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Draft "Sagarmala lnnovation and Startup Policy"
Ministry of Ports, Shipping and Waterways
1
Background and Context
lndia comprises a signilicant size maritime sector with 12 lt/ajor and 200+ Non-
l/ajor Ports situated along its 7,500 km long coastline and a vast network of 14,500
km of potentially navigable wateruays. The country's maritime sector plays a
crucial role in its overall trade and groMh, with g5% of the country's trade volume
and 65% of the trade value being undertaken through maritime transport.
Due to strategic location on key international maritime trade routes; lndia has
embarked on the ambitious Sagarmala Programme to promote port-led
development in the country. The vision of the Programme is to reduce logistics cost
for EXltt/ and domestic trade with minimal infrastructure investment and this vision
is being realized by port modernization, port led industrialization, enhancement of
seamless port connectivity & coastal community development.
ln pursuance with the above objectives, Ii/inistry ol Ports, Shipping and Waterways
(MoPSW), through Sagarmala Programme, has been working on skill development
and applied research inrtiatives to improve skills, technology usage and practices in
the lndian maritime sector. lt has setup the National Technology Centre for Ports
Waterways (NTCPWC) at llT lvladras, Centre of Excellence in lvlaritime and
Shipbuilding (CEMS) at Vishakhapalnam and Mumbai and Centre for lnland and
Coastal lVlaritime Technologies (CICMT) at llT Kharagpur. lt is also working on
optimally using unused building in major ports (Jawaharlal Nehru Port, New
l\/angalore Port, Chennai Port, Vishakhapatnam Port etc.) to create Multi Skill
Development Centres (lt/SDCs) that can provide skilled manpower requirement to
the port and maritime sector.
MoPSW now envisages leveraging this background work to establish an innovation
and entrepreneurship ecosystem for the maritime sector by operationalizing the
"Sagarmala lnnovation and Startup Policy". This entails intensive collaboration
of It/oPSW academic and training inslitutions, private sector and convergence of
different Ministry schemes (Startup lndia, etc.) to develop an ecosystem to groom
fresh ideas/ approaches to address and solve issues of the lndian port and
maritime sector.
1.1 Challenges faced by Maritime startups
ln the last 5 to 6 years, especially after the launch of Startup lndia campaign, there
has been a continuous boom of startups in all industries, especially road
transportation-logistics, agriculture, fashion, medical, e-commerce, etc. through
Digital or lMobile App based technology as aggregation platform.
But there was a noticeable absence o{ startups in maritime sector, despite the
presence of lncubators all over lndia either on private basis or under schemes likeAtal lncubation centres.
Following are the challenges and needs lor rise of maritime startups in lndia,
.
Lack o1 vast maritime specific ecosystem and induslry coordinalion for startups,
so the creation of a solid sectoral innovation ecosystem is very imporlant to bring
funds and support startups
.
lt/aritime startups are often hardware startups, rather than generally found
software or app-based startups, and such hardware-based innovations require
much higher financial support over time. This, combined with lack of sectoral
private funding, are impediments for generating and deploying new ideas and
creation of viable business model
.
Need lo enhance visibility ol startups and interaction with companies for market
creation
.
Within the startup community, there is liltle in{ormation on various port and
maritime seclor processes and priority areas. Hence, there is a need for
dissemination of this information through startup ecosystem, incubators and
various other stakeholders
.
Need to create an ideation-stage seed fund and to bring maritime professionals
into angel investor's pool to bring lunding at initial stages
.
It/entorship from various sector associations, successful entrepreneurs and
induslrialists is required to guide startups
.
Support from Government entitles for fast tracking the project activities related to
ideasi concepts of startups is needed
.
Networking beyond country boundaries and participation in international projects
can benefit startups in the sector
.
Lack of ancillary industry network or conlacts for protolyping and pilot project
detailing needs lo be resolved
.
Lack of industry co-ordination centre to start joint industry proiects with
participation of ship owners, shipyards to get lN KlNb support to startups
.
Ever growing lnternational regulatory requlrements including IMO Regulations,
green ports, environment, safety and security
.
