See Full Document Text
Red Herring Prospectus
August 11, 2025
(Please read Section 32 of the Companies Act, 2013)
(This Red Herring Prospectus will be updated upon filing with the RoC)
100% Book Built Issue
(Please scan this QR Code to view the RHP)
STUDIO LSD LIMITED
CORPORATE IDENTITY NUMBER: U92410MH2017PLC290116
REGISTERED OFFICE CONTACT PERSON EMAIL AND TELEPHONE WEBSITE
Unit No.302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate Name: Ms. Kiran Parmanand Goklani Email: compliance@studiolsd.in www.studiolsd.in
New Link Road, Andheri West, Mumbai - 400053, Maharashtra, Company Secretary and Compliance Telephone: +91 91371 95384
India Officer
OUR PROMOTERS: MR. PRATEEK SHARMA, MRS. SUMAN SHARMA AND MR. PARTH SHAH
DETAILS OF THE OFFER
TYPE FRESH ISSUE SIZE OFFER FOR SALE TOTAL OFFER SIZE ELIGIBILITY AND RESERVATIONS AMONG QIBs,
SIZE NIBs AND RBIs
Fresh Issue and Offer Fresh Issue of upto Offer for Sale upto Up to 1,37,50,000 Equity The Offer is being made pursuant to Regulation 229(2) of the Securities
for salele 1,10,00,000 Equity Shares 27,50,000 Equity Shares Shares aggregating up to ₹ and Exchange Board of India (Issue of Capital and Disclosure
aggregating up to ₹ [●] lakhs aggregating up to ₹ [●] [●] lakhs Requirements) Regulations., 2018, as amended. For details in relation to
lakhs reservation among QIBs, NIIs, IBs, please see "Offer Structure" on page
276 of this Red Herring Prospectus.
DETAILS OF OFFER FOR SALE BY PROMOTER (S)/ PROMOTER GROUP/ SELLING SHAREHOLDERS
NAME TYPE* NUMBER OF EQUITY SHARES WACA* (in ₹ per Equity Share) **
OFFERED/AMOUNT in ₹
Prateek Sharma PROMOTER 19,60,000 Equity Shares aggregating to ₹ Negligible
[●] lakhs
Suman Sharma PROMOTER 7,90,000 Equity Shares aggregating to ₹ Negligible
[●] lakhs
*P: Promoter, PG-Promoter Group, OSS: Other Selling Shareholder, WACA: Weighted Average Cost of Acquisition on a fully diluted basis
**As certified by M/s. GMJ & Co., Chartered Accountants, our Statutory Auditor, pursuant to the certificate dated July 29, 2025.
RISK IN RELATION TO THE FIRST OFFER
The face value of the Equity Shares is ₹2 each. The Floor Price Cap Price and Offer Price, determined by our Company and the Selling Shareholders, in consultation with the Book Running
Lead Manager, on the basis of the assessment of market demand for the Equity Shares by way of the Book Building Process , as stated under "Basis of Offer Price" on page 103 should
not be considered to be indicative of the market price of the Equity Shares after the Equity Shares are listed. No assurance can be given regarding an active or sustained trading in the
Equity Shares nor regarding the price at which the Equity Shares will be traded after listing.
GENERAL RISK
Investments in equity and equity-related securities involve a degree of risk and investors should not invest any funds in this Offer unless they can afford to take the risk of losing their
entire investment. Investors are advised to read the risk factors carefully before taking an investment decision in the Offer. For taking an investment decision, investors must rely on their
own examination of our Company and the Offer, including the risks involved. The Equity Shares in the Offer have not been recommended or approved by the Securities and Exchange
Board of India (the "SEBI"), nor does SEBI guarantee the accuracy or adequacy of the contents of this Red Herring Prospectus. Specific attention of the investors is invited to "Risk
Factors" on page 33”.
COMPANY’S AND SELLING SHAREHOLDERS’ ABSOLUTE RESPONSIBILITY
Our Company, having made all reasonable inquiries, accepts responsibility for and confirms that this Red Herring Prospectus contains all information with regard to our company and the
Offer, which is material in the context of the Offer, that the information contained in this Red Herring Prospectus is true and correct in all material aspects and is not misleading in any
material respect, that the opinions and intentions expressed herein are honestly held and that there are no other facts, the omission of which makes this Red Herring Prospectus as a whole
or any of such information or the expression of any such opinions or intentions misleading in any material respect. The selling shareholders accepts responsibility for and confirm the
statements made by them in this offer documents to the extent of information specifically pertaining to them and their respective portion of the offered shares and assume responsibility
that such statements are true and correct in all material respects and not misleading in any material respect.
LISTING
The Equity Shares offered through the Red Herring Prospectus are proposed to be listed on the SME Platform of National Stock Exchange of India Limited ("NSE Emerge”, the "Stock
Exchange"). For the purpose of this Offer, the Designated Stock Exchange will be National Stock Exchange of India Limited.
NAME OF THE BOOK RUNNING LEAD CONTACT PERSON CONTACT DETAILS
MANAGER AND LOGO
Telephone: +91 22 4972 9990
Shilpa Kanodia Email: ipo.studiolsd@corpwis.com
Corpwis Advisors Private Limited
NAME OF THE REGISTRAR AND LOGO CONTACT PERSON CONTACT DETAILS
Deepali Dhuri Tel: 022 4961 4132 / 3522 0056
E-mail: newissue@purvashare.com
Purva Sharegistry (India) Private Limited
BID / OFFER PROGRAMME
BID/OFFER OPENS ON August 18, 2025
BID/OFFER CLOSES ON August 20, 2025(1)
(1) UPI mandate end time and date shall be at 5:00 pm on the Bid/Offer Closing Date.Red Herring Prospectus
August 11, 2025
(Please read Section 32 of the Companies Act, 2013)
(This Red Herring Prospectus will be updated upon filing with the RoC)
100% Book Built Issue
(Please scan this QR Code to view the RHP)
STUDIO LSD LIMITED
Our Company was incorporated as ‘LSD Films Private Limited’, a private limited company, under the Companies Act, 2013 on February 02, 2017 pursuant to a certificate of incorporation
dated February 03, 2017, issued by the Registrar of Companies, Central Registration Centre ("ROC"). Subsequently the name of the company was changed from “LSD Films Private
Limited” to “Studio LSD Private Limited” pursuant to a special resolution passed by our shareholders in the extra ordinary general meeting held on July 17, 2020, and a fresh certificate of
incorporation dated September 03, 2020, was issued to our company by ROC Mumbai. Subsequently our Company was converted into a public limited company pursuant to a special
resolution passed by our shareholders in the extra ordinary general meeting held on August 9, 2024, and the name of our Company was changed to ‘Studio LSD Limited’ and a fresh
Certificate of Incorporation dated September 19, 2024, was issued to our Company by the Registrar of Companies, Central Processing Centre ("ROC"). For further details on the changes
in the name and registered office of our Company, see "History and Certain Corporate Matters" on page 160 of this Red Herring Prospectus.
Registered Office: Unit No.302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate, New Link Road, Andheri West, Mumbai – 400053, Maharashtra, India
Contact Person: Ms. Kiran Parmanand Goklani, Company Secretary and Compliance Officer.
E-mail: compliance@studiolsd.in Website: www.studiolsd.in
Corporate Identity Number: U92410MH2017PLC290116
OUR PROMOTERS: MR. PRATEEK SHARMA, MRS. SUMAN SHARMA AND MR. PARTH SHAH
INITIAL PUBLIC OFFER OF UP TO 1,37,50,000 EQUITY SHARES OF FACE VALUE OF ₹ 2.00 EACH OF STUDIO LSD LIMITED ( “OUR COMPANY” OR THE “ISSUER”) FOR CASH AT A PRICE
OF ₹ [●] PER EQUITY SHARE INCLUDING A SHARE PREMIUM OF ₹ [●] PER EQUITY SHARE (THE “OFFER PRICE”) AGGREGATING TO ₹ [●] LAKHS (“THE OFFER”), COMPRISING A
FRESH ISSUE OF UP TO 1,10,00,000 EQUITY SHARES OF FACE VALUE OF ₹ 2.00 EACH AGGREGATING UP TO ₹ [●]LAKHS BY OUR COMPANY (“FRESH ISSUE”) AND AN OFFER FOR
SALE OF UP TO 27,50,000 EQUITY SHARES (“OFFERED SHARES”) OF FACE VALUE OF ₹ 2.00 EACH AGGREGATING UP TO ₹ [●]LAKHS BY MR. PRATEEK SHARMA AND MRS. SUMAN
SHARMA (“SELLING SHAREHOLDERS” AND SUCH OFFER FOR SALE OF EQUITY SHARES BY THE SELLING SHAREHOLDERS, “OFFER FOR SALE”). OUT OF THE ISSSUE UP TO 6,88,000
EQUITY SHARES AGGREGATING TO ₹ [●] LAKHS WILL BE RESERVED FOR SUBSCRIPTION BY MARKET MAKER TO THE OFFER (THE “MARKET MAKER RESERVATION PORTION”).
THE OFFER LESS THE MARKET MAKER RESERVATION PORTION I.E. NET OFFER OF UP TO 1,30,62,000 EQUITY SHARES OF FACE VALUE OF ₹ 2.00 EACH AT A PRICE OF ₹ [●] PER
EQUITY SHARE INCLUDING A SHARE PREMIUM OF ₹ [●] PER EQUITY SHARE AGGREGATING TO ₹ [●] LAKHS IS HEREIN AFTER REFERRED TO AS THE “NET OFFER”. THE OFFER
AND THE NET OFFER WILL CONSTITUTE 26.50 % AND 25.17 %, RESPECTIVELY, OF THE POST OFFER PAID UP EQUITY SHARE CAPITAL OF OUR COMPANY.
THE FACE VALUE OF EQUITY SHARES IS ₹ 2.00 EACH. THE FLOOR PRICE IS ₹ 48.00 PER EQUITY SHARE WHICH IS 24.00 TIMES OF
THE FACE VALUE AND THE CAP PRICE IS ₹ 51.00 PER EQUITY SHARE WHICH IS 25.50 TIMES OF THE FACE VALUE. THE MINIMUM
BID LOT IS 4,000 EQUITY SHARES AND IN MULTIPLES OF 2,000 EQUITY SHARES THEREAFTER
THE PRICE BAND AND THE MINIMUM BID LOT HAS BEEN DECIDED BY OUR COMPANY IN CONSULTATION WITH THE BOOK RUNNING LEAD MANAGER AND WILL BE ADVERTISED
IN ALL EDITIONS OF BUSINESS STANDARD (A WIDELY CIRCULATED ENGLISH NATIONAL DAILY NEWSPAPER), ALL EDITIONS OF BUSINESS STANDARDS (A WIDELY CIRCULATED
HINDI NATIONAL DAILY NEWSPAPER) AND MARATHI EDITION OF NAVSHAKTI (A WIDELY CIRCULATED MARATHI DAILY NEWSPAPER, MARATHI BEING THE REGIONAL
LANGUAGE OF MAHARASHTRA WHERE OUR REGISTERED OFFICE IS LOCATED), AT LEAST TWO WORKING DAYS PRIOR TO THE BID/OFFER OPENING DATE, AND SHALL BE
MADE AVAILABLE TO THE NATIONAL STOCK EXCHANGE OF INDIA LIMITED ("NSE", THE "STOCK EXCHANGE") FOR UPLOADING ON THEIR WEBSITES IN ACCORDANCE WITH
THE SECURITIES AND EXCHANGE BOARD OF INDIA (ISSUE OF CAPITAL AND DISCLOSURE REQUIREMENTS) REGULATIONS, 2018, AS AMENDED (THE"SEBI ICDR REGULATIONS").
In case of any revision in the Price Band, the Bid/ Offer Period will be extended by at least three additional Working Days after such revision in the Price Band, subject to the Bid/ Offer Period not exceeding 10
Working Days. In cases of force majeure, banking strike or similar circumstances, our Company may, in consultation with the BRLM, for reasons to be recorded in writing, extend the Bid / Offer Period for a minimum
of three Working Days, subject to the Bid/ Offer Period not exceeding 10 Working Days. Any revision in the Price Band and the revised Bid/ Offer Period, if applicable, shall be widely disseminated by notification to
the Stock Exchange, by issuing a press release, and also by indicating the change on the respective website of the BRLM and at the terminals of the Members of the Syndicate and by intimation to Designated
Intermediaries and the Sponsor Bank, as applicable.
This Offer is being made through the Book Building Process, in terms of Rule 19(2)(b) of the Securities Contracts (Regulation) Rules, 1957, as amended (“SCRR”) read with Regulation 229 of the SEBI ICDR
Regulations and in compliance with Regulation 253 of the SEBI ICDR Regulations, wherein not more than 50.00% of the Net Offer shall be available for allocation on a proportionate basis to Qualified Institutional
Buyers (“QIBs”) (the “QIB Portion”), provided that our Company and Selling Shareholders, in consultation with the Book Running Lead Manager, allocate up to 60% of the QIB Portion to Anchor Investors on a
discretionary basis in accordance with the SEBI ICDR Regulations (“Anchor Investor Portion”), of which one-third shall be reserved for domestic Mutual Funds, subject to valid Bids being received from domestic
Mutual Funds at or above the Anchor Investor Allocation Price Further, 5.00% of the Net QIB Portion shall be available for allocation on a proportionate basis to Mutual Funds only, and the remainder of the Net QIB
Portion shall be available for allocation on a proportionate basis to all QIB Bidders, including Mutual Funds, subject to valid Bids being received at or above the Offer Price. However, if the aggregate demand from
Mutual Funds is less than 5.00% of the Net QIB Portion, the balance Equity Shares available for allocation in the Mutual Fund Portion will be added to the remaining Net QIB Portion for proportionate allocation to
QIBs. Further, not less than 15.00% of the Net Offer shall be available for allocation on a proportionate basis to Non-Institutional Investors wherein (a) one third of the portion available to Non-Institutional Investors
shall be reserved for Applicants with Application size of more than two lots and up to such lots equivalent to not more than ₹10 lakhs; (b) two third of the portion available to Non-Institutional Investors shall be reserved
for Applicants with Application size of more than ₹10 lakhs; and (c) any unsubscribed portion in either of the sub-categories specified in clauses (a) or (b), may be allocated to Applicants in the other sub-category of
Non-Institutional Investors; and not less than 35% of the Net Offer shall be available for allocation to Individual Investors who applies for minimum application size in accordance with the SEBI ICDR Regulations,
subject to valid Bids being received from them at or above the Offer Price. All Bidders are required to participate in the Offer by mandatorily utilizing the Application Supported by Blocked Amount (“ASBA”) process
by providing details of their respective ASBA Account (as defined hereinafter) in which the corresponding Bid Amounts will be blocked by the Self Certified Syndicate Banks (“SCSBs”) or under the UPI Mechanism,
as the case may be, to the extent of respective Bid Amounts. For details, see “Offer Procedure” on page 280 of this Red Herring Prospectus. All potential investors shall participate in the Offer through an Application
Supported by Blocked Amount (“ASBA”) process including through UPI mode (as applicable) by providing details about the bank account which will be blocked by the Self Certified Syndicate Banks (“SCSBs”)
for the same. For details in this regard, specific attention is invited to “Offer Procedure” on page 280 of this Red Herring Prospectus. A copy of Red Herring Prospectus will be delivered to the Registrar of
Companies for filing in accordance with Section 32 of the Companies Act, 2013.
RISK IN RELATION TO THE FIRST OFFER
The face value of the Equity Shares is ₹2 each. The Floor Price, Cap Price and Offer Price, determined by our Company and the Selling Shareholders, in consultation with the Book Running Lead Manager, on the basis
of the assessment of market demand for the Equity Shares by way of the Book Building Process , as stated under "Basis of Offer Price" on page 103 should not be considered to be indicative of the market price of the
Equity Shares after the Equity Shares are listed. No assurance can be given regarding an active or sustained trading in the Equity Shares nor regarding the price at which the Equity Shares will be traded after listing.
GENERAL RISK
Investments in equity and equity-related securities involve a degree of risk and investors should not invest any funds in this Offer unless they can afford to take the risk of losing their entire investment. Investors are
advised to read the risk factors carefully before taking an investment decision in the Offer. For taking an investment decision, investors must rely on their own examination of our Company and the Offer, including the
risks involved. The Equity Shares in the Offer have not been recommended or approved by the Securities and Exchange Board of India (the "SEBI"), nor does SEBI guarantee the accuracy or adequacy of the contents
of this Red Herring Prospectus. Specific attention of the investors is invited to "Risk Factors" on page 33”.
ISSUER’S AND SELLING SHAREHOLDERS’ ABSOLUTE RESPONSIBILITY
Our Company having made all reasonable inquiries, accepts responsibility for and confirms that this offer document contains all information with regard to our company and the Offer, which is material in the context
of the Offer, that the information contained in this Red Herring Prospectus is true and correct in all material aspects and is not misleading in any material respect, that the opinions and intentions expressed herein are
honestly held and that there are no other facts, the omission of which makes this Red Herring Prospectus as a whole or any of such information or the expression of any such opinions or intentions misleading in any
material respect. The selling shareholder accepts responsibility for and confirm the statements made by them in this offer documents to the extent of information specifically pertaining to them and their respective
portion of the offered shares and assume responsibility that such statements are true and correct in all material respects and not misleading in any material respect.
LISTING
The Equity Shares offered through the Red Herring Prospectus are proposed to be listed on the SME Platform of National Stock Exchange of India Limited ("NSE Emerge”, the "Stock Exchange"). For the purpose of
this Offer, the Designated Stock Exchange will be National Stock Exchange of India Limited.
BOOK RUNNING LEAD MANAGER REGISTRAR TO THE OFFER
CORPWIS ADVISORS PRIVATE LIMITED Purva Sharegistry (India) Private Limited
CIN: U74900MH2014PTC322723 CIN: U67120MH1993PTC074079
G-07, Ground Floor, The Summit Business Park (Omkar), Andheri - Kurla Road, Address: 9 Shiv Shakti Industrial Estate, J.R. Boricha Marg, Near Lodha Excelus,
Andheri East, Mumbai – 400093, Maharashtra, India Lower Parel East, Mumbai - 400 011, Maharashtra, India
Tel. No.: +91 22 4972 9990 Tel: 022 4961 4132 / 3522 0056
Email : ipo.studiolsd@corpwis.com E-mail: newissue@purvashare.com
Website: www.corpwis.com Website: www.purvashare.com
Investor Grievance e-mail: investors@corpwis.com Investor Grievance Email ID: newissue@purvashare.com
Contact Person: Ms. Shilpa Kanodia Contact Person: Ms. Deepali Dhuri
SEBI Registration. No.: INM000012962 SEBI Regn. No.: INR000001112
BID / OFFER PROGRAMME
BID / OFFER OPENS ON: August 18, 2025 (1) BID / OFFER CLOSES ON: August 20, 2025 (1)
(1) UPI mandate end time and date shall be at 5:00 pm on the Bid/Offer Closing Date.TABLE OF CONTENTS
SECTION I – GENERAL .................................................................................................................................................................... 1
DEFINITIONS AND ABBREVIATIONS............................................................................................................................................. 1
CERTAIN CONVENTIONS, USE OF FINANCIAL INFORMATION, INDUSTRY & MARKET DATA AND CURRENCY OF
PRESENTATION ................................................................................................................................................................................ 18
FORWARD-LOOKING STATEMENTS ............................................................................................................................................ 21
SUMMARY OF THE OFFER DOCUMENT ...................................................................................................................................... 23
SECTION II – RISK FACTORS ...................................................................................................................................................... 33
SECTION III: INTRODUCTION .................................................................................................................................................... 59
THE OFFER ........................................................................................................................................................................................ 59
SUMMARY OF FINANCIAL INFORMATION ................................................................................................................................ 61
GENERAL INFORMATION .............................................................................................................................................................. 65
CAPITAL STRUCTURE ..................................................................................................................................................................... 75
OBJECTS OF THE OFFER ................................................................................................................................................................. 90
BASIS OF OFFER PRICE ................................................................................................................................................................. 103
STATEMENT OF POSSIBLE SPECIAL TAX BENEFITS ............................................................................................................. 109
SECTION IV- ABOUT OUR COMPANY ..................................................................................................................................... 114
INDUSTRY OVERVIEW ................................................................................................................................................................. 114
OUR BUSINESS ............................................................................................................................................................................... 131
KEY REGULATIONS AND POLICIES ........................................................................................................................................... 152
HISTORY AND CERTAIN CORPORATE MATTERS ................................................................................................................... 160
OUR MANAGEMENT...................................................................................................................................................................... 169
OUR PROMOTER AND PROMOTER GROUP .............................................................................................................................. 188
OUR GROUP COMPANIES ............................................................................................................................................................. 195
RELATED PARTY TRANSACTIONS ............................................................................................................................................ 197
DIVIDEND POLICY ......................................................................................................................................................................... 198
SECTION V – FINANCIAL INFORMATION ............................................................................................................................. 199
RESTATED FINANCIAL STATEMENTS ...................................................................................................................................... 199
OTHER FINANCIAL INFORMATION ........................................................................................................................................... 229
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS ....... 230
CAPITALISATION STATEMENT................................................................................................................................................... 241
FINANCIAL INDEBTEDNESS ........................................................................................................................................................ 242
SECTION VI: LEGAL AND OTHER INFORMATION ............................................................................................................. 243
OUTSTANDING LITIGATION AND MATERIAL DEVELOPMENTS ........................................................................................ 243
GOVERNMENT AND OTHER APPROVALS ................................................................................................................................ 248
OTHER REGULATORY AND STATUTORY DISCLOSURES ..................................................................................................... 253
SECTION VII: OFFER INFORMATION ..................................................................................................................................... 265
TERMS OF OFFER ........................................................................................................................................................................... 265
OFFER STRUCTURE ....................................................................................................................................................................... 276
OFFER PROCEDURE ....................................................................................................................................................................... 280
RESTRICTIONS ON FOREIGN OWNERSHIP OF INDIAN SECURITIES ................................................................................... 321
SECTION VIII – MAIN PROVISIONS OF THE ARTICLES OF ASSOCIATION ................................................................. 324
SECTION IX – OTHER INFORMATION .................................................................................................................................... 358
MATERIAL CONTRACTS AND DOCUMENTS FOR INSPECTION ........................................................................................... 358
DECLARATION ............................................................................................................................................................................... 360SECTION I – GENERAL
DEFINITIONS AND ABBREVIATIONS
This Red Herring Prospectus uses certain definitions and abbreviations which, unless the context otherwise
indicates or implies, or unless otherwise specified, shall have the meaning as provided below. References to any
legislation, act, regulation, rules, guidelines, circulars, notifications, clarifications, directions, policies or articles
of association or memorandum of association as amended, supplemented or re-enacted from time to time, and
any reference to a statutory provision shall be include any subordinate legislation made from time to time under
the provision. In case of any inconsistency between the definitions given below and the definitions contained in
the General Information Document, the definitions given below shall prevail.
The words and expressions used in this Red Herring Prospectus but not defined herein, shall have, to the extent
applicable, the same meanings ascribed to such terms under the Companies Act, the SEBI ICDR Regulations, the
SCRA, the Depositories Act or the rules and regulations made thereunder.
Notwithstanding the foregoing, the terms used in "Objects of the Offer", "Basis of Offer Price", "Statement of
Possible Special Tax Benefits", "Industry Overview", "Key Regulations and Policies", "History and Certain
Corporate Matters", "Restated Financial Statements", "Financial Indebtedness", "Outstanding Litigation and
Material Developments", "Other Regulatory and Statutory Disclosures" and "Main Provisions of the Articles
of Association" on pages 90, 103, 109, 114, 152, 160 , 199, 242, 243 , 253 and 324 respectively of this Red
Herring Prospectus, shall have the meanings ascribed to them in the relevant sections.
General terms
Term Description
Studio LSD Limited/ STUDIO LSD LIMITED a public limited company incorporated under the
Studio LSD/Our Company Companies Act, 2013, and having its Registered Office at Unit No.302,301, 3rd
/ the Company / the Issuer Floor, Laxmi Mall, Laxmi Industrial Estate, New Link Road, Andheri West,
Mumbai- 400053, Maharashtra, India
we/ us /our Unless the context otherwise indicates or implies, refers to our Company
“you”, “your” or “yours” Prospective investors in this Offer
Company Related Terms
Term Description
AoA / Articles of The articles of association of our Company, as amended from time to time
Association / Articles
Audit Committee The Audit Committee of our Board was constituted on October 4, 2024, in
accordance with Section 177 of the Companies Act, 2013, as described in "Our
Management - Committees of our Board – Audit Committee" on page 176 of this
Red Herring Prospectus.
Auditors / Statutory The statutory auditors of our Company, being M/s. GMJ & Co., Chartered
Auditors Accountants.
Banker to the Company HDFC Bank Limited
Bankers to the Offer Axis Bank Limited
Board / Board of The Board of Directors of our Company, as constituted from time to time or any
Directors duly constituted committee thereof.
Chairperson/Chairman Chairperson/Chairman and Non-Executive Director of our Company being, Mrs.
and Non-Executive Suman Sharma.
Director
Chief Financial Chief Financial Officer of our Company being, Ms. Ruchika Mishra.
Officer/CFO
CIN Corporate Identity Number of our Company i.e., U92410MH2017PLC290116
Companies Act The Companies Act, 1956 and 2013 as amended from time to time.
Company Secretary and Company Secretary and Compliance Officer of our Company being, Ms. Kiran
Compliance Officer Parmanand Goklani
Corporate Social The corporate social responsibility committee of our Board constituted in
Responsibility accordance with the Companies Act and described in "Our Management
1 | Pa geTerm Description
Committee Committees of our Board - Corporate Social Responsibility Committee" on page
182 of this Red Herring Prospectus.
DIN Director Identification Number.
Depositories Act The Depositories Act, 1996, as amended from time to time.
Director(s) The director(s) on our Board, as described in "Our Management – Board of
Directors" on page 169 of this Red Herring Prospectus.
Equity Shares The Equity shares of our Company of face value of ₹2 each
Equity Shareholders Persons/ Entities holding Equity Shares of Our Company.
Executive Director Executive Directors are the Managing Director & other Directors except for Non-
Executive Independent Directors of our Company. For details of the Executive
Director, see "Our Management" on page 169 of this Red Herring Prospectus.
Expert M/s. GMJ & Co., Chartered Accountants, GMJ & Associates, Company Secretary
(ies).
Group Companies / In terms of SEBI ICDR Regulations, the term “Group Company” includes
Group Entities companies (other than our Promoters and Subsidiaries) with which there were
related party transactions as disclosed in the Restated Financial Statements as
covered under the applicable accounting standards, any other companies as
considered material by our Board, in accordance with the Materiality Policy and as
disclosed in chapter titled “Our Group Companies” beginning on page 195 of this
Red Herring Prospectus. Our group companies identified in accordance with SEBI
ICDR Regulations, as disclosed in the section "Our Group Companies" on page
195 of this Red Herring Prospectus.
Independent Directors Independent Directors on the Board, and eligible to be appointed as an Independent
Director under the provisions of the Companies Act and SEBI LODR Regulations.
For details of the Independent Directors, please refer to chapter titled “Our
Management” beginning on page 169 of this Red Herring Prospectus.
ISIN International Securities Identification Number. In this case being INE17VO01028
Ind AS Indian Accounting Standard.
Indian GAAP Generally Accepted Accounting Principles in India.
Individual Promoters Mr. Prateek Sharma, Mrs. Suman Sharma and Mr. Parth Shah
KMP / Key Managerial Key managerial personnel of our Company in terms of Regulation 2(1)(bb) of the
Personnel SEBI ICDR Regulations and Section 2(51) of the Companies Act, 2013 and as
further described in "Our Management – Key Managerial Personnel" on page 185
of this Red Herring Prospectus.
KPI(s) Key financial and operational performance indicators of our Company, as included
in “Basis Of Offer Price” beginning on page 103 of this Red Herring Prospectus.
Managing Director The Managing Director of our Company being Mr. Prateek Sharma.
Materiality Policy The policy adopted by our Board pursuant to its resolution dated October 4, 2024,
for identification of (a) material outstanding litigation proceedings of our Company,
our promoter and directors; (b) group companies; and (c) material creditors,
pursuant to the requirements of the SEBI ICDR Regulations and for the purposes of
disclosure in this Red Herring Prospectus, the Red Herring Prospectus and the
Prospectus
MoA / Memorandum The memorandum of association of our Company, as amended.
of Association
Nomination and The Nomination and Remuneration Committee of our Board constituted on October
Remuneration 4, 2024, in accordance with the Companies Act and the Listing Regulations and
Committee described in "Our Management- Committees of our Board – Nomination and
Remuneration Committee " on page 179 of this Red Herring Prospectus.
Non-Residents A person resident outside India, as defined under FEMA, 1999.
NRIs / Non-Resident A person resident outside India, as defined under FEMA and who is a citizen of
Indians India or a Person of Indian Origin under Foreign Outside India Regulations, 2000.
Peer Reviewed Auditor The Statutory Auditors of our Company, being M/s. GMJ & Co. holding a valid
peer review certificate, as mentioned in the chapter titled “General Information”
beginning on page number 65 of this Red Herring Prospectus.
2 | Pa geTerm Description
Person or Persons Any individual, sole proprietorship, unincorporated association, unincorporated
organization, body corporate, corporation, company, partnership, limited liability
Partnership (LLP), joint venture, or trust or any other entity or organization validly
constituted and/or incorporated in the jurisdiction in which it exists and operates, as
the context requires.
Promoters Mr. Prateek Sharma, Mrs. Suman Sharma and Mr. Parth Shah. For details, see "Our
Promoter and Promoter Group" on page 188 of this Red Herring Prospectus.
Promoter Group Persons and entities constituting the promoter group of our Company, pursuant to
Regulation 2(1)(pp) of the SEBI ICDR Regulations and as disclosed in "Our
Promoter and Promoter Group" on page 188 of this Red Herring Prospectus.
Registered Office The registered office of our Company, situated at Unit No.302,301, 3rd Floor, Laxmi
Mall, Laxmi Industrial Estate, New Link Road, Andheri West, Mumbai – 400053,
Maharashtra, India.
Restated Financial The Restated Financial Statements of our Company comprising the restated
Information/ Restated statement of assets and liabilities as for the year ended March 31, 2025, March 31,
Financial Statements 2024 and March 31, 2023 the restated statement of profits and loss (including other
comprehensive income), the restated statement of changes in equity and the restated
statement of cash flows for the Financial Years ended March 31, 2025, March 31,
2024 and March 31, 2023 together with the summary statement of significant
accounting policies, and other explanatory information thereon, each derived from
the audited financial statements of our Company for Financial Years March 31,
2025, March 31, 2024 and March 31, 2023 each prepared in accordance with GAAP,
and restated in accordance with the requirements of the SEBI ICDR Regulations, as
amended from time to time, and the Guidance Note on Reports in Company
Prospectus (Revised 2019) issued by the ICAI
Risk Management The Risk Management Committee of our Board constituted on October 4, 2024, in
Committee accordance with the Companies Act and the Listing Regulations and described in
"Our Management" – Risk Management Committee on page 183 of this Red
Herring Prospectus.
RoC / Registrar of The Registrar of Companies, Maharashtra at Mumbai
Companies
Senior Management Senior management of our Company in terms of Regulation 2(1)(bbbb) of the SEBI
ICDR Regulations, as disclosed in "Our Management – Senior Management
Personnel" on page 185 of this Red Herring Prospectus.
Shareholder(s) The equity shareholders of our Company whose names are entered into (i) the
register of members of our Company; or (ii) the records of a depository as a
beneficial owner of Equity Shares
Stock Exchange Unless the context requires otherwise, refers to, National Stock Exchange of India
Limited
Stakeholders The Stakeholders Relationship Committee of our Board constituted on October 4,
Relationship Committee 2024, in accordance with the Companies Act, 2013 and the Listing Regulations,
described in "Our Management – Stakeholder’s Relationship Committee" on page
181 of this Red Herring Prospectus.
WTD “Whole-time director” includes a director in the whole-time employment of the
company in our company being Mr. Parth Shah.
Offer Related Terms
Term Description
Abridged A memorandum containing such salient features of our Company’s prospectus as specified
Prospectus under the SEBI ICDR Regulations.
Acknowledgemen The slip or document issued by a Designated Intermediary(ies) to a Bidder as proof of
t Slip registration of the Bid cum Application Form
Addendum/ The Addendum dated April 20, 2025 to the Draft Red Herring Prospectus Dated January
Addendum to 24, 2025.
Draft Red
Herring
Prospectus
3 | Pa geTerm Description
Allot / Allotment / Unless the context otherwise requires, allotment or transfer, as the case may be of Equity
Allotted Shares offered pursuant to the Fresh Issue.
Allotment Advice Note or advice or intimation of Allotment sent to the successful Bidders who have been or
are to be Allotted the Equity Shares after the Basis of Allotment has been approved by the
Designated Stock Exchange
Allottee (s) A successful Bidder to whom the Equity Shares are Allotted
Anchor A Qualified Institutional Buyer, applying under the Anchor Investor Portion in accordance
Investor(s) with the requirements specified in the SEBI ICDR Regulations and the Red Herring
Prospectus and who has Bid for an amount of at least ₹200 lakhs.
Anchor Investor The price at which Equity Shares will be allocated to the Anchor Investors in terms of the
Allocation Price Draft Red Herring Prospectus, Red Herring Prospectus and the Prospectus, which will be
decided by our Company in consultation with the Book Running Lead Manager during the
Anchor Investor Bid/ Offer Period.
Anchor Investor The application form used by an Anchor Investor to make a Bid in the Anchor Investor
Application Form Portion and which will be considered as an application for Allotment in terms of the Draft
Red Herring Prospectus, Red Herring Prospectus and Prospectus.
Anchor Investor The date, one (1) Working Day prior to the Bid/Offer Opening Date, on which Bids by
Bid / Offer Period Anchor Investors shall be submitted, prior to and after which BRLM will not accept any
Bids from Anchor Investors, and allocation to Anchor Investors shall be completed
Anchor Investor The final price at which the Equity Shares will be Allotted to the Anchor Investors in terms
Offer Price of the Draft Red Herring Prospectus, Red Herring Prospectus and the Prospectus, which
price will be equal to or higher than the Offer Price but not higher than the Cap Price.
The Anchor Investor Offer Price will be decided by our Company, in consultation with the
Book Running Lead Manager.
Anchor Investor With respect to Anchor Investor(s), it shall be the Anchor Investor Bidding Date, and in the
Pay-in Date event the Anchor Investor Allocation Price is lower than the Offer Price, not later than two
Working Days after the Bid/ Offer Closing Date
Anchor Investor Up to 60% of the QIB Portion which may be allocated by our Company in consultation with
Portion the BRLM, to Anchor Investors and the basis of such allocation will be on a discretionary
basis by our Company, in consultation with the BRLM, in accordance with the SEBI ICDR
Regulations.
One-third of the Anchor Investor Portion shall be reserved for domestic Mutual Funds,
subject to valid Bids being received from domestic Mutual Funds at or above the Anchor
Investor Allocation Price
Application An application, whether physical or electronic, used by ASBA Bidders to make a Bid and
Supported by authorize an SCSB to block the Bid Amount in ASBA Account and will include applications
Blocked Amount / made by UPI Bidders using the UPI Mechanism where the Bid Amount will be blocked
ASBA upon acceptance of UPI Mandate Request by UPI Bidders using the UPI Mechanism
ASBA Account Bank account maintained with an SCSB by an ASBA Bidder, as specified in the ASBA
Form submitted by ASBA Bidders for blocking the Bid Amount mentioned in the relevant
ASBA Form and includes the account of an UPI Bidder which is blocked upon acceptance
of a UPI Mandate Request made by the UPI Bidders using the UPI Mechanism
ASBA Bid A Bid made by an ASBA Bidder
ASBA Bidders Any prospective investor(s) / Bidder (s) in this Issue who apply(ies) through the ASBA
process.
ASBA Form An application form, whether physical or electronic, used by ASBA Bidders which will be
considered as the application for Allotment in terms of this Red Herring Prospectus
the Red Herring Prospectus or the Prospectus.
Banker(s) to the Collectively, the Escrow Collection Bank(s), Public Offer Account Bank(s), Sponsor Bank
Offer and Refund Bank(s), as the case may be
Banker to the Agreement dated July 11, 2025 entered into amongst the Company, Promoter Selling
Offer Agreement Shareholders, Book Running Lead Manager, the Registrar and the Banker of the Offer.
Basis of Basis on which Equity Shares will be Allotted to successful Bidders under the Offer, as
Allotment described in "Offer Procedure" on page 280 of this Red Herring Prospectus.
4 | Pa geTerm Description
Bid An indication to make an offer during the Bid/Offer Period by an ASBA Bidder pursuant to
submission of the ASBA Form to subscribe to or purchase the Equity Shares of our
Company at a price within the Price Band, including all revisions and modifications thereto
as permitted under the SEBI ICDR Regulations and in terms of this Red Herring Prospectus
and the Bid cum Application Form. The term "Bidding" shall be construed accordingly.
Bid Amount The highest value of Bids indicated in the Bid cum Application Form and payable by the
Bidder and, in the case of IIs Bidding at the Cut off Price, the Cap Price multiplied by the
number of Equity Shares Bid for by such IBs and mentioned in the Bid cum Application
Form and payable by the Bidder or blocked in the ASBA Account of the ASBA Bidders, as
the case maybe, upon submission of the Bid in the Offer, as applicable
Bid cum An application form (with and without the use of UPI, as may be applicable), whether
Application Form physical or electronic, used by ASBA Bidders, which will be considered as the application
for Allotment in terms of the Ref Herring Prospectus.
Bid Lot 2,000 Equity Shares and in multiples of 2,000 Equity Shares thereafter
Bid / Offer The date after which the Designated Intermediaries will not accept any Bids, being August
Closing Date 20, 2025,which shall be published in all editions of Business Standards (a widely circulated
English national daily newspaper), all editions of Business Standards (a widely circulated
Hindi national daily newspaper), and Marathi edition of Navshakti (a widely circulated
Marathi daily newspaper, Marathi being the regional language of Maharashtra, where our
Registered Office is located) each with wide circulation. In case of any revisions, the
extended Bid/Offer Closing Date shall also be notified on the websites and terminals of the
members of the Syndicate, as required under the SEBI ICDR Regulations and
communicated to the Designated Intermediaries and the Sponsor Bank.
Our Company in consultation with the Book Running Lead Manager may consider closing
the Bid/Offer Period for QIBs one Working Day prior to the Bid/Offer Closing Date in
accordance with the SEBI ICDR Regulations.
Bid / Offer The date on which the Designated Intermediaries shall start accepting Bids, being August
Opening Date 18, 2025, which shall be published in all editions of Business Standards (a widely circulated
English national daily newspaper), all editions of Business Standards (a widely circulated
Hindi national daily newspaper), and Marathi edition of Navshakti (a widely circulated
Marathi daily newspaper,) Marathi being the regional language of Maharashtra, where our
Registered Office is located, each with wide circulation.
Bid / Offer Period The period between the Bid/ Offer Opening Date and the Bid/ Offer Closing Date or the
QIB Bid/ Offer Closing Date, as the case may be, inclusive of both days, during which
Bidders can submit their Bids, including any revisions thereof. Provided however that the
Bidding/ Offer Period shall be kept open for a minimum of three Working Days for all
categories of Bidders.
The bid/offer period will comprise of Working Days only. In cases of force majeure,
banking strike or similar circumstances, our Company may, for reasons to be recorded in
writing, extend the bid/offer period for a minimum of one Working Day, and in cases of
revision in price band, our Company may, for reasons to be recorded in writing, extend the
bid/offer period for a minimum of three Working Days, subject to the entire bid/offer period
not exceeding ten Working Days.
Bidder Any prospective investor who makes a Bid pursuant to the terms of the Red Herring
Prospectus and the Bid cum Application Form and unless otherwise stated or implied,
includes the ASBA Bidders.
Bidding Centres The Centres at which at the Designated Intermediaries shall accept the ASBA Forms, i.e.,
Designated SCSB Branches for SCSBs, Specified Locations for Syndicate, Broker Centres
for Registered Brokers, Designated RTA Locations for RTAs and Designated CDP
Locations for CDPs.
Book Building Book building process, as provided in Schedule XIII of the SEBI ICDR Regulations, in
Process terms of which the Offer is being made.
Book Running The book running manager to the offer, i.e. Corpwis Advisors Private Limited.
Lead Manager /
BRLM
5 | Pa geTerm Description
Broker Centres Broker Centres notified by the Stock Exchanges where Bidders can submit the ASBA Forms
to a Registered Broker. The details of such Broker Centres, along with the names and contact
details of the Registered Broker are available on the respective websites of the Stock
Exchanges (www.bseindia.com and www.nseindia.com)
Cap Price The higher end of the Price Band, subject to any revisions thereto, above which the Offer
Price will not be finalised and above which no Bids will be accepted
Cash Escrow and Agreement dated July 11,2025 amongst our Company, the Promoter Selling Shareholders,
Sponsor Bank the Registrar to the Offer, the BRLM and the Banker(s) to the Offer for the appointment of
Agreement the Sponsor Bank in accordance with the UPI Circulars, the collection of the Bid Amounts
from Bidders, transfer of funds to the Public Offer Account(s) and where applicable, refunds
of the amounts collected from Bidders, on the terms and conditions thereof
Client ID Client identification number maintained with one of the Depositories in relation to demat
account
Collecting A depository participant as defined under the Depositories Act, 1996 registered with SEBI
Depository and who is eligible to procure Bids from relevant Bidders at the Designated CDP Locations
Participant / CDP in terms of the SEBI circular number CIR/CFD/POLICYCELL/11/2015 dated November
10, 2015, issued by SEBI as per the list available on the websites of BSE and NSE, as
updated from time to time
Collecting Registrar and share transfer agents registered with SEBI and eligible to procure Bids at the
Registrar and Designated RTA Locations in terms of, among others, circular no.
Share Transfer CIR/CFD/POLICYCELL/11/2015 dated November 10, 2015, issued by SEBI
Agents / CRTAs
Confirmation of The Note or advice or intimation sent to each successful Applicant indicating the Equity
Allocation Note / which will be allotted, after approval of Basis of Allotment by the designated Stock
CAN Exchange.
Circulars of SEBI circular no. CFD/DIL2/CIR/P/2018/22 dated February 15, 2018, SEBI circular no.
Streamlining of SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November 1, 2018, SEBI circular no.
Public Issues/UPI SEBI/HO/CFD/DIL2/CIR/P/2019/50 dated April 3, 2019, SEBI circular no.
Circulars SEBI/HO/CFD/DIL2/CIR/P/2019/76 dated June 28, 2019, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019 SEBI circular no.
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 8, 2019, SEBI Circular no.
SEBI/HO/CFD/DIL2/CIR/P/2020/50 dated March 30, 2020, SEBI Circular no.
SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 2, 2021, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/45 dated April 5, 2022, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022 (to the extent these circulars are
not rescinded by the SEBI RTA Master Circular), SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2022/75 dated May 30, 2022, SEBI circular no.
SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023, SEBI RTA Master Circular
(to the extent it pertains to UPI), along with the circulars issued by the National Stock
Exchange of India Limited having reference no. 25/2022 dated August 3, 2022 and any
subsequent circulars or notifications issued by SEBI in this regard.
Cut-off Price Offer Price, finalized by our Company in consultation with the BRLM, which shall be any
price within the Price Band. Only Individual Bidders are entitled to Bid at the Cut-off Price.
QIBs and Non-Institutional Bidders are not entitled to Bid at the Cut-off Price
Demographic Details of the Bidders including the Bidder’s address, name of the Bidder’s father / husband,
Details investor status, occupation and bank account details and UPI ID, where applicable
Designated CDP Such locations of the CDPs where Bidders can submit the ASBA Forms. The details of such
Locations Designated CDP Locations, along with names and contact details of the Collecting
Depository Participants eligible to accept ASBA Forms are available on the respective
websites of the Stock Exchanges (www.bseindia.com and www.nseindia.com), as updated
from time to time
Designated Date The date on which funds are transferred from the Escrow Account and the amounts blocked
are transferred from the ASBA Accounts, as the case may be, to the Public Issue Account
or the Refund Account, as appropriate, in terms of the Red Herring Prospectus and the
Prospectus, after the finalisation of the Basis of Allotment in consultation with the
Designated Stock Exchange in terms of the Red Herring Prospectus, following which the
Board of Directors may Allot Equity Shares to successful Bidders in the Offer.
6 | Pa geTerm Description
Designated In relation to ASBA Forms submitted by IBs and HNIs bidding with an application size of
Intermediaries five lakh rupees (not using the UPI Mechanism) by authorising an SCSB to block the Bid
Amount in the ASBA Account, Designated Intermediaries shall mean SCSBs.
In relation to ASBA Forms submitted by UPI Bidders where the Bid Amount will be blocked
upon acceptance of UPI Mandate request by such UPI Bidder using the UPI Mechanism,
Designated Intermediaries shall mean Syndicate, sub-syndicate/agents, Registered Brokers,
CDPs, SCSBs and RTAs.
In relation to ASBA Forms submitted by QIBs and Non-Institutional Bidders, (not using the
UPI Mechanism) Designated Intermediaries shall mean Syndicate, Sub-Syndicate/ agents,
SCSBs, Registered Brokers, the CDPs and RTAs
Designated RTA Such locations of the RTAs where Bidders can submit the ASBA Forms to RTAs.
Locations The details of such Designated RTA Locations, along with names and contact details of the
RTAs eligible to accept ASBA Forms are available on the respective websites of the Stock
Exchange (www.nseindia.com)
Designated SCSB Such branches of the SCSBs which shall collect the ASBA Forms, a list of which is available
Branches on the website of SEBI at
http://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognised=yes and updated
from time to time, or at such other website as may be prescribed by SEBI from time to time
Designated Stock National Stock Exchange of India Limited
Exchange
Draft Red Herring This Draft Red Herring Prospectus dated January 24, 2025 issued in accordance with the
Prospectus / SEBI ICDR Regulations, which does not contain complete particulars of the price at which
DRHP the Equity Shares will be Allotted and the size of the Offer, including any addenda or
corrigenda thereto
Eligible NRI(s) A non-resident Indian, resident in jurisdictions outside India where it is not unlawful to
make an offer or invitation under the Offer and in relation to whom the ASBA Form and
this Red Herring Prospectus will constitute an invitation to subscribe to or to purchase the
Equity Shares
Engagement The Engagement Letter dated May 23, 2024, between our Company and the BRLM.
Letter
Eligible FPI(s) FPI(s) from such jurisdictions outside India where it is not unlawful to make an offer/
invitation under the Offer and in relation to whom the Bid cum Application Form and the
Red Herring Prospectus constitutes an invitation to subscribe to the Equity Shares
Escrow Account(s) opened with the Escrow Collection Bank(s) and in whose favour the Investors
Account(s) will transfer the money through direct credit / NEFT / RTGS / NACH in respect of the Bid
Amount while submitting a Bid.
Escrow Collection The Bank which is a clearing member and registered with SEBI as bankers to an issue and
Bank with whom the Escrow Account will be opened, in this case being Axis Bank Limited.
First Bidder/ Sole Bidder whose name shall be mentioned in the Bid cum Application Form or the Revision
Bidder Form and in case of joint Bids, whose name shall also appear as the first holder of the
beneficiary account held in joint names
Floor Price The lower end of the Price Band, subject to any revision(s) thereto, not being less than the
face value of Equity Shares, at or above which the Offer Price will be finalized and below
which no Bids will be accepted
Fraudulent Fraudulent borrower declared by any lending banks, financial institution or consortium, in
Borrower accordance with the terms of the ‘Master Directions on Frauds – Classification and
Reporting by commercial banks and select FIs’ dated July 1, 2016, as updated, issued by the
RBI
Fresh Issue The fresh issue component of the Offer comprising of an issuance by our Company of up to
1,10,00,000 Equity Shares at ₹[●] per Equity Share (including a premium of ₹[●] per Equity
Share) aggregating up to ₹[●] lakhs.
Fugitive An individual who is declared a fugitive economic offender under Section 12 of the Fugitive
Economic Economic Offenders Act, 2018
Offender
7 | Pa geTerm Description
General The General Information Document for investing in public issues prepared and issued in
Information accordance with the SEBI circular no. SEBI/HO/CFD/DIL1/CIR/P/2020/37 dated March
Document 17, 2020, and the UPI Circulars, as amended from time to time. The General Information
Document shall be available on the websites of the Stock Exchanges and the BRLM
Gross Proceeds The Offer proceeds from the Fresh Issue which will be available to our Company
Individual Investors applying for Minimum application size which shall be two lots per application,
Investors such that the minimum application size shall be above ₹ 2 lakhs. (including HUFs applying
II(s) or Individual through their Karta) and Eligible NRIs.
Bidders IB(s)
Individual The portion of the Net Offer being not less than 35% of the Net Offer consisting of 77,58,000
Investor Equity Shares, who applies for minimum application size.
Portion
Market Maker The Market Maker to the Offer, in this case being Rikhav Securities Limited.
Market Making The Agreement entered into between the Market Maker, Book Running Lead Manager, our
Agreement Company and Promoter Selling Shareholders dated July 11, 2025.
Mobile App(s) The mobile applications listed on the website of SEBI at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=43
or such other website as may be updated from time to time, which may be used by IIs to
submit Applications using the UPI Mechanism. The mobile applications which may be used
by IIs to submit applications using the UPI Mechanism as provided under ‘Annexure A’ for
the SEBI circular number SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019
Minimum Bid amount of more than ₹ 200,000 in the specified lot size.
NIB Application
Size
Minimum Aggregate of 20% of the fully diluted post-Offer Equity Share capital of our Company that
Promoter’s is eligible to form part of the minimum promoter’s contribution, as required under the
Contribution provisions of the SEBI ICDR Regulations, held by our Promoters, which shall be locked-in
for a period of Three Years from the date of Allotment
Monitoring Acuite Ratings & Research Limited.
Agency
Monitoring The agreement entered into between our Company and the Monitoring Agency dated
Agency July 18, 2025.
Agreement
Mutual Fund Mutual Funds registered with SEBI under the Securities and Exchange Board of India
(Mutual Funds) Regulations, 1996
Mutual Fund 5% of the QIB Portion, or 6,000 Equity Shares, which shall be available for allocation to
Portion Mutual Funds only on a proportionate basis, subject to valid Bids being received at or above
the Offer Price
Net Proceeds Proceeds of the Fresh Issue less our Company’s share of the Offer expenses. For further
details regarding the use of the Net Proceeds and the Offer related expenses, see "Objects of
the Offer" on page 90.
Non-Institutional All Bidders that are not QIBs or Individual Investors and who have Bid for Equity Shares
Investors/ Non- for an amount more than ₹ 200,000 (but not including NRIs other than Eligible NRIs)
Institutional
Bidders/ NIIs/
NIBs
Non-Institutional The portion of the Offer being not less than 15% of the Offer, constitute of 51,72,000 Equity
Portion Shares, which shall be available for allocation on a proportionate basis to Non-Institutional
Investors, of which one-third portion shall be reserved for applicants with application size
of more than ₹ 2,00,000 and up to ₹ 10,00,000 and two-thirds portion shall be reserved for
applicants with application size of more than ₹ 10,00,000, provided that the unsubscribed
portion in either of such sub-categories may be allocated to applicants in the other
subcategory of Non-Institutional Investors subject to valid Bids received at or above the
Offer Price
Non-Resident A person resident outside India, as defined under FEMA and includes NRIs, FPIs and FVCIs
Offer The initial public offering of the Equity Shares of our Company by way of the Fresh Issue
and Offer for Sale (OFS).
8 | Pa geTerm Description
Offer Agreement The agreement dated January 09, 2025 amongst our Company, the Promoter Selling
Shareholders and Corpwis Advisors Private Limited, pursuant to which certain
arrangements are agreed to in relation to the Offer
Offer for Sale The offer for sale component of the Offer, comprising of an offer for sale of up to 27,50,000
Equity Shares at ₹[●] per Equity Share aggregating to ₹[●] lakhs by the Promoter Selling
Shareholder
Offer Price The final price at which Equity Shares will be Allotted to the successful ASBA Bidders in
terms of the Red Herring Prospectus and the Prospectus.
The Offer Price will be decided by our Company, in consultation with the Book Running
Lead Manager on the Pricing Date in accordance with the Book Building Process and the
Red Herring Prospectus
Offer Proceeds The proceeds of the Fresh Issue which shall be available to our Company For further
information about use of the Offer Proceeds, see "Objects of the Offer" on page 90 of this
Red Herring Prospectus.
Offered Shares Up to 19,60,000 Equity Shares aggregating up to ₹[●] lakhs being offered for sale by the
Promoter Selling Shareholder, Mr. Prateek Sharma and Up to 7,90,000 Equity Shares
aggregating up to ₹[●] lakhs being offered for sale by the Promoter Selling Shareholder,
Mrs. Suman Sharma in the Offer for Sale.
Person / Persons Any individual, sole proprietorship, unincorporated association, unincorporated
organization, body corporate, corporation, Company, partnership, limited liability
partnership (LLP), joint venture, or trust or any other entity or organization validly
constituted and/or incorporated in the jurisdiction in which it exists and operates, as the
context requires
Price Band Price band of a minimum price of ₹ 48/- per Equity Share (Floor Price) and the maximum
price of ₹ 51/- per Equity Share (Cap Price) including any revisions thereof. The Price Band
and the minimum Bid Lot for the Offer has been decided by our Company in consultation
with the BRLM, and will be advertised in all editions of Business Standards (a widely
circulated English national daily newspaper), all editions of Business Standards (a widely
circulated Hindi national daily newspaper) and Marathi edition of Navshakti (a widely
circulated Marathi daily newspaper, Marathi being the regional language of Maharashtra,
where our Registered Office is located) at least two Working Days prior to the Bid/Offer
Opening Date, with the relevant financial ratios calculated at the Floor Price and at the Cap
Price, and shall be made available to the Stock Exchanges for the purpose of uploading on
their respective websites
Pricing Date The date on which our Company in consultation with the BRLM, will finalize the Offer Price
Promoters’ Aggregate of 20% of the fully diluted post-Offer Equity Share capital of our Company that
Contribution is eligible to form part of the minimum promoters’ contribution, as required under the
provisions of the SEBI ICDR Regulations, held by our Promoters, which shall be locked-in
for a period of three years from the date of Allotment.
Prospectus The Prospectus to be filed with the RoC in accordance with the Companies Act, 2013, and
the SEBI ICDR Regulations containing, inter alia, the Offer Price that is determined at the
end of the Book Building Process, the size of the Offer and certain other information,
including any addenda or corrigenda thereto
Public Offer Bank account(s) to be opened with the Public Offer Account Bank(s) under Section 40(3)
Account(s) of the Companies Act, 2013, to receive monies from the Escrow Account(s) and ASBA
Accounts on the Designated Date
Public Offer The bank with which the Public Offer Account(s) is opened for collection of Bid Amounts
Account Bank(s) from Escrow Account and ASBA Accounts on the Designated Date, in this case being Axis
Bank Limited.
QIB Category / The portion of the Offer being not more than 50% of the Offer which shall be allocated to
QIB Portion QIBs (including Anchor Investors) on a proportionate basis (in which allocation to Anchor
Investors shall be on a discretionary basis, as determined by our Company and the Promoter
Selling Shareholders, in consultation with the BRLM) , subject to valid Bids being received
at or above the Offer Price
Qualified Qualified institutional buyers as defined under Regulation 2(1)(ss) of the SEBI ICDR
Institutional Regulations
Buyers / QIBs /
QIB Bidders"
9 | Pa geTerm Description
Red Herring The Red Herring Prospectus dated August 11, 2025 issued in accordance with Section 32 of
Prospectus / RHP the Companies Act, 2013 and the provisions of the SEBI ICDR Regulations, which does not
have complete particulars of the Offer Price and the size of the Offer including any addenda
or corrigenda thereto.
This Red Herring Prospectus will be filed with the RoC at least three Working Days before
the Bid/Offer Opening Date and will become the Prospectus upon filing with the RoC after
the Pricing Date
Refund The account(s) opened with the Refund Bank(s), from which refunds, if any, of the whole
Account(s) or part of the Bid Amount
Refund Bank(s) The Banker(s) to the Offer with whom the Refund Account(s) will be opened, in this case
being Axis Bank Limited.
Registered The stockbrokers registered with the stock exchanges having nationwide terminals, other
Brokers than the members of the Syndicate and eligible to procure Bids from relevant Bidders in
terms of SEBI circular number CIR/CFD/14/2012 dated October 4, 2012, issued by SEBI
Registrar The agreement dated January 09, 2025 among our Company, and the Registrar to the Offer
Agreement in relation to the responsibilities and obligations of the Registrar to the Offer pertaining to
the Offer
Registrar and Registrar and share transfer agents registered with SEBI and eligible to procure Bids at the
Share Transfer Designated RTA Locations as per the lists available on the websites of BSE and NSE
Agents / RTAs
Registrar to the Registrar to the Offer being Purva Sharegistry India Private Limited.
Offer / Registrar
Resident Indian A person resident in India, as defined under FEMA.
Individual Investors applying for Minimum application size which shall be two lots per application,
Bidder(s) / IB(s)/ such that the minimum application size shall be above ₹ 2 lakhs. (including HUFs applying
Individual through their Karta) and Eligible NRIs.
Investors/II(s)
Individual The portion of the Offer being not less than 35% of the Offer consisting of 77,58,000 Equity
Investor Portion Shares, which shall be available for allocation to Individual Bidders in accordance with the
SEBI ICDR Regulations, subject to valid Bids being received at or above the Offer Price.
Revision Form Form used by the Bidders to modify the quantity of the Equity Shares or the Bid Amount in
any of their ASBA Form(s) or any previous Revision Form(s), as applicable.
QIB Bidders and Non-Institutional Bidders are not allowed to withdraw or lower their Bids
(in terms of quantity of Equity Shares or the Bid Amount) at any stage. Individual Bidders
can revise their Bids during the Bid/Offer Period and withdraw their Bids until Bid/Offer
Closing Date.
Self-Certified Collectively, the SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November
Syndicate Bank(s) 1, 2018, SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2019/50 dated April 3, 2019, SEBI
/ SCSB(s) circular no. SEBI/HO/CFD/DIL2/CIR/P/2019/76 dated June 28, 2019, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019,
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 8, 2019,
SEBI/HO/CFD/DIL2/CIR/P/2020/50 dated March 30, 2020, SEBI circular number
SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 2, 2021, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/45 dated April 5, 2022, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022, SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2022/75 dated May 30, 2022, the RTA Master Circular and
SEBI master circular no. SEBI/HO/CFD/PoD-2/P/CIR/2023/00094 dated June 21, 2023,
SEBI circular no. SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023along with
the circular issued by the National Stock Exchange of India Limited having reference no.
25/2022 dated August 3, 2022 and the circular issued by BSE Limited having reference no.
20220803-40 dated August 3, 2022, and any subsequent circulars or notifications issued by
SEBI and Stock Exchanges in this regard.
Share Escrow Share escrow agent appointed pursuant to the Share Escrow Agreement, namely, Purva
Agent Sharegistry (India) Private Limited.
10 | Pa geTerm Description
Share Escrow Agreement dated July 11, 2025 amongst our Company, Promoter Selling Shareholders and
Agreement the Share Escrow Agent in connection with the transfer of Equity Shares under the Offer by
such Promoter Selling Shareholders and credit of such Equity Shares to the demat account
of the Allottees
Specified Bidding Centers where the Syndicate shall accept ASBA Forms from Bidders
Locations
Sponsor Bank(s) The Bankers to the Offer registered with SEBI which are appointed by our Company to act
as a conduit between the Stock Exchanges and the National Payments Corporation of India
in order to push the UPI Mandate Requests and / or payment instructions of the UPI Bidders
using the UPI Mechanism and carry out any other responsibilities in terms of the UPI
Circulars, in this case being Axis Bank Limited
Stock Exchange National Stock Exchange of India Limited
"Syndicate" or The Company has not appointed any Syndicate Member in the Offer.
"Member of the
Syndicate" or
"Syndicate
Member"
Syndicate The Company has not appointed any Syndicate Member, thus not entered into any Syndicate
Agreement Agreement
Systemically Systemically important non-banking financial company as defined under Regulation
Important Non- 2(1)(iii) of the SEBI ICDR Regulations
Banking Financial
Company /
NBFC-SI
Underwriters Aftertrade Broking Private Limited and Corpwis Advisors Private Limited
Underwriting The agreement has been entered into amongst the Underwriters, our Company and Promoter
Agreement Selling Shareholders dated July 11, 2025.
UPI Unified Payments Interface, which is an instant payment mechanism developed by NPCI
UPI Bidder(s) Collectively, individual investors applying as (i) IBs in the Individual Investor Portion and
(ii) Non-Institutional Bidders with an application size of up to ₹500,000 in the Non-
Institutional Portion, in each case Bidding under the UPI Mechanism through ASBA
Form(s) submitted with Syndicate Member, Registered Brokers, Collecting Depository
Participants and RTAs.
Pursuant to circular no. SEBI/HO/CFD/DIL2/P/CIR/P/2022/45 dated April 5, 2022 issued
by SEBI, all individual investors applying in public issues where the application amount is
up to ₹500,000 shall use the UPI Mechanism and shall provide their UPI ID in the Bid cum
Application Form submitted with: (i) a syndicate member, (ii) a stock broker registered with
a recognized stock exchange (whose name is mentioned on the website of the stock
exchange as eligible for such activity), (iii) a depository participant (whose name is
mentioned on the website of the stock exchange as eligible for such activity), and (iv) a
registrar to an issue and share transfer agent (whose name is mentioned on the website of
the stock exchange as eligible for such activity).
11 | Pa geTerm Description
UPI Circulars SEBI circular number SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November 1, 2018,
SEBI circular number SEBI/HO/CFD/DIL2/CIR/P/2019/50 dated April 3, 2019, SEBI
circular number SEBI/HO/CFD/DIL2/CIR/P/2019/76 dated June 28, 2019, SEBI circular
number SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019, SEBI circular number
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 8, 2019, SEBI circular number
SEBI/HO/CFD/DIL2/CIR/P/2020 dated March 30, 2020,
SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, SEBI circular no.
SEBI/HO/CFD/DIL1/CIR/P/2021/47 dated March 31, 2021,
SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 2, 2021, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/45 dated April 5, 2022, SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022, SEBI circular no. SEBI/
HO/CFD/DIL2/CIR/2022/75 dated May 30, 2022, SEBI master circular
no.SEBI/HO/CFD/PoD-2/P/CIR/2023/00094 dated June 21, 2023, SEBI circular
SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023, along with the circular issued
by NSE having reference no. 25/2022 dated August 3, 2022 and the circular issued by BSE
having reference no. 20220803-40 dated August 3, 2022 and any subsequent circulars or
notifications issued by SEBI or any other governmental authority in this regard.
UPI ID ID created on UPI for single-window mobile payment system developed by the NPCI.
UPI Mandate A request (intimating the UPI Bidder by way of a notification on the UPI Mobile App and
Request by way of a SMS directing the UPI Bidder to such UPI Mobile App) to the UPI Bidder
initiated by the Sponsor Bank to authorise blocking of funds in the relevant ASBA Account
through the UPI Mobile App equivalent to the Bid Amount and subsequent debit of funds
in case of Allotment in accordance with the SEBI Circular No.
SEBI/HO/CFD/DIL2/CIR/P/2019/76 dated June 28, 2019, SEBI Circular No.
SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019 and SEBI Circular no.
SEBI/HO/CFD/DIL2/P/CIR/P/2022/45 dated April 5, 2022, UPI Bidders Bidding using the
UPI Mechanism may apply through the SCSBs and mobile applications whose names
appears on the website of the SEBI
(https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&int
mId=40) and
(https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=4
3) respectively, as updated from time to time.
UPI Mechanism Process for applications by UPI Bidders submitted with intermediaries with UPI as mode of
payment, in terms of the UPI Circulars.
UPI PIN Password to authenticate UPI transaction.
Wilful Defaulter A Person who been declared a "Wilful Defaulter" by lending banks or financial institutions
or consortium thereof, as per the terms of RBI master circular dated July 1, 2015.
Working Day All days on which commercial banks in Mumbai are open for business; provided, however,
with reference to (a) announcement of Price Band; and (b) Bid/Offer Period, "Working Day"
shall mean all days, excluding all Saturdays, Sundays and public holidays, on which
commercial banks in Mumbai are open for business; (c) the time period between the
Bid/Offer Closing Date and the listing of the Equity Shares on the Stock Exchanges,
"Working Day" shall mean all trading days of Stock Exchanges, excluding Sundays and
bank holidays, as per the circulars issued by SEBI.
Technical/ Industry Related Terms
Term Description
AAY Antodaya Ann Yojna
AI Artificial Intelligence
AIDef AI in Defence
AIR All India Radio
AR Augmented Reality
AIFs Alternative Investment Funds
ARPU Average Revenue Per User
AVoD Advertising-Based Video on Demand
BE Budget Estimates
BOT Build-Operate-Transfer
12 | Pa geTerm Description
BG’s Bank Guarantees
BSNL Bharat Sanchar Nigam Limited
CAD Current Account Deficit
CAGR Compound Annual Growth Rate
CAZRI Central Arid Zone Research Institute
CEPA Comprehensive Partnership Agreement
CGI Computer-Generated Imagery
CGSS Credit Guarantee Scheme for Start-ups
CPI-C Consumer Price Index for Combined
DPA Deendayal Port Authority
DPIIT Department for Promotion of Industry and Internal Trade
EY Ernst & Young
FICCI Federation of Indian Chambers of Commerce & Industry
FDI Foreign Direct Investment
FM Frequency Modulation
FPI Foreign Portfolio Investment
FRI First Revised Estimates
FTAs Free Trade Agreements
FTII Films and Television Institute of India
GDP Gross Domestic Product
GST Goods and Services Tax
HDR High Dynamic Range
HFIs High-Frequency Indicators
IAMAI Internet and Mobile Association of India
ICAR Indian Council of Agricultural Research
IDRCL India Debt Resolution Co. Ltd
IISR Indian Institute of Spices Research
IIP Index of Industrial Production
IPL Indian Premier League
IT Information Technology
LMT Lakh Metric Tonnes
M&E Media and Entertainment
MHz Megahertz
MoU Memorandum of Understanding
MoSPI Ministry of Statistics & Programme Implementation
MFP Mega Food Parks
NABARD National Bank for Agriculture and Rural Development
NaBFID National Bank for Financing Infrastructure and Development
NARCL National Asset Reconstruction Company Ltd
OPEC Organization of the Petroleum Exporting Countries
OTT Over-the-top
PHH Primary Household
PLI Production Linked Incentive Scheme
PM-DevINE Prime Minister’s Development Initiative for North-East Region
PMGKAY Pradhan Mantri Garib Kalyan Ann Yojana
PPP Public-Private Partnership
RBI Reserve Bank of India
R&D Research and Development
RE Revised Estimates
Rs./INR/₹ Indian Rupees
SDLs State Development Loans
SEBI Securities and Exchange Board of India
SVOD Subscription Video on Demand
TV Television
TTDF Telecom Technology Development Fund
US$ United States Dollars
13 | Pa geTerm Description
USOF Universal Service Obligation Fund
VFX Visual Effects
VR Virtual Reality
WEO World Economic Outlook
YoY Year-over-Year
Conventional and General Terms and Abbreviations
Term Description
AGM Annual General Meeting of our Shareholders, as convened from time to time
AIF(s) Alternative Investment Funds
AY Assessment year
BSE BSE Limited
Calendar Year or year Unless the context otherwise requires, shall refer to the 12 months period ending
December 31
CAGR Compounded Annual Growth Rate
CCI Competition Commission of India
CEO Chief Executive Officer
Category I AIF AIFs who are registered as "Category I Alternative Investment Funds" under the
SEBI AIF Regulations
Category II AIF AIFs who are registered as "Category II Alternative Investment Funds" under the
SEBI AIF Regulations
"Category I FPIs" FPIs who are registered as "Category I Foreign Portfolio Investors" under the SEBI
FPI Regulations
Category II FPIs FPIs who are registered as "Category II Foreign Portfolio Investors" under the SEBI
FPI Regulations
Category III AIF AIFs who are registered as "Category III Alternative Investment Funds" under the
SEBI AIF Regulations
CDSL Central Depository Services (India) Limited
CIN Corporate Identity Number
Companies Act, 1956 The erstwhile Companies Act, 1956 along with the relevant rules made thereunder
Companies Act / Companies Act, 2013, along with the relevant rules, regulations, clarifications,
Companies Act, 2013 circulars and notifications issued thereunder, as amended to the extent currently in
force
Competition Act Competition Act, 2002
Consolidated FDI Policy The consolidated FDI Policy, issued by the Department of Promotion of Industry
and Internal Trade, Ministry of Commerce and Industry, Government of India, and
any modifications thereto or substitutions thereof, issued from time to time
CBEC Central Board of Excise & Customs
CCEA Cabinet Committee on Economic Affairs
CSR Corporate Social Responsibility
Debt/Equity The total debt of our Company at the end of the year/period divided by the net worth
of our Company at the end of the year/period.
Depositories NSDL and CDSL, collectively
Depositories Act The Depositories Act, 1996
DIN Director Identification Number
DP/ Depository A depository participant as defined under the Depositories Act
Participant
DIPP Department of Industrial Policy and Promotion
DP ID Depository Participant’s identity number
DPIIT The Department for Promotion of Industry and Internal Trade (earlier known as
Department of Industrial Policy and Promotion)
DPR Detailed Project Report
EBITDA Restated Profit/(Loss) before Tax, plus Interest, Depreciation and Amortization
Expense and Finance Costs.
EBITDA Margin Percentage of EBITDA during a given Year/Period divided by Total
Income/Revenue
14 | Pa geTerm Description
EGM Extraordinary General Meeting
ECLGS Emergency Credit Line Guarantee Scheme
EPA Environment Protection Act, 1986
EPF Act Employees’ Provident Fund and Miscellaneous Provisions Act, 1952
EPS Earnings per share
ESI Act Employees’ State Insurance Act, 1948
ESIC Employees’ State Insurance Corporation
EU European Union
FCNR Account Foreign Currency Non-Resident (Bank) account established in accordance with the
FEMA
FDI Foreign direct investment
FEMA The Foreign Exchange Management Act, 1999 read with rules and regulations
thereunder
FEMA NDI Rules Foreign Exchange Management (Non-debt Instruments) Rules, 2019
FITL Funded Interest Term Loan
Financial Year / Fiscal / The period of 12 months commencing on April 1 of the immediately preceding
Fiscal Year calendar year and ending on March 31 of that particular calendar year
FIR First information report
FPIs Foreign Portfolio Investors, as defined under SEBI FPI Regulations
FVCI Foreign Venture Capital Investors (as defined under the Securities and Exchange
Board of India (Foreign Venture Capital Investors) Regulations, 2000) registered
with SEBI
GAAR General Anti-Avoidance Rules
GAV Gross Value Added
GDP Gross Domestic Product
GoI / Government / Government of India
Central Government
GST Goods and Services Tax
HUF(s) Hindu Undivided Family(ies)
IAS Rules Companies (Indian Accounting Standards) Rules, 2015
IBEF India Brand Equity Foundation
ICAI Institute of Chartered Accountants of India
ICDS Income Computation and Disclosure Standards
IFRS International Financial Reporting Standards of the International Accounting
Standards Board
IFSC Indian Financial System Code
IIs Individual Investors
IRA Inflation Reduction Act
Ind AS 24 Indian Accounting Standard 24 issued by the Institute of Chartered Accountants of
India
IMF International Monetary Fund
Income Tax Act Income Tax Act, 1961
Ind AS The Indian Accounting Standards referred to in the Companies (Indian Accounting
Standard) Rules, 2015
Indian GAAP Generally Accepted Accounting Principles in India
INR / Rupee / ₹ / Rs. Indian Rupee, the official currency of the Republic of India
ISIN International Securities Identification Number
IT Information Technology
KYC Know Your Customer
MAT Minimum Alternate Tax
MCA The Ministry of Corporate Affairs, Government of India
Mn/mn 10 Lakh
MoU Memorandum of Understanding
Mutual Funds Mutual funds registered with the SEBI under the Securities and Exchange Board of
India (Mutual Funds) Regulations, 1996
N.A. Not applicable
NAV Net Asset Value
15 | Pa geTerm Description
Net Asset Value per Calculated as Restated net worth excluding revaluation reserves, capital reserve and
Equity share credit balance of the non-controlling interest at the end of the year/period divided by
the number of equity shares outstanding at the end of year/period and adjusted bonus
and spilt.
NBFC Non-banking Financial Institution
NCLT National Company Law Tribunal
NCLAT National Company Law Appellate Tribunal
NEFT National Electronic Fund Transfer
Net Worth The aggregate value of the paid-up share capital and all reserves created out of the
profits and securities premium account and debit or credit balance of profit and loss
account, after deducting the aggregate value of the accumulated losses, deferred
expenditure and miscellaneous expenditure not written off, as per the Restated
Financial Statement, but does not include reserves created out of revaluation of
assets, write-back of depreciation and amalgamation, capital reserve and credit
balance of the non-controlling interest
NPCI National Payments Corporation of India
NR / Non-resident A person resident outside India, as defined under the FEMA and includes an NRI
NRI Non-Resident Indian as defined under the FEMA Regulations
NSDL National Securities Depository Limited
NSE The National Stock Exchange of India Limited
OCB Overseas Corporate Body
P/E Ratio Price/Earnings Ratio
PAN Permanent account number
PAT Profit after tax
PAT Margin Restated Profit after Tax and Non-Controlling Interest attributable to Equity
Shareholders of our Company Divided by the Total Income
Payment of Bonus Act Payment of Bonus Act, 1965
Payment of Gratuity Act Payment of Gratuity Act, 1972
Q-o-Q Quarter on Quarter
R&D Research and development
RBI The Reserve Bank of India
Regulation S Regulation S under the U.S. Securities Act, 1933
Revenue from Operations Income Generated by our Company from its Core Business Operation
RoA Restated Profit After Tax and Non-Controlling Interest Attributable to Equity
Shareholders for the Yea/Period Attributable to Equity Shareholders of the
Company for the Year Attributable to Equity Shareholders of the Company Divided
BY the Total Asset of Our Company at the End of the Year/Period
RoC The Registrar of Companies, Maharashtra at Mumbai
RoNW Restated Profit After Tax and Non-Controlling Interest Attributable to Equity
Shareholders for the Yea/Period Attributable to Equity Shareholders of our
Company Divided by The Net Worth of Our Company at the End of the Year/Period
RTGS Real Time Gross Settlement
Rule 144A Rule 144A under the U.S. Securities Act, 1933.
SCRA Securities Contract (Regulation) Act, 1956
SCRR The Securities Contracts (Regulation) Rules, 1957
SEBI The Securities and Exchange Board of India constituted under the SEBI Act, 1992
SEBI Act The Securities and Exchange Board of India Act, 1992
SEBI AIF Regulations The Securities and Exchange Board of India (Alternative Investment Funds)
Regulations, 2012
SEBI FPI Regulations The Securities and Exchange Board of India (Foreign Portfolio Investors)
Regulations, 2014
SEBI FVCI Regulations The Securities and Exchange Board of India (Foreign Venture Capital Investors)
Regulations, 2000
SEBI ICDR Regulations The Securities and Exchange Board of India (Issue of Capital and Disclosure
Requirements) Regulations, 2018
SEBI Insider Trading The Securities and Exchange Board of India (Prohibition of Insider Trading)
Regulations Regulations, 2015
16 | Pa geTerm Description
SEBI Listing The Securities and Exchange Board of India (Listing Obligations and Disclosure
Regulations/ Requirements) Regulations, 2015
SEBI LODR Regulations
SEBI Merchant Bankers Securities and Exchange Board of India (Merchant Bankers) Regulations, 1992
Regulations
SEBI VCF Regulations The Securities and Exchange Board of India (Venture Capital Funds) Regulations,
1996
STT Securities Transaction Tax
Takeover Regulations The Securities and Exchange Board of India (Substantial Acquisition of Shares and
Takeovers) Regulations, 2011
Trademarks Act Trademarks Act, 1999
US$ / USD / US Dollar United States Dollar, the official currency of the United States of America
USA / U.S. / US United States of America and its territories and possessions, including any state of
the United States of America, Puerto Rico, the U.S. Virgin Islands, Guam, American
Samoa, Wake Island and the Northern Mariana Islands and the District of Columbia
U.S. GAAP Generally Accepted Accounting Principles in the United State of America
U.S. Securities Act U.S. Securities Act of 1933 as amended
VAT Value Added Tax
VCFs Venture capital funds as defined in and registered with the SEBI under the Securities
and Exchange Board of India (Venture Capital Fund) Regulations, 1996 or the
Securities and Exchange Board of India (Alternative Investment Funds)
Regulations, 2012, as the case may be
Y-o-Y Year on Year
(The remainder of this page has intentionally been left blank)
17 | Pa geCERTAIN CONVENTIONS, USE OF FINANCIAL INFORMATION, INDUSTRY & MARKET DATA
AND CURRENCY OF PRESENTATION
CERTAIN CONVENTIONS
All references in this Red Herring Prospectus to "India" are to the Republic of India and its territories and
possessions and all references herein to the "Government", "Indian Government", "GoI", "Central Government"
or the "State Government" are to the Government of India, central or state, as applicable. All references herein to
the "US", the "U.S." or the "United States" are to the United States of America and its territories and possessions.
Unless indicated otherwise, all references to page numbers in this Red Herring Prospectus are to the corresponding
page numbers of this Red Herring Prospectus. Unless otherwise specified, any time mentioned in this Red Herring
Prospectus is in Indian Standard Time (IST). Unless indicated otherwise, all references to a year in this Red
Herring Prospectus are to a calendar year. In this Red Herring Prospectus, the terms “we”, “us”, “our”, the
“Company”, “our Company”, “Studio LSD”, and, unless the context otherwise indicates or implies, refers to
Studio LSD Limited.
In this Red Herring Prospectus, unless the context otherwise requires, all references to one gender also refers to
another gender and the word “Lac / Lakh” means “one hundred thousand”, the word “million (mn)” means “Ten
Lac / Lakh”, the word “Crore” means “ten million” and the word “billion (bn)” means “one hundred crore”. In
this Red Herring Prospectus, any discrepancies in any table between total and the sum of the amounts listed are
due to rounding-off.
FINANCIAL DATA
Unless stated otherwise, the financial data included in this Red Herring Prospectus are extracted from the Restated
financial statements of our Company. The Restated Financial Statements as at and for the financial years ended
on March 31, 2025, March 31, 2024 and March 31, 2023, prepared in accordance with the applicable provisions
of the Companies Act and Indian GAAP and restated in accordance with SEBI (ICDR) Regulations and the
Guidance Note on “Reports in Company Prospectuses (Revised 2019) issued by ICAI as amended from time to
time, as stated in the report of our Peer Reviewed Auditors, set out in the Section titled “Financial Information”
beginning on page number 199 of this Red Herring Prospectus.
Our fiscal year commences on 1st April of each year and ends on 31st March of the next year. All references to a
particular fiscal year are to the 12 months period ending on 31st March of that year. In this Red Herring
Prospectus, any discrepancies in any table between the total and the sums of the amounts listed are due to
rounding-off. All decimals have been rounded off to two decimal points.
There are significant differences between Indian GAAP, IFRS and US GAAP. Our Company has not attempted
to quantify their impact on the financial data included herein and urges you to consult your own advisors regarding
such differences and their impact on our Company’s financial data. Accordingly, to what extent, the financial
statements included in this Red Herring Prospectus will provide meaningful information is entirely dependent on
the reader’s level of familiarity with Indian accounting practices / Indian GAAP. Any reliance by persons not
familiar with Indian accounting practices on the financial disclosures presented in this Red Herring Prospectus
should accordingly be limited.
Any percentage amounts, as set forth in “Risk Factors”, “Our Business”, “Management’s Discussion and
Analysis of Financial Condition and Results of Operations” and elsewhere in this Red Herring Prospectus unless
otherwise indicated, have been calculated on the basis of our Company’s restated financial statements prepared
in accordance with the applicable provisions of the Companies Act and Indian GAAP and restated in accordance
with SEBI (ICDR) Regulations, as stated in the report of our Peer Reviewed Auditor, set out in the Section titled
“Financial Information” Statements, as Restated’ beginning on page number 199 of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
18 | Pa geCURRENCY AND UNITS OF PRESENTATION
All references to:
• ‘Rupees’ or ‘₹’ or ‘Rs.’ Or ‘INR’ are to Indian Rupees, the official currency of the Republic of India.
• ‘U.S.$’, ‘U.S. Dollar’, ‘USD’ or ‘U.S. Dollars’ are to United States Dollars, the official currency of the
United States of America.
In this Red Herring Prospectus, our Company has presented certain numerical information. All figures have been
expressed in "lakh" units or in whole numbers where the numbers have been too small to represent in lakhs. One
lakh represents 1,00,000 and ten lakhs represents 10,00,000 and one crore represents 1,00,00,000 and ten crores
represents 10,00,00,000. However, where any figures that may have been sourced from third-party industry
sources may be expressed in denominations other than lakhs, such figures have been expressed in this Red Herring
Prospectus in such denominations as provided in their respective sources.
EXCHANGE RATES
This Red Herring Prospectus may contain conversions of certain other currency amounts into Indian Rupees that
have been presented solely to comply with the requirements of the SEBI ICDR Regulations. These conversions
should not be construed as a representation that these currency amounts could have been, or can be converted into
Indian Rupees, at any particular rate, or at all.
The following table set forth, for period indicated, information with respect to the exchange rate between the
Rupee and other foreign currencies:
(amount in ₹)
Currency Exchange Rate as on
March 31, 2025** March 31, 2024 March 31, 2023
1 USD 85.58 83.37 82.22
*Since March 31, 2024, was a public holiday, the exchange rate as of March 28, 2024, has been considered.
**Since, March 31, 2025 was a public holiday, the exchange rate as of March 28, 2025 has been considered.
(Source: www.rbi.org.in and www.fbil.org.in )
INDUSTRY AND MARKET DATA
Unless stated otherwise, industry data used throughout the Red Herring Prospectus has been obtained or derived
from industry and government publications, publicly available information and sources. Industry publications
generally state that the information contained in those publications has been obtained from sources believed to be
reliable but that their accuracy and completeness are not guaranteed, and their reliability cannot be assured.
Although our Company believes that industry data used in the Red Herring Prospectus is reliable, it has not been
independently verified.
Further, the extent to which the industry and market data presented in the Red Herring Prospectus is meaningful
depends on the reader's familiarity with and understanding of, the methodologies used in compiling such data.
There are no standard data gathering methodologies in the industry in which we conduct our business, and
methodologies and assumptions may vary widely among different industry sources.
Industry publications generally state that the information contained in such publications has been obtained from
sources generally believed to be reliable, but their accuracy, completeness and underlying assumptions are not
guaranteed, and their reliability cannot be assured. The data used in these sources may have been reclassified by
us for the purposes of presentation. Data from these sources may also not be comparable. Industry sources and
publications are also prepared based on information as of specific dates and may no longer be current or reflect
current trends. Industry sources and publications may also base their information on estimates and assumptions
that may prove to be incorrect.
The extent to which the market and industry data presented in this Red Herring Prospectus is meaningful depends
upon the reader’s familiarity with and understanding of the methodologies used in compiling such data. There are
no standard data gathering methodologies in the industry in which the business of our Company is conducted,
and methodologies and assumptions may vary widely among different market and industry sources.
19 | Pa geTIME
Unless otherwise specified any references to time in this Red Herring Prospectus are to Indian Standard Time
("IST").
(The remainder of this page has intentionally been left blank)
20 | Pa geFORWARD-LOOKING STATEMENTS
All statements contained in the Red Herring Prospectus that are not statements of historical facts constitute
“forward looking statements”. All statements regarding our expected financial condition and results of operations,
business, objectives, strategies, plans, goals and prospects are forward-looking statements. These forward-looking
statements include statements as to our business strategy, our revenue and profitability, planned projects and other
matters discussed in the Red Herring Prospectus regarding matters that are not historical facts. These forward-
looking statements and any other projections contained in the Red Herring Prospectus (whether made by us or
any third party) are predictions and involve known and unknown risks, uncertainties and other factors that may
cause our actual results, performance or achievements to be materially different from any future results,
performance or achievements expressed or implied by such forward-looking statements or other projections.
These forward-looking statements can generally be identified by words or phrases such as “will”, “aim”, “will
likely result”, “believe”, “expect”, “will continue”, “anticipate”, “estimate”, “intend”, “plan”, “contemplate”,
“seek to”, “future”, “objective”, “goal”, “project”, “should”, “will pursue” and similar expressions or variations
of such expressions. All forward-looking statements are subject to risks, uncertainties and assumptions about us
that could cause actual results to differ materially from those contemplated by the relevant forward-looking
statement.
Forward-looking statements reflect our current views with respect to future events and are not a guarantee of
future performance. These statements are based on our management’s beliefs and assumptions, which in turn are
based on currently available information. Although we believe the assumptions upon which these forward-looking
statements are based are reasonable, any of these assumptions could prove to be inaccurate, and the forward-
looking statements based on these assumptions could be incorrect.
Further the actual results may differ materially from those suggested by the forward-looking statements due to
risks or uncertainties associated with our expectations with respect to, but not limited to, regulatory changes
pertaining to the industries in India in which our Company operates and our ability to respond to them, our ability
to successfully implement our strategy, our growth and expansion, technological changes, our exposure to market
risks, general economic and political conditions in India and overseas which have an impact on our business
activities or investments, the monetary and fiscal policies of India and other jurisdictions in which we operate,
inflation, deflation, unanticipated volatility in interest rates, foreign exchange rates, equity prices or other rates or
prices, the performance of the financial markets in India and globally, changes in domestic laws, regulations and
taxes, changes in competition in our industry and incidence of any natural calamities and/or acts of violence. Other
important factors that could cause actual results to differ materially from our expectations include, but are not
limited to, the following:
a) Changes in laws and regulations relating to the sectors/areas in which we operate;
b) Our ability to successfully implement our growth strategy and expansion plans;
c) Our ability to meet our further capital expenditure requirements;
d) Our ability to attract and retain personnel;
e) General economic and business conditions in the markets in which we operate and in the local,
regional,
national and international economies;
f) Changes in political and social conditions in India, the monetary and interest rate policies of India and
other countries;
g) Inflation, deflation, unanticipated turbulence in interest rates, equity prices or other rates or prices;
h) The occurrence of natural disasters or calamities;
i) Our inability to maintain or enhance our brand recognition;
j) Other factors beyond our control; and
k) Our ability to manage risks that arise from these factors.
For further discussion of factors that could cause the actual results to differ from the expectations, see the
sections/chapters “Risk Factors”, “ Industry Overview” , “Our Business” and “Management’s Discussion and
Analysis of Financial Condition and Results of Operations” beginning on page number 33, 114, 131 and 230
respectively of this Red Herring Prospectus. By their nature, certain market risk disclosures are only estimates
and could be materially different from what occurs in the future. As a result, actual gains or losses could materially
differ from those that have been estimated.
21 | Pa geForward-looking statements reflect the current views as of the date of this Red Herring Prospectus and are not a
guarantee of future performance. These statements are based on the management’s beliefs and assumptions, which
in turn are based on currently available information. Although our Company believes the assumptions upon which
these forward-looking statements are based are reasonable, any of these assumptions could prove to be inaccurate,
and the forward-looking statements based on these assumptions could be incorrect. None of our Company, the
Promoters, the Directors, the KMPs, the selling shareholders, the BRLM, or any of their respective affiliates have
any obligation to update or otherwise revise any statements reflecting circumstances arising after the date hereof
or to reflect the occurrence of underlying events, even if the underlying assumptions do not come to fruition. Our
Company and the Directors will ensure that investors in India are informed of material developments until the
time of the grant of listing and trading permission by the Stock Exchange.
We cannot assure investors that the expectations reflected in these forward-looking statements will prove to be
correct. Given these uncertainties, investors cautioned not to place undue reliance on such forward-looking
statements and not to regard such statements as a guarantee of future performance.
Neither our Company, our Promoters, our Directors, KMPs, the selling shareholders, the Book Running Lead
Manager, the Syndicate Members nor any of their respective affiliates or advisors have any obligation to update
or otherwise revise any statements reflecting circumstances arising after the date hereof or to reflect the occurrence
of underlying events, even if the underlying assumptions do not come to fruition.
In accordance with the requirements of SEBI, our Company shall ensure that investors in India are informed of
material developments pertaining to our Company and the Equity Shares from the date of this Red Herring
Prospectus until the time of grant of listing and trading permission by the Stock Exchange.
(The remainder of this page has intentionally been left blank)
22 | Pa geSUMMARY OF THE OFFER DOCUMENT
This section is a general summary of the terms of the offer and of certain disclosures included in this Red Herring
Prospectus and is not exhaustive, nor does it purport to contain a summary of all the disclosures in this Red
Herring Prospectus or all details relevant to prospective Investors. This summary should be read in conjunction
with, and is qualified in its entirety by, the more detailed information appearing elsewhere in this Red Herring
Prospectus, including the sections titled "Risk Factors", "Our Business", "Industry Overview", "Capital
Structure", "The Offer", "Objects of the Offer", "Our Promoter and Promoter Group", "Financial
Information", "Outstanding Litigation and Material Developments", "Management’s Discussion and Analysis
of Financial Condition and Results of Operations", "Offer Structure", "Main Provisions of the Article of
Association" and "Offer Procedure" on pages 33, 131, 114, 75, 59, 90, 188, 199, 243, 230, 276, 324 and 280
respectively of this Red Herring Prospectus.
PRIMARY BUSINESS OF OUR COMPANY
Studio LSD where LSD stands for Laxmi, Saraswati and Durga, is a multimedia production house specialising in
original and captivating stories, partnering with artists from the film and televisions industry. We are involved in
every aspect of the content-making process, from idea to distribution and financing the projects, hiring actors and
crew members, scouting locations, creating sets, managing the budgets, and overseeing the entire production and
post-production process.
For detailed information on our business, please refer to the chapter titled “Our Business” on page 131 of this
Red Herring Prospectus
INDUSTRY IN WHICH OUR COMPANY OPERATES
Our company operates in the Media and Entertainment industry. India's media and entertainment industry is the
fifth largest market globally and is growing at the rate of 20% annually. The increasing availability of fast and
cheap internet, rising incomes, and increasing purchases of consumer durables have significantly aided the
industry. India’s media and entertainment industry are unique as compared to other markets. The industry is well
known for its extremely high volumes and rising Average Revenue Per User (ARPU).
For detailed information on our industry, please refer to the chapter titled “Industry Overview” on page 114 of
this Red Herring Prospectus.
PROMOTERS
As on the date of this Red Herring Prospectus, our Promoters are as follows:
1. Mr. Prateek Sharma,
2. Mrs. Suman Sharma and
3. Mr. Parth Shah
For further details, see "Our Promoter and Promoter Group" on page 188 of this Red Herring Prospectus.
THE OFFER SIZE
The following table summarizes the details of the Offer size.
Type Fresh Issue Size Offer For Sale Total Offer Size
(In lakhs) (In lakhs)
Fresh Issue Fresh Issue of upto 1,10,00,000 Offer for Sale Up to 27,50,000 Upto 1,37,50,000 Equity Shares
and Offer Equity Shares aggregating upto Equity Shares aggregating up to ₹ aggregating upto ₹ [●]Lakhs
for Sale ₹ [●] Lakhs [●] Lakhs by the Promoter Selling
Shareholders (1)
The Offer has been authorized by a resolution of our Board dated December 23, 2024, and the Fresh Issue has been authorized by a special
resolution of our Shareholders, dated January 02, 2025.
(1) Mr. Prateek Sharma and Mrs. Suman Sharma, the Promoter Selling Shareholders have confirmed and approved their participation in the
Offer for Sale and their eligibility to participate in the Offer for Sale in accordance with the SEBI ICDR Regulations for an aggregate of
23 | Pa ge27,50,000 Equity Shares. The Offer for Sale has been authorized by the Selling Shareholder by consent letter dated January 02, 2025.
For details regarding capital build-up of the Promoter Selling Shareholder, kindly refer page no.75 of Chapter ‘Capital Structure’ of
this Red Herring Prospectus.
For further details, see "The Offer" and "Offer Structure" on pages 59 and 276, respectively of this Red Herring
Prospectus.
OBJECTS OF THE OFFER
Our Company intends to utilize the Net Proceeds to meet the following Objects:
(₹ in lakhs)
Particulars Amount
Construction of Studio 1,800.00
Working Capital Requirements 2,492.00
General Corporate Expenses(1) [●]
Total [●]
*To be finalised upon determination of the Offer Price as updated in the Prospectus prior to its filing with the RoC.
(1) The amount utilized for general corporate purposes shall not exceed 15% of the amount being raised by our Company through this offer.
For further details, please see "Objects of the Offer" on page 90 of this Red Herring Prospectus.
