stakeholders and
visitors from India and abroad. The interactions provided participating women entrepreneurs with an
opportunity to present their products, exchange ideas with industry representatives and explore avenuesfor expanding their market reach.
The pavilion brought together an extensive collection of handloom products representing India's diverse
textile traditions. Visitors explored a wide range of creations, including Pattachitra, Pen Kalamkari,
Phulkari embroidery, Eri silk, Pashmina, and more, reflecting the creativity, skill and entrepreneurial
capabilities of rural women from different parts of the country.
A key attraction at the showcase was the Saras Shakti Collection, a premium gifting initiative under
DAY-NRLM that brings together carefully curated handcrafted products created by rural women SHGs.
With a focus on quality, design, packaging and market readiness, the initiative is helping women-led
enterprises access institutional and premium markets while preserving the authenticity of traditional crafts.
The participation of Lakhpati Didis at Bharat Tex 2026 highlighted the growing contribution of women-
led SHG enterprises to India's textile and handicraft sector. Through DAY-NRLM, rural women receive
support in accessing finance, strengthening their skills, developing enterprises and building market
linkages, enabling them to increase their incomes and create sustainable livelihoods.
DAY-NRLM has mobilised over 10 crore rural women into Self Help Groups across India. Building on
this extensive community institutional network, the Lakhpati Didi initiative is enabling rural women to
strengthen their livelihoods, increase their incomes and build sustainable enterprises. Having crossed the
milestone of 3 crore Lakhpati Didis, the Government is working towards the vision of creating 6 crore
Lakhpati Didis.
The Ministry's participation at Bharat Tex 2026 reaffirmed its commitment to strengthening women-led
rural enterprises by promoting market access, preserving India's rich textile and craft heritage, and
creating greater opportunities for rural women entrepreneurs to connect with national and international
markets through DAY-NRLM.
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