Current stadups are working in silos and there is a need to bring them together
to avoid duplication, make alliances, assist each other and expand themselves
through networking
.1 .2 lt,laritime Startup's growlh stages compared to Other Startups
Ivost of the marilime innovations involve complex hardware, governed by climate
change and marine pollution regulations, so it takes at least 2 years to reach a
minimum viable product. Even in case of digital solutions, it is not easy to
implement startup products and services due to varied stakeholders involved due
to regulations of state, central and international requirements. There is a higher
exlent oJ sensor use in shipping, making digitalization a costlier affair due to
monitoring, reporting and veri{ication regime adopted by IMO regulations to gain
the trust, avoid loopholes in manne safety and pollution control measures.
Therefore, early-stage Seed funding will be required to complete minimum viable
product in small scale to pilot scale phases.-)
STARTUP DEVELOPMENT PHASES
oo
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Figure 1: Long development phase lor Maritime Startups, lrom ldeation to Validalion 10
Cerlilication
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*ip" prritoryprr ' ?rort.r.i.ri..k rn : r.:t:,!aa..at,tra .i ,.r!. i olYrtr. t vtnu. tlr..ht
Figure 2: Possible Stages and funding synchronization for Maritime Startups
2
Startup Policy Vision and Focus Areas
This policy document lays down the {ramework to help maritime sector
stakeholders, innovators and startups to co-create the luture of lndia's maritime
sector. lt taps into the wider Blue Economy to extend financial, regulatory,
technical, marketing support to startups through incubators and accelerators al
various institutes.
2.1 Stariup Policy Vision
.
Bring ideas, innovative technology and entrepreneurial talent for port, shipping
and wateMays sector led prosperity to create new iobs and technological selt
sufficiency
.
Make lndia competitive with developed countries 1o achieve lion's share in lhe
worldwide maritime market
.
Develop ecosystem 10 support maritime startups rom technical, regulatory,
f
financial and marketing point ol view by bringing stakeholders together
2.2 Key Focus Areas
The lollowing are the key focus areas for the startups that can be considered
during the irst three years ol the policy implementation:
f
a. Decarbonization of Maritime lndustry and Green Port Technologies
b. Optimizing processes, improving efficiency and creating scale in the maritime
sector using Artilicial lntelligence and Machine Learning (Al&ML) f(e.g.
vessel{racking data using position analytics, improving logistics supply chain
through technology)
c. Enhancing security, transparency, and the traceability o{ data inputs Using-1
block chain for shared ledger
d. New age maritime education and lraining through simulation & augmented
reality
e. Enhancing cargo and passenger movement utilizing multi-modes of transport
f. Strengthen manufacturing processes through applications and innovation
(e.9. 3D printing etc.)
g. lnnovations in the field of alternate/ advance materials applicable in maritime
sector
h. Augmentation of Maritime Cybersecurity,
i. Development of smart communication including satellite programs for
maritime and waterways.
j.
Advancement of marine electronics
k. Direct transferable product application to the port and maritime sector
including Next generation e-Navigation, Smart technologies that automate
processes
l.
Upliftment of coastal community
Both financial and nonJinancial incentives have been detailed in this Policy. The
mobilization of these incentives will help to establish a longterm action plan,
network, infrastructure, and other resources to build a robust maritime innovbtion
ecosystem
3
Framework for Policy lmplementation
The framework is designed to evenly, as best as possible, distribute responsibilities
and benefits towards supporting the maritime startup eco system in the country.
The Framework is not only uselul for entrepreneurs with innovative ideas but to
every industry stakeholder as a new form of business model to ensure economic
justice to anyone risking his/her investment in Maritime Startups.
The overall governance of the program shall be carried out by Apex Committee.
Maritime lnnovation Hub (ltrllH) would be created as a separate vertical at the
lnstitute/ Organization nominated by [i/oPSW. [/lH will act as a focal point for all
startup activities in maritime sector for that lnstitutei Organization and shall include
a mix of working facilities for incubators/ accelerators, fabrication space for
prototypes, rental co-working spaces (for startup offices) and event space etc.