SHAREHOLDING
Aggregate Pre-Offer Shareholding Of Our Promoters And Promoter Group And Our Promoter Selling
Shareholders:
As on the date of this Red Herring Prospectus, the aggregate pre-Offer shareholding of our Promoters, Mr. Prateek
Sharma (Who is also the Promoter Selling Shareholder), Mrs. Suman Sharma (Who is also the Promoter Selling
Shareholder), Mr. Parth Shah and our Promoter Group as a percentage of the pre-Offer paid-up Equity Share capital
of our Company is set out below:
Sr. No. Name of Shareholder No. of Equity Shares % of total pre-Offer paid
up Equity Share capital
Promoter (A)
1 Mr. Prateek Sharma 2,93,06,280 71.67%
2 Mrs. Suman Sharma 34,08,500 8.34%
3 Mr. Parth Shah 76,38,445 18.68%
Total (A) 4,03,53,225 98.68%
Promoter Group (other than our Promoter) (B)
4 Mrs. Pooja Sharma 6,815 0.02%
5 Mr. Ram Gopal Sharma 6,815 0.02%
6 Mrs. Surabhi Puri 2,62,450 0.64%
7 Mr. Dipak Kumar Shah 2,62,450 0.64%
Total (B) 5,38,530 1.32%
Total (A) + (B) 4,08,91,755 100.00%
For further details, see chapter titled "Capital Structure" at page 75.
SUMMARY OF RESTATED FINANCIAL STATEMENTS
The following details are derived from the Restated Financial Statements:
(₹ in ‘lakhs)
Particulars March 31, March 31, March 31,
2025 2024 2023
Equity Share capital 817.84 1.00 1.00
Net worth 2753.72 1586.52 496.15
Revenue from operations 10,447.81 10,247.54 4,667.69
Profit after tax for the period / years 1,167.00 1,090.37 279.50
Earnings per Equity Share (basic and diluted) * 2.85 2.67 0.68
Net asset value (per Equity Share)** 6.73 4.65 1.46
Total borrowings 0.00 0.00 6.15
*The Earnings per equity share are based on weighted average number of shares and adjusted for bonus and split. Accounting and other
ratios are derived from the Restated Financial Statement.
24 | Pa ge** Net Asset Value per Equity Shares is computed as Net-Worth / Total nos. of Equity Shares outstanding as on closing date of the restated
financial statements and adjusted for bonus and split.
For further details, see "Restated Financial Statements" on page 199 of this Red Herring Prospectus.
AUDITOR QUALIFICATIONS OR ADVERSE REMARKS
There are no auditor qualifications which have not been given effect to in the Restated Financial Statements except
which are non-quantifiable.
For further details, see "Restated Financial Statements" on page 199 of this Red Herring Prospectus.
SUMMARY OF OUTSTANDING LITIGATION
A summary of outstanding litigation proceedings involving our Company, Promoter, Directors, and Group
Companies as on the date of this Red Herring Prospectus as disclosed in the section titled "Outstanding Litigation
and Material Development" on page 243 of this Red Herring Prospectus in terms of the SEBI ICDR Regulations
and the Materiality Policy is provided below:
Name of Entity Number of Number of Number of Disciplinary Number of Aggregate
Criminal Tax Action taken actions by Material amount
Proceedings proceedings by Statutory the SEBI or civil involved*
or stock litigations (₹ in lakhs)
Regulatory Exchanges
authorities against our
promoter
Company
By our Company NIL NIL NIL NIL NIL NIL
Against our NIL 3 NIL NIL NIL 95.30
Company
Directors
By our Directors NIL NIL NIL NIL NIL NIL
Against our NIL NIL NIL NIL NIL NIL
Directors
Promoters
By our Promoters NIL NIL NIL NIL NIL NIL
Against our NIL NIL NIL NIL NIL NIL
Promoters
Group Companies
By our Group NIL NIL NIL NIL NIL NIL
Companies
Against our Group NIL NIL NIL NIL NIL NIL
Companies
*To the extent quantifiable
# As on the date of filing of this Red Herring Prospectus, there is no pending litigation involving our group companies and which shall result in
having a material impact on our company.
RISK FACTORS
Investors should see "Risk Factors" on page 33 of this Red Herring Prospectus to have an informed view before
making an investment decision.
(The remainder of this page has intentionally been left blank)
25 | Pa geSUMMARY OF CONTINGENT LIABILITIES
Our Company has contingent liabilities as on March 31, 2025, as detailed below:
(₹ in ‘lakhs)
As At As At As At
Particulars
31st March, 2025 31st March, 2024 31st March, 2023
GST Demand disputed
For FY 2017-18 74.96 74.96 67.09
For FY 2018-19 21.33 21.33 21.33
For FY 2019-20 17.09 17.09 -
For FY 2020-21 9.25 9.25 -
Total 122.63 122.63 88.42
* Deposit of Rs. 5.136 (in lakhs) has already been paid in respect of disputed demand.
(The remainder of this page has intentionally been left blank)
26 | Pa geRELATED PARTY TRANSACTIONS
We have entered into related party transactions with related parties. A summary of the related party transactions entered into by us for the Financial Years 2025, 2024 and 2023
is detailed below:
(₹ in lakhs)
As at March 31, 2025 As at March 31, 2024 As at March 31, 2023
Nature of Relationship/ Name of Nature of Amount of Balance % to the Amount of Balance % to the Amount of Balance % to the
Related Party Transaction transaction o/s at Revenue transaction O/s at Revenue transaction O/s at Revenue
during the the end during the the end during the the end
year of the
year of the year of the
y ear
year year
KMP
Prateek Sharma Remuneration Paid 73.50 0.59 0.70% 192.00 - 1.87% 49.20 0.57 1.05%
Suman Sharma Remuneration Paid 18.00 - 0.17% 88.00 - 0.86% 18.00 0.94 0.39%
Parth Shah Remuneration Paid 36.00 1.91 0.35% 24.00 - 0.23% 15.00 0.79 0.32%
Ruchika Mishra Salary 12.00 0.97 0.12% - - - - - -
Kiran Goklani Salary 3.46 0.56 0.03% - - - - - -
Total 142.96 4.03 1.37% 304 - 2.97% 82.20 2.30 1.76%
Relatives of KMP
Raghav Sharma Salary 2.80 0.33 0.03% - - - - - -
Richa Sharma Salary 2.65 0.33 0.03% - - - - - -
Total 5.45 0.66 0.05% - - - - - -
KMP
Parth Shah Payment made on 21.45 2.04 0.21% 10.16 4.04 0.10% 8.62 - 0.18%
behalf of us
Prateek Sharma Payment made on 70.13 0.08 0.67% 9.46 0.46 0.09% 48.93 - 1.05%
behalf of us
Suman Sharma Payment made on 0.47 0.25 0.004% 30.89 - 0.30% 2.59 - 0.06%
behalf of us
27 | Pa geTotal 92.05 2.37 0.88% 50.51 4.50 0.49% 60.14 - 1.29%
Relatives of KMP
Dipak Shah Payment made on - - - 7.10 0.10 0.15%
behalf of us
Richa Sharma Payment made on 0.33 - 0.003% - - - - - -
behalf of us
Raghav Sharma Payment made on 0.38 - 0.003% - - - - 0.01 -
behalf of us
Total 0.71 - 0.006% - - - 7.10 0.11 0.15%
KMP
Parth Shah Repayment made 23.45 - 0.22% 6.90 - 0.07% 8.62 - 0.18%
on behalf of us
Suman Sharma Repayment made 0.22 - 0.002% 31.83 - 0.31% 1.65 - 0.04%
on behalf of us
Prateek Sharma Repayment made 70.51 - 0.68% 9.57 - 0.09% 52.86 - 1.13%
on behalf of us
Total 94.17 - 0.90% 48.30 - 0.47% 63.13 - 1.35%
Relatives of KMP
Dipak Shah Repayment made 0.10 - 0.001% - - - 12.00 - 0.26%
on behalf of us
Sangita Shah Repayment made - - - - - 20.00 - 0.43%
on behalf of us
Richa Sharma Repayment made 0.33 - 0.003% - - - - - -
on behalf of us
Raghav Sharma Repayment made 0.38 - 0.003% - - - - - -
on behalf of us
Total 0.81 - 0.007% - - - 32.00 - 0.69%
Relatives
28 | Pa geof KMP
Deepak Shah Professional Fees 25.55 5.94 0.24% 26.63 7.83 0.26% - - -
Paid
Pooja Sharma Professional Fees 18.00 1.35 0.17% 17.50 - 0.17% 12.00 - 0.26%
Paid
Ramgopal Sharma Professional Fees 12.00 0.90 0.12% 5.00 4.50 0.05% - - -
Paid
Raghav Sharma Professional Fees - - - 6.72 - 0.07% 1.95 - 0.04%
Paid
Surabhi Puri Professional Fees 12.00 - 0.12% 10.00 1.80 0.10% - - -
Paid
Ruchika Mishra Professional Fees - - - 10.00 9.00 0.10% - - -
Paid
Sangita Shah Professional Fees 11.04 - 0.11% - 4.81 - - - -
Paid
Total 78.59 8.19 0.75% 75.84 27.94 0.74% 13.95 - 0.30%
Richa Sharma Contract Services 0.75 - 0.007% 6.12 - 0.06% - - -
and Purchases
Sangeeta Shah Contract Services - - - 12.79 - 0.12% - - -
and Purchases
Raghav Sharma Contract Services 0.75 - 0.007% - - - 3.73 - 0.08%
and Purchases
Total 1.50 - 0.014% 18.91 - 0.18% 3.73 - 0.08%
Deepak Shah Interest Paid on - - - - - - 0.62 - 0.01%
Loan Taken
Sangita Shah Interest Paid on - - - - - - 2.22 - 0.05%
Loan Taken
Total - - - - - - 2.84 - 0.06%
29 | Pa geKMP
Parth Shah Right Shares Issued 0.18 - 0.0017% - - - -
- - -
Total 0.18 - 0.0017% - - - - - -
Relatives of KMP
Surabhi Puri Right Shar es Issued 0.0 1 0.00 01% - - - -
- - -
Dipak Shah Right Shares Issued 0.01 - 0.0001% - - - - - -
Total 0.02 - 0.0002% - - - - - -
KMP
Prateek Sharma - 0.67 - 0.46 - 0.57
Suman Sharma - 0.25 - - - 0.94
Ruchika Mishra - 0.97 - - - -
Parth Shah - 3.95 - 4.04 - 0.79
Kiran Goklani - 0.56 - - - -
Total outstanding balance - 6.40 - 4.50 - 2.30
Deepak Shah - 5.94 - 7.83 - 0.10
Raghav Sharma - 0.33 - - - 0.01
Sangita Shah - - - 4.81 - -
Ruchika Mishra - - - 9.00 - -
Pooja Sharma - 1.35 - - - -
Richa Sharma - 0.33 - - - -
Ram Gopal Sharma - 0.90 - 4.50 - -
Surabhi Puri - - - 1.80 - -
Total outstanding balance - 8.85 - 27.94 - 0.11
For further details, see "Restated Financial Statements – Note 30 – Related Party Disclosure " on page 225 of this Red Herring Prospectus.
30 | Pa geFINANCING ARRANGEMENTS
Details of all financing arrangements whereby the Promoters, Members of Promoter Group, Directors and their
Relatives have financed the purchase by any other person of securities of the company other than in the normal
course of business of the financing entity during the period of six months immediately preceding the date of the Red
Herring Prospectus:
There have been no financing arrangements whereby our Promoter, members of the Promoter Group, our Directors
and their relatives have financed the purchase by any other person of securities of our Company during a period of
six months immediately preceding the date of this Red Herring Prospectus.
COST OF ACQUISITION AND WEIGHTED AVERAGE COST OF ACQUISITION
Weighted average price at which the specified securities were acquired by our promoters and promoter selling
shareholders in the last one year
The weighted average price at which Equity Shares were acquired by our Promoters and Promoter Selling
Shareholders in the one year preceding the date of this Red Herring Prospectus is as follows:
Sr. No. Name of the Promoter and Promoter Number of Equity Shares Acquisition per Equity Share
Selling Shareholder (in ₹)#
Promoter
1 Mr. Prateek Sharma NIL NIL
2 Mrs. Suman Sharma NIL NIL
3 Mr. Parth Shah NIL NIL
#As certified by M/s GMJ & Co., Chartered Accountants, by way of their certificate dated July 29, 2025
Average Cost of Acquisition of our Promoter and Promoter Selling Shareholder
The average cost of acquisition of Equity Shares for our Promoter and Promoter Selling Shareholder as on the
date of the Red Herring Prospectus is as set out below:
Sr. No. Name of the Promoter and Promoter Number of Equity Shares Average Cost of acquisition per
Selling Shareholder Equity Share (in ₹)#
Promoter
1 Mr. Prateek Sharma 2,93,06,280 Negligible
2 Mrs. Suman Sharma 34,08,500 Negligible
3 Mr. Parth Shah 76,38,445 Negligible
#As certified by M/s GMJ & Co., Chartered Accountants, by way of their certificate dated July 29, 2025
For further details of the average cost of acquisition, see "Capital Structure – Build-up of our Promoter’s
shareholding in our Company" on page 82 of this Red Herring Prospectus.
DETAILS OF PRE-IPO PLACEMENT
Our Company is not contemplating a pre-IPO placement.
ISSUE OF EQUITY SHARES FOR CONSIDERATION OTHER THAN CASH IN THE LAST ONE YEAR
Except for the bonus issue on July 26, 2024 and November 7, 2024, as disclosed in "Capital Structure – Equity Shares
Issued for consideration other than cash or by way of bonus or out of revaluation reserves" on page 77 of this Red
Herring Prospectus, our Company has not issued any Equity Shares in the last one year preceding the date of this Red
Herring Prospectus for consideration other than cash or through a bonus issue.
SPLIT OR CONSOLIDATION OF EQUITY SHARES IN THE LAST ONE YEAR
Except for the split/sub-division of shares on November 9, 2024, as disclosed in chapter titled "Capital Structure” on
page 75 of this Red Herring Prospectus, our Company has not undertaken any split of the Equity Shares in the one
year preceding the date of this Red Herring Prospectus.
31 | Pa geEXEMPTION FROM COMPLYING WITH ANY PROVISIONS OF SECURITIES LAWS, IF ANY,
GRANTED BY SEBI
Our Company has not applied for any exemption from complying with any provisions of securities laws by SEBI from
complying with any provisions of securities laws, as on the date of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
32 | Pa geSECTION II – RISK FACTORS
Any investment in equity securities involves a high degree of risk. Investor should carefully consider all the
information in this Red Herring Prospectus, including the risks and uncertainties described below, before
making an investment in our Equity Shares. To obtain a more complete understanding, you should read this
section together with sections and chapters titled, “Our Business”, “The Offer”, “Industry Overview”,
“Restated Financial Statement”, “Outstanding Litigation and Material Developments”, and “Management’s
Discussion and Analysis of Financial Condition and Results of Operations” beginning on page numbers 131,
59, 114, 199, 243 and 230 respectively, as well as the other financial and statistical information contained in
this Red Herring Prospectus.
Any of the following risks, as well as the other risks and uncertainties discussed in this Red Herring Prospectus,
could have an adverse effect on our business, financial condition, results of operations and prospects and could
cause the trading price of our Equity Shares to decline, which could result in the loss of all or a part of your
investment. The risks and uncertainties described in this section are not the only risks that we may face.
Additional risks and uncertainties not known to us or that we currently believe to be immaterial may also have
an adverse effect on our business, results of operations, financial conditions, Red Herring Prospectus and
Prospects.
This Red Herring Prospectus contains forward-looking statements that involve risks and uncertainties. Our
actual results could differ materially from those anticipated in these forward-looking statements because of
certain factors, including the considerations described below and elsewhere in this Red Herring Prospectus.
The financial and other related implications of risks concerned, wherever quantifiable, have been disclosed in
the risk factors mentioned below. However, there are certain risk factors where the effect is not quantifiable
and hence has not been disclosed in such risk factors. You should not invest in this Issuing unless you are
prepared to accept the risk of losing all or part of your investment, and you should consult your tax, financial
and legal advisors about the consequences to you of an investment in the Equity Shares.
The financial information in this section is, unless otherwise stated, derived from our Restated Standalone
Financial Statements prepared in accordance with Indian GAAP, as per the requirements of the Companies
Act, 2013, and SEBI (ICDR) Regulations.
The Risk factors have been determined on the basis of their materiality. The following factors have been
considered for determining the materiality.
1. Some risks may not be material individually but may be material when considered collectively.
2. Some risks may have material impact qualitatively instead of quantitatively.
3. Some risks may not be material at present but may have a material impact in the future.
INTERNAL RISK FACTORS
1. Our business is significantly dependent upon a few customers and the loss of, or a significant reduction in
the award of contracts by such customers could adversely affect our business.
We have established and will continue to focus on strengthening long-standing relationships with our customers
across the end use industries that we cater to. However, we depend on certain customers who have contributed
a substantial portion of our total revenue from operations. The details of contribution by our top 1 and top 5
Customers to our revenue is given below:
(Amount in ‘lakhs, except %)
Revenue from Operations FY 2025 % of FY 2024 % of FY 2023 % of
Revenue Revenue Revenue
Top 1 Customer 6,086.92 58.23% 10,247.54 100% 4,329.80 92.76%
Top 5 Customers 9,724.99 93.03% 10,247.54 100% 4,667.68 100%
There is no guarantee that we will retain the business of our existing key customers or maintain the current level
of business with each of these customers, the loss of these customers or a loss of revenue from these customers
may materially affect our business, financial condition, results of operations and cash flow. However, the
composition and revenue generated from these clients might change as we continue to add new clients in the
normal course of business. We intend to retain our clients by delivering the quality premium content. This helps
us in providing better value to each client thereby increasing our engagement with our new and existing
33 | Pa gecustomers that presents a substantial opportunity for growth. For further information, please refer to the chapter
titled “Our Business” on page 131 of this Red Herring Prospectus.
2. Our financial condition and business prospects could be materially and adversely affected if we do not
complete the project as planned or if they experience delays or cost overruns.
There are substantial financial risks relating to the production and completion of episodes. The Indian Soap
industry has traditionally been controlled by family run enterprises, with relatively low levels of corporatization.
While the growth of corporate serial production companies has in recent times increased levels of accountability,
the Soap industry continues to be relatively unorganized. Actual film costs may exceed their budgets and factors
such as labour disputes, unavailability of a star performer, equipment shortages, disputes with production teams
or adverse weather conditions may cause cost overruns and delay or hamper completion of a production.
We are responsible for all cost overruns on our own productions and as such this production method exposes us
to the greatest execution risk. While we try to maintain efficiency for our projects and we intend to continue
such practices, we cannot assure you that any cost overruns will be adequately addressed. In the event of
substantial budget overruns, we may be required to seek additional financing from outside sources to complete
a project, which may not be available on terms acceptable to us or at all. Any such delays in production, failure
to complete projects and costs overruns could result in us not recovering our costs and could have a material
adverse effect on our business, prospects, financial condition and results of operations, and harm our reputation.
The development of projects involves various risks, including, among others, regulatory risk, financing risk and
the risk that these projects may ultimately prove to be unprofitable. Entering into such projects may also pose
significant challenges to our management, administrative, financial and operational resources. Our projects
under production may be delayed or terminated due to a number of factors including: surrounding factors to
complete the project on time, within budget or to the standards specified to them; failure to obtain necessary
government approvals in time or at all; occurrence of force majeure events; unanticipated cost increases or
changes in scope of work granted under the respective concession; accidents or other incidents and contractual
disputes with our actors; and inability to obtain adequate financing to complete project.
A delay on account of any of the factors enumerated above could increase the financing costs associated with
the project and cause us to exceed the forecasted budget. We may also be unable to recover the amounts we
have invested in the project if the projections contained in the detailed project study/ feasibility report for these
projects do not materialize. Although there are no such instances in the past, we cannot assure that it will not
happen in future.
3. Our Business is dependent upon the taste and preferences of the audience. Any shift in consumer taste and
preference will have a negative impact on our business.
The entertainment industry is prone to unforeseen shifts in tastes and preferences of audiences, which can
significantly impact our Company’s operations. Production of content/Serials to various Indian and Indian
subcontinent TV Channels and digital platforms, demand for which depends substantially on consumer tastes
or preferences that often change in unpredictable ways. This unpredictability makes it crucial for us to
consistently produce entertainment that meets the dynamic and evolving tastes of the broad consumer market
within Indian and Indian sub-continent. The popularity and economic success of our TV series, web series and
other digital content depends on many factors including general public tastes, key talent involved, the promotion
and marketing of the serials, the quality and acceptance of other competing programs released into, general
economic conditions, and other tangible & intangible factors, all of which can change, are factors that we cannot
predict with certainty and which may be beyond our control. If we are unable to produce the content that appeal
to audiences or to accurately judge audience acceptance of content, the commercial success of such serials will
be in doubt, which could result in costs exceeding revenues generated or anticipated profits not being realized,
which could have a material adverse effect on our business, prospects, financial condition and results of
operations.
4. Our business is dependent on the contractual arrangements entered into by us. Many of our client contracts
can be terminated with or without cause by providing notice and without termination-related penalties.
We enter contracts with our clients which impose several contractual obligations upon us. If we are unable to
meet these contractual obligations and / or our clients perceive any deficiency in our services, we may face
legal liabilities and consequent damage to our reputation which may in-turn adversely impact our business,
34 | Pa gefinancial condition and results of operations. There are also some contracts, which terminable by our clients
in writing upon committing any breach or non-observance of any conditions of the Agreements entered into
viz. fraud by our Company or any misconduct of our associate employees which could adversely affect the
reputation of our clients. While, we consider all factors internally prior to entering into such contractual
agreements, we cannot assure you that such clients may choose to terminate their agreements with our
Company based on the terms stated above. Further, the non-compliance or breach of the terms of the
contractual arrangements by either party to the agreements may lead to, among other things, damages,
penalties or termination of the agreements, which may consequently result in our inability to attract further
business in the future. We have faced following instances in the past related to termination of contracts for our
shows:
Broadcasted on Show Name Contracted Terminated After Termination Year
Episodes
Colors TV Bahu Begam 260 134 2020
Sony TV Beyhadh 2 260 86 2020
Zee TV Teri Meri Ek Jindri 260 228 2021
Sony TV Pukaar – Dil Se Dil 260 90 2024
Tak
Colors TV Suman Indori 365 236 2025
Sun Neo TV Rishto se Bandhi Gauri 365 147 2025
The termination of contracts could have a significant impact on the business of our Company, including the
loss of revenue from affected contracts and damage to our Company’s reputation. Such terminations may harm
the trust and relationships built with clients, making it difficult to attract new business in the future.
Additionally, Our Company may face operational disruptions, which could further hinder business growth.
5. We depend on our relationships with production house, channels and serial directors and other industry
participants to exploit our Serial content.
We generate projects through our relationship with production house, channels and serial directors and other
industry participants. Our company's ability to generate projects largely depends on these relationships. If the
company fails to nurture or sustain these connections, we could struggle to secure new projects or fail to
capitalize on emerging opportunities. This could significantly hinder business growth, as our company may be
unable to access necessary resources or collaborations for creating and distributing content.
Furthermore, inability to develop new relationships with industry players could stifle innovation, limit access
to key partnerships, and restrict our ability to expand our project pipeline. Over time, this could have a
substantial negative impact on our company’s long-term financial health, prospects, and overall operational
performance. In short, the company’s business model is highly dependent on these relationships, and any
disruption could have material consequences for our financial stability.
6. Some viewers or civil society organisations may find our serial content objectionable.
It is possible that some viewers in India or abroad may object to serial content produced by us based on
religious, political, ideological or any other positions held by such viewers. This is particularly true of content
that is graphic in nature, including violent or romantic scenes and serials that are politically oriented or targeted
at a particular segment of the serial audience. Viewers or civil society organisations, including interest groups,
political parties, religious or other organisations may assert legal claims, seek to ban the exhibition of our
serials, protest against us or our serials or object in a variety of other ways.
Any of the foregoing could harm our reputation and could have a material adverse effect on our business,
prospects, financial condition and results of operations. The film content that we produce and distribute could
result in claims being asserted, prosecuted or threatened against us based on a variety of grounds, including
defamation, hurting religious sentiments, invasion of privacy, negligence, obscenity or facilitating illegal
activities, any of which could have a material adverse effect on our business, prospects, financial condition or
results of operations. No such instances occurred in the past; however we cannot assure that it will not happen
in the future.
35 | Pa ge7. Our Company relies on Distributors, Broadcasters, TV Channels for display of the shows. Any delay in
payment from these distributors, TV Channels will significantly affect our revenues and profitability.
Our company is heavily dependent on the functioning and performance of TV operators, such as broadcasters,
cable networks, and streaming platforms, for the successful display and distribution of the contents we produce.
Any failure or disruption on the part of TV operators, including technical failures, scheduling issues, or a lack
of willingness to air or promote our content, could significantly hinder our ability to reach our intended audience.
If TV operators fail to display our serialized content as agreed, it may lead to reduced visibility, lower
viewership, and ultimately, a decline in revenue from advertising, subscriptions, or syndication deals.
Additionally, any failure by TV operators to fulfil contractual obligations could harm our company's reputation
in the industry, damage relationships with stakeholders, and negatively impact future partnerships with TV
networks or platforms. Such disruptions could have a material adverse effect on our business operations,
financial performance, and long-term growth prospects.
Although we enter into distribution agreements with the Broadcasters, and we expect timely payment and
advances and for meeting our business requirements.
Delays in payment from these entities can have a significant impact on our revenues and profitability. In such
cases, we may face difficulties in meeting our financial obligations and funding future productions. In case of
termination of agreement, we would require another distributor or Broadcaster on short notice. We might not
be able to enter into new distribution agreements on favourable terms or at all, and there can be no assurance
that any new distribution arrangements would be sufficient to effectively exploit our content in markets. We
strive to maintain positive relationships with our Broadcasters or distributors and have implemented financial
and contractual safeguards to minimize the risk of delayed payments. However, there is no guarantee that such
measures will always be effective. No such delay in payments occurred in the past, however we cannot assure
that it will not happen in the future.
8. No formal agreement has been executed for the identified land for the construction of its new studio as per
our capital expenditure object, not having formal agreement may adversely impact our Company’s business
operations.
Our Company has identified land for the construction of its new studio in Goregaon, Mumbai, but has not yet
executed a formal Memorandum of Understanding (MOU) for this property. While Goregaon is a preferred site,
there is no guarantee that the land parcel will be successfully leased. In case the lease does not proceed, our
Company has identified and entered into an MOU for an alternative land parcel in Palghar, Maharashtra on lease
for a period of 10 years. The risks associated with this acquisition include potential delays, changes in terms,
regulatory approvals, and cost overruns. These factors may result in delays or increased costs, which could
adversely impact the financials and business operations of our Company.
(The remainder of this page has intentionally been left blank)
36 | Pa ge9. If we are unable to attract new clients or our existing clients do not renew their contract, the growth of our
business and cash flows will be adversely affected.
Our top 1 and top five customers contribution in the revenue of our company is as follows:
(Amount in ‘lakhs, except %)
Particulars FY 2025 % of FY 2024 % of Revenue FY 2023 % of
Revenue Revenue
Top 1 Customer 6,086.92 58.23% 10,247.54 100% 4,329.80 92.76%
Top 5 Customers 9,724.99 93.03% 10,247.54 100% 4,667.68 100%
To increase our revenue and cash flows, we must regularly add new clients. If we are unable to generate
sufficient sales leads through our marketing programs, or if our existing or new clients do not perceive our
services to be of sufficiently high value and quality, we may not be able to increase sales and our operating
results would be adversely affected.
In addition, our existing clients have no obligation to repeat contracts / award new projects to us due to various
factors including clients’ satisfaction with our services, acceptance of our creative work by the viewers,
changing preference of viewers, our prices and the prices of competing service providers. If we fail to achieve
repetitive projects from existing clients or to add new clients, our operating results will suffer, and our revenue
growth, cash flows and profitability may be materially and adversely affected.
10. Our contingent liabilities on a restated consolidated basis could materially and adversely affect our business,
results of operations and financial condition.
Our contingent liabilities as per our Restated Financial Statement as at March 31, 2025, March 31, 2024 and
March 31, 2023 are described below:
(Amount in lakhs)
Particular For the For the For the
Financial Year Financial Year Financial Year
March 31, 2025 March 31, 2024 March 31, 2023
GST Disputed 122.63 122.63 67.09
Non-Tax Nil Nil Nil
For more details, please refer Note 29 of the chapter “Restated Financial Statements” on page 225 of this Red
Herring Prospectus.
Most of the liabilities have been incurred in the normal course of business. If these contingent liabilities were
to fully materialize or materialize at a level higher than we expect, it may materially and adversely impact our
business, results of operations and financial condition.
11. We operate in an industry which is highly sensitive with regard to maintenance of secrecy of the projects and
its contents. Any failure on our part to maintain secrecy of our projects, will have an adverse effect on our
results of operations and financial condition.
We operate in an industry which is highly sensitive with regard to maintenance of secrecy of the projects and its
contents. We have put in place firewall, security systems and procedures to protect the projects and its contents.
Piracy of project content, its information, digital effects including internet piracy and the sale of counterfeit
consumer products, may decrease revenue from the exploitation of our products. There was no incident of breach
of our firewall, security systems and procedures in the past. However, there is no assurance that such breach
will not occur in future also. Any failure on our part to maintain secrecy of our projects, will have an adverse
effect on our results of operations and financial condition.
(The remainder of this page has intentionally been left blank)
37 | Pa ge12. The success of our business is highly dependent on the skills, creativity, and availability of a few key
individuals. Any loss of these individuals, or their unavailability, inability to attract and maintain qualified
technical personnel, could have a significant negative impact on the business and its operations, potentially
leading to increased costs, decreased revenue, and damage to the business’s reputation.
The success of our business is largely dependent on the talents and expertise of a few key individuals, such as
scriptwriters, artists, actors and technicians. These individuals are the backbone of the creative process, and
their unique skills and creativity are not readily replaceable. Thereby, the entire success of a project or
production depends on the abilities and contributions of these few people. Additionally, their availability and
timely delivery of services are also crucial for the smooth execution of a project. In the event that a scriptwriter,
artist, or technician is not available when needed, this could cause significant delays and disruption to the
production timeline, potentially leading to increased costs and decreased revenue. Further, loss of any of these
key personnel due to any reason, such as disputes, illness, or other unforeseen circumstances, can have a
significant negative impact on a project. The loss of a key scriptwriter, for example, could mean that the story
development process comes to a halt, leading to a significant delay in production. This could impact the
reputation of the business and its ability to attract and retain talent in the future. Furthermore, our inability to
attract additional skilled artists, particularly script writers and other technical personnel could have a material
adverse effect on our business, financial condition and results of operations.
As on the date of RHP, we have 16 employees. We are dependent on significant number of our employees who
are skilled and due to the limited pool of available skilled personnel, we face strong competition to recruit and
retain skilled and professionally qualified staff. Our continued future success also depends upon our ability to
recruit and retain a large group of experienced professionals and staff. The loss of the services of our senior
management or our inability to recruit, train or retain a sufficient number of experienced personnel could have
a material adverse effect on our operations and profitability. Our ability to retain experienced staff members as
well as senior management will in part depend on our maintaining appropriate staff remuneration and incentive
schemes in accordance with the prevailing private sector industry standards. We cannot assure you that the
remuneration and incentive schemes we have in place will be sufficient to retain the services of our senior
management and skilled employees.
For further details of our business, please refer to chapter titled “Our Business” beginning on Page 131 of this
Red Herring Prospectus.
13. Our registered office and studios are not located on land owned by us and we have only leasehold rights. In
the event we lose or are unable to renew such leasehold rights, our business, results of operations, financial
condition and cash flows may be adversely affected.
The table below provides information of our registered office and studios which are not located on land owned
by us:
Sr. Owned/Leased/Licens Date of Sale Deed/
Address of the Property Actual Use
No. ed/Rented/Facility Agreement & Period
Unit No.302,301, 3rd Floor, Laxmi
Agreement from
Mall, Laxmi Industrial Estate Registere
1. Leased December 1, 2024 to
New Link Road, Andheri West, d Office
November 30, 2027
Mumbai 400053 – Maharashtra, India
2. “Cine Classic Studio”
Survey No. 33, Goharshah Baba Studio for Agreement from
Dargah Road, Mashachapada, show Rental April 01, 2025 – till
Kashigaon, Mira Road, Thane 401107 “Jamai the notice.
no.1”
3. “Dome Entertainment Private
Limited” Studio for Facility Agreement from July
Appu Pappu Maidan, Film City , “Tumm 21st, 2025-till one
Goregaon East, Mumbai- 400065, se Tumm year or termination
Maharashtra, India Tak” whichever is earlier
38 | Pa geWe cannot assure you that we will be able to renew our leases on commercially acceptable terms or at all. In
the event that we are required to vacate our current premises, we would be required to make alternative
arrangements for our infrastructure, and we cannot assure that the new arrangements will be on commercially
acceptable terms. If we are required to relocate our business operations, we may suffer a disruption in our
operations or have to pay increased charges, which could have an adverse effect on our business, results of
operations, financial condition and cash flows. If we are unable to renew these leases or relocate on
commercially suitable terms, it may have an adverse effect on our business, results of operation, financial
condition and cash flows. Though there have not been any such instances in the last three Fiscals and as on the
date of this RHP we cannot assure you that in future such instance may not arise.
For further details in relation to the property kindly refer to the head “Immovable Properties” in the chapter
titled “Our Business” on page 146 of this Red Herring Prospectus.
14. Our Company has entered into certain related party transactions and may continue to do so in the future.
Our Company has entered into related party transactions with our Promoter, Directors and the Promoter Group
aggregating ₹ 416.45 lakhs for the year ended March 2025. While our Company believes that all such
transactions have been conducted on the arm’s length basis, there can be no assurance that it could not have
been achieved on more favorable terms had such transactions not been entered into with related parties. The
company undertakes that the related party transactions entered into by the company are in compliance with the
provisions of Companies Act, 2013 and rules made thereunder. Furthermore, it is likely that our Company will
enter into related party transactions in the future. There can be no assurance that such transactions, individually
or in aggregate, will not have an adverse effect on our financial condition and results of operation. For details,
please refer to “Note 30 – Related Party Disclosure” on page no. 225 of this Red Herring Prospectus.
15. Our insurance coverage may not be adequate to protect us against certain operating hazards and this may
have a material adverse effect on our business.
At present, our company has taken insurance policies as given in chapter “Our Business” beginning on page
no. 149 of this Red Herring Prospectus, for our assets including properties, equipment used in our shows. Any
risk of damage may be controlled but not eliminated. Although we have liability insurance cover for stocks
properties and shoot cancellations, we cannot assure you that this insurance coverage is adequate or that any
losses will be adequately compensated by our insurers in the event of a liability claim. As a result, it may
adversely affect our results of operations and financial conditions. The following claims have been made by us
related to the insured amount from past three years:
(₹ in lakhs)
Year Nature of Loss Insurance Amount Amount
Coverage Amount Claimed Received
2022-2023 Loss of shooting due 1,005.00 7.36 Nil
to fire on the set
2023-2024 Due to fluctuation in 752.00 7.00 Nil
power supply, the
camera stopped
working
2024-2025 Claim against the 500.00 1.45 0.99
accident of a
Lightman
16. The objects of the Offer include funding capital expenditure and working capital requirements of our
Company, which is based on certain assumptions and estimates.
The objects of the Offer include capital expenditure and funding working capital requirements of our Company,
which is based on management estimates and certain assumptions. For more information in relation to such
management estimates and assumptions, please see “Objects of the Offer” on page 90 of this Red Herring
Prospectus. Our working capital requirements may be subject to change due to factors beyond our control
including force majeure conditions, an increase in defaults by our customers, non-availability of funding from
banks or financial institutions.
Accordingly, such working capital requirements may not be indicative of the actual requirements of our
Company in the future and investors are advised to not place undue reliance on such estimates of future working
39 | Pa gecapital requirements.
17. Our management will have broad discretion in how we apply the Net Proceeds, including interim use of the
Net Proceeds, and there is no assurance that the objects of the Offer will be achieved within the time frame
expected or at all, or that the deployment of the Net Proceeds in the manner intended by us will result in any
increase in the value of your investment.
We intend to use Net Proceeds from the Offer towards (a) Funding capital expenditure requirements for the
construction of studios (b) Part funding working capital requirements (c) General corporate purposes. For details
of the objects of the Offer, see “Objects of the Offer” on page 90. Our management will have broad discretion
to use the Net Proceeds, and investors will be relying on the judgment of our management regarding the
application of the Net Proceeds. Our Company may have to revise its management estimates from time to time
on account of various factors beyond its control, such as market conditions, competitive environment, costs of
commodities and interest or exchange rate fluctuations and consequently its requirements may change.
Additionally, various risks and uncertainties, including those set forth in this section may limit or delay our
efforts to use the Net Proceeds to achieve profitable growth in its business.
18. Intensified competition may restrict our ability to access content and/or talent.
Our industry is highly competitive, and we face intense competition from various players in the market. As
competition intensifies, the price of content and talent may escalate, which may restrict our ability to access
quality content and/or talent. We face intense competition from both Indian and foreign competitors, many of
which are substantially larger and have greater financial resources than us. Growth in the entertainment industry
in recent years has attracted new industry participants and competitors. The entry of such competitors may
change the media and entertainment industry in ways that may not favour us. The ability to secure quality
content and talent is a key driver of our business, and any inability to access them may adversely affect our
operations and financial performance. We may not be able to compete effectively in the market, which may lead
to a decline in our market share and revenues. Further, any significant increase in the price of content and talent
may lead to a rise in our production costs, which may adversely impact our margins and profitability. We may
also face difficulties in passing on such cost increases to our customers, which may further impact our financial
performance.
For further information on our peers, please refer to chapter titled “Our Business” on page no. 131 of this Red
Herring Prospectus.
(The remainder of this page has intentionally been left blank)
40 | Pa ge19. Any failure to protect or enforce our rights to own or use our trademark could have an adverse effect on our
business and competitive position.
We have been assigned and has applied for following trademark registrations in relation to the logos of our
Company. The details of our trademark registration and applications are as follows:
Trademark Trademark Registration Status Class Date of Application no.
Type Application
November 26,
Device mark Registered 41 3643874
2017
Application
made 41 November 23, 6722848
Device mark (Current status: 2024
Formalities Chk
Pass)
Application
Device mark made 41 March 24, 2025 6921204
(Current status:
Formalities Chk
Pass)
If we do not maintain our brand identity, which is an important factor that differentiates us from our competitors,
we may not be able to maintain our competitive edge. If we are unable to compete successfully, we could lose
our customers, which would negatively affect our financial performance and profitability. Moreover, our ability
to protect, enforce or utilize our brand is subject to risks, including general litigation risks. While we endeavour
to ensure that we comply with the intellectual property rights, there can be no assurance that we will not face
any intellectual property infringement claims brought by third parties. Any claims of infringement, regardless
of merit or resolution of such claims, could force us to incur significant costs in responding to, defending and
resolving such claims and may divert the efforts and attention of our management away from our business. We
could be required to change the name of our Company, pay third party infringement claims or obtain fresh
licenses resulting from a name change. The occurrence of any of the foregoing could result in unexpected
expenses.
We are currently using this logos for our business. There can be no assurance that we will be able to successfully
obtain the said registration in a timely manner or at all. Any unauthorized or inappropriate use of our brand,
trademarks and other related intellectual property rights by others in their corporate names or product brands or
otherwise could harm our brand image, competitive advantages and business, and dilute or harm our reputation
and brand recognition. For more details, refer “Our Business” on page 131 of this Red Herring Prospectus.
20. We have not identified any alternate source of funding and hence any failure or delay on our part to mobilize
the required resources or any shortfall in the Offer proceeds may delay the implementation schedule.
The proposed fund requirement for our Capital Expenditure and Working Capital requirements, as detailed in
the chapter titled "Objects of the Offer" is to be funded from the proceeds of this IPO. We have not identified
any alternate source of funding and hence any failure or delay on our part to mobilize the required resources or
any shortfall in the Issue proceeds may delay the implementation schedule. We, therefore, cannot assure that
we would be able to execute our future plans/strategy within the given timeframe. For details, please refer to
the Chapter titled “Objects of the Offer” beginning on page 90 of this Red Herring Prospectus.
41 | Pa ge21. The average cost of acquisition of Equity Shares by the Promoter Selling Shareholders including our
Promoters could be lower than the floor price of the Price Band.
The Promoter Selling Shareholders’ (including our Promoter) average cost of acquisition of Equity Shares in
our Company may be lower than the floor price of the Price Band as may be decided by Our Company and the
Promoter Selling Shareholder, in consultation with the BRLM.
The details of the average cost of acquisition of Equity Shares held by the Promoters and Promoter Selling
Shareholders are set out below:
Name Number of Shares Average Cost of Acquisition
per Equity Share (in ₹) *
Prateek Sharma 2,93,06,280 Negligible
Suman Sharma 34,08,500 Negligible
Parth Shah 76,38,445 Negligible
*As certified by. GMJ & Co., Chartered Accountants, pursuant to their certificate dated July 29, 2025.
For further details of the average cost of acquisition of our Promoters, see “Capital Structure – Build-up of
the Promoters’ shareholding in our Company on page 82 of this Red Herring Prospectus.
22. Our company does not have succession policy it may be exposing us to significant risks, especially in the
event of unexpected leadership transitions, such as the departure, illness, or retirement of key executives or
employees. A lack of succession planning can create uncertainty, disrupt operations, and impact our
company's long-term stability and growth.
Our companies’ operations are highly dependent upon the skills and knowledge of our promoters, directors,
key executives and employees and as on the date of this RHP our company has not yet formulated a formal
business succession policy. While the company has put in place certain internal guidelines for leadership
continuity, a comprehensive, formalized succession plan is still under development. The absence of such a
policy may stem from various factors, such as the company’s size, organizational structure, or reliance on
current leadership for the near term. However, this lack of a formal succession plan presents several risks to
the business including the company may face significant risks that could impact its operations and long-term
stability. Leadership instability is a key concern, as unexpected departures or incapacitation of key executives
could create confusion, delays in decision-making, and a lack of direction, undermining stakeholder
confidence. Without a formal succession plan, leadership transitions could be inefficient, leaving critical
functions vulnerable to neglect and mismanagement, disrupting ongoing projects, and straining client
relationships. This lack of planning also threatens business continuity, particularly for family-owned or
closely-held businesses where leadership is often tied to specific individuals. Without a structured approach
to knowledge transfer and role delegation, the company could struggle to maintain its competitive advantage
or adapt to changing market conditions. Additionally, investors, employees, and stakeholders may view the
absence of a succession policy as a sign of poor governance and a lack of long-term planning, potentially
damaging the company's reputation and causing a loss of investor confidence. Finally, depending on the
regulatory environment, failure to implement a succession policy may lead to legal risks, as some jurisdictions
require businesses to have formal succession plans, especially for key executive roles, which could result in
non-compliance, fines, or further reputational harm. Although no such instances occurred in the past, we
cannot assure that it will not happen in the future.
23. Some of our Immovable Properties are stamped but not registered, our business operations may be adversely
affected.
For the purpose of our operations, we have taken commercial office space for our registered office and studios
on a rental, licensed and facility management basis. We confirm that some of our immovable property
agreements are stamped but not registered. For further details, please refer to the heading titled 'Immovable
Properties' under the chapter 'Our Business' on page 146 of this Red Herring Prospectus.
The absence of proper registration of such agreements may expose the business to certain risks. Without formal
registration, our Company may face challenges in complying with regulatory requirements, which could delay
approvals, permits, or clearances from relevant authorities, thereby impacting operations or hindering
expansion. Additionally, unregistered arrangements may affect relationships with landowners and other
stakeholders, posing reputational and operational risks. While our Company has not faced any regulatory or
42 | Pa geother issues in this regard in the past, there can be no assurance that such instances will not arise in the future.
24. All the Directors of our Company do not have prior experience of directorship in any of the companies listed
on recognized stock exchanges, therefore, they will be able to provide only a limited guidance in relation to
the affairs of our Company post listing.
All the Directors of our Company have not previously served as directors of any of the company listed on
recognized stock exchanges in India. While they possess significant experience in their respective fields, they
may have limited familiarity with the specific responsibilities and regulatory obligations that are expected
from directors of listed companies. These responsibilities include, among others, ensuring compliance with
continuous listing obligations, overseeing corporate governance matters, monitoring financial disclosures, and
supervising internal controls and risk management frameworks.
Due to the lack of prior experience in handling such regulatory and governance roles in a listed environment,
there is a risk that our directors may not be able to provide comprehensive guidance or fully discharge their
duties in line with the expectations of a listed company. Consequently, we may face challenges in maintaining
or enhancing the effectiveness of our internal controls, disclosure procedures, and overall corporate governance,
which could have an adverse effect on our business, operations, reputation, or compliance status as a listed
entity.
25. Our success largely depends upon our ability to attract and retain our Promoters, Directors, Key Managerial
personnel and Senior Management with technical expertise. Our inability to attract and retain them and
other personnel with technical expertise could adversely affect our business, financial condition and results
of operations.
Our success largely depends upon our ability to attract and retain our Promoters, Directors, Key Managerial
personnel with technical expertise. Our inability to attract and retain them and other personnel with technical
expertise could adversely affect our business, financial condition and results of operations. There is significant
competition for management and other skilled personnel in our industry in which we operate, and it may be
difficult to attract and retain the personnel we require in the future. There can be no assurance that our
competitors will not offer better compensation packages, incentives and other perquisites to such skilled
personnel. If we are not able to attract and retain talented employees as required for conducting our business, or
if we experience high attrition levels which are largely out of our control, or if we are unable to motivate and
retain existing employees, our business, financial condition and results of operations may be adversely affected.
For further information, see “Our Management” on page 169 of this Red Herring Prospectus.
26. Our ability to remain competitive may be adversely affected by rapid technological changes and our ability
to access such technology
The Indian media and entertainment industry is rapidly evolving, and the use of technology is becoming
increasingly important. We rely on technology for a number of our core activities, including the creation,
production, and distribution of our visual effects. We may not be successful in adopting new visual effect
methods or may lose market share to our competitors if the methods that we adopt are not as technologically
sound, user-friendly, widely accessible or appealing to consumers as those adopted by our competitors. Further,
advances in technologies or alternative methods or changes in consumer behaviour driven by these or other
technologies, could have a negative effect on our business. Other competitor companies may have greater
financial strength to adopt new growing technological trends ahead of us. In order to remain competitive, we
would be required to upgrade our technology, and any failure to do so could have a material adverse effect on
our business, prospects, financial condition and results of operations.
27. There have been certain delays in payment of statutory dues in the past. Any delay in payment of statutory
dues in future, may result in the imposition of interest, late fines and penalties which in turn may have an
adverse effect on our business, financial condition, results of operation and cash flows.
Our Company is required to pay certain statutory dues as per the taxes governed by the laws of the land in India.
Though our company is regular in payment of all the statutory dues, there have been certain instances of delays
in payment of statutory dues in the past by us which have been belatedly paid by us with an additional fee or an
interest. The details of such delays are set out below:
43 | Pa geGST Returns Delay Filings:
Financial Year Month Number of Reason for Delay
Days Delay
2024-25 October 2024 01 The delays in GST payment have occurred due to
operational inefficiencies and reliance on external
consultants, which led to lapses in timely compliance. To
mitigate this risk, the management has strengthened
internal processes, established a dedicated in-house
compliance team, automated GST filings and payments,
and improved cash flow management. These measures
aim to ensure full compliance with the applicable
regulations and minimize the risk of penalties, interest,
or regulatory scrutiny.
While our Company has subsequently made payment of all pending dues, we cannot assure you that there will
not be any delays in the future. Any delay in payment of statutory dues in future, may result in the imposition
of penalties and in turn may have an adverse effect on our business, financial condition, results of operation and
cash flows.
28. Some of our Promoters may be interested in us other than in terms of remuneration and loan accepted or
loan repaid, and this may result in conflict of interest with us.
In future certain of our Promoters may be interested in us, in addition to regular remuneration or benefits and
Loans accepted or loans repaid, to the extent of their shareholding, direct and indirect, and benefits arising
therefrom. Our Promoters are also interested in us to the extent of their shareholding in us and any other benefits
that may arise from the shareholding therefrom. We cannot assure you that our Promoters will exercise their
rights as shareholders to our benefit and best interest.
29. Strikes by writers, actors or other participants in the audio visual entertainment industry could negatively
affect our revenues.
Strikes by writers, actors, or other participants in the audio visual entertainment industry could disrupt
production schedules, leading to delays in the release of new content. This may result in reduced viewer
engagement, lower subscriber retention, and decreased revenue. Additionally, prolonged labour disputes can
increase production costs and strain relationships with key talent, further affecting the ability to create high-
quality content and maintain a competitive edge in the market, which could have a material adverse effect on
our business, financial condition, cash flow and results of operations. Although, there are no such instances in
the past, we cannot assure that it will not occur in the future.
30. Any variation in the utilization of the Net Proceeds as disclosed in this Red Herring Prospectus shall be
subject to certain compliance requirements, including prior approval of the shareholders of our Company.
We propose to utilize the Net Proceeds towards meeting, capital expenditure, working capital and general
corporate purposes. For further details of the proposed objects of the Offer, see “Objects of the Offer” beginning
on page 90 of this Red Herring Prospectus. Further, we cannot determine with any certainty if we would require
the Net Proceeds to meet any other expenditure or fund any exigencies arising out of the competitive
environment, business conditions, economic conditions or other factors beyond our control. In accordance with
the Companies Act, 2013 and the SEBI ICDR Regulations, we cannot undertake variation in the utilization of
the Net Proceeds as disclosed in this Red Herring Prospectus without obtaining the approval of the Shareholders
through a special resolution. In the event of any such circumstances that require us to vary the disclosed
utilization of the Net Proceeds, we may not be able to obtain the approval of the Shareholders in a timely manner,
or at all. Any delay or inability in obtaining such approval of the Shareholders may adversely affect our business
or operations. Further, our Promoters or controlling shareholders, if applicable, would be required to provide an
exit opportunity to the shareholders of our Company who do not agree with our proposal to modify the objects
of the Offer, at a price and manner as prescribed by SEBI. However, Acuite Ratings & Research Limited has
been appointed as the Monitoring Agency and shall be responsible for monitoring the utilisation of funds.
44 | Pa geFurther, we cannot assure you that our Promoters or the controlling shareholders of our Company if applicable,
will have adequate resources at their disposal at all times to enable them to provide an exit opportunity. In light
of these factors, we may not be able to vary the objects of the Offer to use any unutilized proceeds of the Fresh
Issue, if any, even if such variation is in the interest of our Company. This may restrict our Company’s ability
to respond to any change in our business or financial condition by re-deploying the unutilized portion of Net
Proceeds, if any, which may adversely affect our business, financial conditions, cash flows and results of
operations.
31. We may require additional working capital in the future. A failure in obtaining such additional financing at
all or on terms favourable to us could have an adverse effect on our results of operations and financial
condition.
Our business requires additional amount of working capital and major portion of our working capital is utilized
towards employee cost, hiring talents, studio rentals and equipment rentals. Our growing scale and expansion,
if any, may result in increase in the quantum of current assets. Our inability to maintain sufficient cash flow,
credit facility and other sourcing of funding, in a timely manner, or at all, to meet the requirement of working
capital or pay out debts, could adversely affect our financial condition and result of our operations. Further, we
have high outstanding amount due from our debtors which may adversely affect our cash flows and our business
operations.
32. Delays or defaults in client payments could affect our operations
We may be subject to working capital risks due to delays or defaults in payment by distribution houses, which
may restrict our ability to function efficiently and make payments to others when due. In addition, any delay or
failure on our part to produce the shows, within the time stipulated by agreements, if presigned, to our clients
may in turn cause delay in payment or refusal of payment by the client. Such defaults/delays by our clients in
meeting their payment obligations to us may have a material effect on our business, financial condition and
results of operations. There are no such instances in the past we cannot assure that it will not happen in the
future.
33. Our Company has issued Equity Shares during the last twelve months at a price which may be lower than
the Offer Price.
We have, in the 12 months preceding the filing of this Red Herring Prospectus, issued Equity Shares at prices
that may be lower than the Offer Price to Promoters and other shareholders. For details of issues, please refer,
page 75 of the chapter “Capital Structure” of this Red Herring Prospectus.
The details of the allotment made during the preceding 12 months are as follows:
S.No Date Number of Face Issue Consideration Type of
Equity Shares Value Price Allotment
1. November 07, 33,67,554 10 Nil Other than Bonus issue (Ratio
2024 cash 7:10)
34. We cannot predict or forecast the success of our business.
We cannot predict or forecast if a story will be successful. The revenue from the sale of rights of a content is
dependent on the likelihood of the content to achieve success from its distribution. In addition, changing consumer
behaviour compromise our ability to predict the success of TV business in India and internationally. Consumer’s
negative behavior could adversely affect our business and damage our Company’s reputation, any of which could
have a material adverse effect on the Company’s business, financial condition and results of operations.
(The remainder of this page has intentionally been left blank)
45 | Pa ge35. We require certain approvals and licenses in the ordinary course of business and are required to comply with
certain rules and regulations to operate our business, and the failure to obtain, retain and renew such
approvals and licences or comply with such rules and regulations, and the failure to obtain or retain them in
a timely manner or at all may adversely affect our operations.
We require several statutory and regulatory permits, licenses and approvals to operate our business and may
differ for different Shows. Many of these approvals are granted for fixed period of time and need renewal from
time to time. Non-renewal of the said permits and licenses would adversely affect our Company’s operations,
thereby having a material adverse effect on our business, results of operations and financial condition. There
can be no assurance that the relevant authorities will issue any of such permits or approvals in the timeframe
anticipated by us or at all. Further, some of our permits, licenses and approvals are subject to several conditions
and we cannot provide any assurance that we will be able to continuously meet such conditions or be able to
comply with such conditions, which may lead to the cancellation, revocation or suspension of relevant permits,
licenses or approvals. Any failure by us to apply in time, to renew, maintain or obtain the required permits,
licenses or approvals, or the cancellation, suspension or revocation of any of the permits, licenses or approvals
may result in the interruption of our operations and may have a material adverse effect on the business. If we
fail to comply with all applicable regulations or if the regulations governing our business change, we may incur
increased costs, be subject to penalties or suffer a disruption in our business activities, any of which could
adversely affect our results of operations. For further details, please refer to chapters titled “Key Regulations
and Policies” and “Government and Other Approvals” beginning on pages 152 and 248 respectively of this
Red Herring Prospectus.
36. Our Promoters and members of the Promoter Group will continue jointly to retain majority control over our
Company even after the Offer which will allow them to determine the outcome of matters submitted to
shareholders for approval.
Post this Offer, our Promoters and Promoter Group will collectively own ~ 73.50 % of our post issue equity
share capital. As a result, our Promoters, together with the members of the Promoter Group, will continue to
exercise a significant degree of influence over the Company and will be able to control the outcome of any
proposal that can be approved by a majority shareholder vote, including, the election of members to our Board,
in accordance with the Companies Act, 2013 and our Articles of Association. Such a concentration of ownership
may also have the effect of delaying, preventing or deterring a change in control of our Company. In addition,
our Promoters will continue to have the ability to cause us to take actions that are not in, or may conflict with,
our interests or the interests of some or all of our creditors or other shareholders, and we cannot assure you that
such actions will not have an adverse effect on our future financial performance or the price of our Equity
Shares.
37. Our funding requirements and the proposed deployment of Net Proceeds are based on management estimates
and we have not entered into any definitive arrangements to utilize certain portions of the Net Proceeds of
the Offer.
Our funding requirement is based management estimates, current circumstances of our business and prevailing
market conditions, which are subject to changes in external factors, such as financial and market conditions,
market feedback and demand of our products, competition, business strategy and interest/exchange rate
fluctuations, which may not be within the control of our management. The objects of the Offer have not been
appraised by any bank or financial institution. Based on the competitive nature of our industry, we may have to
revise our business plan and/or management estimates from time to time and consequently our funding
requirements may also change. Such internal estimates may differ from the value that would have been
determined by third party appraisals, which may require us to reschedule or reallocate our expenditure, subject
to applicable laws. In case of increase in actual expenses or shortfall in requisite funds, additional funds for a
particular activity will be met by any means available to us, including internal accruals and additional equity
and/or debt arrangements, and may have an adverse impact on our business, results of operations, financial
condition and cash flows. Accordingly, investors in our Equity Shares will be relying on the judgment of our
management regarding the application of the Net Proceeds. Further, pursuant to Section 27 of the Companies
Act and other applicable law, any variation in the Objects of the Issue would require a special resolution of the
shareholders and the promoter or controlling shareholders will be required to provide an exit opportunity to the
shareholders who do not agree to such proposal to vary the Objects of the Offer, at such price and in such manner
in accordance with applicable law. For details on the objects of the Offer, please refer chapter “Objects of the
Offer” on page 90 of this Red Herring Prospectus. Our Company, in accordance with the applicable law and to
46 | Pa geattain the objects set out above, will have the flexibility to deploy the Net Proceeds. Pending utilization of the
Net Proceeds for the purposes described above, our Company may temporarily deposit the Net Proceeds within
one or more scheduled commercial banks included in the Second Schedule of Reserve Bank of India Act, 1934
as may be approved by our Board.
38. We may not be able to sustain effective implementation of our business and growth strategy.
The success of our business will largely depend on our ability to effectively implement our business and growth
strategy. In the past we have generally been successful in execution of our business plan but there can be no
assurance that we will be able to execute our strategy on time and within the estimated budget in the future. If
we are unable to implement our business and growth strategy, this may have an adverse effect on our business,
financial condition and results of operations.
39. Failure or disruption of our IT, automation systems may adversely affect our business, financial condition
and results of operations.
We have implemented various information technology (“IT”) systems to cover key areas of our operations,
procurement and accounting. These systems are potentially vulnerable to damage or interruption from a variety
of sources, which could result from (among other causes) cyber-attacks on or failures of such infrastructure or
compromises to its physical security, as well as from damaging weather or other acts of nature. A significant or
largescale malfunction or interruption of one or more of our IT systems or automation systems could adversely
affect our ability to keep our operations running efficiently and affect our services. In addition, it is possible that
a malfunction of our data system security measures could enable unauthorized persons to access sensitive
business data, including information relating to our intellectual property or business strategy or those of our
customers. While we have not faced significant disruptions in past, any such malfunction or disruptions in future
could cause economic losses for which we could be held liable or cause damage to our reputation. Any of these
developments, alone or in combination, could have a material adverse effect on our business, financial condition
and results of operations. Further, unavailability of, or failure to retain, well trained employees capable of
constantly servicing our IT and automation systems may lead to inefficiency or disruption of our operations and
thereby adversely affecting our business, financial condition and results of operations. No such instances
occurred in the past, however we cannot assure that it will not happen in the future.
40. Our ability to pay dividends will depend upon future earnings, financial condition, cash flows, working
capital requirements, capital expenditures and other factors.
We may retain all our future earnings, if any, for use in the operations and expansion of our business. As a
result, we may not declare dividends in the foreseeable future. Any future determination as to the declaration
and payment of dividends will be at the discretion of our Board of Directors and will depend on factors that our
Board of Directors deem relevant, including among others, our results of operations, financial condition, cash
requirements, business prospects and any other financing arrangements. Accordingly, realization of a gain on
shareholders’ investments may largely depend upon the appreciation of the price of our Equity Shares. There
can be no assurance that our Equity Shares will appreciate in value. For details of our dividend history, see
“Dividend Policy” on page 198 of this Red Herring Prospectus.
41. Regulatory compliance and litigation risk can cause business disruptions and increase in compliance costs.
In our industry, regulatory compliance and litigation risk are significant factors that can cause business
disruptions and increase operational costs. As our industry is highly regulated, with numerous laws governing
intellectual property, labour rights, safety standards, and content distribution, companies must continually
ensure adherence to these regulations to avoid legal consequences. Failure to comply can result in costly
litigation, fines, and potential damage to a brand's reputation. Moreover, the entertainment industry is vulnerable
to intellectual property disputes, such as copyright infringement or trademark violations, which can lead to
prolonged legal battles and financial losses. Regulatory changes, such as stricter content censorship rules or new
tax regulations, can also impact production costs and profitability. Additionally, the increasing scrutiny on data
privacy laws, especially concerning the collection and use of consumer information, adds another layer of risk.
Therefore, managing compliance and litigation risks is crucial for entertainment companies to minimize
disruptions and protect their bottom line.
(The remainder of this page has intentionally been left blank)
47 | Pa ge42. If we are unable to source business opportunities effectively, we may not achieve our financial objectives.
Our capacity to achieve our financial objectives will depend on our ability to identify, evaluate and accomplish
business opportunities. To grow our business there is significant importance to find, hire, train, supervise and
manage efficient employees and also to establish such process of business operations which is proficient enough
to effectively achieve our growth. Instead of putting keen efforts, as mentioned here, we cannot assure that any
such employees will contribute to the success of our business or that we will implement such systems effectively.
Our failure to source business opportunities effectively could have a material adverse effect on our business,
financial condition and results of operations. It is also possible that the strategies used by us in the future may
be different from those presently in use.
43. We have not commissioned an industry report for the disclosures made in the section titled ‘Industry
Overview’ and made disclosures on the basis of the data available on the internet and such data has not been
independently verified by us.
We have not commissioned an industry report, for the disclosures which need to be made in the chapter titled
“Industry Overview” beginning on page 114 of this Red Herring Prospectus. We have made disclosures in the
said chapter based on the relevant industry related data available online for which relevant consents have been
obtained wherever necessary. We have not independently verified such data. We cannot assure you that any
assumptions made are correct or will not change and, accordingly, our position in the market may differ from
that presented in this Red Herring Prospectus. Further, the industry data mentioned in this Draft Letter of Offer
or sources from which the data has been collected are not recommendations to invest in our Company.
Accordingly, investors should read the industry related disclosure in this Red Herring Prospectus in this context.
44. We could be harmed by employee misconduct or errors that are difficult to detect and any such incidences
could adversely affect our financial condition, results of operations and reputation.
Employee misconduct or errors could expose us to business risks or losses, including serious harm to our
reputation. There can be no assurance that we will be able to detect or deter such misconduct. Moreover, the
precautions we take to prevent and detect such activity may not be effective in all cases. Our employees may
also commit errors that could subject us to claims and proceedings for alleged negligence, as well as regulatory
actions on account of which our business, financial condition, results of operations and goodwill could be
adversely affected. There are no such in instances in the past however, we cannot assure occurring of such
instances in future.
45. We will not receive any proceeds from the Offer for Sale. The Promoter Selling Shareholders will receive the
net proceeds from the Offer for Sale.
The Offer consists of a Fresh Issue and an Offer for Sale. The Promoter Selling Shareholders shall be entitled
to the net proceeds from the Offer for Sale, which comprise proceeds from the Offer for Sale net of Offer
expenses shared by the Promoter Selling Shareholder, and our Company will not receive any proceeds from the
Offer for Sale.
46. The requirements of being a public listed company may strain our resources and impose additional
requirements.
With the increased scrutiny of the affairs of a public listed company by shareholders, regulators and the public
at large, we will incur significant legal, accounting, corporate governance and other expenses that we were not
required to incur in the past. We will also be subject to the provisions of the listing agreements signed with the
Stock Exchange. In order to meet our financial control and disclosure obligations, significant resources and
management supervision will be required. As a result, management’s attention may be diverted from other
business concerns, which could have an adverse effect on our business and operations. There can be no
assurance that we will be able to satisfy our reporting obligations. In addition, we will need to increase the
strength of our management team and hire additional legal and accounting staff with appropriate public company
experience and accounting knowledge, and we cannot assure that we will be able to do so in a timely manner.
Failure of our Company to meet the listing requirements of stock exchange, if any, could lead to imposition of
penalties, including suspension of trading in shares of the Company.
(The remainder of this page has intentionally been left blank)
48 | Pa ge47. The revenues and profitability of our company are directly linked to the exploitation and growth of Content
Library. Any failure to create or develop content which are not liked by viewers could adversely affect our
profitability and business growth.
As on date, we do not have any content library. However, we, as a part of our business strategy and objects of
the offer, are in the process of exploiting and growing the content library. The revenues and profitability of our
company will be directly linked to the exploitation and growth of our Content Library, which we will distribute
through various channels. Developing content will be an integral part of our business, and our ability to
successfully create and exploit content will depend on maintaining strong relationships with existing industry
players and forming new ones. While we have benefitted from long-standing relationships with certain industry
participants in the past, there is no assurance that we will be able to maintain these relationships or continue to
acquire content through these means. A failure to successfully create content could adversely affect our
profitability and business growth, limiting our opportunities for monetization and impacting both short-term
earnings and long-term success. Although we have not faced any failure in past we cannot guarantee about the
future.
48. We cannot assure you that our Content Library may not infringe upon the intellectual property rights of third
parties.
We cannot guarantee that our Content Library will not infringe upon third-party intellectual property rights.
Companies, organizations, or individuals may hold patents, copyrights, trademarks, or other proprietary rights
over content or technology that we are unaware of. There can be no assurance that the content that we produce
and distribute or the software and technology we use does not infringe the intellectual property rights of third
parties and we may have infringement claims, which could be costly, time-consuming, and damage our
reputation. Such claims may require us to pay royalties, make creative changes, or seek alternative technology
or content. If these actions are not possible, we may be prevented from producing or distributing certain
content, which could negatively impact our business, financial condition, and operations. Although we have
not faced any such claims in past we cannot guarantee about the future.
EXTERNAL RISKS
49. A slowdown in economic growth in India could adversely affect our business.
The structure of the Indian economy has undergone considerable changes in the last decade. These include
increasing importance of external trade and of external capital flows. Any slowdown in the growth of the Indian
economy or the Television Industry, could adversely affect our business, financial condition and results of
operations. India’s economy could be adversely affected by a general rise in interest rates, fluctuations in
currency exchange rates, adverse conditions affecting housing and tourism and electricity prices or various other
Factors. Further, conditions outside India, such as slowdowns in the economic growth of other countries, could
have an impact on the growth of the Indian economy and government policy may change in response to such
conditions. The Indian economy and financial markets are also significantly influenced by worldwide economic,
financial and market conditions. Any financial turmoil, especially in the United States, Europe or China or Asian
emerging market countries, may have an impact on the Indian economy. Although economic conditions differ
in each country, investors’ reactions to any significant developments in one country can have adverse effects on
the financial and market conditions in other countries. A loss of investor confidence in the financial systems,
particularly in other emerging markets, may cause increased volatility in Indian financial markets, and could
have an adverse effect on our business, financial condition and results of operations and the price of the Equity
Shares.
50. The occurrence of natural or man-made disasters could adversely affect our results of operations, cash flows
and financial condition. Hostilities, terrorist attacks, civil unrest and other acts of violence could adversely
affect the financial markets and our business.
The occurrence of natural disasters, including cyclones, storms, floods, earthquakes, tsunamis, tornadoes, fires,
explosions, pandemic and man-made disasters, including acts of terrorism and military actions, could adversely
affect our results of operations, cash flows or financial condition. Terrorist attacks and other acts of violence or
war may adversely affect the Indian securities markets. In addition, any deterioration in international relations,
especially between India and its neighbouring countries, may result in investor concern regarding regional
stability which could adversely affect the price of the Equity Shares. In addition, India has witnessed local civil
disturbances in recent years and it is possible that future civil unrest as well as other adverse social, economic
49 | Pa geor political events in India could have an adverse effect on our business. Such incidents could also create a
greater perception that investment in Indian companies involves a higher degree of risk and could have an
adverse effect on our business and the market price of the Equity Shares.
51. Changing laws, rules and regulations and legal uncertainties in India and other countries may adversely
affect our business and financial performance.
The regulatory and policy environment in which we operate is evolving and subject to change. Such changes
may adversely affect our business, results of operations and prospects, to the extent that we are unable to suitably
respond to and comply with any such changes in applicable law and policy. For example, the Government of
India implemented a comprehensive national goods and services tax (“GST”) regime with effect from July 1,
2017, that combined multiple taxes and levies by the Central and State Governments into unified tax structure.
Our business and financial performance could be adversely affected by any unexpected or onerous requirements
or regulations resulting from the introduction of GST or any changes in laws or interpretation of existing laws,
or the promulgation of new laws, rules and regulations relating to GST, as it is implemented. The Government
has enacted the GAAR which have come into effect from April 1, 2017.
Uncertainty in the applicability, interpretation or implementation of any amendment to, or change in, governing
law, regulation or policy, including by reason of an absence, or a limited body, of administrative or judicial
precedent may be time consuming as well as costly for us to resolve and may impact the viability of our current
businesses or restrict our ability to grow our businesses in the future.
52. Any changes in regulations or applicable government incentives would materially adversely affect our
Company’s operations and growth prospects.
Our Company is subject to regulations in India. Our Company’s business and prospects could be adversely
affected by changes in any of these regulations and policies, or if any or all of the incentives currently available
cease to be, including the introduction of new laws, policies or regulations or changes in the interpretation or
application of existing laws, policies and regulations. However, there can be no assurance that our Company
will succeed in obtaining all requisite approvals in the future for its operations or that compliance issues will
not be raised in respect of its operations, either of which would have a material adversely effect on our
Company’s operations and financial results. For further details, please refer to the chapter titled "Key
Regulations and Policies " on page 152 of this Red Herring Prospectus.
53. Financial instability in other countries may cause increased volatility in Indian financial markets.
The Indian market and the Indian economy are influenced by economic and market conditions in other countries,
including conditions in the United States, Europe and certain emerging economies in Asia. Financial turmoil in
Asia, Russia and elsewhere in the world in recent years has adversely affected the Indian economy. Any
worldwide financial instability may cause increased volatility in the Indian financial markets and, directly or
indirectly, adversely affect the Indian economy and financial sector and us. Although economic conditions vary
across markets, loss of investor confidence in one emerging economy may cause increased volatility across
other economies, including India. Financial instability in other parts of the world could have a global influence
and thereby negatively affect the Indian economy. Financial disruptions could materially and adversely affect
our business, prospects, financial condition, results of operations and cash flows. Further, economic
developments globally can have a significant impact on our principal markets. Concerns related to a trade war
between large economies may lead to increased risk aversion and volatility in global capital markets and
consequently have an impact on the Indian economy.
The ongoing Russia Ukraine conflict and the conflict between Israel and Palestine could adversely affect our
results of operations, cash flows or financial condition.
In addition, China is one of India’s major trading partners and there are rising concerns of a possible slowdown
in the Chinese economy as well as a strained relationship with India, which could have an adverse impact on
the trade relations between the two countries. In response to such developments, legislators and financial
regulators in the United States and other jurisdictions, including India, implemented a number of policy
measures designed to add stability to the financial markets. However, the overall long-term effect of these and
other legislative and regulatory efforts on the global financial markets is uncertain, and they may not have the
intended stabilizing effects. Any significant financial disruption could have a material adverse effect on our
business, financial condition and results of operation. These developments, or the perception that any of them
50 | Pa gecould occur, have had and may continue to have a material adverse effect on global economic conditions and
the stability of global financial markets and may significantly reduce global market liquidity, restrict the ability
of key market participants to operate in certain financial markets or restrict our access to capital. This could
have a material adverse effect on our business, financial condition and results of operations and reduce the price
of the Equity Shares.
54. We may be affected by competition laws and labour laws, the adverse application or interpretation of which
could adversely affect our business.
The Competition Act, 2002, of India, as amended (“Competition Act”), regulates practices having an
appreciable adverse effect on competition in the relevant market in India (“AAEC”). Under the Competition
Act, any formal or informal arrangement, understanding or action in concert, which causes or is likely to cause
an AAEC is considered void and may result in the imposition of substantial penalties. Further, any agreement
among competitors which directly or indirectly involves the determination of purchase or sale prices, limits or
controls production, supply, markets, technical development, investment or the provision of services or shares
the market or source of production or provision of services in any manner, including by way of allocation of
geographical area or number of customers in the relevant market or directly or indirectly results in bid-rigging
or collusive bidding is presumed to have an AAEC and is considered void. The Competition Act also prohibits
abuse of a dominant position by any enterprise.
On March 4, 2011, the Government notified and brought into force the combination regulation (merger control)
provisions under the Competition Act with effect from June 1, 2011. These provisions require acquisitions of
shares, voting rights, assets or control or mergers or amalgamations that cross the prescribed asset and turnover
based thresholds to be mandatorily notified to and pre-approved by the Competition Commission of India (the
“CCI”). Additionally, on May 11, 2011, the CCI issued Competition Commission of India (Procedure for
Transaction of Business Relating to Combinations) Regulations, 2011, as amended, which sets out the
mechanism for implementation of the merger control regime in India.
The Competition Act aims to, among others, prohibit all agreements and transactions which may have an AAEC
in India. Consequently, all agreements entered into by us could be within the purview of the Competition Act.
Further, the CCI has extra-territorial powers and can investigate any agreements, abusive conduct or
combination occurring outside India if such agreement, conduct or combination has an AAEC in India.
However, the impact of the provisions of the Competition Act on the agreements entered into by us cannot be
predicted with certainty at this stage. However, since we pursue an acquisition driven growth strategy, we may
be affected, directly or indirectly, by the application or interpretation of any provision of the Competition Act,
or any enforcement proceedings initiated by the CCI, or any adverse publicity that may be generated due to
scrutiny or prosecution by the CCI or if any prohibition or substantial penalties are levied under the Competition
Act, it would adversely affect our business, results of operations, cash flows and prospects.
The Government of India has passed new laws relating to social security, occupational safety, industrial
relations and wages namely, the Code on Social Security, 2020, the Occupational Safety, Health and Working
Conditions Code, 2020, the Industrial Relations Code, 2020 and the Code on Wages, 2019, respectively which
were to take effect from April 1, 2021 (collectively, the “Labour Codes”). The Government of India has deferred
the effective date of the Labour Codes and they shall come into force from such date as may be notified by the
Government. Further, the Code on Social Security, 2020 (“Social Security Code”) will impact overall employee
expenses and, in turn, could impact the profitability of our Company. Under the Social Security Code, a new
concept of deemed remuneration has been introduced, such that where an employee receives more than half (or
such other percentage as may be notified by the Central Government), of their total remuneration in the form of
allowances and other amounts that are not included within the definition of wages under the Social Security
Code, the excess amount received shall be deemed as remuneration and accordingly be added to wages
for the purposes of the Social Security Code and the compulsory contribution to be made towards the
employees’ provident fund. We may incur increased costs and other burdens relating to compliance with such
new requirements, which may also require significant management time and other resources, and any failure to
comply may adversely affect our business, results of operations and prospects. Uncertainty in the applicability,
interpretation or implementation of any amendment to, or change in, governing law, regulation or policy,
including by reason of an absence, or a limited body, of administrative or judicial precedent may be time
consuming as well as costly for us to resolve and may impact the viability of our current businesses or restrict
our ability to grow our businesses in the future.
51 | Pa ge55. A third-party could be prevented from acquiring control of us post this Offer, because of anti-takeover
provisions under Indian law.
As a listed Indian entity, there are provisions in Indian law that may delay, deter or prevent a future takeover or
'change in control of our Company. Under the Takeover Regulations, an acquirer has been defined as any person
who, directly or indirectly, acquires or agrees to acquire shares or voting rights or control over a company,
whether individually or acting in concert with others. Although these provisions have been formulated
to ensure that interests of investors/shareholders are protected, these provisions may also discourage a
third party from attempting to take control of our Company subsequent to completion of the Offer.
Consequently, even if a potential takeover of our Company would result in the purchase of the Equity Shares at
a premium to their market price or would otherwise be beneficial to our shareholders, such a takeover may not
be attempted or consummated because of Takeover Regulations.
56. We are subject to regulatory, economic, social and political uncertainties and other factors beyond our
control.
We are incorporated in India, and we conduct our corporate affairs and our business in India. Our Equity Shares
are proposed to be listed on NSE. Consequently, our business, operations, financial performance and the market
price of our Equity Shares will be affected by interest rates, government policies, taxation, social and ethnic
instability and other political and economic developments affecting India.
Factors that may adversely affect the Indian economy, and hence our results of operations may include:
o any exchange rate fluctuations, the imposition of currency controls and restrictions on the right to convert
or repatriate currency or export assets;
o any scarcity of credit or other financing in India, resulting in an adverse effect on economic conditions in
India and scarcity of financing for our expansions;
o prevailing income conditions among Indian customers and Indian corporations;
o epidemic or any other public health in India or in countries in the region or globally, including in India’s
various neighbouring countries;
o macroeconomic factors and central bank regulation, including in relation to interest rates movements which
may in turn adversely impact our access to capital and increase our borrowing costs;
o volatility in, and actual or perceived trends in trading activity on, India’s principal stock exchanges;
o decline in India's foreign exchange reserves which may affect liquidity in the Indian economy;
o downgrading of India’s sovereign debt rating by rating agencies; and
o difficulty in developing any necessary partnerships with local businesses on commercially acceptable terms
and/or a timely basis.
Any slowdown or perceived slowdown in the Indian economy, or in specific sectors of the Indian economy or
certain regions in India, could adversely affect our business, results of operations and financial condition and
the price of the Equity Shares. For example, our manufacturing facilities are located in western India, hence any
significant disruption, including due to social, political or economic factors or natural calamities or civil
disruptions, impacting this region may adversely affect our operations.
57. If inflation were to rise in India, we might not be able to increase the prices of our services at a proportional
rate in order to pass costs on to our customers and our profits might decline.
Inflation rates in India have been volatile in recent years, and such volatility may continue in the future. India
has experienced high inflation in the recent past. Increased inflation can contribute to an increase in interest
rates and increased costs to our business, including increased costs of salaries, and other expenses relevant to
our business.
High fluctuations in inflation rates may make it more difficult for us to accurately estimate or control our costs.
Any increase in inflation in India can increase our expenses, which we may not be able to pass on to our
customers, whether entirely or in part, and the same may adversely affect our business and financial condition.
In particular, we might not be able to reduce our costs or increase our rates to pass the increase in costs on to
our customers. In such case, our business, results of operations, cash flows and financial condition may be
adversely affected.
Further, the GoI has previously initiated economic measures to combat high inflation rates, and it is unclear
52 | Pa gewhether these measures will remain in effect. There can be no assurance that Indian inflation levels will not
worsen in the future.
58. Adverse geopolitical conditions such as an increased tension between India and its neighbouring countries,
Russia-Ukraine conflict, could adversely affect our business, results of operations and financial condition.
Adverse geopolitical conditions such as increased tensions between India and its neighbouring countries,
resulting in any military conflict in the region could adversely affect our business and operations. Such events
may lead to countries including the Government of India imposing restrictions on the import or export of
products or components, among others, and affect our ability to procure raw materials required for our business
operations. We could also be affected by the introduction of or increase in the levy of import tariffs in India, or
changes in trade agreements between countries. For instance, the government of India has imposed additional
tariffs in the nature of countervailing duty and anti-dumping duty on a number of items imported from China.
Any such measure or reciprocal duties imposed on Indian products by China or other countries may adversely
affect our results of operations and financial condition. Further, prolonged Russia-Ukraine conflict that is
currently impacting, inter alia, global trade, prices of oil and gas could have an inflationary impact on the Indian
economy.
59. A downgrade in ratings of India, may affect the trading price of the Equity Shares.
Any adverse revisions to India’s credit ratings for domestic and international debt by international rating
agencies may adversely impact our ability to raise additional financing and the interest rates and other
commercial terms at which such financing is available, including raising any overseas additional financing. A
downgrading of India’s credit ratings may occur, for example, upon a change of government tax or fiscal policy,
which are outside our control. This could have an adverse effect on our ability to fund our growth on favourable
terms or at all, and consequently adversely affect our business and financial performance and the price of our
Equity Shares.
RISKS RELATING TO THE EQUITY SHARES AND THE OFFER
60. An investment in the Equity Shares is subject to general risk related to investments in Indian Companies.
Our Company is incorporated in India and all of our assets and employees are located in India. Consequently,
our business, results of operations, financial condition and the market price of the Equity Shares will be affected
by changes in interest rates in India, policies of the Government of India, including taxation policies along with
policies relating to industry, political, social and economic development affecting India.
61. Investors bear the risk of fluctuations in the price of Equity Shares and there can be no assurance that a
liquid market for our Equity Shares will develop following the listing of our Equity Shares on the Stock
Exchanges.
There has been no public market for our Equity Shares prior to the Offer. The purchase price of our Equity
Shares in the Offer will be determined by our Company in consultation with the BRLM, pursuant to the Book
Building Process. This price will be based on numerous factors, as described under in “Basis Of Offer Price”
on page 103 of this Red Herring Prospectus. This price may not necessarily be indicative of the market price of
our Equity Shares after the Offer is completed. You may not be able to re-sell your Equity Shares at or above
the Offer price and may as a result lose all or part of your investment.
Our Equity Shares are expected to trade on SME Platform of NSE after the Offer, but there can be no assurance
that active trading in our Equity Shares will develop after the Offer, or if such trading develops that it will
continue. Investors may not be able to sell our Equity Shares at the quoted price if there is no active trading in
our Equity Shares.
The price at which our Equity Shares will trade at after the Offer will be determined by the marketplace and
may be influenced by many factors, including:
o Our financial condition, results of operations and cash flows
o The history and prospects for our business
o An assessment of our management, our past and present operations and the prospects for as well as
timing of our future revenues and cost structures
53 | Pa geo The valuation of publicly traded companies that are engaged in business activities similar to ours
quarterly variations in our results of operations
o Results of operations that vary from the expectations of securities analysts and investors
o Results of operations that vary from those of our competitors
o Changes in expectations as to our future financial performance, including financial estimates by research
analysts and investors
o A change in research analysts’ recommendations
o Announcements by us or our competitors of significant acquisitions, strategic alliances, joint operations
or capital commitments
o Announcements of significant claims or proceedings against us
o New laws and government regulations that directly or indirectly affecting our business
o Additions or departures of Key Managerial Personnel
o Changes in the interest rates
o Fluctuations in stock market prices and volume
o General economic conditions
The Indian stock markets have, from time to time, experienced significant price and volume fluctuations that
have affected market prices for the securities of Indian companies. As a result, investors in our Equity Shares
may experience a decrease in the value of our Equity Shares regardless of our financial performance or
prospects.
62. Fluctuations in the exchange rate of the Rupee and other currencies could have a material adverse effect on
the value of the Equity Shares, independent of our operating results.
The Equity Shares are quoted in Rupees on the EMERGE Platform of NSE. Any dividends in respect of the
Equity Shares will be paid in Rupees and subsequently converted into appropriate foreign currency for
repatriation. Any adverse movement in exchange rates during the time it takes to undertake such conversion
may reduce the net dividend to investors. In addition, any adverse movement in exchange rates during a delay
in repatriating the proceeds from a sale of Equity Shares outside India, for example, because of a delay in
regulatory approvals that may be required for the sale of Equity Shares may reduce the net proceeds received
by shareholders. The exchange rate of the Rupee has changed substantially in the last two decades and could
fluctuate substantially in the future, which may have a material adverse effect on the value of the Equity Shares
and returns from the Equity Shares, independent of our operating results.
63. There are restrictions on daily movements in the trading price of the Equity Shares, which may adversely
affect a shareholder’s ability to sell Equity Shares or the price at which Equity Shares can be sold at a
particular point in time.
Following the Offer, our listed Equity Shares will be subject to a daily “circuit breaker” imposed on listed
companies by the Stock Exchanges, which does not allow transactions beyond certain volatility in the trading
price of the Equity Shares. This circuit breaker operates independently of the index-based market-wide circuit
breakers generally imposed by SEBI on Indian Stock Exchanges. The percentage limit on the Equity Shares’
circuit breaker will be set by the Stock Exchanges based on historical volatility in the price and trading volume
of the Equity Shares. The Stock Exchanges are not required to inform our Company of the percentage limit of
the circuit breaker, and they may change the limit without our knowledge. This circuit breaker would effectively
limit the upward and downward movements in the trading price of the Equity Shares beyond the circuit breaker
limit set by the Stock Exchanges. As a result of this circuit breaker, we cannot give you any assurance regarding
the ability of shareholders to sell Equity Shares or the price at which shareholders may be able to sell their
Equity Shares.
64. The determination of the Price Band and the Offer Price is based on various factors and assumptions and
the Offer Price of the Equity Shares may not be indicative of the market price of the Equity Shares after the
Offer.
The determination of the Price Band is based on various factors and assumptions and will be determined by our
Company in consultation with the BRLM. Furthermore, the Offer Price of the Equity Shares will be determined
by our Company in consultation with the BRLM through the Book Building Process. These will be based on
numerous factors, including factors as described under ‘Basis of Offer Price’ on page 103 of this Red Herring
Prospectus and may not be indicative of the market price for the Equity Shares after the Offer. The factors that
could affect the market price of the Equity Shares include, among others, broad market trends, our financial
54 | Pa geperformance and results post-listing, and other factors beyond our control. We cannot assure you that an active
market will develop, or sustained trading will take place in the Equity Shares or provide any assurance regarding
the price at which the Equity Shares will be traded after listing.
65. There is no guarantee that our Equity Shares will be listed on the NSE in a timely manner or at all.
There is no guarantee that our Equity Shares will be listed on the NSE in a timely manner or at all. In accordance
with Indian law, permission for listing and trading of our Equity Shares will not be granted until after certain
actions have been completed in relation to this Offer and until Allotment of Equity Shares pursuant to this Offer.
In accordance with current regulations and circulars issued by SEBI, our Equity Shares are required to be listed
on SME Platform of the NSE (NSE Emerge) within such time as mandated under UPI Circulars, subject to any
change in the prescribed timeline in this regard. However, we cannot assure you that the trading in our Equity
Shares will commence in a timely manner or at all. Any failure or delay in obtaining final listing and trading
approvals may restrict your ability to dispose of your Equity Shares.
66. Investors may not be able to enforce a judgment of a foreign court against us, our Directors, the BRLM or
any of their directors and executive officers in India respectively, except by way of a lawsuit in India.
Our Company is a company incorporated under the laws of India. A majority of our assets, our Key Managerial
Personnel and officers are located in India. As a result, it may not be possible for investors to affect service of
process upon our Company or such persons in jurisdictions outside India, or to enforce judgments obtained
against such parties outside India. Furthermore, it is unlikely that an Indian court would enforce foreign
judgments if that court was of the view that the amount of damages awarded was excessive or inconsistent with
public policy, or if judgments are in breach or contrary to Indian law. In addition, a party seeking to enforce
a foreign judgment in India is required to obtain approval from the RBI to execute such a judgment or to
repatriate outside India any amounts recovered. Recognition and enforcement of foreign judgments is provided
for under Section 13 and Section 44A of the Code of Civil Procedure, 1908. India is not a party to any
international treaty in relation to the recognition or enforcement of foreign judgments. India has reciprocal
recognition and enforcement of judgments in civil and commercial matters with only a limited number of
jurisdictions, such as the United Kingdom, United Arab Emirates, Singapore and Hong Kong. In order to
be enforceable, a judgment from a jurisdiction with reciprocity must meet certain requirements established in
the Indian Code of Civil Procedure, 1908. The CPC only permits the enforcement and execution of monetary
decrees in the reciprocating jurisdiction, not being in the nature of any amounts payable in respect of taxes,
other charges, fines or penalties. Judgments or decrees from jurisdictions which do not have reciprocal
recognition with India, including the United States, cannot be enforced by proceedings in execution in India.
Therefore, a final judgment for the payment of money rendered by any court in a non-reciprocating territory for
civil liability, whether or not predicated solely upon the general laws of the non-reciprocating territory,
would not be directly enforceable in India. The party in whose favour a final foreign judgment in a non-
reciprocating territory is rendered may bring a fresh suit in a competent court in India based on the final
judgment within three years of obtaining such final judgment. However, it is unlikely that a court in India would
award damages on the same basis as a foreign court if an action were brought in India or that an Indian court
would enforce foreign judgments if it viewed the amount of damages as excessive or inconsistent with the public
policy in India. Further, there is no assurance that a suit brought in an Indian court in relation to a
foreign judgment will be disposed of in a timely manner. In addition, any person seeking to enforce a foreign
judgment in India is required to obtain the prior approval of the RBI to repatriate any amount recovered, and we
cannot assure that such approval will be forthcoming within a reasonable period of time, or at all, or that
conditions of such approval would be acceptable. Such an amount may also be subject to income tax in
accordance with applicable law.
67. Under Indian law, foreign investors are subject to investment restrictions that limit our ability to
attract foreign investors, which may adversely affect the trading price of the Equity Shares.
Under foreign exchange regulations currently in force in India, transfer of shares between non-residents and
residents are freely permitted (subject to certain restrictions), if they comply with the pricing guidelines
and reporting requirements specified by the RBI. If the transfer of shares, which are sought to be
transferred, is not in compliance with such pricing guidelines or reporting requirements or falls under
any of the exceptions referred to above, then a prior regulatory approval will be required. Additionally,
shareholders who seek to convert Rupee proceeds from a sale of shares in India into foreign currency and
repatriate that foreign currency from India require a no-objection or a tax clearance certificate from the Indian
income tax authorities. In addition, pursuant to the Press Note No. 3 (2020 Series), dated April 17, 2020, issued
55 | Pa geby the DPIIT, which has been incorporated as the proviso to Rule 6(a) of the FEMA Non-debt Rules, all
investments under the foreign direct investment route by entities of a country or where the beneficial
owner of the Equity Shares is situated in or is a citizen of any such country, can only be made through the
Government approval route, as prescribed in the Consolidated FDI Policy dated October 15, 2020 and the FEMA
Rules. While the term “beneficial owner” is defined under the Prevention of Money-Laundering (Maintenance
of Records) Rules, 2005 and the General Financial Rules, 2017, neither the foreign direct neither
investment policy nor the FEMA Rules provide a definition of the term “beneficial owner”. The
interpretation of “beneficial owner” and enforcement of this regulatory change involves certain
uncertainties, which may have an adverse effect on our ability to raise foreign capital. Further, there is
uncertainty regarding the timeline within which the said approval from the GoI may be obtained, if at
all. We cannot assure investors that any required approval from the RBI or any other governmental
agency can be obtained on any particular terms or at all. For further information, see “Restrictions on
Foreign Ownership of Indian Securities” on page 321 of this Red Herring Prospectus.
68. Any future issuance of Equity Shares by us or sales of Equity Shares by our Promoter could adversely affect
the trading price of our Equity Shares and in the case of the issuance of Equity Shares by us result in the
dilution of our then current Shareholders.
Any future issuance of the Equity Shares, convertible securities or securities linked to the Equity Shares by us
may dilute your shareholding in the Company, adversely affect the trading price of the Equity Shares and our
ability to raise capital through an issue of our securities. In addition, any perception by investors that such
issuances or sales might occur could also affect the trading price of the Equity Shares. No assurance may be
given that we will not issue additional Equity Shares. The disposal of Equity Shares by any of our significant
shareholders, or the perception that such sales may occur may significantly affect the trading price of the Equity
Shares. We cannot assure you that we will not issue Equity Shares or that such shareholders will not dispose
off, pledge or encumber their Equity Shares in the future.
As disclosed in “Capital Structure” on page 75 of this Red Herring Prospectus, an aggregate of 20% of our
fully diluted post-Offer capital held by our Promoter shall be considered as minimum Promoter’s Contribution
and locked in for a period as prescribed from the date of Allotment. Except for the customary lock-in on our
ability to issue equity or equity-linked securities discussed in “Capital Structure” on page 75 of this Red Herring
Prospectus, there is no restriction on disposal of Equity Shares by promoter. As such, there can be no assurance
that our Company will not issue additional Equity Shares after the lock-in period expires or that our Promoter
will not sell, pledge or encumber his Equity Shares after the lock-in periods expire. Future issuances of Equity
Shares or convertible securities and the sale of the underlying Equity Shares could dilute the holdings of our
Shareholders and adversely affect the trading price of our Equity Shares. Such securities may also be issued at
prices below the then trading price of our Equity Shares or the Offer Price. Sales of Equity Shares by the
Promoter could also adversely affect the trading price of our Equity Shares.
69. You will not be able to immediately sell any of the Equity Shares you purchase in this Offer on the Stock
Exchange.
The Equity Shares will be listed on the Stock Exchange. Pursuant to the applicable Indian laws and practice,
permission for listing of the Equity Shares will not be granted till the Equity Shares in this Offer have been
issued and allotted and all relevant documents are submitted to the Stock Exchange. Further, certain actions
must be completed prior to the commencement of listing and trading of the Equity Shares such as the Investor’s
book entry or ‘demat’ accounts with the depository participants in India, expected to be credited within one (1)
Working Day of the date on which the Basis of Allotment is finalized with the Designated Stock Exchange. In
addition, the Allotment of Equity Shares in the Offer and the credit of such Equity Shares to the applicant’s
demat account with the depository participant could take approximately five Working Days from the Bid/Offer
Closing Date and trading in Equity Shares upon receipt of listing and trading approval from the Stock
Exchanges, trading of Equity Shares is expected to commence within six Working Days from Bid/ Offer Closing
Date. Any failure or delay in obtaining the approval or otherwise commence trading in Equity Shares would
restrict your ability to dispose of your Equity Shares. We cannot assure you that the Equity Shares will be
credited to investors’ demat accounts or that trading in the Equity Shares will commence in a timely manner (as
specified herein) or at all. We could also be required to pay interest at the applicable rates if the allotment is not
made, refund orders are not dispatched or demat credits are not made to investors within the prescribed time
periods.
56 | Pa ge70. Investors may be restricted in their ability to exercise pre-emptive rights under Indian law and thereby
may suffer future dilution of their ownership position.
Under the Companies Act, a company having share capital and incorporated in India must offer its
holders of equity shares pre-emptive rights to subscribe and pay for a proportionate number of shares
to maintain their existing ownership percentages before the issuance of any new equity shares, unless the pre-
emptive rights have been waived by adoption of a special resolution by holders of three-fourths of the equity
shares voting on such resolution. However, if the law of the jurisdiction the investors are in, does not permit
them to exercise their pre-emptive rights without our Company filing an offering document or registration
statement with the applicable authority in such jurisdiction, the investors will be unable to exercise their
pre-emptive rights unless our Company makes such a filing. If we elect not to file a registration statement, the
new securities may be issued to a custodian, who may sell the securities for the investor’s benefit. The value
such custodian receives on the sale of such securities and the related transaction costs cannot be predicted.
In addition, to the extent that the investors are unable to exercise pre-emptive rights granted in respect of
the Equity Shares held by them, their proportional interest in our Company would be reduced.
71. You may be subject to Indian taxes arising out of capital gains on the sale of our Equity Shares.
Previously, any gain realized on the sale of listed equity shares on or before March 31, 2018 on a stock exchange
held for more than 12 months was not subject to long term capital gains tax in India if Securities Transaction
Tax (“STT”) was paid on the sale transaction and additionally, as stipulated by the Finance Act, 2017, STT had
been paid at the time of acquisition of such equity shares on or after October 1, 2004, except in the case of such
acquisitions of Equity Shares which are not subject to STT, as notified by the Central Government under
notification no. 43/2017/F. No. 370142/09/2017-TPL on June 5, 2017. However, the Finance Act, 2024, now
seeks to tax on such long-term capital gains exceeding ₹ 1,25,000 arising from sale of equity shares on or after
April 1, 2024, while continuing to exempt the unrealised capital gains earned up to January 31, 2018, on such
Equity Shares. Accordingly, you may be subject to payment of long-term capital gains tax in India, in addition
to payment of STT, on the sale of any Equity Shares held for more than 12 months. STT will be levied on and
collected by a domestic stock exchange on which the Equity Shares are sold.
Further, any gain realized on the sale of listed equity shares held for a period of 12 months or less will be subject
to short-term capital gains tax in India. Capital gains arising from the sale of the Equity Shares will be exempt
from taxation in India in cases where the exemption from taxation in India is provided under a treaty between
India and the country of which the seller is resident. Generally, Indian tax treaties do not limit India’s ability to
impose tax on capital gains. As a result, residents of other countries may be liable for tax in India as well as in
their own jurisdiction on a gain upon the sale of the Equity Shares.
72. QIBs and Non-Institutional Investors are not permitted to withdraw or lower their applications (in terms of
quantity of Equity Shares or the Application Amount) at any stage after submitting an Application and
Individual Investors are not permitted to withdraw their Applications after Application/Offer Closing Date.
Pursuant to the SEBI ICDR Regulations, QIBs and Non-Institutional Investors are required to pay the
Application Amount on submission of the Application and are not permitted to withdraw or lower their
Application (in terms of quantity of Equity Shares or the Application Amount) at any stage after submitting an
Application. Individual Investors can revise their Application during the Offer Period and withdraw their
Application until Offer Closing Date.
Therefore, QIBs and Non-Institutional Investors would not be able to withdraw or lower their Application,
notwithstanding adverse changes in international or national monetary policy, financial, political or economic
conditions, our business, results of operations, or otherwise, at any stage after the submission of their
Applications.
73. Rights of shareholders of our Company under Indian law may be more limited than under the laws of other
jurisdictions.
Our Articles of Association, composition of our Board, Indian laws governing our corporate affairs, the validity
of corporate procedures, directors’ fiduciary duties, responsibilities and liabilities, and shareholders’
rights may differ from those that would apply to a company in another jurisdiction. Shareholders’ rights under
Indian law may not be as extensive and wide-spread as shareholders' rights under the laws of other countries or
jurisdictions. Investors may face challenges in asserting their rights as shareholder of our Company than as a
57 | Pa geshareholder of an entity in another jurisdiction.
(The remainder of this page has intentionally been left blank)
58 | Pa geSECTION III: INTRODUCTION
THE OFFER
The following table summarizes details of the offer:
PRESENT OFFER IN TERMS OF THIS RED HERRING PROSPECTUS
Particulars Details
Equity Shares Offered 1 Up to 1,37,50,000 Equity shares of face value of ₹ 2.00/- each fully paid
up for cash at price of ₹ [●] per Equity share (including a share premium
of ₹ [●] per Equity share) aggregating to ₹ [●] lakhs
The Offer Consists of:
Fresh Issue Upto 1,10,00,000 Equity Shares of face value ₹ 2.00/- each for cash at a
price of ₹ [●] (including a Share premium of ₹ [●] per Equity Share) per
share aggregating ₹ [●]lakhs
Offer for Sale2 Offer for sale by a existing shareholders upto 27,50,000 equity shares of
face value ₹ 2.00 each at a price of ₹ [●] per equity share aggregating to
₹ [●]lakhs
Out of which
Offer Reserved for the Market Up to 6,88,000 Equity shares of face value of ₹ 2.00/- each fully paid up
Makers for cash at price of ₹ [●] per Equity share (including a share premium of
₹ [●] per Equity share) aggregating to ₹ [●]lakhs
Net Offer to the Public Up to 1,30,62,000 Equity shares of face value of ₹ 2.00/- each fully paid
up for cash at price of ₹ [●] per Equity share (including a share premium
of ₹ [●] per Equity share) aggregating to ₹ [●]lakhs
Out of which
A. Allocation to Qualified Not more than 1,32,000 Equity Shares of ₹ 2.00/- each at a price of ₹ [●]
Institutional Buyers per Equity Share (including a premium of ₹ [●] per Equity Share)
aggregating to ₹ [●] lakhs.
Net QIB Portion Not more than 1,32,000 Equity Shares of ₹ 2.00/- each at a Price of ₹ [●]
per Equity Share each (including a premium of ₹ [●] per Equity Share)
aggregating to ₹ [●]lakhs.
Out of which 3:
(i) Available for allocation to Not more than 6,000 Equity Shares of ₹ 2.00/- each at a Price of ₹ [●] per
Mutual Funds only (5% of the QIB Equity Share (including a premium of ₹ [●] per Equity Share)
portion) aggregating to ₹ [●]lakhs.
(ii) Balance QIB Portion for all Up to 1,32,000 Equity Shares of ₹ 2.00/- each at a Price of ₹ [●] per Equity
QIBs including Mutual Funds Share (including a premium of ₹ [●] per Equity Share) aggregating to ₹
[●] lakhs.
B. Allocation to Non- Not less than 51,72,000 Equity Shares of ₹ 2.00/- each for cash at a price
Institutional Investors(4) of ₹ [●] (including a Share premium of ₹ [●] per Equity Share) per share
aggregating to ₹ [●]lakhs.
Of which
one third of the portion available Not less than 17,24,000 Equity Shares of ₹ 2.00/- each for cash at a price
to non-institutional Investors of ₹ [●] (including a Share premium of ₹ [●] per Equity Share) per share
reserved for Applicants with aggregating to ₹ [●]lakhs.
Application size of more than two
lots and up to such lots equivalent
to not more than ₹10 lakhs
two third of the portion available Not less than 34,48,000 Equity Shares of ₹ 2.00/- each for cash at a price
to non-institutional investors of ₹ [●] (including a Share premium of ₹ [●] per Equity Share) per share
reserved for Applicants with aggregating to ₹ [●]lakhs.
Application size of more than ₹10
lakhs
C. Allocation to Individual Not less than 77,58,000 Equity Shares of ₹ 2.00/- each for cash at a price
Investors of ₹ [●] (including a Share premium of ₹ [●] per Equity Share) per share
aggregating to ₹ [●]lakhs.
Equity Shares outstanding prior
4,08,91,755 Equity shares having face value of ₹ 2.00/- each
to the Offer
59 | Pa geEquity Shares outstanding after
Up to 5,18,91,755 Equity shares having face value of ₹ 2.00/- each
the Offer
Objects of the Offer/ Use of Please refer the chapter titled “Objects of the Offer” on page 90 of this
Offer Proceeds Red Herring Prospectus.
Note:
1. The present Offer has been authorized by the Board of Directors vide a resolution passed at its meeting held on December
23, 2024, and by the shareholders of our Company vide a special resolution passed pursuant to Section 23 & 62(1)(c) of
the Companies Act, 2013 at the EGM held on January 02, 2025.
2. Further, our Board has taken on record the consent of the Selling Shareholder at the Board Meeting held on January 02,
2025.
3. The allocation in the net offer to the public category shall be made as per the requirements of Regulation 253(1) of SEBI
(ICDR) Regulations, as amended from time to time, which reads as follows:
(a) not less than thirty five per cent. to individual investors;
(b) not less than fifteen per cent. to non-institutional investors
(c) not more than fifty per cent. to qualified institutional buyers, five per cent. of which shall be allocated to mutual funds:
Provided that the unsubscribed portion in either of the categories specified in clauses (a) or (b) may be allocated to applicants
in any other category:
Provided further that in addition to five per cent. allocation available in terms of clause (c), mutual funds shall be eligible
for allocation under the balance available for qualified institutional buyers.
The Selling shareholders have consented to participate in the offer for sale in the following manner:
Name of the Selling Shareholders Consent Letter No of equity shares No of equity shares
Dated held offered
Prateek Sharma January 02, 2025 2,93,06,280 Up to 19,60,000 Equity
Shares
Suman Sharma January 02, 2025 34,08,500 Up to 7,90,000 Equity
Shares
The Selling Shareholders has confirmed that the Equity Shares proposed to be offered and sold in the Offer are
eligible in term of SEBI (ICDR) Regulations, 2018 and that he has not been prohibited from dealings in securities
market and the Equity Shares offered and sold are free from any lien, encumbrance or third-party rights. The
Selling Shareholder has also severally confirmed that he is the legal and beneficial owners of the Equity Shares
being offered by him under the Offer for Sale.
(4) The allocation to Non-Institutional Investors shall be made in the following manner: (a) one third of the
portion available to non institutional investors shall be reserved for applicants with application size of more
than two lots and up to such lots equivalent to not more than ₹10 lakhs; (b) two third of the portion available to
non-institutional investors shall be reserved for applicants with application size of more than ₹10 lakhs; and (c)
any unsubscribed portion in either of the sub-categories specified in clauses (a) or (b), may be allocated to
applicants in the other sub-category of Non-Institutional Investors.
Subject to valid Bids being received at or above the Offer Price, under subscription, if any, in any category,
except in the QIB Portion, would be allowed to be met with spill-over from any other category or combination
of categories of Bidders at the discretion of our Company in consultation with the Book Running Lead Manager
and the Stock Exchange, subject to applicable laws.
For further details, please refer to the section titled “Offer Information” beginning on page 265 of this Red
Herring Prospectus.
(The remainder of this page has intentionally been left blank)
60 | Pa geSUMMARY OF FINANCIAL INFORMATION
The following tables provide the summary of financial information of our Company derived from our Restated
Financial Statements for the Financial Years ended March 31, 2025, March 31,2024, and March 31, 2023.
The Restated Financial Information referred to above are presented under "Financial Information" on page 199
of this Red Herring Prospectus. The summary of financial information presented below should be read in
conjunction with our "Restated Financial Statements" and "Management’s Discussion and Analysis of
Financial Condition and Results of Operations" on page 199 and 230, respectively of this Red Herring
Prospectus.
(The remainder of this page has intentionally been left blank)
61 | Pa geSUMMARY OF RESTATED BALANCE SHEET
RESTATED STATEMENT OF ASSETS AND LIABILITIES
(Amount in Lakhs)
Sr. For the year ended March 31,
Particulars Notes
No 2025 2024 2023
A EQUITY AND LIABILITIES
1) Shareholders’ Funds
a. Share Capital 2 817.84 1.00 1.00
b. Reserves & Surplus 3 1,935.88 1,585.52 495.15
2,753.72 1,586.52 496.15
2) Non-Current Liabilities
a. Long Term Provisions 4 12.99 - -
12.99 - -
3) Current Liabilities
a. Short Term Borrowings 5 - - 6.15
b. Trade Payables 6
Total Outstanding dues of Micro enterprises and small enterprises 46.04 175.90 1.30
Total Outstanding dues of creditors other than Micro enterprises and 1,574.19 1,714.07 1,230.35
small enterprises
c. Short Term Provisions 7 104.07 - -
d. Other Current Liabilities 8 175.88 172.05 81.99
1,900.18 2,062.02 1,319.79
Total 4,666.89 3,648.54 1,815.94
B ASSETS
1) Non-Current Assets
a. Property, Plant & Equipment and Intangible Assets 9
i. Property, Plant & Equipments 52.94 76.52 25.89
ii. Intangible Assets under development 0.02 0.02 0.02
b. Non-current Investments 10 800.31 169.50 1.10
c. Deferred Tax (net) 11 1.54 11.99 0.83
c. Other Non Current Assets 12 251.91 302.23 126.52
1,106.72 560.26 154.36
2) Current Assets
a. Inventories 13 945.10 47.26 67.50
b. Trade Receivables 14 2,005.49 2,400.05 1,491.54
c. Current Investments 15 301.54 - -
d. Cash and Cash Equivalents 16 232.74 572.92 58.07
e. Short Term Loans & Advances 17 64.65 62.53 43.80
f. Other Current Assets 18 10.65 5.52 0.67
3,560.17 3,088.28 1,661.58
Total 4,666.89 3,648.54 1,815.94
(The remainder of this page has intentionally been left blank)
62 | Pa geSUMMARY OF RESTATED PROFIT AND LOSS STATEMENT
RESTATED STATEMENT PROFIT AND LOSS STATEMENT
(Amount in lakhs)
For the year ended March 31,
Particulars Note No.
2025 2024 2023
INCOME
Revenue from Operations 19 10,447.81 10,247.54 4,667.69
Other Income 20 52.89 1.94 3.53
Total Revenue 10,500.70 10,249.48 4,671.22
EXPENSES
Cost of Services 21 7,350.42 6,645.66 3,301.31
Change in Inventories 22 (897.84) 20.24 17.80
Employee benefit expenses 23 485.68 485.21 186.28
Finance costs 24 0.08 0.55 9.81
Depreciation and amortisation expense 9 26.70 17.63 4.47
Other Expenses 25 1,958.16 1,613.91 787.86
Total Expenses 8,923.20 8,783.20 4,307.53
Profit before tax 1,577.50 1,466.28 363.69
Tax expense:
(i) Current tax 400.00 387.06 84.26
(ii)Current tax relating to Prior Years 0.05 0.01 -
(ii) Deferred Tax 10.45 (11.15) (0.07)
Total Tax Expense 410.50 375.91 84.19
Profit after tax 1,167.00 1,090.37 279.50
Earnings per equity share 26
Basic 2.85 2.67 0.68
Diluted 2.85 2.67 0.68
(The remainder of this page has intentionally been left blank)
63 | Pa geSUMMARY OF RESTATED CASH FLOW STATEMENT
RESTATED STATEMENT OF CASH FLOW
(Amount in lakhs)
Particulars As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
A.Net Profit/(Loss) Before Tax and Extraordinary items 1,577.50 1,466.28 363.69
Depreciation 26.70 17.63 4.47
Interest Expenses 0.08 0.55 9.81
Loss on Sale of Asset 3.14 0.06 -
Provision for Gratuity 12.99 - -
Interest on Income Tax Refund - (0.41) (2.89)
Interest on NCD - - -
Gain/Loss on Mutual Fund (20.98) - -
Gain/Loss on Debt Instrument (1.24) - -
Operating Profit before Working Capital Changes 1,598.19 1,484.11 375.07
Adjusted For:
(Increase)/Decrease in Trade receivable 394.55 (908.51) (1,440.24)
(Increase)/Decrease in Inventories (897.84) 20.24 17.80
(Decrease)/Increase in Short Term Provisions 104.07
(Decrease)/Increase in Other Current Liability 3.83 90.06 43.43
(Decrease)/Increase in Trade Payables (269.74) 658.32 1,117.12
(Increase)/ Decrease in Short term Loans & Advance (2.12) (18.73) 38.96
(Increase)/ Decrease in Other Current Assets (5.13) (4.85) (0.04)
(Increase)/ Decrease in other non-current assets 50.32 (175.71) 32.18
Net Cash generated from Operations 976.13 1,144.92 184.28
Taxes (400.05) (387.06) (84.26)
Net Cash generated from Operating Activities 576.08 757.86 100.02
B. Cash Flow From Investing Activities:
(Increase)/Decrease in Fixed Assets (6.25) (68.32) (22.50)
Investment in Mutual Funds (932.35) (168.40) -
Gain/Loss on Mutual Fund 20.98 - -
Gain/Loss on Debt Instrument 1.24 - -
Interest Income - 0.41 2.89
Net Cash from Investing Activities (916.38) (236.31) (19.61)
C. Cash Flow from Financing Activities:
Interest Expenses (0.08) (0.55) (9.81)
Inrease in Share Capital 0.20 - -
(Decrease)/Increase in Short term Borrowings - (6.15) (38.34)
Net Cash Flow from Financing Activities 0.12 (6.70) (48.14)
Net Increase in Cash and Cash Equivalent during the Year (A+B+C) (340.18) 514.85 32.28
Cash & Cash Equivalents As At Beginning of the Year 572.92 58.07 25.79
Cash & Cash Equivalents As At End of the Year 232.74 572.92 58.07
Cash and Cash Equivalents include:
Cash in Hand 3.49 4.07 4.24
Balance with Scheduled Banks:
- Current Account 103.02 284.87 53.82
Other Bank Balances
- Fixed Deposits 124.67 256.00 -
Balance in Forex Card 0.75 27.98 -
Balance in PMS Account 0.81 - -
232.74 572.92 58.07
64 | Pa geGENERAL INFORMATION
Our Company was incorporated as " LSD Films Private Limited " as a private limited company, in accordance
with the provisions of the Companies Act, 2013 on February 02, 2017, pursuant to a Certificate of Incorporation
dated February 03, 2017, bearing CIN No. U92410MH2017PTC290116 issued by the Central Registration Centre.
Subsequently the name of the company was changed from “LSD Films Private Limited” to “Studio LSD Private
Limited” pursuant to a special resolution passed by our shareholders in the extra ordinary general meeting held on
July 17, 2020, and a fresh certificate of incorporation dated September 03, 2020, was issued to our company by
ROC Mumbai. Subsequently, our Company was converted to a public limited company, pursuant to a special
resolution passed by our shareholders at the Extra Ordinary General Meeting held on August 9, 2024, and the
name of our Company was changed to "Studio LSD Limited" and a fresh Certificate of Incorporation dated
September 19, 2024, was issued to our Company bearing CIN No. U92410MH2017PLC290116 by the Central
Processing Centre.
For further details, please refer to the chapter titled “History and Certain Corporate Matters” beginning on page
160 of this Red Herring Prospectus.
Registered Office of our Company
Unit No. 302, 301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate, New Link Road, Andheri West, Mumbai -
400053, Maharashtra, India
Corporate identity number: U92410MH2017PLC290116
Registration number: 290116
The Registrar of Companies
Our Company is registered with the RoC which is situated at the following address:
Registrar of Companies, Mumbai at Maharashtra
Registrar Of Companies, 100, Everest, Marine Drive,
Mumbai- 400002, Maharashtra, India.
BOARD OF DIRECTORS
The following table sets out the brief details of our Board as on the date of this Red Herring Prospectus:
Name and designation Designation DIN Address
on the Board
Prateek Sharma Managing Director 07718678 C-801 Imperial Heights, Best Nagar, Oshiwara,
Goregaon West, Mumbai, Motilal Nagar, Mumbai
Suburban, Maharashtra- 400104
Parth Shah Whole-Time Director 07990904 23 B Builders Colony, S.G.S.I.T.S College Road,
Indore, Vallabhnagar, Indore, Madhya Pradesh -
452003
Suman Sharma Non-Executive 07718689 Flat no.-411, Devashish Apartment 9, Manoramaganj,
Director Geeta Bhawan, Main Road, Indore, Madhya Pradesh –
452001
Swati Dhoot Women Non- 10772709 277 280,4th B Road, Sardarpura, Jodhpur, Rajasthan,
Executive 342003
Independent Director
Bajrang Jagdish Prajapat Non- Executive 08151516 14/16, Bajaj Chamber, 4th Floor, G D Mantri Marg,
Independent Director Kalbadevi Road, Kalabadevi, Vithal Wadi, Mumbai
City, Maharashtra - 400002
For further details of our Board of Directors, see "Our Management" on page 169 of this Red Herring Prospectus.
65 | Pa geCOMPANY SECRETARY AND COMPLIANCE OFFICER
Kiran Parmanand Goklani
Company Secretary and Compliance Officer of our company
Address: Unit No.302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate
New Link Road, Andheri West, Mumbai 400053, Maharashtra, India
Tel: +91 91371 95384
E-mail: compliance@studiolsd.in
FILING OF DRAFT RED HERRING PROSPECTUS/RED HERRING PROSPECTUS AND
PROSPECTUS
The Draft Red Herring Prospectus will not be filed with SEBI, nor will SEBI issue any observation on the Offer
Document in terms of Regulation 246(2) of SEBI (ICDR) Regulations. However, pursuant to Regulation 246(5)
of the SEBI (ICDR) Regulations, the copy of the Offer Document shall be furnished to the Board (SEBI) in soft
form.
Pursuant to SEBI Circular No. SEBI/HO/CFD/DIL1/CIR/P/2018/011 dated January 19, 2018, a copy of the Red
Herring Prospectus and Prospectus will be filed online through SEBI Intermediary Portal at
https://siportal.sebi.gov.in.
A copy of the Red Herring Prospectus along with the documents required to be filed under Section 26 of the
Companies Act, 2013 will be filed online with the Registrar of Companies, 100, Everest, Marine Drive, Mumbai-
400002, Maharashtra, India at least (3) three working days prior from the date of opening of the Offer.
A copy of the Prospectus along with the documents required to be filed under Section 26 of the Companies Act,
2013 will be filed online with the Registrar of Companies, 100, Everest, Marine Drive, Mumbai- 400002,
Maharashtra, India after the closure of the offer.
BOOK RUNNING LEAD MANAGER
Corpwis Advisors Private Limited
Address: G-07, Ground Floor, The Summit Business Park,
Andheri Kurla Road, Behind Guru Nanak Petrol Pump,
Andheri East, Chakala Midc, Mumbai - 400093, Maharashtra, India,
Tel: +91-22 4972 9990
Email ID: ipo.studiolsd@corpwis.com
Investor Grievance Email ID: investors@corpwis.com
Website: www.corpwis.com
Contact Person: Ms. Shilpa Kanodia
SEBI Registration No: INM000012962
STATEMENT OF INTER-SE ALLOCATION OF AMONG THE BOOK RUNNING LEAD MANAGER
Corpwis Advisors Private Limited is the sole Book Running Lead Manager to the Offer and all the responsibilities
relating to co-ordination and other activities in relation to the Offer shall be performed by them.
REGISTRAR TO THE OFFER
Name: Purva Sharegistry (India) Private Limited
Address: 9 Shiv Shakti Industrial Estate, J.R. Boricha Marg,
Near Lodha Excelus, Lower Parel East,
Mumbai - 400011, Maharashtra, India
Tel: +91 22 4961 4132 / 3522 0056
Fax: 022 23012517
Email: newissue@purvashare.com
Investor grievance e-mail: newissue@purvashare.com
Website: www.purvashare.com
Contact Person: Ms. Deepali Dhuri
SEBI Registration No.: INR000001112
66 | Pa geLEGAL COUNSEL TO THE COMPANY AS TO INDIAN LAW
Bridgehead Law Partners
Address: 301, Doli Chambers, Brahmakumaris Marg,
Apollo Bandar, Colaba, Mumbai-400005, Maharashtra, India
Tel: +91 22 4004 8853
Email Id: karan@bridgeheadlaw.com and ranit@bridgeheadlaw.com
Contact Person: Mr. Karan Narvekar and Mr. Ranit Basu
STATUTORY AUDITORS TO OUR COMPANY
M/s GMJ & Co.
Address: 3rd & 4th Floor, B-Wing, Vaastu Darshan, Azad Road,
Above Central Bank of India, Andheri (East),
Mumbai-400069, Maharashtra, India
Tel: +91-22-6191-9293
E-mail: Soniad@gmj.co.in
Website: www.gmjca.com
Contact Person: CA Sonia Didwania
Firm registration number: 103429W
Peer review certificate number: 016427(The peer review certificate issued to us by the Institute of Chartered
Accountant of India (valid up to 31st March 2027.)
CHANGE IN STATUTORY AUDITORS
There has been no change in the statutory auditors of our Company in the three years preceding the date of this
Red Herring Prospectus.
BANKER(S) TO THE OFFER/ ESCROW COLLECTION BANK(S)/ REFUND BANK(S)/ PUBLIC
OFFER ACCOUNT BANK(S) / SPONSOR BANK(S)
Name: Axis Bank Limited
Address: Ground Floor, Sixth Sense Mall, At Junction of Gokhale Road,
Elphinstone Road & Sayani Road, Parel, Mumbai 400025
Telephone Number: 9930794781
E-mail: gokhaleroad.branchhead@axisbank.com
Website: www.axisbank.com
Contact person: Dilip Kanaujiya
SEBI Registration Number: INBI00000017
BANKER(S) TO OUR COMPANY
Name: HDFC BANK LIMITED
Address: National House Near Bahar Cinema Sahar Road Next To Garware House
Vile Parle East, Mumbai- 400057, Maharashtra, India
Telephone Number: 9819048218
E-mail: vinayak.padwal@hdfcbank.com
Website: www.hdfcbank.com
Contact person: Mr. Vinayak Padwal
SYNDICATE MEMBERS
NA
DESIGNATED INTEMEDIARIES
Self-Certified Syndicate Banks
The list of SCSBs notified by SEBI for the ASBA process is available on the SEBI website at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognised=yes, or at such other website as may be
67 | Pa geprescribed by SEBI from time to time.
A list of the Designated SCSB Branches with which an ASBA Bidder (other than an UPI Bidder using the UPI
Mechanism), not Bidding through Syndicate/Sub Syndicate or through a Registered Broker, RTA or CDP may
submit the ASBA Forms, is available at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=34, and at such other
websites as may be prescribed by SEBI from time to time.
SCSB’s Enabled For Upi Mechanism
In accordance with SEBI Circular No. SEBI/HO/CFD/DIL2/CIR/P/2019/76 dated June 28, 2019, SEBI Circular
No. SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019 and SEBI Circular No.
SEBI/HO/CFD/DIL2/CIR/P/2022/45 dated April 5, 2022, UPI Applicants may apply through the SCSBs and
mobile applications whose names appears on the website of the SEBI
(https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=40) and
(https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=43) respectively, as
updated from time to time. A list of SCSBs and mobile applications, which are live for applying in public issues
using UPI mechanism is available on
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=35 and
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=43 , respectively. A listof
SCSBs and mobile applications, which are live for applying in public issues using UPI mechanism is provided as
‘Annexure A’ for the SEBI circular number SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019.
Syndicate SCSB Branches
In relation to Bids (other than Bids by UPI Bidders) submitted under the ASBA process to a member of the
Syndicate, the list of branches of the SCSBs at the Specified Locations named by the respective SCSBs to receive
deposits of Bid cum Application Forms from the members of the Syndicate is available on the website of the SEBI
at https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=35 , and the same may
be updated from time to time or any such other website as may be prescribed by SEBI from time to time. For more
information on such branches collecting Bid cum Application Forms from the Syndicate at Specified Locations,
see the website of the SEBI at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=35 or any such other
website as may be prescribed by SEBI from time to time.
Registered Brokers
Bidders can submit ASBA Forms in the Offer using the stock broker network of the stock exchange, i.e. through
the Registered Brokers at the Broker Centres. The list of the Registered Brokers eligible to accept ASBA Forms
from Bidders (other than IBs), including details such as postal address, telephone number and e-mail address, is
provided on the websites of the BSE and the NSE at
http://www.bseindia.com/Markets/PublicIssues/brokercentres_new.aspx? and
https://www.nseindia.com/products/content/equities/ipos/ipo_mem_terminal.htm , respectively, as updated from
time to time.
Registrar And Share Transfer Agents
The list of the CRTAs eligible to accept ASBA Forms at the Designated RTA Locations, including details such as
address, telephone number and e-mail address, is provided on the websites of Stock Exchanges at
http://www.bseindia.com/Static/Markets/PublicIssues/RtaDp.aspx and
http://www.nseindia.com/products/content/equities/ipos/asba_procedures.htm , respectively, as updated from time
to time.
Collecting Depository Participants
The list of the Collecting Depository Participants (CDPs) eligible to accept Application Forms at the Designated
CDP Locations, including details such as name and contact details, are provided at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=19 for NSDL CDPs and
at https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=18 for CDSL CDPs, as
updated from time to time. The list of branches of the SCSBs named by the respective SCSBs to receive deposits
68 | Pa geof the Application Forms from the Designated Intermediaries will be available on the website of the SEBI
(www.sebi.gov.in) and updated from time to time.
BROKERS TO THE OFFER
All members of the recognized stock exchanges would be eligible to act as Brokers to the Offer.
CREDIT RATING
As this is an Offer consisting only of Equity Shares, there is no requirement to obtain credit rating for the Offer.
DEBENTURE TRUSTEE
As this is an Offer consisting only of Equity Shares, the appointment of a debenture trustee is not required for the
Offer.
APPRAISING ENTITY
No appraising entity has been appointed in relation to the Offer.
MONITORING AGENCY
Name: Acuite Ratings & Research Limited
Address: 708, Lodha Supremus, Lodha iThink Techno Campus, Kanjurmarg (East), Mumbai - 400 042.
Contact Person: Ms. Chitra Mohan
Telephone No: +91 9969898000
E-mail address: chitra.mohan@acuite.in
Our Company has appointed Acuite Ratings & Research Limited as monitoring agency in accordance with
Regulation 262 of SEBI ICDR Regulations, for monitoring of the utilisation of the proceeds from the Fresh Issue.
For details in relation to the proposed utilisation of the proceeds from the Fresh Issue, please see “Objects of the
Issue” on page 90 of this Red Herring Prospectus.
Pursuant to Regulation 32(3) of the SEBI (LODR) Regulations, 2015, our Company shall on a half yearly
basis disclose to the Audit Committee the uses and application of the Net Proceeds. Until such time as any part of
the Net Proceeds remains unutilized, our Company will disclose the utilization of the Net Proceeds under separate
heads in our Company’s balance sheet(s) clearly specifying the amount of and purpose for which Net Proceeds
have been utilized so far, and details of amounts out of the Net Proceeds that have not been utilized so far, also
indicating interim investments, if any, of such unutilized Net Proceeds. In the event that our Company is unable
to utilize the entire amount that we have currently estimated for use out of the Net Proceeds in a fiscal, we will
utilize such unutilized amount in the next fiscal. Further, in accordance with Regulation 32(1)(a) of the SEBI
(LODR) Regulations, 2015, our Company shall furnish to the Stock Exchanges on a half yearly basis, a statement
indicating material deviations, if any, in the utilization of the Net Proceeds for the objects stated in this Red Herring
Prospectus.
For details in relation to the proposed utilisation of the Net Proceeds, see the chapter titled "Objects of the Offer"
on page 90 of the Red Herring Prospectus.
GRADING OF THE OFFER
No credit agency registered with SEBI has been appointed for obtaining grading for the Offer.
GREEN SHOE OPTION
No green shoe option is contemplated under the Offer.
69 | Pa geEXPERTS
Except as stated below, our Company has not obtained any expert opinions:
Our Company has received consent dated January 15, 2025 from GMJ & Co., Chartered Accountants, our
Statutory Auditors, holding a valid peer review certificate from ICAI, to include their name as required under
section 26(5) of the Companies Act, 2013 read with SEBI ICDR Regulations, in this Red Herring Prospectus and
as an "expert" as defined under section 2(38) of the Companies Act, 2013 to the extent and in their capacity as our
Statutory Auditors, and in respect of (i) their examination report dated November 27, 2024 on our Restated
Financial Statements; and (ii) report dated January 09, 2025 on the statement of special tax benefits in this Red
Herring Prospectus and such consent has not been withdrawn as on the date of this Red Herring Prospectus.
Our Company has also received consent dated January 15, 2025 from GMJ and Associates, Company Secretaries
to include their name as required under section 26(5) of the Companies Act, 2013 read with SEBI ICDR
Regulations, in this Red Herring Prospectus and as an "expert" as defined under section 2(38) of the Companies
Act, 2013 to the extent and in their capacity as independent practicing company secretary, and such consent has
not been withdrawn as on the date of this Red Herring Prospectus.
However, the term "expert" shall not be construed to mean an "expert" as defined under the U.S. Securities Act.
The above-mentioned consents have not been withdrawn as on the date of this Red Herring Prospectus.
BOOK BUILDING PROCESS
Book building, in the context of the Offer, refers to the process of collection of Bids from investors on the basis
of this Red Herring Prospectus and the Bid cum Application Forms within the Price Band. The Price Band has
been decided by our Company, in consultation with the BRLM, and will be advertised in all editions of Business
Standard, an English national daily newspaper, all editions of Business Standard a Hindi national daily newspaper
and Marathi edition of Navshakti, a Marathi newspaper, Marathi being the regional language of Maharashtra where
our Registered Office is located, each with wide circulation, at least two Working Days prior to the Bid/ Offer
Opening Date and shall be made available to the Stock Exchanges for the purposes of uploading on their respective
websites. The Offer Price shall be determined by our Company, in consultation with the BRLM after the Bid/
Offer Closing Date. For details, see "Offer Procedure" on page 280 of this Red Herring Prospectus.
All investors shall only participate through the ASBA process by providing the details of their respective ASBA
Account in which the corresponding Bid Amount will be blocked by the SCSBs. UPI Bidders shall participate
through the ASBA process, either by (i) providing the details of their respective ASBA Account in which the
corresponding Bid Amount will be blocked by the SCSBs; or (ii) using the UPI Mechanism.
In accordance with the SEBI ICDR Regulations, QIBs and Non-Institutional Bidders are not permitted to withdraw
or lower the size of their Bids (in terms of the quantity of the Equity Shares or the Bid Amount) at any state.
Individual Bidders can revise their Bids during the Bid / Offer Period and withdraw their Bids until the Bid/ Offer
Closing Date. Allocation to QIBs and Non-Institutional Bidders will be on a proportionate basis. For illustration
of the Book Building Process and further details, see "Terms of the Offer" and "Offer Procedure" on pages 265
and 280 respectively, of this Red Herring Prospectus.
The Book Building Process under the SEBI ICDR Regulations and the Bidding Process are subject to
change from time to time and the investors are advised to make their own judgment about investment
through this process prior to submitting a Bid in the Offer.
Bidders should note that the Offer is also subject to (i) filing of the Prospectus with the RoC; and (ii)
obtaining final listing and trading approvals from the Stock Exchanges, which our Company shall apply
for after Allotment within three Working Days of the Bid/Offer Closing Date or such other time as
prescribed under applicable law.
Each Bidder, by submitting a Bid in the Offer, will be deemed to have acknowledged the above restrictions and
the terms of the Offer.
For further details on the method and procedure for Bidding, see "Offer Structure" and "Offer Procedure" on
pages 276 and 280 respectively of this Red Herring Prospectus.
70 | Pa geWITHDRAWAL OF THE OFFER
In accordance with the SEBI (ICDR) Regulations, our Company, in consultation with Book Running Lead
Manager, reserves the right not to proceed with this offer at any time after the Offer Opening Date, but before our
Board meeting for Allotment without assigning reasons thereof.
If our Company withdraws the Offer after the Offer Closing Date, we will give reason thereof within two days by
way of a public notice which shall be published in the same newspapers where the pre-offer and price band
advertisements were published.
Further, the Stock Exchanges shall be informed promptly in this regard and the Book Running Lead Manager,
through the Registrar to the Offer, shall notify the SCSBs to unblock the Bank Accounts of the ASBA Applicants
within one Working Day from the date of receipt of such notification.
In case our Company withdraws the Offer after the Offer Closing Date and subsequently decides to undertake a
public offering of Equity Shares, our Company will file a fresh Offer Document with the Stock Exchange where
the Equity Shares may be proposed to be listed.
Notwithstanding the foregoing, the Offer is also subject to obtaining the final Listing and Trading Approval of the
Stock Exchange, which our Company shall apply for after Allotment. In terms of the SEBI Regulations, Non
Individual Investor Applicants shall not be allowed to withdraw their Application after the Offer Closing Date.
UNDERWRITING AGREEMENT
This Offer is 100% Underwritten. The Underwriting agreement has been entered on July 11, 2025. Pursuant to the
terms of the Underwriting Agreement, the obligations of the Underwriters are several and are subject to certain
conditions specified therein. The Underwriters have indicated their intention to underwrite the following number
of specified securities being offered through this Offer:
(₹ in lakhs)
Details of the No. of shares Amount Underwritten % Of the total Offer Size
Underwriter underwritten (₹ in lakhs) Underwritten
Aftertrade Broking 1,16,87,500 [●] 85%
Private Limited
Corpwis Advisors 20,62,500 [●] 15%
Private Limited
In the opinion of our Board of Directors of our Company, the resources of the abovementioned Underwriter are
sufficient to enable it to discharge its underwriting obligation in full. The abovementioned Underwriter is
registered with SEBI under Section 12(1) of the SEBI Act or registered as brokers with the Stock Exchanges.
MARKET MAKING
Our Company, Promoter Selling Shareholders and the Book Running Lead Manager have entered into agreement
dated July 11, 2025 with Rikhav Securities Limited, the Market Maker for this Offer, duly registered with NSE
EMERGE to fulfil the obligations of Market Making for the Offer:
Name Rikhav Securities Limited
Correspondence Address B/501-502, O2, Commercial Building, Asha Nagar, Mulund (W),
Mumbai – 400080, Maharashtra, India
Contact No. 022 69078200
Fax No. N.A.
E-Mail info@rikhav.net
Website www.rikhav.net
Contact Person Mr. Hitesh H Lakhani
SEBI Registration No. INZ000157737
The Market Maker shall fulfil the applicable obligations and conditions as specified in the SEBI (ICDR)
Regulations, and its amendments from time to time and the circulars issued by the NSE and SEBI regarding this
matter from time to time.
71 | Pa geFollowing is a summary of the key details pertaining to the Market Making arrangement:
1. On the basis of the representations and warranties contained in this Agreement and subject to the terms and
conditions herein, the Market Maker hereby agrees to;
A) Subscribe to 6,88,000 equity shares being the market maker reservation portion as specified in Red
Herring Prospectus and Prospectus, on a firm basis and pay the amounts as are specified in the Red
Herring Prospectus/Prospectus. The Market Maker agrees not to withdraw its application.
B) Ensure Market making in the Equity Shares of “STUDIO LSD LIMITED” in the manner and on the
terms and conditions contained in this Agreement, and as specified by SEBI and NSE from time to time.
2. The Market Maker(s) (individually or jointly) shall be required to provide a 2-way quote for 75% of the time
in a day. The same shall be monitored by Stock Exchange. Further, the Market Maker shall inform Stock
Exchange in advance for each and every black out period when the quotes are not being offered by the Market
Maker.
3. The minimum depth of the quote shall be Rs. 1 Lakh However, the investors with holdings of value less than
Rs. 1 Lakh shall be allowed to offer their holding to the Market Maker(s) (individually or jointly) in that scrip
provided that he/she sells his/her entire holding in that scrip in one lot along with a declaration to the effect to
the selling broker.
4. After completion of the first three months of market making, in terms of SEBI Circular No.
CIR/MRD/DSA/31/2012 dated November 27, 2012; the Market Maker shall be exempt from providing buy
quote on attaining the prescribed threshold limits (including the mandatory allotment of 5% of Equity Shares
of the Offer). Further, the Market Maker can offer buy quotes only after the Market Maker complies with
prescribed re-entry threshold limits. Only those Equity Shares which have been acquired by the Market Maker
on the platform of the SME Exchange during market making process shall be counted towards the Market
Maker’s threshold. The Market Maker shall be required to provide two-way quotes during the first three
months of the market making irrespective of the level of holding.
5. There shall be no exemption/threshold on downside. However, in the event the Market Maker exhausts its
inventory through market making process, the concerned Stock Exchange may intimate the same to SEBI after
due verification.
6. The Inventory Management and Buying/Selling Quotations and its mechanism shall be as per the relevant
circulars issued by SEBI and Emerge Platform of NSE from time to time.
7. Execution of the order at the quoted price and quantity must be guaranteed by the Market Maker(s), for the
quotes given by them.
8. The Market Maker shall not sell in lots less than the minimum contract size allowed for trading on the Emerge
Platform of NSE (in this case currently the minimum trading lot size is 2,000 Equity Shares; however, the
same may be changed by the Emerge Platform of NSE from time to time).
9. The prices quoted by the Market Maker shall be in compliance with the Market Maker Spread requirements
and other particulars as specified or as per the requirements of the Emerge Platform of NSE and SEBI from
time to time.
10. The Market Maker shall not be responsible to maintain the price of the Equity Shares of the Company at any
particular level and is purely supposed to facilitate liquidity on the counter of Company via its 2-way quotes.
The price of the Equity Shares shall be determined and be subject to market forces.
11. There would not be more than (5) five Market Makers for the Company’s Equity Shares at any point of time
and the Market Makers may compete with other Market Makers for better quotes to the investors. At this stage,
RIKHAV SECURITIES LIMITED is acting as the sole Market Maker.
72 | Pa ge12. The Market Maker shall start providing quotes from the day of the listing / the day when designated as the
Market Maker for the respective scrip and shall be subject to the guidelines laid down for market making by
the Emerge Platform of NSE.
13. On the first day of the listing, there will be pre-opening session (call auction) and there after the trading will
happen as per the equity market hours. The circuits will apply from the first day of the listing on the discovered
price during the pre-open call auction.
14. The Marker Maker may also be present in the opening call auction, but there is no obligation on him to do so.
15. The securities of the company will be placed in SPOS and would remain in Trade for Trade settlement for 10
days from the date of listing of Equity share on the Stock Exchange.
16. The shares of the company will be traded in continuous trading session from the time and day the company
gets listed on Emerge Platform of NSE and market maker will remain present as per the guidelines mentioned
under NSE and SEBI circulars.
17. The Market Maker has to act in that capacity for a period of three years.
18. There will be special circumstances under which the Market Maker may be allowed to withdraw temporarily
/ fully from the market – for instance due to system problems, any other problems. All controllable reasons
require prior approval from the Exchange, while force-majeure will be applicable for non-controllable reasons.
The decision of the Exchange for deciding controllable and non-controllable reasons would be final.
19. The Market Maker(s) shall have the right to terminate said arrangement by giving three or one month notice
or on mutually acceptable terms to the Book Running Lead Manager /Merchant Banker, who shall then be
responsible to appoint a replacement Market Maker(s).
20. In case of termination of the above mentioned Market Making agreement prior to the completion of the
compulsory Market Making period, it shall be the responsibility of the Book Running Lead Manager
/Merchant Banker to arrange for another Market Maker(s) in replacement during the term of the notice period
being served by the Market Maker but prior to the date of releasing the existing Market Maker from its duties
in order to ensure compliance with the requirements of regulation 261 of the SEBI (ICDR) Regulations.
Further the Company and the Book Running Lead Manager /Merchant Banker reserve the right to appoint
other Market Maker(s) either as a replacement of the current Market Maker or as an additional Market Maker
subject to the total number of Designated Market Makers does not exceed 5 (five) or as specified by the
relevant laws and regulations applicable at that particulars point of time. The Market Making Agreement is
available for inspection at our Registered Office from 11.00 a.m. to 5.00 p.m. on working days.
21. Risk containment measures and monitoring for Market Makers: Emerge Platform of NSE will have all
margins which are applicable on the NSE Main Board viz., Mark-to-Market, Value-At-Risk (VAR) Margin,
Extreme Loss Margin, Special Margins and Base Minimum Capital etc. NSE can impose any other margins
as deemed necessary from time-to-time.
22. Punitive Action in case of default by Market Makers: Emerge Platform of NSE will monitor the obligations
on a real time basis and punitive action will be initiated for any exceptions and / or non-compliances. Penalties
/ fines may be imposed by the Exchange on the Market Maker, in case he is not able to provide the desired
liquidity in a particular security as per the specified guidelines. These penalties / fines will be set by the
Exchange from time to time. The Exchange will impose a penalty on the Market Maker in case he is not present
in the market (offering two way quotes) for at least 75% of the time. The nature of the penalty will be monetary
as well as suspension in market making activities / trading membership.
23. The Department of Surveillance and Supervision of the Exchange would decide and publish the penalties/
fines / suspension for any type of misconduct / manipulation / other irregularities by the Market Maker from
time to time.
24. Price Band and Spreads: SEBI Circular bearing reference no: CIR/MRD/DP/ 02/2012 dated January 20,
2012, has laid down that for Issue size up to Rs. 250 Crores, the applicable price bands for the first day shall
be:
73 | Pa ge● In case equilibrium price is discovered in the Call Auction, the price band in the normal trading session
shall be 5% of the equilibrium price.
● In case equilibrium price is not discovered in the Call Auction, the price band in the normal trading
session shall be 5% of the Issue price.
Additionally, the trading shall take place in TFT segment for first 10 days from commencement of trading.
The price band shall be 20% and the Market Maker Spread (difference between the sell and the buy quote)
shall be within 10% or as intimated by Exchange from time to time.
The following spread will be applicable on the SME Exchange Platform.
Sr. No. Market Price Slab (in Proposed spread (in % to sale
Rs.) price)
1. Up to 50 9
2. 50 to 75 8
3. 75 to 100 6
4. Above 100 5
25. Pursuant to SEBI Circular number CIR/MRD/DSA/31/2012 dated November 27, 2012, limits on the upper
side for Market Makers during market making process has been made applicable, based on the Offer size and
as follows:
Buy quote exemption threshold Re-Entry threshold for buy quote
Issue Size (including mandatory initial (including mandatory initial
inventory of 5% of the Issue Size) inventory of 5% of the Issue Size)
Up to Rs.20 Crores 25% 24%
Rs.20 to Rs.50 Crores 20% 19%
Rs.50 to Rs.80 Crores 15% 14%
Above Rs.80 Crores 12% 11%
The Market Making arrangement, trading and other related aspects including all those specified above shall be
subject to the applicable provisions of law and / or norms issued by SEBI / NSE from time to time.
(The remainder of this page has intentionally been left blank)
74 | Pa geCAPITAL STRUCTURE
The Equity Share capital of our Company as on the date of this Red Herring Prospectus is set forth below:
(₹ in lakhs, except share data unless otherwise stated)
Aggregate
Aggregate Value
Sr. Nominal Value/
Particulars at Offer Price (1)
No. Face Value
(₹)
(₹)
A. Authorized Share Capital
6,00,00,000 Equity Shares having face value of ₹2/- each 1,200.00 1,200.00
B. Issued, Subscribed & Paid-up Share Capital prior to the Offer
4,08,91,755 Equity Shares having face value of ₹ 2/- each 817.84 -
C. Present Offer in terms of the Red Herring Prospectus
Offer of up to 1,37,50,000 Equity Shares of face value of ₹ 2/- 275.00 [●]
each
Of Which:
Fresh Public Issue up to 1,10,00,000 Equity Shares(2) of face value 220.00 [●]
of ₹ 2/- each at a Premium of ₹ [●] per share
Offer for Sale of up to 27,50,000 Equity Shares of face value of ₹ 55.00 [●]
2/- each at a Premium of ₹ [●] per share (3)
Which Comprises :
6,88,000 Equity Shares at an Offer Price of ₹ [●] /- per Equity Share 13.76 [●]
is reserved as Market Maker Portion
Net Offer to Public of 1,30,62,000 Equity Shares at an Offer Price 261.24 [●]
of ₹ [●] /- per Equity Share to the Public
Of the Net Offer to the Public (4)
At least 77,58,000 Equity Shares aggregating up to ₹ [●] lakhs will 155.16 [●]
be available for allocation to Individual Investors
At least 51,72,000 Equity Shares aggregating up to ₹ [●] lakhs will 103.44 [●]
be available for allocation to Non-Institutional Investors
Not more than 1,32,000 Equity Shares aggregating up to ₹ [●] lakhs 2.64 [●]
will be available for allocation to Qualified Institutional Buyers,
five per cent of which shall be allocated to mutual funds
D. Issued, Subscribed and Paid-Up Share Capital after the Offer
5,18,91,755 Equity Shares of face value of ₹ 2/- each 1037.84 [●]
E. Securities Premium Account
Before the Offer NIL
After the Offer [●]
Note:
(1) To be updated upon finalization of the Offer Price and subject to the Basis of Allotment.
(2) The present Offer has been authorized by the Board of Directors vide a resolution passed at its meeting held on December 23, 2024,
and by the shareholders of the Company vide a special resolution passed pursuant to Section 23 & 62(1)(c) of the Companies Act,
2013 at the EGM held on January 02,2025.
(3) Each of The Selling Shareholders have confirmed and approved their participation in the Offer for Sale and eligibility to participate
in the Offer for Sale in accordance with the SEBI ICDR Regulations for an aggregate of 27,50,000 Equity Shares. The Offer for Sale
has been authorized by the Selling Shareholders by their consent letter dated January 02, 2025.
(4) The allocation in the net offer category shall be as follows:
a) not less than thirty five per cent. to individual investors;
b) not less than fifteen per cent. to non-institutional investors;
c) not more than fifty per cent. to qualified institutional buyers, five per cent. of which shall be allocated to mutual funds:
Provided that the unsubscribed portion in either of the categories specified in clauses (a) or (b) may be allocated to applicants in
any other category.
Provided further that in addition to five per cent allocation available in terms of clause (c), mutual funds shall be eligible for
allocation under the balance available for qualified institutional buyers.
(The remainder of this page has intentionally been left blank)
75 | Pa geCLASS OF SHARES
The Company has only one class of share capital i.e., Equity Shares of face value of ₹ 2.00/- each only.
Pursuant to Shareholders’ resolution passed at the Extra Ordinary General Meeting held on November 9, 2024,
equity shares of face value of ₹ 10/- each of our Company were sub-divided into 5 equity shares of face value of
₹2/- each. Consequently, the issued and subscribed share capital of our Company comprising 81,78,351 equity
shares of face value of ₹ 10/- each was sub-divided into 4,08,91,755 equity shares of face value of ₹ 2/- each.
All the issued Equity Shares are fully paid-up. The Company has no outstanding convertible instruments as on
the date of this Red Herring Prospectus.
NOTES TO THE CAPITAL STRUCTURE
1. Details of changes in Authorized Share Capital of the Company since incorporation:
At the time of incorporation of our Company, the Authorized Share Capital of the Company was ₹ 1,00,000
consisting of 10,000 Equity Shares of ₹ 10/- each.
Further Authorized Share Capital of the Company has been altered in the manner set forth below:
Date of Amendment / Nature of Amendment AGM/
Shareholders’ EGM
Resolution
June 30, 2024 The Authorized Share Capital of the company was increased from ₹1,00,000/- EGM
divided into 10,000 Equity shares of ₹10/- each to ₹ 10,00,00,000/- divided into
1,00,00,000 Equity shares of ₹ 10/- each
November 9, 2024 The Equity shares of face value of ₹ 10/- each of our Company were sub-divided EGM
into 5 equity shares of face value of ₹ 2/- each. Consequently, all the authorized
share capital of our Company comprising of 1,00,00,000 equity shares of face value
of ₹ 10/- each amounting to ₹ 10,00,00,000 /- was sub-divided into 5,00,00,000
equity shares of face value of ₹ 2/- each amounting to ₹ 10,00,00,000 /-.
The Authorized Share Capital of the company was increased from ₹10,00,00,000/- EGM
January 02, 2025 divided into 5,00,00,000 Equity shares of ₹ 2/- each to ₹ 12,00,00,000/- divided into
6,00,00,000 Equity shares of ₹ 2/- each
2. Share Capital History of our Company
A. Equity Share Capital
The following table sets forth the history of the Issued, Subscribed and Paid-Up Equity Share Capital of the
Company:
Face
Issue Price Cumulative Cumulative
No. of Equity Value per Reason/
per Equity Nature of No. of Paid-up
Date of Allotment Shares Equity Nature of
Share Consideration Equity Capital
allotted Share Allotment
(In ₹) Shares (In ₹)
(In ₹)
February 2, 2017 Subscription to
10,000 10/- 10/- Cash 10,000 1,00,000
(On incorporation) (1) MoA
July 22, 2024 (2) 1,997 10/- 10/- Cash Right Issue 11,997 1,19,970
Other than
July 26, 2024 (3) 47,98,800 10/- Nil Bonus Issue*(1) 48,10,797 4,81,08,970
Cash
Other than
November 7, 2024 (4) 33,67,554 10/- Nil Bonus Issue*(2) 81,78,351 8,17,83,510
Cash
*Pursuant to Shareholders’ resolution passed at the Extra Ordinary General Meeting held on November
9, 2024, equity shares of face value of ₹ 10/- each of our Company were sub-divided into 5 equity
November 9, 2024 shares of face value of ₹ 2/- each. Consequently, the issued and subscribed share capital of our Company
comprising of 81,78,351 equity shares of face value of ₹ 10/- each amounting to ₹ 8,17,83,510/- was
sub-divided into 4,08,91,755 equity shares of face value of ₹ 2/- each amounting to ₹ 8,17,83,510/-.
Total 4,08,91,755* 2 8,17,83,510
Note:
76 | Pa geAll the above-mentioned shares are fully paid up since the date of allotment.
* (1) Bonus Ratio: Ratio of Bonus Issue was 400:1 i.e (Four Hundred (400) Equity Shares for every One (1) fully paid-up Equity
Share held)
*(2) Bonus Ratio: Ratio of Bonus Issue was 7:10 i.e. (Seven (7) Equity Shares for every Ten (10) fully paid-up Equity Share
held)
(1) Initial Subscribers to the Memorandum of Association of our company:
Number of
Sr. No. Name of the Allottee Face Value (₹) Issue Price (₹) Nature of Allotment Equity Shares
Allotted
1. Prateek Sharma 9,000
10/- 10/- Subscription to MOA
2. Suman Sharma 1,000
Total 10,000
(2) Allotment of shares dated July 22, 2024:
Number of
Sr. No. Name of the Allottee Face Value (₹) Issue Price (₹) Nature of Allotment Equity Shares
Allotted
1 Parth Shah 1,847
10/- 10/- Right Issue
2 Dipak Kumar Shah 75
3 Surabhi Puri 75
Total 1,997
(3) Allotment of shares dated July 26, 2024:
Number of
Sr. No. Name of the Allottee Face Value (₹) Issue Price (₹) Nature of Allotment* Equity Shares
Allotted
1 Prateek Sharma 34,39,200
2 Suman Sharma 4,00,000
Bonus Issue in the ratio of
3 Parth Shah 8,96,400
400 equity shares for every
4 Surabhi Puri 10/- NA 30,800
1 equity shares held
5 Ram Gopal Sharma 800
6 Pooja Sharma 800
7 Dipak Kumar Shah 30,800
Total 47,98,800
*Bonus Ratio: Ratio of Bonus Issue was 400:1 i.e. (Four Hundred (400) Equity Shares for every One (1) fully paid-up Equity Share held)
(4) Allotment of shares dated November 7, 2024:
Number of
Sr. No. Name of the Allottee Face Value (₹) Issue Price (₹) Nature of Allotment* Equity Shares
Allotted
1 Prateek Sharma 24,13,458
2 Suman Sharma 2,80,700
Bonus Issue in the ratio of
3 Parth Shah 6,29,048
7 equity shares for every
4 Surabhi Puri 10/- NA 21,613
10 equity shares held
5 Ram Gopal Sharma 561
6 Pooja Sharma 561
7 Dipak Kumar Shah 21,613
Total 33,67,554
*Bonus Ratio: Ratio of Bonus Issue was 7:10 i.e. (Seven (7) Equity Shares for every Ten (10) fully paid-up Equity Share held)
B. Preference Share Capital
Our Company does not have any preference share capital as on the date of this Red Herring Prospectus.
3. Equity Shares issued for consideration other than cash or by way of bonus or out of revaluation
reserves
Our Company has not issued shares for consideration other than cash or out of revaluation of reserves at any
point of time since incorporation except for allotment of Bonus Equity Shares on July 26, 2024 and November
7, 2024 in the ratio of 400:1 i.e. 400 (Four Hundred) new Equity Shares for every 1(one) equity share held,
and in the ratio of 7:10 i.e. 7 (Seven) new Equity Shares for every 10 (Ten) equity share held details of which
are provided in point 2 (3 & 4) of this chapter.
77 | Pa ge4. Our Company has not revalued our assets since inception and have not issued any Equity Shares (including
bonus shares) by capitalizing any revaluation reserves.
5. The Company has not issued any Equity Shares in terms of any scheme approved under sections 391-394 of
the Companies Act, 1956 or sections 230-234 of the Companies Act, 2013, as applicable.
6. The Company has not issued any Equity Shares under any employee stock option scheme or employee stock
purchase scheme.
The Company has not issued any Equity shares at price below Offer Price within last one (1) year from the date
of this Red Herring Prospectus except as mentioned below:
Numbe Whether
Benefits
r of Face Issue part of No of
Date of Reason for accrued
Equity Value Price Promoter/ Allottees shares
Allotment Allotment to
Shares (In ₹) (In ₹) Promoter allotted
company
allotted group
Promoter Right Issue Received Parth Shah 1,847
Promoter cash Dipak Kumar 75
July 22,
1,997 10/- 10/- Group Shah
2024
Promoter Surabhi Puri 75
Group
Prateek Sharma 34,39,
Promoter
200
Suman Sharma 4,00,0
Promoter
00
Bonus Issue
Parth Shah 8,96,4
Promoter in the ratio Capitaliza
00
of 400 tion of
July 26, 47,98,8 Promoter Surabhi Puri
10/- NA equity shares Reserves 30,800
2024 00 Group
for every 1 and
Promoter Ram Gopal
equity shares Surplus 800
Group Sharma
held
Promoter Pooja Sharma
800
Group
Promoter Dipak Kumar
30,800
Group Shah
Prateek Sharma 24,13,
Promoter
458
Suman Sharma 2,80,7
Promoter
00
Bonus Issue
Parth Shah 6,29,0
Promoter in the ratio Capitaliza
48
of 7 equity tion of
November 33,67,5 Promoter Surabhi Puri 21,613
10/- NA shares for Reserves
7, 2024 54 Group
every 10 and
Promoter Ram Gopal 561
equity shares Surplus
Group Sharma
held
Promoter Pooja Sharma 561
Group
Promoter Dipak Kumar 21,613
Group Shah
(The remainder of this page has intentionally been left blank)
78 | Pa ge7. Shareholding Pattern of our Company
The table below presents the shareholding pattern of our Company as on the date of this Red Herring Prospectus:
Category Category of Number of Number of Number Number of Total Shareholding Number of Voting Rights held in each class Number of Shareholding, Number of Locked Number of Equity Number of
(I) Shareholder Shareholders fully paid-up of shares number of as a % of of securities Equity as a % in Equity Shares Shares pledged or Equity Shares
(II) (III) Equity Partly underlying Equity total number (IX) Shares assuming full (XII) otherwise held in
Shares held paid-up Depository Shares held of shares Underlying conversion of encumbered dematerialized
(IV) Equity Receipts (VII) (calculated Outstanding convertible (XIII) form
Shares (VI) =(IV)+(V)+ as per Number of voting rights Total as convertible securities (as Number As a % Number As a (XIV)
held (VI) SCRR, 1957) Class eg: Class Total a % of securities a percentage (a) of total (a) % of
(V) (VIII) As a Equity eg: (A+B+ (including of diluted Equity total
% of Shares Others C) Warrants) Equity Share Shares Equity
(A+B+C2) (X) capital) held (b) Shares
(XI)= held
(VII)+(X) As (b)
a % of
(A+B+C2)
(A) Promoter and - - - - 3,81,41,755 100.00% - -
Promoter 7 4,08,91,755 4,08,91,755 100.00% 4,08,91,755 4,08,91,755 100.00% 4,08,91,755
Group
(B) Public - - - - - - - - - - - - - - - - -
(C) Non - - - - - - - - - - - - - - - - -
Promoter-
Non Public
(C)(1) Shares - - - - - - - - - - - - - - - - -
underlying
DRs
(C)(2) Shares held - - - - - - - - - - - - - - - - -
by Employee
Trusts
Total 7 4,08,91,755 - - 4,08,91,755 100.00 4,08,91,755 - 4,08,91,755 100.00 - - 3,81,41,755 100.00% - - 4,08,91,755
(A)+(B)+(C)
The Company will file the shareholding pattern of the Company, in the form prescribed under Regulation 31 of the SEBI (LODR) Regulations, one (1) day prior to the
listing of the Equity shares. The shareholding pattern will be uploaded on the website of Stock Exchange before commencement of trading of such Equity Shares.
Notes –
- As on date of this Red Herring Prospectus, one (1) Equity share holds one (1) vote.
- The term “Encumbrance” has the same meaning as assigned under regulation 28(3) of SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011
- We have only one class of Equity Shares of face value of ₹ 2.00/- each.
- We have entered into tripartite agreement with CDSL and NSDL.
79 | Pa ge8. Details of Shareholding of the major shareholders of the Company
a. Set forth below is a list of Shareholders holding 1% or more of the paid-up share capital of the Company
and the number of Equity Shares held by them as on the last week from the date of filing of this Red Herring
Prospectus:
Number of Equity
% of the Pre-Offer
Name of Shareholders Shares of face value
share capital
₹ 2/- each*
Promoters
Mr. Prateek Sharma 2,93,06,280** 71.67%
Mrs. Suman Sharma 34,08,500** 8.34%
Mr. Parth Shah 76,38,445 18.68%
Total 4,03,53,225 98.68%
**The Offer for Sale of 19,60,000 equity shares (which is included above) by our Promoter Selling Shareholder Mr. Prateek Sharma, and
7,90,000 equity shares (which is included above) by our Promoter Selling Shareholder Mrs. Suman Sharma has been transferred to the
Share Escrow Account as on the date of this Red Herring Prospectus.
b. Particulars of the shareholders holding 1% or more of the paid-up equity share capital of the Company
and the number of shares held by them 10 (Ten) days prior to the date of filing of this Red Herring Prospectus:
Number of Equity
% of the Pre-Offer
Name of Shareholders Shares of face value
share capital
₹2/- each*
Promoters
Mr. Prateek Sharma 2,93,06,280** 71.67%
Mrs. Suman Sharma 34,08,500** 8.34%
Mr. Parth Shah 76,38,445 18.68%
Total 4,03,53,225 98.68%
**The Offer for Sale of 19,60,000 equity shares (which is included above) by our Promoter Selling Shareholder Mr. Prateek Sharma, and
7,90,000 equity shares (which is included above) by our Promoter Selling Shareholder Mrs. Suman Sharma has been transferred to the
Share Escrow Account as on the date of this Red Herring Prospectus.
c. Particulars of the shareholders holding 1% or more of the paid-up equity share capital of the Company
and the number of shares held by them one (1) year prior to filing of this Red Herring Prospectus:
Number of Equity
% of the Pre-Offer
Name of Shareholders Shares of face value
share capital
₹ 10/- each*
Promoters
Mr. Prateek Sharma 34,47,798 72.62%
Mrs. Suman Sharma 4,01,000 8.44%
Mr. Parth Shah 8,98,641 18.92%
Total 47,47,439 99.98%
d. Particulars of the shareholders holding 1% or more of the paid-up equity share capital of the Company
and the number of shares held by them two (2) years prior to the date of filing of this Red Herring Prospectus:
Number of Equity
% of the Pre-Offer
Name of Shareholders Shares of face value
share capital
₹ 10/- each*
Promoters
Mr. Prateek Sharma 90,000 90.00%
Mrs. Suman Sharma 10,000 10.00%
Total 1,00,000 100.00%
* Note: Pursuant to a resolution passed by our Shareholders on November 09, 2024, the issued, subscribed and paid-up capital of our Company
was sub - divided from 81,78,351 equity shares of face value of ₹ 10/- each amounting to ₹ 8,17,83,510/- to 4,08,91,755 equity shares of face
value of ₹ 2/- each amounting to ₹ 8,17,83,510/-. The table above does not reflect the effect of such share split.
9. None of the shareholders of the Company holding 1% or more of the paid-up capital of the Company as on
the date of the filing of this Red Herring Prospectus are entitled to any Equity Shares upon exercise of warrant,
option or right to convert a debenture, loan, or other instrument.
10. Our Company has not made any public offer (including any rights issue to the public) since its incorporation.
80 | Pa ge11. Except for the allotment of Equity shares pursuant to the Fresh Issue, our company does not have any intention
or proposal to alter its capital structure within a period of six (6) months from the date of opening of the Offer
by way of split/consolidation of the denomination of Equity Shares or Right Issue of Equity Shares whether
preferential or bonus, rights, or further public issue basis. (Including issue of securities convertible into or
exchangeable, directly, or indirectly for Equity Shares), whether on a private placement basis / preferential
basis, or by way of issue of bonus Equity Shares, or on a rights basis, or by way of further public issue of
Equity Shares, or otherwise. However, if the Company enters into acquisitions, joint ventures or other
arrangements, the Company may subject to necessary approvals, consider raising additional capital to fund
such activity or use Equity Shares as currency for acquisitions or participation in such joint ventures.
12. As on the date of this Red Herring Prospectus, the Company has 7 (Seven) Members/Shareholders.
13. Details of acquisition of specified securities in the last three (3) years.
Except as disclosed below, none of the specified securities were acquired in the last three (3) years, by our Promoter
and members of our Promoter Group from the date of this Red Herring Prospectus:
Sr. Name of the Type of Date of No. of Equity Acquisition
No. acquirer Acquisition acquisition Shares price per
of Equity Share Equity Share
(in ₹)
Promoter
1. Prateek Sharma Bonus Issue in the ratio July 26, 2024 34,39,200 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 24,13,458 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
2. Suman Sharma Bonus Issue in the ratio July 26, 2024 4,00,000 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 2,80,700 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
3. Parth Shah Transfer of Shares March 30, 2024 20 4,953.15
From Prateek Sharma
Gift of Shares from July 07, 2024 374 Nil
Prateek Sharma
Right Issue of Shares July 22, 2024 1,847 10
Bonus Issue in the ratio July 26, 2024 8,96,400 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 6,29,048 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
Promoter Group
1. Surabhi Puri Transfer of Shares March 30, 2024 2 4,953.15
From Prateek Sharma
Right Issue of Shares July 22, 2024 75 10
Bonus Issue in the ratio July 26, 2024 30,800 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 21,613 Nil**
of 7 equity shares for 2024
every 10 equity shares
81 | Pa geheld
2. Ram Gopal Transfer of Shares March 30, 2024 2 4,953.15
Sharma From Prateek Sharma
Bonus Issue in the ratio July 26, 2024 800 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 561 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
3. Pooja Sharma Transfer of Shares March 30, 2024 2 4,953.15
From Prateek Sharma
Bonus Issue in the ratio July 26, 2024 800 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 561 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
4. Dipak Kumar Transfer of Shares March 30, 2024 2 4,953.15
Shah From Prateek Sharma
Right Issue of Shares July 22, 2024 75 10
Bonus Issue in the ratio July 26, 2024 30,800 Nil*
of 400 equity shares for
every 1 equity shares held
Bonus Issue in the ratio November 07, 21,613 Nil**
of 7 equity shares for 2024
every 10 equity shares
held
* The acquisition price is Nil as the Equity Shares were allotted pursuant to bonus issue in the ratio of 400 shares
for every 1 shares held.
** The acquisition price is Nil as the Equity Shares were allotted pursuant to bonus issue in the ratio of 7 shares
for every 10 shares held.
14. Details of Build-up of our Promoter’s shareholding:
As on the date of this Red Herring Prospectus, the Promoters of our Company i.e. Mr. Prateek Sharma, holds
2,93,06,280 Equity Shares, Mrs. Suman Sharma holds 34,08,500 Equity Shares and Mr. Parth Shah hold 76,38,445
Equity Shares, equivalent to 98.68% of the pre-IPO issued, subscribed and paid-up Equity Share capital of the
Company and none of the Equity Shares held by the Promoters are subject to any pledge.
All the Equity Shares held by our Promoters as detailed herein below, were fully paid-up on the respective dates
of allotment of such Equity Shares.
Set forth below are the details of the build–up of our Promoter’ shareholding in the Company since incorporation:
a. Prateek Sharma:
Date of Number of Face Issue/ Nature Nature of Pre-Offer Post-
Allotment/ Equity Value Transfer of Transaction Share Offer
Acquisition/ Shares per Price per Conside Holding Share
Sale Equity Equity ration % Holding
Share (₹) Share (₹) %
February 2, 0.01%
9,000 10/- 10/- Cash Subscription to MOA 0.02%
2017
Transfer of 20 equity
shares to Mr. Parth Negligible
March 30, Shah (2) equity shares
-28 10/- 4,953.50 Cash Negligible
2024 to Mrs. Surabhi Puri,
(2) equity shares to Mr.
Ram Gopal Sharma, (2)
82 | Pa geDate of Number of Face Issue/ Nature Nature of Pre-Offer Post-
Allotment/ Equity Value Transfer of Transaction Share Offer
Acquisition/ Shares per Price per Conside Holding Share
Sale Equity Equity ration % Holding
Share (₹) Share (₹) %
equity shares, to Mrs.
Pooja Sharma and (2)
equity shares to Mr.
Dipak Kumar Shah
Gift of 374 equity Negligible
July 7, 2024 -374 10/- - Gift shares to Mr. Parth Negligible
Shah
Other
July 26, 2024 34,39,200 10/- NIL than Bonus Issue 8.41% 6.63%
cash
Other 4.65%
November 7,
24,13,458 10/- NIL than Bonus Issue 5.90%
2024
cash
Pursuant to Shareholders’ resolution dated November 9, 2024, Equity Shares of face value of ₹ 10 each of our Company
were sub-divided into 5 Equity Shares of face value of ₹ 2 each. Consequently, 58,61,256 Equity Shares of ₹ 10 each held
by our Promoter Prateek Sharma were sub-divided into 2,93,06,280 Equity Shares of face value of ₹ 2 each.
*The Offer for Sale of 19,60,000 equity shares (which is included below) by our Promoter Selling Shareholder Mr. Prateek Sharma has
been transferred to the Share Escrow Account as on the date of this Red Herring Prospectus. The post offer shareholding of Prateek Sharma
after offer for sale will be 52.69%.
Total *2,93,06,280 71.67% 56.47%
b. Suman Sharma
Date of Number of Face Issue/ Nature Nature of Pre-Offer Post-
Allotment/ Equity Shares Value Transfer of Transaction Share Offer
Acquisition/ per Price per Conside Holding Share
Sale Equity Equity ration % Holding
Share Share (₹) %
(₹)
February 2, Negligible
1,000 10/- 10/- Cash Subscription to MOA Negligible
2017
July 26, Other 0.77%
4,00,000 10/- NIL Bonus Issue 0.98%
2024 than cash
November 7, Other 0.54%
2,80,700 10/- NIL Bonus Issue 0.69%
2024 than cash
Pursuant to Shareholders’ resolution dated November 9, 2024, Equity Shares of face value of ₹ 10 each of our Company were
sub-divided into 5 Equity Shares of face value of ₹ 2 each. Consequently, 6,81,700 Equity Shares of ₹ 10 each held by our
Promoter Suman Sharma were sub-divided into 34,08,500 Equity Shares of face value of ₹ 2 each.
*The Offer for Sale of 7,90,000 equity shares (which is included below) by our Promoter Selling Shareholder Mrs. Suman Sharma has been
transferred to the Share Escrow Account as on the date of this Red Herring Prospectus. The post offer shareholding of Suman Sharma after
Offer for Sale will be 5.05%.
Total *34,08,500 8.34% 6.56%
c. Parth Shah
Date of Number of Face Issue/ Nature Nature of Pre-Offer Post-
Allotment/ Equity Shares Value Transfer of Transaction Share Offer
Acquisition/ per Price per Conside Holding Share
Sale Equity Equity ration % Holding%
Share Share (₹)
(₹)
Transfer of 20 equity Negligible
March 30,
20 10/- 4,953.50 Cash shares from Prateek Negligible
2024
Sharma
Transfer of 374 equity Negligible
July 7, 2024
374 10/- - Gift shares from Prateek Negligible
Sharma
July 22, Negligible
1,847 10/- 10/- Cash Right Issue Negligible
2024
83 | Pa geDate of Number of Face Issue/ Nature Nature of Pre-Offer Post-
Allotment/ Equity Shares Value Transfer of Transaction Share Offer
Acquisition/ per Price per Conside Holding Share
Sale Equity Equity ration % Holding%
Share Share (₹)
(₹)
July 26, Other 1.73%
8,96,400 10/- Nil Bonus Issue 2.19%
2024 than cash
November 7, Other 1.21%
6,29,048 10/- Nil Bonus Issue 1.54%
2024 than cash
Pursuant to Shareholders’ resolution dated November 9, 2024, Equity Shares of face value of ₹ 10 each of our Company were
sub-divided into 5 Equity Shares of face value of ₹ 2 each. Consequently 15,27,689 Equity Shares of ₹ 10 each held by our
Promoter Parth Shah were sub-divided into 76,38,445 Equity Shares of face value of ₹ 2 each.
Total 76,38,445 18.68% 14.72%
15. Out of their total shareholding, Mr. Prateek Sharma and Mrs. Suman Sharma together are offering upto
27,50,000 Equity Shares as a part of the Offer for Sale.
16. All the Equity Shares held by our Promoter were fully paid-up on the respective dates of allotment or
acquisition, as applicable, of such Equity Shares.
17. None of the Equity Shares held by our Promoter / Promoter Group are pledged.
18. Shareholding of our Promoters and Promoter Group:
The details of shareholding of our Promoters, and the Promoter Group (other than our Promoters) as on the date
of this Red Herring Prospectus are set forth below:
Pre-Offer Shareholding Post-Offer Shareholding
Particulars Number of Percentage Number of Percentage
Shares holding Shares holding
Promoters
Prateek Sharma 2,93,06,280* 71.67% 2,73,46,280 52.70%
Suman Sharma 34,08,500* 8.34% 26,18,500 5.05%
Parth Shah 76,38,445 18.68% 76,38,445 14.72%
Total Promoters Shareholding (A) 4,03,53,225 98.68% 3,76,03,225 72.46%
Promoter Group (other than Promoter)
Dipak Kumar Shah 2,62,450 0.64% 2,62,450 0.51%
Ram Gopal Sharma 6,815 0.02% 6,815 0.01%
Pooja Sharma 6,815 0.02% 6,815 0.01%
Surabhi Puri 2,62,450 0.64% 2,62,450 0.51%
Total Promoters Group Shareholding (B) 5,38,530 1.32% 5,38,530 1.04%
Total Promoters & Promoters Group 4,08,91,755 100.00% 3,81,41,755 73.50%
(A+B)
*The Offer for Sale of 19,60,000 equity shares (which is included above) by our Promoter Selling Shareholder Mr. Prateek Sharma, and
7,90,000 equity shares (which is included above) by our Promoter Selling Shareholder Mrs. Suman Sharma has been transferred to the Share
Escrow Account as on the date of this Red Herring Prospectus.
19. Except as provided below, no Equity Shares were acquired/ purchased/ sold by the Promoter Group, Directors
and their immediate relatives within six months immediately preceding the date of filing of this Red Herring
Prospectus:
NIL
20. There are no financing arrangements whereby the promoter, member of promoter group, the directors of our
company and their relatives have financed the purchase of the Equity Shares of our Company by any other
person during the period of six months immediately preceding the date of filing of this Red Herring
Prospectus.
84 | Pa ge21. Following are the details of Equity Shares of the Company held by Directors and Key Management Personnel
of the Company:
% of Pre-Offer Equity
Name of Director/KMP Designation No. of Equity Shares
Share Capital
Prateek Sharma Managing Director 2,93,06,280 71.67%
Parth Shah Whole-time Director 76,38,445 18.68%
Suman Sharma Non-Executive Director 34,08,500 8.34%
Swati Dhoot Independent Director - -
Bajrang Jagdish Prajapat Independent Director - -
Ruchika Mishra Chief Finance Officer - -
Kiran Parmanand Goklani Company Secretary - -
(The remainder of this page has intentionally been left blank)
85 | Pa ge22. Details of Promoter’ contribution locked in for three years:
Pursuant to Regulation 236 & 238 of the SEBI (ICDR) Regulations, an aggregate of at least 20% of the post Offer
Equity Share capital of the Company held by our Promoter shall be considered as Promoter’ contribution
(“Promoter Contribution”) and locked in for a period of three years from the date of Allotment. The Lock In of
Promoter’s Contribution would be created as per applicable law and procedure and details of the same shall also
be provided to the Stock Exchange before listing of the Equity Shares.
Our Promoter have granted consent to include such number of Equity Shares held by them as may constitute 20%
of the post Offer Equity Share capital of the Company as Promoter Contribution and have agreed not to sell or
transfer or pledge or otherwise dispose of in any manner, the Promoter Contribution from the date of filing of this
Red Herring Prospectus until the commencement of the lock-in period specified above. Details of the Equity Shares
forming part of Promoter Contribution and proposed to be locked-in for a period of three years are as follows:
The details of lock-in of shares for 3 (three) years are as under:
Name of the Date of Nature of No. of Face Issue % of Pre- % of Lock
Promoter allotmen Transacti Shares Value Price / Issue Post- in
t of the on Equity Shares (₹) Acquisitio Equity Issue Period
equity n Share Equity
shares* Price Capital Share
(₹) Capital
Prateek Novemb Bonus *15,12,8000 10/- NIL 18.49% 14.57% Three
Sharma er 7, Issue Years
2024 (Other than
Cash)
* Pursuant to a resolution passed by our Shareholders on November 9, 2024, our Company sub-divided
the face value of its equity shares from ₹10 each to ₹2 each. Accordingly, the cumulative number of issued,
subscribed and paid-up equity shares held by Prateek Sharma pursuant to sub-division was 75,64,000
Equity Shares of face value of ₹2 each.
Total (A) *75,64,000 2/- 18.49% 14.57% Three
Years
Suman Novemb Bonus *1,45,000 10/- NIL 1.77% 1.39% Three
Sharma er 7, Issue Years
2024 (Other
than Cash)
* Pursuant to a resolution passed by our Shareholders on November 9, 2024, our Company sub-divided the
face value of its equity shares from ₹10 each to ₹2 each. Accordingly, the cumulative number of issued,
subscribed and paid-up equity shares held by Suman Sharma pursuant to sub-division was 7,25,000 Equity
Shares of face value of ₹2 each.
Total (B) *7,25,000 2/- 1.77% 1.39% Three
Years
Parth Shah Novemb Bonus *4,22,600 10/- NIL 5.16% 4.07% Three
er 7, Issue Years
2024 (Other
than Cash)
* Pursuant to a resolution passed by our Shareholders on November 9, 2024, our Company sub-divided the
face value of its equity shares from ₹10 each to ₹2 each. Accordingly, the cumulative number of issued,
subscribed and paid-up equity shares held by Parth Shah pursuant to sub-division was 21,13,000 Equity
Shares of face value of ₹2 each.
Total (C) *21,13,000 2/- NIL 5.16% 4.07% Three
Years
Total (D) = (Total (A)+(B)+(C)) 1,04,02,000 25.43% 20.04% Three
Years
(The remainder of this page has intentionally been left blank)
86 | Pa geThe minimum Promoter’s contribution has been brought in to the extent of not less than the specified minimum
lot and from persons defined as “Promoter” under the SEBI (ICDR) Regulations. All Equity Shares, which are
being locked in are not ineligible for computation of Minimum Promoters Contribution as per Regulation 237 of
the SEBI (ICDR) Regulations and are being locked in for 3 years as per Regulation 238(a) of the SEBI (ICDR)
Regulations i.e. for a period of three years from the date of allotment of Equity Shares in this Offer.
Eligibility of Share for “Minimum Promoters Contribution in terms of clauses of Regulation 237(1) of SEBI
(ICDR) Regulations, 2018:
Reg. No. Promoters’ Minimum Contribution Eligibility Status of Equity Shares
Conditions forming part of Promoter’s
Contribution
237(1) (a) (i) Specified securities acquired during the The minimum Promoter’s contribution
preceding three years, if they are acquired does not consist of such Equity Shares.
for consideration other than cash and Hence Eligible
revaluation of assets or capitalization of
intangible assets is involved in such
transaction
237 (1) (a) (ii) Specified securities acquired during the The minimum Promoter’s contribution
preceding three years, resulting from a does not consist of such Equity Shares.
bonus issue by utilization of revaluation Hence Eligible
reserves or unrealized profits of the issuer
or from bonus issue against Equity Shares
which are ineligible for minimum
promoters’ contribution
237 (1) (b) Specified securities acquired by promoters The minimum Promoter’s contribution
during the preceding one year at a price does not consist of such Equity Shares.
lower than the price at which specified Hence Eligible.
securities are being offered to public in the
initial public offer
237(1) (c) Specified securities allotted to promoters The minimum Promoter’s contribution
during the preceding one year at a price less does not consist of such Equity Shares.
than the Offer price, against funds brought Hence Eligible.
in by them during that period, in case of an
issuer formed by conversion of one or more
partnership firms, where the partners of the
erstwhile partnership firms are the
promoters of the issuer and there is no
change in the management: Provided that
specified securities, allotted to promoters
against capital existing in such firms for a
period of more than one year on a
continuous basis, shall be eligible
237 (1) (d) Specified securities pledged with any Our Promoters have not Pledged any
creditor. shares with any creditors. Accordingly, the
minimum Promoter’s contribution does not
consist of such Equity Shares. Hence
Eligible.
In terms of undertaking executed by our Promoters, Equity Shares forming part of Promoter’ Contribution subject
to lock in will not be disposed/ sold/ transferred by our Promoter during the period starting from the date of filing
of this Red Herring Prospectus till the date of commencement of lock in period as stated in this Red Herring
Prospectus.
Details of Promoters’ Contribution Locked-in for One Year and Two Years
In terms of Regulation 238(b) of the SEBI (ICDR) Regulations, 2018 and in compliance with additional eligibility
criteria for in principle approval for listing on NSE EMERGE in accordance with press release dt 18/12/24 of
208th SEBI Board meeting on “Review of SME framework under SEBI (ICDR) Regulations, 2018, and
applicability of corporate governance provisions under SEBI (LODR) Regulations, 2015 on SME companies”, in
87 | Pa geaddition to the Minimum Promoters contribution which is locked in for three years held by the promoters, as
specified above, the 50% of pre-Offer Equity Shares constituting 1,36,00,605 Equity Shares shall be locked in for
a period of one year and remaining 50% of pre-Offer Equity Shares constituting 1,36,00,620 Equity Shares shall
be locked in for a period of two years from the date of allotment of Equity Shares in this Offer.
Details of Equity Shares Locked-in for 1 Year:
In terms of Regulation 239 of the SEBI ICDR Regulations, the entire pre-Offer Equity Share capital held by
persons other than our Promoters will be locked-in for a period of one year from the date of Allotment in the Offer,
except Offered Shares and any other categories of shareholders in accordance with Regulation 238(b) of and as
exempted under Regulation 239 of the SEBI ICDR Regulations.
In terms of Regulation 241 of the SEBI (ICDR) Regulations, 2018, the Equity Shares which are subject to lock-in
shall carry inscription ‘non-transferable’ along with the duration of specified non-transferable period mentioned
in the face of the security certificate. The shares which are in dematerialized form, if any, shall be locked-in by the
respective depositories. The details of locking of the Equity Shares shall also be provided to the Designated Stock
Exchange before the listing of the Equity Shares.
Inscription or recording of non-transferability
In terms of Regulation 241 of the SEBI (ICDR) Regulations, 2018, the Equity Shares which are subject to lock-in
shall carry inscription ‘non-transferable’ along with the Ratio of specified non-transferable period mentioned in
the face of the security certificate. The shares which are in dematerialized form, if any, shall be locked-in by the
respective depositories. The details of lock-in of the Equity Shares shall also be provided to the Designated Stock
Exchange before the listing of the Equity Shares.
Pledge of Locked in Equity Shares
Pursuant to Regulation 242 of the SEBI ICDR Regulations, the locked-in Equity Shares held by our Promoters
can be pledged with any scheduled commercial bank or public financial institution or systematically important
non-banking finance company or a housing finance company as collateral security for loans granted by them,
provided that:
(a) if the equity shares are locked-in in terms of clause (a) of Regulation 238, the loan has been granted to
the company or its subsidiary(ies) for the purpose of financing one or more of the objects of the Offer and pledge
of equity shares is one of the terms of sanction of the loan;
(b) if the specified securities are locked-in in terms of clause (b) of Regulation 238 and the pledge of specified
securities is one of the terms of sanction of the loan.
Provided that such lock-in shall continue pursuant to the invocation of the pledge and such transferee shall not be
eligible to transfer the equity shares till the lock-in period stipulated in these regulations has expired.
Transferability of Locked in Equity Shares
(c) Pursuant to Regulation 243 of the SEBI ICDR Regulations, Equity Shares held by our Promoters, which
are locked in as per Regulation 238 of the SEBI ICDR Regulations, may be transferred to and amongst our
Promoters/ Promoter Group or to a new promoter or persons in control of our Company subject to continuation of
the lock-in in the hands of the transferees for the remaining period and compliance with SEBI SAST Regulations
as applicable.
(d) Pursuant to Regulation 243 of the SEBI ICDR Regulations, Equity Shares held by shareholders other than
our Promoters, which are locked-in as per Regulation 239 of the SEBI ICDR Regulations, may be transferred to
any other person holding shares, subject to continuation of the lock-in in the hands of the transferees for the
remaining period and compliance with SEBI SAST Regulations as applicable.
23. The Company, its Promoter, Promoter Selling Shareholders, Directors and the Book Running Lead Manager
have no existing buyback arrangements or any other similar arrangements for the purchase of Equity Shares
being issued through the Offer.
88 | Pa ge24. Our Promoter and members of our Promoter Group will not participate in this Offer and will not receive any
proceeds from the Offer, except to the extent of their participation as the Promoter Selling Shareholders in the
Offer for Sale.
25. All Equity Shares offered pursuant to the Offer shall be fully paid-up at the time of Allotment and there are
no partly paid-up Equity Shares as on the date of this Red Herring Prospectus. Further, since the entire money
in respect of the Offer is being called on application, all the successful Applicants will be offered fully paid-
up Equity Shares.
26. As on the date of this Red Herring Prospectus, the Book Running Lead Manager and their respective associates
(as defined under the SEBI MB Regulations) do not hold any Equity Shares of our Company. The Book
Running Lead Manager and their affiliates may engage in the transactions with and perform services for our
Company in the ordinary course of business or may in the future engage in commercial banking and
investment banking transactions with our Company for which they may in the future receive customary
compensation.
27. The post-Offer paid up Equity Share Capital of the Company shall not exceed authorized Equity Share Capital
of the Company.
28. Our Company has from the date of incorporation till the date of this Red Herring Prospectus never
implemented any Employee Stock Option Plan and/or Scheme.
29. No person connected with the Offer, including, but not limited to, Our Company, the Promoter Selling
Shareholders, the members of the Syndicate, or the Directors of the Company, shall offer any incentive,
whether direct or indirect, in any manner, whether in cash or kind or services or otherwise to any Bidder for
making a Bid, except for fees or commission for services rendered in relation to the Offer.
30. Our Promoter and members of our Promoter Group will not participate in this Offer and will not receive any
proceeds from the Offer, except to the extent of their participation as the Promoter Selling Shareholders in the
Offer for Sale.
31. We hereby confirm that there will be no issue of Equity Shares whether by the way of issue of bonus shares,
preferential allotment, rights issue or in any other manner during the period commencing from the date of
filing of this Red Herring Prospectus until the Equity Shares have been listed on the Stock Exchanges or all
application monies have been refunded, as the case may be.
32. The Company has no outstanding warrants, options to be issued or rights to convert debentures, loans, or other
convertible instruments into Equity Shares as on the date of this Red Herring Prospectus.
33. There shall be only one denomination of the Equity Shares, unless otherwise permitted by law. The Company
will comply with such disclosure and accounting norms as may be specified by SEBI from time to time.
34. Our Company shall ensure that transactions in the Equity Shares by our Promoters and our Promoter Group
between the date of this Red Herring Prospectus and the Offer Closing Date shall be reported to the Stock
Exchange within 24 hours of such transaction.
(The remainder of this page has intentionally been left blank)
89 | Pa geOBJECTS OF THE OFFER
The Offer comprises of a Fresh Issue of upto 1,10,00,000 Equity shares, aggregating upto ₹ [●] lakhs by our
Company and an Offer for Sale of upto 27,50,000 Equity shares aggregating upto ₹ [●] lakhs by the Promoter
Selling Shareholders. Our Company proposes to utilize the Net Proceeds from the Offer towards the following
below mentioned objects:
For details, please see chapter titled "Summary of The Offer Document" and "The Offer" on pages 23 and 59
respectively of this Red Herring Prospectus.
THE OFFER FOR SALE
The respective portion of the proceeds from the Offer for Sale (which is, proceeds from the Offer for Sale of up
to 27,50,000 Equity Shares, aggregating up to ₹ [●] lakhs) shall be received by Mr. Prateek Sharma and Mrs.
Suman Sharma (“Promoter Selling Shareholders”), after deducting their portion of the Offer related expenses
and applicable taxes thereon. Other than the listing fees for the Offer, all cost, fees and expenses in respect of
the Offer will be shared amongst our Company and the Promoter Selling Shareholders, respectively, in
proportion to the proceeds received for the Fresh issue and Offered Shares, as may be applicable, upon the
successful completion of the Offer.
Our Company will not receive any proceeds from the Offer for Sale. For further information regarding the
Promoter Selling Shareholders and Equity Shares being offered for sale (in terms of amount), see chapter titled
“The Offer” on page 59 of this Red Herring Prospectus.
FRESH ISSUE
Our Company proposes to utilize the funds which are being raised towards funding the following objects and
achieve the benefits of listing on the SME Platform of NSE:
1. Capital Expenditure
2. Working Capital requirements
3. General Corporate Purposes
Our Company believes that listing will enhance our Company’s corporate image, brand name and create a public
market for its Equity Shares in India besides unlocking the value of our Company. Having a listing on a stock
exchange also affords our company increased credibility with the public, having our company indirectly endorsed
through having their stock traded on the exchange. It also Improves supplier, investor and customer confidence
and improves our standing in the marketplace. It will also provide liquidity to the existing shareholders.
The main objects clause of our Memorandum of Association and the objects incidental and ancillary to the main
objects enables our Company to undertake the activities for which funds are being raised in the Offer. The
existing activities of our Company are within the objects clause of our Memorandum.
NET PROCEEDS
Our Offer comprise of Fresh Issue and Offer for Sale. Our Total Offer Size is ₹ [●] lakhs out of which Fresh
Issue comprises of ₹ [●] lakhs and Offer for Sale comprises of ₹ [●] lakhs. The details of the net proceeds of the
Fresh Issue are summarized in the table below:
Particulars Amount (₹ in lakhs)
Gross proceeds from the Fresh Issue* [●]
Less: Offer Related Expenses apportioned to our company** [●]
Net Proceeds from the Fresh Issue [●]
* To be finalised upon determination of the Offer Price and updated in the Prospectus prior to filing with the RoC.
**See "Objects of the Offer- Offer Related Expenses" on page 99 of this Red Herring Prospectus
Note: All costs, charges, fees and expenses except listing fees, associated with and incurred in connection with the Offer shall be shared
among our Company and the Promoter Selling Shareholders in proportion to the number of Equity Shares offered by our Company through
any fresh issuance in the Offer and the Equity Shares sold by the Promoter Selling Shareholders in the Offer in accordance with the
applicable law. Our Company will advance the cost and expenses of the Offer and will be reimbursed by the Promoter Selling Shareholders
for their respective proportion of such costs and expenses upon the Consummation of the Offer.
90 | Pa geREQUIREMENT OF FUNDS
Our funding requirements are dependent on a number of factors which may not be in the control of our
management, changes in our financial condition and current commercial conditions. Such factors may entail
rescheduling and / or revising the planned expenditure and funding requirement and increasing or decreasing the
expenditure for a particular purpose from the planned expenditure.
The following table summarizes the requirement of the fund:
Particulars Amount (₹ in lakhs)
Capital Expenditure 1,800.00*
Working Capital Requirement 2,492.00
General Corporate Purposes [●]
Net Proceeds [●]
* the amount mentioned herein are exclusive of GST.
The fund requirements, the deployment of funds and the intended use of the Net Proceeds as described herein
are based on our current business plan, management estimates, and other commercial and technical factors. Given
the dynamic nature of our business, we may have to revise our expenditure and fund requirement as a result of
variations in cost estimates on account of variety of factors such as changes in our financial condition, business
or strategy as well as external factors which may not be in our control and may entail rescheduling and revising
the planned expenditure and funding requirement and increasing or decreasing the expenditure for a particular
purpose from the planned expenditure at the discretion of our management.
These fund requirements have not been appraised by any bank, financial institution or any other external agency.
Our Company may have to revise its funding requirements and deployment on account of a variety of factors,
including but not limited to our financial and market condition, business and strategy, competition, interest or
exchange rate fluctuations and other external factors, which may not be within the control of our management.
This may entail rescheduling or revising the planned expenditure and funding requirements, including the
expenditure for a particular purpose at the discretion of our management, subject to applicable law. The
deployment of funds are based on our management estimates and any bank or financial institution or any
independent agency has not appraised the same therefore it is entirely at our discretion, based on the parameters
as mentioned in this chapter and under the Section titled “Risk Factors” on page 33 of this Red Herring
Prospectus.
In the event of any shortfall of funds for the activities proposed to be financed out of the Net Proceeds as stated
above, our Company may re-allocate the Net Proceeds to the activities where such shortfall has arisen, subject
to availability and compliance with applicable laws. Further, in case of shortfall in the Net Proceeds or cost
overruns, our management may explore a range of options including utilizing our internal accruals or seeking
additional equity and/or debt arrangements from existing and future lenders or any combination of them. If the
actual utilisation towards any of the Objects is lower than the proposed deployment such balance will be used
for (i) general corporate purposes to the extent that the total amount to be utilised towards general corporate
purposes will not exceed 15% of the Gross Proceeds in accordance with the SEBI ICDR Regulations; or (ii)
towards any other object where there may be a shortfall, at the discretion of the management of our Company
and in compliance with applicable laws.
In case of any surplus after utilization of the Net Proceeds for the stated objects, including any surplus unutilized
Offer related expenses, we may use such surplus towards general corporate purposes. To the extent our Company
is unable to utilize any portion of the Net Proceeds towards the afore mentioned objects of the Offer, as per the
estimated schedule of deployment specified above, our Company shall deploy the Net Proceeds in subsequent
financial years towards the afore mentioned objects.
(The remainder of this page has intentionally been left blank)
91 | Pa gePROPOSED SCHEDULE OF IMPLEMENTATION AND UTILIZATION OF NET PROCEEDS
We propose to deploy the Net Proceeds for the aforesaid purposes in accordance with the estimated schedule of
implementation and deployment of funds set forth in the table below:
Estimated schedule of Estimated schedule
Amount to be
deployment of Net of deployment of
funded from Net
Particulars Proceeds in FY 2025- Net Proceeds in FY
Proceeds (₹ In
2026 2026-2027
lakhs)
(₹ In lakhs) (₹ In lakhs)
Capital Expenditure 1,800.00 900.00 900.00
Working Capital Requirement 2,492.00 1,583.00 909.00
General Corporate Purposes [●] [●] [●]
Total [●] [●] [●]
As per Management estimation, the total amount proposed to be utilized from the IPO Proceeds for the
abovementioned purpose is to be deployed by March 31, 2027. If the Net Proceeds towards any of the Objects
are not completely utilized towards such objects by March 31, 2027, such amounts will be utilized (in part or
full) in subsequent periods as determined by the Board of Directors of our Company, in accordance with
applicable law.
Any expenditure; after filing of this Red Herring Prospectus till the listing of securities, for the above-mentioned
objects, will be reimbursed to our Company on actually basis from the IPO Proceeds.
MEANS OF FINANCE
Our Company proposes to meet the entire requirement of funds for the objects of the Offer from the following
means.
1. Issue of Equity Shares through this Red Herring Prospectus.
2. Internal Accruals of our Company.
The requirements of the objects detailed above are intended to be funded from the Proceeds of the Offer.
Accordingly, we confirm that there is no requirement for us to make firm arrangements of finance under
Regulation 230(1)(e) and 9 (C) of Part A of Schedule VI of SEBI (ICDR) Regulations, through verifiable means
towards at least 75% of the stated means of finance, excluding the amount to be raised from the proposed public
issue or through existing identifiable internal accruals.
The fund requirement and deployment are based on internal management estimates and have not been appraised
by any bank or financial institution. These are based on current conditions and are subject to change in light of
changes in external circumstances or costs, other financial conditions, business, or strategy, as discussed further
below. See Risk factor no 37 titled “Risk factors- Our funding requirements and the proposed deployment of Net
Proceeds are based on management estimates, and we have not entered into any definitive arrangements to
utilize certain portions of the Net Proceeds of the Offer” on page 46 of this Red Herring Prospectus.
In case of variations in the actual utilization of funds allocated for the purposes set forth above, increased fund
requirements for a particular purpose may be financed by surplus funds, if any, available in respect of the other
purposes for which funds are being raised in this Offer. If surplus funds are unavailable, the required financing
will be through our internal accruals and/or debt.
We may have to revise our fund requirements and deployment as a result of changes in commercial and other
external factors, which may not be within the control of our management. This may entail scheduling, revising,
or cancelling the fund requirements and increasing or decreasing the fund requirements for a particular purpose
from the fund requirements mentioned below, at the discretion of our management. In case of any shortfall or
cost overruns, we intend to meet our estimated expenditure from internal accruals and/or debt. In case of any
such re-scheduling, it shall be made in compliance of the relevant provisions of the Companies Act, 2013.
(The remainder of this page has intentionally been left blank)
92 | Pa geDETAILS OF THE OBJECTS OF THE OFFER
CAPITAL EXPENDITURES:
1. Construction of Studio
We aim to construct our own Studios as it aims to provide cost effective measure for our company. Our company,
as part of our strategic initiative, is aiming to have own production house. Our company will lease land
parcels at Goregaon Film City, Mumbai which is under the control of Maharashtra Film, Stage and Cultural
Development Corporation Limited a public sector undertaking. This undertaking does not enter into any form
of Memorandum of Understanding and/or Forward Agreements for any of its land parcels. All the agreements
entered with them for lease are effective immediately and the rent commences immediately. However, Our
company has entered into a Memorandum of Understanding for leasing a land parcel at Palghar for 10 years, in
case of an unlikely event of not being able to obtain land parcels on lease at Goregaon Film City. The primary
objective of this endeavour is to have full control over the space, ensuring it is tailored to our specific needs and
preferences Ownership provides long-term financial benefits by eliminating ongoing rental costs, offers stability
and security, and allows for complete freedom to modify and use the space without restrictions.
Rationale for construction and cost benefit analysis by construction of own studios:
- Cost Reduction: Eliminating recurring rental expenses will directly contribute to improved profit margins
- Operational Efficiency: Greater control over scheduling and production processes, leading to faster
project turnaround and reduced downtime.
- External Revenue Potential: The studio can also be rented out to other creators, adding an additional
revenue stream.
Estimated cost
The total estimated cost towards construction of 4 Studios is ₹ 1,800 lakhs. The same has been estimated
by the Management in accordance with our business plan and quotations received from third parties.
Company has obtained quotation from Bookworm a proprietorship firm dated July 31, 2025 with 180
days validity at an estimated cost of ₹ 1,854.12 lakhs, Exclusive of GST.
Technical Brief for the Construction of a Film Studio:
1. Project Overview
The construction of a film studio is designed to provide a state-of-the-art facility for film production,
television shows, and other multimedia content creation. The studio will serve the needs of both independent
filmmakers and large-scale productions, aiming to deliver high-quality content with efficient work- flows.
2. Technical Components of the Film Studios
Dimensions and Layout: A minimum of four Studios with varying sizes if required. Assumed to be upon
100ft x 100ft Flooring: Raised, seamless, reinforced floors to handle heavy equipment and ensure smooth
movement. Acoustic Treatment: Soundproofing to minimize external noise and maintain optimal acoustics
for live recording.
Lighting Grid: High-load capacity overhead grid for rigging lights and other studio equipment.
Outdoor Set Areas: A large open space for building permanent or temporary sets that require natural light or
outdoor conditions.
Carpentry and Set Construction Area: Designated areas for the fabrication and assembly of props, costumes,
and large set pieces.
93 | Pa ge3. Safety Standards
Fire Safety: Fire-resistant materials, smoke detectors, sprinkler systems, and emergency exits are
incorporated throughout the building.
Electrical Safety: All electrical systems will comply with local regulations, with heavy-duty wiring, surge
protection, and backup power systems.
4. Construction Timeline
Phase 1 – Design and Planning (6–8 months): Finalizing architectural designs, obtaining permits, and laying
the groundwork for utilities and infrastructure.
Phase 2 – Groundwork and Structure (12–16 months): Excavation, laying foundations, and erecting the
building structure.
Phase 3 – Interior Finishing and Technological Setup (6–8 months): Installing soundproofing, lighting grids,
electrical systems, and technological infrastructure.
Phase 4 – Final Inspections and Testing (2 months): Rigorous testing of all systems (audio, lighting, electrical,
HVAC) and adjustments based on feedback.
Phase 5 – Handover and Launch (1 month): Final touches, staff training, and a soft opening for internal use,
followed by the official opening.
Phase Description Activity Studio 1 & 2 Studio 3 & 4
- Finalize architectural
Phase 1 Design and Planning September 2025 to February 2025
designs and site
surveys
- Obtain necessary
permits and approvals
- Site excavation and November 2025 to October 2026
Phase 2 Groundwork and foundation laying
Structure - Structural framework
erection
- Roofing and external
walls
Phase 3 - Soundproofing,
Interior Finishing October 2026 November
electrical, and lighting
and Technological to March 2027 2026 to April
installation
Setup 2027
- HVAC and
technological setup,
testing, and
adjustments
April 2027 to July 2027
May 2027 to August 2027
Final Inspections - System testing and
Phase 4
and Testing for regulatory inspections
Studio
94 | Pa gePhase 5 Handover and Launch of - Staff training, soft June 2027 August 2027 to
Studio opening, and official September
launch 2027
For the construction of studios, we shall obtain the following approvals / clearances / permissions at various
stages as per the table below:
Where Land is allotted from
Licenses &
Maharashtra Film, Stage &
Sr. permissions required Where Land is taken on
Cultural Development Required
No for construction of lease in Palghar
Corporation Limited at Stage
Studio
(MFSCDCL)
Required before starting the Before
Not required
construction. Construction
Land Allotment begins.
1
Approval We shall start the land application
process once we get the RHP filed
with the exchange.
No Objection After submission of detailed plan Not required as it will Before
Certificate from land - of the construction layout as form part of the lease Construct
2
owner for construction prepared by the Civil Engineer agreement. ion
of studio with the MFSCDCL. begins
After submission of detailed plan After submission of Baenfodr eo nce
of the construction layout as detailed plan of the Ctohnes truction
prepared by the Civil Engineer and construction layout as bedgeitnaisl ed and
No Objection Certificate from prepared by the Civil onlacyeo ut the
Fire No Objection MFSCDCL. Engineer. deptlaainle d is
3
Certificate (NOC) laryeoaudty .p lan is
The fire NOC needs to be taken The fire NOC needs to be ready.
from a Registered agency under taken from a Registered
Maharashtra Fire Prevention and agency under
Life Safety Measures Act, 2006. Maharashtra Fire
After submission of detailed plan Prevention and Life
After submission of Before
of the construction layout as Safety Measures Act,
detailed plan of the Constructio
Approval from prepared by the Civil Engineer to 2006.
construction layout as n begins and
4 Municipal Municipal Corporation of Greater
prepared by the Civil once the
Corporation Mumbai (MCGM) along with
Engineer to Palghar detailed
NOC received from fire
Municipal Corporation layout plan
department and MFSCDCL.
(PMC) and submission of is ready.
fire NOC.
Structure Stability To be submitted to PMC
After
Certificate From a To be submitted to MCGM or upon request
5 Construction
licensed structural MFSCDCL upon request
engineer.
(The remainder of this page has intentionally been left blank)
95 | Pa geThe detailed break-down of estimated costs is as follows:
Estimated Cost of Construction for Studio (Dimension 100 Feet x 100 Feet x 35 Feet-Clear Height)
SJob Title Job Qty Unit Rate Total Const. Total Const.
r Description Cost. Cost. For
. 4 Studios
N
o
.
1 Iron Fabrication Work
a Roofing Material cost for Iron 42600 Kg ₹ 78 ₹ 33,22,800 ₹ 1,32,91,200
Work Iron Trusses and Iron Purlings
material of the Studio Roof
b Iron Material cost for Columns 38660 Kg ₹ 78 ₹ 30,15,480 ₹ 1,20,61,920
Columns of the Studio
c Catwalks and Material cost for the 36400 Kg ₹ 78 ₹ 28,39,200 ₹ 1,13,56,800
Utility construction of Catwalks
Staircases and Utility Staircases
d Galvanised Powder coated & Insulated 26000 Sq. Ft. ₹ 165 ₹ 42,90,000 ₹ 1,71,60,000
Sheets for GI Corrugated sheets
Facade
e Roofing Powder coated & Insulated 15000 Sq. Ft. ₹ 165 ₹ 24,75,000 ₹ 99,00,000
Sheets GI Corrugated sheets
f Iron Work Labour charges for the 16400 Kg / Sqft ₹ 20 ₹ 3,28,000 ₹ 13,12,000
Labour construction of Iron
Charges Structures and Sheet
Installations
2 Civil Work
a PCC Work 75-100 mm Plain 13640 Sq. Ft. ₹ 175 ₹ 23,87,000 ₹ 95,48,000
Cemented Concreting of
the Studio Floor
b Column Iron Casting + RCC 38 Unit ₹ 75,000 ₹ 28,50,000 ₹ 1,14,00,000
Foundations Foundation for the Studio
Columns
c Leveling the Leveling the land parcel of 14600 Sq. Ft. ₹ 85 ₹ 12,41,000 ₹ 49,64,000
Floor Area the Studio (100x100)
3
Insulation Work
a Soundproofi Glass Wool and Foaming 25640 Sq. Ft. ₹ 265 ₹ 67,94,600 ₹ 2,71,78,400
ng Insulation Insulatiion for heat and
for Walls sound resistence
b Soundproofi Glass Wool and Foaming 14000 Sq. Ft. ₹ 265 ₹ 37,10,000 ₹ 1,48,40,000
ng Insulation Insulatiion for heat and
for Ceiling sound resistence
4 Electrical Work and Air Conditioning Work
a AC Units 25 Tonn AC Units for the 6 Unit ₹ 6,50,000 ₹ 39,00,000 ₹ 1,56,00,000
Studio
b AC Procurement, Installation 6 Unit ₹ 2,00,000 ₹ 12,00,000 ₹ 48,00,000
Installation and Assemble costing of
AC Units
c AC Ducting Material and Installation 1 Unit ₹60,00,00 ₹ 60,00,000 ₹ 2,40,00,000
Work cost of Ducting channel 0
work inside the Studio
d Electrical Material and Execution 1 Lum ₹ ₹ 20,00,000 ₹ 80,00,000
Work cost of all the Electrical Sum 20,00,000
Work as per Studio
Requirement
Total Estimated Cost for 4 Studios ₹ 18,54,12,320*
* Exclusive of GST
96 | Pa geWorking Capital Requirement
We fund a majority of our working capital requirements in the ordinary course of business from various banks
and internal accruals. For details, please see the section titled "Financial Indebtedness" beginning on page 242
of this Red Herring Prospectus.
In order to support the incremental business requirements, our Company requires additional working capital for
funding its incremental working capital requirements in Fiscal 2026 and Fiscal 2027. The funding of the
incremental working capital requirements of our Company will lead to a consequent increase in our profitability
and achieving the proposed targets as per our business plan.
Basis of estimation of incremental working capital requirement.
We propose to utilise ₹ 2,492.00 lakhs from the Net Proceeds to fund the working capital requirements of our
Company in Fiscal 2026 and Fiscal 2027. The balance portion of our working capital requirement will be
arranged from existing equity, internal accruals and borrowings from banks and financial institutions.
The details of our Company’s working capital as Fiscal 2025, Fiscal 2024 and Fiscal 2023 and the source of
funding, derived from the Restated financial statements, are provided in the table below:
(₹ in lakhs)
Actual Actual Actual
Sr. (as Restated) (as Restated) (as Restated)
Particulars
No.
Fiscal 2023 Fiscal 2024 Fiscal 2025
I Current Assets
Inventories 67.50 47.26 945.10
Trade receivables 1,491.54 2400.05 2,005.49
Short-Term Loans and Advances 43.80 62.53 64.65
Other Current Assets 0.67 5.52 10.65
Total Current Assets (A)* 1,603.51 2,515.36 3,025.89
II Current Liabilities
Trade payables 1,231.65 1,889.97 1,620.23
Short Term Provisions - - 104.07
Other Current Liabilities 81.99 172.05 175.88
Total Current Liabilities (B) 1,313.64 2,062.02 1,900.18
III Total Working Capital Requirement
289.87 453.34 1,125.71
(A-B)
From Borrowings 6.15 - -
From Internal Accruals 283.72 453.34 1,125.71
(The remainder of this page has intentionally been left blank)
97 | Pa geOn the basis of our existing and estimated working capital requirements, our Board, pursuant to their resolution
dated July 29, 2025 has approved the projected working capital requirements for Fiscals 2026 and 2027 and the
proposed funding of such working capital requirements as set forth in the table below:
(₹ in lakhs)
Sr. Projected Projected
Particulars
No. Fiscal 2026 Fiscal 2027
I Current Assets
Trade Receivables 3,215.58 3,617.88
Short Term Loans and Advances 76.58 82.03
Inventories 1,451.25 2,141.25
Other Current Assets 55.94 4.42
Total Current Assets (A)* 4,799.35 5,845.58
II Current Liabilities
Trade payables 1,457.99 1,581.90
Other Current Liabilities 286.33 330.02
Short Term Provisions - -
Total Current Liabilities (B) 1,744.32 1,911.92
III Total Working Capital Gap (A-B) 3,055.03 3933.66
IV Funding Pattern
IPO Proceeds 1,583.00 909.00
Short Term Borrowings - -
Internal Accruals 1,472.03 3,024.66
*Total Current Assets does not include balances of Cash and cash Equivalents.
The working capital requirements of the company has been certified by GMJ & Co., Chartered Accountants vide
their certificate dated July 29, 2025.
Key assumptions for working capital projections made by the Company:
Actual Actual Actual Projected Projected
Particulars Basis FY FY
FY 2024-25 FY 2025-26
2022-23 2023-24 FY 2026-27
Inventory Cost of 8 3 28 39 68
Days Sales
Trade Revenue 60 69 77 84 85
Receivables from
Days Operations
Trade Cost of 74 85 99 62 58
Payables Material
Days Consumed
Justification for “Holding Period” levels derived from our Restated Financial Statements
S. No. Particulars
Current Assets
Inventory Inventories include WIP, untelecasted TV serials, Music Album, and OTT
Series. The work in progress days during the fiscal years 2023, 2024 and 2025
were 8 days, 3 days and 28 days respectively as all the shows were at on Air
Stage as on 31st March.
Looking ahead to the fiscal years 2026 and 2027, the projected Work in
progress days are increasing to 39 days and 68 days respectively as the
existing shows of the company are close and company is planning to
introduce/produce new shows during the current fiscal year and hence
company need to maintain inventory of 15 episodes for each of the show.
Furthermore Company is also diversifying into the music business and will
also produce the OTT content where the shows are needed to be produced in
advance and are released in "one go" instead of episodic basis like TV shows,
Holding cost of OTT Content is much high than the TV Shows.
The company anticipates that its ongoing efforts to optimize operational
efficiency and refine production workflows will result in a more streamlined
98 | Pa geS. No. Particulars
content creation process like Music Album and OTT Series.
Additionally, market insights and audience feedback play a crucial role in
shaping these projections, ensuring that the content produced remains both
timely and of high quality, aligning with viewer preferences and industry
trends.
Trade Receivables The receivable days during the fiscal years 2023, 2024 and 2025 were 60, 69
and 77 respectively. Looking ahead to the fiscal years 2026 and 2027, the
projected receivable days are 84-85 days for Music Album and OTT series.
This estimation is based on the industry standards, as the company
anticipates that its customers will follow an industry standard timeline of
approx 3 months for repaying the company after the delivery of its products.
The projected increase in trade receivables days is a strategic decision aimed
at fostering higher sales growth. We intend to provide our customers with
extended credit periods, allowing them more time to settle their invoices.
Current Liabilities
Trade Payables The payable days for the company during the fiscal years 2023, 2024 and
2025 were 74 days, 85 days and 99 days, respectively. Since the company
deals with many MSME Vendors, it needs to pay them within 45 days as per
requirement of MSME Act. Further to improve profitability, the company
regularly explore various commercial negotiation strategies including
availing discounts by offering advance payments or decreasing credit period.
Such strategies help to optimize costs but leads to reduce the Trade Payable
Cycle requiring more working capital.
Looking ahead, the company anticipates that payable days will decrease to
upto 58 days by the fiscal year 2027. By reducing the time it takes to settle
our payables we aim to negotiate more favourable terms and conditions with
our suppliers, enabling us to access competitive pricing for the services we
received.
General Corporate Purposes
The Net Proceeds will first be utilised for the objects as set out above. Subject to this, our Company intends to
deploy any balance left out of the Net Proceeds towards our general corporate purposes. Our Company proposes
to deploy the balance Net Proceeds aggregating to ₹ [●] lakhs towards general corporate purposes, subject to
such amount not exceeding 15% of the Issue Proceeds in compliance with the Regulation 230(2) SEBI ICDR
Regulations.
The amount to be utilised for general corporate purposes shall not in aggregate exceed 15% of the amount raised.
Such general corporate purposes may include, but are not restricted to, the following:
a. meeting any expense of the Company, including salaries and wages, administration, insurance, repairs and
maintenance;
b. payment of taxes and duties;
c. meeting expenses incurred in the ordinary course of business and towards any exigencies;
d. Strategic Initiatives;
e. Brand Building and strengthening of marketing activities;
f. Ongoing general corporate exigencies or any other purposes as approved by the Board subject to compliance
with the necessary regulatory provisions;
g. any other purpose, as considered expedient.
The allocation or quantum of utilisation of funds towards the specific purposes described above will be
determined by our Board, based on our business requirements and other relevant considerations, from time to
time. Our management, in accordance with the policies of the Board, shall have the flexibility in utilising surplus
amounts, if any.
Offer Related Expenses
The total expenses of the Offer are estimated to be approximately ₹ [●] lakhs. The expenses of this Offer include,
99 | Pa geamong others, underwriting and Offer management fees, printing and stationery expenses, advertisement
expenses and legal fees, etc. The estimated Offer expenses are as follows:
Activity Estimated As a As a
Expenses Percentage of Percentage of
(₹ in lakhs) total estimated the total
* Offer expenses Offer size
Fees payable to the LMs (including mandatory [●] [●] [●]
underwriting, commission, brokerage and selling
commission, as applicable)
Fee Payable to the Underwriter to the Offer (including [●] [●] [●]
Syndicate Member Fee)
Fee Payable to the Market Maker to the Offer [●] [●] [●]
Fees payable to the Registrar to the Offer [●] [●] [●]
Advertising and marketing expenses [●] [●] [●]
Listing fees, SEBI filing fees, upload fees, NSE [●] [●] [●]
processing fees, book building software fees and other
regulatory expenses
Printing and stationery [●] [●] [●]
Commission/processing fee for SCSBs, Sponsor Bank [●] [●] [●]
and Bankers to the offer. Brokerage and selling
commission and bidding charges or Members of the
Syndicate, Registered Brokers, RTAs and CDPs
Others: [●] [●] [●]
a. Fee payable to professionals and experts for
confirmations and certifications in relation to the Offer
b. Fees payable to the Monitoring Agency
Miscellaneous [●] [●] [●]
Total estimated Offer expenses [●] [●] [●]
*Please note that the cost mentioned is an estimate quotation as obtained from the respective parties and excludes GST, interest
rate and inflation cost. The amount deployed so far toward issue expenses shall be recouped out of the issue proceeds.
Notes:
• Any expenses incurred towards aforesaid issue related expenses during the period till the date of listing of Equity
Shares will be reimburse/recouped out of the gross proceeds of the issue.
• ASBA applications procured directly from the applicant and Bided (excluding applications made using the UPI
Mechanism, and in case the Offer is made as per Phase 1 of UPI Circular) - Rs 10/- per application on wherein shares
are allotted.
• Syndicate ASBA application procured directly and bided by the Syndicate members (for the forms directly procured
by them) - Rs. 10/- per application on wherein shares are allotted.
• Processing fees/uploading fees on Syndicate ASBA application for SCSBs Bank Rs 10/- per application on wherein
shares are allotted.
• Sponsor Bank shall be payable processing fees on UPI application processed by them - Rs 6/- per application on
wherein shares are allotted. The processing fees on UPI applications upto 1 lakh applications will be waived off by
the sponsor bank.
• No additional uploading/processing charges shall be payable to the SCSBs on the applications directly procured by
them.
• The commissions and processing fees shall be payable within 30 Working days post the date of receipt of final
invoices of the respective intermediaries.
• Amount Allotted is the product of the number of Equity Shares Allotted and the Offer Price.
DETAILS OF FUNDS ALREADY DEPLOYED TILL DATE AND SOURCES OF FUNDS DEPLOYED
The Company has confirmed that till the date of this Red Herring Prospectus that no funds have been deployed
for the proposed objects of the Offer.
100 | Pa geBRIDGE FINANCING
Our Company has not raised any bridge loans from any bank or financial institution as on the date of this Red
Herring Prospectus, which are required to be repaid from the Net Proceeds.
APPRAISAL BY APPRAISING AGENCY
None of the Objects have been appraised by any bank or financial institution or any other independent
organization. The funding requirements of our Company and the deployment of the proceeds of the Offer are
currently based on management estimates. However, the funding requirements of our Company are dependent
on a number of factors which may not be in the control of the management of our Company, including variations
in interest rate structures, changes in our financial condition and current commercial conditions and are subject
to changes in light of changes in external circumstances or in our financial condition, business, or strategy.
SHORTFALL OF FUNDS
Any shortfall in meeting the objects will be met by way of internal accruals.
INTERIM USE OF FUNDS
Pending utilization of the Offer Proceeds for the Objects of the Offer described above, our Company shall deposit
the funds only in one or more Scheduled Commercial Banks included in the Second Schedule of Reserve Bank
of India Act, 1934.
In accordance with Section 27 of the Companies Act 2013, our Company confirms that it shall not use the Net
Proceeds for buying, trading or otherwise dealing in shares of any other listed company or for any investment in
the equity markets.
MONITORING OF UTILIZATION OF FUNDS
In accordance with Regulation 262 of the SEBI ICDR Regulations, our Company has appointed Acuite Ratings &
Research Limited as the monitoring agency (“Monitoring Agency”) to monitor the utilisation of the Net
Proceeds. Our Company undertakes to place the Net Proceeds in a separate bank account which shall be monitored
by the Monitoring Agency for utilisation of the Net Proceeds. Our Company undertakes to place the report(s)
of the Monitoring Agency on receipt before the Audit Committee without any delay and in accordance with
the applicable laws. Our Company will disclose the utilisation of the Net Proceeds, including interim use under
a separate head in its balance sheet for such financial year/periods as required under the SEBI ICDR
Regulations, the SEBI Listing Regulations and any other applicable laws or regulations, specifying the
purposes for which the Net Proceeds have been utilised.
Our Company will also, in its balance sheet for the applicable financial year, provide details, if any, in relation
to all such Net Proceeds that have not been utilised, if any, of such currently unutilized Net Proceeds.
The reports of the monitoring agency on the utilization of the Net Proceeds shall indicate the deployment of the
Net Proceeds under the following heads:
1. Funding Capital Expenditure towards Construction of Studio
2. To Meet Working Capital Requirements
3. General Corporate Purposes
Pursuant to Regulation 32(3) of the SEBI Listing Regulations, our Company shall, on a quarterly basis, disclose to
the Audit Committee the uses and applications of the Net Proceeds. On an annual basis, our Company shall
prepare a statement of funds utilised for purposes other than those stated in the Red Herring Prospectus and place
it before the Audit Committee and make other disclosures as may be required until such time as the Net
Proceeds remain unutilized. Such disclosure shall be made only until such time that all the Net Proceeds have
been utilized in full. The statutory auditor of our Company will also provide report/ certificate on the utilization
of the Net Proceeds to the monitoring agency.
Furthermore, in accordance with Regulation 32(1) of the SEBI Listing Regulations, our Company shall furnish to
the Stock Exchanges on a quarterly basis, a statement indicating (i) deviations, if any, in the actual utilization
101 | Pa geof the proceeds of the Fresh Issue from the Objects; and (ii) details of category wise variations in the actual
utilization of the proceeds of the Fresh Issue from the objects of the Fresh Issue as stated above. This information
will also be published in newspapers simultaneously with the interim or annual financial results and explanation
for such variation (if any) will be included in our directors’ report, after placing the same before the Audit
Committee.
VARIATION IN OBJECTS
In accordance with Section 13(8) and 27 of the Companies Act 2013, our Company shall not vary object of the
Offer without our Company being authorized to do so by Company’s shareholders in relation to the passing of
such special resolution shall specify the prescribed details as required under the Companies Act and shall be
published in accordance with the Companies Act and the rules thereunder. As per the current provisions of the
Companies Act, the Promoter or controlling shareholders would be required to provide an exit opportunity to
such shareholders who do not agree to the proposal to vary the objects, at such price, and in such manner as
prescribed by Securities and Exchange Board of India in this regard.
OTHER CONFIRMATIONS
No part of the Net Proceeds will be paid to our Promoter, members of the Promoter Group, Directors and our
Key Managerial Personnel, except the part of the offer for sale as disclosed above and in the ordinary course of
business and in compliance with applicable law.
There are no material existing or anticipated transactions with the Promoter, Directors, Key Managerial
Personnel of our Company, and Group Entities, in relation to the utilization of the proceeds of the offer. Except
to portion of the consideration that would be paid to the Promoter Selling Shareholder towards the portion of
Offer for Sale, no part of the offer proceeds will be paid by us as consideration to the Promoter, Directors or Key
Managerial Personnel of our Company or Group Entities, except in the normal course of business and in
compliance with the applicable laws.
(The remainder of this page has intentionally been left blank)
102 | Pa geBASIS OF OFFER PRICE
Investors should read the following summary with the section titled "Risk Factors" on page 33 of this Red Herring
Prospectus, the details about our Company under the Chapter titled "Our Business" and its financial statements
under the chapter titled "Restated Financial Information" beginning on pages 131 and 199 respectively of this
Red Herring Prospectus, including important profitability and return ratios, as set out under the Chapter titled
"Other Financial Information" of the Company on page 229 of this Red Herring Prospectus to have a more
informed view. The Offer price of the Equity Shares of our Company could decline due to these risks and the
investor may lose all or part of his/their investment.
Qualitative Factors
We believe the following business strengths allow us to successfully compete in the industry:
For details of Qualitative factors please refer to the paragraph ‘Our Competitive Strengths’ in the Chapter titled
‘Our Business’ beginning on page 138 of this Red Herring Prospectus.
Quantitative Factors
Some of the information presented in this chapter is derived from the Restated Financial Statements. For further
information, please see the Chapter entitled "Other Financial Information" on page 229 of this Red Herring
Prospectus.
1. Basic & Diluted Earnings per share (EPS), as restated:
Sr. Period Basic & Diluted (Rs) Weights
No.
1. FY 2022-23 0.68 1
2. FY 2023-24 2.67 2
3. FY 2024-25 2.85 3
Weighted Average 2.43
Notes:
i. The figures disclosed above are based on the Restated financial statements of the Company.
ii. The face value of each Equity Share is 2.00.
iii. Earnings per Share has been calculated in accordance with AS-20– "Earnings per Share" notified by the Companies (Indian Accounting
Standards) Rules, 2015, as amended.
iv. The above statement should be read with Significant Accounting Policies and the Notes to the Restated Financial Statements as appearing in
Note 1.
v. Basic and diluted EPS is calculated based on weighted average no of equity shares.
2. Price Earning (P/E) Ratio in relation to the Offer Price of [●] per share:
Sr. No. Particulars (P/E) Ratio at (P/E) Ratio at the
the Floor Price Cap Price
(₹ 48.00) (₹ 51.00)
1 P/E ratio based on the Basic & Diluted EPS, as restated for F.Y. 2024-25 16.84 17.89
2 P/E ratio based on Basic and Diluted EPS, as restated for FY 2023-24 17.98 19.10
3 P/E ratio based on the Weighted Average EPS for last three FY. 19.75 20.99
3. Industry P/E Ratio
Particulars P/E Ratio
Highest 14.83
Lowest 12.21
Average 13.52
*Note: The industry high and low has been considered from the industry peer set provided later in this section. The industry composite has been
calculated as the arithmetic average P/E Ratio of the industry peer set disclosed in this Section. For further details, see “Comparison of
Accounting Ratios with Industry peers” below.
(The remainder of this page has intentionally been left blank)2
103 | Pa ge4. Return on Net worth (RONW)
Sr. No Period RONW (%) Weights
1. FY 2022-23 78.42 1
2. FY 2023-24 104.71 2
3. FY 2024-25 53.78 3
Weighted Average 74.86
RoNW (%) = Net profit after tax/ Average Net worth
Net worth = Equity share capital + Other Equity (including Securities Premium and Surplus/ (Deficit) and other comprehensive income
excluding share application money).
Net Profit after tax = as per Restatement financial Statements
5. Net Asset Value (NAV) per Equity Share
Sr. No. As at Net Asset Value
1. As on March 31, 2023 1.46
2. As on March 31, 2024 4.65
3. As on March 31, 2025 6.73
4. NAV after Offer
- At Floor Price 15.48
- At Cap Price 16.12
- At Offer Price [●]
NAV = Total Shareholder Equity/ Total number of equity shares at the end of the year (adjusted for Bonus and Split)
Where, Total Shareholder equity = Equity share capital + Other Equity (including Securities Premium and Surplus/ (Deficit) and other
comprehensive income excluding share application money).
Offer Price per Equity Share will be determined on conclusion of the Book Building Process.
6. Comparison of Accounting Ratios with Industry Peer
Sr. No Name of the Face Value EPS (₹) P/E Ratio(3) RoNW Net Asset
company (₹ Per (%)(4) Value per
Share) share (₹)(5)
1. Studio LSD Limited# 2.00 2.85 [●] 53.78% 6.73
Listed Peers
2. Baweja Studios
10.00 4.49 14.83 7.97% 56.44
Limited
3. PicturePost Studios
1.00 1.72 12.21 17.76% 9.68
Limited
Source: All the financial information for listed industry peer mentioned above is on a standalone basis and is sourced from the annual audited
financial results of the listed peer for the year ended March 31, 2025 for Baweja Studios Limited and year ended March 31, 2025 for
Picturepost Studios Limited, unless provided otherwise.
1) For listed peer Picturepost Studios Limited – sourced from the annual audited financial results of the listed peer for the year ended March
31, 2025.
2) For listed peer Baweja Studios Limited – sourced from the annual audited financial results of the listed peer for the year ended March 31,
2025.
3) For listed peer, P/E Ratio has been computed based on the closing market price of equity shares on the website of NSE as of July 30, 2025,
divided by the Basic EPS provided under Note 1 above.
4) For listed peer, Net Asset Value (NAV) is computed as equity attributable to owners (total equity) divided by the number of equity shares
outstanding at the end of the year.
5) For listed peer, return on Net Worth for equity shareholders (%) (RONW) = Profit for the year divided by net-worth of the company.
#Source for our Company: Based on the Restated Financial Information for the year ended March 31, 2025.
7. Key Performance Indicators:
In evaluating our business, we consider and use certain KPIs, as disclosed below which have been used
historically by our Company to review and analyse the business performance, which help us in analysing the
growth of our business. The Bidders can refer to the below-mentioned KPIs to make an assessment of our
Company’s performance and make an informed decision. These KPIs have limitations as analytical tools. Further,
these KPIs may differ from the similar information used by other companies and hence their comparability may
be limited. Therefore, these metrics should not be considered in isolation or construed as an alternative to Ind
GAAP measures of performance or as an indicator of our operating performance, liquidity or results of operation.
Although these KPIs are not a measure of performance calculated in accordance with applicable accounting
standards, our Company’s management believes that it provides an additional tool for investors to use in
evaluating our ongoing operating results and trends because it provides consistency and comparability with past
104 | Pa gefinancial performance, when taken collectively with financial measures prepared in accordance with Ind GAAP.
Investors are encouraged to review the Ind GAAP financial measures and to not rely on any single financial or
operational metric to evaluate our business.
The tables below set forth the details of our KPIs that our Company considers have a bearing for arriving at the
basis of Offer Price.
Our Company considers the following KPIs to have a bearing for arriving at the basis of Offer Price The table
below also sets forth a brief explanation of and the importance of these KPIs for our business and operations,
along with details of KPIs as at for the financial years ended March 31 2025, March 31, 2024 and March 31,
2023.
(₹ In lakhs)
Key Financial Performance Year Ended Year Ended Year Ended
March 31, 2025 March 31, 2024 March 31, 2023
Revenue from operations (1) 10,447.81 10,247.54 4,667.69
Total Revenue 10,500.70 10,249.48 4,671.22
EBITDA(2) 1,551.34 1,482.19 374.08
EBITDA margin (%) (3) 14.85% 14.46% 8.01%
PAT(4) 1,167.00 1,090.37 279.50
PAT Margin(5) 11.17% 10.64% 5.99%
Net Debt(6) -232.74 -572.92 -51.92
Net Worth(7) 2,753.72 1,586.52 496.15
Inventories(8) 945.10 47.26 67.50
Trade Receivables(9) 2,005.49 2,400.05 1,491.54
ROE (%) (10) 53.78% 104.71% 78.42%
ROCE (%) (11) 57.29% 92.44% 74.29%
Notes:
1) Revenue from Operations: This represents the income generated by our Company from its core operating operation.
2) EBITDA: calculated as restated profit/(loss) before tax, plus interest on loans, depreciation & amortization expense, less
other Income. This gives information regarding the operating profits generated by our Company in comparison to the revenue
from operations of our Company.
3) EBITDA Margin (in %): calculated as the percentage of EBITDA during a given year/period divided by revenue from
operations. This gives information regarding operating efficiency of our Company.
4) Profit after tax and non-controlling interest: This gives information regarding the overall profitability of our Company.
5) PAT Margin (in %): calculated as the restated profit after tax and non-controlling interest attributable to equity shareholders
of our Company divided by the revenue from operations. This gives information regarding the overall profitability of our
Company in comparison to revenue from operations of our Company.
6) Net debt: calculated as Non-current borrowing plus current borrowing less Cash & Cash Equivalent and Bank Balance. This
gives information regarding the overall debt of our Company.
7) Net worth = Equity share capital + Reserves and Surplus (including Securities Premium, General Reserve and Surplus/
(Deficit) and other comprehensive income excluding share application money). This gives information regarding total value
created by the entity and provides a snapshot of current financial position of the entity.
8) Inventories: This represents closing balance of untelecasted episodes of serials and work -in-progress of ongoing projects.
9) Trade Receivables: This represents amount receivable on sale of inventories.
10) Return on Equity (ROE): calculated as Profit After Tax for the year/period attributable to shareholders divided by Average
Equity Shareholders Fund
11) Return on Capital Employed (ROCE): Calculated as earnings before Interest and tax for the year/period excluding other
income divided by Capital Employed (Total Assets – Current Liability excluding Short Term Borrowings).
(The remainder of this page has intentionally been left blank)
105 | Pa geExplanations for the certain financial data based on Restated Financial Statements
Key Financial Explanations
Performance
Revenue from Revenue from Operations is used by the management to track the revenue profile of
Operations the business and in turn helps to assess the overall financial performance of the
Company and volume of the business.
EBITDA EBITDA provides information regarding the operational efficiency of the business
EBITDA Margin EBITDA Margin (%) is an indicator of the operational profitability and financial
performance of the business
PAT Profit after tax provides information regarding the overall profitability of the
business
PAT Margin PAT Margin (%) is an indicator of the overall profitability and financial
performance of the business
Profit after tax growth Profit after tax growth provides information regarding the growth of the operational
performance for the respective period
Trade Receivables days Trade Receivables days is the average number of days required for a company to
receive payments from its customers
Inventory days Inventory days is the average number of days required for a company to convert its
inventory into sales
Trade Payable days Trade Payable days is the average number of days required for a company to pay its
suppliers
Return on Equity Return on equity provides how efficiently the Company generates profits from
shareholders’ funds
Return on Capital Return on capital employed provides how efficiently the Company generates
Employed earnings from the capital employed in the business
Debt-Equity Ratio Debt / Equity Ratio is used to measure the financial leverage of the Company and
provides comparison benchmark against peers
Working Capital Cycle Working Capital Cycle is the time it takes to convert net current assets and current
liabilities into cash
Net fixed asset turnover Net fixed asset turnover ratio is indicator of the efficiency with which the company
ratio is able to leverage its assets to generate revenue from operations
Current Ratio The current ratio is a liquidity ratio that measures the company’s ability to pay short-
term obligations or those due within one year
Net Asset Value per
share (in ₹) NAV represents the per share book value of the company.
Net Asset Value Per NAV represents the per share book value of the company where the weighted
Share (In ₹) Adjusted number of shares have been adjusted for bonus issues and shares split.
All the KPIs disclosed above have been approved by the Audit Committee pursuant to resolution dated July 29,
2025. The Audit Committee has confirmed and taken on record that: (a) no KPIs have been shared by our
Company with any investors in the last three financial years prior to filing of this Red Herring Prospectus, and
(b) verified details of the aforementioned KPIs have been included in this section. Further, the KPIs herein have
been certified by M/s GMJ & Co., Statutory Auditors by their certificate dated July 29, 2025.
We have described and defined all above KPIs, wherever applicable, in “Definitions and Abbreviations” section
beginning on page 1 of this Red Herring Prospectus. For details of other financial and operating metrics disclosed
elsewhere in this Red Herring Prospectus, see “Our Business”, “Basis of Offer Price” and “Management’s
Discussion and Analysis of Financial Condition and Results of Operations” on pages 131, 103 and 230,
respectively of this Red Herring Prospectus. Our Company confirms that it shall continue to disclose all the KPIs
included in this section titled, “Basis of Offer Price” of this Red Herring Prospectus, on a periodic basis, at least
once in a year (or for any lesser period as determined by the Board of our Company), for a duration of one year
after the date of listing of the Equity Shares on the Stock Exchanges or such period as may be required under the
SEBI ICDR Regulations.
(The remainder of this page has intentionally been left blank)
106 | Pa geWeighted average cost of acquisition, Floor price and Cap Price
a. Price per share of our Company based on the primary/ new issue of shares (equity / convertible securities)
Except given below, there has been no issuance of Equity Shares or convertible securities excluding shares issued
under ESOP/ESOS and issuance of bonus shares during the 18 months preceding the date of this Red Herring
Prospectus, where such issuance is equal to or more than 5% of the fully diluted paid-up share capital of our
Company (calculated based on the pre-Issue capital before such transaction(s) and excluding employee stock
options granted but not vested, as applicable), in a single transaction or multiple transactions combined together
over a span of 30 days.
Date Transaction Name of Number of shares Price per share
Shareholders (₹)
July 22, 2024 Rights Issue Parth Shah, 1997 10.00
Dipak Kumar
Shah and Surabhi
Puri
b. Price per share of our Company based on the secondary sale / acquisition of shares (equity / convertible
securities)
There have been no secondary sale/ acquisitions of Equity Shares or any convertible securities, where the
Promoter, members of the Promoter Group are a party to the transaction, during the 18 months preceding the date
of this Red Herring Prospectus, where either acquisition or sale is equal to or more than 5% of the fully diluted
paid up share capital of our Company (calculated based on the pre-Issue capital before such transaction/s and
excluding ESOPs granted but not vested), in a single transaction or multiple transactions combined together over
a span of rolling 30 days.
For the purpose of disclosure under part (a) and (b) above, ‘primary transaction’ refers to a primary issue of
Equity Shares or securities convertible into Equity Shares, excluding shares issued under a bonus issuance and
sub-division of shares and secondary transactions’ refer to any secondary sale or acquisition of Equity Securities
(excluding gifts)
Note:1 Primary and secondary transactions in the last three years preceding the date of this Red Herring
Prospectus.
The Weighted average cost of acquisition of Equity shares of basis the last five primary and secondary
transactions (secondary transactions where promoters, promoter group, or shareholder(s) having the right to
nominate director(s) on the Board, are a party to the transaction), not older than three years irrespective of the
size of transactions: – N.A.
c. Weighted average cost of acquisition, Floor price and Cap Price
Types of Transactions Weighted average Floor Price * Cap Price *
cost of acquisition (₹ (i.e. ₹ 48) (i.e. ₹ 51)
per Equity Share)
(a) Based on primary issuances 10.00 4.80 5.10
(b) Based on secondary transactions NIL NIL NIL
(c) Based on last five transactions mentioned in Note1 NA NA NA
Explanation for Offer Price being [●] times of weighted average cost of acquisition of primary issuance
price / secondary transaction price of Equity Shares (set out in [c] above) along with our Company’s key
performance indicators and financial ratios for the period March 2025, March 2024 and March 2023 and
in view of the external factors which may have influenced the pricing of the Offer.
[●]*
The Offer Price will be [●]* times of the face value of the Equity Shares. The offer price of ₹ [●]* has been
determined by our Company and the Selling Shareholders, in consultation with the BRLM, and is justified of the
Offer Price in view of the above qualitative and quantitative parameters.
107 | Pa geBidders should read the abovementioned information along with the sections entitled “Risk Factors”, “Our
Business”, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and
“Other Financial Information” on pages 33, 131, 230 and 229, respectively of this Red Herring Prospectus, to
have a more informed view. The trading price of the Equity Shares could decline due to the factors mentioned in
the section entitled “Risk Factors” on page 33 of this Red Herring Prospectus or any other factors that may arise
in the future and you may lose all or part of your investments.
*To be included at Prospectus Stage
(The remainder of this page has intentionally been left blank)
108 | Pa geSTATEMENT OF POSSIBLE SPECIAL TAX BENEFITS
To,
The Board of Directors
Studio LSD Limited,
(Formerly known as “Studio LSD Private Limited”)
Unit No. 302, 301, 3rd Floor,
Laxmi Industrial Estate,
New Link Road, Andheri West,
Mumbai - 400 053
(the “Company”)
CC
To
CORPWIS ADVISORS PRIVATE LIMITED
Address: G07, Ground, The Summit Business Bay (Omkar), Business Park,
Andheri - Kurla Rd, behind Guru Nanak Petrol Pump, Gundavali,
Andheri East, Mumbai, Maharashtra 400093
(the “Book Running Lead Manager”)
Statement of special tax benefits ('the statement') available to Studio LSD Limited (Formerly known as
“Studio LSD Private Limited”) ('the company'), and its shareholder prepared in accordance with the
requirement in Point No. 9 (L) of Part A of Schedule VI to the Securities Exchange Board of India (Issue
of Capital Disclosure Requirements) Regulations, 2018.
This certificate is being issued in accordance with the terms of our original engagement letter to the Board of
Directors dated 29th June, 2024.
We hereby report that the enclosed in Annexure I prepared by the Company, initiated by us for identification
purpose, states the possible special-tax benefits available to the Company and its shareholders under direct or/ and
indirect taxes (together "the Tax Laws"), presently in force in India as on the signing date, which are defined in
Annexure I. These possible special tax benefits are dependent it on the Company and its shareholders fulfilling
the conditions prescribed under the relevant provisions of the Tax Laws. Hence, the ability of the Company and
its shareholders to derive these possible special tax benefits is dependent upon their fulfilling such conditions,
which is based on business imperatives the Company may face in the future and accordingly, the Company and
its shareholders may or may not choose to fulfil.
The benefits discussed in the enclosed Annexure I cover the possible special tax benefits available to the Company
and its shareholders and do not cover any general tax benefits available to the Company and its shareholders.
Further, the preparation of the enclosed Annexure II and its contents is the responsibility of the Management of
the Company. We were informed that the statement is only intended to provide general information to the investors
and is neither designed nor intended to be a substitute for professional tax advice. In view of the individual nature
of the tax consequences and the changing tax laws, each investor is advised to consult his or her own tax consultant
with respect to the specific tax implications arising out of their participation in the proposed SME initial public
offering of equity shares of the Company (the “Proposed Offer”) particularly in view of the fact that certain
recently enacted legislation may not have a direct legal precedent or may have a different interpretation on the
possible special tax benefits, which an investor can avail. Neither we are suggesting nor advising the investors to
invest money based on the Statement
We conducted out examination in accordance with the “Guidance Note on Reports or Certificates for Special
Purposes (Revised 2016)" (the "Guidance Note") issued by The Institute of Chartered Accountants of lndia. The
Guidance Note requires that we comply with ethical requirements of the Code of Ethics issued by The Institute of
Charted Accountants of India.
We have complied with the relevant applicable requirements of the Standard on Quality Control (SQC) 1, Quality
Control for Firms that Perform Audits and Reviews of Historical Financial Information, and Other Assurance and
Related Services Engagements.
109 | Pa geWe do not express any opinion or provide any assurance as to whether:
i. the Company and its shareholders will continue to obtain these possible special tax benefits in future, or
ii. the conditions prescribed for availing the possible special tax benefits where applicable, have been/would
be met with.
The contents of the enclosed Annexures are based on the information, explanation and representations obtained
from the Company and on the basis of our understanding of the business activities and operations of the Company.
Our views expressed herein are based on the facts and assumptions indicated to us. No assurance is given that the
revenue authorities/court will concur with the views expressed herein. Our views are based on the existing
provisions of the Tax Laws and its interpretation, which are subject to change from time to time. We do not assume
responsibility to update the views consequent to such changes. We shall not be liable to the Company for any
claims, liabilities or expenses relating to this assignment except to the extent of fees relating to this assignment,
as finally judicially determined to have resulted primarily from bad faith or intentional misconduct. We will not
be liable to the Company and any other person in respect of this Statement, except as per applicable law.
We hereby give consent to include this Statement in the Red Herring Prospectus, the Prospectus and in any other
material used in connection with the Proposed Offer and submission of this Statement to the Securities and
Exchange Board of India, the stock exchanges where the Equity Shares of the Company are proposed to be listed
and the Registrar of Company of Mumbai. We will not be liable to the Company and any other person in respect
of this Statement, except as per applicable law.
We hereby give consent to include this Statement in the Red Herring Prospectus, the Prospectus and in any other
material used in connection with the Proposed Offer and submission of this Statement to the Securities and
Exchange Board of India, the stock exchange where the Equity Shares of the Company are proposed to be listed
and the Registrar of Company of Maharashtra at Mumbai in connection with the Proposed Offer, as the case may
be, and it is not to be used, referred to or distributed for any other purpose without our prior written consent.
For GMJ & Co.
Chartered Accountants
Firm's Registration No: 103429W
CA Sonia Didwania
Partner
Membership No: 410461
UDIN: 25410461BMKUJX4783
Date: 25th July, 2025
Place: Mumbai
(The remainder of this page has intentionally been left blank)
110 | Pa geANNEXURE I
LIST OF DIRECT AND INDIRECT TAX LAWS ('TAX LAWS')
Sr. No. Details of tax laws
1 Income-tax Act, 1961 and Income-tax Rules, 1962
2 Central Goods and Services Tax Act, 2017
3 Integrated Goods and Services Tax Act. 2017
4 State Goods and Services Tax Act, 2017
Sr. No. 1 referred to as Direct Tax Laws
Sr. No. 2 to 4 jointly referred to as Indirect Tax Laws
(The remainder of this page has intentionally been left blank)
111 | Pa geANNEXURE II
STATEMENT OF POSSIBLE SPECIAL TAX BENEFITS AVAILABLE TO STUDIO LSD LIMITED
(FORMERLY KNOWN AS “STUDIO LSD PRIVATE LIMITED”) ("THE COMPANY") AND ITS
SHAREHOLDERS UNDER THE APPLICABLE DIRECT AND INDIRECT TAXES ("TAX LAWS")
Outlined below are the Possible Special Tax Benefits available to the Company and its shareholders under the
Tax Laws. These Possible Special Tax Benefits are dependent on the Company and its shareholders fulfilling the
conditions prescribed under the Tax Laws. Hence, the ability of the Company and its shareholders to derive the
Possible Special Tax Benefits is dependent upon fulfilling such conditions, which are based on business
imperatives it faces in the future, it may or may not choose to fulfil.
UNDER THE TAX LAWS
A. Special tax benefits available to the Company
a) Direct Tax Laws
− Deduction under Section 80JJAA of the Act
Subject to fulfilment of prescribed conditions, the Company is entitled to claim deduction, under the
provisions of Section 80JJAA of the Income-tax Act, 1961, of an amount equal to thirty percent of
additional employee cost (relating to specified category of employees) incurred in the course of business
in the previous year, for three assessment years including the assessment year relevant to the previous
year in which such employment is provided.
− Section 80M of the Act
Under Section 80M of the Income-tax Act, 1961, in respect of dividend received by the Company from
any other domestic company or a foreign company or a business trust and included in the Company's
total income, a deduction is available to the Company of an amount equal to so much of the dividends
received from such other domestic company or foreign company or business trust as does not exceed the
amount of dividend distributed by the Company on or before one month prior to due date of furnishing
the income-tax return for the relevant year.
b) Special tax benefits available to Shareholders
There are no special tax benefits available to the Shareholders under the Tax Laws.
(The remainder of this page has intentionally been left blank)
112 | Pa geNOTES:
1. The above is as per the current Tax Laws prevalent as on the date of issuance of this certificate.
2. The above Statement of possible special tax benefits sets out the provisions of Tax Laws in a summary
manner only and is not a complete analysis or listing of all the existing and potential tax consequences
of the purchase, ownership and disposal of equity shares of the Company.
3. This Statement does not discuss any tax consequences in any country outside India of an investment in
the equity shares of the Company. The shareholders / investors in any country outside India are advised
to consult their own professional advisor, regarding possible income tax consequences that apply to them
under the laws of such jurisdiction
4. The possible special tax benefits are subject to conditions and eligibility criteria which need to be
examined for tax implications.
5. The tax benefits discussed in the Statement are not exhaustive and are only intended to provide general
information to the investors and hence, is neither designed nor intended to be a substitute for professional
tax advice. In view of the individual nature of the tax consequences and the changing tax laws, each
investor is advised to consult his or her own tax consultant with respect to the specific tax implications
arising out of their participation in the issue.
6. The stated benefits will be available only to the sole first named holder in case the equity shares are held
by joint holders.
For GMJ & Co.
Chartered Accountants
Firm's Registration No: 103429W
CA Sonia Didwania
Partner
Membership No: 410461
UDIN: 25410461BMKUJX4783
Date: 25th July, 2025
Place: Mumbai
(The remainder of this page has intentionally been left blank)
113 | Pa geSECTION IV- ABOUT OUR COMPANY
INDUSTRY OVERVIEW
The information in this section includes extracts from publicly available information, data and statistics and has
been derived from various government publications and industry sources. Neither we nor any other person
connected with the Offer have verified this information. The data may have been re-classified by us for the purposes
of presentation. Industry sources and publications generally state that the information contained therein has been
obtained from sources generally believed to be reliable, but that their accuracy, completeness, and underlying
assumptions are not guaranteed, and their reliability cannot be assured and, accordingly, investment decisions
should not be based on such information.
Industry sources and publications are also prepared based on information as on specific dates and may no longer
be current or reflect current trends. Industry sources and publications may also base their information on
estimates, projections, forecasts, and assumptions that may prove to be incorrect and, accordingly, investment
decisions should not be based on such information. You should read the entire Red Herring Prospectus, including
the information contained in the sections titled “Risk Factors” and “Restated Financial Statements” beginning
on page 33 and 199 of Red Herring Prospectus.
MACROECONOMIC OVERVIEW
Forces Shaping the Outlook
The global economic recovery from the COVID-19 pandemic, Russia’s invasion of Ukraine, and the cost-of-living
crisis is proving surprisingly resilient. Inflation is falling faster than expected from its 2022 peak, with a smaller-
than-expected toll on employment and activity, reflecting favorable supply-side developments and tightening by
central banks, which has kept inflation expectations anchored. At the same time, high interest rates aimed at
fighting inflation and a withdrawal of fiscal support amid high debt are expected to weigh on growth in 2024.
Growth resilient in major economies. Economic growth is estimated to have been stronger than expected in the
second half of 2023 in the United States, and several major emerging market and developing economies. In several
cases, government and private spending contributed to the upswing, with real disposable income gains supporting
consumption amid still-tight––though easing––labor markets and households drawing down on their accumulated
pandemic-era savings. A supply-side expansion also took hold, with a broad-based increase in labor force
participation, resolution of pandemic-era supply chain problems, and declining delivery times. The rising
momentum was not felt everywhere, with notably subdued growth in the euro area, reflecting weak consumer
sentiment, the lingering effects of high energy prices, and weakness in interest-rate-sensitive manufacturing and
business investment. Low-income economies continue to experience large output losses compared with their
prepandemic (2017–19) paths amid elevated borrowing costs.
Inflation subsiding faster than expected. Amid
favorable global supply developments, inflation has
been falling faster than expected, with recent monthly
readings near the prepandemic average for both
headline and underlying (core) inflation (Figure 1).
Global headline inflation in the fourth quarter of 2023
is estimated to have been about 0.3 percentage point
lower than predicted in the October 2023 WEO on a
quarter-over-quarter seasonally adjusted basis.
Diminished inflation reflects the fading of relative price
shocks––notably those to energy prices––and their
associated pass-through to core inflation.1 The decline
also reflects an easing in labor market tightness, with a
decline in job vacancies, a modest rise in
unemployment, and greater labor supply, in some cases
associated with a strong inflow of immigrants. Wage
growth has generally remained contained, with wage-
price spirals—in which prices and wages accelerate
together––not taking hold. Near-term inflation
expectations have fallen in major economies, with long-
term expectations remaining anchored.
114 | Pa ge1 The annual average oil price is estimated to have declined by about 16 percent in 2023. In October 2023, in the context of the conflict in
Gaza and Israel, oil prices initially increased, followed by a retrenchment as concerns about a regional escalation of the conflict declined.
High borrowing costs cooling demand. To reduce inflation, major central banks raised policy interest rates to
restrictive levels in 2023, resulting in high mortgage costs, challenges for firms refinancing their debt, tighter credit
availability, and weaker business and residential investment. Commercial real estate has been especially under
pressure, with higher borrowing costs compounding post pandemic structural changes. But with inflation easing,
market expectations that future policy rates will decline have contributed to a reduction in longer-term interest
rates and rising equity markets (Box 1). Still, long-term borrowing costs remain high in both advanced and
emerging market and developing economies, partly because government debt has been rising. In addition, central
banks’ policy rate decisions are becoming increasingly asynchronous. In some countries with falling inflation––
including Brazil and Chile, where central banks tightened policy earlier than in other countries––interest rates have
been declining since the second half of 2023. In China, where inflation has been near zero, the central bank has
eased monetary policy. The Bank of Japan has kept short-term interest rates near zero.
Fiscal policy amplifying economic divergences. Governments in advanced economies eased fiscal policy in 2023.
The United States, where GDP had already exceeded its prepandemic path, eased policy more than did euro area
and other economies in which the recovery was incomplete. In emerging market and developing economies, in
which output has on average fallen even further below the prepandemic trend, on average the fiscal stance is
estimated to have been neutral. The exceptions include Brazil and Russia, where fiscal policy eased in 2023. In
low-income countries, liquidity squeezes and the elevated cost of interest payments—averaging 13 percent of
general government revenues, about double the level 15 years ago––crowded out necessary investments,
hampering the recovery of large output losses compared with prepandemic trends. In 2024, the fiscal policy stance
is expected to tighten in several advanced and emerging market and developing economies to rebuild budgetary
room for maneuver and curb the rising path of debt, and this shift is expected to slow growth in the near term.
THE FORECAST
Growth Outlook: Resilient but Slow
Global growth, estimated at 3.1 percent in 2023, is projected to remain at 3.1 percent in 2024 before rising modestly
to 3.2 percent in 2025 (Table 1). Compared with that in the October 2023 WEO, the forecast for 2024 is about 0.2
percentage point higher, reflecting upgrades for China, the United States, and large emerging market and
developing economies. Nevertheless, the projection for global growth in 2024 and 2025 is below the historical
(2000–19) annual average of 3.8 percent, reflecting restrictive monetary policies and withdrawal of fiscal support,
as well as low underlying productivity growth. Advanced economies are expected to see growth decline slightly
in 2024 before rising in 2025, with a recovery in the euro area from low growth in 2023 and a moderation of
growth in the United States. Emerging market and developing economies are expected to experience stable growth
through 2024 and 2025, with regional differences.
World trade growth is projected at 3.3 percent in 2024 and 3.6 percent in 2025, below its historical average growth
rate of 4.9 percent. Rising trade distortions and geoeconomic fragmentation are expected to continue to weigh on
the level of global trade. Countries imposed about 3,200 new restrictions on trade in 2022 and about 3,000 in 2023,
up from about 1,100 in 2019, according to Global Trade Alert data.
These forecasts are based on assumptions that fuel and nonfuel commodity prices will decline in 2024 and 2025
and that interest rates will decline in major economies. Annual average oil prices are projected to fall by about 2.3
percent in 2024, whereas nonfuel commodity prices are expected to fall by 0.9 percent. IMF staff projections are
for policy rates to remain at current levels for the Federal Reserve, the European Central Bank, and the Bank of
England until the second half of 2024, before gradually declining as inflation moves closer to targets. The Bank
of Japan is projected to maintain an overall accommodative stance.
ADVANCED ECONOMIES
For advanced economies, growth is projected to decline slightly from 1.6 percent in 2023 to 1.5 percent in 2024
before rising to 1.8 percent in 2025. An upward revision of 0.1 percentage point for 2024 reflects stronger-than-
expected US growth, partly offset by weaker-than-expected growth in the euro area.
• In the United States, growth is projected to fall from 2.5 percent in 2023 to 2.1 percent in 2024 and 1.7 percent
in 2025, with the lagged effects of monetary policy tightening, gradual fiscal tightening, and a softening in labor
115 | Pa gemarkets slowing aggregate demand. For 2024, an upward revision of 0.6 percentage point since the October 2023
WEO largely reflects statistical carryover effects from the stronger-than-expected growth outcome for 2023.
• Growth in the euro area is projected to recover from its low rate of an estimated 0.5 percent in 2023, which
reflected relatively high exposure to the war in Ukraine, to 0.9 percent in 2024 and 1.7 percent in 2025. Stronger
household consumption as the effects of the shock to energy prices subside and inflation falls, supporting real
income growth, is expected to drive the recovery. Compared with the October 2023 WEO forecast, however,
growth is revised downward by 0.3 percentage point for 2024, largely on account of carryover from the weaker-
than-expected outcome for 2023.
Among other advanced economies, growth in the United Kingdom is projected to rise modestly, from an estimated
0.5 percent in 2023 to 0.6 percent in 2024, as the lagged negative effects of high energy prices wane, then to 1.6
percent in 2025, as disinflation allows an easing in financial conditions and permits real incomes to recover. The
markdown to growth in 2025 of 0.4 percentage point reflects reduced scope for growth to catch up in light of
recent upward statistical revisions to the level of output through the pandemic period. Output in Japan is projected
to remain above potential as growth decelerates from an estimated 1.9 percent in 2023 to 0.9 percent in 2024 and
0.8 percent in 2025, reflecting the fading of one-off factors that supported activity in 2023, including a depreciated
yen, pent-up demand, and a recovery in business investment following earlier delays in implementing projects.
In emerging market and developing economies, growth is expected to remain at 4.1 percent in 2024 and to rise to
4.2 percent in 2025. An upward revision of 0.1 percentage point for 2024 since October 2023 reflects upgrades for
several regions.
GROWTH IN EMERGING AND DEVELOPING
• Growth in emerging and developing Asia is expected to decline from an estimated 5.4 percent in 2023 to 5.2
percent in 2024 and 4.8 percent in 2025, with an upgrade of 0.4 percentage point for 2024 over the October 2023
projections, attributable to China’s economy. Growth in China is projected at 4.6 percent in 2024 and 4.1 percent
in 2025, with an upward revision of 0.4 percentage point for 2024 since the October 2023 WEO. The upgrade
reflects carryover from stronger-than-expected growth in 2023 and increased government spending on capacity
building against natural disasters. Growth in India is projected to remain strong at 6.5 percent in both 2024 and
2025, with an upgrade from October of 0.2 percentage point for both years, reflecting resilience in domestic
demand.
• Growth in emerging and developing Europe is projected to pick up from an estimated 2.7 percent in 2023 to 2.8
percent in 2024, before declining to 2.5 percent in 2025. The forecast upgrade for 2024 of 0.6 percentage point
over October 2023 projections is attributable to Russia’s economy. Growth in Russia is projected at 2.6 percent in
2024 and 1.1 percent in 2025, with an upward revision of 1.5 percentage points over the October 2023 figure for
2024, reflecting carryover from stronger-than-expected growth in 2023 on account of high military spending and
private consumption, supported by wage growth in a tight labor market.
• In Latin America and the Caribbean, growth is projected to decline from an estimated 2.5 percent in 2023 to 1.9
percent in 2024 before rising to 2.5 percent in 2025, with a downward revision for 2024 of 0.4 percentage point
compared with the October 2023 WEO projection. The forecast revision for 2024 reflects negative growth in
Argentina in the context of a significant policy adjustment to restore macroeconomic stability. Among other major
economies in the region, there are upgrades of 0.2 percentage point for Brazil and 0.6 percentage point for Mexico,
largely due to carryover effects from stronger-than-expected domestic demand and higher-than-expected growth
in large trading-partner economies in 2023.
• Growth in the Middle East and Central Asia is projected to rise from an estimated 2.0 percent in 2023 to 2.9
percent in 2024 and 4.2 percent in 2025, with a downward revision of 0.5 percentage point for 2024 and an upward
revision of 0.3 percentage point for 2025 from the October 2023 projections. The revisions are mainly attributable
to Saudi Arabia and reflect temporarily lower oil production in 2024, including from unilateral cuts and cuts in
line with an agreement through OPEC+ (the Organization of the Petroleum Exporting Countries, including Russia
and other non-OPEC oil exporters), whereas non-oil growth is expected to remain robust.
• In sub-Saharan Africa, growth is projected to rise from an estimated 3.3 percent in 2023 to 3.8 percent in 2024
and 4.1 percent in 2025, as the negative effects of earlier weather shocks subside and supply issues gradually
improve. The downward revision for 2024 of 0.2 percentage point from October 2023 mainly reflects a weaker
116 | Pa geprojection for South Africa on account of increasing logistical constraints, including those in the transportation
sector, on economic activity.
INFLATION OUTLOOK: STEADY DECLINE TO TARGET
Global headline inflation is expected to fall from an estimated 6.8 percent in 2023 (annual average) to 5.8 percent
in 2024 and 4.4 percent in 2025. The global forecast is unrevised for 2024 compared with October 2023 projections
and revised down by 0.2 percentage point for 2025. Advanced economies are expected to see faster disinflation,
with inflation falling by 2.0 percentage points in 2024 to 2.6 percent, than are emerging market and developing
economies, where inflation is projected to decline by just 0.3 percentage point to 8.1 percent. The forecast is
revised down for both 2024 and 2025 for advanced economies, while it is revised up for 2024 for emerging market
and developing economies, mainly on account of Argentina where the realignment of relative prices and
elimination of legacy price controls, past currency depreciation, and the related pass-through into prices is expected
to increase inflation in the near term. The drivers of declining inflation differ by country but generally reflect lower
core inflation as a result of still-tight monetary policies, a related softening in labor markets, and pass-through
effects from earlier and ongoing declines in relative energy prices.
Overall, about 80 percent of the world’s economies are expected to see lower annual average headline and core
inflation in 2024. Among economies with an inflation target, headline inflation is projected to be 0.6 percentage
point above target for the median economy by the fourth quarter of 2024, down from an estimated gap of 1.7
percentage points at the end of 2023. Most of these economies are expected to reach their targets (or target range
midpoints) by 2025. In several major economies, the downward revision to the projected path of inflation,
combined with a modest upgrade to economic activity, implies a softer-than-expected landing.
117 | Pa geNote: Real effective exchange rates are assumed to remain constant at the levels prevailing during October 30–
November 27, 2023. Economies are listed on the basis of economic size. The aggregated quarterly data are
seasonally adjusted. WEO = World Economic Outlook.
1) Difference based on rounded figures for the current and October 2023 WEO forecasts. Countries for which
forecasts have been updated relative to October 2023 WEO forecasts account for approximately 90 percent of
world GDP measured at purchasing-power-parity weights.
2) For World Output (Emerging Market and Developing Economies), the quarterly estimates and projections
account for approximately 90 percent (80 percent) of annual world (emerging market and developing economies')
output at purchasing-power-parity weights.
3) Excludes the Group of Seven (Canada, France, Germany, Italy, Japan, United Kingdom, United States) and
euro area countries.
4) For India, data and projections are presented on a fiscal year (FY) basis, with FY 2022/23 (starting in April
2022) shown in the 2022 column. India's growth projections are 5.7 percent in 2024 and 6.8 percent in 2025 based
on calendar year.
5) Indonesia, Malaysia, Philippines, Singapore, Thailand.
6) Simple average of growth rates for export and import volumes (goods and services).
7) Simple average of prices of UK Brent, Dubai Fateh, and West Texas Intermediate crude oil. The average
assumed price of oil in US dollars a barrel, based on futures markets (as of November 29, 2023), is $79.10 in 2024
and $75.31 in 2025.
8) Excludes Venezuela.
9) The assumed inflation rate for the euro area is 2.8% in 2024 and 2.1% in 2025, that for Japan is 2.7% in 2024
and 2.0% in 2025, and that for the United States is 2.2% in 2024 and 1.9% in 2025.
(Source: World Economic Outlook WEO Update January 2024
https://www.imf.org/en/Publications/WEO/Issues/2024/01/30/world-economic-outlook-update-january-2024 )
Indian Economic Overview
Strong economic growth in the first quarter of FY23
helped India overcome the UK to become the fifth-largest
economy after it recovered from the COVID-19 pandemic
shock. Nominal GDP or GDP at Current Prices in the year
2023-24 is estimated at Rs. 293.90 lakh crores (US$ 3.52
trillion), against the First Revised Estimates (FRE) of
GDP for the year 2022-23 of Rs. 269.50 lakh crores (US$
3.23 trillion). The growth in nominal GDP during 2023-
24 is estimated at 9.1% as compared to 14.2% in 2022-23.
Strong domestic demand for consumption and
investment, along with Government’s continued
emphasis on capital expenditure are seen as among the
key driver of the GDP in the first half of FY24. During
the period January-March 2024, India’s exports stood at
US$ 119.10 billion, with Engineering Goods (25.01%),
Petroleum Products (17.88%) and Organic and Inorganic
Chemicals (7.65%) being the top three exported
commodity. Rising employment and increasing private
consumption, supported by rising consumer sentiment,
will support GDP growth in the coming months.
Future capital spending of the government in the economy is expected to be supported by factors such as tax
buoyancy, the streamlined tax system with low rates, a thorough assessment and rationalisation of the tariff
structure, and the digitization of tax filing. In the medium run, increased capital spending on infrastructure and
asset-building projects is set to increase growth multipliers. The contact-based services sector has demonstrated
promise to boost growth by unleashing the pent-up demand. The sector's success is being captured by a number
of HFIs (High-Frequency Indicators) that are performing well, indicating the beginnings of a comeback.
India has emerged as the fastest-growing major economy in the world and is expected to be one of the top three
economic powers in the world over the next 10-15 years, backed by its robust democracy and strong partnerships.
118 | Pa geIndia's appeal as a destination for investments has grown stronger and more sustainable because of the current
period of global unpredictability and volatility, and the record amounts of money raised by India-focused funds
in 2022 are evidence of investor faith in the "Invest in India" narrative.
MARKET SIZE
Real GDP or GDP at Constant (2011-12) Prices in the
year 2023-24 is estimated at Rs. 172.90 lakh crores (US$
2.07 trillion), against the First Revised Estimates (FRE)
of GDP for the year 2022-23 of Rs. 160.71 lakh crores
(US$ 1.92 trillion). The growth in real GDP during
2023-24 is estimated at 7.6% as compared to 7.0% in
2022-23. There are 113 unicorn startups in India, with a
combined valuation of over US$ 350 billion. As many as
14 tech startups are expected to list in 2024 Fintech
sector poised to generate the largest number of future
unicorns in India. With India presently has the third-
largest unicorn base in the world. The government is also
focusing on renewable sources by achieving 40% of its
energy from non-fossil sources by 2030. India is
committed to achieving the country's ambition of Net
Zero Emissions by 2070 through a five-pronged strategy,
‘Panchamrit’. Moreover, India ranked 3rd in the
renewable energy country attractive index.
According to the McKinsey Global Institute, India needs to boost its rate of employment growth and create 90
million non-farm jobs between 2023 to 2030 in order to increase productivity and economic growth. The net
employment rate needs to grow by 1.5% per annum from 2023 to 2030 to achieve 8-8.5% GDP growth between
same time period. India’s current account deficit (CAD) narrowed to 1.2% of GDP in the October-December
quarter. The CAD stood at US$ 10.5 billion for the third quarter of 2023-24 compared to US$ 11.4 billion or 1.3%
of GDP in the preceding quarter. This was largely due to higher service exports.
Exports fared remarkably well during the pandemic and aided recovery when all other growth engines were losing
steam in terms of their contribution to GDP. Going forward, the contribution of merchandise exports may waver
as several of India’s trade partners witness an economic slowdown. According to Minister of Commerce and
Industry, Consumer Affairs, Food and Public Distribution and Textiles Mr. Piyush Goyal, Indian exports are
expected to reach US$ 1 trillion by 2030.
RECENT DEVELOPMENTS
India is primarily a domestic demand-driven economy, with consumption and investments contributing to 70%
of the economic activity. With an improvement in the economic scenario and the Indian economy recovering from
the Covid-19 pandemic shock, several investments and developments have been made across various sectors of
the economy. According to World Bank, India must continue to prioritise lowering inequality while also putting
growth-oriented policies into place to boost the economy. In view of this, there have been some developments that
have taken place in the recent past. Some of them are mentioned below.
• According to HSBC Flash India PMI report, business activity surged in April to its highest level in
about 14 years as well as sustained robust demand. The composite index reached 62.2, indicating
continuous expansion since August 2021, alongside positive job growth and decreased input inflation,
affirming India's status as the fastest-growing major economy.
• As of April 12, 2024, India’s foreign exchange reserves stood at US$ 643.162 billion.
• In 2023, India saw a total of US$ 49.8 billion in PE-VC investments.
• Merchandise exports in March 2024 stood at US$ 41.68 billion, with total merchandise exports of US$
437.06 billion during the period of April 2023 to March 2024.
• India was also named as the 48th most innovative country among the top 50 countries, securing 40th
position out of 132 economies in the Global Innovation Index 2023. India rose from 81st position in 2015
to 40th position in 2023. India ranks 3rd position in the global number of scientific publications.
119 | Pa ge• In March 2024, the gross Goods and Services Tax (GST) stood at second highest monthly revenue
collection at Rs.1.78 lakh crore (US$ 21.35 billion), of which CGST is Rs. 34,532 crore (US$ 4.14
billion), SGST is Rs. 43,746 crore (US$ 5.25 billion).
• Between April 2000–December 2023, cumulative FDI equity inflows to India stood at US$ 971.52
billion.
• In February 2024, the overall IIP (Index of Industrial Production) stood at 147.2. The Indices of Industrial
Production for the mining, manufacturing and electricity sectors stood at 139.6, 144.5 and 187.1,
respectively, in February 2024.
• According to data released by the Ministry of Statistics & Programme Implementation (MoSPI), India’s
Consumer Price Index (CPI) based retail inflation reached 5.69% in December 2023.
• Foreign Institutional Investors (FII) inflows between April-July (2023-24) were close to Rs. 80,500 crore
(US$ 9.67 billion), while Domestic Institutional Investors (DII) sold Rs. 4,500 crore (US$ 540.56 million)
in the same period. As per depository data, Foreign Portfolio Investors (FPIs) invested (US$ 8.06 billion)
in India during January-April 2024.
• The wheat procurement during RMS 2023-24 (till May) was estimated to be 262 lakh metric tonnes
(LMT) and the rice procured in KMS 2023-24 was 385 LMT. The combined stock position of wheat and
rice in the Central Pool is over 579 LMT (Wheat 312 LMT and Rice 267 LMT).
GOVERNMENT INITIATIVES
Over the years, the Indian government has introduced many initiatives to strengthen the nation's economy. The
Indian government has been effective in developing policies and programmes that are not only beneficial for
citizens to improve their financial stability but also for the overall growth of the economy. Over recent decades,
India's rapid economic growth has led to a substantial increase in its demand for exports. Besides this, a number
of the government's flagship programmes, including Make in India, Start-up India, Digital India, the Smart City
Mission, and the Atal Mission for Rejuvenation and Urban Transformation, is aimed at creating immense
opportunities in India. In this regard, some of the initiatives taken by the government to improve the economic
condition of the country are mentioned below:
• In February 2024, the Finance Ministry announced the total expenditure in Interim 2024-25 estimated at
Rs. 47,65,768 crore (US$ 571.64 billion) of which total capital expenditure is Rs. 11,11,111 crore (US$
133.27 billion).
• On January 22, 2024, Prime Minister Mr. Narendra Modi announced the 'Pradhan Mantri Suryodaya
Yojana'. Under this scheme, 1 crore households will receive rooftop solar installations.
• On September 17, 2023, Prime Minister Mr. Narendra Modi launched the Central Sector Scheme PM-
VISHWAKARMA in New Delhi. The new scheme aims to provide recognition and comprehensive
support to traditional artisans & craftsmen who work with their hands and basic tools. This initiative is
designed to enhance the quality, scale, and reach of their products, as well as to integrate them with
MSME value chains.
• On August 6, 2023, Amrit Bharat Station Scheme was launched to transform and revitalize 1309 railway
stations across the nation. This scheme envisages development of stations on a continuous basis with a
long-term vision.
• On June 28, 2023, the Ministry of Environment, Forests, and Climate Change introduced the
‘Draft Carbon Credit Trading Scheme, 2023’.
• From April 1, 2023, Foreign Trade Policy 2023 was unveiled to create an enabling ecosystem to support
the philosophy of ‘AtmaNirbhar Bharat’ and ‘Local goes Global’.
• To enhance India’s manufacturing capabilities by increasing investment and production in the sector, the
government of India has introduced the Production Linked Incentive Scheme (PLI) for Pharmaceuticals.
• Prime Minister’s Development Initiative for North-East Region (PM-DevINE) was announced in the
Union Budget 2022-23 with a financial outlay of Rs. 1,500 crore (US$ 182.35 million).
• Prime Minister Mr Narendra Modi has inaugurated a new food security scheme for providing free food
grains to Antodaya Ann Yojna (AAY) & Primary Household (PHH) beneficiaries, called Pradhan Mantri
Garib Kalyan Ann Yojana (PMGKAY) from January 1, 2023.
• The Amrit Bharat Station scheme for Indian Railways envisages the development of stations on a
continuous basis with a long-term vision, formulated on December 29, 2022, by the Ministry of Railways.
• On October 7, 2022, the Department for Promotion of Industry and Internal Trade (DPIIT) launched
Credit Guarantee Scheme for Start-ups (CGSS) aiming to provide credit guarantees up to a specified limit
by start-ups, facilitated by Scheduled Commercial Banks, Non-Banking Financial Companies and
Securities and Exchange Board of India (SEBI) registered Alternative Investment Funds (AIFs).
120 | Pa ge• Telecom Technology Development Fund (TTDF) Scheme was launched in October 2022 by the Universal
Service Obligation Fund (USOF), a body under the Department of Telecommunications. The objective is
to fund R&D in rural-specific communication technology applications and form synergies among
academia, start-ups, research institutes, and the industry to build and develop the telecom ecosystem.
• Home & Cooperation Minister Mr. Amit Shah laid the foundation stone and performed Bhoomi Pujan of
Tanot Mandir Complex Project under Border Tourism Development Programme in Jaisalmer in
September 2022.
• In August 2022, Mr. Narendra Singh Tomar, Minister of Agriculture and Farmers Welfare inaugurated
four new facilities at the Central Arid Zone Research Institute (CAZRI), which has been rendering
excellent services for more than 60 years under the Indian Council of Agricultural Research (ICAR).
• In August 2022, a Special Food Processing Fund of Rs. 2,000 crore (US$ 242.72 million) was set up with
National Bank for Agriculture and Rural Development (NABARD) to provide affordable credit for
investments in setting up Mega Food Parks (MFP) as well as processing units in the MFPs.
• In July 2022, Deendayal Port Authority (DPA) announced plans to develop two Mega Cargo Handling
Terminals on a Build-Operate-Transfer (BOT) basis under Public-Private Partnership (PPP) Mode at an
estimated cost of Rs. 5,963 crore (US$ 747.64 million).
• In July 2022, the Union Cabinet chaired by Prime Minister Mr. Narendra Modi, approved the signing of
the Memorandum of Understanding (MoU) between India & Maldives. This MoU will provide a platform
to tap the benefits of information technology for court digitization and can be a potential growth area for
IT companies and start-ups in both countries.
• India and Namibia entered a Memorandum of Understanding (MoU) on wildlife conservation and
sustainable biodiversity utilization on July 20, 2022, for establishing the cheetah into the historical range
in India.
• In July 2022, the Reserve Bank of India (RBI) approved international trade settlements in Indian rupees
(Rs.) to promote the growth of global trade with emphasis on exports from India and to support the
increasing interest of the global trading community.
• The Agnipath Scheme aims to develop a young and skilled armed force backed by an advanced warfare
technology scheme by providing youth with an opportunity to serve Indian Army for a 4-year period. It
is introduced by the Government of India on June 14, 2022.
• In June 2022, Prime Minister Mr. Narendra Modi inaugurated and laid the foundation stone of
development projects worth Rs. 21,000 crore (US$ 2.63 billion) at Gujarat Gaurav Abhiyan at Vadodara.
• Mr. Rajnath Singh, Minister of Defence, launched 75 newly developed Artificial Intelligence (AI)
products/technologies during the first-ever ‘AI in Defence’ (AIDef) symposium and exhibition organized
by the Ministry of Defence in New Delhi on July 11, 2022.
• In June 2022, Prime Minister Mr. Narendra Modi laid the foundation stone of 1,406 projects worth more
than Rs. 80,000 crore (US$ 10.01 billion) at the ground-breaking ceremony of the UP Investors Summit
in Lucknow. The Projects encompass diverse sectors like Agriculture and Allied industries, IT and
Electronics, MSME, Manufacturing, Renewable Energy, Pharma, Tourism, Defence & Aerospace, and
Handloom & Textiles.
• The Indian Institute of Spices Research (IISR) under the Indian Council for Agricultural Research (ICAR)
inked a Memorandum of Understanding (MoU) with Lysterra LLC, a Russia-based company for the
commercialization of bio capsule, an encapsulation technology for bio-fertilization on June 30, 2022.
• As of April 2022, India signed 13 Free Trade Agreements (FTAs) with its trading partners including
major trade agreements like the India-UAE Comprehensive Partnership Agreement (CEPA) and the
India-Australia Economic Cooperation and Trade Agreement (IndAus ECTA).
• 'Mission Shakti' was applicable with effect from April 1, 2022, aimed at strengthening interventions for
women’s safety, security, and empowerment.
• The Union Budget of 2022-23 was presented on February 1, 2022, by the Minister for Finance &
Corporate Affairs, Ms. Nirmala Sitharaman. The budget had four priorities PM GatiShakti, Inclusive
Development, Productivity Enhancement and Investment, and Financing of Investments. In the Union
Budget 2022-23, effective capital expenditure is expected to increase by 27% at Rs. 10.68 trillion (US$
142.93 billion) to boost the economy. This will be 4.1% of the total Gross Domestic Production (GDP).
• Strengthening of Pharmaceutical Industry (SPI) was launched in March 2022 by the Ministry of
Chemicals & Fertilisers to provide credit linked capital and interest subsidy for Technology Upgradation
of MSME units in pharmaceutical sector, as well as support of up to Rs. 20 crore (US$ 2.4 million) each
for common facilities including Research centre, testing labs and ETPs (Effluent Treatment Plant) in
Pharma Clusters, to enhance the role of MSMEs.
• Under PM GatiShakti Master Plan, the National Highway Network will develop 25,000 km of new
highways network, which will be worth Rs. 20,000 crore (US$ 2.67 billion). In 2022-23. Increased
121 | Pa gegovernment expenditure is expected to attract private investments, with a production-linked incentive
scheme providing excellent opportunities. Consistently proactive, graded, and measured policy support
is anticipated to boost the Indian economy.
• In February 2022, The Ministry of Social Justice & Empowerment launched the Scheme for Economic
Empowerment of Denotified/Nomadic/SemiNomadic tribal communities (DNTs) (SEED) to provide
basic facilities like good quality coaching, and health insurance. livelihoods initiative at a community
level and financial assistance for the construction of houses.
• In February 2022, Minister for Finance and Corporate Affairs Ms. Nirmala Sitharaman said that
productivity linked incentive (PLI) schemes would be extended to 14 sectors to achieve the mission of
AtmaNirbhar Bharat and create 60 lakh jobs with an additional production capacity of Rs. 30 trillion (US$
401.49 billion) in the next five years.
• In the Union Budget of 2022-23, the government announced funding for the production-linked incentive
(PLI) scheme for domestic solar cells and module manufacturing of Rs. 24,000 crore (US$ 3.21 billion).
• In the Union Budget of 2022-23, the government announced a production-linked incentive (PLI) scheme
for Bulk Drugs which was an investment of Rs. 2,500 crore (US$ 334.60 million).
• In the Union Budget of 2022, Minister for Finance & Corporate Affairs Ms. Nirmala Sitharaman
announced that a scheme for design-led manufacturing in 5G would be launched as part of the PLI
scheme.
• In September 2021, Union Cabinet approved major reforms in the telecom sector, which are expected to
boost employment, growth, competition, and consumer interests. Key reforms include rationalization of
adjusted gross revenue, rationalization of bank guarantees (BGs), and encouragement of spectrum
sharing.
• In the Union Budget of 2022-23, the government has allocated Rs. 44,720 crore (US$ 5.98 billion) to
Bharat Sanchar Nigam Limited (BSNL) for capital investments in the 4G spectrum.
• Minister for Finance & Corporate Affairs Ms. Nirmala Sitharaman allocated Rs. 650 crore (US$ 86.69
million) for the Deep Ocean mission that seeks to explore vast marine living and non-living resources.
Department of Space (DoS) has got Rs. 13,700 crore (US$ 1.83 billion) in 2022-23 for several key space
missions like Gaganyaan, Chandrayaan-3, and Aditya L-1 (sun).
• In May 2021, the government approved the production-linked incentive (PLI) scheme for manufacturing
advanced chemistry cell (ACC) batteries at an estimated outlay of Rs. 18,100 crore (US$ 2.44 billion);
this move is expected to attract domestic and foreign investments worth Rs. 45,000 crore (US$ 6.07
billion).
• Minister for Finance & Corporate Affairs Ms. Nirmala Sitharaman announced in the Union Budget of
2022-23 that the Reserve Bank of India (RBI) would issue Digital Rupee using blockchain and other
technologies.
• In the Union Budget of 2022-23, Railway got an investment of Rs. 2.38 trillion (US$ 31.88 billion) and
over 400 new high-speed trains were announced. The concept of "One Station, One Product" was also
introduced.
• To boost competitiveness, Budget 2022-23 has announced reforming the 16-year-old Special Economic
Zone (SEZ) act.
• In June 2021, the RBI (Reserve Bank of India) announced that the investment limit for FPI (foreign
portfolio investors) in the State Development Loans (SDLs) and government securities (G-secs) would
persist unaffected at 2% and 6%, respectively, in FY22.
• In November 2020, the Government of India announced Rs. 2.65 trillion (US$ 36 billion) stimulus
package to generate job opportunities and provide liquidity support to various sectors such as tourism,
aviation, construction, and housing. Also, India's cabinet approved the production-linked incentives (PLI)
scheme to provide ~Rs. 2 trillion (US$ 27 billion) over five years to create jobs and boost production in
the country.
• Numerous foreign companies are setting up their facilities in India on account of various Government
initiatives like Make in India and Digital India. Prime Minister of India Mr. Narendra Modi launched the
Make in India initiative with an aim to boost the country's manufacturing sector and increase the
purchasing power of the average Indian consumer, which would further drive demand and spur
development, thus benefiting investors. The Government of India, under its Make in India initiative, is
trying to boost the contribution made by the manufacturing sector with an aim to take it to 25% of the
GDP from the current 17%. Besides, the government has also come up with the Digital India initiative,
which focuses on three core components: the creation of digital infrastructure, delivering services
digitally, and increasing digital literacy.
• On January 29, 2022, the National Asset Reconstruction Company Ltd (NARCL) will acquire bad loans
worth up to Rs. 50,000 crore (US$ 6.69 billion) about 15 accounts by March 31, 2022. India Debt
122 | Pa geResolution Co. Ltd (IDRCL) will control the resolution process. This will clean up India’s financial
system, help fuel liquidity, and boost the Indian economy.
• National Bank for Financing Infrastructure and Development (NaBFID) is a bank that will provide non-
recourse infrastructure financing and is expected to support projects from the first quarter of FY23; it is
expected to raise Rs. 4 trillion (US$ 53.58 billion) in the next three years.
• By November 1, 2021, India, and the United Kingdom hope to begin negotiations on a free trade
agreement. The proposed FTA between these two countries is likely to unlock business opportunities and
generate jobs. Both sides have renewed their commitment to boost trade in a manner that benefits all.
• In August 2021, Prime Minister Mr. Narendra Modi announced an initiative to start a national mission to
reach the US$ 400 billion merchandise export target by FY22.
• In August 2021, Prime Minister Mr. Narendra Modi launched a digital payment solution, e-RUPI, a
contactless and cashless instrument for digital payments.
• In April 2021, Dr. Ahmed Abdul Rahman AlBanna, Ambassador of the UAE to India and Founding
Patron of IFIICC, stated that trilateral trade between India, the UAE and Israel is expected to reach US$
110 billion by 2030.
• India is expected to attract investment of around US$ 100 billion in developing the oil and gas
infrastructure during 2019-23.
• The Government of India is expected to increase public health spending to 2.5% of the GDP by 2025
ROAD AHEAD
In the second quarter of FY24, the growth momentum of the first
quarter was sustained, and high-frequency indicators (HFIs)
performed well in July and August of 2023. India's
comparatively strong position in the external sector reflects the
country's positive outlook for economic growth and rising
employment rates. India ranked 5th in foreign direct investment
inflows among the developed and developing nations listed for
the first quarter of 2022.
India's economic story during the first half of the current
financial year highlighted the unwavering support the
government gave to its capital expenditure, which, in 2023-24,
stood 37.4% higher than the same period last year. In the budget
of 2023-24, capital expenditure took lead by steeply increasing
the capital expenditure outlay by 37.4 % in BE 2023-24 to Rs.10
lakh crore (US$ 120.12 billion) over Rs. 7.28 lakh crore (US$
87.45 billion) in RE 2022-23. The ratio of revenue expenditure
to capital outlay increased by 1.2% in the current year,
signalling a clear change in favour of higher-quality spending. Stronger revenue generation because of improved
tax compliance, increased profitability of the company, and increasing economic activity also contributed to rising
capital spending levels. In February 2024, the Finance Ministry announced the total expenditure in Interim 2024-
25 estimated at Rs. 47,65,768 crore (US$ 571.64 billion) of which total capital expenditure is Rs. 11,11,111 crore
(US$ 133.27 billion).
Since India’s resilient growth despite the global pandemic, India's exports climbed at the second-highest rate with
a year-over-year (YoY) growth of 8.39% in merchandise exports and a 29.82% growth in service exports till April
2023. With a reduction in port congestion, supply networks are being restored. The CPI-C inflation reduction from
June 2022 already reflects the impact. In September 2023 (Provisional), CPI-C inflation was 5.02%, down from
7.01% in June 2022. With a proactive set of administrative actions by the government, flexible monetary policy,
and a softening of global commodity prices and supply-chain bottlenecks, inflationary pressures in India look to
be on the decline overall.
(Source: https://www.ibef.org/economy/indian-economy-overview )
123 | Pa geINTRODUCTION
The Indian Media and Entertainment (M&E) industry is
a sunrise sector for the economy and is making
significant strides. The increasing availability of fast and
cheap internet, rising incomes, and increasing purchases
of consumer durables have significantly aided the
industry. India’s media and entertainment industry are
unique as compared to other markets. The industry is
well known for its extremely high volumes and rising
Average Revenue Per User (ARPU).
This significantly aided the country’s industry and made
India leading in terms of digital adoption and provided
companies with uninterrupted rich data to understand
their customers better. India has also experienced
growing opportunities in the VFX sector as the focus
shifted globally to India as a preferred content creator.
Proving its resilience to the world, Indian M&E industry
is on the cusp of a strong phase of growth, backed by
rising consumer demand and improving advertising
revenue. According to a FICCI-EY report, the
advertising to GDP ratio is expected to reach 0.4% by
2025 from 0.38% in 2019.
DIGITAL AND OTT
• In 2024, the projected revenue in the Digital Media market in India is expected to reach US$ 10.07
million.
• The growth is driven by rising content demand by consumers in India. In 2023, the demand for original
content reached>3,000 hours a year, up from 1,187 hours in 2020.
• By 2025, ~600-650 million Indians, will consume short-form videos, with active users spending up to 55
to 60 minutes per day.
• By 2025, regional language consumption on OTT platforms are expected to surpass Hindi language,
which accounted for 45% of the total time spent in 2020.
• The OTT segment is likely to grow at a remarkable CAGR of 14.1% to reach Rs. 21,032 crore (US$ 2.55
billion) in 2026.Subscription services, which accounted for 90.5% of revenue in 2021, are projected to
account for 95% of revenue by 2026.
• Indian OTT audience comprises of 481.1 million (or 48.11 crore) people which translated into a
penetration of 34%.
BROADCASTING MARKETS
• In the Interim budget of 2024-25 the Ministry of Information and broadcasting received Rs. 4,342.55
crore (US$ 523.20 million).
• The allocation to Prasar Bharati stood at Rs. 2,808.36 crore (US$ 338.36 million) in FY23.
• Under the Union Budget 2023-24:
• The budget for other autonomous bodies such as the Press Council of India stood at Rs. 27 crore (US$
3.52 million), Films and Television Institute of India (FTII) at Rs. 55.39 crore (US$ 7.18 million) and
Indian Institute of Mass Communication at Rs. 52 crore (US$ 6.79 million).
• The allocation for broadcasting under social services stood at Rs. 2,839.29 crore (US$ 370.98 million).
• Information and publicity was allocated funds worth Rs. 942.04 crore (US$ 123.10 million).
(The remainder of this page has intentionally been left blank)
124 | Pa geADVANTAGES IN INDIA
Higher Investments
• FDI inflows in the information and broadcasting sector (including print media) stood at US$ 10.91 billion
between April 2000-December 2023.
• In the Interim budget of 2024-25 the Ministry of Information and broadcasting was allocated Rs. 4,342.55
crore (US$ 523.20 million).
• The allocation to Prasar Bharati stood at Rs. 2,808.36 crore (US$ 338.36 million) in FY23.
Robust Demand
• The country's entertainment and media industry is expected to see a growth of 9.7% annually in revenues
to reach US$ 73.6 billion by 2027.
• According to a report published by IAMAI and Kantar Research, India internet users are expected to
reach 900 million by 2025, from ~622 million internet users in 2020, increasing at a CAGR of 45% until
2025.
• The advertising-based video on demand (AVoD) segment is expected to rise at a CAGR of 24% to reach
US$ 2.6 billion by 2025.
• According to a FICCI-EY report, the advertising to GDP ratio is expected to reach 0.4% by 2025
from 0.38% in 2019.
Attractive Opportunities
• Revenue of the Indian video OTT market that is dominated by players such as Amazon Prime Video,
Netflix and Disney+ Hotstar is set to double from US$ 1.8 billion in 2022 to US$ 3.5 billion by 2027.
• The Indian media and entertainment industry is anticipated to reach US$ 24-100 billion by 2030.
• According to a FICCI-EY report, within the M&E sector, TV remained the largest segment and posted a
CAGR of 7% to Rs. 84,700 crore (US$ 12.01 billion) in 2023.
• The Indian mobile gaming market is poised to reach US$ 7 billion, in value, by 2025.
Policy Support
• On February 25, 2021, the government outlined the Information Technology (Intermediary Guidelines
and Digital Media Ethics Code) Rules 2021 to establish a progressive institutional mechanism and a three-
tier grievance redressal framework for news publishers and OTT platforms on the digital media.
• The Government has increased the FDI limit from 74% to 100%.
• In February 2024, the Union Cabinet approved the auction of 10,523.15 megahertz (MHz) of spectrum
across bands at a reserve price of Rs 96,317.65 crores (US$ 11.60 billion).
INDIA MEDIA AND ENTERTAINMENT IS GROWING RAPIDLY
• The Indian Media & Entertainment (M&E) sector is set for substantial growth, with a projected 10.2%
increase, reaching Rs. 2,55,000 crore (US$ 30.8 billion) by 2024 and a 10% CAGR, hitting Rs. 3.08
trillion (US$ 37.2 billion) by 2026,
• The Indian media and entertainment sector posted a robust 19.9% growth in 2022 and crossed the Rs. 2
lakh crore (US$ 24 billion) mark in annual revenue for the first time led by a sharp jump in the digital
advertising mop-up.
• India's media and entertainment industry is the fifth largest market globally and is growing at the rate of
20% annually, according to Union Information and Broadcasting Minister Mr. Anurag Thakur.
• As per the latest report by the EY, India’s Media and Entertainment Industry is expected to grow 10.2%
to reach Rs. 2,55,000 crore (US$ 30.72 billion) by 2024, then grow at a CAGR of 10% to reach
Rs.3,08,000 crore (US$ 37.11 billion) by 2026.
• India’s OTT video industry is expected to reach Rs. 21,032 crore (US$ 2.63 billion) by 2026. India’s
newspapers and consumer magazines industry is expected to reach Rs. 29,945 crore (US$ 3.756 billion)
by 2026.
• In 2023, new media comprised 52% of total advertising revenues, and digital subscription, if
corresponding data charges are included, would also comprise a majority of subscription revenues. 70%
of the M&E sector’s growth in 2023 was driven by new media.
125 | Pa ge• Television will account for 40% of the Indian media market in 2024, followed by print media (13%),
digital advertising (12%), cinema (9%), and the OTT and gaming industries (8%).
Notes: P - Projected, CAGR is calculated from Rs. Figures
Television, one of the largest and fastest growing segments
In 2023, the television market size stood at Advertising revenue in India is projected to
US$ 8.14 billion and is estimated to reach Rs. 76,600 reach Rs. 33,000 crore (US$ 3.98 billion) by 2024.
crore (US$ 9.23 billion) by 2026. In FY23, Advertising grew 7% and crossed
In 2023, the number of connected TV sets Rs. 1,10,000 crore (US$ 13.25 billion), while
grew by 35 million. subscriptions grew by 9%.
TV distribution revenue is expected to As per GroupM’s TYNY report 2023, India
increase to Rs. 43,500 crore (US$ 5.24 billion) in was ranked 8th by global ad spend, and will continue
2026, from Rs. 39,200 crore (US$ 4.72 billion) in as the fastest growing market among the top 10 ad
2022. markets in 2023.
TV advertising is expected to increase to Rs. India’s subscription revenue is projected to
33.000 crore (US$ 3.98 billion) in 2026, from Rs. grow at a CAGR of 2% and reach Rs. 43,200 crore
31,800 crore (US$ 3.83 billion) in 2022. (US$ 4.94 billion).
In June 2022, the exclusive rights for the
television broadcast of the Indian Premier League
(IPL) from 2023-2027 was acquired by Disney Star.
(The remainder of this page has intentionally been left blank)
126 | Pa geRISING ONLINE VIDEO SUBSCRIPTION MARKET IN INDIA
The Indian OTT audience universe
currently stands at 481.1 million people, Of
these,138.2 million are active paid OTT
subscriptions in India.
India’s SVOD subscriptions reached
130.2 million in 2022 compared to 110.5 million
in 2021.
In 2022, Disney+ Hotstar led the Indian
SVOD market, with a 50% share in the total
market.
Disney+ Hotstar was followed by Eros
Now, with a 24% share, and Amazon Prime
Video with a 9% share.
The report estimated that ~90% of
subscriptions for Eros Now were bundled users.
The company leveraged strategic collaborations
with domestic telcos, such as BSNL, Idea
Cellular, and Reliance Jio, and pay-TV operators
such as Tata Sky Binge+, Airtel and Xstream.
Media company Shemaroo
Entertainment is planning to spend Rs. 75 crore
(US$ 9.1 million) in FY24 to bolster its broadcast
and over- the-top (OTT) businesses.
In August 2023, Netflix inked a “first-
of-its-kind” deal with Jio Platforms to bundle the
streaming service with the carrier’s two pay- as-
you-go plans as the American giant pushes to
expand its subscriber base in the key Asian
market.
By 2030, India’s over-the-top (OTT)
entertainment industry will be worth US$ 15
billion.
(The remainder of this page has intentionally been left blank)
127 | Pa geGROWTH DRIVERS
INCOME FACTOR DRIVING GROWTH
• Apart from the impact of rising income, widening of the
consumer base will also be aided by the expansion of
the middle-class, increasing urbanisation and changing
lifestyles.
• The entertainment industry will also benefit from a
continued rise in the propensity to spend among
individuals. Empirical evidences point to the fact that
decreasing dependency ratio leads to higher
discretionary spending on entertainment.
• Traditionally, only advertising has been a key source of
revenue for the M&E industry, but off late, revenue
from subscription and value-added services has also
contributed significantly. With consumers willing to
pay for content and extra services, the subscription
segment is going to play an important role in the post-
digitisation era.
• Rising per capita incomes have also led to the
significant growth of ticketed events, with music
concerts, comedy performances, sports and other
entertainment events all growing in 2023.
• Brand extensions by large Indian companies and
international brand launches, all of which require the
reach of TV, as India moves towards becoming one of
the top three economies in the world (India’s per capita
income is expected to grow from approximately US$
2,500 in 2022 to US$ 3,000 by 2025 which will keep
driving consumption and grow the middle class significantly)
Note: Income distribution is calculated in constant 2015 dollars; $1=65. Because of rounding, not all percentages add up to
100. F – Forecast
128 | Pa geINCREASING FDI INFLOWS INTO THE SECTOR
• FDI inflows in the information and broadcasting
sector (including print media) stood at US$ 10.91
million between April 2000-December 2023.
• Demand growth, supply advantages and policy
support are the key drivers in attracting FDI.
• The Government has increased the FDI limit from
74% to 100%.
• FDI limit in radio including private FM channels
have been increased from 26% to 49%.
• FDI investment of up to 26% in an Indian firm
dealing with publication of newspaper and
periodicals.
• FDI investment of up to 26% in publications of
Indian editions of foreign magazines.
• FDI investment of up to 100% in publications of
scientific and technical magazines/ specialty
journals/ periodicals.
• In February 2021, Prasar Bharati (India) and PSM
(the official State Media of Maldives) inked an
agreement to facilitate collaboration and capacity
building in the field of broadcasting.
(Source:https://www.ibef.org/industry/media-entertainment-india
(The remainder of this page has intentionally been left blank)
129 | Pa geTHREATS AND CHALLENGES
• Digital Disruption: The rise of digital platforms and streaming services has disrupted traditional media
channels like television and print. Adapting to these changes and finding sustainable revenue models in
the digital era has been a significant challenge.
• Piracy: Piracy remains a major issue in India, impacting the revenue of content creators and distributors.
The easy availability of pirated content online has been a challenge for the industry.
• Content Quality and Diversity: With the increasing demand for content, maintaining quality and diversity
in content offerings can be a challenge. Balancing popular content with niche offerings and ensuring
content relevance to diverse audience segments is important.
• Competition: The industry is highly competitive, with both domestic and international players vying for
market share. Staying ahead in terms of content quality, innovation, and audience engagement is crucial.
• Infrastructure and Connectivity: Access to high-quality internet infrastructure and connectivity remains
a challenge in some parts of India, impacting the distribution and consumption of digital content.
• Talent Management: Developing and retaining talent in the industry, including actors, directors, writers,
and technical professionals, is essential for creating high-quality content.
• Changing Consumer Behaviour: Understanding and adapting to changing consumer preferences and
behaviours, especially among younger audiences, is crucial for success in the industry.
• Globalization: As the industry becomes increasingly globalized, Indian companies need to compete not
only domestically but also on the international stage, which brings its own set of challenges related to
cultural nuances, market dynamics, and competition.
(The remainder of this page has intentionally been left blank)
130 | Pa geOUR BUSINESS
Some of the information in the following section, especially information with respect to our plans and strategies,
contain certain forward-looking statements that involve risks and uncertainties. You should read “Forward
Looking Statements” on page 21 of this Red Herring Prospectus for a discussion of the risks and uncertainties
related to those statements. Our actual results may differ materially from those expressed in or implied by these
forward-looking statements. Our Company’s strengths and its ability to successfully implement its business
strategies may be affected by various factors that have an influence on its operations, or on the industry segment
in which our Company operates, which may have been disclosed in “Risk Factors” on page 33 of this Red Herring
Prospectus. This section should be read in conjunction with such risk factors. Unless otherwise stated, or the
context otherwise requires, the financial information used in this section is derived from our Restated Financial
Statements, included in this Red Herring Prospectus on page 199. Our Financial Year ends on March 31 of each
year, and references to a particular Financial Year are to the 12-month period ended March 31 of that year.
Unless the context otherwise requires, in this section, reference to “we”, “us”, “our”, “Company” or “Our
Company” refers to mean “Studio LSD Limited”.
OUR HISTORY AND BUSINESS OVERVIEW
Our Company was incorporated on February 02, 2017 as a private company in name and style of “LSD FILMS
PRIVATE LIMITED” under the Companies Act, 2013 vide certification of incorporation dated February 03, 2017,
bearing Corporate Identity No. U92410MH2017PTC290116 issued by the Registrar of Companies, Central
Registration Centre.
The name of the Company was changed to “STUDIO LSD PRIVATE LIMITED” vide a fresh certificate of
incorporation issued by Registrar of Companies, Mumbai dated September 3, 2020. Further, our company was
converted into a Public Limited Company pursuant to a special resolution passed by the members of our company
at the Extra Ordinary General Meeting held on August 9, 2024. In accordance to the resolution, the name of our
company changed from “STUDIO LSD PRIVATE LIMITED” to “STUDIO LSD LIMITED” vide a new
certificate of incorporation issued by Registrar of Companies, Central Processing Centre dated September 19,
2024, bearing CIN: U92410MH2017PLC290116.
Studio LSD where LSD stands for Laxmi Saraswati and Durga, is a multimedia production house specialising in
original and captivating stories, partnering with artists from the film and televisions industry. We are involved in
every aspect of the content-making process, from idea to distribution and financing the projects, hiring actors and
crew members, scouting locations, creating sets, managing the budgets, and overseeing the entire production and
post-production process.
Our company has gained prominence within the television industry, particularly in producing soap opera content.
We are always committed to delivering quality television programs and have effectively carved out a niche for
ourselves across multiple television channels. Our expertise lies in crafting compelling narratives and engaging
storylines that captivate audiences, in the competitive world of soap opera production. Across various television
channels, the company has consistently produced shows, showcasing its expertise in storytelling and
entertainment. Our company operates as a full-fledged production house, specializing in developing a wide array
of show concepts through collaboration with our talented team and network of skilled scriptwriters.
Our promoters, Prateek Sharma and Parth Shah, creates original and modern concepts across various genres,
meeting audience expectations while preserving the essence of episodic storytelling. This commitment to creativity
with traditional narrative roots helps in consistently delivering content that resonates with modern viewers.
OUR VISION
We embrace a collaborative approach to every project, partnering closely with clients to deeply understand and
fulfil audience needs. Our team of experienced professionals and creative minds are committed to delivering
quality work, on time and within budget, ensuring every project brings compelling stories to life.
(The remainder of this page has intentionally been left blank)
131 | Pa geOUR MISSION
Our company’s mission is to create quality, engaging content across television and OTT platforms. Our goal is to
captivate audiences through compelling storytelling and innovative productions, striving value in every project we
undertake.
MAJOR EVENTS AND MILESTONES OF OUR COMPANY
Our Company has demonstrated remarkable growth since incorporation and the journey delineates significant
milestones achieved by the company.
Year* Activity
2017 Incorporation of our Company as “LSD Films Private Limited”
Show Produced “Ek Deewaana Tha” broadcasted on “Sony TV”
2018 Shows Produced “Laal Ishq” & “Manmohini” broadcasted on “& TV” and “Zee TV”
Shows Produced “Bahu Begum” broadcasted on “Colors TV”. Further production of
2019 “Beyhadh-2” broadcasted on “Sony TV”.
Change of Name from “LSD Films Private Limited” to “Studio LSD Private Limited”.
2020 Co-Production of Non -fiction reality show “Dancing Queen” broadcasted on “Zee Marathi”.
Show Produced “Teri Meri Ikk Jindri” broadcasted on “Zee TV”,
2021 Co-Produced Marathi show “Ghetla Vasa Taku Nako”
Co-Produced Marathi Web Series “ Gemadpanthi” broadcasted on “Planet Marathi”
Shows Produced “Ex or Next” broadcasted on “MTV, “Durr Se Namaste” for Eleeanora
Images Pvt Ltd, broadcasted on DD, “Pyar Ka Pehla Naam: Radha Mohan” & “Rabb Se Hai
2022 Dua broadcasted on “Zee TV”
Further, Co-Produced Marathi show “Satyavaan Savitri” broadcasted on “Zee Marathi”
Expansion commenced with shows for existing and new channels “Pyaar Ka Pehla Adhyaya:
2023 Shiv Shakti” broadcasted on “Zee TV”, “Pukaar – Dil Se Dil Tak” broadcasted on “Sony TV”
Production of Show “Suman Indori” broadcasted on “Colors TV”.
2024 Conversion of company from “Studio LSD Private Limited” to “Studio LSD Limited”
Production of Show “Jamai Number 1” broadcasted on “Zee TV”.
Achieved a turnover exceeding 100 Crore.
Radha Mohan has emerged as one of the longest-running shows of our production.
Production of Show “Rishto se Bandhi Gauri” broadcasted on “Sun Neo”.
Production of Show “Tumm Se Tumm Tak” broadcasted on “Zee TV”.
2025 Production of Songs Viral Ishq, Tere Bina and Dhun.
* The year has been taken as per executed agreements and MOU.
(The remainder of this page has intentionally been left blank)
132 | Pa geOUR SERVICES
Our company is a production house specialised in creating
compelling television content across various genres. With a
dedicated team of creative professionals and advanced
production facilities, we offer a comprehensive range of
services tailored to meet the diverse needs of broadcasters and
streaming platforms. Our list of services includes the following
broad range of services:
1. Concept Development:
We develop original and new concepts for television shows, tailored to captivate modern audiences while
respecting traditional storytelling roots. Our team collaborates closely with clients to craft engaging narratives that
resonate across demographics.
2. Scriptwriting and Screenplay Development:
Our scriptwriters and screenwriters bring stories to life with meticulous attention to detail and narrative depth.
From initial drafts to final scripts, we ensure that every aspect of the story aligns with our client's vision and
audience expectations.
3. Line Production:
We manage all aspects of production with efficiency and precision. From casting and location scouting to set
design and filming, we oversee the entire production process to ensure seamless execution and production values.
4. Post-Production Services:
We offer comprehensive post-production services, including editing, sound design, visual effects, and color
grading. Our facilities and experienced technicians ensure that the final product meets standards of quality and
creativity.
5. Distribution and Marketing Support:
The company assists in the distribution and marketing of television content, leveraging our industry connections
and expertise to maximize reach and viewership. We collaborate closely with broadcasters and streaming platforms
to optimize the exposure and success of each project.
6. Customized Solutions:
Every project is unique, and we pride ourselves on offering customized solutions that meet the specific
requirements and objectives of our clients. Whether it's a drama series, reality show, or special event programming,
the company delivers tailored services that exceed expectations.
(The remainder of this page has intentionally been left blank)
133 | Pa geBUSINESS MODEL
Our company operates on a strategic business model
designed to innovate in content creation while ensuring
sustainable growth and profitability. Our model is
characterized by a focus on creativity, efficiency, and
adaptation to industry trends, enabling us to deliver
compelling television content and maximize stakeholder
value.
To ensure that we have a diverse range of concepts to offer
our clients, we have a pool of talented creative directors and
writers who are constantly working on developing new
ideas for shows. The broadcasters / platforms give us a
contract to produce the show based on a budget that we
present to them once they approve the concept.
Our Company’s industry operates under two distinct business models or combination of both: the Commission-
Based Structure and the Intellectual Property (IP) Ownership Model. These models define the way our
company develop, produce, and monetize content, ensuring sustainable revenue streams and long-term growth.
1. Commission-Based Structure
The Commission-Based Model is the method of content production, wherein broadcasters or streaming platforms
commission our company to produce content. Under this model:
➢ The broadcaster provides a contract to our company for producing a content based on a pre-approved
concept.
➢ Our company presents a budget, which includes costs related to script writing, casting, location hiring,
set designing, shooting, production and post-production.
➢ Once approved, the content is produced as per the agreed timeline, and our company receives a pre-
determined per-episode payment from the broadcaster.
➢ The Intellectual Property Rights (IPR) remain with the broadcaster, meaning that our company does not
retain ownership of the content.
➢ Revenue in this model is fixed.
2. IP Ownership Model
The IP Ownership Model is a method creating original content where our company retains full ownership of
Intellectual Property Rights (IPR). Under this model:
➢ Our company develops and produces content independently, without upfront commissioning from
broadcasters.
➢ The content is then licensed, syndicated, or sold to broadcasters, streaming platforms, and international
distributors, generating multiple revenue streams.
➢ Revenue is earned through multiple channels, including:
• Licensing & Syndication: Selling broadcasting and distribution rights for TV and digital platforms.
• Merchandising & Brand Collaborations: Monetizing characters, themes, and music through
brand partnerships.
134 | Pa ge• Digital Monetization: Earning from YouTube, OTT platforms, and music streaming services.
This model requires higher initial investment but offers long-term revenue potential through content
monetization.
Our company during the period of last three years and stub period has primarily operated under a commission-
based model. The company is now actively exploring the expansion into the IP Ownership Model. Our company
has already initiated steps in this direction by developing and producing its own songs (three songs already created
post filing of the DRHP).
By expanding into IP ownership, our company aims to enhance profitability, build long-term financial stability,
and establish a strong presence in the evolving digital entertainment landscape.
Key Elements of Our Business Model:
1. Content Innovation and Development:
At the core of our business model is the continuous innovation and development of diverse and engaging television
content. We prioritize originality and creativity in concept development, ensuring that our shows stand out in a
competitive market.
2. Content Registration and Channel Partnership:
Once a concept is developed, the title is registered to protect the unique idea. We then pitch this registered concept
to potential broadcast partners across multiple channels. The subsequent negotiation process covers both
commercial terms and aspects related to the storyline and overall vision. Upon successful completion of these
discussions, a contract is signed, and line production commences, adhering to the targeted air date to ensure timely
delivery
3. Strategic Partnerships and Collaborations:
We foster strategic partnerships and collaborations with talented artists, scriptwriters, and industry professionals.
These partnerships enhance our creative capabilities and expand our network, facilitating the production of quality
content across genres.
4. Revenue Generation Strategies:
Our company primarily generates revenue through production contracts with broadcasters and streaming
platforms. Our Company produces television content that is commissioned by broadcasters, who retain the rights
to telecast the shows on their respective platforms, including TV and OTT. The revenue is earned through a pre-
agreed per-episode production fee as per the terms of the contract.
Additionally, our Company is in the process of expanding its business model by exploring IP-owned content. As
part of this expansion, our Company has already produced songs and intends to explore new revenue opportunities
in this segment.
5. Cost Management and Operational Efficiency:
Efficient cost management is integral to our business model. We optimize production costs through strategic
planning, resource allocation, and the utilization of in-house production infrastructure taken on lease from third
parties exclusively for ourselves. This approach enables us to maintain competitive pricing while delivering
quality content.
6. Audience Engagement and Market Responsiveness:
We prioritize audience engagement and responsiveness to market dynamics. Through market research and
audience feedback analysis, we tailor our content offerings to meet viewer preferences and anticipate future trends,
thereby enhancing viewer satisfaction and loyalty.
135 | Pa ge7. Technology Integration and Innovation:
Our company embraces technological advancements in content production and distribution. We invest in modern
equipment and digital platforms to enhance efficiency, creativity, and reach. This commitment to innovation
ensures that we remain at the forefront of industry trends and technological developments.
8. Sustainability and Long-term Growth:
Our business model emphasizes sustainability and long-term growth. We strive to build enduring relationships
with stakeholders, uphold ethical standards in our operations, and contribute positively to the cultural and
economic landscape of the television industry.
KEY BUSINESS PROCESS
Broadcasting
Content Production
Budget Agreement
Content Approval
ChannelPartnership
Title Registration
Ideation
Our business procedures are segmented into distinct phases, comprising several discernible stages:
Content Idea:
o Development of Content Idea:
o The company has the strategic partnerships, collaborations and networking with talented scriptwriters and
storytellers, authors, publishers and professionals.
o These partnerships facilitates the production of quality content across genres.
Content/Title Registration:
o Securing the proprietary rights for the content created or developed.
Engage with potential clients:
o Initiating Contact and Pitching New Show Concepts:
o The company proactively reaches out to broadcasters and streaming platforms to present innovative show
concepts.
136 | Pa geo Activities include scheduling meetings, preparing pitch decks, and highlighting the unique aspects and audience
appeal of each concept.
o Objective is to secure interest and commitment from the client for further discussions and content evaluation.
Content Approval:
o Upon positive feedback and interest from the broadcaster, we refine the concept based on initial discussions and
client preferences.
o Detailed negotiations ensue regarding the storyline, target audience, episode format, and creative direction.
o Agreement is reached on the final concept, and formal approval is obtained from the client
Budget Agreement:
o Simultaneously, the company and the client negotiate a per-episode budget that aligns with production
requirements, quality expectations, and financial feasibility.
o Terms include cost breakdowns for casting, locations, set design, equipment, crew, and post-production services.
o Agreement ensures transparency and mutual understanding of financial commitments throughout the production
phase.
Content production:
Optimized Production Planning:
o The company meticulously plans and executes production activities within the agreed budget and timeline.
o Strategies include efficient resource allocation, scheduling, and production management to maximize
profitability while maintaining production quality.
o Continuous monitoring and adjustments ensure adherence to budgetary constraints and creative objectives.
Broadcasting:
Broadcasting Process:
o Upon completion of initial episodes, the broadcaster airs the episodes as scheduled.
o The company coordinates with the client to ensure seamless integration of the produced content into the
broadcaster's programming schedule.
Payment processing:
Final Payment Release:
o After episodes are telecasted and in accordance with contractual terms, the client releases the final payment to
us.
o Payment covers the agreed-upon fees for production services rendered and adherence to quality standards.
(The remainder of this page has intentionally been left blank)
137 | Pa geOUR FINANCIAL PERFORMANCE
Table set forth below are certain key operational and financial metrics for the periods indicated:
(₹ in lakhs)
Particulars
As at
As at March As at March
March 31,
31, 2025 31, 2024
2023
Revenue from Operations (in ₹) 10,447.81 10,247.54 4,667.69
Earnings before Interest, Depreciation, tax and amortization 1,551.34 1,482.19 374.08
(EBITDA) (in ₹)
EBITDA Margin (%) 14.85% 14.46% 8.01%
Profit after Tax (PAT) (in ₹) 1,167.00 1,090.37 279.50
PAT Margin (%) 11.17% 10.64% 5.99%
Debt to Equity Ratio NA NA 0.01
Return on Capital Employed (RoCE) (%) 57.29% 92.44% 74.29%
Return on Equity (RoE) (%) 53.78% 104.71% 78.42%
OUR TOP ONE AND TOP FIVE CUSTOMERS
As on the date of this Red Herring Prospectus, the company derives 100% of revenue from the top one and top
five customers.
The details of contribution by our top 1 and top 5 Customers to our revenue is given below:
(Amount in ‘lakhs, except %)
Revenue from Operations FY 2025 % of FY 2024 % of FY 2023 % of
Revenue Revenue Revenue
Top 1 Customer 6,086.92 58.23% 10,247.54 100% 4,329.80 92.76%
Top 5 Customers 9,724.99 93.03% 10,247.54 100% 4,667.68 100%
OUR COMPETITIVE STRENGTHS
✓ Creative Quality
One of our core competitive strengths lies in its innovative and captivating storytelling. Our company consistently
develops original and compelling content across various genres, resonating deeply with audiences and setting it
apart from competitors.
✓ Comprehensive Production Capabilities
The company manages the entire production process in-house, from concept development and pre-production
planning to post-production and final delivery. This integrated approach allows for greater control over quality,
timelines, and budget management, distinguishing it from competitors who may outsource some production
phases.
✓ Adaptability and Innovation
The company embraces technological advancements and market trends, integrating new technologies like VR,
AR, and AI into its productions. This adaptability fosters innovation in storytelling and production techniques.
✓ Diverse Content Portfolio
We produce a diverse range of content, including episodic dramas, reality shows, and special event programming.
This diversity not only caters to varied audience preferences but also mitigates risks associated with fluctuations
in genre popularity or viewer demographics.
138 | Pa ge✓ Strategic Partnerships
Collaborations with renowned artists, celebrities, and production houses enhance our creative capabilities and
market reach. These partnerships strengthen its competitive position by expanding audience appeal and leveraging
shared expertise.
✓ Strong Industry Reputation
With a track record of successful productions and longstanding relationships with major broadcasters and
streaming platforms, the company enjoys a strong industry reputation. This reputation not only attracts top-tier
talent but also secures lucrative production contracts and distribution opportunities.
✓ A well-regarded reputation within the Industry
With a track record of successful productions and longstanding relationships with major broadcasters and
streaming platforms, our company enjoys a well-regarded reputation within the industry. This reputation not only
attracts top-tier talent but also secures lucrative production contracts and distribution opportunities.
OUR BUSINESS STRATEGIES
1. Differentiation through Creative Excellence:
Our company differentiate itself by focusing on delivering creative and quality content fostering a culture of
innovation and creativity.
2. Technology and Innovation:
The company believes staying at the forefront of technological advancements in media production can give a
competitive edge therefore uses advanced VFX and AI or immersive video technologies to offer clients innovative
and engaging content solutions.
3. Audience-Centric Approach:
Understanding and meeting the specific needs of audience is crucial. The company tailor its services and
production processes to ensure audience satisfaction.
4. Brand Building and Marketing:
Developing a strong brand identity and actively promoting it within the industry helps us in attracting new clients
and talent. This includes showcasing past work, participating in industry events, and leveraging social media and
digital marketing channels.
5. Sustainability and Ethics:
Incorporating sustainable practices and ethical considerations into operations can enhance company’s reputation
and appeal to socially conscious clients. This might include using eco-friendly production methods, promoting
diversity and inclusion, or supporting community initiatives.
6. Continuous Learning and Adaptation
The media production industry is constantly evolving. We encourage continuous learning among our team
members, staying updated on industry trends, and are prepared to adapt its strategies and offerings accordingly.
(The remainder of this page has intentionally been left blank)
139 | Pa ge7.Expansion into digital platforms
As part of growth strategy, the Company aims to strengthen its presence in the digital content ecosystem by
leveraging modern distribution models and monetization avenues. The key strategies for expansion into digital
platforms include:
Expanding from commissioned content
production to developing and retaining IP rights
over original content.
Creating a diversified content library that can be
Developing and Owning Intellectual Property (IP)
monetized across multiple digital platforms.
Producing exclusive content tailored for digital
consumption, including web series, short-form
videos, and music content.
Partnering with leading OTT platforms for direct-
to-digital releases, bypassing traditional
broadcasting models.
Direct-to-Digital Releases & Partnerships with Exploring revenue-sharing arrangements for
OTT Platforms streaming rights instead of outright content sales.
Identifying niche content segments (regional,
genre-based, or premium content) to create a
strong foothold in the digital space.
Developing and distributing original music
content across digital streaming platforms like
Spotify, Apple Music, YouTube Music, and
others.
Leveraging YouTube and social media platforms
Expansion into the Music Business
for music video distribution and audience
engagement.
Exploring licensing opportunities for music IPs,
and commercial synchronization with
broadcasters and streaming platforms
Licensing content for international distribution to
streaming platforms and digital networks.
Monetization through Licensing & Syndication Syndicating content across multiple digital
platforms to maximize reach and revenue
potential.
Exploring hybrid monetization models such as
SVOD (Subscription Video on Demand) and
Exploring Subscription-Based and Ad-Supported
AVOD (Ad-Supported Video on Demand). For
Models
instance, Earn Through ad revenue, channel
memberships and super chats on You tube
Partnering with digital aggregators for bundled
content offerings.
(The remainder of this page has intentionally been left blank)
140 | Pa geSWOT ANALYSIS
Strengths Weakness
• Dependency on Broadcasters/Platforms(1)
• Experienced management and team with industry
•
expertise*
• Comprehensive Production Capabilities**
• Diverse Content Portfolio**
Opportunities*** Threats
• Expansion into Digital Platforms • Regulatory compliance and litigation risk can cause
business disruptions and increase in compliance costs.(2)
• Competitive risks from established players and new
entrants with better pricing power (3)
• Changing Viewer Preferences(4)
* For details, please refer "Our Management and “Our Promoter & Promoter Group” chapter respectively on
page no. 169 and 188 of this Red Herring Prospectus.
** For details, please refer “Our Competitive Strengths”-under this chapter on page 138 of this this Red Herring
Prospectus.
*** For details, please refer “Our Business Strategies”- under this chapter on page 139 of this this Red Herring
Prospectus.
(1) Please refer risk factor no. 07 under section “Risk Factors” respectively on page no. 36 of this Red Herring
Prospectus
(2) Please refer risk factor no. 41 under section “Risk Factors” respectively on page no. 47 of this Red Herring
Prospectus
(3) Please refer risk factor no. 18 under section “Risk Factors” respectively on page no. 40 of this Red Herring
Prospectus
(4) Please refer risk factor no. 03 under section “Risk Factors” respectively on page no. 34 of this Red Herring
Prospectus
CAPACITY AND CAPACITY UTILIZATION
As on the date of this prospectus the company is into service industry and hence there is no capacity installed and
capacity utilization.
INFORMATION TECHNOLOGY
1. Website & Email and Communication Systems:
We use an email system with our own domain name from Godaddy and Gsuits for internal and external
communication. It is integrated with calendar and /collaboration tools to ensure efficient communication and
scheduling. Key Features: Email, calendar, video conferencing, and instant messaging.
(The remainder of this page has intentionally been left blank)
141 | Pa ge2. Film Cameras and Digital Cinematography:
Our company utilizes latest digital cameras for filming. These cameras provide high-resolution imagery and
advanced features such as 4K resolution, high dynamic range (HDR), and colour accuracy. Our company keeps
on experimenting with new age cameras and upgrading itself with the latest technology. As part of our Company’s
strategic decision, our company does not own film cameras or post-production software / equipments. Given the
rapid advancements in technology, our Company follows an asset-light approach by renting high-end cameras and
outsourcing post-production services. This ensures that our company has access to the latest equipment and
cutting-edge technology without the burden of ownership, allowing for greater flexibility and cost efficiency. Our
company does not depend on anyone supplier for film cameras or post-production software/equipments. Multiple
vendors are engaged, ensuring no dependency on any one supplier.
The transition from traditional film to digital cinematography has enabled us to achieve unparalleled visual quality
while also improving the efficiency of the production process.
3. Visual Effects (VFX):
Visual Effects (VFX) are integral part of our productions. The company employs advanced VFX software and
technologies to create stunning visuals that captivate audiences. These tools allow for the seamless integration of
computer-generated imagery (CGI) with live-action footage, enabling the creation of fantastical worlds, realistic
special effects, and complex action sequences. The use of VFX not only enhances storytelling but also provides
greater creative freedom.
4. Editing and Post-Production Software
The editing and post-production phase is crucial in transforming raw footage into a polished final product. Our
company employs software and technicians for video editing, colour grading, sound design, and special effects.
These tools enable editors to craft compelling narratives, enhance visual appeal, and ensure the quality standards.
Our company’s post-production facilities are equipped with adequate workstations and collaborative platforms,
allowing teams to work efficiently and meet tight deadlines.
5. Communication Tools
Effective communication and collaboration are essential in the fast-paced environment of film production. We
uses a range of digital tools to facilitate seamless interaction among team members, both on-site and remotely.
Project management software, video conferencing tools, and collaborative platforms enable efficient coordination,
task tracking, and information sharing. These tools enhance teamwork, ensure alignment on project goals, and
drive successful outcomes.
6. Data Analytics and Business Intelligence
These technologies provide insights into audience preferences, market trends, and performance metrics.
(The remainder of this page has intentionally been left blank)
142 | Pa geSHOWS PRODUCED
(The remainder of this page has intentionally been left blank)
143 | Pa geQUALITY CONTROL
In our company, quality control is integral to our commitment to delivering television content. From the inception
of each project through to its final delivery, we implement rigorous quality control measures to uphold the
standards of production. Our process begins with meticulous pre-production planning, where we scrutinize and
refine show concepts and scripts to ensure they resonate with our audience and adhere to genre expectations.
During the production phase, we meticulously manage casting integrity, set design, and cinematography to capture
the essence of our stories with precision and authenticity. In post-production, our dedicated team focuses on
seamless editing, sound design, and visual effects integration, ensuring that every frame meets our quality
benchmarks. Throughout these stages, internal reviews, testing, and adherence to regulatory standards are
paramount to guaranteeing a flawless viewer experience. By fostering a culture of continuous improvement and
innovation, we remain committed to setting new benchmarks in television production and maintaining our
reputation in quality-driven content creation.
MARKETING STRATEGY
The company’s marketing strategy aims at maximizing audience engagement, enhancing brand visibility, and
driving the success of our television productions. Our approach integrates both traditional and digital marketing
tactics tailored to effectively reach our target demographics and amplify the appeal of our content across various
platforms.
1. Brand Positioning:
• Leading Studio: We aim to become one of the major studios in the entertainment industry.
• Brand Image: We portray as a studio driven by passion for storytelling, leveraging technology and a talented
creative pool.
2. Creating Value Proposition:
• Content Quality: Our company promises content, focusing on engaging and meaningful storytelling.
• Technological Innovation: We emphasize the use of the latest technologies to enhance content production and
viewer engagement.
• Talent Pool: We are inclined to a diverse and skilled pool of actors and scriptwriters, ensuring content delivery.
3. Attracting Broadcasters and audience:
• Broadcasters: Targeting major broadcasters, we aim to attract these partners by delivering content that meets their
quality standards and audience preferences.
• Viewers: While not explicitly mentioned, understanding audience preferences suggests that we are aware of the
demographics and psychographics of their viewers, tailoring content to resonate with them which will help in
creating a better image among the targeted viewers.
4. Distribution Strategy:
• Strategic Partnerships: Forming alliances enables us to expand our reach and distribute content effectively across
various platforms and regions.
• Mass Expansion: We focus on scaling the operations to reach a larger audience base through established
broadcasters.
5. Competitive Advantage
• Quality Differentiation: Differentiating ourselves in the market by focusing on content quality and innovative
approaches which helps in creating competitive advantage and brand value.
• Strategic Alliances: Leveraging partnerships with leading broadcasters to gain a competitive edge in distribution
and market penetration.
144 | Pa geIn conclusion, our marketing strategy revolves around positioning itself as a leader in the industry through
exceptional content, strategic partnerships, technological innovation, and a deep understanding of audience
preferences. By focusing on these elements, they aim to expand our influence and enrich entertainment experience
for their viewers.
COMPETITION
In the competitive landscape of television production, we face competition from various players in the industry
with better financial position, market share, product ranges, human and other resources. We face competition from
both the existing players and new entrants since more and more production houses are coming up as there are no
major entry barriers in the film industry. We also face competition from other segments of entertainment media
including but not limited to television channels, radio, OTT and print. At an overall level, our Company faces
competition from large players and content streaming segments. We believe that our Company’s experience and
understanding of the television industry’s business positions us well to compete with new and existing players in
the Indian media and entertainment sector. Additionally, due to an increase in number of corporate houses
diversifying into production and distribution, along with liberalization of FDI norms in film industry may result in
significant increase in the competition.
COLLABORATIONS/ CONSORTIUMS/ JOINT VENTURES
Except as disclosed in this Red Herring Prospectus and in the normal course of business, we do not have any
Collaboration/Consortiums/ Joint Ventures as on date.
(The remainder of this page has intentionally been left blank)
145 | Pa geIMMOVABLE PROPERTIES
Following are the details of the leasehold/leave & license of properties of our Company:
Owned
Whether Consideration/
/Leased/ Date of
Lessor/Owne Agreeme Lease
Sr. Address of the Actual Rented/ Whether Sale Deed/
r/Licensor nt Rental/License
No. Property Use License Related Agreemen
Name registere Fees (₹ in
d/Facilit t & Period
d lakhs)
y
For 1st term-Rs
Unit No.302,301, 3rd
1.80
Floor,
Ritika Agreement For 2nd term–
Laxmi Mall, Laxmi
Murlidhar Licensed from Rs
Industrial Estate
Watwani and Registered December 1.89 and
1 New Link Road, No Yes
Yash Office 1, 2024 to For 3rd Term-
Andheri
Murlidhar November Rs
West, Mumbai
Watwani 30, 2027 1.98 monthly
400053 –
plus
Maharashtra, India
taxes
Survey No. 33,
Goharshah Agreement
Studio for
Baba Dargah Road, Rented from 10.00/-
Cine Classic show
2 Mashachapada, No No April 01, monthly plus
Studio “Jamai
Kashigaon, 2025 till taxes
no.1”
Mira Road, Thane the notice
401107
Agreement
from July
Appu Pappu Maidan, 21st,2025
Dome Studio for
Film till one 16.00/-
Entertainment “Tumm
3 City, Goregaon East, Facility No No year or monthly plus
Private Se Tumm
Mumbai- 400065, terminatio taxes
Limited Tak”
Maharashtra, India n
whichever
is earlier
(The remainder of this page has intentionally been left blank)
146 | Pa geUTILITIES AND INFRASTRUCTURE FACILITIES
Registered Office:
Unit No. 302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate, New Link Road, Andheri West, Andheri,
Mumbai, Mumbai, Maharashtra, India, 400053. Our office is furnished with essential technological infrastructure,
including computer systems, communication equipment, server, software, uninterrupted power supply, internet
connectivity, and other amenities necessary to facilitate requisite business operations.
Studios:
Studio for “Jamai no. 1” at Survey No. 33, Goharshah Baba Dargah Road, Mashachapada, Kashigaon, Mira Road,
Thane 401107 and Studio for “Suman Indori” at Appu Pappu Maidan, Film City, Goregaon East, Mumbai-
400065, Maharashtra, India. Our studios are equipped with essential infrastructure facilities including internet
connectivity, power supply and other amenities necessary to facilitate requisite business operations.
Power and Electricity
• Registered Office is situated at Unit No. 302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate, New
Link Road, Andheri West, Andheri, Mumbai, Mumbai, Maharashtra, India, 400053:
Our company meets its power requirements at the registered office from Adani Electricity and the same is
sufficient for day-to-day functioning.
• Studio for Jamai no. 1 at Survey No. 33, Goharshah Baba Dargah Road, Mashachapada, Kashigaon, Mira
Road, Thane 401107:
Our company meets its power requirements at its studios from Adani Electricity and the same is sufficient for
day-to-day functioning.
• Studio for Suman Indori at Appu Pappu Maidan, Film City, Goregaon East, Mumbai- 400065,
Maharashtra, India:
The land is owned by Maharashtra Film, Stage & Cultural Development Corporation Limited. Our Company
receives electricity invoices from the facility provider, based on meter readings, and accordingly make payments.
As a result, we do not receive direct electricity bills from the utility provider.
Water
Our registered office and studio premises have adequate water supply arrangements to meet the requirements for
human consumption. These needs are being sufficiently met at the existing locations.
(The remainder of this page has intentionally been left blank)
147 | Pa geINTELLECTUAL PROPERTY RIGHTS
Our intellectual property rights are important to our business. As on the date of this Prospectus, we have registered
our domain name ‘www.studiolsd.in’. We have also made an application under Trademark Registry Act for
registering the logo of our Company and possess one Trademark, details of which given below:
Trademark Trademark Registration Class Date of Application no.
Type Status Application
Device mark Registered* 41 November 26, 3643874
2017
Device mark Application 41 November 23, 6722848
made 2024
(Current status:
Formalities Chk
Pass)
Application
Device mark made 41 March 24, 2025 6921204
(Current status:
Formalities Chk
Pass)
*Our company has stopped using the said registered trademark pursuant to change in name.
HUMAN RESOURCE
Our work force is a critical factor in maintaining quality and longevity, which strengthen our competitive position.
We undertake periodic need-based recruitment to maintain the size and skill set of our workforce, which may
otherwise decline as a result of attrition and retirement of employees.
As on date of this Red Herring Prospectus, we have 16 permanent employees. Further, as of the date of this Red
Herring Prospectus, we have not experienced any work stoppages and believe our employee relations are good.
We train our employees on a regular basis to increase the level of operational excellence, improve productivity
and maintain compliance standards on quality and safety.
We believe that our ability to maintain growth depends to a large extent on our strength in attracting, training,
motivating and retaining employees.
The attrition rate for employees who are on our Company's payroll has been nil for the last three financial years.
Our Company has retained all its payroll employees during this period.
The following table sets forth a breakdown of our employees by department:
Particulars No. of Employees
Executive Directors 02
Key Managerial Person (other than executive directors) 02
Head of Departments 04
Accounts department excluding HOD 02
Other Staff (including admin, finance, etc.) 06
Total 16
148 | Pa geOur Employee Benefits Expenses as a % of our Revenue are as follows:
(₹ in lakhs)
Particulars March 31,2025 March 31, 2024 March 31, 2023
Employee Benefit Expenses 485.68 485.21 186.28
Total Revenue 10,500.70 10,249.48 4,671.22
% of Total Revenue 4.62% 4.73% 3.99%
For the construction of our sets and production facilities, we engage workers purely on a contractual basis. The
contract labour license is obtained either by us or through the underlying service provider, depending on the
agreement, from the concerned authority in the respective state where the sets are being constructed. This
arrangement minimizes the administrative burden of managing daily labour operations and ensures we have access
to manpower as per our specific production requirements. We procure these vendor services on a contractual basis,
considering factors such as location, scale, and duration of the production.
For details, please refer "Key Regulations and Policies" chapter on page no. 152 of this Red Herring Prospectus.
RISK MANAGEMENT
At Studio LSD Limited, Risk Management is an integral part of our operational strategy, aimed at identifying,
assessing, and mitigating potential risks that could impact our business objectives. We rigorously identify various
risks across our operations, including content reception, financial fluctuations, operational disruptions, market
shifts, and legal compliance issues. Through thorough assessment, we prioritize risks based on their potential
impact and likelihood, allowing us to focus resources on high-priority areas. Our mitigation strategies include
diversifying our content portfolio, implementing stringent financial controls, enhancing operational resilience,
staying informed about market trends, and ensuring compliance with regulatory requirements. Continuous
monitoring and review of our risk management efforts enable us to adapt swiftly to changing circumstances,
fostering a proactive risk-aware culture within our organization. By effectively managing risks, we strive to
safeguard our operations, maintain stakeholder confidence, and sustain long-term success in the competitive
television production industry.
EXPORT AND EXPORT OBLIGATIONS
As on the date of filing of this Red Herring Prospectus, our Company does not export and also does not have any
export obligation.
CORPORATE SOCIAL RESPONSIBILITY
Our Board has constituted the Corporate Social Responsibility Committee on October 4, 2024, in accordance with
Section 135 of the Companies Act, 2013 of the Companies Act, 2013. Till FY 2023 – 2024, CSR provisions were
not applicable for our company. For further information, please see the chapter on "Our Management" on page
169 of this Red Herring Prospectus.
We have adopted a corporate social responsibility (“CSR”) policy in compliance with the requirements of the
Companies Act, 2013. Our CSR policy requires us to focus on initiatives relating to clean energy promotion,
health, education, women empowerment, and childcare and environment protection. In the past we have
undertaken initiatives to provide skill training to youths belonging to needy and deprived backgrounds. We have
also undertaken initiatives for the empowerment of tribal and rural communities with natural resources restored,
developed and expanded in the selected project areas.
The table below sets out our corporate social responsibility expense incurred during the Financial Year ended
March 31, 2025, March 31, 2024, and March 31, 2023:
149 | Pa ge(₹ in lakhs)
Particulars March 31,2025 March 31, 2024 March 31, 2023
Corporate social responsibility expense (CSR 12.82 NA NA
Spent)
Amount unspent, if any NIL NA NA
Nature of CSR activities Others NA NA
AWARDS & RECOGNITIONS
S.No. Category Show Awards Given By Year
Indian Television Academy
1 Best Director Bahu Begum 2019
Awards
Pyaar Ka Pehla Naam Radha
2 Favourite Nayi Jodi Zee Rishtey Awards 2022
Mohan
3 Favourite Kutumb Rabb Se Hai Dua Zee Rishtey Awards 2024
Pyaar Ka Pehla Adhyaya-
4 Social Swagger Zee Rishtey Awards 2024
ShivShakti
5 Favourite Nayi Jodi Rabb Se Hai Dua Zee Rishtey Awards 2024
Pyaar Ka Pehla Naam- Radha
6 Favourite Kirdaar Male Zee Rishtey Awards 2024
Mohan
7 Director Rabb Se Hai Dua Zee Rishtey Awards 2024
(The remainder of this page has intentionally been left blank)
150 | Pa geINSURANCE
As on the date of filing of this Red Herring Prospectus, we have following insurance policies active in our name:
S. No. Insurer Type of Policy Policy number Description of Validity Period Sum Insured (₹ in Premium amount (₹
Project/ Asset lakhs”) in lakhs”)
insured
1. The New India Assurance Film Insurance Policy 14200046242800000 Title: Jamaai From 127.50 0.84
Co. Ltd 275 Number 1 06/11/2024
Category to
Tv Show 05/11/2025
2. The New India Assurance Personal Accident 14200042240100001 Title: Jamaai From 350.00 0.16
Co. Ltd. Insurance 061 Number 1 06/11/2024
Category to
Tv Show 05/11/2025
3. ICICI Lombard Car Insurance 3001/O/MG- Car From 18/11/2024 35.50 0.55
19827325/00/000 Gloster-Savvy to
RDE 7STR 17-11-2025
4. The New India Assurance Film Insurance Policy 14200046252800000 Title: Tumm Se From 11/04/2025 166.00 1.06
Co. Ltd 018 Tumm Tak to 10/04/2026
5. Manipal Cigna Health Group Personal 208300005682/00/00 Title: Tumm Se From 11/04/2025 500.00 0.29
Insurance Company Accident Tumm Tak to 10/04/2026
Limited
There has been no instances in the past where our claim had exceeded the insurance coverage. For details regarding our past claims vis-s-vis our insurance
policies, please refer RF 15 on page 39 of the section “Risk Factors” of the DRHP.
151 | Pa geKEY REGULATIONS AND POLICIES
LAWS IN RELATION TO OUR BUSINESS
The Micro, Small and Medium Enterprises Development Act, 2006
The Micro, Small, and Medium Enterprises Development Act, 2006 (“MSMED Act”) was enacted to classify
and regulate entities falling within the categories of micro, small, and medium enterprises. This act promotes and
supports the growth of these enterprises by providing a legal framework for various schemes and policies designed
to assist them. The MSMED Act mandates the entities falling under its purview to obtain registration certificate
from applicable authorities to enable them to utilise the benefits under the said act. One of the key provisions is
the requirement for timely payments to registered MSMEs. In case of delayed payments, this act entitles these
enterprises to claim interest on the overdue amount. The MSMED Act has established Micro and Small Enterprises
Facilitation Council which deals with issues faced by micro and small enterprises while realising their payments.
Additionally, the MSMED Act outlines penalties for non-compliance with its provisions, ensuring that both the
rights and responsibilities of micro, small, and medium enterprises are upheld.
The Copyright Act, 1957
The Copyright Act, 1957 grants authors and creators of original literary, dramatic, musical, and artistic works,
along with cinematograph films and sound recordings, the exclusive right to reproduce, distribute, perform, and
communicate their works to the public. This Act establishes the rights of the copyright owner, defines what
constitutes infringement, and provides for civil remedies and criminal penalties against unauthorized use or
reproduction of copyrighted material. This Act also includes provisions for compulsory licensing, fair dealing and
the term of protection for different categories of works. This Act has been amended several times to align with
international treaties and to address new challenges, such as digital reproduction and dissemination, ensuring
comprehensive protection of copyright in the evolving landscape of creative and intellectual property.
The Performing Animals (Registration) Rules, 2001
The Performing Animals (Registration) Rules, 2001 framed under the Prevention of Cruelty to Animals Act, 1960,
regulate the training and exhibition of animals in performances such as films, television shows, and circuses.
These rules require that any individual or organization intending to use animals for performances must first
register with the Animal Welfare Board of India (AWBI). The application process involves providing detailed
information about the animals, the type of performance, and steps taken to ensure their humane treatment. The
AWBI oversees compliance through inspections to ensure that no cruelty or harm is inflicted on the animals during
training, filming, or live performances.
The Cinematograph Act, 1952
The Cinematograph Act, 1952 was enacted to regulate the exhibition of films in India and to ensure that films are
certified based on their suitability for public viewing. This Act provides for the establishment of the Central Board
of Film Certification (CBFC), which is responsible for certifying films before they are exhibited publicly. The
CBFC ensures that films conform to standards of public decency, morality, and national security, and it has the
authority to demand cuts, edits, or even ban a film if necessary. This Act also allows the CBFC to classify films
into categories such as “U” for unrestricted public exhibition, “A” for restricted to adult audiences, and “UA” for
parental guidance. This Act provides a mechanism through which filmmakers may challenge CBFC’s decisions
and also outlines penalties for violating the certification requirements, which include fines and imprisonment for
those who exhibit uncertified films.
152 | Pa geThe Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and
Commerce, Production, Supply, and Distribution) Rules, 2004
The Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and
Commerce, Production, Supply and Distribution) Rules, 2004 are established under the provisions of the
Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade And Commerce
Production Supply and Distribution) Act, 2003. These rules object is to reduce tobacco consumption by regulating
its promotion and educating the public about its health risks. In 2012, these rules were amended to specifically
address the depiction of smoking in films and television. The amendment mandates that any smoking scene must
display a static warning, such as "Smoking causes cancer" or "Smoking kills," for the duration of the scene.
Additionally, anti-tobacco disclaimers and a 30-second health spot must be shown at the beginning and during the
intermission of films or television shows that portray smoking.
The Trade Marks Act, 1999
The Trade Marks Act was enacted for the application and registration of trademarks in India. The purpose of this
Act is to register trademarks applied for in India and to provide for better protection of trademark for goods and
services and also to prevent use of fraudulent marks. Application for the registration of trademarks has to be made
to trademark registry by any person or persons claiming to be the proprietor of a trademark. This Act prohibits
any registration of trademarks which are identical/similar to other trademarks or commonly used name of chemical
compound among others. It also provides for penalties for falsifying and falsely applying trademarks and using
them to cause confusion among the public. This Act provides for civil remedies in the event of infringement of
registered trademarks or for passing off, including injunction, damages, account of profits or delivery-up of
infringing labels and marks for destruction or erasure.
The Information Technology Act, 2000 and Information Technology (Reasonable Security Practices and
Procedures and Sensitive Personal Data or Information) Rules, 2011
This Act was enacted to redress issues in relation to authentication of digital or electronic signature and use of
such signatures, legal recognition of records and audit of documents in electronic form. This Act also levies
damages on any unauthorised access of any computer, computer system or computer network or fails to maintain
the books of accounts or records in an electronic form under this Act of any other rule or regulations.
The Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or
Information) Rules, 2011 provides framework for the entities dealing with information which is sensitive personal
data. As per Rule 3, a sensitive personal data consists of password, financial information such as bank account or
credit card or debit card or other payment instrument details; physical, physiological and mental health condition;
sexual orientation; medical records and history; biometric information, any detail relating to the above clause as
provided to body corporate for providing services and any of the information received under above clause by body
corporate for processing, stored or processed under lawful contract or otherwise, provided that any information
that is freely available or accessible in public domain or furnished under the Right to Information Act, 2005 or
any other law for the time being in force shall not be regarded as sensitive personal data or information for the
purposes of these rules. The said rule mandates the body corporates to have a privacy policy for handling of or
dealing in personal information including sensitive personal data or information and ensures that the same are
available for view by such providers of information who has provided such information under lawful contract and
such privacy policy shall also be made available at the website of such body corporate.
The Digital Personal Data Protection Act, 2023
The Digital Personal Data Protection Act, 2023 is enacted for safeguarding individual’s personal data in the digital
realm. It addresses issues such as data collection, storage, processing, and sharing by companies and organizations
153 | Pa gethat operate online. This Act mandates that a person’s data must be used only for the purposes for which such data
was collected and in event of any misuse of such data, this Act also imposes heavy fines on the person breaching
such provisions. This Act will be applicable to all the individuals dealing in digital personal data once it has been
notified on the official gazette.
LABOUR LAWS
The Employees’ Provident Funds and Miscellaneous Provisions Act, 1952
The Employees’ Provident Funds and Miscellaneous Provisions Act, 1952 was enacted to provide social security
and retirement benefits to employees. This Act is applicable to every establishment which is a factory engaged in
any industry specified in Schedule I of this Act and in which twenty or more persons are employed, and to any
other establishment employing twenty or more persons or class of such establishments which the Central
Government may, by notification in the Official Gazette, specify in this behalf, provident that the Central
Government may, after giving not less than two months’ notice of its intention so to do, by notification in the
Official Gazette, apply the provisions of this Act to any establishment employing such number of persons less
than twenty as may be specified in the notification. Under this Act, employer and employee contribute a certain
amount of money every month which serves as the retirement savings fund. This Act also protects such funds to
be attached by a decree or order of any court.
The Maternity Benefit Act, 1961
The Maternity Benefit Act was enacted to protect the employment and health of working women during their
pregnancy and childbirth. It ensures that pregnant women are provided with certain benefits such paid leave and
safeguards in the workplace. As per this Act, any woman employed in an establishment and entitled to maternity
benefit, may give notice in writing to her employer, stating that her maternity benefit and any other amount to
which she may be entitled under this act, may be paid to her or to such person as she may nominate in the notice
and that she will not work in any establishment during the period for which she receives maternity benefit.
The Payment of Gratuity Act, 1972
Payment of Gratuity Act, 1972 was enacted to provide the employees who have been continuous service of an
employer for more than five years, shall be eligible to receive gratuity from their employer. This Act also provides
the method of calculation of the gratuity amount and redressal mechanism for the recovery of gratuity in the event
such amount is not settled by the employer. This Act has provided a protection to the gratuity amount to be
attached by any order or decree of any court.
The Sexual Harassment of Women at Workplace (Prevention, Prohibition and Redressal) Act, 2013
The Sexual Harassment of Women at Workplace (Prevention, Prohibition and Redressal) Act, 2013 was enacted
for the prevention and redressal of rapidly rising complaints of sexual harassment of women in workplace. This
Act provides provision of establishment of committee known as Internal Complaints Committee by the employer
and Local Complaints Committee by the district officer to deal with issues in relation to sexual harassment of
women at the workplace. This Act also mandates that the information such as identity and addresses of the
aggrieved woman, respondent and witnesses, any information relating to conciliation and inquiry proceedings,
recommendations of the Internal Committee or the Local Committee shall be kept confidential at all times.
154 | Pa geThe Indecent Representation of Women (Prohibition) Act, 1986
The Indecent Representation of Women (Prohibition) Act, 1986 prohibits indecent representation of women
through advertisements, publications, writings, paintings, figures or in any other manner. It states that no person
shall publish or release any advertisements involving an obscene portrayal of women. Any person who
contravenes the provisions of this Act shall be punished with imprisonment and fine.
The Child and Adolescent Labour (Prohibition and Regulation) Act, 1986
The Child and Adolescent Labour (Prohibition and Regulation) Act, 1986 was enacted to regulate the working
conditions of adolescents and to prohibit the employment of children in any occupation and process. However,
this Act also provides exceptions wherein children can be employed upon the fulfilment of certain condition set
out in this Act. This Act also mandates the establishment of mechanisms for the enforcement and monitoring of
its provisions, including the appointment of inspectors to inspect workplaces and enforce compliance with the
law.
The Employee's Compensation Act, 1923
The Employee's Compensation Act, 1923, was enacted to provide compensation to workers and their dependents
in cases of employment-related injuries, accidents, or occupational diseases. This Act safeguards the financial
security for the workers and their families in the event of disablement or death arising out of and in the course of
employment. This Act also lays down the process of redressal of any complaints by the workers in relation to the
payment of any compensation.
The Employees’ State Insurance Act, 1948
The Employees’ State Insurance Act, 1948 was enacted to provide benefits in relation to health and welfare in the
form insurance to the employees employed by the factories/establishments covered under this act. This act requires
all the employees of the factories/establishments to which this act applies to be insured to the manner provided
there under. The employer and employees of factories/establishments, both are required to make contribution to
the fund. The returns of the contribution made is required to be filed with the Employee State Insurance
Corporation set up under this act.
The Payment of Wages Act, 1936
The Payment of Wages Act, 1936 was enacted to regulate the timely and complete payment of wages to employees
and to prevent unauthorized deductions. This Act applies to employees earning below a specified wage limit and
mandates that wages be paid on time. It outlines permissible deductions such as fines, absence from duty, and
advances, ensuring that employees are not unjustly deprived of their earnings. This Act also provides mechanisms
for employees to claim unpaid wages and empowers authorities to hear and resolve wage-related disputes. Its
primary aim is to protect workers from exploitation and ensure financial stability through regular and full payment
of wages.
The Contract Labour (Regulation and Abolition) Act, 1970
The Contract Labour (Regulation and Abolition) Act, 1970 was enacted to protect and regulate the interests of
contract labours and instructing establishments to register themselves by applying to the registering authority and
procuring license from such authority. This Act applies to every establishment employing fifty or more workmen
in the State of Maharashtra. To uphold the well-being and health of contract labourers, this Act mandates specific
155 | Pa geresponsibilities for contractors regarding the provision of canteens, rest areas, drinking water, sanitation facilities,
first aid, among other amenities, as well as ensuring timely payment of wages.
The Equal Remuneration Act, 1976
The Equal Remuneration Act, 1976 was enacted to restrict and regulate gender disparity in relation to the
remuneration of men and women performing same kind of work at the workplace. This Act provides for the
appointment of authorities for hearing and deciding claims and complaints in relation to discrimination in
remuneration. It also outlines procedures for filing complaints and seeking remedies for violations of this Act.
The Maharashtra Shops and Establishments Act, 1948
The Maharashtra Shops and Establishments Act, 1948, was enacted to regulate the conditions of work and
employment in shops, commercial establishments, residential hotels, restaurants, theatres, other places of public
amusement or entertainment and other establishments in the state of Maharashtra. This act mandates the
registration of these establishments and prescribes rules for working hours, rest intervals, opening and closing
times, overtime, holidays, and leave for employees. It also includes provisions for the health and safety of workers,
such as cleanliness, ventilation, lighting, and precautions against fire. The primary aim of this act is to ensure fair
working conditions, protect the rights and welfare of employees, and promote a safe and healthy work
environment in the commercial sector.
The Maharashtra Labour Welfare Fund Act, 1953
The Maharashtra Labour Welfare Fund Act, 1953 was enacted to provide for the constitution of a fund for the
financing of activities to promote the welfare of labour in the State of Maharashtra. The Act applies to certain
establishments employing workers and mandates contributions from both employers and employees towards the
Labour Welfare Fund. The fund is managed by the Maharashtra Labour Welfare Board, which is responsible for
planning and implementing welfare schemes. Employers are required to comply with the provisions of the said
act, including timely contribution and submission of returns, and failure to do so may attract penalties. The said
act plays a significant role in ensuring the socio-economic welfare of the labour force in the state.
The Labour Codes
The Government of India aims to consolidate the various labour laws under four labour codes namely (i) the Code
on Wages, 2019, which received the assent of the President of India on August 8, 2019 and will be repealing laws
such as Minimum Wages, 1948, Payment Of Wages, 1936, Payment of Bonus, 1965, Equal Remuneration Act,
1976; (ii) Code on Social Security, 2020, which received the assent of the President of India on September 28,
2020, and will be repealing laws such as Employee’s Compensation Act, 1923, the Employees’ State Insurance
Act, 1948, the Employees’ Provident Funds and Miscellaneous Provisions Act, 1952, Maternity Benefit Act, 1961,
Employment Exchanges (Compulsory Notification of Vacancies) Act, 1959, and the Payment of Gratuity Act,
1972, and (iii) the Occupational Safety, Health and Working Conditions Code, 2020, which received the assent
of the President of India on September 28, 2020 and will be repealing laws such as Factories Act, 1948, Motor
Transport Workers Act, 1961, Inter-State Migrant Workmen (Regulation of Employment and Conditions of
Service) Act, 1979, Building and Other Construction Workers (Regulation of Employment and Conditions of
Service) Act, 1996, and Contract Labour (Regulation and Abolition) Act, 1970; (iv) the Industrial Relations Code,
2020, which received the assent of the President of India on September 28, 2020, and will be repealing laws such
as Trade Unions Act, 1926, Industrial Employment (Standing Orders) Act, 1946 and Industrial Disputes Act,
1947. Apart from certain portions of the above mentioned codes, the codes have not yet come into force and the
codes will be made effective as per notification of the Central Government.
156 | Pa geENVIRONMENTAL LAWS
Noise Pollution (Regulation and Control) Rules, 2000
The Noise Pollution (Regulation and Control) Rules, 2000 were enacted to control and regulate noise pollution.
These rules aim to establish permissible noise levels in different zones and prescribe measures for the prevention
and control of noise pollution. Pursuant to these rule, different areas/zones shall be classified into industrial,
commercial, residential or silence areas/zones, with each area having a permitted ambient air quality standard in
respect of noise. These rules provide for penalties in case the noise levels in any area/zone exceeds the permitted
standards.
TAXATION LAWS
The Income Tax Act, 1961
The Income Tax Act, 1961 deals with the taxation of individuals, partnership firms, companies and other entities
in India. The Act classifies income into five heads such Salaries, Income from House Property, Profits and Gains
of Business or Profession, Capital Gains, and Income from Other Sources, determining taxation based on a
taxpayer’s residential status. The Act also establishes mechanisms for assessment, scrutiny, and appeals while
imposing penalties and prosecution for tax evasion. Tax disputes are resolved through a multi-tiered mechanism,
beginning with the Assessing Officer and extending to the Commissioner of Income Tax (Appeals), the Income
Tax Appellate Tribunal (ITAT), the High Court, and finally, the Supreme Court.
The Central Goods and Services Tax Act, 2017
The Central Goods and Services Tax Act, 2017 was enacted to consolidate the taxation of goods and services into
a unified framework under the Goods and Services Tax (“GST”). The Act levies a tax on the supply of goods and
services in India, with provisions for registration, filing of returns, and payment of taxes. Businesses exceeding a
specified turnover threshold must register under GST, with mandatory registration for certain categories. The Act
also prescribes an appellate mechanism through the Goods and Services Tax Appellate Tribunal (GSTAT), which
hears appeals against tax orders.
The Integrated Goods and Services Tax Act, 2017
The Integrated Goods and Services Tax Act, 2017 was enacted to govern the levy, collection and administration
of GST on inter-state supplies of goods and services in India. As per the Act, Central Government collects IGST
and distributes the revenue between the originating and destination states as per GST settlement mechanisms.
Businesses can claim Input Tax Credit on Integrated Goods and Services Tax paid, which can be used to offset
Integrated Goods and Services Tax, Central Goods and Services Tax or State Goods and Services Tax liabilities.
The Act plays a critical role in India’s GST framework by enabling smooth inter-state trade, uniform taxation,
and seamless credit utilization, while reducing tax barriers between states.
The Maharashtra Goods and Services Tax Act, 2017
The Maharashtra Goods and Services Tax Act, 2017 is a state-specific law that operates alongside the Central
Goods and Services Tax Act, 2017. The Act applies to the supply of goods and services within the state of
Maharashtra. The Act governs the registration, collection, and remittance of goods and services tax to the state of
Maharashtra. It defines the procedures for the issuance of tax invoices, filing of returns, and the payment of GST
in Maharashtra. The Act also prescribes an appellate mechanism through the Goods and Services Tax Appellate
Tribunal (GSTAT), which hears appeals against tax orders.
157 | Pa geThe Maharashtra State Tax on Professions, Trades, Callings and Employments Act, 1975
The Maharashtra State Tax on Professions, Trades, Callings and Employments Act, 1975 was enacted to levy and
collection of tax on professions, trades, callings and employment within the state of Maharashtra. Employers are
required to register, deduct tax from salaries, and deposit it monthly, along with filing returns. The tax collected
is used for state welfare schemes. The revenue supports state welfare and development activities, and non-
compliance attracts penalties.
MISCELLANEOUS
The Companies Act, 2013
The Companies Act, 2013 regulates the formation, financing, functioning and restructuring of companies in India.
It replaced the Companies Act, 1956, introducing significant reforms to improve corporate governance,
transparency, and compliance. The Act applies to all companies, including private, public, listed, one-person
companies (OPCs), and foreign companies operating in India. Key regulatory bodies under the Act include the
Ministry of Corporate Affairs (MCA), the Registrar of Companies (ROC), the National Company Law Tribunal
(NCLT), and the Securities and Exchange Board of India (SEBI) (for listed companies). The Act mandates
corporate governance norms such as independent directors, board committees, and related party transaction
disclosures to protect stakeholders’ interests. Non-compliance under the Act leads to penalties, disqualification of
directors, and even prosecution in serious cases.
The Indian Contract Act, 1872
The Indian Contract Act, 1872 is the principal legislation governing contracts in India. It defines the essential
elements of a valid contract, including offer, acceptance, consideration, free consent, lawful object, and capacity
of parties. The Act is divided into two parts which includes General Principles of the Law of Contracts applicable
to all contracts, and Special kinds of Contracts, which cover Contract of Indemnity, Guarantee, Bailment, Pledge,
and Agency. The Act serves as the foundation for commercial transactions and legal agreements in India,
providing clarity and legal certainty in business and personal dealings.
The Competition Act, 2002
The Competition Act, 2002 is the primary legislation in India aimed at promoting fair competition and preventing
anti-competitive practices in the market. The Act prohibits anti-competitive agreements and restricts abuse of
dominant position by enterprises to prevent unfair trade practices. It also regulates combinations, such as mergers
and acquisitions, that may adversely affect market competition. The Competition Commission of India (CCI),
established under the Act, is responsible for enforcing its provisions, conducting inquiries, and imposing penalties
for violations. The Act aims to foster innovation, protect consumer interests, and sustain economic growth by
ensuring fair competition among businesses.
The Negotiable Instruments Act, 1881
The Negotiable Instruments Act, 1881 governs negotiable instruments like promissory notes, bills of exchange,
and cheques in India. It provides a legal framework for the smooth transfer of these instruments, ensuring their
validity and enforceability. The Act defines key concepts such as endorsement, holder in due course, dishonour,
and liability of parties involved in transactions. The Act facilitates commercial transactions by granting
instruments the status of transferable property, enabling businesses and individuals to conduct financial dealings
with confidence.
158 | Pa geThe Transfer of Property Act, 1882
The Transfer of Property Act, 1882 regulates the transfer of immovable property in India. It provides the legal
framework for various types of property transactions, including sales, leases, mortgages, and gifts of immovable
property. The Act specifies the rights and obligations of the parties involved in such transactions, ensuring that
transfers are legally valid and enforceable.
The Arbitration and Conciliation Act, 1996
The Arbitration and Conciliation Act, 1996 was enacted to consolidate and amend the law relating to domestic
arbitration, international commercial arbitration, enforcement of foreign arbitral awards and to define the law
relating to conciliation and for matters connected therewith or incidental thereto. By facilitating an effective
dispute resolution mechanism, the Act enhances India's attractiveness as an arbitration-friendly jurisdiction for
both domestic and international commercial disputes.
The Consumer Protection Act, 2019
The Consumer Protection Act, 2019, which has repealed the Consumer Protection Act, 1986, was enacted to
provide for better protection of the interests of consumers along with timely redressal of consumer disputes against
defects or deficiencies in goods or services, identified by the consumers. The Act has instituted various councils,
authorities, and redressal commissions to address consumer disputes effectively and resolve such disputes thereby
protecting the consumer’s interests.
The Foreign Exchange Management Act, 1999
The Foreign Exchange Management Act, 1999 was enacted to regulate foreign exchange transactions in India and
facilitate external trade and payments while promoting the orderly development and maintenance of the foreign
exchange market. This Act applies to all transactions involving foreign exchange, including those undertaken by
individuals, companies, and entities operating within and outside India. It classifies transactions into current
account transactions and capital account transactions.
(The remainder of this page has intentionally been left blank)
159 | Pa geHISTORY AND CERTAIN CORPORATE MATTERS
BRIEF HISTORY OF OUR COMPANY
Our Company was incorporated as " LSD FILMS PRIVATE LIMITED " on February 02, 2017, as a Private
Limited Company, in accordance with the provisions of the Companies Act, 2013, pursuant to a Certificate of
Incorporation bearing CIN No. U92410MH2017PTC290116 issued by the Central Registration Centre.
Subsequently the name of the company was changed from “LSD FILMS PRIVATE LIMITED” to “STUDIO
LSD PRIVATE LIMITED” pursuant to a special resolution passed by our shareholders in the extra ordinary
general meeting held on July 17, 2020, and a fresh certificate of incorporation dated September 03, 2020, was
issued to our company by ROC Mumbai. Subsequently, our Company was converted to a public limited company,
pursuant to a special resolution passed by our shareholders at the Extra Ordinary General Meeting held on August
9, 2024, and the name of our Company was changed to "STUDIO LSD LIMITED" and a fresh Certificate of
Incorporation dated September 19, 2024, was issued to our Company bearing CIN No.
U92410MH2017PLC290116 by the Registrar of Companies Central Processing Centre.
The Promoters of our Company are Mr. Prateek Sharma, Mrs. Suman Sharma and Mr. Parth Shah
Changes in registered office of our Company Since Incorporation:
Date Details of Registered Office Reason for Change
At Incorporation i.e. 202, Morya Classic, Opp. Infinity Mall, Andheri – NA
02-02-2017 West, Mumbai City - 400053, Maharashtra, India
From March 21, 2018 1105, Sri Krishna Building, New Link Road, Operational Convenience
Andheri (west), Mumbai-400053, Mumbai City,
Maharashtra, India
From April 2, 2022 C-801, Imperial Heights, Best Nagar, Oshiwara, Operational Convenience
Goregaon West, Mumbai City, Mumbai - 400104
Maharashtra, India
From November 27, Unit No.302,301, 3rd Floor, Laxmi Mall, Laxmi Operational Convenience
2024 Industrial Estate, New Link Road, Andheri West,
Mumbai – 400053, Maharashtra, India
MAIN OBJECTS OF OUR COMPANY
The main object contained in the Memorandum of Association of our Company is as mentioned below:
1) To produce, buy, sell, import, export or otherwise deal in cinematographic films, television films, video
films.
2) To establish, purchase, take on lease or hire or otherwise acquire and maintain and to sell, give on lease
or hire studios, sets, laboratories, cinemas, picture places, halls, theatres, etc. for production, processing
and printing of films.
3) To carry on the business to produce, treat, process, prepare, alter, develop, expose, edit, exhibit, make,
remake, display, print, reprint, convert, duplicate, finish, buy, sell, run, distribute, import, export cine
films, TV serials, advertising films, telefilms, documentary films, Music videos and albums on television,
OTT/ regional or any other platform and to act as agent, broker, distributor, proprietor, owners of copy
rights, audio rights, theaters, cinema halls, dubbing rights, cinema studio and film processing labs
owners and to do all other incidental acts for the attainment of the aforesaid objects of the company.
4) To carry on in India or elsewhere the business to provide, commercialize, control, develop, establish,
handle, operate, hold, pack, organize, promote, service, supervise, represent and to act as agent,
concessionaires, consultants, booking agents or deal in all types of Trade Show & Event Planning
Services, promote trade shows, conventions, conferences, and meetings and organizing the production,
management and performance of plays, operas, revue, musical and other productions, ballets, radio,
television and video entertainments of every kind and of organizing, managing and holding concerts,
recording sessions and dances.
160 | Pa ge5) To Carry on the business of broadcasting, telecasting, relaying, transmitting, distributing, running,
acquiring, and distribution of radio programs, radio events, television programs, audio, voice, or other
programs or software for entertainment through the Company’s own or hired channels through the
internet, telecom or by satellite link-up and terrestrial networks and by any other means of broadcasting
subject to the rules and regulations prescribed by the government.
6) To purchase, acquire, take on lease or in exchange or in any other lawful manner any area, land, building,
flats, offices, structures and to turn the same into studios and sets for shooting and other events and to
act as agent, concessionaires, consultants, booking agents or to manage creative and performing artists,
athletes, entertainers, models, and other public figures.
7) To undertake, handle and carry on business in India or abroad services related to content writing, broad
story, dialogues, screen play, songs, for films, TV serials, OTT platforms, SEO optimized content, Blog,
Press Release, Social media content, re-writing content, Web content, Email marketing, Digital
marketing, Word press web designing, books, magazines, journals, newspapers or pamphlets and
copyright owners.
8) To undertake and transact all kind of agency business and to carry on and promote any business,
commercial or otherwise and/or act as distributors, agents, Liasioning agents, underwriters, brokers, on
commission, allowances or on any basis as may deem fit by the Board, in the activities as the company is
engaged in.
(The remainder of this page has intentionally been left blank)
161 | Pa geAMENDMENTS TO OUR MEMORANDUM OF ASSOCIATION
Set out below are the amendments to our Memorandum of Association in the ten years preceding the date of this
Red Herring Prospectus:
Date of Shareholders' Nature of amendment
Resolution amendment
Clause III of our Memorandum of Association was amended to reflect the addition
of sub-clause 28 in Part (b) of Clause 3rd of the Memorandum of Association of
our Company and consequent to the fresh Certificate of Registration was issued
by the Registrar of Companies, Mumbai dated October 31, 2017:
September 30, 2017
(28) To obtain credit facilities and working capital facilities or any other
facilities required by the company from the Bank/FI for the smooth operations of
the business of the company, with or without securities for its business and to pay
money into and draw money from such accounts.
Clause I of our Memorandum of Association was amended to reflect the change
in our name from ‘LSD FILMS PRIVATE LIMITED’ to ‘STUDIO LSD
PRIVATE LIMITED’ vide Special Resolution passed at the Extraordinary
July 17, 2020
General Meeting held on July 17, 2020, and consequent to the fresh Certificate of
Incorporation issued by Registrar of Companies, Mumbai dated September 03,
2020.
Clause III our Memorandum of Association was amended to reflect the
replacement of existing sub-clauses 3,4,5,6 and 7 under clause 3rd (a) and
Insertion of new object clause in Memorandum of Association of the Company to
be numbered as sub-clause 8 under clause 3rd (a) and consequent to the fresh
Certificate of Registration was issued by the Registrar of Companies, Mumbai
dated November 28, 2020:
(3) To carry on the business to produce, treat, process, prepare, alter,
develop,
expose, edit, exhibit, make, remake, display, print, reprint, convert, duplicate,
finish, buy, sell, run, import, export cine films, TV serials, advertising films,
telefilms, documentary films, and to act as agent, broker, distributor, proprietor,
owners of copy rights, audio rights, theaters, cinema halls, dubbing rights, cinema
studio and film processing labs owners and to do all other incidental acts for the
attainment of the aforesaid objects of the company.
October 16, 2020 (4) To carry on in India or elsewhere the business to provide, commercialize,
control, develop, establish, handle, operate, hold, pack, organize, promote,
service, supervise, represent and to act as agent, concessionaires, consultants,
booking agents or deal in all types of Trade Show & Event Planning Services,
promote trade shows, conventions, conferences, and meetings and organizing the
production, management and performance of plays, operas, revue, musical and
other productions, ballets, radio, television and video entertainments of every
kind and of organising, managing and holding concerts, recording sessions and
dances.
(5) To carry on in India or elsewhere the business to manufacture, design ,
develop, buy, sell, import, export or otherwise to deal in design develop, publish,
and support software for automating the process to create video games and other
entertainment software.
(6) To own, operate or manage in India or abroad fitness centres,
recreational areas, or other sports-related businesses including bowling centres,
fitness and health clubs, marinas, and ski facilities and to operate professional
162 | Pa geDate of Shareholders' Nature of amendment
Resolution amendment
sports teams, as well as sports leagues and associations and to provide,
commercialize, control, develop, establish, handle, operate, hold, pack, organise,
promote, service, supervise, represent and to act as agent, concessionaires,
consultants, booking agents or to manage creative and performing artists,
athletes, entertainers, models, and other public figures.
(7) To undertake, handle and carry on business in India or abroad services
related to content writing, broad story, dialogues, screen play, songs, for films,
TV serials, OTT platforms, SEO optimized content, Blog, Press Release, Social
media content, re writing content, Web content, Email marketing, Digital
marketing, Word press web designing, books, magazines, journals, newspapers
or pamphlets and copyright owners.
(8) To undertake and transact all kind of agency business and to carry on
and promote any business, commercial or otherwise and/or act as distributors,
agents, Liasioning agents, underwriters, brokers, on commission, allowances or
on any basis as may deem fit by the Board, in the activities as the company is
engaged in.
Clause III our Memorandum of Association was amended to reflect the Alteration
of Main Object of The Memorandum of Association Of our Company By Adding
Words Music Videos And Albums After Word Documentary Films In Clause 3
and consequent to the fresh Certificate of Registration was issued by the Registrar
of Companies, Mumbai dated March 3, 2021:
(3) To carry on the business to produce, treat, process, prepare, alter, develop,
February 22, 2021 expose, edit, exhibit, make, remake, display, print, reprint, convert, duplicate,
finish, buy, sell, run, distribute, import, export cine films, TV serials, advertising
films, telefilms, documentary films, Music videos and albums on television, OTT/
regional or any other platform and to act as agent, broker, distributor, proprietor,
owners of copy rights, audio rights, theaters, cinema halls, dubbing rights, cinema
studio and film processing labs owners and to do all other incidental acts for the
attainment of the aforesaid objects of the company.
Clause of V(a) of our Memorandum of Association was amended to reflect the
increase in the authorized share capital of our Company from ₹1,00,000 divided
June 30, 2024 into 10,000 Equity Shares of ₹ 10 each to ₹ 10,00,00,000 divided into 1,00,00,000
Equity Shares of ₹ 10 each vide Special Resolution passed at the Extraordinary
General Meeting held on June 30,2024.
Clause I of our Memorandum of Association was amended to reflect the change
in our name from ‘STUDIO LSD PRIVATE LIMITED’ to ‘STUDIO LSD
LIMITED’ pursuant to conversion of our Company from a private limited
August 09, 2024 company to a public limited company vide Special Resolution passed at the
Extraordinary General Meeting held on August 09, 2024 and consequent to the
fresh Certificate of Incorporation issued by Registrar of Companies, Central
Processing Centre dated September 19 , 2024.
Clause III our Memorandum of Association was amended to reflect the following
modifications/alterations in the objects, consequent to the fresh Certificate of
Registration was issued by the Registrar of Companies, Central Processing Centre
dated August 16, 2024:
Addition of the words “sets” after the word “studios” in sub-clause 2 under
August 09, 2024
Clause 3rd (a), to be read as:
2. To establish, purchase, take on lease or hire or otherwise acquire and
maintain and to sell, give on lease or hire studios, sets, laboratories, cinemas,
picture places, halls, theatres, etc. for production, processing and printing of
films.
163 | Pa geDate of Shareholders' Nature of amendment
Resolution amendment
Addition of the words “distribute” after the word “run” and addition of the
words “on television, OTT/ regional or any other platform” after the word
“albums” in sub-clause 3 under Clause 3rd (a), to be read as:
3. To carry on the business to produce, treat, process, prepare, alter,
develop, expose, edit, exhibit, make, remake, display, print, reprint, convert,
duplicate, finish, buy, sell, run, distribute, import, export cine films, TV
serials, advertising films, telefilms, documentary films, Music videos and
albums on television, OTT / regional or any other platform and to act as
agent, broker, distributor, proprietor, owners of copy rights, audio rights,
theaters, cinema halls, dubbing rights, cinema studio and film processing labs
owners and to do all other incidental acts for the attainment of the aforesaid
objects of the company.
Substituting sub-clauses 5 and 6 under Clause 3rd (a) and replacing as:
5. To Carry on the business of broadcasting, telecasting, relaying,
transmitting, distributing, running, acquiring, and distribution of radio
programs, radio events, television programs, audio, voice, or other programs
or software for entertainment through the Company’s own or hired channels
through the internet, telecom or by satellite link-up and terrestrial networks
and by any other means of broadcasting subject to the rules and regulations
prescribed by the government.
6. To purchase, acquire, take on lease or in exchange or in any other
lawful manner any area, land, building, flats, offices, structures and to turn
the same into studios and sets for shooting and other events and to act as
agent, concessionaires, consultants, booking agents or to manage creative
and performing artists, athletes, entertainers, models, and other public
figures.
Addition of the words “Board of” before the word “Directors” in sub-clause
5 under Clause 3rd (b), to be read as:
4. To sell, improve, alter, develop, manage, lease, mortgage, license,
enfranchise, dispose off, turn to account or otherwise deal with all or any part
of the assets, investments, undertakings, rights and effects of the Company, in
such manner and on such terms as the Board of Directors may think fit.
Addition of the words “land and building for studios and sets” after the word
“acquire” in sub-clause 14 under Clause 3rd (b), to be read as:
14. To establish, purchase, take on lease or otherwise acquire land and
building for studios and sets and run shops, show rooms, distributing centers,
stores, or depots at any place in India and abroad in connection with main
objects of the Company.
Addition of the words “raise funds through the issue of equity / preference
shares / convertible warrants to public, qualified institutional investors or on
private placement basis or issue debentures to the general public or on a
private placement basis or may take external commercial borrowings in
foreign currency, and to” after the word “To” in sub-clause 16 under Clause
3rd (b), to be read as:
16. To raise funds through the issue of equity / preference shares / convertible
warrants to public, qualified institutional investors or on private placement
basis or issue debentures to the general public or on a private placement basis
164 | Pa geDate of Shareholders' Nature of amendment
Resolution amendment
or may take external commercial borrowings in foreign currency, and to
draw, make, accept, endorse, discount, negotiate, execute and issue
promissory notes, bills of exchange, hundies, bills of lading, warrants,
debentures and other negotiable or transferable instruments.
Substituting the word “provided” with “provident” in sub-clause 18 under
Clause 3rd (b), to be read as:
18. To create any depreciation fund, reserve fund, sinking fund, provident
fund, super-annuation fund or any other fund whether for depreciation or for
repairing, improving extending or maintaining any of the properties of the
Company or for redemption of debentures or redeemable preference shares,
worker’s welfare or for any other such purpose conductive to the interest of
the Company and its employees.
Addition of the words “donations to political parties, Prime Ministers
National Relief Fund, PM Cares Fund” after the word “fund” in sub-clause
21 under Clause 3rd (b), to be read as:
21. To donate or gift, in cash or kind, for any national charitable, benevolent,
public purposes fund, donations to political parties, Prime Ministers National
Relief Fund, PM Cares Fund, or to any institution, club, society, research
association, university, college or any other person or body subject to the
Provisions of the Companies Act, 2013.
vide special resolution passed by the shareholders at the Extra-Ordinary
General Meeting held on August 9, 2024.
Clause V of MOA was amended to reflect sub-division in the Share Capital of our
Company, pursuant to which the existing Authorized Share Capital of our
Company i.e. 1,00,00,000 Equity shares of ₹ 10/- each amounting to ₹
November 09, 2024
10,00,00,000/- was sub-divided into 5,00,00,000 Equity shares of ₹ 2/- each
amounting to ₹ 10,00,00,000/- vide special Resolution passed at the Extraordinary
General Meeting held on November 9, 2024.
Clause of V(a) of our Memorandum of Association was amended to reflect the
increase in the authorized share capital of our Company from ₹ 10,00,00,000
January 02, 2025 divided into 5,00,00,000 Equity Shares of ₹ 2 each to ₹ 12,00,00,000 divided into
6,00,00,000 Equity Shares of ₹ 2 each vide Special Resolution passed at the
Extraordinary General Meeting held on January 02, 2025.
ADOPTING NEW ARTICLES OF ASSOCIATION OF THE COMPANY
Our Company has adopted a new set of Articles of Association of the Company, in the Extra-Ordinary General
Meeting of the Company dated August 9, 2024.
MAJOR EVENTS AND MILESTONES OF OUR COMPANY
The table below sets forth the key events in the history of our Company:
Year* Activity
2017 Incorporation of our Company as “LSD Films Private Limited”
Show Produced “Ek Deewaana Tha” broadcasted on “Sony TV”
2018 Shows Produced “Laal Ishq” & “Manmohini” broadcasted on “& TV” and “Zee TV”
Shows Produced “Bahu Begum” broadcasted on “Colors TV”. Further production of
2019 “Beyhadh-2” broadcasted on “Sony TV”.
165 | Pa geChange of Name from “LSD Films Private Limited” to “Studio LSD Private Limited”.
2020 Co-Production of Non -fiction reality show “Dancing Queen” broadcasted on “Zee Marathi”.
Show Produced “Teri Meri Ikk Jindri” broadcasted on “Zee TV”,
2021 Co-Produced Marathi show “Ghetla Vasa Taku Nako”
Co-Produced Marathi Web Series “ Gemadpanthi” broadcasted on “Planet Marathi”
Shows Produced “Ex or Next” broadcasted on “MTV, “Durr Se Namaste” for Eleeanora
Images Pvt Ltd, broadcasted on DD, “Pyar Ka Pehla Naam: Radha Mohan” & “Rabb Se Hai
2022 Dua broadcasted on “Zee TV”
Further, Co-Produced Marathi show “Satyavaan Savitri” broadcasted on “Zee Marathi”
Expansion commenced with shows for existing and new channels “Pyaar Ka Pehla Adhyaya:
2023 Shiv Shakti” broadcasted on “Zee TV”, “Pukaar – Dil Se Dil Tak” broadcasted on “Sony TV”
Production of Show “Suman Indori” broadcasted on “Colors TV”.
2024 Conversion of company from “Studio LSD Private Limited” to “Studio LSD Limited”
Production of Show “Jamai Number 1” broadcasted on “Zee TV”.
Achieved a turnover exceeding 100 Crore.
Radha Mohan has emerged as one of the longest-running shows of our production.
Production of Show “Rishto se Bandhi Gauri” broadcasted on “Sun Neo”.
Production of Show “Tumm Se Tumm Tak” broadcasted on “Zee TV”.
2025 Production of Songs “Viral Ishq, Tere Bina and Dhun”.
* The year has been taken as per executed agreements and MOU.
KEY AWARDS, ACCREDITATIONS AND RECOGNITION
Please refer Awards and Recognition under chapter “Our Business” on page 150 of this Red Herring Prospectus.
OTHER DETAILS ABOUT OUR COMPANY
For details of our Company’s activities, products, growth, technology, marketing strategy, competition and our
customers, please refer chapter titled “Our Business”, “Management’s Discussion and Analysis of Financial
Condition and Results of Operations” and “Basis of Offer Price” beginning on pages, 131, 230 and 103
respectively of this Red Herring Prospectus. For details of our management and managerial competence and for
details of shareholding of our Promoters, please refer to chapter titled “Our Management” and “Capital Structure”
beginning on pages 169 and 75 of this Red Herring Prospectus respectively.
CAPITAL RAISING (DEBT / EQUITY)
For details in relation to our capital raising activities through equity, please refer to the chapter titled “Capital
Structure” beginning on page 75 of the Red Herring Prospectus. For details of our Company’s debt facilities,
please refer chapter “Other Financial Information” beginning page 229 of this Red Herring Prospectus.
LAUNCH OF KEY PRODUCTS OR SERVICES, ENTRY IN NEW GEOGRAPHIES OR EXIT FROM
EXISTING MARKETS, CAPACITY/ FACILITY CREATION, LOCATION OF PLANTS
For details of launch of key products or services, entry in new geographies or exit from existing markets, see
"Major Events and Milestones of our Company" as mentioned above and "Our Business" on page 132 of this
Red Herring Prospectus.
FINANCIAL OR STRATEGIC PARTNERS
As of the date of this Red Herring Prospectus, our Company does not have any significant financial or strategic
166 | Pa gepartners.
TIME OR COST OVERRUNS
Our Company has not experienced any time or cost overruns in relation to any projects set up by our Company as
on date of this Red Herring Prospectus.
DEFAULTS OR RESCHEDULING OF BORROWINGS WITH FINANCIAL INSTITUTIONS/BANKS
Our Company has not defaulted on repayment of any loan availed from any bank or financial institution.
LOCK-OUT AND STRIKES
There have been no lock-outs or strikes at any time of the offices or projects of our Company.
INJUNCTION OR RESTRAINING ORDERS
Our company is not operating under any injunction or restraining order.
OUR HOLDING COMPANY
As on the date of this Red Herring Prospectus, there is no holding company of our Company.
JOINT VENTURES OF OUR COMPANY
As on the date of this Red Herring Prospectus, the Company does not have any joint ventures.
SUBSIDIARY OF OUR COMPANY
As on the date of this Red Herring Prospectus, our Company does not have any subsidiary company.
OUR ASSOCIATE COMPANIES
As on the date of this Red Herring Prospectus, our Company does not have any Associate Companies.
CHANGES IN THE MANAGEMENT
For details of change in Management, please see chapter titled “Our Management” on page 169 of this Red
Herring Prospectus.
DETAILS REGARDING PAST PERFORMANCE OF THE COMPANY.
For details in relation to our past financial performance in the previous 3 (three) financial years, please refer to
chapter titled “Restated Financial Statements” beginning on page 199 of this Red Herring Prospectus.
CHANGES IN ACTIVITIES OF OUR COMPANY DURING THE LAST FIVE (5) YEARS
There has been no change in the business activities of our Company during last five (5) years from the date of this
Red Herring Prospectus which may have had a material effect on the profit/loss account of our Company except
as mentioned in Material development in chapter titled “Management’s discussion and analysis of financial
condition & results of operations” beginning on page 230 of this Red Herring Prospectus.
SHAREHOLDERS OF OUR COMPANY
Our Company has (7) shareholders as on the date of this Red Herring Prospectus. For further details on the
shareholding pattern of our Company, please refer to the chapter titled “Capital Structure” beginning on page 75
of this Red Herring Prospectus.
167 | Pa geGUARANTEES GIVEN TO THIRD PARTIES BY OUR PROMOTER OFFERING THEIR SHARES
There are no guarantees given to third parties by our promoters offering their shares as on the date of this Red
Herring Prospectus.
MATERIAL ACQUISITIONS OR DIVESTMENTS OF BUSINESS/UNDERTAKINGS, MERGERS,
AMALGAMATION, REVALUATION OF ASSETS, ETC. IN THE LAST 10 YEARS
Except as disclosed in this Red Herring Prospectus, there has been no material acquisition or divestment of
business/undertakings, mergers, amalgamation, revaluation of assets in the ten (10) years preceding the date of
this Red Herring Prospectus.
DETAILS OF SHAREHOLDERS' AGREEMENTS
Our Company does not have any subsisting shareholders’ agreements among our shareholders vis-a-vis our
Company.
AGREEMENTS WITH KEY MANAGERIAL PERSONNEL, SENIOR MANAGERIAL PERSONNEL,
DIRECTORS, PROMOTER OR ANY OTHER EMPLOYEES
Neither our Promoter, nor any of the Key Managerial Personnel, Senior Managerial Personnel, Directors or
employees of our Company have entered into an agreement, either by themselves or on behalf of any other person,
with any Shareholder or any other third party with regard to compensation or profit sharing in connection with the
dealings of the securities of our Company.
OTHER AGREEMENTS
Our Company has not entered into any other subsisting material agreement, including with strategic partners, joint
venture partners or financial partners, other than in the ordinary course of business. For further details, see "Our
Business" on page 131 of this Red Herring Prospectus.
NON-COMPETE AGREEMENT
Our Company has not entered into any Non-compete Agreement as on the date of filing of this Red Herring
Prospectus.
STATEMENT
Our company hereby confirms that there are no other agreements and clauses / covenants which are material and
which needs to be disclosed and that there are no other clauses / covenants which are adverse / pre-judicial to the
interest of the public shareholders. Also, there are no other agreements, deed of assignments, acquisition
agreements, shareholder agreements, interse agreements, agreements of like nature other than disclosed
(The remainder of this page has intentionally been left blank)
168 | Pa geOUR MANAGEMENT
BOARD OF DIRECTORS
In terms of the Companies Act and our Articles of Association require that our Board shall comprise of not less
than three (3) Directors and not more than fifteen (15) Directors, provided that our Shareholders may appoint more
than fifteen (15) Directors after passing a special resolution in a general meeting.
As on the date of filing this Red Herring Prospectus, our Company currently has Five (5) Directors, out of which
two (2) are Executive Directors; one (1) is a Non-Executive Director and two (2) are Independent Directors, one
of whom is woman director. Our Company is in compliance with the corporate governance norms prescribed under
the SEBI Listing Regulations and the Companies Act, 2013 in relation to the composition of our Board and the
constitution of committees thereof.
The following table sets forth details regarding our Board as on the date of this Red Herring Prospectus:
Sr.
Name of the Directors DIN Designation
No.
1 Prateek Sharma 07718678 Managing Director
2 Parth Shah 07990904 Whole-Time Director
3 Suman Sharma 07718689 Non-Executive Director cum Chairperson
4 Swati Dhoot 10772709 Women Non-Executive Independent Director
5 Bajrang Jagdish Prajapat 08151516 Non-Executive Independent Director
The following table sets forth the details of our Board as of the date of this Red Herring Prospectus:
Sr. No. Particulars Details
1. Name Mr. Prateek Sharma
Father’s Name Ramgopal Sharma
Residential Address C-801, Imperial Heights, Best Nagar, Oshiwara, Goregaon
West, Motilal Nagar, Mumbai Suburban, Mumbai-
400104, Maharashtra
Date of Birth November 24, 1989
Age 35
Designation Managing Director
DIN 07718678
Occupation Business
Nationality Indian
Qualification Bachelor of Science (Electronic Media)
Brief Biography Mr. Prateek Sharma is the founder, promoter and managing
director of our company, bringing a wealth of fourteen years
of experience and vision to the entertainment industry. He
holds a degree in Bachelor of Science (Electronic Media)
from Educational Multimedia Research Center, Devi Ahilya
Vishwavidyalaya, Indore. His career journey began with Star
India Pvt Ltd, where he made a mark by producing some of the
popular television shows, including “Pratigya” and “Ek
Hazaaron Mein Meri Behna Hai”, “Jaana Na Dil Se Door”.
His success story continued with “Saath Nibhana Saathiya”, a hit
series that ran for six years on Star Plus, where he played a
pivotal role in shaping its success. In 2017, Mr. Sharma took the
next step in his career by founding our company, where he
continues to drive creative innovation and contribute to its rapid
growth.
Mr. Sharma’s leadership and vision have been instrumental in
shaping our company’s path forward. His goal is to further expand
169 | Pa geour company’s success and bring fresh, innovative content to the
ever-evolving entertainment landscape.
Date of Appointment February 2, 2017
Date of Change in Designation May 1, 2018
Term 5 years, i.e., with effect from May 1, 2018, to April 30, 2023, and
Re-appointed on May 1, 2023, to April 30, 2028
Period of Directorship He has been the Managing Director of the Company since May 1,
2018
Directorship in other companies Nil
2. Name Mr. Parth Shah
Father’s Name Dipak Kumar Shah
Residential Address 23 B Builder’s Colony, S.G.S.I.T.S College Road, Indore,
Vallabhnagar, Indore - 452003, Madhya Pradesh
Date of Birth November 03, 1991
Age 33
Designation Whole-Time Director
DIN 07990904
Occupation Business
Nationality Indian
Qualification Bachelor Of Science (Electronic Media)
Brief Biography Mr. Parth Shah is one of the promoter of our company, bringing
valuable experience and strategic insight to the entertainment
industry. He holds a degree in Bachelor Of Science (Electronic
Media) from Educational Multimedia Research Center, Devi
Ahilya Vishwavidyalaya, Indore. Parth has made remarkable
strides in his career, known for his leadership and operational
expertise. He has over a decade of experience in the
Entertainment Industry. He began his professional journey with
Paresh Music, a music studio, where he quickly rose through the
rank from intern to chief sound engineer. Eventually, he took on
the role of business head, overseeing operations and driving
growth. His collaborative approach, coupled with a natural
curiosity, played a pivotal role in his professional success. Parth
joined our company, taking charge of all operations, where his
strong business acumen and strategic vision have been key to
driving our company’s success. His leadership has earned
widespread respect across the industry, and his commitment
aligns perfectly with our mission to produce high quality,
engaging content for television audiences.
Date of Appointment January 29, 2020
Date of Change in Designation October 4, 2024
Term 5 years, i.e., with effect from October 4, 2024, to October 3, 2029,
Period of Directorship He has been the Director of the company since January 29, 2020
Directorship in other companies Nil
3. Name Mrs. Suman Sharma
Father’s Name Late Ramachander Joshi
Residential Address Flat No. 411, Devashish Apartment, 9, Manoramaganj, Geeta
Bhavan Main Road, Indore - 452001, Madhya Pradesh
Date of Birth March 05, 1953
Age 71
Designation Non- Executive Director cum Chairperson
DIN 07718689
Occupation Business
Nationality Indian
Qualification Bachelor of Arts and Master of Arts in Economics.
170 | Pa geBrief Biography Mrs. Suman Sharma is a founder promoter of our company,
bringing a wealth of knowledge and experience to its
foundation and growth. She completed her Bachelor of Arts in
Economics from Vikram University, Ujjain in 1973, followed by
a Master of Arts in Economics from Vikram University, Ujjain in
1976.
With a keen eye for content, Mrs. Sharma's sharp insights as a
consumer have played a pivotal role in shaping our company’s
journey. Her thoughtful feedback and constructive suggestions
have been invaluable, continuously refining and enhancing the
content we produce. Mrs. Suman Sharma’s experience and
perspective remain a crucial factor in the ongoing success of our
company, contributing to the delivery of high-quality, engaging
content. Mrs. Suman Sharma has been associated with our
company since incorporation and has more than 8 years of
experience as a viewer feedback specialist in our company.
She is responsible for collecting feedback, analyzing
preferences, collaborating with teams, monitoring performance
and reporting insights. Her experience brings valuable guidance
and insights to our company.
Date of Appointment February 02, 2017
Date of Change in Designation July 1, 2024
Term -
Period of Directorship She has been the Director of the Company since February 02, 2017
Directorship in other companies Nil
4. Name Mrs. Swati Dhoot
Father’s Name Inder Lal Boob
Residential Address 277 280, 4th B Road, Sardarpura, Jodhpur-342003, Rajasthan
Date of Birth December 27, 1994
Age 30
Designation Women Non Executive Independent Director
DIN 10772709
Occupation Service
Nationality Indian
Qualification Bachelor of Commerce from Jai Narain Vyas University,
Jodhpur, Chartered Accountancy from The Institute of Chartered
Accountants of India and Post Graduate Diploma in Business
Administration from Symbiosis Centre for Distance Learning.
Brief Biography Swati Dhoot, born on December 27, 1994, in Jodhpur,
Rajasthan, India, has consistently showcased excellence in
both her academic and professional endeavors. She completed
her bachelor’s degree in commerce from Jai Narain Vyas
University, Jodhpur, in 2013, and further honed her expertise
by passing the Chartered Accountancy (CA) exams from the
Institute of Chartered Accountants of India (ICAI). To deepen her
knowledge of business and management, Swati also earned a
Post Graduate Diploma in Business Administration (PGDBA)
from Symbiosis Centre for Distance Learning.
With over six years of experience in accounting, auditing, tax
planning, and financial analysis, Swati has built a reputation for
precision and a results-driven approach. She has demonstrated
leadership in addressing complex financial and tax-related
challenges, excelling in tasks such as preparing financial
statements, conducting tax audits, and ensuring regulatory
171 | Pa gecompliance. Her comprehensive understanding of both technical
and managerial aspects of finance, coupled with deep insights
into financial principles, taxation, and business management,
makes her an invaluable asset in her field.
Date of Appointment October 3, 2024
Date of Change in Designation October 16, 2024
Term 5 years, i.e., with effect from October 16, 2024, to October 15,
2029
Period of Directorship She has been the director of the Company since October 3, 2024
Directorship in other companies Nil
5. Name Mr. Bajrang Jagdish Prajapat
Father’s Name Jagdish Prasad Prajapat
Residential Address 14/16, Bajaj Chamber, 4th Floor, G D Mantri Marg, Kalbadevi
Road, Kalabadevi, Vithal Wadi, Mumbai City - 400002 ,
Maharashtra
Date of Birth July 4,1993
Age 31
Designation Non Executive Independent Director
DIN 08151516
Occupation Business
Nationality Indian
Qualification Chartered Accountancy from The Institute of Chartered
Accountants of India.
Brief Biography Bajrang Jagdish Prajapat, aged 31 years, is a qualified Chartered
Accountant and has been a Non-Executive Independent Director
of our company since October 3, 2024. He is an Associate
Member of the Institute of Chartered Accountants of India,
holding a Certificate of Practice since 2020. He has 4 years
of experience in auditing, taxation and other ancillary services
and currently holds the position of Designated Partner at B R D
P & CO LLP.
Date of Appointment October 3, 2024
Date of Change in Designation October 16, 2024
Term 5 years, i.e., with effect from October 16, 2024, to October 15,
2029
Period of Directorship He has been the director of the Company since October 3, 2024
Directorship in other Nil
companies
CONFIRMATIONS:
• None of the Directors is categorized or are on the RBI list of Wilful Defaulters or Fraudulent Borrowers.
• None of our Directors are declared as Fugitive Economic Offenders under Section 12 of the Fugitive
Economic Offenders Act, 2018.
• None of our Directors is or was a director of any listed company during the last five years preceding the
date of this Red Herring Prospectus, whose shares have been or were suspended from being traded on the
Stock Exchange(s), during the term of their directorship in such company.
• None of our Directors is, or was a director of any listed company, which has been or was delisted from
any stock exchange(s), during the term of his/her directorship in such company.
• None of our Directors, has been or is involved as a promoter, director or person in control of any other
company, which is debarred from accessing the capital market under any order or directions made by
SEBI or any other regulatory authority.
• No consideration, either in cash or shares or in any other form has been paid or agreed to be paid to any
of our Directors or to the firms, trusts or companies in which they have an interest, by any person, either
172 | Pa geto induce any of our Directors to become or to help any of them qualify as a director, or otherwise for
services rendered by them or by the firm, trust or company in which they are interested, in connection
with the promotion or formation of our Company.
RELATIONSHIPS BETWEEN OUR DIRECTORS AND KEY MANAGERIAL PERSONNEL
Except as mentioned below, none of the Directors of the Company are related to each other within the meaning of
Section 2(77) of the Companies Act, 2013.
Director Designation Other Director Designation Relationship
and KMP
Prateek Sharma Managing Director Suman Sharma Non-Executive Mother
Director cum
Chairperson
Suman Sharma Non-Executive Prateek Sharma Managing Director Son
Director cum
Chairperson
Prateek Sharma Managing Director Ruchika Mishra CFO Spouse
Ruchika Mishra CFO Prateek Sharma Managing Director Spouse
ARRANGEMENT OR UNDERSTANDING WITH MAJOR SHAREHOLDERS, CUSTOMERS,
SUPPLIERS OR OTHERS
None of our directors have been nominated, appointed or selected as director or member of senior management
pursuant to any arrangement or understanding with our major Shareholders, customers, suppliers or others.
SERVICE CONTRACTS WITH DIRECTORS
Our Company has not entered into any service contracts with our Directors which provide for benefits upon the
termination of their employment.
BORROWING POWERS
Pursuant to our Articles of Association and in accordance with the provisions of the Companies Act, our
Shareholders have passed a special resolution in their meeting held on October 16, 2024, authorizing our Board to
borrow, for and on behalf of our Company, from time to time, any sum or sums of monies, in one or more tranches,
which may exceed the aggregate of the paid up share capital and free reserves of our Company, provided that the
total outstanding amount so borrowed shall not at any time exceed the limit of ₹ 2,000 lakhs, including the monies
already borrowed by our Company.
TERMS OF APPOINTMENT OF OUR DIRECTORS
Executive Directors
Mr. Prateek Sharma -–Managing Director
Mr. Prateek Sharma has been appointed as Managing Director for a period of five (5) years w.e.f May 01, 2018
and re-appointed thereafter from May 1, 2023 for term of five years at a remuneration and appointment terms as
per Sections 196 and 197 and 203 read with Schedule V of the Companies Act and Companies (Appointment and
Remuneration of Managerial Personnel) Rules, 2014.
Mr. Parth Shah- Whole Time Director
Mr. Parth Shah has been director of our company since January 29, 2020. He is appointed as Whole-Time Director
pursuant to a resolution of the Board of Directors, dated October 4, 2024, Shareholders Resolution dated October
16, 2024 and Appointment Letter Dated w.e.f October 16, 2024 as per Sections 196 and 197 and 203 read with
Schedule V of the Companies Act and Companies (Appointment and Remuneration of Managerial Personnel)
Rules, 2014.
173 | Pa geNon-Executive Director & Independent Directors
Our Non-Executive Director and Independent Directors will be entitled to receive sitting fees for attending
meetings of the Board and committee meetings pursuant to a resolution passed by the board of directors of our
Company dated November 27,2024, as follows:
Name of director Amount in lakhs
Board Meeting 0.15
Suman Sharma CSR Committee Meeting 0.05
Nomination & Remuneration 0.05
Committee
Board Meeting 0.15
CSR Committee Meeting 0.05
Nomination & Remuneration 0.05
Swati Dhoot Committee
Stakeholders Relationship 0.05
Committee Meeting
Audit Committee Meeting 0.10
Board Meeting 0.15
Nomination & Remuneration 0.05
Committee
Bajrang Jagdish Prajapat Stakeholders Relationship 0.05
Committee Meeting
Audit Committee Meeting 0.10
Risk Management Committee Meeting 0.05
Further, our Non-Executive Director and Independent Directors may be paid reimbursement of expenses as
permitted under the Companies Act and the SEBI Listing Regulations.
REMUNERATION/ COMPENSATION OF OUR DIRECTORS
Further, details of the fees paid to our Managing Director, Director, Non-Executive Director and Independent
Directors in the Fiscal 2025, are set forth below:
(₹ in lakhs)
As at March 31, 2025
Sr. Name of the Director Salary/Remuneration/Commission Sitting Fees
No.
1 Prateek Sharma 73.50 N.A
2 Parth Shah 36.00 N.A
3 Suman Sharma 18.00 N.A.
4 Swati Dhoot N.A. N.A.
5 Bajrang Jagdish Prajapat N.A. N.A.
REMUNERATION PAID OR PAYABLE TO OUR DIRECTORS FROM OUR SUBSIDIARIES OR
ASSOCIATE COMPANIES
As on the date of this Red Herring Prospectus, our company does not have any subsidiary company and there are
no remuneration paid or payable to our Managing Director or Whole-time Director from our subsidiary company
CONTINGENT AND DEFERRED COMPENSATION PAYABLE TO THE DIRECTORS
As on the date of this Red Herring Prospectus, there is no contingent or deferred compensation payable to the
Directors, which does not form part of their remuneration.
BONUS OR PROFIT-SHARING PLAN FOR OUR DIRECTORS
Our Company does not have any performance-linked bonus or a profit-sharing plan in which our directors have
participated.
174 | Pa geSHAREHOLDING OF DIRECTORS IN OUR COMPANY
The Articles of Association of our Company do not require our directors to hold qualification shares.
The table below sets forth details of Equity Shares held by the Directors as on date of this Red Herring Prospectus:
Name No. of Equity Shares Percentage of the pre-Offer Percentage of the post-Offer
paid up share capital (%) paid up share capital (%)
Prateek Sharma 2,93,06,280* 71.67% 56.47%
Parth Shah 76,38,445 18.68% 14.72%
Suman Sharma 34,08,500* 8.34% 6.56%
*The Offer for Sale of 19,60,000 equity shares (which is included above) by our Promoter Selling Shareholder Mr. Prateek Sharma, and
7,90,000 equity shares (which is included above) by our Promoter Selling Shareholder Mrs. Suman Sharma has been transferred to the Share
Escrow Account as on the date of this Red Herring Prospectus. The Post Offer Shareholding of Mr. Prateek Sharma ans Mrs. Suman Sharma
will be 52.69% and 5.05% respectively.
INTEREST OF DIRECTORS
All our Directors may be deemed to be interested to the extent of fees, if any, payable to them for attending
meetings of the Board or a committee thereof, as well as to the extent of other reimbursement of expenses, if any,
payable to them by our Company. For further details, see “Terms Of Appointment” on pages 173 of this Red
Herring Prospectus.
Our Directors may also be regarded as interested to the extent of the Equity Shares, if any, held by them or that
may be subscribed by and allotted to their relatives, or the entities with which they are associated as promoters,
directors, partners, proprietors or trustees or to the companies, firms and trust, in which they are interested as
directors, promoters, members, partners and trustees, pursuant to the Offer and to the extent of any dividend
payable to them and other distributions in respect of these Equity Shares. For further details regarding the
shareholding of our Directors, see "Capital Structure" on page 75 of this Red Herring Prospectus.
Some of our Directors may hold positions as directors on the board of directors of our Group Companies. In
consideration for these services, they may be paid managerial remuneration/ sitting fees in accordance with the
provisions of the applicable law.
No sum has been paid or agreed to be paid to our directors or to firms or companies in which they are members,
in cash or shares or otherwise by any person either to induce them to become, or to qualify them as directors, or
otherwise for services rendered by them by such firms or company, in connection with the promotion or formation
of our Company.
Except as stated “Restated Financial Information – Note – 30 Related Party Disclosure ” on page 225 of this
Red Herring Prospectus., No loans have been availed or extended by our directors from, or to, our Company.
None of our Directors may be deemed to be interested in the contracts, agreements/arrangements entered into or
to be entered into by our Company with any company which is promoted by them or in which they hold
directorships or any partnership firm in which they are partners as declared in their respective capacity. For further
details, see "Our Business" on page 131 of this Red Herring Prospectus.
Except as disclosed in the chapter titled "Our Business" and "Restated Financial Statements" on pages 131 and
199 respectively of this Red Herring Prospectus, our Directors do not have any interest in any property acquired
prior to the date of this Red Herring Prospectus.
For further details, see "Our Business" on page 131 of this Red Herring Prospectus. Further, except as stated in
"Restated Financial Statements – Note-30 – Related Party Disclosure" on page 225 of this Red Herring
Prospectus.
Our Directors are not interested in the appointment of Underwriters, Registrar and Bankers to the Offer or any
such intermediaries registered with SEBI pursuant to this Offer.
175 | Pa geOTHER CONFIRMATIONS
No consideration, either in cash or shares or in any other form have been paid or agreed to be paid to any of our
Directors or to the firms, trusts or companies in which they have an interest in, by any person, either to induce any
of our Directors to become or to help any of them qualify as a Director, or otherwise for services rendered by them
or by the firm, trust or company in which they are interested, in connection with the promotion or formation of our
Company.
CHANGES TO OUR BOARD IN THE LAST THREE YEARS
Except as mentioned below, there have been no changes in our directors in the last three years:
Name Date of appointment / change Reason
in designation / cessation
Prateek Sharma May 1, 2023 Re-appointed as Managing Director
Suman Sharma July 1, 2024 Change in Designation from Executive Director to
Non-Executive Director
Swati Dhoot October 3, 2024 Appointment as Women Non-Executive
Independent Director
Bajrang Jagdish October 3, 2024 Appointment as Non-Executive Independent
Prajapat Director
Parth Shah October 4, 2024 Appointed as Whole-Time Director
CORPORATE GOVERNANCE
The provisions of the Companies Act, 2013 along with the SEBI Listing Regulations, with respect to corporate
governance, will be applicable to our Company immediately upon the listing of the Equity Shares on the Stock
Exchanges. Our Company is in compliance with the requirements of the applicable requirements for corporate
governance in accordance with the SEBI Listing Regulations, and the Companies Act, 2013, including those
pertaining to the constitution of the Board and committees thereof.
As on the date of filing this Red Herring Prospectus, our Company has Five (5) Directors, out of which two (2)
are Executive Directors; one (1) is a Non-Executive Director two (2) are non-executive independent directors out
of which one (1) is a woman Independent Director
COMMITTEES OF OUR BOARD
The corporate governance provisions of the SEBI Listing Regulations will be applicable to us immediately upon
the listing of the Equity Shares on the Stock Exchanges. In terms of the SEBI Listing Regulations and the
provisions of the Companies Act, 2013, our Company has constituted the following below mentioned Board
committees. In addition to these, our Board may from time to time, constitute committees for various functions:
A. Audit Committee;
B. Nomination and Remuneration Committee;
C. Stakeholders’ Relationship Committee;
D. Corporate Social Responsibility Committee;
E. Risk Management Committee
A. AUDIT COMMITTEE
The Audit Committee was constituted by a resolution of our Board dated October 4, 2024, further our board has
amended the role of Audit Committee at the Board Meeting held on April 21, 2025. It is in compliance with Section
177 of the Companies Act and Regulation 18 of the SEBI Listing Regulations. The Board of Directors of every
listed company and such other class or classes of companies, as may be prescribed, shall constitute an Audit
Committee. The Audit Committee shall consist of a minimum of three directors with independent directors forming
176 | Pa gea majority provided that majority of members of Audit Committee including its Chairperson shall be persons with
ability to read and understand, the financial statement. The current constitution of the Audit committee is as follows:
Name of Director Position in the Committee Designation
Mr. Bajrang Jagdish Prajapat Chairperson Non- Executive Independent Director
Ms. Swati Dhoot Member Women Non- Executive Independent
Director
Mr. Parth Shah Member Whole-Time Director
Ms. Kiran Parmanand Goklani Company Secretary and Secretary
Compliance Officer
The Company Secretary of our Company shall serve as the secretary of the Audit Committee.
The scope and function of the Audit Committee, adopted pursuant to a resolution of our Board dated October 4,
2024, is in accordance with Section 177 of the Companies Act, 2013 and Regulation 18 of the SEBI Listing
Regulations. Its terms of reference are as follows:
POWERS OF AUDIT COMMITTEE
The Audit Committee shall have the powers to investigate any activity in terms of reference as mentioned above,
seek information from any employee, obtain outside legal or other professional advice and secure attendance of
outsiders with relevant expertise, if it considers necessary.
TERMS OF REFERENCE
The Audit Committee shall act in accordance with the Companies Act, 2013, Article of Association of the Company
and the “terms of reference” are as under:
a) The recommendation for appointment, remuneration and terms of appointment of auditors of the
company;
b) Review and monitor the auditor’s independence and performance, and effectiveness of audit process;
c) Examination of the financial statements and the auditor’s report thereon;
d) Approval or any subsequent modification of transactions of the company with related parties;
Provided that;
The Audit Committee may make omnibus approval for related party transactions proposed to be entered into by
the company subject to such conditions as may be prescribed in the Companies Act, 2013 and/or in SEBI (Listing
Obligations and Disclosure Requirement), Regulations, 2015;
ROLE OF AUDIT COMMITTEE
The role of the Audit Committee shall include the following:
1. The recommendation for appointment, remuneration and terms of appointment of auditors of the company;
2. Oversight of the Company’s financial reporting process and the disclosure of its financial information to ensure
that the financial statement is correct, sufficient and credible.
3. Reviewing, with the management, the annual financial statements before submission to the board for approval,
with particular reference to:
a. Matters required to be included in the Director's Responsibility Statement to be included in the Board’s
report in terms of clause (c) of sub-section 3 of section 134 of the Companies Act, 2013;
b. Changes, if any, in accounting policies and practices and reasons for the same;
c. Major accounting entries involving estimates based on the exercise of judgment by management;
d. Significant adjustments made in the financial statements arising out of audit findings;
e. Compliance with listing and other legal requirements relating to financial statements;
f. Disclosure of any related party transactions;
g. Qualifications/ modified opinion(s) in the draft audit report; and
4. Changes, if any, in accounting policies and practices and reasons for the same;
177 | Pa ge5. Major accounting entries involving estimates based on the exercise of judgment by management;
6. Significant adjustments made in the financial statements arising out of audit findings;
7. Compliance with listing and other legal requirements relating to financial statements;
8. Disclosure of any related party transactions;
9. Qualifications in the draft audit report; and
10. Review and monitor the auditor's independence and performance, and effectiveness of audit process.
11. Approval or any subsequent modification of transactions of the company with related parties;
12. To oversee and review the functioning of the vigil mechanism which shall provide for adequate safeguards
against victimization of employees and directors who avail of the vigil mechanism and also provide for direct
access to the Chairperson of the Audit Committee in appropriate and exceptional cases.
13. Reviewing the findings of any internal investigations by the internal auditors into matters where there is
suspected fraud or irregularity or a failure of internal control systems of a material nature and reporting the
matter to the board.
14. Call for comments of the auditors about internal control systems, scope of audit including the observations of
the auditor and review of the financial statements before submission to the Board;
15. To look into the reasons for substantial defaults in the payment to the depositors, debenture holders,
shareholders (in case of non-payment of declared dividends) and creditors.
16. Discussion with statutory auditors before the audit commences, about the nature and scope of audit as well as
post-audit discussion to ascertain any area of concern.
17. Approval of payment to statutory auditors for any other services rendered by the statutory auditor,apart from
statutory audit services, as permitted under applicable laws and regulations.
18. Discussion with internal auditors any significant findings and follow up thereon.
19. Examination of the financial statement and the auditors' report thereon;
20. Approval of any subsequent modification of transactions of the company with related parties;
21. Approval of appointment of CFO (i.e., the whole-time Finance Director or any other person heading the finance
function or discharging that function) after assessing the qualifications, experience & background, etc. of the
candidate.
22. Reviewing, with the management, the quarterly and half-yearly financial statements before submission to the
board for approval.
23. Scrutiny of inter-corporate loans and investments;
24. Discussion with internal auditors of any significant findings and follow up thereon;
25. Reviewing the findings of any internal investigations by the internal auditors into matters where there is
suspected fraud or irregularity or a failure of internal control systems of a material nature and reporting the
matter to the Board;
26. Discussion with statutory auditors, internal auditors, secretarial auditors, and cost auditors before the audit
commences, about the nature and scope of audit as well as post-audit discussion to ascertain any area of
concern;
27. Valuation of undertakings or assets of the company, wherever it is necessary;
28. Evaluation of internal financial controls and risk management systems;
29. Reviewing, with the management, the statement of uses / application of funds raised through an issue (public
issue, rights issue, preferential issue, etc.), the statement of funds utilized for purposes other than those stated
in the offer document/Red Herring Prospectus/Prospectus /notice and the report submitted by the monitoring
agency monitoring the utilization of proceeds of a public or rights issue, and making appropriate
recommendations to the Board to take up steps in this matter.
30. The Committee may call for the comments of the auditors about internal control systems, the scope of audit,
including the observations of the auditors and review of financial statement before their submission to the
Board and may also discuss any related issues with the internal and statutory auditors and the management of
the company.
31. The Committee shall have authority to investigate into any matter in relation to the items specified above or
referred to it by the Board and for this purpose shall have power to obtain professional advice from external
sources and have full access to information contained in the records of the company.
32. To investigate any other matters referred to by the Board of Directors;
33. Carrying out any other function as is mentioned in the terms of reference of the Audit Committee.
34. Carrying out any other function as may be required / mandated as per the provisions of the Companies Act,
2013, the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015 and/or any other
applicable laws;
35. Reviewing the utilization of loan and/or advances from investment by the holding company in the subsidiary
exceeding 100 crore or 10% of the asset size of the subsidiary, whichever is lower including existing loans /
advances /investments;
36. The Audit Committee shall mandatorily review the following information:
178 | Pa ge• Management discussion and analysis of financial information and results of operations;
• Management letters / letters of internal control weaknesses issued by the statutory auditors;
• Internal audit reports relating to internal control weaknesses; and
• The appointment, removal and terms of remuneration of the chief internal auditor shall be subject to
review by the Audit Committee.
• statement of deviations: (a) quarterly statement of deviation(s) including report of monitoring agency, if
applicable, submitted to stock exchange(s) in terms of Regulation 32(1). (b) annual statement of funds
utilized for purposes other than those stated in the offer document/prospectus/notice in terms of
Regulation 32(7).
37. The role of the audit committee and the information to be reviewed by the audit committee shall be as specified
in SEBI Listing Regulations.
MEETINGS OF THE AUDIT COMMITTEE
Audit committee shall meet atleast four times in a financial year with not more than 120 days shall elapse between
2 consecutive meetings.
The quorum for audit committee meeting shall either be two members or one third of the members of the audit
committee, whichever is greater, with at least two independent directors.
B. NOMINATION AND REMUNERATION COMMITTEE
As per section 178 of the Companies Act, 2013, The Board of Directors of every listed company and such other
class or classes of companies, as may be prescribed shall constitute the Nomination and Remuneration Committee
consisting of three or more non-executive directors out of which not less than one-half shall be independent directors:
Provided that the chairperson of the company (whether executive or non-executive) may be appointed as a member
of the Nomination and Remuneration Committee but shall not chair such Committee.
Our Nomination and Remuneration Committee was constituted pursuant to a resolution of our Board Meeting dated
October 4, 2024. The Nomination and Remuneration Committee comprises of:
Name of Director Position in the Committee Designation
Mr. Bajrang Jagdish Prajapat Chairperson Independent Director
Ms. Swati Dhoot Member Independent Director
Mrs. Suman Sharma Member Non-Executive Director
Ms. Kiran Parmanand Goklani Company Secretary and Secretary
Compliance Officer
TERMS OF REFERENCE
The Nomination and Remuneration Committee shall act in accordance with the Companies Act, 2013 and the “terms
of reference” are as under:
a) The Nomination and Remuneration Committee shall identify persons who are qualified to become Directors and
who may be appointed in senior management in accordance with the criteria laid down, recommend to the Board
their appointment and removal and shall specify the manner for effective evaluation of performance of Board,
its committees and individual Directors to be carried out either by the Board, by the Nomination and
Remuneration Committee or by an independent external agency and review its implementation and compliance.
b) The Nomination and Remuneration Committee shall formulate the criteria for determining qualifications,
positive attributes and independence of a director and recommend to the Board a policy, relating to the
remuneration for the Directors, key managerial personnel and other employees.
c) The Nomination and Remuneration Committee shall, while formulating the policy that-
(I) The level and composition of remuneration is reasonable and sufficient to attract, retain and motivate
Directors of the quality required to run the company successfully;
(II) Relationship of remuneration to performance is clear and meets appropriate performance benchmarks;
and
(III) Remuneration to Directors, Key Managerial Personnel and Senior Management involves a balance
between fixed and incentive pay reflecting short and long-term performance objectives appropriate to the
179 | Pa geworking of the company and its goals.
ROLES AND RESPONSIBILITIES
The Roles & Responsibilities of Nomination and Remuneration Committee shall be as follows:
1. Formulation of the criteria for determining qualifications, positive attributes and independence of a director
and recommend to the Board a policy relating to the remuneration of the directors, key managerial personnel
and other employees ("Remuneration Policy").
2. The Nomination and Remuneration Committee, while formulating the above policy, should ensure that:
a) The level and composition of remuneration be reasonable and sufficient to attract, retain and motivate
directors of the quality required to run our Company successfully
b) Relationship of remuneration to performance is clear and meets appropriate performance benchmarks;
and
c) Remuneration to directors, key managerial personnel and senior management involves a balance between
fixed and incentive pay reflecting short- and long-term performance objectives appropriate to the working
of the Company and its goals.
3. Formulation of criteria for evaluation of independent directors and the Board of Directors.
1. For every appointment of an independent director, the Nomination and Remuneration Committee shall
evaluate the balance of skills, knowledge and experience on the Board and on the basis of such evaluation,
prepare a description of the role and capabilities required of an independent director. The person
recommended to the Board for appointment as an independent director shall have the capabilities identified in
such description. For the purpose of identifying suitable candidates, the Committee may:
a. use the services of an external agencies, if required;
b. consider candidates from a wide range of backgrounds, having due regard to diversity; and
c. consider the time commitments of the candidates.
4. Devising a policy on Board diversity
5. Identifying persons who are qualified to become directors and who may be appointed in senior management in
accordance with the criteria laid down, and recommend to the Board their appointment and removal and
carrying out evaluation of every director's performance (including independent director)
6. Analysing, monitoring and reviewing various human resource and compensation matters
7. Deciding whether to extend or continue the term of appointment of the independent
director, on the basis of the report of performance evaluation of independent directors
8. Determining the Company's policy on specific remuneration packages for executive directors including
pension rights and any compensation payment, and determining remuneration packages of such directors
9. Recommending to the board, all remuneration, in whatever form, payable to senior management and other
staff, as deemed necessary
10. Carrying out any other functions required to be carried out by the Nomination and Remuneration Committee
as contained in the SEBI Listing Regulations or any other applicable law, as and when amended from time to
time
11. Reviewing and approving the Company's compensation strategy from time to time in the context of the then
current Indian market in accordance with applicable laws.
12. Perform such functions as are required to be performed by the compensation committee under the Securities
and Exchange Board of India (Share Based Employee Benefits) Regulations, 2014, if applicable.
13. Frame suitable policies, procedures and systems to ensure that there is no violation of securities laws, as
amended from time to time, including:
a) the Securities and Exchange Board of India (Prohibition of Insider Trading) Regulations, 2015; and
b) the Securities and Exchange Board of India (Prohibition of Fraudulent and Unfair Trade Practices Relating
to the Securities Market) Regulations, 2003, by the trust, the Company and its employees, as applicable.
14. Perform such other activities as may be delegated by the Board or specified/ provided under the Companies
Act, 2013 to the extent notified and effective, as amended or by the Securities and Exchange Board of India
(Listing Obligations and Disclosure Requirements) Regulations, 2015, as amended or by any other applicable
law or regulatory authority.
(The remainder of this page has intentionally been left blank)
180 | Pa geMEETINGS OF THE NOMINATION AND REMUNERATION COMMITTEE
The Nomination and Remuneration Committee shall meet once a year under Regulation 19(3A) of the SEBI Listing
Regulations for review of Managerial Remuneration.
The quorum for a meeting of the nomination and remuneration committee shall be either two members or one third
of the members of the committee, whichever is greater, including at least one independent director in attendance.
C. STAKEHOLDERS’ RELATIONSHIP COMMITTEE
As per section 178 (5) of the Companies Act, 2013 read with Regulation 20 of SEBI Listing Regulations, The Board
of Directors of a Company which consists of more than one thousand shareholders, debenture-holders, deposit-
holders, and any other security holders at any time during a financial year shall constitute a Stakeholders
Relationship Committee consisting of a chairperson who shall be a non-executive director and such other members
as may be decided by the Board.
Our Stakeholders’ Relationship Committee was constituted pursuant to a resolution of our Board Meeting dated
October 4, 2024. The Stakeholders’ Relationship Committee comprises of:
Name of Director Position in the Committee Designation
Mr. Bajrang Jagdish Prajapat Chairperson Independent Director
Ms. Swati Dhoot Member Independent Director
Mr. Parth Shah Member Whole-Time Director
Ms. Kiran Parmanand Goklani Company Secretary and Secretary
Compliance Officer
TERMS OF REFERENCE
The Stakeholder Relationship Committee shall act in accordance with the Companies Act, 2013 and the “terms of
reference” are as follows:
a) Redressal of stakeholder’s or investor’s complaints;
b) Reviewing on periodic basis the approval of transfers or transmissions of shares, debentures or any other
security made by the Registrar and Share Transfer Agent;
c) Issue of Duplicate Certificates and new certificates on split/consolidation/renewal;
ROLES AND RESPONSIBILITIES
The role and responsibilities of the Stakeholder Relationship Committee shall include the following:
1. Resolving the grievances of the security holders of the entity including complaints related to transfer of shares
or debentures, including non-receipt of share or debenture certificates and to review of cases for refusal of
transfer / transmission of shares and debentures, non-receipt of annual report or balance sheet, non-receipt of
declared dividends, issue of new/duplicate certificates, general meetings etc. and assisting with quarterly
reporting of such complaints.
2. Review of measures taken for effective exercise of voting rights by shareholders
3. Investigating complaints relating to allotment of shares, approval of transfer or transmission of shares,
debentures, or any other securities
4. Giving effect to all transfer/transmission of shares and debentures, dematerialisation of shares and re-
materialisation of shares, split and issue of duplicate/consolidated share certificates, compliance with all the
requirements related to shares, debentures and other securities from time to time
5. Review of adherence to the service standards adopted by the listed entity in respect of various services being
rendered by the registrar and share transfer agent of the Company and to recommend measures for overall
improvement in the quality of investor services
6. Review of the various measures and initiatives taken by the listed entity for reducing the quantum of unclaimed
dividends and ensuring timely receipt of dividend warrants/annual reports/statutory notices by the shareholders
of the company; and
181 | Pa ge7. Carrying out such other functions as may be specified by the Board from time to time or specified/provided
under the Companies Act or SEBI Listing Regulations, or by any other regulatory authority. The Stakeholders'
Relationship Committee is required to comply.
MEETINGS OF THE STAKEHOLDERS’ RELATIONSHIP COMMITTEE
Stakeholder’s Relationship Committee shall meet at least once a year (as per Regulation 20(3A) of SEBI LODR).
The quorum necessary for a meeting of the Stakeholder’s Relationship Committee shall be two members or one-
third of the members, whichever is greater at least one independent director must be present.
D. CORPORATE SOCIAL RESPONSIBILITY COMMITTEE
As per section 135 of companies Act, 2013, the Board of Directors of every listed company and such other class or
classes of companies, as may be prescribed shall constitute Corporate Social Responsibility Committee. The
Corporate Social Responsibility Committee was constituted by a resolution of our Board dated September 03, 2024
and again re-constituted by a resolution of our Board dated October 4, 2024 upon appointment of Independent
Directors. The re-constitution of the Corporate Social Responsibility committee is as follows:
Name of Director Position in the Committee Designation
Mrs. Suman Sharma Chairperson Non- Executive Director
Mr. Prateek Sharma Member Managing Director
Ms. Swati Dhoot Member Independent Director
Ms. Kiran Parmanand Goklani Company Secretary and Secretary
Compliance Officer
ROLES AND RESPONSIBILITES
The scope and function of the Corporate Social Responsibility Committee is in accordance with Section 135 of the
Companies Act, 2013. Its terms of reference are as follows:
• Formulate and recommend to the Board the Corporate Social Responsibility Policy and the activities to be
undertaken by the Company in alignment with the applicable provisions of Section 135 of the Companies
Act, 2013, and SEBI LODR Regulations.
• Recommend the amount of expenditure to be incurred on CSR activities and ensure adherence to the
prescribed limits under the Act.
• Monitor the Corporate Social Responsibility Policy from time to time and ensure that the implementation
aligns with the provisions of Regulation 34(2)(f) of SEBI LODR.
• Monitor the Annual Action Plan and progress of the activities undertaken, including the utilization of amounts
disbursed, and ensure timely updates to the website of the Company as mandated under Regulation 46 of
SEBI LODR.
• Review the Impact Assessment reports undertaken through independent agencies (where applicable) and
present the same before the Board in accordance with SEBI LODR guidelines.
• Review and recommend to the Board the Business Responsibility and Sustainability Report (BRSR) and the
Annual Report on CSR activities, as required to be included in the Board’s Report under SEBI LODR.
• Ensure timely disclosures regarding CSR activities in compliance with SEBI LODR, including furnishing
details in the Annual Report and periodic updates on the website.
• Take all necessary actions as may be desirable and resolve any questions, difficulties, or doubts arising
concerning CSR activities or policies.
MEETINGS OF THE CORPORATE SOCIAL RESPONSIBILITY COMMITTEE
The CSR Committee meet should be held as necessary to effectively discharge its duties.
The quorum of the CSR Committee shall be one third of its total strength (any fraction contained in that one-third
182 | Pa gebe rounded off as one) or two members, whichever is higher.
E. RISK MANAGEMENT COMMITTEE
A Risk Management Committee (“the committee”) is hereby constituted to oversee the risk management policies
and practices of the company.
Our Risk Management Committee was constituted pursuant to a resolution of our Board Meeting dated October 4,
2024. The Risk Management Committee comprises of:
Name of Director Position in the Committee Designation
Mr. Bajrang Prajapat Chairperson Independent Director
Mr. Prateek Sharma Member Managing Director
Mr. Parth Shah Member Whole-Time Director
Ms. Kiran Parmanand Goklani Company Secretary and Secretary
Compliance Officer
ROLES AND RESPONSIBILITIES:
In compliance with Regulation 21 and other applicable provisions of SEBI LODR, the roles and responsibilities of
the Risk Management Committee shall include, but not be limited to, the following:
Formulate, implement, and oversee the Risk Management Policy of the Company, identifying, assessing, and
mitigating risks associated with the business and operations:
(1) To formulate a detailed risk management policy which shall include:
(a) A framework for identification of internal and external risks specifically faced by the listed entity, in
particular including financial, operational, sectoral, sustainability (particularly, ESG related risks),
information, cyber security risks or any other risk as may be determined by the Committee.
(b) Measures for risk mitigation including systems and processes for internal control of identified risks.
(c) Business continuity plan.
(2) To ensure that appropriate methodology, processes and systems are in place to monitor and evaluate risks
associated with the business of the Company;
(3) To monitor and oversee implementation of the risk management policy, including evaluating the adequacy of
risk management systems;
(4) To periodically review the risk management policy, at least once in two years, including by considering the
changing industry dynamics and evolving complexity;
(5) To keep the board of directors informed about the nature and content of its discussions, recommendations and
actions to be taken;
(6) The appointment, removal and terms of remuneration of the Chief Risk Officer (if any) shall be subject to review
by the Risk Management Committee.
The Risk Management Committee shall coordinate its activities with other committees, in instances where there is
any overlap with activities of such committees, as per the framework laid down by the board of directors.
MEETINGS OF THE RISK MANAGEMENT COMMITTEE
The Risk Management Committee meet at least twice a year and as required to fulfill its responsibilities, in
compliance with Regulation 21 of SEBI LODR.
The quorum for meetings shall be Two members or one-third of the members, whichever is greater. At least one
member of the board of directors must be present.
(The remainder of this page has intentionally been left blank)
183 | Pa geMANAGEMENT ORGANISATION CHART
The Management Organization Structure of the company is depicted from the following chart:
Board of Directors
Non-Executive
Executive Directors
Directors
Suman Sharma
Prateek Sharma Parth Shah Swati Dhoot Bajarang Prajapat
(Managing Director) (Whole Time Director) (Non-Executive Director and (Independent Director) (Independent Director)
Chairperson)
Kiran Parmanand
Ruchika Mishra (Chief Goklani
Financial Officer (Company Secretary &
Compliance officer)
(The remainder of this page has intentionally been left blank)
184 | Pa geKEY MANAGERIAL PERSONNEL
In addition to, our Managing Director Mr. Prateek Sharma and Whole time Director, Mr. Parth Shah, whose
details are provided in "Our Management - Brief profiles of our Directors" on page 169 of this Red Herring
Prospectus, the details of our other Key Managerial Personnel as on the date of this Red Herring Prospectus are
as set forth below:
Ruchika Mishra, aged 32 years, is the Chief Financial Officer (CFO) of our company, having taken on the role
on September 6, 2024. She holds a Bachelor's degree in Commerce (Honours) from the University of Calcutta,
and has completed her Intermediate Examination from The Institute of Chartered Accountants of India. She has
over 3 years of experience in accounting and financial management. She is responsible for overseeing the
financial affairs of our company, ensuring that all financial operations align with strategic goals and regulatory
requirements.
Kiran Parmanand Goklani, aged 32 years, is the Company Secretary and Compliance Officer of our company
since October 3, 2024. She has completed Bachelor of Commerce from Shreemati Nathibai Damodar Thackersey
Women’s University in 2014 and passed the Company Secretary examinations in 2015. She has over 6 years of
experience in Corporate Governance, Compliance Management, and Advisory Services. She is responsible for
ensuring compliance with statutory and regulatory requirements in our Company. Her diverse industry exposure
has enriched her understanding of compliance requirements across sectors.
In addition to her professional roles, Kiran is actively involved with the Surat Chapter of the Institute of Company
Secretaries of India (ICSI) as a member and is part of the Career Awareness Committee.
SENIOR MANAGEMENT PERSONNEL
Our Company does not have Senior Management Personnel.
CHANGES IN THE KEY MANAGERIAL PERSONNEL IN LAST THREE YEARS
Except as mentioned below, and as specified in "Our Management - Changes to our Board in the last three years"
on page 176 there have been no changes in the Key Managerial Personnel in the last three years:
Name Date Of Change Reason
Prateek Sharma May 01, 2023 Re-appointed as Managing Director
Parth Shah October 04, 2024 Appointed as Whole-Time Director
Ruchika Mishra September 06, 2024 Appointed as Chief Financial Officer
Kiran Parmanand Goklani October 03, 2024 Appointed as Company Secretary and
Compliance Officer
RELATIONSHIPS AMONG KEY MANAGERIAL PERSONNEL AND WITH DIRECTORS
Except as below none of our Key Managerial Personnel are related to each other or to the Directors of our
Company:
KMP Designation Other Director Designation Relationship
/KMP
Prateek Managing Director Suman Sharma Non-Executive Mother
Sharma Director Cum
Chairperson
Managing Director Ruchika Mishra CFO Spouse
Ruchika CFO Managing
Mishra Prateek Sharma Director Spouse
(The remainder of this page has intentionally been left blank)
185 | Pa geARRANGEMENTS AND UNDERSTANDING WITH MAJOR SHAREHOLDERS, CUSTOMERS,
SUPPLIERS OR OTHERS
None of our Key Managerial Personnel have been selected pursuant to any arrangement or understanding with
any major Shareholders, customers or suppliers of our Company, or others.
SERVICE CONTRACTS WITH KEY MANAGERIAL PERSONNEL
Our Key Managerial Personnel and Senior Management Personnel have not entered into any service contracts
with our Company which include termination or retirement benefits.
RETIREMENT AND TERMINATION BENEFITS FOR KEY MANAGERIAL PERSONNEL
Except statutory benefits upon termination of their employment in our Company or superannuation, none of the
Key Managerial Personnel is entitled to any benefit upon termination of employment or superannuation.
REMUNERATION/ COMPENSATION PAID TO OUR KMPs
Details of the remuneration / compensation paid to our KMPs in the Fiscal 2025, are set forth below:
(₹ in lakhs)
As at March 31, 2025
Sr. Name of the Director Remuneration/Compensation
No.
1. Prateek Sharma 73.50
2. Parth Shah 36.00
3. Ruchika Mishra 12.00
4. Kiran Parmanand Goklani 3.46
CONTINGENT AND DEFERRED COMPENSATION PAYABLE TO KEY MANAGERIAL
PERSONNEL
As on the date of this Red Herring Prospectus, there is no contingent or deferred compensation which accrued to
our Key Managerial Personnel for Financial Year 2024 and stub period, which does not form part of their
remuneration for such period.
BONUS OR PROFIT-SHARING PLAN OF THE KEY MANAGERIAL PERSONNEL
Our Company does not have any bonus and/ or profit-sharing plan for the Key Managerial Personnel. However,
our Company makes bonus payments to the employees based on their performances, which is as per their terms of
appointment.
STATUS OF KEY MANAGERIAL PERSONNEL
As on the date of this Red Herring Prospectus, all our Key Managerial Personnel are permanent employees of our
Company.
SHAREHOLDING OF THE KEY MANAGERIAL PERSONNEL
Other than the shareholding of our Managing Director and Whole-time Director, in our Company, as disclosed in
chapter "Capital Structure" on page 75 of this Red Herring Prospectus, none of our other Key Managerial
Personnel hold any Equity Shares in our Company.
ATTRITION RATE OF THE KEY MANAGERIAL PERSONNEL
The Attrition Rate of the Key Managerial Personnel is consistent with the industry standard.
(The remainder of this page has intentionally been left blank)
186 | Pa geINTEREST OF KEY MANAGERIAL PERSONNEL
None of our Key Management Personnel has any interest in our Company except to the extent of their
remuneration, benefits, and reimbursement of expenses incurred by them in the ordinary course of business. Our
Key Managerial Personnel may also be interested to the extent of Equity Shares, if any, held by them and any
dividend payable to them and other distributions in respect of such Equity Shares.
EMPLOYEE STOCK OPTION PLAN AND EMPLOYEE STOCK OPTION SCHEME
As on the date of this Red Herring Prospectus, our Company does not have any employee stock option plan or
employee stock option scheme.
PAYMENT OR BENEFIT TO OFFICERS OF OUR COMPANY (NON-SALARY RELATED)
No non-salary-related amount or benefit has been paid or given within the two years preceding the date of this
Red Herring Prospectus or is intended to be paid or given to any officer of our Company, including our Directors,
Key Managerial Personnel.
(The remainder of this page has intentionally been left blank)
187 | Pa geOUR PROMOTER AND PROMOTER GROUP
OUR PROMOTERS
As on the date of this Red Herring Prospectus, the Promoters of our Company are
Sr. No. Name of the Promoters
1 Prateek Sharma
2 Suman Sharma
3 Parth Shah
As on the date of this Red Herring Prospectus, the promoter shareholding is as under:
• Mr. Prateek Sharma holds 2,93,06,280 Equity Shares, representing 71.67% of the issued, subscribed, and
paid-up Equity Share capital of our Company.
• Mrs. Suman Sharma holds 34,08,500 Equity Shares, representing 8.34% of the issued, subscribed, and
paid-up Equity Share capital of our Company.
• Mr. Parth Shah holds 76,38,445 Equity Shares, representing 18.68% of the issued, subscribed, and paid-
up Equity Share capital of our Company.
As on the date of this Red Herring Prospectus, Promoters and Promoter Group hold Equity shares of our company
representing 100% of the issued, subscribed and paid-up Equity Share Capital of our Company. For details, of the
built-up of the Promoters shareholding in our Company, please see "Capital Structure- Build-up of our
Promoter’s shareholding " on page 82 of this Red Herring Prospectus.
Our Promoters and Promoter Group will continue to hold the majority of the post-Offer- paid-up equity share
capital of our Company.
DETAILS OF OUR PROMOTERS ARE AS FOLLOWS:
Individual Promoter
Name PRATEEK SHARMA
DIN 07718678
Date of Birth November 24, 1989
Age 35
Address C-801 Imperial Heights, Best Nagar, Oshiwara,
Goregaon West, Mumbai, Motilal Nagar,
Mumbai Suburban, Maharashtra-400104
Qualification Bachelor Of Science (Electronic Media)
Brief Biography Please refer brief biography under chapter “Our
Management” on page 169 of this Red Herring
Prospectus.
Occupation Businessman
Permanent Account CVWPS9023G
Number
Passport Number Z6013748
No. of Equity Shares 2,93,06,280 Equity Shares, representing 71.67%
held in Company of the issued, subscribed, and paid-up Equity
[% of Shareholding Share capital
(Pre-Offer)]
Position/posts held in He has been the Director of the Company in
the past executive role since the incorporation of the
Company and was appointed as the Managing
Director of the Company w.e.f. May 01, 2018.
Directorships Held NA
188 | Pa geOther Ventures of the Prateek Sharma Films LLP
Promoter
Achievements Nil
Name SUMAN SHARMA
DIN 07718689
Date of birth March 05, 1953
Age 71
Address Flat No. 411, Devashish Apartment, 9,
Manoramaganj, Geeta Bhavan Main Road
Indore Madhya Pradesh 452001 India
Qualification Bachelor of Arts and Master of Arts in
Economics.
Brief Biography Please refer brief biography under chapter “Our
Management” on page 170 of this Red Herring
Prospectus.
Occupation Business
Permanent Account HEKPS1177F
Number
Passport Number NA
No. of Equity Shares 34,08,500 Equity Shares, representing 8.34% of
held in Company the issued, subscribed, and paid-up Equity Share
[% of Shareholding capital
(Pre-Offer)]
Position/posts held in She has been the Director of the Company in the
the past executive role since the incorporation of the
Company. Later she was appointed as the non-
executive director of the Company w.e.f. July 01,
2024
Directorships Held NA
Other Ventures of the Prateek Sharma Films LLP
Promoter
Achievements Nil
Name PARTH SHAH
DIN 07990904
Date of birth November 03, 1991
Age 32
Address 23 B Builder’s Colony, S.G.S.I.T.S College
Road, Indore, Vallabhnagar, Indore, Madhya
Pradesh - 452003
Qualification Bachelor Of Science (Electronic Media)
Brief Biography Please refer brief biography under chapter “Our
Management” on page 170 of this Red Herring
Prospectus.
Occupation Business
Permanent Account CTFPS4847B
Number
Passport Number W3687123
No. of Equity Shares 76,38,445 Equity Shares, representing 18.68%
held in Company of the issued, subscribed, and paid-up Equity
[% of Shareholding Share capital
(Pre-Offer)]
Position/posts held in He has been the Director of the Company in
the past executive role since January 29, 2020.
Directorships Held Nil
189 | Pa geOther Ventures of the 1.Parth Shah HUF
Promoter
Achievements Nil
DECLARATION
Except for Prateek Sharma, who does not hold a Driving License, and Suman Sharma, who does not hold a Driving
License and Passport, we confirm that, the Permanent Account Number, Bank Account number, Passport number,
Aadhaar Card number and Driving License number of our Promoter have been submitted to the Stock Exchange
at the time of filing of the Red Herring Prospectus with the Stock Exchange.
Our Promoters and the members of our Promoter Group have confirmed that they have not been identified as
willful defaulters or fraudulent borrowers by the RBI or any other governmental authority.
Our Promoters have not been declared as a fugitive economic offender under the provisions of section 12 of the
Fugitive Economic Offenders Act, 2018.
No violations of securities law have been committed by our Promoter or members of our Promoter Group, in the
past or is currently pending against them. None of (i) our Promoter and members of our Promoter Group or persons
in control of or on the boards of bodies corporate forming part of our Group Companies (ii) the Companies with
which any of our Promoter are or were associated as a promoter, director or person in control, are debarred or
prohibited from accessing the capital markets or restrained from buying, selling, or dealing in securities under any
order or directions passed for any reasons by the SEBI or any other authority or refused listing of any of the
securities issued by any such entity by any stock exchange in India or abroad
UNDERTAKING/ CONFIRMATIONS
None of our Promoter or Promoter Group or Group Company or person in control of our Company has
been:
• prohibited or debarred from accessing or operating in the capital market or restrained from buying, selling
or dealing in securities under any order or direction passed by SEBI or any other authority or refused
listing of any of the securities issued by such entity by any stock exchange, in India or abroad.
• No material regulatory or disciplinary action is taken by any by a stock exchange or regulatory authority
in the past one year in respect of our Promoters, Group Company and Company promoted by the
promoters of our company.
• There are no defaults in respect of payment of interest and principal to the debenture / bond / fixed deposit
holders, banks, FIs by our Company, our Promoters, Group Company and Company promoted by the
promoters during the past three years.
• The litigation record, the nature of litigation, and status of litigation of our Company, Promoters, Group
company and Company promoted by the Promoters are disclosed in chapter titled “Outstanding
Litigation and Material Developments” beginning on page 243 of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
190 | Pa geCHANGE IN CONTROL
There is a change in control of our Company. Mr. Prateek Sharma and Mrs. Suman Sharma have been the original
promoters of our Company since incorporation till the date of Red Herring Prospectus. The details of acquisition
by present promoters are as under:
Consideration
Name of Type of Paid for
Sr No. Promoter Date of Acquisition Acquisition Terms of Acquisition Acquisition
(₹ in lakhs)
March 30, 2024 Transfers Transfer of 20 Equity shares 0.99
from Prateek Sharma in
consideration for cash.
1. Parth Shah
July 07, 2024 Transfers Transfer of 374 Equity -
shares from Prateek Sharma
(Gift)
by way of Gift.
July 22, 2024 Allotment Allotted 1,847 Equity 0.18
shares of face value of Rs.
10/- each at an issue price of
Rs. 10/- per Equity Share on
Private Placement Basis.
July 26, 2024 Allotment Allotted 8,96,400 Bonus
Equity Shares in the ratio of -
400 (Four Hundred) new
equity shares for every
1(One) equity share held
(i.e. 400:1).
November 7, 2024 Allotment Allotted 6,29,048 Bonus
Equity Shares in the ratio
-
of 7 (Seven) new equity
shares for every 10(Ten)
equity share held (i.e.
7:10).
For details, please see "Capital Structure" on Page 75 of this Red Herring Prospectus.
COMMON PURSUITS/ CONFLICT OF INTEREST
None of our Promoter Group are engaged in business activities similar to that of our Company and accordingly,
our Promoter Group do not have common pursuits amongst Promoter Group and our Company. We shall adopt
the necessary procedures and practices as permitted by law to address any conflict situation as and when they arise.
INTERESTS OF PROMOTER
Our Promoters are interested in our Company (i) to the extent that it has promoted our Company (ii) to the extent
of its shareholding in our Company, (iii) to the extent of the shareholding of its promoters, their relatives and other
entities promoted by him and invested in our company, and the dividend payable, if any and other distributions in
respect of the Equity Shares held by them. For details of the shareholding of our Promoters in our Company, see
"Capital Structure" on page 75 of this Red Herring Prospectus.. For further details of interest of our Promoters in
our Company, see "Our Management" and "Restated Financial Statements" on pages 169 and 199 respectively
of this Red Herring Prospectus.
191 | Pa geINTEREST OF OUR PROMOTERS IN THE PROPERTY OF THE COMPANY
Our Promoters have no interest in any property acquired in the three years preceding the date of this Red Herring
Prospectus or proposed to be acquired by our Company, or in any transaction by our Company for acquisition of
land, construction of building or supply of machinery.
INTEREST OF PROMOTER IN ACQUISITION OF LAND, CONSTRUCTION OF BUILDING AND
SUPPLY OF MACHINERY, ETC
Our Promoters do not have any interest in any transaction by our Company for acquisition of land or construction
of building, during the three (3) years preceding the date of this Red Herring Prospectus. For further details, see
"Our Business" on page 131 of this Red Herring Prospectus. Further, except as stated in "Restated Financial
Statements – Note 30 - Related Party Disclosure" on page 225 of this Red Herring Prospectus and to the extent
set out above under " – Interests of Directors", our Promoter do not have any other interest in our business.
INTEREST OF OUR PROMOTERS IN OUR COMPANY ARISING OUT OF BEING A MEMBER OF
A FIRM OR COMPANY
Our Promoter are Designated Partners in other entities which form a part of group companies/entities for our
company. For a list of the interested entities see "Our Management" on Page 169 of this Red Herring Prospectus
Apart from as stated above, our Promoters are not interested as a member in any firm or company which has any
interest in our Company. Further, no sum has been paid or agreed to be paid to our Promoter or to any firm or
company in which our Promoter is interested as a member in cash or shares or otherwise by any person either to
induce our Promoter or to become or qualify them as a promoter otherwise for services rendered by our Promoter
or by such firm or company in connection with the promotion or formation of our Company.
COMPANIES OR FIRMS WITH WHICH OUR PROMOTER HAS DISASSOCIATED IN THE LAST
THREE YEARS.
Except Mentioned below, Our Promoters have not disassociated themselves as a Promoter(s) from any Company
in three years preceding the date of this Red Herring Prospectus:
Name of Name of Entity No of Reason Date
Promoter Shares/
Contribution
Parth Shah Starmerayaar Entertainment INR 30,000 (50%) Voluntary Strike November 05,
LLP off 2024
EXPERIENCE IN THE BUSINESS OF OUR COMPANY.
Our Promoter has adequate experience in the business of our Company.
OTHER VENTURES OF OUR PROMOTERS
Other than as disclosed in the section "Our Management – Other Directorships" on page 169 of this Red Herring
Prospectus and our Promoter, our Promoters are not involved in any other ventures.
PAYMENT OR BENEFITS TO OUR PROMOTER OR PROMOTER GROUP
Except as disclosed herein and as stated in "Restated Financial Statements" at page 199 of this Red Herring
Prospectus, there has been no payment or benefits by our Company to our Promoters or any of the members of the
Promoter Group during the two years preceding the date of this Red Herring Prospectus nor is there any intention
to pay or give any benefit to our Promoter or Promoter Group as on the date of this Red Herring Prospectus.
192 | Pa geLITIGATIONS INVOLVING OUR PROMOTERS
Except as disclosed under “Outstanding Litigation and Material Development” on Page 243 of this Red Herring
Prospectus, there are no litigations or legal and regulatory proceedings involving our promoters as on the date of
this Red Herring Prospectus.
MATERIAL GUARANTEES
Our Promoters have not given any material guarantee to any third party, in respect of the Equity Shares, as of the
date of this Red Herring Prospectus.
OUR PROMOTER GROUP
Individuals forming part of the Promoter Group
With regards to our Promoter, Mr. Prateek Sharma, the following individuals form part of our Promoter Group:
Name of Individual Relationship with the Promoter
Ramgopal Sharma Father
Suman Sharma Mother
Ruchika Mishra Spouse
Pooja Sharma Sister
Giridhari Lal Mishra Spouse’s Father
Veena Mishra Spouse’s Mother
Chahat Mishra Spouse’s Brother
With regards to our Promoter, Mrs. Suman Sharma, the following individuals form part of our Promoter Group:
Name of Individual Relationship with the Promoter
Late Ramachander Joshi* Father
Late Shanti Devi* Mother
Ramgopal Sharma Spouse
Sureshchand Brother
Late Saroj Sharma* Sister
Uma Dixit Sister
Prateek Sharma Son
Pooja Sharma Daughter
Late Bhagirath Sharma* Spouse's Father
Late Tara Devi* Spouse's Mother
With regards to our Promoter, Mr. Parth Shah, the following individuals form part of our Promoter Group:
Name of Individual Relationship with the Promoter
Dipak Kumar Shah Father
Sangita Shah Mother
Surabhi Puri Spouse
Devanshi Nimit Sheth Sister
Late Sunil Puri* Spouse’s Father
Gunjan Puri Spouse’s Mother
Keshav Puri Spouse’s Brother
*Death Certificate for the respective members of the promoter group are unavailable.
(The remainder of this page has intentionally been left blank)
193 | Pa geEntities forming part of our Promoter Group
As per Regulation 2(1)(pp)(iv) of the SEBI (ICDR) Regulations, 2018, the following Companies/Trust/Partnership
firms/HUFs or Sole Proprietorships are forming part of our Promoter Group.
Sr. No. Name of Companies
1. Prateek Sharma Films LLP
2. Parth Shah HUF
3. Rishabh Irrigation
(The remainder of this page has intentionally been left blank)
194 | Pa geOUR GROUP COMPANIES
In terms of the SEBI ICDR Regulations and the applicable accounting standards, the term "group companies",
shall include (i) such companies (other than the Promoter(s) with which there were related party transactions during
the period for which financial information is disclosed, as covered under applicable accounting standards, and (ii)
also other companies considered material by the board of directors of our company.
Accordingly, all such companies with which our Company has related party transactions as per the Restated
financial Information, as covered under the relevant accounting standard (i.e. AS 18) have been considered as
Group Companies in terms of the SEBI ICDR Regulations.
Further, in respect of (ii) above, our Board, pursuant to its materiality policy adopted at the Board Meeting held
on October 4, 2024 decided that Group Companies shall include the companies, other than our Promoter with
which there were related party transactions, as disclosed in the Restated Financial Statements and no other
companies shall be considered as ‘material’ to our Company and ought to be classified as 'Group Companies’ of
our Company.
In accordance with the SEBI ICDR Regulations, certain financial information in relation to our Group Companies
for the previous three financial years, extracted from their respective audited financial statements (as applicable)
are available at the websites indicated below in ‘Audited Financial Information’. Our Company is providing links
to such website solely to comply with the requirements specified under the SEBI ICDR Regulations.
Based on the parameters outlined above, our company has identified the following companies/entities as our Group
Companies/Entities:
3. Prateek Sharma Films LLP
A. DETAILS OF OUR GROUP COMPANIES/ENTITIES
1. Prateek Sharma Films LLP
Corporate Information
Prateek Sharma Films LLP was initially incorporated as “Danishprateek Studios LLP” on October 9, 2018, as LLP
pursuant to certificate of incorporation issued by the Registrar of Companies, Central Registration Centre. Further
Pursuant to certificate of incorporation issued by the Registrar of Companies, Central Registration Centre dated
October 9, 2019 the name of LLP was changed from “Danishprateek Studios LLP” to Prateek Sharma Films LLP.
LLPIN AAN-4094
PAN AAPFD3437K
Incorporation Date October 9, 2018
Registered Office 1105, Sri Krishna Premises,Co-Op Soc Ltd,
New Linkrd, Opp Laxmi Ind Estate,
Andheri-West., Mumbai, Mumbai City - 400053,
Maharashtra, India.
Audited Financial Information
In accordance with SEBI ICDR Regulations, certain financial information pertaining to (i) the details of reserves
(excluding revalidation reserves), (ii) sales; (iii) profit/loss) after tax; (iv) earnings per share; (v) diluted earnings
per shares; and (vi) net asset value in relation to Prateek Sharma Films LLP for the last three financial years,
extracted from its audited financial statements (as applicable) is available at the website www.studiolsd.in. This
information is referred to as the "Group Company Financial Information". Our Company is providing a link to
such website solely to comply with the requirements specified under the SEBI ICDR Regulations.
(The remainder of this page has intentionally been left blank)
195 | Pa geB. Nature and Extent of Interest of our Group Companies/entities
i. In the promotion of our Company
Our Group Companies/entities do not have any interest in the promotion of our Company.
ii. In the properties acquired by our Company in the past three years before filing this Red Herring Prospectus
with SEBI or proposed to be acquired
Our Group Companies/entities are not interested in the properties acquired by our Company in the three years
preceding the filing of this Red Herring Prospectus or proposed to be acquired by our Company.
iii. In transactions for acquisition of land, construction of building and supply of machinery
Our Group Companies/entities have no interest, whether direct or indirect, in any property acquired by our
Company within the preceding three years from the date of this Red Herring Prospectus or proposed to be acquired
by them, or in any transaction by our Company with respect to the acquisition of land, construction of building or
supply of machinery
C. Related Business Transactions within our Group Companies and significance on the financial
performance of our Company
Other than the arrangements/ transactions disclosed in the chapter "Restated Financial Statements – Note - 30
Related Party Disclosure" on page 225 of this Red Herring Prospectus, our Group Companies/entities do not have
any business interest in our Company
D. Common pursuits among group companies/entities
As on the date of this Red Herring Prospectus, our Group companies are not engaged in the similar line of business
related to our company and accordingly, there is no common pursuits amongst our Company and Our Group
Companies. We shall adopt the necessary procedures and practices as permitted by law to address any conflict
situation as and when they arise.
E. Business Interest of our Group Companies
Except as disclosed in the Chapters "Restated Financial Statements – Note – 30 Related Party Disclosure" and
“Our Business” on 225 and 131 respectively of this Red Herring Prospectus, there are no other business
arrangements/ transactions between our Company and Group Companies/entities.
F. Litigation
Except as disclosed in the section "Outstanding Litigation and other Material Development" on page 243 of this
Red Herring Prospectus, our Group Companies/entities are not party to any pending litigation which has a material
impact on our Company.
G. Confirmations
None of our Group Companies/entities have any of their securities listed on any other stock exchange / propose to
list their shares on the stock exchange.
(The remainder of this page has intentionally been left blank)
196 | Pa geRELATED PARTY TRANSACTIONS
For details on related party transactions (As per the requirement under Accounting Standard 18 “Related Party
Disclosure” issued by ICAI) of the Company during the restated audit period as mentioned in this Red Herring
Prospectus i.e., for the financial year ended on March 31, 2025, March 31, 2024 and March 31, 2023 please refer
to “ Note - 30 Related Party Disclosure” annexed with the restated financial statements, beginning on page 225
of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
197 | Pa geDIVIDEND POLICY
The declaration and payment of dividends, if any, will be recommended by our Board and approved by our
Shareholders, at their discretion, in accordance with provisions of our Articles of Association and applicable law,
including the Companies Act. Our Board approved the formal dividend policy of the Company, at the Board
meeting held on October 4, 2024, which includes parameters to be considered by the Board for declaration of
dividend, with an objective of rewarding the shareholders of the Company.
The dividend if any, will depend on a number of factors, including but not limited to standalone, or net operating
profit after tax, operating cash flow, liquidity position, aggregate debt, debt service coverage position, loan
repayment and working capital, and capital expenditure requirements, and other factors which are likely to have a
significant impact on our Company. The consolidated profits earned by the Company may either be retained and
used for various purposes by the Company, or it may be distributed to the Shareholders. There is no guarantee that
any dividends will be declared or paid by our Company in the future. For details, see section “Risk Factors” - Our
ability to pay dividends will depend upon future earnings, financial condition, cash flows, working capital
requirements, capital expenditures and other factors on page 47 of this Red Herring Prospectus.
In addition, our ability to pay dividends may be impacted by a number of other factors, including restrictive
covenants under the loan or financing documents, our Company is currently a party to or may enter into from time
to time.
Our Company has not declared or paid any dividends in the last three Fiscal Years and until the filing of this Red
Herring Prospectus.
Our Company shall pay dividends, if declared, to the Shareholders in accordance with the provisions of the
Companies Act, the Articles of Association and provisions of the SEBI Listing Regulations and other applicable
laws. Our Company may pay dividend by cheque, electronic clearance service, as will be approved by our Board
in the future. Our Company may also, from time to time, pay interim dividends.
(For the above details relating dividend, we have relied upon the certificate dated July 29, 2025, issued by the
Statutory Auditors of the Company i.e., M/s GMJ & Co. Chartered Accountants)
(The remainder of this page has intentionally been left blank)
198 | Pa geSECTION V – FINANCIAL INFORMATION
RESTATED FINANCIAL STATEMENTS
(The remainder of this page has intentionally been left blank)
199 | Pa geINDEPENDENT AUDITOR’S EXAMINATION REPORT ON RESTATED STANDALONE FINANCIAL STATEMENTS
To,
The Board of Directors,
Studio LSD Limited
(Formerly Known as “Studio LSD Private Limited”)
C-801, Imperial Heights, Best Nagar,
Oshiwara, Goregaon West,
Mumbai - 400104,
(the “Company”)
Dear Sir/Ma’am,
1. We GMJ & Co, Chartered Accountants (“we” or “us”) have examined the attached Restated Financial Statement along
with the Significant Accounting Policies and related notes of Studio LSD Limited (Formerly Known as “Studio LSD
Private Limited”) (the 'Company') as at and for the financial year ended March 31, 2025, March 31, 2024 and March
31, 2023 annexed to this report and prepared by the Company for the purpose of inclusion in the Prospectus (being
collectively referred as "Offer Document") in connection with its proposed Initial Public Offer ("IPO") on the SME
Platform of the NSE Limited ("NSE").
2. The said Restated Financial Statements and other Financial Information have been prepared in accordance with the
requirements of:
a) Section 26 of Part I of Chapter III to the Companies Act, 2013 (“the Act”) read with Companies (Prospectus and Allotment
of Securities) Rules 2014;
b) The Securities and Exchange Board of India (Issue of Capital and Disclosure Requirements) Regulations 2018 ("ICDR
Regulations") issued by the Securities and Exchange Board of India ("SEBI") in pursuance to Section 11 of the Securities
and Exchange Board of India Act, 1992 and related amendments / clarifications from time to time;
c) The Guidance Note on Reports in Company Prospectus (Revised 2019) issued by the Institute of Chartered Accountants
of India ("Guidance Note").
3. The Company’s Board of Directors is responsible for the preparation of the Restated Financial Statement for the purpose
of inclusion in the offer document to be filed with Stock Exchange, Securities and Exchange Board of India, and Registrar
of Companies, of relevant state in connection with the proposed IPO. The Restated Financial Statements have been
prepared by the management of the Company for the year ended March 31, 2025, March 31, 2024 and March 31, 2023 on
the basis of notes to the Restated Financial Statement. The Board of Directors of the company’s responsibility includes
designing, implementing, and maintaining adequate internal control relevant to the preparation and presentation of the
Restated Financial Statement.
4. We have examined such Restated Standalone Financial Statement taking into consideration:
a) The terms of reference and terms of our engagement agreed upon with you in accordance with our engagement letter dated
June 29, 2024 in connection with the proposed IPO of equity shares of the Company;
b) The Guidance Note also requires that we comply with the ethical requirements of the Code of Ethics issued by the ICAI;
c) Concepts of test checks and materiality to obtain reasonable assurance based on verification of evidence supporting the
Restated Standalone Financial Statements; and
d) The requirements of Section 26 of the Act and the ICDR Regulations. Our work was performed solely to assist you in
meeting your responsibilities in relation to your compliance with the Act, the ICDR Regulations and the Guidance Note in
connection with the IPO.
5. These Restated Standalone Financial Statements have been compiled by the management from audited standalone
financial statements of the company for the year ended on March 31 2025, March 31, 2024 and March 31, 2023, which
has been approved by the board of directors.
a) We have audited the Financial Statements of the company as at and for the year ended on March 31, 2025 prepared by the
company in accordance with Accounting Standards as prescribed under Section 133 of the Act, read with Rule 7 of the
200 | Pa geCompanies (Accounts) Rules, 2014, as amended, and other accounting principles generally accepted in India for the limited
purpose of complying with the requirement of Restated Audited Financial statements audited by an audit firm holding a
valid peer review certificate issued by the “Peer Review Board” of the ICAI as required by ICDR Regulations in relation
to proposed IPO. We have issued our report dated 01st July, 2025 on this special purpose financial information which have
been approved by the Board of Directors at their meeting held on 01st July, 2025.
b) Audited financial statements of the Company as at and for the year ended March 31, 2025, March 31, 2024 and March
31, 2023 prepared in accordance with the Accounting Standards which have been approved by the Board of Directors
at their meeting held on 23rd June, 2025, September 03, 2024 and August 21, 2023 respectively.
6. For the purpose of our examinations, we have relied on:
a) Auditors’ Report issued by us dated 01st July, 2025 as at and for the year ended on March 31, 2025 as referred in
Paragraph 5(a) above; and
b) Auditors Report issued by (the “Auditors”) dated September 03, 2024 and August 21, 2023 on the Financial Statements
of the Company for the year ended March 31, 2024 and March 31, 2023 respectively and Auditors opinion on Financial
Statement is not modified and accordingly reliance has been placed on the financial information examined by them for
the said years. The financial information included for these years is based solely on the report submitted by them.
7. Based on our examination and according to the information and explanation given to us we report that:
a) The “Restated Summary Statements of Assets and Liabilities” as set out in this report, of the Company as at March
31, 2025, March 31, 2024, and March 31, 2023 is prepared by the Company and approved by the Board of Directors.
These Restated Statement of Assets and Liabilities, have been arrived at after making such adjustments and regroupings
to the individual financial statements of the Company, as in our opinion were appropriate and more fully described in
Significant Accounting Policies and Notes to Accounts as set out in this Report.
b) The “Restated Summary Statement of Profit and Loss” as set out in this report, of the Company for the year ended
March 31, 2025, March 31, 2024 and March 31, 2023 is prepared by the Company and approved by the Board of
Directors. These Restated Statement of Profit and Loss have been arrived at after making such adjustments and
regroupings to the individual financial statements of the Company, as in our opinion were appropriate and more fully
described in Significant Accounting Policies and Notes to Accounts as set out in this Report
c) The “Restated Summary Statement of Cash Flow” as set out in this report, of the Company for the year ended March
31, 2025, March 31, 2024 and March 31, 2023 is prepared by the Company and approved by the Board of Directors.
These Statement of Cash Flow, as restated have been arrived at after making such adjustments and regroupings to the
individual financial statements of the Company, as in our opinion were appropriate and more fully described in
Significant Accounting Policies and Notes to Accounts as set out in this Report.
d) The Restated Standalone Summary Statement has been prepared in accordance with the Act, ICDR Regulations and the
Guidance Note.
e) The Restated Summary Statements have been made after incorporating adjustments for the changes in accounting
policies retrospectively in respective financial years to reflect the same accounting treatment as per the changed
accounting policy for all reporting periods, if any;
f) The Restated Summary Statements have been made after incorporating adjustments for prior period and other material
amounts, if any, in the respective financial years to which they relate, if any and there is no qualification which require
adjustments;
g) The Restated Summary Statements do not contain any extra ordinary items that need to be disclosed separately other
than those presented in the Restated Financial Statement and do not contain any qualification requiring adjustments;
h) There were no qualifications in the Audit Reports issued by the Statutory Auditors for the financial year ended March
31, 2025, March 31, 2024 and March 31, 2023 which would require adjustments in this Restated Financial Statements
of the Company.
201 | Pa gei) Profits and losses have been arrived at after charging all expenses including depreciation and after making such
adjustments/restatements and regroupings as in our opinion are appropriate and are to be read in accordance with the
Significant Accounting Polices and Notes to Accounts as set out in this report;
j) Adjustments in Restated Financial Statements have been made in accordance with the correct accounting policies;
k) There was no change in accounting policies, which needs to be adjusted in the Restated Financial Statements;
l) There are no revaluation reserves, which need to be disclosed separately in the Restated Financial Statements;
m) The Company has not paid or proposed any dividend in past effective for the said period.
Note
Particulars
No.
Restated Statement of Assets & Liabilities
Restated Statement of Share Capital 2
Restated Statement of Reserves & Surpluses 3
Restated Statement of Long-Term Provisions 4
Restated Statement of Short-Term Borrowings 5
Restated Statement of Trade Payables 6
Restated Statement of Short-Term Provisions 7
Restated Statement of Other Current Liabilities 8
Restated Statement of Property, Plant and Equipment and Intangible
9
Assets
Restated Statement of Non-Current Investment 10
Restated Statement of Deferred Tax Assets 11
Restated Statement of Non-Current Assets 12
Restated Statement of Inventories 13
Restated Statement of Trade Receivables 14
Restated Statement of Current Investments 15
Restated Statement of Cash & Cash Equivalent 16
Restated Statement of Short-Term Loans and Advances 17
Restated Statement of Other Current Assets 18
Restated Statement of Profit & Loss
Restated Statement of Revenue from operations 19
Restated Statement of Other Income 20
Restated Statement of Cost of Material Consumed 21
Restated Statement of Changes in Inventories 22
Restated Statement of Employees Benefit Expenses 23
Restated Statement of Finance Costs 24
Restated Statement of Depreciation and amortization expenses 9
Restated Statement of Other Expenses 25
Restated Statement of Current Tax -
Restated Statement of Deferred Tax -
Restated Statement of Earnings per share 26
Other Annexures:
Cash Flow Statement
202 | Pa geNotes On Accounts Forming Part of Restated Financial Statements And 1
Significant Accounting Policies
Statement of Corporate Social Responsibility 27
Statement of Accounting Ratios as restated 28
Additional Regulatory Information i.e. contingent liability 29
Statement of Related Parties & Transactions 30
Capital commitments (if any) 31
Foreign Exchange Earnings 32
Events occurring after Balance Sheet date -
Other Statutory disclosures 33
Adjustments made in restated financial statements / regrouping notes 34
8. We have also examined the following other financial information relating to the Company prepared by the Management
and as approved by the Board of Directors of the Company and annexed to this report relating to the Company as at and
for the year ended March 31, 2025, March 31, 2024, and March 31, 2023 proposed to be included in the Red Herring
Prospectus/Prospectus.
9. We, Chartered Accountants have been subjected to the peer review process of the Institute of Chartered Accountants of
India (ICAI) and our peer Review Certificate is valid as on the date of signing of this report.
10. The Restated Financial Information does not reflect the effects of events that occurred subsequent to the respective dates
of the reports on the audited financial statements.
11. This report should not in any way be construed as a re-issuance or re-dating of any of the previous audit reports issued
by the Company Auditor’s, nor should this report be construed as a new opinion on any of the financial statements
referred to herein.
12. We have no responsibility to update our report for events and circumstances occurring after the date of the report.
13. Our report is intended solely for use of the Board of Directors for inclusion in the Prospectus to be filed with Stock
exchanges in connection with the proposed IPO. Our report should not be used, referred to or distributed for any other
purpose except with our prior consent in writing. Accordingly, we do not accept or assume any liability or any duty of
care for any other purpose or to any other person to whom this report is shown or whose hands it may come without our
prior consent in writing.
For GMJ & Co
Chartered Accountants
F.R.N.: 103429W
CA Sonia Didwania
Partner
Membership No: 410461
Place: Mumbai
Date: 01st July, 2025
UDIN: 25410461BMKUJQ5628
(The remainder of this page has intentionally been left blank)
203 | Pa geRESTATED STATEMENT OF ASSETS AND LIABILITIES
(Amount in Lakhs)
Sr. For the year ended March 31,
Particulars Notes
No 2025 2024 2023
A EQUITY AND LIABILITIES
1) Shareholders’ Funds
a. Share Capital 2 817.84 1.00 1.00
b. Reserves & Surplus 3 1,935.88 1,585.52 495.15
2,753.72 1,586.52 496.15
2) Non-Current Liabilities
a. Long Term Provisions 4 12.99 - -
12.99 - -
3) Current Liabilities
a. Short Term Borrowings 5 - - 6.15
b. Trade Payables 6
Total Outstanding dues of Micro enterprises and small enterprises 46.04 175.90 1.30
Total Outstanding dues of creditors other than Micro enterprises and 1,574.19 1,714.07 1,230.35
small enterprises
c. Short Term Provisions 7 104.07 - -
d. Other Current Liabilities 8 175.88 172.05 81.99
1,900.18 2,062.02 1,319.79
Total 4,666.89 3,648.54 1,815.94
B ASSETS
1) Non-Current Assets
a. Property, Plant & Equipment and Intangible Assets 9
i. Property, Plant & Equipments 52.94 76.52 25.89
ii. Intangible Assets 0.02 0.02 0.02
b. Non-current Investments 10 800.31 169.50 1.10
c. Deferred Tax (net) 11 1.54 11.99 0.83
c. Other Non Current Assets 12 251.91 302.23 126.52
1,106.72 560.26 154.36
2) Current Assets
a. Inventories 13 945.10 47.26 67.50
b. Trade Receivables 14 2,005.49 2,400.05 1,491.54
c. Current Investments 15 301.54 - -
d. Cash and Cash Equivalents 16 232.74 572.92 58.07
e. Short Term Loans & Advances 17 64.65 62.53 43.80
f. Other Current Assets 18 10.65 5.52 0.67
3,560.17 3,088.28 1,661.58
Total 4,666.89 3,648.54 1,815.94
Significant accounting policies and notes forming part of the Restated financial
statements
For and on behalf of the board
"As Per Our Report of Even Date" M/s Studio LSD Limited
For GMJ & Co.
Chartered Accountants
FRN:103429W
Sd/- Sd/-
Sd/-
Prateek Sharma Parth Shah
CA SONIA DIDWANIA
Managing Director Whole Time Director
Partner
DIN:07718678 DIN:07990904
M No 410461
Sd/-
Place: Mumbai Sd/-
Ruchika Mishra
Date: 1st July 2025 Kiran Parmanand Goklani
Chief Financial Officer
Company Secretary
204 | Pa geRESTATED STATEMENT PROFIT AND LOSS STATEMENT
(Amount in Lakhs)
For the year ended March 31,
Particulars Note No.
2025 2024 2023
INCOME
Revenue from Operations 19 10,447.81 10,247.54 4,667.69
Other Income 20 52.89 1.94 3.53
Total Revenue 10,500.70 10,249.48 4,671.22
EXPENSES
Cost of Services 21 7,350.42 6,645.66 3,301.31
Change in Inventories 22 (897.84) 20.24 17.80
Employee benefit expenses 23 485.68 485.21 186.28
Finance costs 24 0.08 0.55 9.81
Depreciation and amortisation expense 9 26.70 17.63 4.47
Other Expenses 25 1,958.16 1,613.91 787.86
Total Expenses 8,923.20 8,783.20 4,307.53
Profit before tax 1,577.50 1,466.28 363.69
Tax expense:
(i) Current tax 400.00 387.06 84.26
(ii)Current tax relating to Prior Years 0.05 0.01 -
(ii) Deferred Tax 10.45 (11.15) (0.07)
Total Tax Expense 410.50 375.91 84.19
Profit after tax 1,167.00 1,090.37 279.50
Earnings per equity share 26
Basic 2.85 2.67 0.68
Diluted 2.85 2.67 0.68
The accompanying notes form an integral part of restated financials statements.
As per our report of even date attached.
For and on behalf of the board
"As Per Our Report of Even Date" M/s Studio LSD Limited
For GMJ & Co.
Chartered Accountants
FRN:103429W
Sd/- Sd/-
Sd/-
Prateek Sharma Parth Shah
CA SONIA DIDWANIA
Managing Director Whole Time Director
Partner
DIN:07718678 DIN:07990904
M No 410461
Sd/- Sd/-
Place: Mumbai Ruchika Mishra Kiran Parmanand Goklani
Date: 1st July 2025 Chief Financial Officer Company Secretary
205 | Pa geRESTATED STATEMENT OF CASH FLOW
(Amount in Lakhs)
As At As At As At
Particulars 31st March, 2025 31st March, 2024 31st March, 2023
A.Net Profit/(Loss) Before Tax and Extraordinary items 1,577.50 1,466.28 363.69
Depreciation 26.70 17.63 4.47
Interest Expenses 0.08 0.55 9.81
Loss on Sale of Asset 3.14 0.06 -
Provision for Gratuity 12.99 - -
Interest on Income Tax Refund - (0.41) (2.89)
Interest on NCD - - -
Gain/Loss on Mutual Fund (20.98) - -
Gain/Loss on Debt Instrument (1.24) - -
Operating Profit before Working Capital Changes 1,598.19 1,484.11 375.07
Adjusted For:
(Increase)/Decrease in Trade receivable 394.55 (908.51) (1,440.24)
(Increase)/Decrease in Inventories (897.84) 20.24 17.80
(Decrease)/Increase in Short Term Provisions 104.07
(Decrease)/Increase in Other Current Liability 3.83 90.06 43.43
(Decrease)/Increase in Trade Payables (269.74) 658.32 1,117.12
(Increase)/ Decrease in Short term Loans & Advance (2.12) (18.73) 38.96
(Increase)/ Decrease in Other Current Assets (5.13) (4.85) (0.04)
(Increase)/ Decrease in other non-current assets 50.32 (175.71) 32.18
Net Cash generated from Operations 976.13 1,144.92 184.28
Taxes (400.05) (387.06) (84.26)
Net Cash generated from Operating Activities 576.08 757.86 100.02
B. Cash Flow From Investing Activities:
(Increase)/Decrease in Fixed Assets (6.25) (68.32) (22.50)
Investment in Mutual Funds (932.35) (168.40) -
Gain/Loss on Mutual Fund 20.98 - -
Gain/Loss on Debt Instrument 1.24 - -
Interest Income - 0.41 2.89
Net Cash from Investing Activities (916.38) (236.31) (19.61)
C. Cash Flow from Financing Activities:
Interest Expenses (0.08) (0.55) (9.81)
Inrease in Share Capital 0.20 - -
(Decrease)/Increase in Short term Borrowings - (6.15) (38.34)
Net Cash Flow from Financing Activities 0.12 (6.70) (48.14)
Net Increase in Cash and Cash Equivalent during the Year (A+B+C) (340.18) 514.85 32.28
Cash & Cash Equivalents As At Beginning of the Year 572.92 58.07 25.79
Cash & Cash Equivalents As At End of the Year 232.74 572.92 58.07
206 | Pa geParticulars As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Cash and Cash Equivalents include:
Cash in Hand 3.49 4.07 4.24
Balance with Scheduled Banks:
- Current Account 103.02 284.87 53.82
Other Bank Balances
- Fixed Deposits 124.67 256.00 -
Balance in Forex Card 0.75 27.98 -
Balance in PMS Account 0.81 - -
232.74 572.92 58.07
NOTES:
1 The Restated Cash Flow Statement has been prepared under the “Indirect Method” as set out in the Accounting Standard (AS) 3 on “Cash Flow
Statements”, and presents cash flows by operating, investing and financing activities
Significant accounting policies and notes forming part of the Restated financial statements. 1-34
For and on behalf of the board
"As Per Our Report of Even Date" M/s Studio LSD Limited
For GMJ & Co.
Chartered Accountants
FRN:103429W
Sd/- Sd/-
Sd/-
Prateek Sharma Parth Shah
CA SONIA DIDWANIA
Managing Director Whole Time Director
Partner
DIN:07718678 DIN:07990904
M No 410461
Sd/- Sd/-
Place: Mumbai Ruchika Mishra Kiran Parmanand Goklani
Date: 1st July 2025 Chief Financial Officer Company Secretary
(The remainder of this page has intentionally been left blank)
207 | Pa geNOTES TO THE RESTATED FINANCIAL STATEMENT
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES
I CORPORATE INFORMATION
Studio LSD Limited (The "Company") initially was a Private Limited company incorporated on 02nd February, 2017 vide registeration No.
U92410MH2017PTC290116, at Mumbai under the provisions of Companies Act, 2013 and has become public limited company w.e.f 19th
September 2024 vide registeration No. U92410MH2017PLC290116. The company is under the process of listing and is situated at Unit No. 302,
301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate, New Link Road, Andheri West, Mumbai, Maharashtra, India, 400053. The company carries
on the business of production for Television and Films, Content creation for Television, Films and new media, distribution of films and motion
pictures, including the running theatres, cinemas, studios and cinematographic shows and exhibitions.
II BASIS OF PREPARATION OF RESTATED FINANCIAL STATEMENTS:
The summary statement of restated assets and liabilities of the Company as at 31st March, 2025, 31st March, 2024 and 31st March, 2023 and
the related summary statement of restated profit and loss and cash flows for the year ended 31st March, 2025, 31st March, 2024 and 31st March,
2023 and (collectively referred to as the “Restated Summary Statements’) have been prepared specifically for the purpose of inclusion in the offer
document to be filed by the Company in connection with the proposed Initial Public Offering (hereinafter referred to as ‘IPO’).
The Company's management has recast the financial statements in the form required by Schedule III of the Companies Act, 2013 for the purpose
of restated financials statements (referred as the “Restated Summary Statements’).
The restated financial statements of the Company have been prepared in accordance with the Generally Accepted Accounting Principles in India
(Indian GAAP) to comply with the accounting standards specified under section 133 of the Companies Act, 2013, of the Companies (Accounts)
Rules, 2014 and the relevant provisions of the Companies Act, 2013 ("the 2013 Act"), as applicable and Securities and Exchange Board of India
(Issue of Capital and Disclosure Requirements) regulations 2009, as amended (the "Regulations"). The restated financial statements have been
prepared on accrual basis under the historical cost convention. The accounting policies adopted in the preparation of the restated financial
statements are consistently applied.
III USE OF ESTIMATES
The preparation of the restated financial statements in conformity with Generally Accepted Accounting Principles requires the Management to
make estimates and assumptions that affect the reported balances of assets and liabilities and disclosures relating to contingent assets and liabilities
as at the date of the restated financial statements and the income and expenses during the period /year. Examples of such estimates
include provisions for doubtful debts, income taxes, post - sales customer support reported amounts of and the useful lives of Property Plant and
Equipments and intangible assets.
IV REVENUE RECOGNITION:
Revenue is recognized to the extent that it is probable that the economic benefits will flow to the Company and the revenue can be reliably measured
in accordance with AS-9, Revenue Recognition. Sales are recognized on accrual basis, and only after transfer of services to the customer.
The Company derives revenue from producing television programs and selling them to the various television broadcasting channels. The Company
identifies and evaluate each performance obligation under the contract. Revenue recognition is based on the delivery of performance obligations
and an assessment of when control is transferred to the customer. Revenue is recognized either when the performance obligation in the contract
has been performed (‘point in time’ recognition) or ‘over time’ as control of the performance obligation is transferred to the customer.
Revenue is recognized either when the performance obligation in the contract has been performed (‘point in time’ recognition) or ‘over time’ as
control of the performance Revenue generated from the commissioned television programs produced for broadcasters is recognized over the period
of time over the contract period. Revenue excludes any taxes and duties collected on behalf of the government.
Interest Income: Interest income from a financial asset is recognised when it is probable that the economic benefits will flow to the Company and
the amount of income can be measured reliably. Interest income is accrued on a time basis, by reference to the principal outstanding and at the
effective interest rate applicable, which is the rate that exactly discounts estimated future cash receipts through the expected life of the financial
asset to that asset's carrying amount on initial recognition.
Dividend Income: Dividend Income is recognised when the owners right to receive payment is established and it is probable that the economic
benefits associated with the dividend will flow to the Company, and the amount of the dividend can be measured reliably.
Other Income : Other items of income and expenditure are recognized on accrual basis and as a going concern basis, and the accounting policies
are consistent with the generally accepted accounting policies.
208 | Pa geV PROPERTY, PLANT AND EQUIPMENT
Property Plant and Equipments are stated at cost, less accumulated depreciation and any accumulated impairment loss. Cost includes cost of
acquisition of an asset and expenditure that is directly attributable to the acquisition of the asset like freight, installation cost, duties and taxes
to the extent input credit is unavailable, and other incidental expenses, incurred up to the installation stage, related to such acquisition.
Subsequent costs are included in the asset’s carrying amount or recognised as a separate asset, as appropriate, only when it is probable that
future economic benefits associated with the item will flow to the Company and the cost of the item can be measured reliably. The carrying
amount of any component accounted for as a separate asset is derecognised when replaced. All other repairs and maintenance expenses are
charged to Statement of Profit and Loss during the reporting period in which they are incurred.
Gains or losses arising from the retirement or disposal of a tangible asset are determined as the difference between the net disposal proceeds
and the carrying amount of the asset and recognised as income or expense in the Statement of Profit and Loss.
Intangible assets that are acquired by the Company are measured initially at cost. After initial recognition, an intangible asset is carried at its cost
less any accumulated amortization and any accumulated impairment loss.
VI DEPRECIATION AND AMORTIZATION
The Company has applied the estimated useful lives as specified in Schedule II of the Companies Act 2013 and calculated the depreciation as
per the Written Down Value (WDV) method to allocate the cost of the asset, net of their residual values. Depreciation on new assets acquired
during the year is provided at the rates applicable from the date of acquisition to the end of the financial year. In respect of the assets sold during
the year, depreciation is provided from the beginning of the year till the date of its disposal.
The residual values are not more than 5% of the original cost of the asset. The assets' residual values and useful lives are reviewed, and adjusted
if appropriate, at the end of each reporting period. An asset's carrying amount is written down immediately to its recoverable amount if the
asset's carrying amount is higher than its estimated recoverable amount.
Intangible assets are amortized on a straight-line basis over the estimated useful life as specified in Schedule II of the Companies Act 2013. The
amortisation expense on intangible assets with finite lives is recognised in the statement of profit and loss. In respect of the assets sold during
the year, amortization is provided from the beginning of the year till the date of its disposal.
The estimated useful lives of assets are as follows:
Useful life of Property, Plant and Equipments
Category Useful Life
Computer & Accessories 3-6 Years
Furniture & Fittings 10 Years
Vehicles 8 Years
Intangibles 5 Years
VII EMPLOYEE BENEFITS
The undiscounted amount of short-term employee benefits expected to be paid in exchange for the services rendered by employees are recognized as
an expense during the period when the employees render the services.
VIII TAXES ON INCOME:
Tax expense comprises both current and deferred tax at the applicable enacted/ substantively enacted rates. Current tax represents the
amount of income tax payable/ recoverable in respect of the taxable income/ loss for the reporting period. .
The Provision for current income tax charge is calculated on the basis of the tax laws enacted (i.e Income Tax Act, 1961) or substantively
enacted at the end of the reporting period in the country where the Company generates taxable income. Management periodically evaluates
positions taken in tax returns with respect to situations in which applicable tax regulation is subject to interpretation. It establishes provisions
where appropriate on the basis of amounts expected to be paid to the tax authorities.
Deferred Tax represents the effect of "timing differences" between taxable income and accounting income for the reporting period that originate
in one period and capable of reversal in one or more subsequent periods. Deferred Tax Assets are recognized only on reasonable certainty of
realization and on unabsorbed depreciation and brought forward losses only on virtual certainty.
Deferred Tax assets are recognised for all deductible temporary differences, unused tax losses and carry forward tax credits only if it is
probable that future taxable amounts will be available to utilise those temporary differences, tax losses and tax credits.
Deferred tax assets and liabilities are offset when there is a legally enforceable right to offset current tax assets and liabilities and when the deferred
tax balances relate to the same taxation authority. Current tax assets and tax liabilities are offset where the entity has a legally enforceable right to
offset and intends either to settle on a net basis, or to realise the asset and settle the liability simultaneously.
Current and deferred tax is recognised in the Statement of Profit and Loss.
209 | Pa geIX PROVISIONS AND CONTINGENCIES:
A provision is recognized when the company has a legal and constructive obligation as a result of a past event, for which it is probable that cash
outflow will be required and a reliable estimate can be made of the amount of the obligation. Provisions are measured at the present value of
managements best estimate of the expenditure required to settle the present obligation at the end of the reporting period. Provisions are not recognized
for future operating losses. Contingent liabilities are disclosed when the company has a possible or present obligation where it is not probable
that outflow of resources will be required to settle it. Contingent assets are neither recognized nor disclosed.
The company exercises judgment in measuring and recognising provisions and the exposures to contingent liabilities which is related to pending
litigation or other outstanding claims. Judgment is necessary in assessing the likelihood that a pending claim will succeed, or a liability will arise, and
to quantify the possible range of the financial settlement. Because of the inherent uncertainty in this evaluation process, actual liability may be
different from the originally estimated as provision or contingent liability.
X EARNING PER SHARE:
Basic earnings per share are calculated by dividing the net profit or loss for the period attributable to equity shareholders (after deducting preference
dividends and attributable taxes) by the weighted average number of equity shares outstanding during the period. For the purpose of calculating diluted
earning per share, the net profit or loss for the period attributable to equity shareholders and the weighted average number of equity shares outstanding
during the period are adjusted for the effects of all dilutive potential equity shares.
XI CASH AND CASH EQUIVALENTS:
Cash and cash equivalents includes cash on hand, deposits held at call with financial institutions, other short term,highly liquid investments with
original maturities of three months or less that are readily convertible to known amounts of cash and which are subject to an insignificant risk of
changes in value. For the purpose of Cash Flow Statement, Cash and cash equivalents are considered net of outstanding overdrafts, if any, as they are
considered an integral part of Company’s cash management.
XII INVESTMENTS
Investments that are readily realisable and are intended to be held for not more than one year from the date on which such investments are made, are
classified as current investments. All other investments are classified as long term investments.
Long term investments are valued at cost. Current investments are valued at lower of cost and fair value as on the date of the Balance Sheet.
The Company provides for diminution in value of investments, other than temporary in nature.
XIII IMPAIRMENT LOSS:
The Company assesses at each Balance Sheet date whether there is any indication that any asset may be impaired and if such indication exists, the
carrying value of such asset is reduced to its recoverable amount and a provision is made for such impairment loss in the statement of profit and
loss. If at the Balance Sheet date, there is an indication that a previously assessed impairment loss no longer exists, the recoverable amount is
reassessed and the asset is reflected at the recoverable amount subject to maximum of depreciated historical costs.
XIV GOODS AND SERVICE TAX INPUT CREDIT
Goods & Service tax input credit is accounted for in the books in the year in which the underlying goods or service are received or accrued and
there is reasonable certainty in availing / utilizing the credits.
XV INVENTORIES
Inventories of television programs and content under development are stated at lower or unamortized cost of production (including attributable /
allocable production costs and expenses) or net realizable value. Cost of content production includes costs incurred during the conceptualization and
pre-production phases also and are amortized on commercialization of such content.
XVI LEASE:
As a lessee
Leases in which a significant portion of the risks and rewards of ownership are not transferred to the company as lessee are classified as operating
leases. Payments made under operating leases are charged to Statement of Profit and Loss on a straight-line basis over the period of the lease unless
the payments are structured to increase in line with expected general inflation to compensate for the lessor’s expected inflationary cost increases.
XVII TRADE RECEIVABLE
Trade receivable are recognized initially at fair value and subsequently measured at amortized cost using the effective interest method, less provision
for impairment.
XVIII BORROWING COST
Interest and other costs in connection with the borrowing of the funds to the extent related / attributed to the acquisition / construction of qualifying
fixed assets are capitalised up to the date when such assets are ready for its intended use and all other borrowing costs are recognised as an expense
in the period in which they are incurred.
210 | Pa geXIX NOTES ON RECONCILIATION OF RESTATED PROFITS
Reconciliation of Restated Profits is stated as below:
(Amount in Lakhs)
Particulars Year Ended Year Ended Year Ended
31st March, 2025 31st March, 2024 31st March, 2023
Net Profit/ (Loss) after Tax as per Audited Profit and Loss 1,167.00 1,080.76 279.50
Account
Adjustments for:
Prior Period Expenses - - -
Repair and Maintenance Expenses - - -
Development Cost Reversal - - -
Depreciation and Ammortization Expenses - - -
Insurance Expenses - - -
Short/(Excess) Provision for Income Tax - - -
Interest on Delayed Payment of Taxes - - -
Income Tax Expense - - -
Deferred Tax - 9.61 -
Net Profit/ (Loss) after Tax as Restated 1,167.00 1,090.37 279.50
Short Provision for Income Tax:
Deferred Tax: Due to above restatement impacts and using correct income tax rates, deferred tax has been restated accordingly and presented.
XX NOTES ON RECONCILIATION OF RESTATED NETWORTH
Reconciliation of Restated Net Worth is stated as below:
(Amount in Lakhs)
Particulars Year Ended Year Ended Year Ended
31st March, 2025 31st March, 2024 31st March, 2023
Net Worth as audited 2,753.72 1,576.91 496.15
Adjustments for: - - -
Opening Balance of Adjustments - - -
Less: Repair and Maintenance Expenses for earlier periods - - -
Less: Short Provision of Taxes for earlier periods - - -
Less: Ammortization Expenses for earlier periods - - -
Add: Deferred Tax Assets - 9.61 -
Change in Profit/ Loss - - -
Closing balance of Adjustments - - -
Networth as Restated 2,753.72 1,586.52 496.15
211 | Pa geNOTE 2 - SHARE CAPITAL (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Particulars
With FV of Rs.2 each With FV of Rs.10 each
No. of Shares Rupees No. of Shares Rupees No. of Shares Rupees
(a) Authorised
- Equity shares with voting rights 12,000,000 1,200.00 10,000 1.00 10,000 1.00
(b) Issued
- Equity shares with voting rights 40,891,755 817.84 10,000 1.00 10,000 1.00
(c) Subscribed and fully paid up
- Equity shares with voting rights 40,891,755 817.84 10,000 1.00 10,000 1.00
Total 40,891,755 817.84 10,000 1.00 10,000 1.00
(i) The company has only one class of shares referred to as equity shares having par value of Rs.2/- each. Each holder of equity share is
entitled to one vote per share. In the event of liquidation of the company, the holders of equity shares will be entitled to receive the
remaining assets of the company after distribution of all preferential amounts. The distribution will be in proportion of the number of
equity shares held by the shareholders.
(ii) Reconciliation of the number of shares and amount outstanding at the beginning and at the end of the reporting period:
Issued
Particulars Opening Split of Closing
during the
Balance Shares Balance
Year/
period
Equity shares with voting rights Face Value Rs. 10/-
Year ended 31st March, 2025
- Number of shares 10,000 8,168,351 (8,178,351) -
- Amount (In lakhs) 1.00 816.84 (817.84) -
Year ended 31st March, 2024
- Number of shares 10,000 - - 10,000
- Amount (In lakhs) 100.00 - - 100.00
Year ended 31st March, 2023
- Number of shares 10,000 - - 10,000
- Amount (In lakhs) 100.00 - - 100.00
Issued
Particulars Opening Split of Closing
during the
Balance Shares Balance
Year/
period
Equity shares with voting rights Face Value Rs. 2/-
Year ended 31st March, 2025
- Number of shares - - 40,891,755 40,891,755
- Amount (In lakhs) - - 817.84 817.84
Year ended 31st March, 2024
- Number of shares - - - -
- Amount (In lakhs) - - - -
Year ended 31st March, 2023
- Number of shares - - - -
- Amount (In lakhs) - - - -
(iii) Except for 27,50,000 equity shares offered in the offer for sale by the promoter selling shareholder in the upcoming IPO, none of the
above shares are reserved for issue under options / contract / commitments for sale of shares or disinvestment.
(iv) Shares alloted, as fully paid up, pursuant to contracts without payment being effected in cash / bonus shares / bought back / forfeited / call
unpaid in previous five years.
212 | Pa geBonus Issue: The Board of Directors vide Board Resolution on July 26, 2024 and EOGM July 25, 2024, allotted 47,98,800 Equity Shares
via Bonus Issue in the ratio of 400:1. by capitalising INR 47988000/-
The Bonus Shares so allotted shall Rank pari-passu with existing shares of the company and shall always subject to the terms and
conditions contained in the Memorandum and Articles of Association of the Company.
Further, the Company at their Extra Ordinary General Meeting on November 06,2024, approved the issue of Bonus Equity Shares of Rs.
10/- each credited fully paid up to eligible members of the Company in the proportion of 7:10, 7 new fully paid up Equity Shares of Rs.
10/- each for every 10 existing fully paid up equity shares of Rs. 10/- each by capitalizing a sum of Rs. 3,36,75,579/- allotted at the Board
Meeting held on November 07, 2024.
Sub division/ Split of Shares : Further, the Company at their Extra Ordinary General Meeting on November 09,2024, approved the sub
division of Equity Shares of the Company (all authorized, issued, Subscribed and paid up) of Nominal Value Rs. 10/- each existing on
the date of restated financials shall stand sub divided into 5 Equity Shares of Nominal Value Rs. 2/- each fully paid up.
(v) The company does not have any holding company.
(vi) Details of shares held by each shareholder holding more than 5% shares:
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Class of shares / Name of shareholder Number of % holding Number of % holding in Number of % holding
shares in that class shares held that class of shares held in that class
held of shares shares of shares
Equity shares with voting rights Face Value Rs. 10/-
(upto Nov 8, 2024) 5,861,256 71.67% 8,972 89.72% 9,000 90.00%
Prateek Sharma 681,700 8.34% 1,000 10.00% 1,000 10.00%
Suman Sharma 1,527,689 18.68% 20 0.20% - -
Parth Shah
(vii) The Company has split the shares vide passing Resolution at Extra-Ordinary General Meeting held on November 09, 2024 to approve
nominal value of ₹10/- (Rupees Ten Only) each sub-divided into 5 (Five) Equity Shares having nominal value of ₹2/- (Rupees Two Only)
each fully paid-up.
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Class of shares / Name of shareholder Number of % holding Number of % holding in Number of % holding
shares in that class shares held that class of shares held in that class
held of shares shares of shares
Equity shares with voting rights Face Value Rs. 10/-
(upto Nov 8, 2024)
Prateek Sharma 29,306,280 71.67% - - - -
Suman Sharma 3,408,500 8.34% - - - -
Parth Shah
7,638,445 18.68% - - - -
(viii) Details of shares held by each Promoter as on 31.03.2025 :
Share held by Promoters at the end of the year % Change during
Promoters Name No. of Shares % of total shares the year
Prateek Sharma 29,306,280 71.67% -18.05%
Suman Sharma 3,408,500 8.34% -1.66%
Parth Shah 7,638,445 18.68% 18.68%
40,353,225 98.68%
* % of Total Number of shares has been affected due to right and bonus issue during the period.
** In Calculation of % Change during the period Impact of Bonus Issue has not been considered.
(ix) Details of shares held by each Promoter as on 31.3.2024 :
Share held by Promoters at the end of the year % Change during
Promoters Name No. of Shares % of total shares the year
Prateek Sharma 8,972 89.72% -0.31%
Suman Sharma 1,000 10.00% -
Parth Shah 20 0.20% 0.20%
9,992 99.92%
(x) Details of shares held by each Promoter as on 31.3.2023 :
Share held by Promoters at the end of the year % Change during
Promoters Name No. of Shares % of total shares the year
Prateek Sharma 9,000 90.00%
Suman Sharma 1,000 10.00%
10,000 100.00%
213 | Pa geNOTE 3 - RESERVES AND SURPLUS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Balance in Statement of Profit and Loss
Balance as per last Balance Sheet 1,585.52 495.15 215.65
Add: Profit for the year 1,167.00 1,090.37 279.50
(816.64) - -
Less: Utilised for Issue of Bonus Shares
Closing Balance 1,935.88 1,585.52 495.15
NOTE 4-LONG TERM PROVISIONS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 31st March, 2023
2024
Provision for Gratuity 12.99 - -
12.99 - -
NOTE 5 - SHORT TERM BORROWINGS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 31st March, 2023
2024
Bank O/d with Cosmos Bank - - -
Business Loan from HDFC Bank
- - 6.15
- - 6.15
NOTE 6 - TRADE PAYABLES (Amount in Lakhs)
As At As At As At
31st March, 31st March, 31st March,
2025 2024 2023
Total outstanding dues of micro and small enterprises (as per the
intimation received from vendors)
a) Principal amount and interest due thereon remaining unpaid 46.04 175.90 1.30
b) Interest paid by the Company in terms of Section 16 of the Micro, Small and Medium
Enterprises Development Act, 2006, along with the amount of the payment made to the
-
supplier beyond the appointed day. - -
c) Interest due and payable for the period of delay in making payment - - -
(which have been paid but beyond the appointed day during the period) but without adding
interest specified under the Micro, Small and Medium Enterprises Act, 2006
d) Interest accrued and remaining unpaid at the end of each accounting year
- - -
e) Interest remaining due and payable even in the succeeding years,
until such date when the interest dues as above are actually paid to the small enterprises, for
the purpose of disallowance of a deductible expenditure
1,574.19 1,714.07 1,230.35
Total outstanding dues to others
1,620.23 1,889.97 1,231.65
Others
Trade Payables ageing schedule as on 31.03.2025: (Amount in Lakhs)
Outstanding for the following periods from due date of
Particulars payments Total
Less than 1 1-2 years 2-3 years More than 3
year years
(i) MSME 46.04 - - - 46.04
(ii) Others 1,570.59 - - 3.60 1,574.19
(iii) Disputed dues - MSME - - - - -
(iv) Disputed dues - Others - - - - -
1,616.63 - - 3.60 1,620.23
214 | Pa geTrade Payables ageing schedule as on 31.03.2024: (Amount in Lakhs)
Outstanding for the following periods from due date of
Particulars Total
payments
Less than 1 year 1-2 years 2-3 years More than 3
years
(i) MSME 175.90 - - 175.90
(ii) Others 1,710.47 - 3.60 1,714.07
(iii) Disputed dues - MSME - - - - -
(iv) Disputed dues - Others - - - - -
1,886.37 - - 3.60 1,889.97
Trade Payables ageing schedule as on 31.03.2023 : (Amount in Lakhs)
Outstanding for the following periods from due date of payments
Particulars Total
Less than 1 year 1-2 years 2-3 years More than 3
years
(i) MSME 1.30 - - - 1.30
(ii) Others 1,225.47 1.22 - 3.66 1,230.35
(iii) Disputed dues - MSME - - - - -
(iv) Disputed dues - Others - - - - -
1,226.77 1.22 - 3.66 1,231.65
NOTE 7 - SHORT TERM PROVISIONS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Provision for Tax (Net) 104.07 - -
104.07 - -
NOTE 8 - OTHER CURRENT LIABILITIES (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Payable to Director and its Relatives 2.38 4.61 2.40
Provision for Expenses 17.04 41.18 0.78
Statutory Dues** 156.46 126.26 78.81
175.88 172.05 81.99
(The remainder of this page has intentionally been left blank)
215 | Pa ge9. PROPERTY, PLANT AND EQUIPMENT AND INTANGIBLE ASSETS (Amount in Lakhs)
Computers Computer
Office
Particulars and its Printer Car Software and Total
Equipments
Peripherals License
GROSS CARRYING VALUE
As at 31st March, 2021 3.44 0.21 - 20.81 0.36 24.82
Additions 0.86 - 1.25 - 2.12
Disposals - - - - - -
-
As at March 31, 2022 4.30 0.21 - 22.06 0.36 26.93
Additions 0.48 - 19.5 2.52 - 22.50
Disposals - - - - - -
-
As at March 31, 2023 4.78 0.21 19.50 24.58 0.36 49.43
Additions 2.34 0.13 61.70 4.16 - 68.32
Disposals - - - 0.29 - 0.29
As at March 31, 2024 7.12 0.34 81.20 28.45 0.36 117.47
Additions 5.31 0.28 1.40 8.17 - 15.15
Disposals - - 19.50 - - 19.50
As at March 31, 2025 12.43 0.61 63.10 36.62 0.36 113.12
ACCUMULATED
DEPRECIATION/IMPAIRMENT
As at 31st March, 2021 3.04 0.18 - 12.25 0.33 15.81
Depreciation for the year 0.49 0.01 - 2.71 0.01 3.23
Deductions\Adjustments during the period
As at March 31, 2022 3.54 0.20 - 14.96 0.34 19.04
Depreciation for the year 0.61 0.00 1.92 1.95 - 4.48
Deductions\Adjustments during the period - - - - - -
As at March 31, 2023 4.15 0.20 1.92 16.91 0.34 23.51
Depreciation for the year 1.30 0.06 12.20 4.05 - 17.63
Deductions\Adjustments during the period - - - 0.22 - 0.22
As at March 31, 2024 5.45 0.26 14.12 20.75 0.34 40.91
Depreciation for the year 3.16 0.04 17.58 5.92 - 26.70
Deductions\Adjustments during the period - - (7.46) - - (7.46)
As at March 31, 2025 8.61 0.29 24.25 26.66 0.34 75.07
Net Carrying value as at March 31, 2025 3.82 0.31 38.85 9.96 0.02 52.96
Net Carrying value as at March 31, 2024 1.67 0.08 67.07 7.70 0.02 76.54
Net Carrying value as at March 31, 2023 0.63 0.01 17.58 7.67 0.02 25.91
Net Carrying value as at March 31, 2022 0.77 0.01 - 7.10 0.02 7.90
216 | Pa geNOTE 10 - NON-CURRENT INVESTMENT (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Unquoted
1,102 (P.Y. 1,102) shares of Cosmos Co-operative Bank Of Rs 100/- each 1.10 1.10 1.10
Quoted Mutual Funds
NIL (P.Y. 15,064.252) Aditya Birla Sun Life Mutual Fund Growth-Direct Plan - 50.00 -
Nil (P.Y. 1,058.922) Kotak Liquid Fund Regular Growth - 50.00 -
Nil (P.Y. 1,35,132.396) SBI Savings Fund Regular Growth - 50.00
43,785.568 (P.Y. Nil) SBI Equity Savings Fund Regular Growth 9.93 -
11817.992 (P.Y. Nil) Bandhana Arbitrage Fund Growth Regular Plan 3.62 -
1,72,000 (P.Y. Nil) HDFC Low Duration Fund Growth 93.10 -
4,271.283 (P.Y. Nil) HDFC Balanced Advantage Fund-Growth 20.00 -
1,443.294 (P.Y. Nil) HDFC Flexi Cap Fund-Growth 25.00 -
2,800 (P.Y. Nil) Kotak Low Duration Std Growth 88.36 -
4,81,000 (P.Y. Nil) ICICI Prudential Ultra Short Term Fund 125.03 18.40
5,074.454 (P.Y. Nil) ICICI Pru Multi-Asset Fund Growth 35.00 -
28,133.65 (P.Y. Nil) Motilal Oswal Midcap Fund Regular Plan Growth 25.00 -
63,783.63 (P.Y. Nil) Nippon India Large Cap Growth Fund 50.00 -
32,868.052 (P.Y. Nil) Parag Parikh Flexi Cap-Reg Plan 25.00 -
2,12,132.46 (P.Y. Nil) SBI Balanced Advantage Fund-Reg Growth 30.00 -
1,55,319.975 (P.Y. Nil) WhiteOak Capital- Balanced Advantage Fund 20.00
69,325.43 (P.Y. Nil) DSP Arbitrage Fund Reg Growth 10.00 -
2,93,146.61 (P.Y. Nil) DSP Business Cycle Fund Reg Growth 28.30 -
360.896 (P.Y. Nil) DSP Ultra Short Fund Reg Growth 11.82 - -
27,682.116 (P.Y. Nil) Kotak Equity Arbitrage Fund Growth 10.00 - -
4,18,359.320 (P.Y. Nil) Kotak Multi Asset Allocation Fund 53.35 - -
1,53,727.113 (P.Y. Nil) Kotak Multicap Fund Regular Growth 28.30 - -
2,997.655 (P.Y. 1,126.563) HDFC Large and Mid Cap Fund Regular Growth 9.00 - -
3,480.670 (P.Y. 1,269.332) SBI Equity Hybrid Fund Regular Growth 9.00 - -
15,890.406 (P.Y. Nil) SBI Equity Hybrid Fund Regular Growth 35485207 44.00 - -
2,411.277 (P.Y. 896.157) Canara Robeco Flexi Cap Fund Regular Growth 7.20 - -
43,166.520 (P.Y. 15,710.225) Tata Multi Asset Opportunities Fund Regular 9.00 - -
Growth
54,722.207 (P.Y. 20,726.258) ICICI Prudential Flexicap Fund Growth 9.00 - -
54,034.806 (P.Y. NIL) ICICI Prudential Flexicap Fund Growth 35186542/42 9.00 - -
23563.506 (P.Y.8,824.511) Bandhan Multi Cap Fund Regular Growth 3.60 - -
55,778.542 (P.Y. 23,448.4450) Kotak Business Cycle Fund Regular Growth 7.60 -
800.31 169.50 1.10
Aggregate amount of unquoted investments 1.10 1.10 1.10
Aggregate amount of quoted investments 791.60 168.40 -
Market value of quoted investments 823.11 177.58 -
(The remainder of this page has intentionally been left blank)
217 | Pa geNOTE 11 – DEFERRED TAX
As At As At As At
31st March, 31st March, 31st March,
2025 2024 2023
Deferred Tax Asset
(a) Timing Difference on Account of Fixed Assets 5.86 2.38 0.83
(b) Timing Difference on Account of Disallowance under Section 43B(h) (7.59) 9.61 -
(c) Timing Difference on Account of Disallowance under Section 40A(7) 3.27 - -
Gross Deferred Tax Liability 1.54 11.99 0.83
NOTE 12 - OTHER NON-CURRENT ASSETS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Unsecured, considered good
Security Deposits 136.91 101.23 126.52
Fixed Deposit
115.00 201.00 -
Fixed Deposit with Banks having Maturity period of more than 12 months
251.91 302.23 126.52
NOTE 13 – INVENTORIES (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Untelecasted Television Serials 43.53 5.97 -
Work-in-Progress Inventory 901.57 41.29 67.50
945.10 47.26 67.50
NOTE 14 - TRADE RECEIVABLES (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Unsecured, considered good:
- Outstanding for a period exceeding six months
from the date they are due for payment - 0.01 -
2,005.49 2,400.04 1,491.54
- Others
2,005.49 2,400.05 1,491.54
(The remainder of this page has intentionally been left blank)
218 | Pa geAgeing Schedule for Outstanding Trade Receivables as on 31.03.2025 :
(Amount in Lakhs)
Outstanding for following periods from due date of payment
Particulars Less than 6 More than 3
6 months- 1-2 years 2-3 years Total
months Years
1year
(i) Undisputed Trade Receivables-considered good 2,005.49 - - - - 2,005.49
(ii) Undisputed Trade Receivables-considered doubtful - - - - - -
(iii) Disputed Trade Receivables-considered good - - - - - -
(iv) Disputed Trade Receivables-considered doubtful - - - - - -
2,005.49
Ageing Schedule for Outstanding Trade Receivables as on 31.03.2024 : (Amount in Lakhs)
Outstanding for following periods from due date of payment
Particulars Less than 6 More than 3
6 months- 1-2 years 2-3 years Total
months 1year Years
(i) Undisputed Trade Receivables-considered good 2,398.75 - 1.30 - - 2,400.05
(ii) Undisputed Trade Receivables-considered doubtful - - - - -
(iii) Disputed Trade Receivables-considered good - - - - -
(iv) Disputed Trade Receivables-considered doubtful
- - - - - 2,400.05
Ageing Schedule for Outstanding Trade Receivables as on 31.03.2023 : (Amount in Lakhs)
Outstanding for following periods from due date of payment
Particulars Less than 6 More than 3
6 months- 1-2 years 2-3 years Total
months Years
1year
(i) Undisputed Trade Receivables-considered good 1,491.54 - - - - 1,491.54
(ii) Undisputed Trade Receivables-considered doubtful - - - - - -
(iii) Disputed Trade Receivables-considered good - - - - - -
(iv) Disputed Trade Receivables-considered doubtful - - - - - -
1,491.54
(The remainder of this page has intentionally been left blank)
219 | Pa geNOTE 15 - CURRENT INVESTMENT (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 31st March, 2023
2024
Debt Instrument
360 One Prime Limited Sr Vi Tr I 9.61 Ncd 18Jn27 13.26 - -
8.75% Shriram Finance Limited 15062026 14.99 - -
9.90 Auxilo Finserve Private Limited 18Dec26 7.89 - -
Auxilo Finserve Private Limited Sr Aux20242502 7.88 - -
Aye Finance Private Limited 10.25 Ncd 20Mr26 14.85 - -
Earlysalary Services Private Limited 11.50 Ncd 13.97 - -
Earlysalary Services Private Limited 11 Ncd 7.88 - -
Hsbc Overnight Direct-G 6.30 - -
Iifl Finance Limited Sr D27 9.80 Ncd 03Dc26 15.97 - -
Iifl Finance Limited Sr D29 Op C 9.90 Ncd 20Ap26 12.93 - -
Ikf Finance Limited 9.75 Loa 11Ag25 Fvrs1Lac 8.48 - -
Ikf Finance Limited 9.90 Ncd 20Jn27 Fvrs1Lac 7.92 - -
Incred Financial Services Limited 9.50 Ncd 11Dc26 9.98 - -
Incred Financial Services Limited 9.90 Ncd 21Ag26 5.03 - -
Krazybee Services Private Limited 10.20 Ncd 9.25 - -
Krazybee Services Private Limited 12.5 Ncd 13.38 - -
Mas Financial Services Limited 8.35 Ncd 18Ap26 8.87 - -
Mas Financial Services Limited 8.35 Ncd 28Fb26 15.80 - -
Navi Finserv Limited Tr B 10.40 Ncd 13Fb26 22.68 - -
Nuvama Wealth Finance Limited Sr 9.62 Ncd 17.01 - -
Oxyzo Financial Services Limited 9.75 Ncd 19Mr27 18.73 - -
Piramal Capital & Housing Finance Limited 6.75 22.62 - -
Sk Finance Limited 9.25 Ncd 02Jn28 Fvrs1Lac 12.92 - -
Vivriti Capital Limited 9.90 Ncd 22Ag25 Fvrs1Lac 12.95 - -
301.54 - -
Aggregate amount of unquoted investments - - -
Aggregate amount of quoted investments 301.54 - -
Market value of quoted investments 303.01 - -
NOTE 16 - CASH AND CASH EQUIVALENTS (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
Cash and Bank Balances
Cash in hand
Cash in Indian Rupees 3.49 4.07 4.24
Bank Balances with Scheduled Banks
In Current Account 103.02 284.87 53.82
Other Bank Balances
Fixed Deposits 124.67 256.00 -
Balance with PMS Account 0.81 - -
Balance in Forex Card 0.75 27.98 -
232.74 572.92 58.07
NOTE 17 - SHORT TERM LOANS AND ADVANCES (Amount in Lakhs)
As At As At As At
31st March, 2025 31st March, 31st March,
2024 2023
Balances with Statutory/Government Authorities 23.22 29.09 22.95
Advances to Vendors 35.34 5.03 4.90
Payment of Taxes [Net] 6.09 28.41 15.94
64.65 62.53 43.80
(The remainder of this page has intentionally been left blank)
220 | Pa geNOTE 18 - OTHER CURRENT ASSETS (Amount in Lakhs)
As At As At As At
31st March, 31st March, 31st March,
2025 2024 2023
Accrued Interest on Fixed Deposits 7.86 1.10 -
Prepaid Expenses 2.79 4.01 0.26
Other Receivables - 0.41 0.41
10.65 5.52 0.67
NOTE 19 - REVENUE FROM OPERATIONS (Amount in Lakhs)
For the year ended For the year ended For the year ended
31st March, 2025 31st March, 2024 31st March, 2023
Sale of Services
Commissioned Television Programs 10,447.81 10,247.54 4,667.69
10,447.81 10,247.54 4,667.69
NOTE 20 - OTHER INCOME (Amount in Lakhs)
For the year ended For the year ended For the year ended
31st March, 2025 31st March, 2024 31st March, 2023
Interest on
Income Tax Refund - 0.41 2.89
Fixed Deposit 23.75 1.22 -
Recurring Deposit 20.98 - -
Gain on Mutual Funds - - -
Gain on Sale of Debt Instruments 1.24 - -
Dividend Received 0.17 0.09 0.04
Miscellaneous Income 6.75 0.22 0.60
52.89 1.94 3.53
NOTE 21 - COST OF SERVICES (Amount in Lakhs)
For the year ended For the year ended For the year ended
31st March, 2025 31st March, 2024 31st March, 2023
Professional Charges-Artist 2,137.75 2,372.67 1,144.41
Professional Charges-Supporting Staff 2,611.04 2,606.31 1,173.28
Support Cost Expenses 2,601.63 1,666.68 983.62
7,350.42 6,645.66 3,301.31
NOTE 22 - CHANGE IN INVENTORIES (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Inventories at the end of the year:
Untelecasted Television Serials 43.53 5.97 67.50
Work in progress 901.57 41.29 -
Inventories at the beginning of the year:
Untelecasted Television Serials 5.97 67.50 -
Work in progress 41.29 - 85.30
(897.84) 20.24 17.80
(The remainder of this page has intentionally been left blank)
221 | Pa geNOTE 23 - EMPLOYEE BENEFIT EXPENSE (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Directors Remuneration 127.50 304.00 82.20
Salary to Staff 132.12 7.00 5.04
Provision for Gratuity 12.99 - -
Contribution to Recognised Provident Fund 1.95 - -
Staff welfare expenses 211.12 174.21 99.04
485.68 485.21 186.28
NOTE 24 - FINANCE COST (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Interest Paid on Loans and Bank O/d 0.03 0.23 9.46
Other Borrowing and Finance Expense 0.05 0.32 0.35
0.08 0.55 9.81
NOTE 25 - OTHER EXPENSE (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Rent 976.13 679.98 321.66
Travelling,Transportation and Lodging Expense 218.39 192.44 76.52
Conveyance Expense 74.25 56.38 30.16
Payment to Contractors 403.40 511.62 271.09
Electricity Charges 184.58 116.46 49.96
Legal and Professional Fees 19.07 4.73 4.55
Printing and Stationery 1.07 0.72 1.24
Repairs and Maintenance 2.06 2.53 0.59
Rates and Taxes Paid 9.57 - -
Telephone and Internet Expenses 0.25 0.28 0.18
Insurance Premium 7.51 2.94 0.03
Donation 0.01 - -
Interest and Penalty on GST and TDS 0.04 - -
Payment to Auditors (Refer Note) 1.50 1.50 1.50
Foreign Exchange Loss 1.09 - -
Loss on sale of Fixed Asset 3.14 0.06 -
Provision for CSR Contribution 12.82 - -
Stamp Duty Charges 8.16 4.07 1.51
Sundry Balances written off 0.99 - -
Miscellaneous expenses 34.13 40.19 28.87
1,958.16 1,613.91 787.86
PAYMENT TO AUDITORS (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Statutory Audit Fees 1.20 1.20 1.20
Tax Audit Fees 0.15 0.15 0.15
Income Tax Matters 0.15 0.15 0.15
1.50 1.50 1.50
(The remainder of this page has intentionally been left blank)
222 | Pa geNOTE 26 - EARNING PER SHARE (Amount in Lakhs)
For the year ended For the year ended For the year
31st March, 2025 31st March, 2024 ended 31st
March, 2023
Profit after Tax (A) 1,167.00 1,090.37 279.50
Weighted average number of equity (B) 40,890,709 40,888,345 40,888,345
shares *
Basic & Diluted earnings per share (A)/ 2.85 2.67 0.68
(B)
Face Value per Share *** 2.00 10.00 10.00
* Weighted average number of equity shares
For the year ended For the year ended For the year ended
31st March, 2025 31st March, 2024 31st March, 2023
Original Number of Shares 10,000 10,000 10,000
Add : Right Issue in July -2024 1,997 - -
Add : Bonus Issue in July -2024 in the ratio of 400:1 47,98,800 - -
Add : Bonus Issue in November -2024 ** 33,67,554
Add : Retrospective effect of Bonus Issue and Bonus element of - 8,167,669 8,167,699
Right Issue
8,178,351 8,177,669 8,177,669
Add: Increase in Proportionate no of shares after Sub- Division in 32,711,317 32,710,676 32,710,676
November - 2024
Total number of Shares after taking the effect of Bonus issue,
4,08,89,668 4,08,88,345 4,08,88,345
right issue and Sub Division of
Shares in November -2024 ***
NOTE 27 - CORPORATE SOCIAL RESPONSIBILITY (CSR)
As per section 135 of the Companies Act, 2013, a CSR committee has been formed by the Company. The proposed areas of CSR activities are promoting health
care, promoting education and rural development activities. The expenditure incurred during the year on these activities are as specified in schedule VII on the
Companies Act, 2013.
(Amount in lakhs)
For the year ended For the year ended For the year ended
Particulars
31st March, 2025 31st March, 2024 31st March, 2023
Gross obligation for FY 2024-25 12.81 - -
Total of previous years shortfall - - -
(a) Gross amount 12.81 - -
(b) Amount spent during the year on:
Ongoing Projects
(i) Healthcare - - -
(ii) Education - - -
(iii) Infrastructure / Cultural / Environment - - -
(iv) Others - - -
Other than Ongoing Projects
(i) Healthcare - - -
(ii) Education - - -
(iii) Infrastructure / Cultural / Environment - - -
(iv) Others 12.82 - -
Total 12.82 - -
(c) Shortfall at the end of year - - -
(d) Total of previous years shortfall - - -
(e) Details of related party transactions, e.g., contribution to a trust controlled by the company in relation to CSR expenditure as per relevant
Accounting Standard - Nil
(f) No provision is made in accordance with paragraph 8 of Schedule III to the Companies Act, 2013.
(g) Any amount remaining unspent transferred to:
223 | Pa geFor the year ended For the year ended For the year ended
Particulars
31st March, 2025 31st March, 2024 31st March, 2023
(i) Ongoing project : Special account in compliance with the provision of
section 135(6) - - -
(ii) Other than ongoing project : A Fund specified in Schedule VII to the
Companies Act within a period of six months of the expiry of the financial year - - -
in compliance with second proviso to section 135(5)
NOTE 28 - RATIO AND ITS COMPONENTS
Sr No. Particulars March 31, 2025 March 31, 2024 March 31, 2023
1 Current ratio 1.87 1.50 1.26
2 Debt- Equity Ratio N.A N.A 0.01
3 Debt Service Coverage Ratio N.A N.A 7.05
4 Return on Equity Ratio 0.54 1.05 0.78
5 Inventory Turnover Ratio 13.00 116.17 43.44
6 Trade Receivable Turnover Ratio 4.74 5.27 6.05
7 Trade Payable Turnover Ratio 5.20 5.22 5.97
8 Net Capital Turnover Ratio 6.29 9.99 13.66
9 Net Profit Ratio 0.11 0.11 0.06
10 Return on Capital Employed 0.57 0.92 0.74
11 Return on Investment 9.91% 4.40% 3.67%
Sr No. Ratios Numerator Denominator March 31, 2025 March 31, 2024 March 31, 2023
Numerator Denominator Numerator Denominator Numerator Denominator
1 Current ratio Current Assets Current Liabilities 3,560.17 1,900.18 3,088.28 2,062.02 1,661.58 1,319.79
2 Debt- Equity Ratio Total Debts Total Equity
(Including (Equity Share
Government capital + Other
Grants) equity-Revaluation N.A N.A N.A N.A 6.15 496.15
Reserve-Capital
Redepmtion
Reserve)
3 Debt Service Coverage Ratio Net Profit after Finance
taxes + Non- cost+Lease
cash operating repayment +
expenses (i.e. principle
N.A N.A N.A N.A 293.42 41.61
depreciation repayment of
and other borrowings during
amortizations + the period/year
Interest )
4 Return on Equity Ratio Net profit after Average Total
tax - Exceptional Equity
items [Opening( Equity
Share capital +
Other equity-
Revaluation
Reserve-Capital
Redepmtion 1,167.00 2,170.12 1,090.37 1,041.33 279.50 356.40
Reserve)+Closing
(Equity Share
Capital+Other
Equity-
Revaluation
Reserve-Capital
Redepmtion
Reserve))/2]
5 Inventory Turnover Ratio Cost of Goods Average
Sold Inventory 6,452.58 496.18 6,665.90 57.38 3,319.11 76.40
/ Cost of Services (opening
balance+
closing balance/2)
224 | Pa ge6 Trade Receivable Turnover Ratio Revenue from Average trade
operations receivable
10,447.81 2,202.77 10,247.54 1,945.80 4,667.69 771.42
(Opening balance
+
closing balance /2)
7 Trade Payable Turnover Ratio Purchase of Average trade
stock in trade payable (Opening
9,132.92 1,755.10 8,146.16 1,560.81 4,020.54 673.09
and material balance + closing
consumed balance /2)
8 Net Capital Turnover Ratio Revenue from Working capital
operations (Current asset - 10,447.81 1,659.99 10,247.54 1,026.26 4,667.69 341.79
current liabilities)
9 Net Profit Ratio Net profit after Revenue from
tax - operations 1,167.00 10,447.81 1,090.37 10,247.54 279.50 4,667.69
Exceptional items
10 Return on Capital Employed Profit Before Equity Share
interest, Tax & capital + Other
Exceptional item equity-
Revaluation
Reserve-Capital 1,577.53 2,753.72 1,466.50 1,586.52 373.15 502.30
Redepmtion
Reserve + Total
Debts (Including
Government
Grants)
11 Return on Investment Interest Income Investments in
on fixed deposits Fixed deposits 23.75 239.67 1.31 29.77 0.04 1.10
with bank
NOTE 29 - CONTINGENT LIABILITY: (Amount in Lakhs)
Particulars As At As At As At
31st March, 2025 31st March, 2024 31st March, 2023
GST Demand disputed
For FY 2017-18 74.96 74.96 67.09
For FY 2018-19 21.33 21.33 21.33
For FY 2019-20 17.09 17.09 -
For FY 2020-21 9.25 9.25 -
122.62 122.62 88.42
* Deposit of Rs. 5.136 (in lakhs) has already been paid in respect of disputed demand
NOTE 30- RELATED PARTY DISCLOSURE:
Particulars Name of Related Parties
Enterprises over which Key Managerial Personnel Prateek Sharma Films LLP
are able to exercise
significant influence.
Prateek Sharma,
Parth Shah
Key Managerial Personnel (KMP) Suman Sharma
Ruchika Mishra appointed as Chief Financial Officer w.e.f 06th September, 2024
Bajrang Jagdish Prajapat as Director w.e.f 03rd October, 2024
Swati Dhoot as Director w.e.f 03rd October, 2024
Kiran Parmanand Goklani as Company Secretary w.e.f 03rd October, 2024
Pooja Sharma
Raghav Sharma
Sangita Shah
Relatives of Key Managerial Personnel (KMP) Richa Sharma
Ram Gopal Sharma
Surbhi Puri
Deepak Shah
Note: Related parties have been identified by the Management and relied on by the Auditors.
225 | Pa geAs At March 31, 2025 As At March 31, 2024 As At March 31, 2023
Nature of Relationship Nature of Transaction Name of the Related Amount of Amount of Amount of
Party transaction Balance transaction Balance transaction Balance
during the Outstanding during the Outstanding during the Outstanding
year ended payable at year ended payable at year ended payable at
31st March, the end of 31st March, the end of 31st March, the end of
2025 the year 2024 the year 2023 the year
Prateek Sharma 73.50 0.59 192.00 - 49.20 0.57
Remuneration Paid Parth Shah 36.00 1.91 24.00 - 15.00 0.79
KMP Suman Sharma 18.00 - 88.00 - 18.00 0.94
Salary Ruchika Mishra 12.00 0.97 - - - -
Kiran Goklani 3.46 0.56 - - - -
Realtives of KMP Salary Raghav Sharma 2.80 0.33 - - - -
Richa Sharma 2.65 0.33 - - - -
Prateek Sharma 70.13 0.08 9.46 0.46 48.93 -
KMP Parth Shah 21.45 2.04 10.16 4.04 8.62 -
Payment made on Suman Sharma
0.47 0.25 30.89 - 2.59 -
behalf of us
Raghav Sharma 0.38 - - - - 0.01
Relatives of KMP Richa Sharma 0.33 - - - - -
Dipak Shah
- - - - 7.10 0.10
Prateek Sharma 70.51 - 9.57 - 52.86 -
KMP Parth Shah 23.45 - 6.90 - 8.62 -
Repayment of amount Suman Sharma 0.22 - 31.83 - 1.65 -
paid on behalf of us
Raghav Sharma 0.38 - - - - -
Relatives of KMP Richa Sharma 0.33 - - - - -
Dipak Shah 0.10 - - - 12.00 -
Sangita Shah
- - - - 20.00 -
Pooja Sharma 18.00 1.35 17.50 - 12.00 -
Sangita Shah 11.04 - - 4.81 - -
Ram Gopal
12.00 0.90 5.00 4.50 - -
Professional Fees Paid Sharma
Surabhi Puri 12.00 - 10.00 1.80 - -
Dipak Shah 25.55 5.94 26.63 7.83 - -
Raghav Sharma
- - 6.72 - 1.95 -
Realtives of KMP Ruchika Mishra
- - 10.00 9.00 - -
Contract Services and Raghav Sharma 0.75 - - - 3.73 -
Purchases Richa Sharma 0.75 - 6.12 - - -
Sangita Shah
- - 12.79 - - -
Interest Paid on Loan Dipak Shah - - - - 0.62 -
Taken Sangita Shah - - - - 2.22 -
KMP Parth Shah 0.18 - - - - -
Relatives of KMP Right shares Issued Surabhi Puri 0.01 - - - - -
Dipak Shah 0.01 - - - - -
(The remainder of this page has intentionally been left blank)
226 | Pa geNOTE 31 - CAPITAL COMMITMENTS: NIL (NIL)
NOTE 32 - FOREIGN EXCHANGE EARNINGS AND (OUTGO): NIL (NIL)
NOTE 33 - OTHER STATUTORY DISCLOSURES
Title Deeds of Immovable Property
(i) The Company does not have any kind of Immovable Property, therefore disclosure related to title deeds are not applicable to the company.
Revaluation of Property, Plant and Equipment
(ii) The Company does not have any Property, Plant and Eqiupment and Intangible Asset which are revalued, therefore the disclosure regarding whether the
revaluation is done by registered valuer or not is not applicable to the company. The Company has not acquired any asset through business combination, thus
disclosures related to assets acquired through business combination is not disclosed thereof.
Loans and Advances
(iii) The Company does not have any Loans or Advances in the nature of loans granted to Promoters, Directors, KMPs and the related parties,either severally
or jointly with other person, therefore the diclosure related to those are not applicable to the company.
Capital Work in Progress
(iv) The company does not hold any project in progress or any suspended project as on the reporting date, thus the Capital work in progress ageing as well as
completion schedule is not applicable to the company.
Intangible Assets under Development
(v) The company does not have any Intangible assets under development stage, therefore disclosures and ageing related to those are not applicable to company.
Benami Property Held
(vi) The Company does not have any Benami property, where any proceeding has been initiated or pending against the Company for holding any Benami
property under the Benami Transactions (Prohibition) Act, 1988 (45 of 1998) and the rules made thereunder.
Borrowings from Bank or Financial Institutions
(vii) The Company does not have any borrowings from banks and financial institutions against security of current asset.
Wilful Defaulter
(viii) The Company is not declared as a wilful defaulter by any bank or financial institution or other lender during the any reporting period.
Relationship with Struck off Companies
(ix) The Company has not identified any transactions or balances in any reporting periods with companies whose name is struck off under section 248 of the
Companies Act, 2013 or section 560 of the Companies Act, 1956.
Registration of charges or satisfaction with Registrar of Charges (ROC)
(x) There is no charge or satisfaction yet to be registered with ROC beyond the statutory period by the company.
Compliance with layers of companies
(xi) The Company has complied with the number of layers prescribed under clause (87) of section 2 of the Act read with Companies (Restriction on number of
Layers) Rules, 2017.
Compliance with Scheme(s) of Arrangements
(xii) There are no schemes or arrangements which have been approved by the Competent Authority in terms of sections 230 to 237 of the Companies
Act, 2013 during the reporting period.
Utilisation of Borrowed Fund and Share Premium
(xiii) The Company has not advanced or loaned or invested funds to any other person(s) or entity(ies), including foreign entities (Intermediaries) with the
understanding that the Intermediary shall:
(a) directly or indirectly lend or invest in other persons or entities identified in any manner whatsoever by or on behalf of the Company (Ultimate Beneficiaries)
or
227 | Pa ge(b) provide any guarantee, security or the like to or on behalf of the Ultimate Beneficiaries
(xiv) The Company has not received any fund from any person(s) or entity(ies), including foreign entities (Funding Party) with the understanding (whether
recorded in writing or otherwise) that the Company shall:
(a) directly or indirectly lend or invest in other persons or entities identified in any manner whatsoever by or on behalf of the Funding Party (Ultimate
Beneficiaries)
or
(b) provide any guarantee, security or the like on behalf of the Ultimate Beneficiaries,
Undisclosed Income
(xv) The Company does not have any transaction which is not recorded in the books of accounts that has been surrendered or disclosed as income during the
year in the tax assessments under the Income Tax Act, 1961 (such as, search or survey or any other relevant provisions of the Income Tax Act, 1961)
C SR
(xvi)The company falls under the provisions of Section 135 of the Companies Act, 2013 and accordingly, the Corporate Social Responsibility (CSR) disclosures
are applicable to the company. The CSR Committee has been duly constituted, and the company has spent the prescribed amount towards CSR activities during
the year. A detailed report on CSR activities, in the prescribed format, is enclosed as an annexure to the Board’s Report forming part of the audited financial
statements.
Details of Crypto currency and Virtual Currency
(xvii) The Company has not traded or invested in Crypto currency or Virtual Currency during reporting period.
NOTE 34
Previous period figures have been regrouped / rearranged wherever necessary to conform to the current reporting periods' presentation.
1 to 34
Significant Accounting Policies and Notes forming an integral part of the Restated
Financial Statements
For and on behalf of the board
"As Per Our Report of Even Date" M/s Studio LSD Limited
For GMJ & Co.
Chartered Accountants
FRN:103429W
Sd/- Sd/-
Sd/-
Prateek Sharma Parth Shah
CA SONIA DIDWANIA
Managing Director Whole Time Director
Partner
DIN:07718678 DIN:07990904
M No 410461
Sd/- Sd/-
Date: 27th November 2024 Ruchika Mishra Kiran Parmanand Goklani
Place: Mumbai Chief Financial Officer Company Secretary
228 | Pa geOTHER FINANCIAL INFORMATION
Particulars For the Financial Years ended March
31
2025 2024 2023
Restated PAT as per P&L Account (₹ in lakhs) 1,167.00 1,090.37 279.50
EBITDA (₹ in lakhs) 1,551.34 1,482.19 374.08
Number of Equity Shares outstanding at the end of the period 40891755 10000 10000
Weighted Average Number of Equity Shares at the end of the
Period (Adjusted for Bonus and Split) 40889668 40888345 40888345
Net worth (₹ in lakhs) 2,753.72 1,586.52 496.15
Current Assets (₹ in lakhs) 3,560.17 3,088.28 1,661.58
Current Liabilities (₹ in lakhs) 1,900.18 2,062.02 1,319.79
Earnings per share (Basic & Diluted) (Adjusted for Bonus and
Split) 2.85 2.67 0.68
Return on Net Worth % 53.78% 104.71% 78.42%
Net Asset Value per share 6.73 15,865.20 4,961.50
Net Asset Value per share (Adjusted for Bonus and Split) 6.73 4.65 1.46
Current Ratio 1.87 1.50 1.26
Nominal value per equity share (₹) 2.00 10.00 10.00
(The remainder of this page has intentionally been left blank)
229 | Pa geMANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS
Overview
The following discussion and analysis of our financial condition and results of operations should be read in
conjunction with our restated financial statements as of and for years ended March 31, 2025, 2024 and 2023
prepared in accordance with the Companies Act, 1956 and Companies Act, 2013 to the extent applicable and
restated in accordance with the SEBI (ICDR) Regulations, including the schedules, annexure and notes thereto
and the reports thereon, included in "Financial Information" chapter “Restated Financial Statements”
beginning on page 199 of this Red Herring Prospectus.
This discussion contains forward-looking statements and reflects our current views with respect to future events
and financial performance. Actual results may differ materially from those anticipated in these forward-looking
statements as a result of certain factors such as those set forth in "Risk Factors" and "Forward-Looking
Statements" beginning on pages 33 and 21 respectively, of this Red Herring Prospectus
Our Financial Year ends on March 31 of each year. Accordingly, all references to a particular Financial Year
are to the 12 months ended March 31 of that year.
BUSINESS OVERVIEW
Our Company was incorporated as " LSD FILMS PRIVATE LIMITED " on February 02, 2017, as a Private
Limited Company, in accordance with the provisions of the Companies Act, 2013, pursuant to a Certificate of
Incorporation bearing CIN No. U92410MH2017PTC290116 issued by the Central Registration Centre.
Subsequently the name of the company was changed from “LSD FILMS PRIVATE LIMITED” to “STUDIO
LSD PRIVATE LIMITED” pursuant to a special resolution passed by our shareholders in the extra ordinary
general meeting held on July 17, 2020, and a fresh certificate of incorporation dated September 03, 2020, was
issued to our company by ROC Mumbai. Subsequently, our Company was converted to a public limited
company, pursuant to a special resolution passed by our shareholders at the Extra Ordinary General Meeting held
on August 9, 2024, and the name of our Company was changed to "STUDIO LSD LIMITED" and a fresh
Certificate of Incorporation dated September 19, 2024, was issued to our Company bearing CIN No.
U92410MH2017PLC290116 by the Registrar of Companies Central Processing Centre.
Studio LSD where LSD stands for Laxmi Saraswati and Durga, is a multimedia production house specialising
in original and captivating stories, partnering with artists from the film and televisions industry. We are involved
in every aspect of the content-making process, from idea to distribution and financing the projects, hiring actors
and crew members, scouting locations, creating sets, managing the budgets, and overseeing the entire production
and post-production process.
(The remainder of this page has intentionally been left blank)
230 | Pa geSUMMARY OF THE RESULTS OF OPERATION:
The following table sets forth select financial data from restated profit and loss accounts for the financial year
ended on March 31, 2025, March 31, 2024 and March 31, 2023 and the components of which are also expressed
as a percentage of total revenue for such periods.
(₹ in lakhs)
Particulars For the year ended March 31,
2025 % of 2024 % of 2023 % of
Total Total Total
Revenu Revenu Revenu
e e e
Revenue from operations (net) 10,447.81 99.50% 10,247.54 99.98% 4,667.69 99.92%
Other income 52.89 0.50% 1.94 0.02% 3.53 0.08%
Total Revenue 10,500.70 100.00 10,249.48 100.00 4,671.22 100.00
% % %
Expenses
Cost of Services 7,350.42 70.00% 6,645.66 64.84% 3,301.31 70.67%
Change in Inventory (897.84) (8.55)% 20.24 0.20% 17.80 0.38%
Employee Benefits Expenses 485.68 4.63% 485.21 4.73% 186.28 3.99%
Finance Costs 0.08 0.001% 0.55 0.01% 9.81 0.21%
Depreciation and Amortisation 26.70 0.25% 17.63 0.17% 4.47 0.10%
Expenses
Other Expenses 1,958.16 18.65% 1,613.91 15.75% 787.86 16.87%
Total Expenses 8,923.20 84.98% 8,783.20 85.69% 4,307.53 92.21%
Profit Before Exceptional Items and 1,577.50 15.02% 1,466.28 14.31% 363.69 7.79%
Tax
Exceptional Items - - - - - -
Profit Before Tax 1,577.50 15.02% 1,466.28 14.31% 363.69 7.79%
Tax Expenses
Current Year 400.00 3.81% 387.06 3.78% 84.26 1.80%
Current Tax relating to prior years 0.05 0.00% 0.01 0.00% - -
Deferred Tax 10.45 0.10% (11.15) (0.11%) (0.07) (0.00%)
Profit for the Year 1,167.00 11.11% 1,090.37 10.64% 279.50 5.99%
(The remainder of this page has intentionally been left blank)
231 | Pa geSIGNIFICANT DEVELOPMENTS SUBSEQUENT TO LATEST AUDIT PERIOD FOR YEAR ENDED
AS AT MARCH, 31 2025
In the opinion of the Board of Directors of our Company, since the date of the last audited period i.e., March
2025, as disclosed in this Red Herring Prospectus, there are no circumstances that materially or adversely affect
or are likely to affect the trading or profitability of our Company or the value of its assets or its ability to pay its
material liabilities within the next twelve months.
FACTORS AFFECTING OUR RESULTS OF OPERATIONS:
Our business, results of operations and financial condition are affected by a number of factors, some of which
are beyond our control. This section sets out certain key factors that we believe have affected our business,
results of operations and financial condition in the past or which we expect will affect our business, results of
operations or financial condition in the future. For a detailed discussion of certain factors that may adversely
affect our business, results of operations and financial condition, see “Risk Factors” beginning on page 33 of
this Red Herring Prospectus.
SIGNIFICANT ACCOUNTING POLICIES:
For Significant accounting policies please refer “Significant Accounting Policies”, under Section titled
“Financial Information” beginning on page 232 of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
232 | Pa geMAIN COMPONENTS OF PROFIT AND LOSS ACCOUNT
Income
Our Total Revenue comprises of Revenue from core business operations and Other Income.
Revenue from operations
The Revenue from operations consist of revenue from production of TV daily soaps and serials. Our revenue
from operations as a percentage of total revenue was 99.50%, 99.98% and 99.92% for FY25, FY24 and FY23
respectively.
Other Income
Other Income comprises of Interest Income from Fixed Deposits with Banks, dividends and gains from mutual
funds. Other Income as a percentage of Total Revenue was 0.50%, 0.02% and 0.08% for FY25, FY24 and FY23
respectively.
Expenditure
Our total expenditure primarily consists of Direct Expenses, Employee Benefit expenses, Finance Expenses,
Depreciation & Amortization Expenses and Other Expenses which is 84.98%, 85.69% and 92.21% of total
revenue for FY25, FY24 and FY23 respectively.
Direct Expenses:
Direct Expenses is represented mainly by Cost of Services and Changes in Inventory. Cost of Services includes
Professional charges payable to Artists and supporting staff and other support cost expenses.
Cost of Services consumed forms 70.00%, 64.84% and 70.67% of the total revenue for FY25, FY24 and FY23
respectively.
Changes in Inventory includes untelecasted episodes of ongoing TV serials and untelecasted serials with
pending agreements yet to be formalised with the channels, which forms -8.55%, 0.20% and 0.38% of the total
revenue for FY25, FY24 and FY23 respectively
Employee Benefit Expenses:
Employee Benefit expenses include Salaries/Wages, Bonus & Allowances, Gratuity, Contribution to Provident
Fund and Other Funds and Staff Welfare Expenses. Employee Benefit Expenses as a percentage of Total
Revenue was 4.63%, 4.73% and 3.99% for FY25, FY24 and FY23 respectively.
Finance Expenses:
Finance Expenses includes Interest Expenses and Bank Processing Fee and Charges which form 0.001%, 0.01%,
and 0.21% of total revenue for FY25, FY24 and FY23 respectively.
Depreciation & Amortization:
Depreciation & Amortization includes Depreciation on Tangible assets which forms 0.25%, 0.17% and 0.10%
of total revenue for FY25, FY24 and FY23 respectively.
Other Expenses:
Other Expenses includes Legal and Professional Charges, Rent of studios, Insurance expenses, Provision for
CSR, Payment to Contractors, Telephone expenses, Printing & Stationery, Travelling and Conveyance and
Payment to Auditors which is 18.65%, 15.75% and 16.87% of the Total Revenue for FY25, FY24 and FY23
respectively.
233 | Pa geFINANCIAL YEAR 2024-25 COMPARED WITH 2023-24
The Total Revenue for FY 2024-25 has increased by 2.45% from ₹ 10,249.48 lakhs for FY 2023-24 to ₹
10,500.70 lakhs for FY 2024-25.
Revenue from Operations
Revenue from operations has increased by 1.95% from ₹ 10,247.54 lakhs for FY 2023-24 to ₹ 10,447.81 lakhs
for FY 2024-25. The increase in revenue was majorly because of increase in number of episodes of serials/soaps.
Other Income
Other Income increased from ₹ 1.94 lakhs for FY 2023-24 to ₹ 52.89 lakhs for FY 2024-25. The decrease was
majorly due to interest received on deposits in FY 2024-25.
Cost of Services
Cost of Services increased by 10.60% from ₹ 6,645.66 lakhs for FY 2023-24 to ₹ 7,350.42 lakhs for FY 2024-
25. The increase commensurate with the increase in our revenue from operations.
Changes In Inventory
Changes in inventory has been increased from ₹ -20.24 lakhs for FY 2023-24 to ₹ 897.54 lakhs for FY 2024-25
mainly due to increase in number of untelecasted episodes and content under development.
Employee Benefit Expenses
Employee Benefit Expense has been increased by 0.10% from ₹ 485.21 lakhs for FY 2023-24 to ₹ 485.68 lakhs
for FY 2024-25 mainly commensurate with the increase in our revenue from operations.
Finance Costs
Interest expenses included in finance costs has decreased from ₹ 0.55 lakhs for FY 2023-24 to ₹ 0.08 lakhs for
FY 2024-25 due to less utilization of overdraft facility in FY 2024-25.
Depreciation & Amortization
Depreciation & Amortization expense has increased by 9.07% from ₹ 17.63 lakhs for FY 2023-24 to ₹ 26.70
lakhs for FY 2024-25 due to additions in fixed assets for an amount of ₹ 15.15 lakhs during FY 2024-25.
Other Expenses
Other Expenses has been increased by 21.33% from ₹ 1,613.91 lakhs for FY 2023-24 to ₹ 1,958.16 lakhs for
FY 2024-25. The increase commensurate with the increase in our business operations.
Profit before tax
Profit before tax has increased by 7.59% from ₹ 1,466.28 lakhs for FY 2023-24 to ₹ 1,577.50 lakhs for FY
2024-25. The substantial increase in Profit before Tax was due to increase in margins as a resultant of increased
number of serials.
Tax Expense
Tax Expense has increased by 9.20% from ₹ 375.91 lakhs for FY 2023-24 to ₹ 410.50 lakhs for FY 2024-25
The increase in tax expense incurred was primarily due to higher profit before tax for FY25 as compared to
FY24.
Profit after tax
Profit after tax has increased by 7.03% from ₹ 1,090.37 lakhs for FY 2023-24 to ₹ 1,167.00 lakhs for FY 2024-
234 | Pa ge25. The resultant effect was due to higher increase in profit before taxes.
Other key ratios:
Particulars For the Financial Years ended March 31,
2025 2024
Return on Net worth % 53.78% 104.71%
Current Ratio 1.87 1.50
Return on Net- worth
This is defined as Net profit after tax by Average Net worth, based on the Restated summary statements.
Current Ratio
This is defined as total current assets by total current liabilities, based on the Restated Summary Statements.
FINANCIAL YEAR 2023-24 COMPARED WITH 2022-23
The Total Revenue for FY2023-24 has increased by 119.42% from ₹4,671.22 lakhs for FY 2022-23 to
₹10,249.48 lakhs for FY 2023-24.
Revenue from Operations
Revenue from operations has increased by 119.54% from ₹4,667.69 lakhs for FY 2022-23 to ₹10,247.54 lakhs
for FY 2023-24. The increase in revenue was majorly because of increase in number of telecasted serials and
also increase in number of episodes of earlier serials/soaps.
Other Income
Other Income decreased from ₹3.53 lakhs for FY 2022-23 to ₹1.94 lakhs for FY 2023-24. The decrease was
majorly due to interest received on income tax refund in FY 2022-23.
Cost of Services
Cost of Services increased by 101.30% from ₹3,301.31 lakhs for FY 2022-23 to ₹6,645.66 lakhs for FY 2023-
24. The increase commensurate with the increase in our revenue from operations.
Changes In Inventory
Changes in inventory has been increased by 13.67% from ₹17.80 lakhs for FY 2022-23 to ₹20.24 lakhs for FY
2023-24 mainly due to increase in number of untelecasted episodes.
Employee Benefit Expenses
Employee Benefit Expense has been increased by 160.48% from ₹186.28 lakhs for FY 2022-23 to ₹485.21
lakhs for FY 2023-24 mainly commensurate with increase in number of serials and episodes.
Finance Costs
Interest expenses included in finance costs has decreased by 94.41% from ₹ 9.81 lakhs for FY 2022-23 to ₹ 0.55
lakhs for FY 2023-24 due to repayment of overdraft facility from Cosmos Bank.
Depreciation & Amortization
Depreciation & Amortization expense has increased by 293.86% from ₹ 4.47 lakhs for FY 2022-23 to ₹17.63
lakhs for FY 2023-24 due to additions in fixed assets for an amount of ₹ 68.32lakhs during FY 2023-24.
235 | Pa geOther Expenses
Other Expenses has been increased by 104.85% from ₹787.86 lakhs for FY 2022-23 to ₹1,613.91 lakhs for FY
2023-24. The increase commensurate with the increase in our business operations.
Profit before tax
Profit before tax has increased by 303.16% from ₹363.69 lakhs for FY 2022-23 to ₹1,466.28 lakhs for FY 2023-
24. The substantial increase in Profit before Tax was due to increase in margins as a resultant of increased
number of serials.
Tax Expense
Tax Expense has increased by 346.48% from ₹84.19 lakhs for FY 2022-23 to ₹375.91 lakhs for FY 2023-24
The increase in tax expense incurred was primarily due to higher profit before tax for FY24 as compared to
FY23.
Profit after tax
Profit after tax has increased by 290.12% from ₹279.50 lakhs for FY 2022-23 to ₹1,090.37 lakhs for FY 2023-
24. The resultant effect was due to higher increase in profit before taxes.
Other key ratios:
Particulars For the Financial Years ended March 31,
2024 2023
Return on Net worth % 104.71% 78.42%
Current Ratio 1.50 1.26
Return on Net- worth
This is defined as Net profit after tax by Average Net worth, based on the Restated summary statements.
Current Ratio
This is defined as total current assets by total current liabilities, based on the Restated Summary Statements.
CASH FLOW
The table below summaries our cash flows from our Restated Financial Information for financial years March
31, 2025, March 31, 2024, ended March 31, 2023:
(₹ in lakhs)
Particulars For the Financial Years ended March 31,
2025 2024 2023
Net cash (used in)/ Generated from operating activities 576.08 757.86 100.02
Net cash (used in)/ Generated from investing activities (916.38) (236.31) (19.61)
Net cash (used in)/ Generated from finance activities 0.12 (6.70) (48.14)
Cah flow from operating activities:
For the year ended March 31, 2025
The Net cash Generated from operating activities is ₹ 576.08 lakhs. Our company made profit after taxes for an
amount of ₹ 1,167.00 lakhs. Out of this, amount invested in working capital requirements is ₹ 622.06 lakhs and
our non cash expenses amounted to ₹ 20.69 lakhs. The resultant added to our cash and cash equivalents for the
year.
236 | Pa geFor the year ended March 31, 2024
The Net cash Generated from operating activities is ₹ 757.86 lakhs. Our company made profit after taxes for an
amount of ₹ 1,090.37 lakhs. Out of this, amount invested in working capital requirements is ₹ 339.18 lakhs and
our non cash expenses amounted to ₹ 17.83 lakhs. The resultant added to our cash and cash equivalents for the
year.
For the year ended March 31, 2023
The Net cash generated from operating activities is ₹ 100.02 lakhs. Our company made profit after taxes for an
amount of ₹ 279.50 lakhs. Out of this, amount invested in working capital requirements is ₹ 190.79 lakhs and
our non cash expenses amounted to ₹ 11.39 lakhs. The resultant added to our cash and cash equivalents for the
year.
Cash flow from Investing Activities:
For the year ended March 31, 2025
The Net cash used in Investing Activities is ₹ 916.38 lakhs primarily due to investment in mutual funds of ₹
932.35 lakhs and purchase of fixed assets for an amount of ₹ 6.25 lakhs.
For the year ended March 31, 2024
The Net cash used in Investing Activities is ₹ 236.31 lakhs primarily due to investment in mutual funds of ₹
168.40 lakhs and purchase of fixed assets for an amount of ₹ 68.32 lakhs.
For the year ended March 31, 2023
The Net cash used in Investing Activities is ₹ 19.61 lakhs primarily due to purchase of Fixed Assets of ₹ 22.50
lakhs.
Cash flow from Financing Activities:
For the year ended March 31, 2025
The Net cash used in financing activities is ₹ 0.12 lakhs primarily due to increase in share capital of 0.20 lakhs
and payment of interest cost of ₹ 0.08 lakhs.
For the year ended March 31, 2024
The Net cash used in financing activities is ₹ 6.70 lakhs primarily due to repayment of business loan from HDFC
Bank for an amount of ₹ 6.15 lakhs and payment of interest cost of ₹ 0.55 lakhs.
For the year ended March 31, 2023
The Net cash used in financing activities is ₹ 48.14 lakhs primarily due to repayment of overdraft facility with
Cosmos Bank for an amount of ₹ 38.34 and payment of interest cost of ₹ 9.81 lakhs.
RELATED PARTY TRANSACTIONS
We enter into various transactions with related parties in the ordinary course of business. For further details,
relating to our related party transactions, see “Restated Financial Statements – Note 30 – Related Party
Disclosure” on page no. 225 of this Red Herring Prospectus.
QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK
Our Company’s Board of Directors has overall responsibility for the establishment and oversight of the
Company’s risk management framework. The Board of Directors is responsible for developing and monitoring
the company’s risk management policies. The company’s risk management policies are established to identify
and analyse the risk faced by our company, to set appropriate risk limits and controls and to monitor risks and
237 | Pa geadherence to limits. Risk management policies and systems are reviewed regularly to reflect changes in market
conditions and our company’s activities. The Company’s Board of Directors oversees how management
monitors compliance with the company’s risk management policies and procedures, and reviews the adequacy
of the risk management framework in relation to the risks faced by our company. The Board of Directors is
assisted in its oversight role by internal audit team. Internal audit team undertakes both regular and ad hoc
reviews of risk management controls and procedures, the results of which are reported to the Board of Directors.
Market Risk
Market risk is the risk that the changes in market prices such as foreign exchange rates, interest rates and equity
prices will affect our company’s income or the value of its holdings of financial instruments. The objective of
market risk management is to manage and control market risk exposures within acceptable parameters, while
optimising the return. The pre dominant currency of our company’s revenue and operating cash flows is Indian
Rupees (INR). There is no foreign currency risk as there is no outstanding foreign currency exposure at the year
end.
Interest Rate Risk
Our company has taken term loans and working capital loans from bank and financial institutions. Our company
exposes to the risk of changes in market interest rates as our company’s long and short term debt obligations are
of floating interest rate. Therefore, there are interest rate risks, since the carrying amount and the future cash
flows will fluctuate because of change in market interest rates.
Credit Risk
Credit risk arises from the possibility that customers or counterparty to financial instruments may not be able to
meet their obligations. To manage this, our company periodically assesses the financial reliability of customers,
taking into account the financial condition, current economic trends, analysis of historical bad debts and ageing
of accounts receivable. Credit risks arises from cash and cash equivalents, deposits with banks, financial
institutions and others, as well as credit exposures to customers, including outstanding receivables. Our
company evaluates the concentration of risk with respect to trade receivables as low, as none of its customers
constitutes significant portions of trade receivables as at the year end. Our company considers factors such as
track record, size of institutions, market reputation and service standards to select banks with which balances
and deposits are maintained. the balances and fixed deposits are generally maintained with the banks with whom
our company has regular transactions. Further, Our company does not maintain significant cash in hand other
than those required for its day to day operations. Considering the same, Our company is not exposed to expected
credit loss of cash and cash equivalent and bank balances.
Liquidity Risk
Liquidity risk is the risk that Our company will encounter difficulty in meeting the obligations associated with
its financial liabilities that are settled by delivering cash or another financial asset. Our company’s approach to
managing liquidity is to ensure, as far as possible, that it will have sufficient liquidity to meet its liabilities when
they are due, under both normal and stressed conditions, without incurring unacceptable losses or risking
damage to Our company’s reputation. Management of the Company monitors rolling forecasts of Our
company’s liquidity position and cash and cash equivalents on the basis of expected cash flows to ensure it has
sufficient cash to meet operational needs. Such forecasting takes into consideration Our company’s debt
financing plans, covenant compliance and compliance with internal statement of financial position ratio targets.
Capital risk management
Our company manages its capital to ensure that it will be able to continue as a going concern so, that they can
continue to provide returns to shareholders and benefits for other stakeholders and maintain an optimal capital
structure to reduce cost of capital. Our company manages its capital structure and make adjustments to, in light
of changes in economic conditions, and the risk characteristics of underlying assets. In order to achieve this
overall objective, our company’s capital management, amongst other things, aims to ensure that it meets
financial covenants attached to the borrowings that define the capital structure requirements.
Consistent with others in the industry, Our company monitors capital on the basis of the gearing ratio. The ratio
is calculated as net debt divided by equity. Net debt is calculated as total borrowing (including current and
238 | Pa genoncurrent) as shown in the balance sheet.
OTHER FACTORS
An analysis of reasons for the changes in significant items of income and expenditure is given hereunder:
• Unusual or infrequent events or transactions
To our knowledge there have been no transactions or events which, in our judgment, would be
considered unusual or infrequent.
• Significant economic changes that materially affected or are likely to affect income from
continuing operations.
Other than as described in this section and the sections of this Red Herring Prospectus titled “Risk
Factors” and “Industry Overview” on pages 33 and 114, respectively, there have been no
significant economic changes that materially affected or are likely to affect our Company's income
from operations.
• Known trends or uncertainties that have had or are expected to have a material adverse
impact on sales, revenue, or income from continuing operations.
Our business has been impacted and we expect will continue to be impacted by the trends identified
above in “Management’s Discussion and Analysis of Financial Condition and Results of
Operations–Factors Affecting Our Results of Operations” and the uncertainties described in “Risk
Factors” beginning on pages 230 and 33 respectively of this Red Herring Prospectus. To our
knowledge, except as we have described in this Red Herring Prospectus, there are no known factors
that we expect to have a material adverse impact on our revenues or income from operations.
• Future changes in relationship between costs and revenues, in case of events such as future
increase in labour or material costs or prices that will cause a material change are known
Other than as described in the section “Risk Factors”, and chapters “Our Business” and
“Management’s Discussion and Analysis of Financial Condition and Results of Operations” on
pages 33, 131, and 230 respectively of this Red Herring Prospectus, to our knowledge, no future
relationship between expenditure and income is expected to have a material adverse impact on our
operations and finances.
• Total turnover of each major industry segment in which our Company operates
For the Financial Years 2025, 2024 and 2023, we have one primary business activity and operate in
one industry segment, which is Media & Entertainment.
• Status of any publicly announced New Products or Business Segment
Except as disclosed in the Chapter “Our Business” on Page 131 of this Red Herring Prospectus, our
Company has not announced any new product or service.
• Seasonality of business
Our business is not subject to seasonality.
• Dependence on single or few customers or suppliers
Please refer to our section “Risk Factors” and also chapter “Our Business” on pages 33 & 131
respectively of this Red Herring Prospectus for clarity on the dependence on single or few customers
or suppliers.
239 | Pa ge• Competitive conditions
Competitive conditions are as described under the Chapters “Industry Overview” and “Our Business”
beginning on pages 114 and 131 respectively of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
240 | Pa geCAPITALISATION STATEMENT
The following capitalization as of March 31, 2025, on the basis of our Restated Financial Statements:
(₹ in lakhs)
Particulars Pre-Offer Post Offer*
(As of March 31, 2025)
Debt
Short Term Debt - [●]
Long Term Debt - [●]
Total Debts - [●]
Equity (Shareholder’s Fund)
Share Capital 817.84 [●]
Reserves & Surplus 1,935.88 [●]
Total Equity / Shareholder’s funds 2,753.72 [●]
Long Term Debt/ Equity/Shareholder’s funds - [●]
Total Debt/ Equity/Shareholder’s funds - [●]
* The corresponding post Offer figures are not determinable at this stage pending the completion of public issue and hence
have not been furnished.
Notes:
1. The figures disclosed above are based on restated statement of Assets and Liabilities of the Company as at March
31, 2025.
(The remainder of this page has intentionally been left blank)
241 | Pa geFINANCIAL INDEBTEDNESS
Our Company avails loans and facilities in the ordinary course of its business for meeting our working capital,
capital expenditure and other business requirements. For details of the borrowing powers of our Board, see "Our
Management – Borrowing Powers" on page 173 of this Red Herring Prospectus.
As on March 31, 2025, the aggregate outstanding borrowings of our Company aggregated to ₹ NIL. The details
of the indebtedness of our Company as on March 31, 2025, are provided below:
(₹ in lakhs))
Category of Borrowing Sanctioned amount Principal Amount Outstanding
as of March 31, 2025
Secured Loans 300.00 NIL
Cash Credit NIL NIL
Unsecured Loans NIL NIL
Total Loans 300.00 NIL
As on March 31, 2025, the details of the outstanding borrowings of our Company, are as follows:
(₹ in lakhs)
Name of Sanction Nature Amount Amount Principal Terms and Conditions
Lender Date of the facility Sanctioned Outstanding as on
March 31, 2025
HDFC January 24, Overdraft 300.00 NIL Interest rate: 9.50%
Bank Ltd. 2025 Repayment: On Demand.
Security: The Sanctioned credit
limit is given against the
securities (Shares/ Mutual
Funds/ NSC/ KVP/Insurance)
pledged by the company.
Personal Guarantee: NA
(The remainder of this page has intentionally been left blank)
242 | Pa geSECTION VI: LEGAL AND OTHER INFORMATION
OUTSTANDING LITIGATION AND MATERIAL DEVELOPMENTS
Except as disclosed in this section, there are no outstanding (i) criminal proceedings; (ii) actions taken by
regulatory or statutory authorities; (iii) litigation involving claims related to direct and indirect taxes; and (iv)
other pending litigation as determined to be material as per the materiality policy adopted pursuant to the Board
resolution dated July 01, 2025 in each case involving our Company, Promoter and Directors (“Relevant
Parties”). Further, except as stated in this section there are no disciplinary actions including penalty imposed
by the SEBI or stock exchanges against our Promoter in the last five Financial Years including any outstanding
action. Additionally, except as stated in this section, there are no criminal proceedings, actions by regulatory
authorities or statutory authorities against key managerial personnel and senior management of our Company.
For the purpose of identification of material litigation in (iv) above, our Board has considered and adopted the
following policy on materiality with regard to outstanding litigation to be disclosed by our Company in this Red
Herring Prospectus pursuant to the Board resolution dated July 01, 2025 (“Materiality Policy”). Accordingly,
disclosures of the following types of litigation involving the Relevant Parties have been included.
All outstanding litigation, including any litigation involving the Relevant Parties, other than criminal
proceedings, actions by regulatory authorities and statutory authorities, disciplinary actions including any
penalty imposed by SEBI or stock exchanges against our Promoter in the last five Financial Years including
any outstanding actions, and tax matters (direct or indirect), would be considered ‘material’ if, whose value or
the expected impact in terms of value, exceeds the lower of the following:
i. the monetary amount of claim by or against the entity or person in any such pending proceeding is in
excess of 2% (two percent) of our Company’s latest annual restated Net Worth (except in case the
arithmetic value of the net worth is negative) being INR 55,07,426; or
ii. the monetary amount of claim by or against the entity or person in any such pending proceeding is in
excess of 2% (two percent) of our Company’s latest annual restated annual turnover being INR
2,08,95620; or
iii. the monetary amount of claim by or against the entity or person in any such pending proceeding is in
excess 5% (five percent) of the average of absolute value of profit or loss after tax, as per the last three
annual restated financial statements of our Company being INR 42,28,117.
In case where the expected impact is not quantifiable or the expected impact in terms of value does not exceed
the materiality threshold specified in clauses (i), (ii) and (iii) above, an event or information may be treated as
material, if an adverse outcome materially and adversely affects Company’s business, prospects, operations,
financial position or reputation, irrespective of the amount involved in such litigation.
It is clarified that for the above purposes, pre-litigation notices received by Relevant Parties from third parties
(excluding those notices issued by statutory or regulatory or governmental or taxation authorities), have not
been considered as litigation until such time that the Relevant Parties are not impleaded as a defendant in the
litigation proceedings before any judicial/ quasi-judicial or arbitral forum, unless otherwise decided by our
Board.
Except as stated in this section, there are no outstanding material dues to creditors of our Company. For this
purpose, our Board has pursuant to the Board resolution dated July 01, 2025 considered and adopted a policy
of materiality for identification of material outstanding dues to creditors. A creditor of the Company shall be
classified as material, if outstanding dues to such creditor exceeds the lower of the following:
243 | Pa gei. the monetary amount of claim payable to an entity or person is in excess of 2% (two percent) of our
Company’s Net Worth , as per the latest annual restated financial statement of our Company being INR
55,07,426; or
iv. the monetary amount of claim payable to an entity or person is in excess of 2% (two percent) of our
Company’s turnover, as per the latest restated financial statement of our Company being INR
2,08,95,620; or
ii. the monetary amount of claim payable to an entity or person in any such pending proceeding is in excess
5% (five percent) of the average of absolute value of profit or loss after tax, as per the last three annual
restated financial statements of our Company being 42,28,117.
In terms of the materiality policy, outstanding dues to any creditor of our Company having a monetary value
which exceeds Materiality Policy is disclosed in this Red Herring Prospectus, shall be considered as ‘material’.
Accordingly, as of March 31, 2025 outstanding dues exceeding the Materiality Policy have been considered as
material outstanding dues for the purposes of disclosure in this section.
For outstanding dues to any micro, small or medium enterprise, the disclosure shall be based on information
available with our Company regarding the status of the creditor as defined under the Micro, Small and Medium
Enterprises Development Act, 2006 as amended, read with the rules and notification thereunder.
I. Litigation involving our Company
Litigation against our Company
Material Civil Litigation
Nil
Criminal Litigation
Nil
Actions taken by Regulatory or Statutory Authorities
Nil
Other Matters
Nil
Litigation by our Company
Material Civil Litigation
Nil
Criminal Litigation
Nil
244 | Pa geII. Litigation involving our Promoter
Litigation against our Promoter
Material Civil Litigation
Nil
Criminal Litigation
Nil
Actions taken by Regulatory or Statutory Authorities
Nil
Disciplinary action by SEBI or Stock Exchanges in the last five Financial Years
Nil
Litigation by our Promoter
Material Civil Litigation
Nil
Criminal Litigation
Nil
III. Litigation involving our Subsidiaries
Litigation against our Subsidiaries
Material Civil Litigation
Nil
Criminal Litigation
Nil
Actions taken by Regulatory or Statutory Authorities
Nil
Litigation by our Subsidiaries
Material Civil Litigation
245 | Pa geNil
Criminal Litigation
Nil
IV. Litigation involving our Directors
Litigation against our Directors
Material Civil Litigation
Nil
Criminal Litigation
Nil
Actions taken by Regulatory or Statutory Authorities
Nil
Litigation by our Directors
Material Civil Litigation
Nil
Criminal Litigation
Nil
V. Litigation involving our Group Companies
Civil Litigation
Nil
Criminal Litigation
Nil
VI. Tax Claims
Except as disclosed below, there are no outstanding litigations involving claims related to direct and
indirect taxes involving our Company, Directors and Promoters.
Matter Type Number of Matters Amount involved (INR)
Direct Tax Nil Nil
Indirect Tax 3 95,29,662
Total Outstanding Dues 3 95,29,662
246 | Pa geVII. Outstanding dues to Creditors
As of March 31, 2025, our Company has 540 (five hundred and forty) creditors, and the aggregate
outstanding dues to these creditors by our Company is INR 1,620.23 Lakhs. Further, our Company owes
an amount of INR 46.04 Lakhs to 16 (sixteen) micro, small and medium enterprises as defined under the
Micro, Small and Medium Enterprises Development Act, 2006. There are no outstanding dues to MSME
or material creditors which are beyond timelines and no interest has been paid thereupon.
Details of outstanding dues owed to material creditors, micro, small and medium enterprises and other
creditors as of March 31, 2025 are set out below:
Types of Creditors Number of Creditors Amount involved
(INR in lakhs)
Micro, Small and Medium Enterprises 16 46.04
Material Creditors 8 901.17
Other Creditors 516 673.02
Total Outstanding Dues 540 1620.23
As per the policy for identification of material outstanding dues to creditors adopted by our Board
pursuant to its resolution dated July 01, 2025, a creditor of our Company has been considered to be
material as per the Materiality Policy of our Company as of March 31, 2025.
VIII. Material Developments
Other than as stated in “Management’s Discussion and Analysis of Financial Condition and Results
of Operations – Significant Developments” After March 31, 2025 that May Affect Our Future Results
of Operations” on page 230 of this Red Herring Prospectus, there have not arisen, since the date of the
last financial statement disclosed in this Red Herring Prospectus, any circumstances which materially
and adversely affect, or are likely to affect, our trading, our profitability or the value of our assets or our
ability to pay our liabilities within the next 12 months.
(The remainder of this page has intentionally been left blank)
247 | Pa geGOVERNMENT AND OTHER APPROVALS
We have set out below the material approvals, consents, licenses, and registrations from various governmental,
statutory and regulatory authorities required to be obtained by our Company for the purpose of undertaking our
business activities and operations (“Material Approvals”). In view of the approvals, our Company can
undertake the Offer and business activities, as applicable.
Unless otherwise stated, these approvals or licenses are valid as of the date of this Red Herring Prospectus.
Certain Material Approvals of our Company may need to be updated, may have lapsed or expired or may lapse
in their normal course and our Company has either already made applications to the appropriate authorities or
are in process of making such applications for renewing and updating such Material Approvals. For further
details in connection with the applicable regulatory and legal framework within which we operate, see “Key
Regulations and Policies” beginning on page 152 of this Red Herring Prospectus.
I. Incorporation Details
Our Company
(a) Our Company was incorporated on February 02, 2017 under the name ‘LSD Films Private
Limited’, and Certificate of incorporation dated February 03, 2017 was issued to our Company,
by the Registrar of Companies, Central Registration Centre.
(b) Fresh certificate of incorporation dated September 03, 2020 issued by the Registrar of
Companies Mumbai, pursuant to change of name of our Company from ‘LSD Films Private
Limited’ to ‘Studio LSD Private Limited’.
(c) Fresh certificate of incorporation dated September 19, 2024 issued by the Registrar of
Companies, Central Processing Centre pursuant to conversion of our Company from private
limited to public limited and the name of our Company changed from ‘Studio LSD Private
Limited’ to ‘Studio LSD Limited’.
(d) The CIN of our Company is U92410MH2017PLC290116.
Material Subsidiaries
Nil
II. Approvals in relation to the Offer
(a) Our Company has entered into an agreement dated October 22, 2024 with the Central Depository
Services (India) Limited (“CDSL”) our Company and Purva Share Registry India Private Limited
for dematerialisation of its shares.
(b) Our Company has entered into an agreement dated October 04, 2024 with the National Securities
Depository Limited (“NSDL”), our Company and Purva Sharegistry (India) Private Limited for
dematerialisation of its shares.
(c) Our Company has International Securities Identification Number (“ISIN”) is INE17VO01028.
248 | Pa geIII. Material Approvals in relation to the business operations
Company
Details of Issuing Authority Registration No./ Date of Date of
Registration/Certi Reference No./ Issuance/Renewa Expiry
ficate License No. l
Udyam Registration Ministry of Micro, UDYAM-MH-19- July 20, 2020 NA
Small and Medium 0001650
Enterprises,
Government of
India
Material Subsidiaries
Nil
Promotor/Director
Details of Issuing Membership Date of Date of
Registration/Certificate Authority No./ Reference Issuance/Renewal Expiry
No./ License
No.
SWA License President, 34535 May 24, 2017 NA
Screenwriters
Association
IV. Labour and Employment-related approvals of our Company and Material Subsidiary1
Company
Details of Letter/ Issuing Acknowledgement Issuance/Renewal/Ef Date
Registration/Certific Authority Number/ fective Date of
ate Code No./ Expir
Registration No. y
Employees’ State Assistant/Depu 31001281560001099 September 28, 2024 NA
Insurance Code ty Director,
Allotment Letter* Mumbai
Regional
Office,
Employees’
State Insurance
Corporation
Employees’ Provident Employees’ KDMAL3395842000 September 28, 2024 NA
Fund Code Allotment Provident Fund
Letter* Organization,
Ministry of
249 | Pa geDetails of Letter/ Issuing Acknowledgement Issuance/Renewal/Ef Date
Registration/Certific Authority Number/ fective Date of
ate Code No./ Expir
Registration No. y
Labour and
Employment
Registration Welfare MUMUMS004675 July 22, 2025 NA
Certificate Commissioner,
Maharashtra
Labour
Welfare Board
Shops and Brihanmumbai 820372796/KW January 16, 2025 NA
Establishments - Municipal Ward/Commercial II
Registration Corporation
Certificate
*Please Note: Our Company has submitted application letters dated July 29, 2025 and July 24, 2025,
along with the related documents to the Regional Provident Fund Commissioner and the Regional
Director – Employees’ State Insurance Corporation, Mumbai, requesting them to update our Company’s
name and registered address in their records.
Material Subsidiaries
Nil
(The remainder of this page has intentionally been left blank)
250 | Pa geV. Tax-related approvals of our Company and Material Subsidiary
Company
Sr. No. Details of Issuing Registration No./ Issuance/Ren Date of
Registration/ Authority Reference ewal/Effectiv Expiry
Certificate No./Certificate No./ e
License No. Date/Applica
tion Date
1. Permanent Account Income Tax AADCL2180Q NA NA
Number Department,
Government
of India
2. Tax Deduction Income Tax MUML10358F June 05, 2025 NA
Account Number Department,
Government
of India
3. Goods and Service Government 27AADCL2180Q1Z2 January 15, NA
Tax Registration of India 2025
Certificate
4. Profession Tax Maharashtra 27211598441P May 22, 2018 NA
Registration Sales Tax
Certificate* Department
5. Profession Tax Maharashtra 99273186565P May 25, 2018 NA
Certificate of Sales Tax
Enrolment* Department
*Please Note: Our Company has submitted two applications, both dated December 12, 2024 and bearing
reference number 000005305930, to the Professional Tax Officer, Profession Tax Division, Mumbai,
requesting him to update our Company’s name and address in their records.
Material Subsidiaries
Nil
VI. Material Approvals applied for but not received
Nil
VII. Material Approvals expired and renewal yet to be applied for
Nil
VIII. Material Approvals required but not obtained or applied for
Nil
251 | Pa geIX. Intellectual Property-related Certifications
Sr. Trademark Wordmark Issuing Status Application Date of Date of Expiry
No. Authority No./ Application
Certificate
No.
1. STUDIO Trade Marks Application 6722848 November 23, NA
LSD Registry, made (Current 2024
Government status:
of India Formalities
Check Pass)
2. LSD FILMS Trade Marks Registered 1814679 September 26, September 25,
PRIVATE Registry, 2017 2027
LTD Government
of India
3. Device Mark Trade Marks Application 6921204 March 24, 2025 NA
Registry, made (Current
Government status:
of India Formalities
Check Pass)
Notes:
1. Serial number 1 of the above table specifies details of the application made by the Company for
registering its new Trademark as per the provisions of the Trademark Act, 1999.
2. Serial number 2 of the above table specifies details of the Company’s Trademark registered under the
Trademark Act, 1999 in its previous name, LSD Films Private Limited. The Company has stopped using
the said registered Trademark pursuant to change in its name.
X. Domain Details
Sr. Domain Name of the Registration Registering Expiry Date Registration
No. Name Owner Date Authority Country
1. studiolsd.in Studio LSD October 31, GoDaddy.com, October 31, India
Limited 2020 LLC 2027
(The remainder of this page has intentionally been left blank)
252 | Pa geOTHER REGULATORY AND STATUTORY DISCLOSURES
AUTHORITY FOR THE OFFER
Corporate Approvals
Our Board of Directors have vide resolution dated December 23, 2024, authorized the Offer, subject to the
approval by the shareholders of our Company under Section 23 and 62(1)(c) of the Companies Act, 2013.
Further, our shareholders of our Company have approved by passing a special resolution under section 23 and
62(1)(c) of the Companies Act, 2013 at the Extra Ordinary General Meeting of our Company held on January
02, 2025.
The Offer for Sale has been authorised by the Selling Shareholders by their consent letter dated January 02, 2025
and the No. of Equity Shares offered are as follows:
Sr. No. Promoter Selling Shareholders No. Equity Shares Offered
1. Prateek Sharma 19,60,000
2. Suman Sharma 7,90,000
The Promoter Selling Shareholders have confirmed that the Equity Shares proposed to be offered and sold in the
Offer are eligible in term of SEBI (ICDR) Regulations and that they have not been prohibited from dealings in
securities market and the Equity Shares offered and sold are free from any lien, encumbrance or third party rights.
The Promoter Selling Shareholders have also confirmed that they are the legal and beneficial owner of the Equity
Shares being offered by them under the Offer for Sale.
Government and Other Approvals
Our Company has also obtained all necessary contractual approvals required for the Offer. For further details,
refer to the chapter titled ‘Government and Other Approvals’ on Page 248 of this Red Herring Prospectus.
In-Principle Listing Approval
The Company has obtained approval from NSE vide letter dated April 23, 2025 to use the name of NSE in this
Red Herring Prospectus for listing of equity shares on the NSE Emerge. NSE is the designated stock exchange.
PROHIBITION BY SEBI, RBI OR ANY OTHER GOVERNMENTAL AUTHORITIES
Our Company, our Promoters, members of the Promoter Group, our Directors, our selling shareholders or
persons in control of our Company are not prohibited from accessing the capital market or debarred from buying,
selling or dealing in securities under any order or direction passed by SEBI or any securities market regulator in
any other jurisdiction or any other authority/court as on the date of this Red Herring Prospectus. The listing of
any securities of our Company has never been refused at any time by any of the stock exchanges in India.
Neither our Promoters nor any of our directors is declared as Fugitive Economic Offender. None of our Directors
is in any manner associated with the securities market and there has been no action taken by the SEBI against
the Directors or any other entity with which our directors are associated as Promoter or directors.
None of the Directors are associated with any entities which are engaged in securities market-related business
and are registered with SEBI for the same.
There is neither any violation of securities law committed and/or pending by any of them in the past, nor have
any company with which the our Company, our Promoter, Directors, persons in control of the Company or any
natural person behind the Promoter are or were associated as a promoter, director or person in control, been
debarred or prohibited from accessing the capital markets under any order or direction passed by the SEBI or
any other regulatory or government authority.
253 | Pa gePROHIBITION WITH RESPECT TO WILLFUL DEFAULTERS OR FRAUDULENT BORROWER
Neither our Company, our Promoter, our Directors, our Promoter Group, our Group Companies, or the person
(s) on control of our Company have been identified as willful defaulter or fraudulent borrower by the RBI or
any other governmental authority as defined by SEBI ICDR Regulations, 2018.
COMPLIANCE WITH THE COMPANIES (SIGNIFICANT BENEFICIAL OWNERSHIP) RULES,
2018
Our Company, our Promoters, our Selling Shareholders and members of the Promoter Group, severally and not
jointly, confirm that they are in compliance with the Companies (Significant Beneficial Owners) Rules, 2018,
as amended, to the extent applicable to them in respect of their respective holding in our Company, as on the
date of this Red Herring Prospectus.
ELIGIBILITY FOR THE OFFER
Our Company is eligible in terms of Regulation 230 of SEBI ICDR Regulations for this Offer.
Our Company is an ‘Unlisted Issuer’ in terms of SEBI (ICDR) Regulations, 2018 and this Offer is an ‘Initial
Public Issue’ in terms of such regulations.
Our Company is eligible for this Offer in accordance with Regulation 229(2) and other provisions of Chapter
IX of SEBI ICDR Regulations, as we are an issuer whose post Offer capital is more than Ten Crores Rupees,
and we may hence issue Equity shares to public and propose to list the same on Small and Medium Enterprise
Exchange [in this case being the EMERGE platform of NSE i.e. NSE Emerge].
The Promoter Selling Shareholders have, severally and not jointly, confirmed that they have held their respective
portion of offered shares for a period of at least one year prior to the date of filing of this Red Herring Prospectus
and that they are in compliance with the SEBI ICDR Regulations and are eligible for being offered in the Offer
for sale.
We confirm that:
➢ In accordance with Regulation 260 of the SEBI (ICDR) Regulations, this Offer will be 100%
underwritten and that the BRLM to the Offer shall underwrite minimum 15% of the Total Offer Size. For
further details pertaining to said underwriting please refer to the chapter titled “General Information”
beginning on page 65 of this Red Herring Prospectus.
➢ In accordance with Regulation 268 of the SEBI (ICDR) Regulations, we shall ensure that the total
number of proposed allottees in the Offer shall be greater than or Equal to fifty (50), otherwise, the entire
application money will be unblocked forthwith. If such money is not repaid within eight (8) Working Days
from the date our Company becomes liable to repay it, then our Company and every officer in default shall,
on and from expiry of eight (8) Working Days, be liable to repay such application money, with an interest at
the rate as prescribed under the Companies Act, 2013.
➢ In terms of Regulation 246(5) of the SEBI (ICDR) Regulations, we shall ensure that our Book Running
Lead Manager submits a copy of the Prospectus along with a Due Diligence Certificate including additional
confirmations as required to SEBI at the time of filing the Prospectus with Stock Exchange and the Registrar
of Companies. Further, in terms of Regulation 246(2), SEBI shall not issue observation on the Red Herring
Prospectus/ Red Herring Prospectus.
➢ In accordance with Regulation 261(1) of the SEBI (ICDR) Regulations, we hereby confirm that we
will enter into an agreement with the Book Running Lead Manager and with Market Maker to ensure
compulsory Market Making for a minimum period of three (3) years from the date of listing of Equity
Shares on the SME Platform of NSE (NSE EMERGE). For further details of the arrangement of market
making please refer to chapter titled “General Information” beginning on page 65 of this Red Herring
Prospectus.
254 | Pa ge➢ In accordance with Regulation 228(c) of the SEBI (ICDR) Regulations, Neither our Company nor any
of our promoters or directors is a wilful defaulter or a fraudulent borrower.
➢ In accordance with Regulation 228(d) of the SEBI (ICDR) Regulations, None of our promoters or
directors is a fugitive economic offender.
➢ In accordance with Regulation 230(1)(a) of the SEBI (ICDR) Regulations, Application is being made
to SME Platform of NSE and National Stock Exchange of India Limited is the Designated Stock Exchange.
➢ In accordance with Regulation 230(1)(b) of the SEBI (ICDR) Regulations, our Company has entered
into agreement with depositories for dematerialisation of specified securities already issued and proposed to
be issued.
➢ In accordance with Regulation 230(1)(c) of the SEBI (ICDR) Regulations, all the present Equity share
Capital is fully Paid-up.
➢ In accordance with Regulation 230(1)(d) of the SEBI (ICDR) Regulations, all the specified securities
held by the promoters are already in dematerialised form.
➢ Our Company shall mandatorily facilitate trading in Demat securities for which we have entered into
an agreement with the Central Depositary Services Limited (CDSL) dated October 22, 2024 and National
Securities Depository Limited (NSDL) dated October 4, 2024 for establishing connectivity.
➢ Our Company has a website i.e. www.studiolsd.in
➢ There has been no change in the promoters of the Company in the preceding one year from date of
filing application to SME Platform of NSE.
We further confirm that we shall be complying with all the other requirements as laid down for such an Offer
under Chapter IX of SEBI (ICDR) Regulations, as amended from time to time and subsequent circulars and
guidelines issued by SEBI and the Stock Exchange.
NSE EMERGE ELIGIBILITY NORMS
We confirm that we comply with all the below requirements / conditions so as to be eligible to be listed on the
SME Platform of NSE:
In terms of Regulation 229(3) of the SEBI (ICDR) Regulations, we confirm that we have fulfilled eligibility
criteria for Emerge Platform of NSE (NSE Emerge), which are as under:
1. The Company is incorporated under Companies Act, 2013.
The Company was originally incorporated as ‘LSD Films Private Limited’, a Private Limited Company under
the Companies Act, 2013 on February 02, 2017, with the Registrar of Companies, Central Registration Centre
("RoC"). Subsequently the name of the company was changed from “LSD Films Private Limited” to “Studio
LSD Private Limited” pursuant to a special resolution passed by our shareholders in the extra ordinary general
meeting held on July 17, 2020, and a fresh certificate of incorporation dated September 03, 2020, was issued to
our company by ROC Mumbai.
Thereafter, our Company was converted from private limited company to a public limited company pursuant to
a special resolution passed by the shareholders at Extra Ordinary General Meeting held on August 9, 2024, and
the name of our Company was changed to ‘Studio LSD Limited’ vide fresh certificate of incorporation dated 19
September 2024 issued by Central Processing Centre.
2. The post-Offer paid-up equity share capital of the Company (face value) shall not be more than ₹ 25 crores.
The present paid-up capital of our Company is ₹ 817.84 lakhs and we are proposing an Initial Public Offer of
up to 1,37,50,000 equity shares of Rs. 2 each comprising of fresh issue of 1,10,00,000 equity shares of ₹ 2 each
at Offer price of ₹[•]/- per Equity Share including share premium of ₹[•]/- per Equity Share, aggregating to ₹ [•]
255 | Pa gelakhs and Offer for sale of upto 27,50,000 Equity Shares of ₹ 2 /- each at Offer price of ₹[•]/- per Equity Share
including share premium of ₹[•]/- per Equity Share, aggregating to ₹ [•] lakhs. Hence, our Post Offer Paid up
Capital will be ₹ upto 1,037.84 lakhs which is less than ₹ 25.00 Crore.
3. The company should have track record of at least 3 years.
Our company is having track record of more than 3 years as on the date of Red Herring Prospectus.
4. The company has operating profit (earnings before interest, depreciation and tax) of Rs. 1 crore for any 2
out of 3 financial years preceding the application and its net-worth should be positive:
(₹ in lakhs))
Particulars March 31, 2025 March 31, 2024 March 31, 2023
Net Worth 2,753.72 1,586.52 496.15
Operating Profit (EBITDA) 1,551.34 1,482.19 374.08
The company has positive Free cash flow to Equity (FCFE) for at least 2 out of 3 financial years preceding
the application (as per audited financials).
(₹ in lakhs))
Particulars March 31, 2025 March 31, 2024 March 31, 2023
Net cash flow from operations-(A) 576.08 757.86 100.02
Net Purchase of Fixed Assets-(B) (6.25) (68.32) (22.50)
Net-Borrowings-(C) - (6.15) (38.34)
Post tax Interest expenses-(D) (0.06) (0.43) (7.65)
Free Cash Flow to equity (A+B+C-D) 569.77 682.96 31.53
4. It is mandatory for a company to have a website.
Our Company has a live and operational website i.e. https://www.studiolsd.in/.
5. It is mandatory for the company to facilitate trading in demat securities and enter into an agreement with
both the depositories.
The Company shall mandatorily facilitate trading in demat securities and have entered into an agreement for
registration with the Central Depositary Services Limited (CDSL) dated October 22, 2024, and National
Securities Depository Limited (NSDL) dated October 4, 2024, for establishing connectivity.
6. There should not be any change in the Promoter of the company in preceding one year from date of filing
the application to NSE EMERGE.
There has been no change in the promoter(s) of the Company in the preceding one year from the date of filing
application to NSE EMERGE.
7. Offer for Sale:
The equity shares for Offer for sale (OFS) by selling shareholders does not exceed 20% of the total issue size
and each selling shareholders are not selling more than 50% of their holding.
8. Other Listing Condition:
a. Not referred to BIFR
Our Company has not been referred to the Board for Industrial and Financial Reconstruction (BIFR).
b. No winding up petition
There is no winding up petition against the Company, which has been admitted by the Court or a liquidator has
not been appointed.
256 | Pa gec. No regulatory or disciplinary action
There has been no material regulatory or disciplinary action by a stock exchange or regulatory authority in the
past three years against our company.
d. No association with securities market
The directors of our company are not associated with the securities market in any manner, and there is no
outstanding action against them initiated by the Board in the past five years.
DISCLAIMER CLAUSE OF SECURITIES EXCHANGE BOARD OF INDIA ("SEBI")
IT IS TO BE DISTINCTLY UNDERSTOOD THAT SUBMISSION OF THE RED HERRING
PROSPECTUS TO SEBI SHOULD NOT, IN ANY WAY, BE DEEMED OR CONSTRUED THAT THE
SAME HAS BEEN CLEARED OR APPROVED BY SEBI. SEBI DOES NOT TAKE ANY
RESPONSIBILITY EITHER FOR THE FINANCIAL SOUNDNESS OF ANY SCHEME OR THE
PROJECT FOR WHICH THE OFFER IS PROPOSED TO BE MADE OR FOR THE CORRECTNESS
OF THE STATEMENTS MADE OR OPINIONS EXPRESSED IN THE RED HERRING
PROSPECTUS. THE BOOK RUNNING LEAD MANAGER, BEING CORPWIS ADVISORS PRIVATE
LIMITED, HAS CERTIFIED THAT THE DISCLOSURES MADE IN THE RED HERRING
PROSPECTUS ARE GENERALLY ADEQUATE AND ARE IN CONFORMITY WITH THE SEBI
ICDR REGULATIONS. THIS REQUIREMENT IS TO FACILITATE INVESTORS TO TAKE AN
INFORMED DECISION FOR MAKING AN INVESTMENT IN THE PROPOSED OFFER.
IT SHOULD ALSO BE CLEARLY UNDERSTOOD THAT WHILE OUR COMPANY IS PRIMARILY
RESPONSIBLE FOR THE CORRECTNESS, ADEQUACY AND DISCLOSURE OF ALL RELEVANT
INFORMATION IN THE RED HERRING PROSPECTUS, THE BOOK RUNNING LEAD MANAGER
IS EXPECTED TO EXERCISE DUE DILIGENCE TO ENSURE THAT OUR COMPANY
DISCHARGE THEIR RESPONSIBILITIES ADEQUATELY IN THIS BEHALF AND TOWARDS
THIS PURPOSE, THE BOOK RUNNING LEAD MANAGER, BEING CORPWIS ADVISORS
PRIVATE LIMITED HAS FURNISHED TO SEBI, A DUE DILIGENCE CERTIFICATE DATED
AUGUST 11, 2025 IN THE FORMAT PRESCRIBED UNDER SCHEDULE V (FORM A) OF THE
SECURITIES AND EXCHANGE BOARD OF INDIA (ISSUE OF CAPITAL AND DISCLOSURE
REQUIREMENTS) REGULATIONS, 2018, AS AMENDED.
THE FILING OF THE RED HERRING PROSPECTUS DOES NOT, HOWEVER, ABSOLVE OUR
COMPANY FROM ANY LIABILITIES UNDER THE COMPANIES ACT, 2013, AS AMENDED OR
FROM THE REQUIREMENT OF OBTAINING SUCH STATUTORY AND/OR OTHER
CLEARANCES AS MAY BE REQUIRED FOR THE PURPOSE OF THE PROPOSED OFFER. SEBI
FURTHER RESERVES THE RIGHT TO TAKE UP, AT ANY POINT OF TIME, WITH THE BOOK
RUNNING LEAD MANAGER, ANY IRREGULARITIES OR LAPSES IN THE RED HERRING
PROSPECTUS.
All legal requirements pertaining to the Offer will be complied with at the time of filing of the Red Herring
Prospectus with the RoC in terms of Section 32 of the Companies Act. All legal requirements pertaining to the
Offer will be complied with at the time of filing of the Prospectus with the RoC in terms of Sections 26, 33(1)
and 33(2) of the Companies Act.
DISCLAIMER FROM OUR COMPANY, SELLING SHAREHOLDERS AND THE BRLMs
Our Company , the promoter selling shareholders , our Directors’ and the Book Running Lead Manager accept
no responsibility for statements made otherwise than those contained in this Red Herring Prospectus or in the
advertisements or any other material issued by or at our Company’s instance and that anyone placing reliance
on any other source of information would be doing so at his or her own risk.
None amongst our Company and promoter selling shareholders are liable for any failure in (i) uploading the
Applications due to faults in any software/ hardware system or otherwise; or (ii) the blocking of Applications
Amount in the ASBA Account on receipt of instructions from the Sponsor Bank on account of any errors,
omissions or non-compliance by various parties involved in, or any other fault, malfunctioning or breakdown
in, or otherwise, in the UPI Mechanism.
257 | Pa geThe Book Running Lead Manager accepts no responsibility, save to the limited extent as provided in the Offer
Agreement entered between the Book Running Lead Manager, Corpwis Advisors Private Limited and the
Company on January 09, 2025, and the Underwriting Agreement dated July 11, 2025, entered into between the
Underwriters and the Company, Promoter Selling Shareholders and the Market Making Agreement dated July
11, 2025, entered into among the Market Maker, Book Running Lead Manager, Promoter Selling Shareholders
and the Company.
All information, to the extent required in relation to the Offer, shall be made available by our Company and the
BRLM to the public and investors at large and no selective or additional information would be available for a
section of the investors in any manner whatsoever, including at road show presentations, in research or sales
reports, at Bidding centers or elsewhere.
Note: Investors who Bid in the Offer will be required to confirm and will be deemed to have represented to our
Company, and the Underwriter(s) and their respective directors, partners, designated partners, trustees, officers,
agents, affiliates, and representatives that they are eligible under all applicable laws, rules, regulations,
guidelines and approvals to acquire the Equity Shares and will not issue, sell, pledge, or transfer the Equity
Shares to any person who is not eligible under any applicable laws, rules, regulations, guidelines and approvals
to acquire the Equity Shares. Our Company, the Underwriter(s) and their respective directors, partners,
designated partners, trustees, officers, agents, affiliates, and representatives accept no responsibility or liability
for advising any investor on whether such investor is eligible to acquire the Equity Shares in the Offer.
The BRLM and their respective associates and affiliates may engage in transactions with, and perform services
for, our Company, its Promoter Group and their respective affiliates or associates or third parties in the ordinary
course of business and have engaged, or may in the future engage, in commercial banking and investment
banking transactions with our Company, its Promoter Group, Group Entities and their respective affiliates or
associates or third parties, for which they have received, and may in the future receive, compensation.
DISCLAIMER IN RESPECT OF JURISDICTION
This Offer is being made in India to persons resident in India (including Indian nationals resident in India who
are majors, HUFs, companies, corporate bodies and societies registered under applicable laws in India and
authorized to invest in shares, Indian mutual funds registered with SEBI, Indian financial institutions,
commercial banks, regional rural banks, cooperative banks (subject to RBI permission), or trusts under
applicable trust law and who are authorized under their constitution to hold and invest in shares, public financial
institutions as specified in Section 2(72) of the Companies Act, 2013, VCFs, state industrial development
corporations, insurance companies registered with the Insurance Regulatory and Development Authority,
provident funds (subject to applicable law) with a minimum corpus of ₹ 2,500.00 Lakh and pension funds with
a minimum corpus of ₹ 2,500.00 Lakh, and permitted non-residents including FIIs, Eligible NRIs, multilateral
and bilateral development financial institutions, FVCIs and eligible foreign investors, insurance funds set up and
managed by army, navy or air force of the Union of India and insurance funds set up and managed by the
Department of Posts, India, provided that they are eligible under all applicable laws and regulations to hold
Equity Shares of our Company. This Red Herring Prospectus does not, however, constitute an Issue to sell or an
invitation to subscribe for Equity Shares issued hereby in any jurisdiction other than India to any person to whom
it is unlawful to make an offer or invitation in such jurisdiction. Any person into whose possession this Red
Herring Prospectus comes is required to inform himself or herself about, and to observe, any such restrictions.
Any dispute arising out of the Offer will be subject to the jurisdiction of appropriate court(s) in Mumbai, India
only.
No action has been, or will be, taken to permit a public Issuing in any jurisdiction where action would be required
for that purpose. Accordingly, the Equity Shares represented hereby may not be Issued or sold, directly or
indirectly, and this Red Herring Prospectus may not be distributed in any jurisdiction, except in accordance with
the legal requirements applicable in such jurisdiction. Neither the delivery of this Red Herring Prospectus nor
any sale hereunder shall, under any circumstances, create any implication that there has been no change in the
affairs of our Company from the date hereof or that the information contained herein is correct as of any time
subsequent to this date.
DISCLAIMER CLAUSE OF THE STOCK EXCHANGE (NSE EMERGE)
258 | Pa geAs required, a copy of this Offer Document has been submitted to National Stock Exchange of India
Limited (hereinafter referred to as NSE). NSE has given vide its letter Ref.: NSE/LIST/5176 dated April
23, 2025, permission to the Issuer to use the Exchange’s name in this Offer Document as one of the stock
exchanges on which this Issuer’s securities are proposed to be listed. The Exchange has scrutinized this
draft Offer document for its limited internal purpose of deciding on the matter of granting the aforesaid
permission to this Issuer. It is to be distinctly understood that the aforesaid permission given by NSE
should not in any way be deemed or construed that the Offer document has been cleared or approved by
NSE; nor does it in any manner warrant, certify or endorse the correctness or completeness of any of the
contents of this Offer document; nor does it warrant that this Issuer‘s securities will be listed or will
continue to be listed on the Exchange; nor does it take any responsibility for the financial or other
soundness of this Issuer, its Promoter, its management or any scheme or project of this Issuer.
Every person who desires to apply for or otherwise acquire any securities of this Issuer may do so
pursuant to independent inquiry, investigation and analysis and shall not have any claim against the
Exchange whatsoever by reason of any loss which may be suffered by such person consequent to or in
connection with such subscription /acquisition whether by reason of anything stated or omitted to be
stated herein or any other reason whatsoever.
DISCLAIMER CLAUSE UNDER RULE 144A OF THE U.S. SECURITIES ACT, 1933
The Equity Shares have not been, and will not be, registered under the U.S. Securities Act 1933, as amended
(the "Securities Act") or any state securities laws in the United States and may not be Issued or sold within the
United States or to, or for the account or benefit of, "U.S. persons" (as defined in Regulation S under the
Securities Act), except pursuant to an exemption from, or in a transaction not subject to, the registration
requirements of the Securities Act. Accordingly, the Equity Shares will be Issued and sold outside the United
States in compliance with Regulations of the Securities Act and the applicable laws of the jurisdiction where
those Issues and sales occur. The Equity Shares have not been, and will not be, registered, listed, or otherwise
qualified in any other jurisdiction outside India and may not be Issued or sold, and Applicants may not be made
by persons in any such jurisdiction, except in compliance with the applicable laws of such jurisdiction.
Further, each Applicant where required agrees that such Applicant will not sell or transfer any Equity Shares or
create any economic interest therein, including any off-shore derivative instruments, such as participatory notes,
issued against the Equity Shares or any similar security, other than pursuant to an exemption from, or in a
transaction not subject to, the registration requirements of the Securities Act and in compliance with applicable
laws and legislations in each jurisdiction, including India.
FILING
The Draft Red Herring Prospectus will not be filed with SEBI, nor will SEBI issue any observation on the Offer
Document in terms of Regulation 246(2) of SEBI (ICDR) Regulations. However, pursuant to Regulation 246(5)
of the SEBI (ICDR) Regulations, the copy of the Offer Document shall be furnished to the Board (SEBI) in soft
form.
Pursuant to SEBI Circular No. SEBI/HO/CFD/DIL1/CIR/P/2018/011 dated January 19, 2018, a copy of the Red
Herring Prospectus and Prospectus will be filed online through SEBI Intermediary Portal at
https://siportal.sebi.gov.in.
A copy of the Red Herring Prospectus along with the documents required to be filed under Section 26 of the
Companies Act, 2013 will be filed online with the Registrar of Companies, Mumbai, situated at Registrar of
Companies, Mumbai, 100, Everest, Marine Drive, Mumbai- 400002, Maharashtra, India at least (3) three
working days prior from the date of opening of the Offer.
A copy of the Prospectus along with the documents required to be filed under Section 26 of the Companies Act,
2013 will be filed online with the Registrar of Companies, Mumbai, 100, Everest, Marine Drive, Mumbai-
400002, Maharashtra, India, after the closure of the offer.
(The remainder of this page has intentionally been left blank)
259 | Pa geLISTING
Application will be made to the NSE Emerge for obtaining permission to deal in and for an official quotation of
the Equity Shares.
NSE Emerge is the Designated Stock Exchange, with which the Basis of Allotment will be finalized. The Emerge
Platform of NSE has given its in-principal approval for using its name in our Offer documents vide its letter
April 23, 2025.
If the permissions to deal in and for an official quotation of our Equity Shares are not granted by the Emerge
Platform of NSE Limited, our Company will forthwith repay, without interest, all moneys received from the
Applicants in pursuance of the Red Herring Prospectus. If such money is not repaid within 4 days after our
Company becomes liable to repay it (i.e. from the date of refusal or within 15 working days forms the Offer
Closing Date), then our Company and every Director of our Company who is an officer in default shall, on and
from such expiry of 4 days, be liable to repay the money, with interest at the rate of 15 per cent per annum on
application money, as prescribed under section 40 of the Companies Act, 2013.
The Company shall ensure that all steps for the completion of the necessary formalities for listing and
commencement of trading at the Emerge Platform of NSE mentioned above are taken within three (3) Working
Days from the Offer Closing Date.
IMPERSONATION
Attention of the Applicants is specifically drawn to the provisions of sub-section (1) of Section 38 of the
Companies Act, 2013 which is reproduced below:
Any person who:
a. Makes or abets making of an application in a fictitious name to a company for acquiring, or
subscribing for, its securities; or
b. Makes or abets making of multiple applications to a company in different names or in different
combinations of his name or surname for acquiring or subscribing for its securities; or
c. Otherwise induces directly or indirectly a company to allot, or register any transfer of,
securities to him, or to any other person in a fictitious name,
shall be liable to action under Section 447 of the Companies, Act 2013.
The liability prescribed under Section 447 of the Companies Act, for fraud involving an amount of at least ₹
10/- Lakhs or 1.00% of the turnover of the Company, whichever is lower, includes imprisonment for a term
which shall not be less than six months extending up to 10 years and fine of an amount not less than the amount
involved in the fraud, extending up to three times such amount (provided that where the fraud involves public
interest, such term shall not be less than three years.) Further, where the fraud involves an amount less than ₹
10/- lakhs or one per cent of the turnover of the company, whichever is lower, and does not involve public
interest, any person guilty of such fraud shall be punishable with imprisonment for a term which may extend to
five years or with fine which may extend to ₹ 50/- Lakh or with both.
CONSENTS
Consents in writing of (a) The Directors, The Promoter, The Company Secretary & Compliance Officer,
Chief Financial Officer, The Peer Review Statutory Auditor, Key Managerial Personnel, Selling
Shareholders (b) Book Running Lead Manager, Registrar to the Offer, Banker(s) to the Offer, Sponsor Bank,
Experts, Legal Advisor to the Offer, Underwriter(s) to the Offer, Monitoring Agency and Market Maker to
the Offer to act in their respective capacities shall be obtained as required under Section 26 of the Companies
Act, 2013 and shall be filed along with a copy of the Prospectus with the RoC, as required under Sections 32
of the Companies Act, 2013 and such consents will not be withdrawn up to the time of delivery of the
Prospectus for filing with the RoC.
In accordance with the Companies Act, 2013 and the SEBI (ICDR) Regulations, M/s. GMJ & Co. Chartered
Accountants the Statutory Auditors of our Company has given their consent to include their names as Statutory
260 | Pa geAuditor and Expert as defined under Section 2(38) of the Companies Act, read with Section 26(5) of the
Companies Act, to the extent and in their capacity as an Statutory Auditor in relation to the Restated Financial
Statements and report thereon, the Statement of Tax Benefits and various other certificates issued in relating to
this Offer and such consent and reports will not be withdrawn up to the time of delivery of the Prospectus for
filing with the RoC.
EXPERTS OPINION
Except for the restated financial statements, report thereon, and the Statement of Tax Benefits included in the
Red Herring Prospectus, and various certificates issued for the purpose of this Red Herring Prospectus, as issued
by M/s GMJ & Co., Chartered Accountants, (Peer Review Auditors), PCS Certificate issued by GMJ &
Associates, Company Secretary (ies), our Company has not obtained any expert opinions. However, the term
“expert” shall not be construed to mean an “expert”" as defined under the U.S. Securities Act 1933.
PARTICULARS REGARDING PUBLIC OR RIGHTS ISSUES DURING THE LAST FIVE (5) YEARS
Except as stated under Chapter titled “Capital Structure” beginning on page 75 of this Red Herring Prospectus,
our Company has not undertaken any previous public or rights issue. Further, we are an "Unlisted Issuer" in
terms of the SEBI (ICDR) Regulations, amended from time to time and the Offer is an "Initial Public Issue" in
terms of the SEBI (ICDR) Regulations.
UNDERWRITING COMMISSION, BROKERAGE AND SELLING COMMISSION ON PREVIOUS
ISSUES IN LAST 5 YEARS
Since this is the initial public issue of the Company’s Equity Shares, no sum has been paid or has been payable
as commission or brokerage for subscribing for or procuring or agreeing to procure subscription for any of the
Equity Shares since the incorporation.
PARTICULARS IN REGARD TO THE COMPANY AND OTHER LISTED GROUP-COMPANIES /
SUBSIDIARIES/ ASSOCIATES UNDER THE SAME MANAGEMENT WITHIN THE MEANING OF
SECTION 186 OF THE COMPANIES ACT, 2013 WHICH MADE ANY CAPITAL ISSUE DURING
THE LAST THREE YEARS:
Neither the Company nor any other companies under the same management within the meaning of Section 186
of the Companies Act, 2013, had made any public issue or rights issue during the last three year except as
mentioned in this Red Herring Prospectus. This is the initial public issue of the Company’s Equity Shares
PERFORMANCE VIS-A-VIS OBJECTS–PUBLIC/RIGHT ISSUE OF THE COMPANY
Except as stated under Section titled “Capital Structure” beginning on page 75 of this Red Herring Prospectus
the Company has not undertaken any previous public or rights issue.
PERFORMANCE VIS-A-VIS OBJECTS - LAST ISSUE OF LISTED SUBSIDIARIES/LISTED
PROMOTER
Our Company does not have any listed company under the same management or any listed subsidiaries or any
listed Promoter as on date of this Red Herring Prospectus.
OUTSTANDING DEBENTURES OR BOND ISSUES OR REDEEMABLE PREFERENCE SHARES
OR ANY OTHER CONVERTIBLE INSTRUMENTS ISSUED BY THE COMPANY
The Company does not have any outstanding debentures or bonds or Preference Redeemable Shares as on the
date of filing this Red Herring Prospectus.
OPTION TO SUBSCRIBE
Equity Shares being issued through the Red Herring Prospectus can be applied for in dematerialized form only.
261 | Pa geSTOCK MARKET DATA OF THE EQUITY SHARES
Since the Equity Shares of the Company are not listed on any Stock Exchange, this will be an Initial Public Issue
for the Company.
MECHANISM FOR REDRESSAL OF INVESTOR GRIEVANCES
The Company has appointed ‘Purva Sharegistry (India) Private Limited’ as the Registrar to the Offer, to handle
the investor grievances in co-ordination with the Compliance Officer of the Company.
The Agreement dated January 09, 2025 amongst the Registrar to the Offer and the Company provides for
retention of records with the Registrar to the Offer for a period of at least three (3) year from the last date of
dispatch of the letters of allotment, or demat credit or where refunds are being made electronically, giving of
unblocking instructions to the clearing system, to enable the investors to approach the Registrar to the Offer for
redressal of their grievances.
All grievances relating to the Offer may be addressed to the Registrar to the Offer, giving full details such as
name, address of the applicant, application number, number of Equity Shares applied for, amount paid on
application, Depository Participant, and the bank branch or collection center where the application was
submitted.
All grievances relating to the ASBA process may be addressed to the SCSBs, giving full details such as name,
address of the applicant, number of Equity Shares applied for, amount paid on application and the relevant
Designated Branch or the collection center of the SCSBs where the Application Form was submitted by the
ASBA Applicants in ASBA account or UPI ID linked bank account number in which the amount equivalent to
the Bid Amount was blocked. Further, the investor shall also enclose the Acknowledgment Slip from the
Designated Intermediaries in addition to the documents/information mentioned hereinabove.
The Applicant should give full details such as name of the sole/first Applicant, Application Form number,
Applicant DP ID, Client ID, Bank Account No./UPI ID, PAN, date of the Application Form, address of the
Applicant, number of the Equity Shares applied for and the name and address of the Designated Intermediary
where the Application Form was submitted by the Applicant. Further, the investor shall also enclose the
Acknowledgement Slip from the Designated Intermediaries in addition to the documents or information
mentioned hereinabove.
DISPOSAL OF INVESTOR GRIEVANCES BY THE COMPANY
Our Company estimates that the average time required by our Company or the Registrar to the Offer for the
redressal of routine investor grievances shall be fifteen (15) Working Days from the date of receipt of the
complaint. In case of complaints that are not routine or where external agencies are involved, the Company will
seek to redress these complaints as expeditiously as possible.
The Company has appointed Kiran Parmanand Goklani, Company Secretary, as the Compliance Officer to
redress complaints, if any, of the investors participating in the Offer. Contact details for the Company Secretary
and the Compliance Officer are as follows:
Kiran Parmanand Goklani
Company Secretary & Compliance Officer
STUDIO LSD LIMITED
Address: Unit No.302,301, 3rd Floor, Laxmi Mall, Laxmi Industrial Estate
New Link Road, Andheri West, Mumbai – 400053, Maharashtra, India
Tel No: +91 91371 95384
Email: compliance@studiolsd.in
Website: https://www.studiolsd.in/
Investors can contact the Compliance Officer or the Registrar in case of any pre-Offer or post-Offer related
problems such as non-receipt of letters of allocation, credit of allotted Equity Shares in the respective beneficiary
account etc.
262 | Pa gePursuant to the press release no. PR. No. 85/2011 dated June 8, 2011, SEBI has launched a centralized web-
based complaints redress system “SCORES”. This would enable investors to lodge and follow up their
complaints and track the status of redressal of such complaints from anywhere. For more details, investors are
requested to visit the website https://www.studiolsd.in/
STATUS OF INVESTOR COMPLAINTS
We confirm that we have not received any investor compliant during the three years preceding the date of this
Red Herring Prospectus and hence there are no pending investor complaints as on the date of this Red Herring
Prospectus
DISPOSAL OF INVESTOR GRIEVANCES BY LISTED COMPANIES UNDER THE SAME
MANAGEMENT AS OUR COMPANY
We don’t have any listed company under the same management or any listed subsidiaries or any listed Promoter.
EXEMPTION FROM COMPLYING WITH ANY PROVISIONS OF SECURITIES LAWS, IF ANY,
GRANTED BY SEBI
The Company has not sought for any exemptions from complying with any provisions of securities laws.
PRICE INFORMATION OF PAST ISSUES HANDLED BY THE BOOK RUNNING LEAD
MANAGER
For details regarding the price information and track record of the past issue handled by Corpwis Advisors
Private Limited, as specified in the circular reference CIR/CFD/DIL/7/2015 dated October 30, 2015, issued by
SEBI, and the website of Book Running Lead Manager at https://corpwis.com/.
DISCLOSURE OF PRICE INFORMATION OF PAST ISSUES HANDLED BY CORPWIS ADVISORS
PRIVATE LIMITED
Sr. Issue Name Issue Issue Listing Opening +/- % change +/- % change +/- +/- %
no Size Price date price on in closing in closing change in
(₹ in Cr) (₹) listing date price, [+/- % price, [+/- % closing price,
change in change in [+/- %
closing closing change in
benchmark]- benchmark]- closing
30th calendar 90th benchmark]-
days from calendar 180th
listing days from calendar
listing days from
listing
1. Aluwind Architectural 29.70 45.00 April 09, 47.25 (+14.71) (+50.89%) (+35.45%)
Limited 2024 (+9.91) (+29.06%) (+5.86%)
(SME Platform of NSE –
EMERGE)
2. Jeyyam Global Foods 81.94 61.00 September 61.00 (-13.82%) (-17.87%) (-30.90%)
Limited 09, 2024 (-1.31%) (+4.22%) (-20.28%)
(SME Platform of NSE –
EMERGE)
3. SAJ Hotels 27.63 65.00 October 07, 55.00 (-25.38%) (-25.15%) (+12.00%)
(SME Platform of NSE – 2024 (+9.05%) (+10.35%) (-15.13%)
EMERGE)
4. Garuda Construction and 264.10 9 95.00 October 15, 105.00 (-11.47%) (+24.94%) (+8.65%)
Engineering Limited 2024 (-1.65%) (-2.25%) (-18.79%)
(NSE and BSE (BSE
being the Designated
Stock Exchange)
5. Happy Square 24.24 76.00 July 10, 77.00 (-2.90%) - -
Outsourcing Services 2025 (-1.41%)
Limited
(SME Platform of NSE –
EMERGE)
Note: 1. The Nifty SME Emerge is considered as the Benchmark.
2. “Issue Price” is taken as “Base Price” for calculating % Change in Closing Price of the respective Issues
on 30th/ 90th/180th Calendar days from listing.
263 | Pa ge3. “Closing Benchmark” on the listing day of respective scripts is taken as “Base Benchmark” for calculating
% Change in Closing Benchmark on 30th/ 90th/180th Calendar days from listing. Although it shall be noted
that for comparing the scripts with Benchmark, the +/- % Change in Closing Benchmark has been calculated
based on the Closing Benchmark on the same day as that of calculated for respective script in the manner
provided in Note No. 4 below.
4. In case 30th/ 90th/180th day is not a trading day, closing price on BSE/NSE of the previous trading day for
the respective Scripts has been considered, however, if scripts are not traded on that previous trading day then
last trading price has been considered.
SUMMARY STATEMENT OF DISCLOSURE
Financ Total Total Nos of IPOs trading at Nos of IPOs trading at Nos of IPOs trading at Nos of IPOs trading at
ial no. funds discount on 30th premium on 30th discount on 180th premium on 180th Calendar
year of Raised Calendar Day from Calendar day from Calendar day from day from listing date
IPO (₹ in listing date listing date listing date
Cr) Over Betwee n Less Ov e r Betwee n L ess Over Between Less Over Between Less
50% 25-50% Tha n 50% 25-50% Than 50% 25-50% Than 50% 25-50% Than
2 25% 2 5% 2 5% 2 5%
2 2025 - 1 24-.-2--4- - - - 1 ------ -- - - ------ --- ---- - ------ -- ----- - - ------ -
- 2026
2 2024 - 4 40-3--.-3-- --- ---- 1 ------ -2- ---- --- ---- - 111 1- ----- --- ---- - ------ -- ----- - ------ 1 ------ 2
- 2025 6
2 202--3-- -- - -- ----- --- ---- --- ---- - ------ --- ---- --- ---- - ------ --- ---- --- ---- - ------ -- ----- - ------ - ------ -
- 2024
Note: Listing date is considered for calculation of total number of IPO’s in the respective financial year.
BREAK -UP OF PAST ISSUES HANDLED BY CORPWIS ADVISORS PRIVATE LIMITED:
Financial Year No. of SME IPOs No. of Main Board IPOs
2023-2024 - -
2024-2025 3 1
2025-2026 1 -
Notes:
1. Source: All share price data is from www.nseindia.com .
2. NSE Nifty is considered as the Benchmark Index.
3. In case 30th / 90th is not a trading day, closing price on NSE of the previous trading day for the respective
Script has been considered, however, if script is not traded on that previous trading day then last trading price
has been considered.
For details regarding the track record of the Book Running Lead Manager, as specified in Circular reference
CIR/MIRSD/1/2012 dated January 10, 2012 issued by SEBI, see the website of the Book Running Lead Manager
as set forth in the table below:
Sr.no Name of the Book Running Lead Manager Website
1. Corpwis Advisors Private Limited https://corpwis.com/
(The remainder of this page has intentionally been left blank)
264 | Pa geSECTION VII: OFFER INFORMATION
TERMS OF OFFER
The Equity Shares being issued, offered and Allotted and transferred pursuant to the Offer will be subject to the
provisions of the Companies Act, 2013, the SEBI ICDR Regulations, the SCRA, the SCRR, the Memorandum of
Association, the Articles of Association, the SEBI Listing Regulations, the terms of the Red Herring Prospectus
and the Prospectus, the abridged prospectus and the Bid cum Application Form, the Revision Form, the
CAN/Allotment Advice and other terms and conditions as may be incorporated in the other documents/
certificates that may be executed in respect of the Offer. The Equity Shares shall also be subject to laws as
applicable laws, guidelines, rules, notifications and regulations relating to the issue of capital and listing and
trading of securities issued from time to time, by SEBI, the Government of India, the Stock Exchanges, the RBI,
the RoC and/or other authorities, as in force on the date of the Offer and to the extent applicable or such other
conditions as maybe prescribed by SEBI, the RBI, the Government of India, the Stock Exchange, the RoC, and/or
any other governmental, statutory or regulatory authorities while granting approval for the Offer, to the extend
and for such time as these continue to be applicable.
Please note that, in terms of Regulation 256 of the SEBI ICDR Regulations read with SEBI Circular No.
CIR/CFD/POLICYCELL/11/2015 dated November 10, 2015, all the applicants have to compulsorily apply
through the ASBA Process and further in terms of SEBI through its circular no.
SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November 1, 2018, and as modified though its circular
SEBI/HO/CFD/DIL2/CIR/P/2019/50 dated April 3, 2019, circular no. SEBI/HO/CFD/DIL2/CIR/P/ 2019/ 76
dated June28, 2019, circular no. SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July 26, 2019 and circular no.
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 8, 2019 (together, the “UPI Circular”) in relation to
clarifications on streamlining the process of public issue of equity shares and convertibles it has proposed to
introduce an alternate payment mechanism using Unified Payments Interface (“UPI”) and consequent
reduction in timelines for listing in a phased manner. Currently, for application by IIs through Designated
Intermediaries, the existing process of physical movement of forms from Designated Intermediaries to SCSBs
for blocking of funds is discontinued and IIs submitting their Application Forms through Designated
Intermediaries (other than SCSBs) can only use the UPI mechanism with existing timeline of T+6 days until
March 31, 2020 (“UPI Phase II”). Further SEBI through its circular no SEBI/HO/CFD/DIL2/CIR/P/2020/50
dated March 30, 2020 has decided to continue with the Phase II of the UPI ASBA till further notice. However,
due to the outbreak of COVID-19 pandemic, UPI Phase II has been further extended by SEBI until further notice,
by its circular (SEBI/HO/CFD/DIL2/CIR/P/2020/50) dated March 30, 2020. Thereafter, vide SEBI circular no.
SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023, Phase III has been notified, and accordingly the
revised timeline of T+3 days (i.e., the time duration from public issue closure to listing of be 3 Working Days)
has been made applicable in two phases i.e., (i) voluntary for all public issues opening on or after September 1,
2023; and (ii) mandatory on or after December 1, 2023 (“UPI Phase III”). Accordingly, the Offer will be made
under UPI Phase III on a mandatory basis, subject to any circulars, clarification or notification issued by the
SEBI from time to time. Additionally, SEBI vide its circular no. SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M
dated March 16, 2021 as amended pursuant to SEBI circular no. SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated
June 2, 2021, SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022,
SEBI/HO/CFD/DIL2/P/CIR/2022/75 dated May 30, 2022 and SEBI circular
SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023 (“UPI Streamlining Circular”) has instituted
certain mechanisms towards the streamlining of applications made through the UPI Mechanism as well as
redressal of investor grievances. The UPI Streamlining Circular came into force for initial public offers opening
on/or after May 1, 2021, except as amended pursuant to SEBI circular SEBI/HO/CFD/DIL2/P/CIR/2021/570
dated June 2, 2021, and the provisions of the UPI Streamlining Circular are deemed to form part of this Red
Herring Prospectus. Further, SEBI vide its circular no. SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated
March 16, 2021 read with circular no. EBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 2, 2021 and SEBI
circular no. SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022 and SEBI Circular no.
SEBI/HO/CFD/P/CIR/2022/75 dated May 30, 2022 has introduced certain additional measures for streamlining
the process of initial public offers and redressing investor grievances. Further, vide the said circular Registrar
to the Offer and Depository Participants have been also authorized to collect the Application forms. Investors
may visit the official website of the concerned stock exchange for any information on t h e operationalization of
this facility of form collection by the Registrar to the offer and DPs as and when the same is made available.
265 | Pa geTHE OFFER
The Offer comprises of a Fresh Issue and an Offer for Sale by the Selling Shareholder. Expenses for the Offer
shall be shared amongst our Company and Selling Shareholders in the manner specified in “Objects of the Offer”
on page 90 of this Red Herring Prospectus.
RANKING OF EQUITY SHARES
The Equity Shares being offered/ Allotted and transferred in the Offer shall be subject to the provisions of the
Companies Act, SEBI ICDR Regulations, SEBI Listing Regulations, SCRA, SCRR, our Memorandum of
Association and Articles of Association and shall rank pari passu in all respects with the existing Equity Shares
including in respect of the right to dividend, voting and other corporate benefits, if any, declared by our Company
after the date of Allotment. Further for details, see “Main Provisions of the Articles of Association” on page
324 of this Red Herring Prospectus.
AUTHORITY FOR THE OFFER
This offer of up to 1,37,50,000 Equity shares includes a Fresh Issue of 1,10,00,000 Equity shares and an offer
for sale by the Promoter Selling Shareholders of 27,50,000 Equity shares has been authorized by a resolution of
the Board passed at their meeting held on December 23, 2024, and was approved by the shareholders of the
company by a special resolution at the Extra Ordinary General Meeting held on January 02, 2025, pursuant to
section 23 and 62(1)(c) of the Companies Act, 2013.
MODE OF PAYMENT OF DIVIDEND
Our Company shall pay dividends, if declared, to the Shareholders, in accordance with the provisions of the
Companies Act 2013, the Memorandum of Association and the Articles of Association, the SEBI Listing
Regulations and any guidelines or directives that may be issued by the Government of India in this regard.
Dividend if any declared by our Company after the date of Allotment (pursuant to the transfer of Equity Shares
from the Offer for Sale), will be payable to the Bidders who have been Allotted Equity Shares in the Offer, for
the entire year, in accordance with applicable laws. For further details, in relation to dividends, see “Dividend
Policy” and “Main Provisions of the Articles of Association” on page 198 and 324, respectively of this Red
Herring Prospectus.
FACE VALUE, OFFER PRICE, FLOOR PRICE AND PRICE BAND
The face value of each Equity Share is ₹2 and the Offer Price at the lower end of the Price Band is ₹ 48.00
(“Floor Price”) per Equity Share and at the higher end of the Price Band is ₹ 51.00 (“Cap Price”) per Equity
Share.
The Offer Price, Price Band and the minimum Bid Lot size for the Offer if any, will be decided by our Company
and Selling Shareholders in consultation with the Book Running Lead Manager, and shall be advertised in all
editions of Business Standard, an English national daily newspaper, all editions of Business Standard a Hindi
national daily newspaper, and Marathi edition of Navshakti, a Marathi daily newspaper (Marathi being the
regional language of Maharashtra wherein our Registered Office is located), each with wide circulation, at least
two Working Days prior to the Bid/Offer Opening Date and shall be made available to the Stock Exchanges for
the purpose of uploading the same on their websites. The Price Band, along with the relevant financial ratios
calculated at the Floor Price and at the Cap Price, shall be pre-filled in the Bid cum Application Forms available
on the respective websites of the Stock Exchanges. The Cap Price shall be at least 105% of the Floor Price. The
Offer Price shall be determined by our Company and the Selling shareholders in consultation with the Book
Running Lead Manager after the Bid/Offer Closing Date, on the basis of assessment of market demand for the
Equity Shares offered by way of the Book Building Process.
At any given point in time there will be only one denomination for the Equity Shares of our Company, subject
to applicable laws.
(The remainder of this page has intentionally been left blank)
266 | Pa geCOMPLIANCE WITH SEBI ICDR REGULATIONS, 2018
Our Company shall comply with all requirements of the ICDR Regulations, as amended time to time.
COMPLIANCE WITH DISCLOSURES AND ACCOUNTING NORMS
Our Company shall comply with all disclosures and accounting norms as specified by SEBI from time to time.
RIGHTS OF THE EQUITY SHAREHOLDERS
Subject to applicable laws, rules, regulations and guidelines and the Articles of Association, our Shareholders
shall have the following rights:
➢ Right to receive dividends, if declared;
➢ Right to receive Annual Reports & notices to members;
➢ Right to attend general meetings and exercise voting powers, unless prohibited by law;
➢ Right to vote on a poll either in person or by proxy or “e-voting” in accordance with the provisions of
the Companies Act
➢ Right to receive offers for rights shares and be allotted bonus shares, if announced;
➢ Right to receive any surplus on liquidation subject to any statutory and preferential claims being
satisfied;
➢ Right of free transferability of their Equity Shares, subject to applicable regulations and other applicable
law; and
➢ Such other rights as may be available to a shareholder of a listed public company under the Companies
Act, the SEBI Listing Regulations and our Articles of Association and any other applicable laws.
For a detailed description of the main provisions of our Articles of Association relating to voting rights, dividend,
forfeiture, lien, transfer, transmission and/ or consolidation/splitting, please see “Main Provisions of the Articles
of Association” on page 324 of this Red Herring Prospectus.
ALLOTMENT ONLY IN DEMATERIALISED FORM
Pursuant to section 29 of the Companies Act, 2013 and the SEBI ICDR Regulations, the Equity Shares shall be
allotted only in dematerialised form. As per the SEBI ICDR Regulations, the trading of the Equity Shares shall
only be in dematerialised form on the Stock Exchanges. In this context, two agreements have been entered into
amongst our Company, the respective Depositories and the Registrar to the Offer:
➢ Tripartite agreement dated October 22, 2024, among CDSL, our Company and the Registrar to the
Offer; and
➢ Tripartite agreement dated October 4, 2024, among NSDL, our Company and Registrar to the Offer.
The Company’s shares bear an ISIN: INE17VO01028.
MINIMUM APPLICATION VALUE, MARKET LOT AND TRADING LOT
The trading of the Equity Shares will happen in the minimum bid lot of 4,000 Equity Shares and in multiples of
2,000 equity shares thereafter and the same may be modified by the Emerge platform of NSE from time to time
by giving prior notice to investors at large. The market lot size is 2,000 equity shares.
Further, in accordance with Regulation 267(2) of the SEBI (ICDR) Regulations the minimum application size
in terms of number of specified securities shall be two lots per application and the application amount shall not
be less than ₹ 2,00,000/- (Rupees Two Lakh) per application. For further details on the Basis of Allotment,
please see “Offer Procedure” on page 280 of this Red Herring Prospectus.
MINIMUM NUMBER OF ALLOTTEES
In accordance with Regulation 268 (1) of SEBI (ICDR) Regulations, the minimum number of allottees in this
Offer shall be 200 shareholders. In case the minimum number of prospective allottees is less than 200, no
allotment will be made pursuant to this Offer and the amounts in the ASBA Account shall be unblocked within
4 Working Days of closure of Offer.
267 | Pa geJOINT HOLDERS
Subject to the provisions contained in our Articles of Association, where two or more persons are registered as
the holders of the Equity Shares, they will be deemed to hold such Equity Shares as joint holders with benefits
of survivorship.
JURISDICTION
Exclusive jurisdiction for the purpose of the Offer is with the competent courts/authorities in India.
The Equity Shares offered in the Offer have not been and will not be registered under the U.S. Securities Act or
any state securities laws in the United States, and unless so registered, may not be offered or sold within the
United States, except pursuant to an exemption from, or in a transaction not subject to, the registration
requirements of the U.S. Securities Act and in accordance with any applicable U.S. state securities laws.
Accordingly, the Equity Shares are being offered and sold outside the United States in ‘offshore transactions’ in
reliance on Regulation S under the U.S. Securities Act and the applicable laws of the jurisdictions where such
offers and sales are made.
The Equity Shares have not been and will not be registered, listed or otherwise qualified in any other jurisdiction
outside India and may not be offered or sold, and Bids may not be made by persons in any such jurisdiction,
except in compliance with the applicable laws of such jurisdiction.
NOMINATION FACILITY TO INVESTORS
In accordance with section 72 of the Companies Act 2013, read with Companies (Share Capital and Debentures)
Rules, 2014, as amended, the sole Bidder, or the first Bidder along with other joint Bidders, may nominate any
one person in whom, in the event of the death of sole Bidder or in case of joint Bidders, death of all the Bidders,
as the case may be, the Equity Shares Allotted, if any, shall vest to the exclusion of all other persons, unless the
nomination is modified or cancelled in the prescribed manner. A person, being a nominee, entitled to the Equity
Shares by reason of the death of the original holder(s), shall be entitled to the same advantages to which he or
she would be entitled if he or she were the registered holder of the Equity Share(s). Where the nominee is a
minor, the holder(s) may make a nomination to appoint, in the prescribed manner, any person to become entitled
to Equity Share(s) in the event of his or her death during the minority. A nomination shall stand rescinded upon
a sale, transfer or alienation of Equity Share(s) by the person nominating. A nomination may be cancelled or
modified by nominating any other person in place of the present nominee, by the holder of the Equity Shares
who has made the nomination, by giving a notice of such cancellation or variation to our Company. A buyer
will be entitled to make a fresh nomination in the manner prescribed. Fresh nomination can be made only on the
prescribed form available on request at the Registered Office or Corporate Office or at the registrar and transfer
agents of our Company.
Any person who becomes a nominee by virtue of section 72 of the Companies Act 2013 will, on the production
of such evidence as may be required by our Board, elect either:
➢ to register himself or herself as holder of Equity Shares; or
➢ to make such transfer of the Equity Shares, as the deceased holder could have made.
Further, our Board may at any time give notice requiring any nominee to choose either to be registered himself
or herself or to transfer the Equity Shares, and if the notice is not complied with within a period of 90 days, the
Board may thereafter withhold payment of all dividend, interests, bonuses or other monies payable in respect of
the Equity Shares, until the requirements of the notice have been complied with.
Since the Allotment of Equity Shares in the Offer will be made only in dematerialised form, there is no need to
make a separate nomination with our Company. Nominations registered with the respective Depository
Participant of the Bidder will prevail. If Bidders want to change their nomination, they are advised to inform
their respective Depository Participants.
WITHDRAWAL OF THE OFFER
Our Company, the Selling Shareholders in consultation with the Book Running Lead Manager and subject to
Applicable Law, reserve the right to not to proceed with the Offer after the Bid/Offer Opening Date but before
268 | Pa gethe Allotment. In such an event, our Company would issue a public notice in the newspapers in which the pre-
Offer and price band advertisements were published, within two (2) days of the Offer Closing Date or such other
time as may be prescribed by SEBI, providing reasons for not proceeding with the Offer. The Book Running
Lead Manager through, the Registrar to the Offer, shall notify the SCSBs or the Sponsor Bank to unblock the
bank accounts of the ASBA Bidders within one (1) working day from the date of receipt of such notification.
Our Company shall also inform the same to the Stock Exchange on which Equity Shares are proposed to be
listed. If the Offer is withdrawn after the designated Date, amounts that have been credited to the Public Issue
Account shall be transferred to the Refund Account.
Notwithstanding the foregoing, this Offer is also subject to obtaining (i) the final listing and trading approvals
of the Stock Exchange, which our Company shall apply for after Allotment, and (ii) the final ROC approval of
the Prospectus after it is filed with the ROC. If our Company withdraws the Offer after the Offer Closing Date
and thereafter determines that it will proceed with an Offer, our Company shall file a fresh Red Herring
Prospectus with the Stock Exchange.
BID / OFFER PROGRAMME
An indicative timetable in respect of the Offer is set out below:
EVENT INDICATIVE DATE
Bid/Offer Opening Date August 18, 2025
Bid/Offer Closing Date^ August 20, 2025
Finalisation of Basis of Allotment with the Designated Stock Exchange On or about August 21, 2025
Initiation of Allotment / Refunds / Unblocking of Funds from ASBA Account or On or about August 22, 2025
UPI ID linked bank account
Credit of the Equity Shares to depository accounts of Allottees On or about August 22, 2025
Commencement of trading of the Equity Shares on the Stock Exchanges On or about August 25, 2025
^ UPI mandate end time and date shall be at 5:00 pm on the Bid/Offer Closing Date.
In case of (i) any delay in unblocking of amounts in the ASBA Accounts (including amounts blocked through the UPI
Mechanism) exceeding two Working Days from the Bid/Offer Closing Date for cancelled/ withdrawn/ deleted ASBA form
the Bidder shall be compensated at a uniform rate of ₹100 per day or 15% per annum of the Bid Amount, whichever is higher
from the date on which the request for cancellation/ withdrawal/ deletion is placed in the Stock Exchanges bidding platform
until the date on which the amounts are unblocked (ii) any blocking of multiple amounts for the same ASBA form (for amounts
blocked through the UPI Mechanism), the Bidder shall be compensated at a uniform rate ₹100 per date or 15% per annum
of the total cumulative blocked amount except the original application amount, whichever is higher from the date on which
such multiple amounts were blocked till the date of actual unblock: (iii) any blocking of amounts more than the Bid Amount,
the Bidder shall be compensated at a uniform rate of ₹100 per day or 15% per annum of the difference in amount, whichever
is higher from the date on which such excess amounts were blocked till the date of actual unblock; (iv) any delay in
unblocking of non-allotted/ partially allotted Bids, exceeding three Working Days from the Bid/Offer Closing Date, the
Bidder shall be compensated at a uniform rate of ₹100 per day or 15% per annum of the Bid Amount, whichever is higher
for the entire duration of delay exceeding two Working Days from the Bid/Offer Closing Date by the SCSB responsible for
causing such delay in unblocking. The post offer BRLM shall, in their sole discretion, identify and fix the liability on such
intermediary or entity responsible for such delay in unblocking. The Bidder shall be compensated in the manner specified in
the SEBI circular no. SEBI/HO/CFD/DIL1/CIR/P/2021/47 dated March 31, 2021 and SEBI circular no.
SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, as amended pursuant to SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 2, 2021, SEBI Circular no. SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated
April 20, 2022 and circular no. SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023, SEBI circular no.
SEBI/HO/CFD/DIL2/P/CIR/2022/75 dated May 30, 2022 and SEBI master circular no. SEBI/HO/CFD/PoD-
2/P/CIR/2023/00094 dated June 21, 2023 in case of delays in resolving investor grievances in relation to
blocking/unblocking of funds.
The processing fees for applications made by the UPI Bidders may be released to the remitter banks (SCSBs) only after such
banks provide a written confirmation on compliance with SEBI circular no. SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated
June 2, 2021 read with SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021 and SEBI
circular no. SEBI/HO/CFD/DIL2/CIR/P/2022/51 dated April 20, 2022 and SEBI Circular No.
SEBI/HO/CFD/DIL2/P/CIR/2022/75 dated May 30, 2022
The above timetable is indicative and does not constitute any obligation or liability on our Company, our
Selling Shareholders or the Book Running Lead Manager.
While our Company will use best efforts to ensure that listing and trading of our Equity Shares on the
Stock Exchanges as may be prescribed by SEBI, the timetable may be subject to change for various
reasons, including extension of Bid/Offer Period by our Company and the Selling Shareholders in
269 | Pa geconsultation with the BRLM, due to revision of the Price Band, any delays in receipt of final listing and
trading approvals from the Stock Exchanges, delay in receipt of final certificates from SCSBs, etc. The
commencement of trading of the Equity Shares will be entirely at the discretion of the Stock Exchanges
in accordance with applicable law. The Selling Shareholder confirm that they shall extend complete co-
operation required by our Company and the BRLM for the completion of the necessary formalities for
listing and commencement of trading of the Equity Shares at the Stock Exchanges within three Working
Days from the Bid/Offer Closing Date, or within such other period as may be prescribed by SEBI.
In terms of the UPI Circulars, in relation to the Offer, the BRLM will be required to submit reports of compliance
with timelines and activities prescribed by SEBI in connection with the allotment and listing procedure within
three Working Days from the Bid/Offer Closing Date, identifying nonadherence to timelines and processes and
an analysis of entities responsible for the delay and the reasons associated with it.
SEBI is in the process of streamlining and reducing the post issue timeline for initial public offerings and
has through its circular SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 9, 2023, reduced the time
period for listing of shares in public issue from existing 6 days to 3 days. The revised timeline of T+3 days
has been made mandatory on or after December 1, 2023. Please note that we may need to make
appropriate changes in this Red Herring Prospectus depending upon the prevailing conditions at the time
of the opening of the Offer. Any circulars or notifications from the SEBI after the date of this Red Herring
Prospectus may result in changes to the above mentioned timelines. Further, the offer procedure is subject
to change to any revised circulars issued by the SEBI to this effect.
Submission of Bids:
Bid/Offer Period (except the Bid/Offer Closing Date)
Submission and Revision in Bids Only between 10.00 a.m. and 5.00 p.m. (Indian
Standard Time (“IST”)
Bid/Offer Closing Date*
Submission of Electronic Applications (Online ASBA through 3-in- Only between 10.00 a.m. and up to 5.00 p.m. IST
1 accounts) – For Individual Investors, other than QIBs , Non-
Institutional Investors and Eligible Employees Bidding in the
Employee Reservation Portion
Submission of Electronic Applications (Bank ASBA through Only between 10.00 a.m. and up to 4.00 p.m. IST
Online channels like Internet Banking, Mobile Banking and
Syndicate UPI ASBA applications)
Submission of Electronic Applications (Syndicate Non- Individual Only between 10.00 a.m. and up to 3.00 p.m. IST
Investors, Non-Individual Applications)
Submission of Physical Applications (Bank ASBA) Only between 10.00 a.m. and up to 1.00 p.m. IST
Submission of Physical Applications (Syndicate Non- Individual Only between 10.00 a.m. and up to 12.00 p.m. IST
Investors, Non-Individual Applications
Modification/ Revision/cancellation of Bids
Upward Revision of Bids by QIBs and Non-Institutional Bidders Only between 10.00 a.m. and up to 5.00 p.m. IST
categories# on Bid/ Offer Closing Date
Upward or downward Revision of Bids or cancellation of Bids by Only between 10.00 a.m. and up to 5.00 p.m. IST
IBs and Eligible Employees Bidding in the Employee Reservation
Portion
*UPI mandate end time and date shall be at 5:00 pm on August 20, 2025.
QIBs and Non-Institutional Bidders can neither revise their bids downwards nor cancel/withdraw their bids.
On the Bid/Offer Closing Date
i. 4.00 p.m. IST in case of Bids by QIBs and Non-Institutional Bidders, and
ii. until 5.00 p.m. IST or such extended time as permitted by the Stock Exchange, in case of Bids by Individual
Investors.
On Bid/Offer Closing Date, extension of time may be granted by Stock Exchanges only for uploading Bids
received by Individual Bidders and Eligible Employees under the Employee Reservation Portion, after taking
into account the total number of Bids received and as reported by the BRLM to the Stock Exchanges.
The Registrar to the Offer shall submit the details of cancelled/ withdrawn/ deleted applications to the SCSBs
270 | Pa geon a daily basis within 60 minutes of the Bid closure time from the Bid/ Offer Opening Date till the Bid/Offer
Closing Date by obtaining the same from the Stock Exchanges. The SCSBs shall unblock such applications by
the closing hours of the Working Day and submit the confirmation to the Book Running Lead Manager and the
Registrar to the Offer on a daily basis.
To avoid duplication, the facility of re-initiation provided to Syndicate Members shall preferably be
allowed only once per bid/batch and as deemed fit by the Stock Exchanges, after closure of the time for
uploading Bids.
It is clarified that Bids not uploaded on the electronic bidding system or in respect of which the full Bid
Amount is not blocked by SCSBs or not blocked under the UPI Mechanism in the relevant ASBA Account,
as the case may be, would be rejected.
Due to limitation of time available for uploading the Bids on the Bid/Offer Closing Date, Bidders are advised to
submit their Bids one day prior to the Bid/Offer Closing Date and in case no later than 1:00 p.m. IST on the Bid/
Offer Closing Date. Any time mentioned in this Red Herring Prospectus is IST. Bidders are cautioned that, in
the event a large number of Bids are received on the Bid/Offer Closing Date, some Bids may not get uploaded
due to lack of sufficient time. Such Bids that cannot be uploaded will not be considered for allocation under the
Offer. Bids and any revision in Bids will be accepted only during Monday to Friday (excluding any public/ bank
holiday). Investors may please note that as per letter no. List/smd/sm/2006 dated July 3, 2006 and letter no.
NSE/IPO/25101- 6 dated July 6, 2006 issued by BSE and NSE respectively, Bids and any revision in Bids shall
not be accepted on Saturdays and public holidays as declared by the Stock Exchanges. Bids by ASBA Bidders
shall be uploaded by the relevant Designated Intermediary in the electronic system to be provided by the Stock
Exchanges. None of our Company, each of the Selling Shareholders or any member of the Syndicate is liable
for any failure in uploading the Bids due to faults in any software or hardware system or otherwise, or blocking
of application amount by SCSBs on receipt of instructions from the Sponsor Banks due to any errors, omissions,
or otherwise non-compliance by various parties involved in, or any other fault, malfunctioning or breakdown in
the UPI Mechanism.
In case of any discrepancy in the data entered in the electronic book vis-à-vis the data contained in the physical
Bid cum Application Form, for a particular Bidder, the details as per the Bid file received from the Stock
Exchanges shall be taken as the final data for the purpose of Allotment.
Our Company, the Selling Shareholder in consultation with the Book Running Lead Managers, reserves the right
to revise the Price Band during the Bid/Offer Period, in accordance with the SEBI ICDR Regulations, The
revision in the Price Band shall not exceed 20% on either side, i.e. Floor Price can move up or down to the
extend of 20% of the Floor Price and the Cap Price will be revised accordingly, but the Floor Price shall not be
less than the face value of the Equity Shares. In all circumstances, the Cap Price shall be less than or equal to
120% of the Floor Price. Provided that the Cap Price of the Price Band shall be at least 105% of the Floor Price.
In case of any revision to the Price Band, the Bid/Offer Period will be extended by at least three (3) additional
Working Days following such revision of the Price Band, subject to the Bid/Offer Period not exceeding ten (10)
Working Days. In cases of force majeure, banking strike or similar circumstances, our Company, in consultation
with the Book Running Lead Managers may, for reasons to be recorded in writing, extend the Bid/Offer Period
for a minimum of three (3) Working Days, subject to the Bid/Offer Period not exceeding ten (10) Working Days.
Any revision in the Price Band and the revised Bid/Offer Period, if applicable, will be widely disseminated by
notification to the Stock Exchanges, by issuing a public notice, and also by indicating the change on the
respective websites of the Book Running Lead Manager and at the terminals of the Syndicate Members and by
intimation to SCSBs, other Designated Intermediaries and the Sponsor Bank(s), as applicable.
In case of discrepancy in data entered in the electronic book vis-à-vis data contained in the Bid cum Application
Form for a particular Bidder, the details as per the Bid file received from the Stock Exchanges shall be taken as
the final data for the purpose of Allotment.
271 | Pa geMINIMUM SUBSCRIPTION
This Offer is not restricted to any minimum subscription level. This Offer is 100% underwritten. If the offeror
does not receive the subscription of 100% of the offer through this offer document including devolvement of
Underwriters within sixty days from the date of closure of the Offer, the offeror shall forthwith refund the entire
subscription amount received within the time limit as prescribed under the SEBI (ICDR) Regulations and
Companies Act, 2013.
In terms of Regulation 272(2) of SEBI ICDR Regulations, in case the offeror fails to obtain listing or trading
permission from the stock exchanges where the specified securities were to be listed, it shall refund through
verifiable means the entire monies received within four (4) days of receipt of intimation from stock exchanges
rejecting the application for listing of specified securities, and if any such money is not repaid within four (4)
days after the offeror becomes liable to repay it the offeror and every director of the company who is an officer
in default shall, on and from the expiry of the fourth day, be jointly and severally liable to repay that money with
interest at the rate of fifteen percent per annum.
In terms of Regulation 260 of the SEBI ICDR Regulations, 2018, the offeror is 100% underwritten. For details
of the underwriting arrangement, kindly refer to the chapter titled “General Information” on page 65 of this
Red Herring Prospectus.
Further, in accordance with Regulation 267 of the SEBI (ICDR) Regulations, our Company shall ensure that the
minimum application size in terms of number of specified securities shall not be less than two lots per
application, provided the minimum application size shall be above ₹ 2,00,000.
Further, in accordance with Regulation 268 of the SEBI (ICDR) Regulations, our Company shall ensure that the
number of prospective allottees to whom the Equity Shares will be allotted will not be less than two hundred
(200).
The Equity Shares have not been and will not be registered, listed, or otherwise qualified in any other jurisdiction
outside India and may not be offered or sold, and applications may not be made by persons in any such
jurisdiction, except in compliance with the applicable laws of such jurisdiction.
ARRANGEMENTS FOR DISPOSAL OF ODD LOTS
The trading of the Equity Shares will happen in the minimum contract size of 2,000 shares in terms of the SEBI
circular No. CIR/MRD/DSA/06/2012 dated February 21, 2012. However, in terms of Regulation 261(5) of the
SEBI ICDR Regulations, the Market Maker shall buy the entire shareholding of a shareholder in one lot, where
the value of such shareholding is less than the minimum contract size allowed for trading on the EMERGE
platform of NSE.
NEW FINANCIAL INSTRUMENTS
As on the date of this Red Herring Prospectus, there are no outstanding warrants, new financial instruments such
as deep discounted bonds, debenture, warrants, secured premium notes, etc. or any rights, which would entitle
the shareholders of our Company, including our Promoters, to acquire or receive any Equity Shares after the
Offer. Further, our Company is not issuing any new financial instruments through this Offer.
RESTRICTIONS, IF ANY ON TRANSFER AND TRANSMISSION OF EQUITY SHARES
Except for the lock-in of the pre- offer capital of our Company, Promoters’ minimum contribution as provided
in “Capital Structure”on page 75 of this Red Herring Prospectus, and except as provided in the Articles of
Association there are no restrictions on the transfer of Equity Shares. Further, there are no restrictions on the
transmission of shares/debentures and on their consolidation/splitting, except as provided in the Articles of
Association. For details, please refer to “Main Provisions of the Articles of Association” on page 324 of this
Red Herring Prospectus.
The above information is given for the benefit of the Applicants. The Applicants are advised to make their own
enquiries about the limits applicable to them. Our Company and the Book Running Lead Manager do not accept
any responsibility for the completeness and accuracy of the information stated hereinabove. Our Company and
the Book Running Lead Manager are not liable to inform the investors of any amendments or modifications or
272 | Pa gechanges in applicable laws or regulations, which may occur after the date of this Red Herring Prospectus.
Applicants are advised to make their independent investigations and ensure that the number of Equity Shares
Applied for do not exceed the applicable limits under laws or regulations.
OPTION TO RECEIVE EQUITY SHARES IN DEMATERIALIZED FORM
Allotment of Equity Shares to successful Bidders will only be in the dematerialized form. Bidders will not have
the option of Allotment of the Equity Shares in physical form. The Equity Shares on Allotment will be traded
only in the dematerialized segment of the Stock Exchanges.
APPLICATION BY ELIGIBLE NRIS, FPIS OR VCFS REGISTERED WITH SEBI
It is to be understood that there is no reservation for Eligible NRIs, FPIs or VCF registered with SEBI. Eligible
NRIs, FPIs or VCF registered with SEBI will be treated on the same basis with other categories for the
purpose of Allocation.
AS PER THE EXTENT GUIDELINES OF THE GOVERNMENT OF INDIA, OCBS CANNOT
PARTICIPATE IN THIS OFFER
The current provisions of the Foreign Exchange Management (Transfer or Issue of Security by a Person Resident
outside India) Regulations, 2000, provides a general permission for the NRIs, FPIs and foreign venture capital
investors registered with SEBI to invest in shares of Indian companies by way of subscription in an IPO.
However, such investments would be subject to other investment restrictions under the Foreign Exchange
Management (Transfer or Issue of Security by a Person Resident outside India) Regulations, 2000, RBI and/or
SEBI regulations as may be applicable to such investors.
The Allotment of the Equity Shares to Non-Residents shall be subject to the conditions, if any, as may be
prescribed by the Government of India/RBI while granting such approvals.
MIGRATION TO MAIN BOARD
As per the provisions of the Chapter IX of the SEBI (ICDR) Regulations, the migration to the Main board of
NSE from the EMERGE platform of NSE on a later date shall be subject to the following:
If the Paid-up Capital of our Company is likely to increase above Rs. 25 Crores by virtue of any further issue
of capital by way of rights, preferential issue, bonus issue etc. (which has been approved by a special
resolution through postal ballot wherein the votes cast by the shareholders other than the Promoter in favor
of the proposal amount to at least two time the number of votes cast by shareholders other than promoter
shareholders against the proposal and for which our Company has obtained in-principal approval from the
main board), we shall have to apply to NSE for listing our shares on its Main Board subject to the fulfilment
of the eligibility criteria for listing of specified securities laid down by the Main Board
OR
If the Paid-up Capital of the company is more than Rs. 10 crore but below Rs.25 crore, we may still apply
for migration to the main board if the same has been approved by a special resolution through postal ballot
wherein the votes cast by the shareholders other than the Promoter in favour of the proposal amount to at
least two times the number of votes cast by shareholders other than promoter shareholders against the
proposal.
Parameter Migration policy from NSE EMERGE Platform to NSE Main Board
The paid-up equity capital of the applicant shall not be less than 10 Crores and
the capitalisation of the applicant's equity shall not be less than 25 Crores**
** Explanation-
Paid up Capital &
For this purpose capitalisation will be the product of the price (average of the
Market Capitalisation
weekly high and low of the closing prices of the related shares quoted on the stock
exchange during 3 months preceding the application date) and the post issue
number of equity shares
Earnings before The applicant company should have positive cash accruals (Earnings before
Interest, Depreciation Interest, Depreciation and Tax) from operations for each of the 3 financial years
273 | Pa geand Tax (EBITDA) and preceding the migration application and has positive PAT in the immediate
Profit After Tax (PAT) Financial Year of making the migration application to Exchange.
The applicant should have been listed on SME platform of the Exchange for at
Listing period
least 3 years.
1. The applicant Company has not referred to the Board of Industrial & Financial
Reconstruction (BIFR) &/OR No proceedings have been admitted under
Insolvency and Bankruptcy Code against the issuer and Promoting companies.
Other Listing
2. The company has not received any winding up petition admitted by a NCLT.
conditions
3. The net worth* of the company should be at least 50 crores
*Net Worth – as defined under SEBI (Issue of Capital and Disclosure
Requirements) Regulations
Total number of public shareholders on the last day of preceding quarter from
Public Shareholders
date of application should be at least 1000.
1. The Company should have made disclosures for all material Litigation(s) /
dispute(s) / regulatory action(s) to the stock exchanges where its shares are listed
The applicant desirous
in adequate and timely manner.
of listing its securities
2. Cooling period of two months from the date the security has come out of trade-
on the main board of the
to-trade category or any other surveillance action, by other exchanges where the
Exchange should also
security has been actively listed.
satisfy the Exchange on
3. Redressal mechanism of Investor grievance
the following:
4. PAN and DIN no. of Director(s) of the Company
5. Change in Control of a Company/Utilisation of funds raised from public
Parameter Migration Policy for companies listed on SME platform of other
nationwide stock exchange, and desirous for listing on the NSE
Mainboard.
Paid up Capital & The paid-up equity capital of the applicant shall not be less than 10 Crores and
Market Capitalisation the capitalisation of the applicant's equity shall not be less than 25 Crores**
** Explanation
For this purpose capitalisation will be the product of the price (average of the
weekly high and low of the closing prices of the related shares quoted on the
stock exchange during 3 months preceding the application date) and the post
issue number of equity shares
Earnings before The applicant company should have positive cash accruals (Earnings before
Interest, Depreciation Interest, Depreciation and Tax) from operations for each of the 3 financial years
and Tax (EBITDA) and preceding the migration application and has positive PAT in the immediate
Profit After Tax (PAT) Financial Year of making the migration application to Exchange.
Listing period The applicant should have been listed on SME platform of the Exchange for at least
3 years.
Other Listing conditions The applicant Company has not referred to the Board of Industrial & Financial
Reconstruction (BIFR) &/OR No proceedings have been admitted under
Insolvency and Bankruptcy Code against the issuer and Promoting companies.
- The company has not received any winding up petition admitted by a NCLT.
The networth* of the company should be at least 50 crores
*Net Worth – as defined under SEBI (Issue of Capital and Disclosure
Requirements) Regulations
Public Shareholders Total number of public shareholders on the last day of preceding quarter from date of
application should be at least 1000.
The applicant desiro1u.s The Company should have made disclosures for all material Litigation(s) /
of listing its securities dispute(s) / regulatory action(s) to the stock exchanges where its shares are listed
on the main board of in adequate and timely manner.
the Exchange shou2ld. Cooling period of two months from the date the security has come out of trade-
also satisfy the to-trade category or any other surveillance action, by other exchanges where the
Exchange on the security has been actively listed.
following: 3. Redressal mechanism of Investor grievance
4. PAN and DIN no. of Director(s) of the Company
5. Change in Control of a Company/Utilisation of funds raised from public
Track record Track record of atleast three years of either the applicant seeking listing; or the
promoters****/promoting company, incorporated in or outside India or
274 | Pa geProprietary / Partnership firm and subsequently converted into a Company (not
in existence as a Company for three years) and approaches the Exchange for
listing.
****Promoters mean one or more persons with minimum 3 years of experience
in the same line of business and shall be holding at least 20% of the post issue
equity share capital individually or severally
Due Diligence Certifi1c.a te The applicant shall submit to the Exchange an independent due diligence
certificate not older than 3 months from the date of application.
2. The independent due diligence certificate from Independent Peer reviewed
Auditors / SEBI registered Credit rating agency/ Independent Registered Valuers
shall inter-alia cover the below aspects-
3. Brief snapshot of Entity.
4. Profile of Promoter, Management & Ownership Structure. (To include details of
litigation cases, serious criminal cases etc in the last one year)
5. Business Profile Analysis, Operations Overview with a peer analysis and Project
Details (If any).
6. Due Diligence with Lender, Auditors, Customer and Suppliers. Profitability Analysis &
Debt track record (period 3 years) Status of utilization of IPO proceeds or any funds
raised thereafter Compliance track record (including LODR , ICDR, PIT, SAST) Investor
7. grievance redressal mechanism
MARKET MAKING
The shares Offered through this Offer are proposed to be listed on the NSE Emerge with compulsory market
making through the registered Market Maker of the SME Exchange for a minimum period of three years or such
other time as may be prescribed by the Stock Exchange, from the date of listing on NSE Emerge. For further
details of the market making arrangement please refer the chapter titled “General Information” beginning on
page 65 of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
275 | Pa geOFFER STRUCTURE
This Offer is being made in terms of Regulation 229(2) of Chapter IX of the SEBI (ICDR) Regulations section,
whereby, an issuer whose post issue paid up capital is more than ten crore rupees and up to twenty-five crore
rupees. The Company shall issue specified securities to the public and propose to list the same on the Small and
Medium Enterprise Exchange (“SME Exchange”, in this case being the NSE Emerge). For further details
regarding the salient features and terms of such this Offer, please see the chapters titled “Terms of Offer” and
“Offer Procedure” beginning on page 265 and 280 respectively, of this Red Herring Prospectus.
This Offer comprises of Initial Public Offering of up to 1,37,50,000 Equity Shares for Cash at an Offer Price of
₹ [●] per Equity Share out of which Fresh Public Issue up to 1,10,00,000 Equity Shares and Offer for Sale of
upto 27,50,000 Equity Shares. The present offer comprises a reservation of 6,88,000 Equity Shares of face value
of ₹ 2/- each fully paid for cash at price of ₹ [●] per Equity Share (including a premium of ₹ [●] per Equity
Share) aggregating to ₹ [●] for subscription by the designated Market Maker (Market Maker Reservation
Portion) and a Net Offer to Public of 1,30,62,000 Equity Shares of face value of ₹ 2.00 each fully paid for cash
at price of ₹ [●] per Equity Share (including a premium of ₹ [●] per Equity Share) aggregating to ₹ [●] (the Net
Offer). The Offer and the Net Offer will constitute 26.50 % and 25.17 %, respectively of the post Offer paid-up
equity share capital of the Company.
In terms of Rule 19(2)(b) of the SCRR, the Offer is being made through the Book Building Process, in
compliance with Regulation 252 of the SEBI ICDR Regulations
Particulars Market Maker QIBs Non - Institutional Individual
Reservation Investors/Bidders Investors/Bidders
Portion
Number of Upto 6,88,000 Not more than 1,32,000 Not less than 51,72,000 Not less than
Equity Shares Equity Shares Equity Shares Equity Shares 77,58,000 Equity
available for Shares
allocation or
allotment
Percentage of 5.00% of the Offer Not more than 1.01% of Not less than 39.60% of Not less than 59.39%
Offer Size Size the Net offer size shall be the Net Offer or the of the Net Offer shall
available for available for allocation to Offer less allocation to be available for
Allocation or QIB Bidders. QIB Bidders and allocation
allotment Individual Investors
However, up to 5.00% of who apply for
the net QIB Portion will be minimum application
available for allocation size shall be available
proportionately to Mutual for allocation, subject
Fund only. The to the following:
unsubscribed portion in
the Mutual Fund Portion (a) one third of the
will be added to the Net portion available to
QIB Portion. Non-Institutional
Investors shall be
reserved for Applicants
with Application size of
more than two lots and
up to such lots
equivalent to not more
than ₹10 lakhs;
(b) two third of the
portion available to
Non-Institutional
Investors shall be
reserved for Applicants
with Application size of
more than ₹10 lakhs;
and
(c) any unsubscribed
portion in either of the
sub-categories specified
276 | Pa geParticulars Market Maker QIBs Non - Institutional Individual
Reservation Investors/Bidders Investors/Bidders
Portion
in clauses (a) or (b), may
be allocated to
Applicants in the other
sub-category of Non-
Institutional Investors
Basis of Firm allotment Proportionate as follows : Proportionate Allotment to each
Allotment (a) up to 6,000 Equity Individual
Shares, shall be available Investors/Bidders
for allocation on a shall not be less than
proportionate basis to the minimum Bid lot,
Mutual Funds only; and; subject to
(b) 1,32,000 equity shares Availability of
shall be allotted on a Equity Shares in the
proportionate basis to all Individual Investor
QIBs including Mutual Portion and the
Funds receiving allocation remaining available
as per (a) above. For Equity Shares if any,
further details please refer shall be allotted on a
to the section titled Proportionate basis.
“Offer Procedure” For details see, “
beginning on page 280 of Offer Procedure”
this Red Herring on Page 280 of this
Prospectus. Red Herring
Prospectus.
Mode of Bid Only through ASBA Process only Through ASBA Process Through ASBA
ASBA Process only, (Including UPI Process, Through
mechanism for payment Banks or by using
to the extent of Bids up UPI ID for payment
to ₹500,000).
Mode of Compulsorily in dematerialized form
allotment
Minimum Bid 6,88,000 Equity Such number of Equity Such number of Equity Such number of
Size Shares in multiple Shares in multiples of Shares and in multiples Equity Shares so that
of 2,000 equity 2,000 Equity Shares such of 2,000 Equity Shares the Bid Size is 2 lots.
shares that the Bid size exceeds 2 that the Bid size exceeds
Lots 2 lots
Maximum Bid 6,88,000 Equity Such number of Equity Such number of Equity Such number of
Size Shares Shares in multiples of Shares in multiples of Equity Shares in
2,000 Equity Shares not 2,000 Equity Shares not multiples of 2,000
exceeding the size of the exceeding the size of the Equity Shares so that
Net Offer, subject to limits Net Offer (excluding the the Bid Amount does
applicable to each Bidder QIB portion), subject to not exceed 2 Lots.
applicable limits
Bid Lot 2,000 Equity Shares and in multiples of 2,000 Equity Shares thereafter
Trading Lot 2,000 Equity 2,000 Equity Shares and in 2,000 Equity Shares and 2,000 Equity Shares
Shares, However multiples thereof in multiples thereof and in multiples
the Market Maker thereof
may buy odd lots if
any in the market as
required under the
SEBI ICDR
Regulations
Who can Market Maker Public financial Resident Indian Resident Indian
apply? institutions as specified in individuals, Eligible individuals, HUFs
Section 2(72) of the NRIs, HUFs (in the (in the name of
Companies Act 2013, name of Karta), Karta) and Eligible
scheduled commercial companies, corporate NRIs
banks, multilateral and bodies, scientific
bilateral development institutions, societies,
financial institutions, family offices, trusts,
mutual funds registered FPIs who are
with SEBI, FPIs other than individuals, corporate
277 | Pa geParticulars Market Maker QIBs Non - Institutional Individual
Reservation Investors/Bidders Investors/Bidders
Portion
individuals, corporate bodies and family
bodies and family offices, offices which are
VCFs, AIFs, FVCIs, recategorized as
registered with SEBI, state category II FPIs and
industrial development registered with SEBI
corporation, insurance
company registered with
IRDAI, provident fund
with minimum corpus of
₹250 million, pension
fund with minimum
corpus of ₹250 million,
National Investment Fund
set up by the Government
of India, insurance funds
set up and managed by
army, navy or air force of
the Union of India,
insurance funds set up and
managed by the
Department of Posts, India
and Systemically
Important NBFCs, in
accordance with
applicable laws including
FEMA Rules.
Terms of In case of all other Bidders: Full Bid Amount shall be blocked by the SCSBs in the bank account of
Payment the ASBA Bidder (other than Anchor Investors) or by the Sponsor Bank through the UPI Mechanism,
that is specified in the ASBA Form at the time of submission of the ASBA Form.
(1) In terms of Rule 19(2) of the SCRR read with Regulation 252 of the SEBI ICDR Regulations, this is an Offer for at
least 25% of the post Offer paid-up Equity share capital of the Company. This Offer is being made through Book Building
Process, wherein allocation to the public shall be as per Regulation 252 of the SEBI ICDR Regulations.
(2) Subject to valid Bids being received at or above the Offer Price, under subscription, if any, in any category, except
in the QIB Portion, would be allowed to be met with spill-over from any other category or combination of categories of
Bidders at the discretion of our Company and the Selling Shareholders in consultation with the Book Running Lead Manager
and the Designated Stock Exchange, subject to applicable laws.
(3) In the event that a Bid is submitted in joint names, the relevant Bidders should ensure that the depository account
is also held in the same joint names and the names are in the same sequence in which they appear in the Bid cum Application
Form. The Bid cum Application Form should contain only the name of the First Bidder whose name should also appear as
the first holder of the beneficiary account held in joint names. The signature of only such First Bidder would be required in
the Bid cum Application Form and such First Bidder would be deemed to have signed on behalf of the joint holders. Our
Company reserves the right to reject, in its absolute discretion, all or any multiple Bids in any or all categories.
(4) The allocation to Non-Institutional Investors shall be made in the following manner: (a) one third of the portion
available to non-institutional investors shall be reserved for applicants with application size of more than two lots and up to
such lots equivalent to not more than ₹10 lakhs; (b) two third of the portion available to non-institutional investors shall be
reserved for applicants with application size of more than ₹10 lakhs; and (c) any unsubscribed portion in either of the sub-
categories specified in clauses (a) or (b), may be allocated to applicants in the other sub-category of Non-Institutional
Investors
The Bids by FPIs with certain structures as described under “Offer Procedure” on page 280 of this Red Herring
Prospectus and having same PAN may be collated and identified as a single Bid in the Bidding process. The
Equity Shares Allocated and Allotted to such successful Bidders (with same PAN) may be proportionately
distributed.
Bidders will be required to confirm and will be deemed to have represented to our Company, each of the Selling
Shareholders, the Underwriters, their respective directors, officers, agents, affiliates and representatives that they
are eligible under applicable law, rules, regulations, guidelines and approvals to acquire the Equity Shares
pursuant to the offer.
278 | Pa geSubject to valid Bids being received at or above the Offer Price, under-subscription, if any, in any category
except the QIB Portion, would be met with spill-over from the other categories or a combination of categories
at the discretion of our Company, Selling Shareholders, in consultation with the Book Running Lead Manager,
and the Designated Stock Exchange, on a proportionate basis. For further details, see the "Terms of Offer" on
page 265 of this Red Herring Prospectus.
(The remainder of this page has intentionally been left blank)
279 | Pa geOFFER PROCEDURE
Please note that the information stated/covered in this section may not be complete and/or accurate and as such
would be subject to modification/change. Our Company, the Selling Shareholders and the BRLM would not be
liable for any amendment, modification or change in applicable law, which may occur after the date of this Red
Herring Prospectus. Applicants are advised to make their independent investigations and ensure that their
applications are submitted in accordance with applicable laws and do not exceed the investment limits or
maximum number of Equity Shares that can be held by them under applicable law or as specified in the Red
Herring Prospectus.
All Applicants shall review the “General Information Document for Investing in Public Issues” prepared and
issued in accordance with the circular SEBI/HO/CFD/DIL1/CIR/P/2020/37 dated March 17, 2020 notified by
SEBI, suitably modified from time to time, if any, and the UPI Circulars (“General Information Document”),
highlighting the key rules, procedures applicable to public issues in general in accordance with the provisions
of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, and the SEBI Regulations. The General Information Document will also be available
on the websites of the Stock Exchange and the BRLM, before opening of the Offer. Please refer to the relevant
provisions of the General Information Document which are applicable to the Offer.
Additionally, all Applicants may refer to the General Information Document for information in relation to (i)
Category of investor eligible to participate in the Offer; (ii) maximum and minimum Bid size; (iii) Allocation of
shares; (iii) Payment Instructions for ASBA Applicants; (iv) Issuance of CAN and Allotment in the Offer;
(v)General instructions (limited to instructions for completing the Application Form); (vi) Submission of
Application Form; (vii) Other Instructions (limited to joint bids in cases of individual, multiple bids and
instances when an application would be rejected on technical grounds); (viii) applicable provisions of the
Companies Act, 2013 relating to punishment for fictitious applications; (vi) mode of making refunds; and
(vii)interest in case of delay in Allotment or refund.
The SEBI vide its circular no. SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November 01, 2018 read with its
circular no. SEBI/HO/CFD/DIL2/CIR/P/2019/50 dated April 3, 2019, has introduced an alternate payment
mechanism using Unified Payments Interface (“UPI”) and consequent reduction in timelines for listing in a
phased manner. From January 01, 2019, the UPI Mechanism for IBs applying through Designated
Intermediaries was made effective along with the existing process and existing timeline of T+6 days. (“UPI
Phase I”). The UPI Phase-I was effective till June 30, 2019.
Subsequently, for applications by Individual Investors through Designated Intermediaries, the process of physical
movement of forms from Designated Intermediaries to SCSBs for blocking of funds has been discontinued and
only the UPI Mechanism with an existing timeline of T+6 days is applicable for a period of three months or
launch of five main board public issues, whichever is later (“UPI Phase II”), with effect from July 1, 2019,
by SEBI circular (SEBI/HO/CFD/DIL2/CIR/P/2019/76) dated June 28, 2019, read with circular
(SEBI/HO/CFD/DIL2/CIR/P/2019/85) dated July 26, 2019. Further, as per the SEBI circular
(SEBI/HO/CFD/DCR2/CIR/P/2019/133) dated November 8, 2019, the UPI Phase II had been extended until March
31, 2020. However, due to the outbreak of the COVID-19 pandemic, UPI Phase II has been further extended by
SEBI until further notice, by its circular (SEBI/HO/CFD/DIL2/CIR/P/2020/50) dated March 30, 2020.
Thereafter, the final reduced timeline of T+3 days may be made effective using the UPI Mechanism for applications
by Individual Investors (“UPI Phase III”), as prescribed by SEBI vide circular
SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 09, 2023, effective from issue opening on or after
September 01, 2023 on voluntary basis and on or after December 01, 2023 on mandatory basis.
SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, read with SEBI circular
no. SEBI/HO/CFD/DIL1/CIR/P/2021/47 dated March 31, 2021, effective to public issues opening on or after
from May 01, 2021. However, said circular has been modified pursuant to SEBI Circular No.
SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 02, 2021, in which certain applicable procedures w.r.t.
SMS Alerts, