PROMOTION OF YOGA AND NATUROPATHY IN PUBLIC HEALTH
Issued by AYUSH
Read or download the official PDF of this gazette notification issued by the AYUSH on 11th August 2026. Classified under Press Release.
Executive Summary & Key Takeaways
Summary: Promotion of Yoga and Naturopathy in Public Health
The Ministry of Ayush is actively promoting Ayush systems of medicine, specifically Yoga and Naturopathy, through its Information Education and Communication (IEC) scheme. This initiative aims to enhance public outreach and awareness regarding healthy lifestyles and wellness.
Key Promotional Activities:
- Arogya Fairs: Organized at both National and State levels to represent all Ayush systems.
- Annual Celebrations:
- International Day of Yoga: Celebrated annually on June 21st.
- Naturopathy Day: Celebrated annually on November 18th to promote its principles and practices.
- Yoga Fests/Utsavs: Periodic events conducted to engage the public.
- Outreach Methods: Beneficiary engagement is achieved through a combination of physical participation and digital outreach across various social media platforms.
Expenditure Details (in Crores INR):
| Programme | F.Y. 2023-24 | F.Y. 2024-25 | F.Y. 2025-26 |
|---|---|---|---|
| International Day of Yoga | 24.16 | 16.45 | 57.38 |
| National Level Arogya Fair | 3.60 | 0.90 | 1.80 |
| State Level Arogya Fair | 0.35 | 1.02 | 0.70 |
| Yoga Parv/Fest | - | 0.29 | 0.20 |
| Naturopathy Day | 1.33 | 0.23 | 0.60 |
Administrative Information: This data was provided by Shri Prataprao Jadhav, the Union Minister of State (Independent Charge) for Ayush, in a written response to the Rajya Sabha on August 11, 2026.
Reference ID: 2297707 (PIB Delhi)
Key Entities Referenced
Ministry of Ayush: The central government ministry responsible for implementing schemes and programs to promote Yoga, Naturopathy, and other Ayush systems in public health.
Information Education and Communication (IEC) scheme: The primary scheme used by the Ministry to propagate Ayush systems through awareness activities, public outreach, and national programs.
International Day of Yoga: A major annual program celebrated on June 21st, supported by significant government expenditure for wide public and digital outreach.
Arogya Fairs: National and State-level events organized under the IEC scheme to represent all systems of Ayush and engage beneficiaries through physical and digital participation.
Naturopathy Day: An annual awareness initiative celebrated on November 18th to promote the principles of Naturopathy and its role in healthy lifestyle and wellness.
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AYUSH
PROMOTION OF YOGA AND NATUROPATHY IN
PUBLIC HEALTH
प्रव तथ: 11 AUG 2026 5:28PM by PIB Delhi
Ministry of Ayush implements the Information Education and Communication (IEC) scheme to promote
and propagate Ayush systems of medicine by conducting various awareness activities and programs for
wider public outreach. Under this scheme, Ministry organises National/State level Arogya Fairs
representing all system of Ayush including Yoga and Naturopathy, conducts Yoga Fests/ Utsavs and
celebrates important days of Ayush system including International Day of Yoga which is celebrated on 21st
June annually. Further, Naturopathy Day is celebrated on 18th November annually to create awareness
about the principles and practices of Naturopathy and its role in promoting healthy lifestyle and wellness.
The details of national programmes to promote Yoga and Naturopathy along with its expenditure is
attached at Annexure I. The beneficiaries covered under these events are not limited to physical
participation only as it engages beneficiaries through both physical participation and digital outreach on
various social media platforms, thereby ensuring wider public outreach.
Annexure-I
Expenditure Details of Programmes to promote Yoga and Naturopathy are as under: -
International Day of Yoga
S. No. F.Y. Expenditure Incurred
(in Crores)
1. 2023-24 24.16
2. 2024-25 16.45
3. 2025-26 57.38
National Level Arogya Fair
4. 2023-24 3.60
5. 2024-25 0.90
6. 2025-26 1.80State Level Arogya Fair
7. 2023-24 0.35
8. 2024-25 1.02
9. 2025-26 0.70
Yoga Parv/Fest
10. 2023-24 -
11. 2024-25 0.29
12. 2025-26 0.20
Naturopathy Day
13. 2023-24 1.33
14. 2024-25 0.23
15. 2025-26 0.60
This information was given by Union Minister of State (I/C) for Ayush, Shri Prataprao Jadhav in a written
reply in Rajya Sabha today.
***
SR/SV/SG
(रलीज़ आईडी: 2297707) आगंतुक पटल : 444
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