The nomination of lnstitute/ Organization by IVoPSW for creation of MIH shall be
on suo-moto basis or on the evaluation of proposals received from existing
lnstitute/ Organization seeking to be part of this policy's framework.
3-1 Apex Committee
The Apex Committee will provide overall guidance and approval to the
Programme. lt will monitor and periodically review the progress made by MIH of
various lnstitute/ Organizations. The Committee may also specify/ modify the
eligibility and evaluation criteria lor Startups, lncubators and Accelerators. The
Apex Commitlee shall initially consist of the lollowing members5-
1. Secretary, MoPSW - Chairman
2. Chairman, lnland Waterways Authority of lndia - [Vlember
3. Additional Secretary, MoPSW - Member
4. Additional Secretary & Financial Advisor, MoPSW - Ir/ember
5. Joint Secretary, Shipping - Member
6. Joint Secretary, Ports - Member
7. Chairman, lndian Ports Association - Member
8. At least 2 Experts on nomination basis (from organisations like Start up lndia/
lN/U/ CSL, DG Shipping etc.)- Ivlembers
9. Joint Secretary, Sagarmala - Member Secretary
3.2 [\.4arilime lnnovation Hub (IVIH)
The policy for promotion of startups in the maritime sector will be implemented
through MIH vertical created at lnstitute/ Organization nominated by tt/oPSW.
lnitially, NTCPWC llT, Madras shall act as nominated institute for developing tr/lH
under this policy.
It is expected that in near future, Ir/lH will also come up in other centre of
excellences, educational institutes and private sector.
MIH's shall meet the strategrc objectives described below:
.
Serve as the hub of the startup ecosystem for national and international
collaboration: ln order to maintain a thorough awareness of the worldwide
maritime ecosystem of startups, organisations, and research institutions, MIH
shall engage in knowledge-sharing and collaboration activities at national and
international level (including non-maritime businesses).. As a result, the startups
involved at IVIH will have access to resources including:
.
Technological advancement, success stories, and events taking place
around the world;
.
Access to global subject matter experts, serial entrepreneurs, business
leaders, and investors with the potential to get their entry and scaling in the
lndia.
.
Develop centralized repository : MIH shall develop a central database for all
pertinent information to assrst emerging entrepreneurs in the maritime industry.
The information shall cover all aspects of maritime ecosyslem, such as business
development, professional networking, educational programs, etc.
.
Develop incubators and accelerators - lr/lH shall setup physical facility for state-
of-the-art incubators/ accelerators. The incubator/ accelerator shall be developed
organically or by assislance/ collaboration with existing private players.
.
Attract investment - ln addition to the assistance ollered by this policy, IVIH is
responsible for linding and enticing financial sources for eligible startup
businesses and innovative maritime technology. Startups will receive assistance
from IVIH in securing further capital from outside investors.
.
Entrepreneur development: MIH will offer the "know-how" sessions about the
various aspects of the maritime industry to people of all ages, backgrounds and
professions. The [\tllH will also offer students/ recent graduates/ professionals
specialised knowledge programmes relating to entrepreneurship and startup
ecologies.
3.3 Startup lr4onitoring and Evalualion Group (SEIVG)
MIH shall be governed by Startup Monitoring and Evaluation Group (SEtr/G).-b-
lnstitute/ Organization shall appoint at least one (1) full time personnel for handling
day{oday operations and management of lvllH. SEIr/G shall initially consist of the
ollowing members
f
1. Head of lnstitute/ organization or olficial nominated by Head - chairman
2.2 Professors/ Principal Scientists on nomination basis from lnstitute/
organization in the areas of ocean Engineering, Naval Architecture, Al/ tt/ L/
loT etc. - Members
3. 1 Representative from 2 distinct tvlalor Ports each- Members
4. 1 Representative from MoPSW Organizations such as lnland waterways
Authority of lndia (lwAl) and cochin Port Authority (csL) etc. based on focus
area of MIH- Member
5. 1 Representative from Directorate General ol Shipping (DGS) - It/lember
6.2 expe( members on nomination basis from the starlup ecosystem,
invesiors, experts in the domain of R&D, technology development and
commercialization, entrepreneu rship and other relevant domains - Members
7. Personnel appointed for management of MIH - lVlember Secretary
ln case, sElvlG feels that requisite expertise is not available, additional domain
experts from academia/ industry/ other R&D organizations may be nominated, as
required.
The following are the functions of the SE[/G:
1. Operationalizing the Startup Policy in respective lnstitute/ Organtzation
2. Driving all necessary approvals, initiatives and funding for the Policy'
3. Development of MIH in line with this policy ob.iectives.
4. Finalization of Problem statements and setting up evaluation criteria for
startups
5. Ensuring the flow oi funds to the selected startups through Accelerators and
lncubators
6. Screening, shortlisting and selection ol the eligible startups for funding under
this policy
7. Regular identilication of bottlenecks in ecosystem and resolving these
bottlenecks
B. Monitoring the progress of the lvllH atlnstitute/ organization and maritime
innovation ecosystem across the country as a whole and provide
perlormance reports to the MoPSW at regular intervals (including KPls
provided in Annexure l).
9. Suggest Policy interventions to tvloPSW which will promote a conducive
environment for Start Ups in lvlaritime Sector.
.1 0. Ensuring that objectives of MIH are fultilled including mobilization of
stakeholders (investors, academia, mentors, State Govt bodies, corporates,
etc.) and other resources for maritime startups.
3.4 Sagarmala Startup Portal (SSP)
IUopSfr shall develop and implement of Sagarmala Startup Portal ISSP) for the
ouroose of this policv. The p<irtal shall be single window solution for all startup
-actiuities'
inclJding the details of startufl initiatives, publication of problem
ief dieO
statement, application protess and other knowledge resource etc'
The broad guidelines for development of portal are provided inAnnexure l'-
-'7
MoPSW reserves the right to select the portal development and management
lll
agency through nomination or tender basis. NTCPWC Madras shall be
nominated, initially, to develop and implemenl of SSP.
3.5 lncubators and Accelerators Guidelines
TTCHNOTOGY RTADINESS LTVEI (1RL)
Z
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6
5
t'
For any Startup related to innovation or product development, there are
Technology or Business Readiness Levels (TRLs) as illustrated by following figure.
t
Mostly TRLs 1-3 happens in the institutes and 4 to happens in real world industry
environment; where regulatory, financial, and marketing help will be crucial lor
success of any startup. For maritime seclor, this is more evident due to size of
hardwares, costs and stringent regulatory aspects. So, based on TRL levels and
startup requirements, lncubators help trom TRL 1-3/4 and the Acceleratoas help
{rom TRL 4-9 is very important.
3.5. 1 Scope of work {or lncubators
The main functions of incubators will be to support the startup fromTechnology
Readiness level 1-3 for the following oiferings:
.
To provide the handholding support to startups for developing their products and
concepts
.
ln depth calculations, study, design, data analysis, help for soltware's related to
simulations and hardware resources related to experiments, prototyping and
product development
. Provide recommendations to the SEMG for evaluation of applications ior
incentives under this policy to the startups being incubated by it
. Provide working space, mentorship, business plan assistance, support in
finance/ admin/ HR/ legal functions, etc. for startups which may not be even
registered as companies
.
Any other functions as decided by the SEMG
3.5.2 Scope ol work for Accelerator
The main functions of Acceleralor will be to support the startup lromTechnology
Readiness level 4-9 for the lollowing olferings:
. To provide recommendations to the SEI\/G for evaluation oi applications for
incentives under this policy to the startups-b'
.
To provide 360-degree support to Startups for expansion in the market
.
To prepare feasibility report for technical or business animations, modelling, and
dala analysis, technical calculations
.
To form/ Jacilitate consortium for undertaking joint industry pro.jects
.
To work with regulatory agencies for getting ln-principle approval for startup
concepts/ products
.
To empanel maritime experts and mariners as mentors and angel investors tor
pitching the ideas and funding.
.
To tie up and arrange funding for startups from other funding sources
.
To coordinate with shipping companies for onboarding pilot prolect testing in real
waters and at commercial scale
.
To provide support in participating in exhibitions and international events for
possible customers and scale up
.
To participate and disseminate information from lfUO-DG Shipping related
international projects
.
To tie up with international marine accelerators, technology centres, companies
and venture lunds for scaling up Startups e.g. Port XL, pier 7.1 , Liquid Grid,
Rainmaking, Maersk-Centre tor Zero Carbon Shipping
.
To provide legal and accountancy back up to startups for lp-patent filing,
Company registration, annual filings and closures
4
Funding and Other Support for lVlaritime Startups
4.1 Financial support to lvlaritime Startups
MoPSW shall earmark a corpus amount yearly for funding the startups in the key
focus areas, as may be decided by its Apex Committee from lime to time. The
available funding under this policy will be utilized to help maritime startups to reach
minimum viable product level, to develop proof of concept, for market expansion,
elc.
The following are the funding support available to startups:
4. 1.1 Seed Fund Scheme
1. This will be available to select startups that are part of incubators/
accelerators that are setup under this policy. Under this, financial assistance
of a maximum of Rs. 50 lakhs will be granted to potential startups to create a
minimum viable product/ services (MVp) based on innovative solutions/
processes / products/ services/ business models in shipping and maritime
sector. The applicant would be provided funds as per their genuine
requirements and as per appraisal/evaluation of their business plans by the
SEMG.
2. Expenses for the following broad activities would be supported under this
programme:
a. Prototype Development or Proof of Concept or Product Trials
b. Expenses on data generation/data acquisition for ideas working on lT side/Al
side
c. Fees for lP issues/one{ime technology licensing fees-1-
d. lvlanpower for day-to-day operations but not promoter's remuneralion
e. Dayto-day operational expenses like electricity bill, incubation charges etc.
f. Procurement of web hosting space, soltware licenses, marketing tools etc.
3. The grant shall be disbursed in milestone-based instalments. These
milestones can be related to development of business plan, development
o1
Minimum Viable Product etc. The milestones will finalised by SEti/G and
startup at the time of evaluation of proposal of the startup.
4. The maximum limit of Rs.50 lakh may be relaxed for outstanding and
strategic startups & ideas as decided by SEI\/G.
5. Seed fund shall strictly not be used by startups for creation of any lacilities
and shall be utilized for the purpose it has been granted for
4.1.2 Tech Pilot Grant
1. This will be provided to select startups for the commercialisation of
proprietary technology including market entry or scaling up. The Tech Pilot
Grant will be amounting to a maximum of Rs. 100 lakhs per startup.
2. Expenses for the following broad activities would be supported under this
programme:
a. Market entry, Commercialisation or scaling up
b. Manpower lor day{o-day operations bul not promoter's
remu neration
c. Day-to-day operational expenses like electricity bill, accelerator
charges etc.
d. Procurement of web hosting space, software licenses, marketing
tools etc.
3. The grant shall be disbursed in milestone-based inslalments. The milestones
will finalised by SEMG and Startup at the time of evaluation of proposal of the
startup.
4. The maximum limit of Rs. 100 lakh may be relaxed for outstanding and
strategic startups & ideas as decided by SEMG.
5. Tech Pilot Grant fund shall strictly not be used by startups for creation of any
facilities and shall be utilized for the purpose it has been granted for
4.1.3 Support from lr/oPSW Subordinate Offices, Autonomous Agencies and Public
Sector Underlakings
All MoPSW organizations including the Major Ports, lWAl and CSL shall endeavour
to create "Launchpads" for providing necessary handholding and field support to
selected startups. Launchpads may be developed in collaboration with IUIH
created under this policy. Launchpads shall be utilized lor the lollowing (including
but not limited to):
1. Carrying out Proof oi Concept trials and subsequent extended trials for
establishing the product perlormance in field environment
2. Facilitate pilot projects for nominated maritime startups.
3. Establishing working space at subsidised rates (preferably zero rental for 5
years; subsidized rentals for next 5 years)
4. Adoption of products and solutions on priority/ nomination basis._1.-
The SEMG may seek support of Launchpads for startups under its Ir/lH. lf required,
representative from such organizations may be made part of SElr/G for better
evaluation and support.
4.1 .4 Process of f unding to lnslitute/ Organization
The following details will be utilised with regard to funding under this policy:
1. The lnstitute/ Organization nominated be It/oPSW shall prepare a proposal
clearly explaining the available resources, inlrastructure and action plan to
operationalise and augment the startup ecosystem under this policy and send
it to Sagarmala Wing of It/oPSW.
2. The proposal shall be appraised and approved by the Apex Committee. A
Grant of up to Rs. 10 (ten) crore shall be provided to an approved lnstitute/
Organization in milestone-based instalments (minimum 3 instalments 40%,
40%,20%). The quantum of grant for each lnstitute/ Organization shall be
finalised by the Apex Committee based on proposal of lnstitute/ Organization.
3. A component ol lVlanagement Fee @ 5% of grant to the lnstitute/
Organization will be provisioned for administrative expenditure including
functions of SEMG (selection and due diligence of startups, and monitoring of
progress of beneficiary startups). For e.g. il an lnstitute/ Organization is
granted Rs. 1 crore of grant, then by including management fee @ 5%, the
total assistance would be Rs. 1.050 crore. The management fee shall not be
utilised for facility creation.
4. The grant will be disbursed to the lnstitute/ Organization in a separate
account created for the purpose of IVIH vertical as per fund flow procedures
defined by It/inistry of Finance.
5. When the cash-in-hand of the MIH vertical goes below 10% of the total
commitment by lVoPSW, the lnstitutei Organization may request lor the next
instalment, which shall be released to Institute/ Organization on submission of
proof of achievement of KPls and funds utilization certificate.
6. Apex Committee shall carry out periodic reviews based on a reporting
mechanism to be finalised with lnstitute/ Organization from time to time (at
least half yearly). The broad list of Key Performance lndicators is provided in
Annexure ll.
7. An lnstitute/ Organization can re-apply for funds under the policy when MIH
vertical has disbursed or committed its entire previously released grant.
B. ln case ol poor performance of any selected lnstitute/ Organization, Apex
Committee may decide to discontinue fund support and take further action,
as may be required. The un-utlized funds (including interest amount) shall be
remitted to Government of lndia as per applicable rules and procedures.
4.2 Other support to Maritime Startups through lt/oPSW
Once the Pilot Project is successful for any sta(up, the following initiatives may be
taken up by the lr,/oPSW on recommendation of SEtvlGs.
4.2.1 Relaxation for Public Procurement
lf in any tender bidding especially Government one, the maritime startups would be
given relaxation as given in the General Financial Rules 20.17. MoPSW may further
provide exempt/relaxation from financial qualification and experience requirements
for manufacturing inlensive startups.\t-
-
4.2.2 Procurement through Tender
lVloPSW or its associated organizations may invite tenders for providing solutions
to specific problems that can be solved by startups or explore alternative models.
4.2.3 Procurement lhrough Subcontracting
Tender documents may also incentivize the winning bidder to engage startups as
sub-contractors to deliver solution and services through Startups under the
lncubators/ Accelerators approved under this Policy, by exemption and relaxation
in case of any sub-contracting eligibility criteria (i.e., turnover, experience) stated in
the bidding contract.
4.3 Other support to lt4aritime Startups through ltrllH
4.3.1 Buyer-Seller lt/eets
Many times, Government entities are not apprised of the innovative technologies
that exist in the market. To lacilitate this information exchange, dedicated buyer-
seller meets shall be organized between Government departments, PSUs, and
autonomous bodies and startups. Many of the startup products may be a ready lit
for the Government departments to procure and hence shall provide a great push
in helping the frugal innovations.
4.3.2 Annual Startup Awards
Every year select startups will be recognized on an All-lndia basis based on their
innovation and impact to the maritime sector. These select startups will be taken
up by lncubators and Acceleralors, under this policy, for their turther growth. This
event maybe linked to any national maritime event or be conducled separately.
This event will be organized at MIH ol Instltute/ Organization nominated by
MoPSW on rolling basis.
4.3.3 Technical Knowledge Support for VCs
A lot o{ VCs do not actively invest in sectors that they do not have technical
experlise in. ln order to encourage the participation of VCs in the shipping space,
MIH vertical oJ the lnstitute/ Organization may collaborate with VCs to carve a
space for shipping startups in the respective VC's investment thesis.
4.3.4 Support to Non Registered Startups/ lndividuals/ Groups with ideas in
Maritime Sector
lf a studenUs or individual/s approache the MIH with an ideas that has potential in
the Maritime Sector, MIH shali brovide requisite support to student/s or individual/s
for registration of startup and availing Departmenl for Promotion of lndustry and
lnternal Trade (DPllT) iecognition. Post which, the startup may seek support
provided in this policy.
5
Seleclion ol Startups to get funding under the policy
5.1 Procedure for selection
The following process will be utilised with regard to funding under this policy:
1. lnstitute/ Organization shall constitute SEMG posl seeking commitment jrom
various member. tr/lH vertical will be created at lnstitute/ Organization.
lncubators/ accelerators shall be developed organically and/ or lrom private
sector at the MlH.2. Sagarmala Startup Portal, which will have details of the start up program,
eligibility criteria, application form, contact details and FAQ's etc., will be used
for the purpose ol this policy.
3. The startups shall be selected through an open, transparent and fair process,
as per the approved policy, as amended from time to time. tr/lH will run online
and offline campaigns to popularize this initiative and will reach out to startup
community, institutions for better reach, visibility and soliciting applications.
4. SEMG shall create the problem statements. An online call for applications
shall be hosted on an SSP ongoing basis (at-least half yearly). Applicants can
apply for funds to any MIH of their prelerence.
5. Once the application deadline is over, All applications received will be shared
online to incubators/ accelerators of the MIH selected by the startup.
lncubators/ accelerators shall shortlist the applications based on the business
proposal or the pitch deck submitted by startups conducting appropriate
scrutiny and due diligence in line with eligibility criteria guidelines provided in
section 5.2 (including but not limited to functionality, economic viability, team,
educational background, product/service overview, business model, customer
profile, market size, quantum o1 funds needed, pro.iected utilization plan lor
funds and R&D capability etc.)
6. The shortlisted application shall be proposed to SEMG for approval by
lncubators/ accelerators. lncubators/ accelerators may recommend startups
on suo-moto basis.
7. SEMG selection meeting shall be organized lor tinal approval of shortlisted
startups in line with criteria guidelines provided in section 5.3 (or as finalised
by SEMG). It/inimum quorum for a SEMG selection meeting to happen is 7
and SEIvIG can opt- in additional members for required expertise. The
shortlisted applicants shall be asked to pitch/present the idea to the SEMG.
SEMG may request additional information from startup, il necessary, for
evaluation.
8. SEMG shall arrive at final selection of startups through voting. Additional
members nominated specifically for selection meeting shall not have voting
rights. Along with the approval, SEMG shall clearly define the amount of
grant, milestones for payment and KPls for evaluation tor startups.
9. lf solutrons offered by startups are sufficiently diflerent, SEI\/G may select two
or more startups for one problem statement,
10. The detailed minutes of SEMG selection meeting and the list of selected
startups shall be circulated among SEMG members and MopSW for
information and suggestions (if any).
11. On approval, lncubator/ Accelerator shall reach oul to the startups and
facilitate the lunding to them. The incubatori accelerator shall perform
comprehensive due diligence before executing a legal agreement with the
selected startups. The release of the grant to startup shall be post
agreement. Subsequent disbursement shall be linked to the achievement of
previously- specified milestones as per agreement between the startup and
incubator/ accelerator.
5.2 Eligibility Guidelines
The guidelines shall be as follows and in line with the Seed Fund Scheme
oJ
Startup lndia initiative:_tg-
1. At the time of application, startup shall be incorporated
a. Seed Fund Grant: Not more than 2 years ago
b. Tech Grant: Not more than 5 years ago
2. Startup must have a business idea to develop a product or a service with
market fit, viable commercialization, and scope ol scaling.
3. Startup must have the solution or product in the maritime sector for Focus
Areas as specified in this Policy.
4. Startup should be using technology in its core product or service, or business
model, or distribution model, or methodology to solve the problem being
targeted.
5. Startup should not have received more than Rs l0 lakh of monetary support
under any other Central or State Government scheme. This does not include
prize money from competitions and grand challenges, subsidized working
space, {ounder monthly allowance, access to labs, or access to prototyping
facility.
6. Shareholding by lndian promolers in the startup should be at least 51% at the
time of application to incubator/ accelerator for the scheme, as per
Companies Act, 2013 and SEBI (ICDR) Regulations, 2018.
5.3 Selection Criteria Guidelines
The SEMG shall consider the {ollowing guidelines for selection ol Startups:
1. The incubators and accelerators would need to submit in the proposal the
/
details of team profile, problem statement, product service overview,
business model, quantum ol funds needed, utilisation plan for funds and any
other detail as may be required by the SEMG to select a startup under this
policy.
2. The following provldes the indicative weights basis which the applications will
be evaluated by the SEMG:
S No. Criteria Details Weightage (%)
ls there a need Market size, what market gap is it
1 it a
lor this idea? filling, does solve real-world P"/"
problem?
2 Feasibility and reasonability of the
technical claims, methodology used/
Feasibility to be used for Prool of Concept and Q%
for
validation, roadmap product
development
3 Maritime sub-sector focus oI the
Potential
startup, technology implemented and R%
lmpact
the measurable impact
4 Novelty USP of the technology S%
5 Strength of the team, Technical and r"k
Team
Business Expertise in maritime sector
6 Fund Utilization
Roadmap of money utilization U%
Plan
Total 100/"
signed bY the SEMG-tq -
3. The SEI\/G shall finalise the criteria and weightages for selection o1 the
startups under this policy and present them during the proposal lor seeking
funds from the Apex Committee.
6
Review
MoPSW reserves the right to review and modify the sections ol the policy at any
time. The programme will be subject to mandatory review every year. The
programme will run for at least 5 years.
7
Annexure l:Guidelines for Sagarmala Startup Portal (SSP)
SSP would cover the following (including but not limited to):
.l . Centralised resource: Portal shall provide details of lramework(including
regulatory and funding support) as provided through this policy. lt shall also
provide additional information such as market research, patent/ trademark
facilitation etc.
2. Application Process: Portal shall be the primary source for startup
application and scrutiny process including the details of IMIH established
under this policy. Each MIH shall have separate login for the portal to upload
problem statements and retrieve applications. The startups shall be able to
select its preferred It4lH for application.
3. Networking: Portal shall have a marketplace for startups to share their work
and get connected to relevant stakeholders in the maritime ecosystem. lt
shall provide a platform for communication with mentors, corporates, industry
stakeholders etc.
4. Commercialization: Portal shall also act as a single point of contact for all
lPR, commercialization, and licensing related queries
5. Awards and events: One stop portal for competition and events around the
worlds. lt shall also host the annual startup awards as described in this policy
6. Online learning: Portal shall provide tutorials for startups to gain a
competitive edge in the market
8
Annexure ll: Key Performance lndicalors for evaluating I\,41H
The following shall be tracked and recorded by lvllH for objective evaluation report:
.
1 Number of relevant Problem Statement generated
2. Number and Growth of applicants, interests of entrepreneurs for enrolling
3. Number and Growth of Startups enrolled_tt
-
'I . For Seed Funds
2. For Tech Pilot Grant
4. For the all the startups enrolled, as applicable
1. Progress of proof of concept
2. Progress of prototype development
3. Progress of product development
4. Progress of field trials
5. Progress of market launch
6. Quantum of loan, angel or VC lunding raised through external sources
7. Gain in Technological/ Business Readiness
8. Actual/ Expected return on investment for each Startup
9. Jobs created by startup
10. Turnover of startup
11. Cost Savings
'12.
lncrease in Efficiency
13. Sustainability and scaling ol startup
'14.
Adoption of product in the market
5. Participation of startups in events across the world
1
5. Number of stakeholder interactions carried out
6. Number of Know-How session carried out
7. Any other appropriate parameter as decided during proposal evaluation ol
MIH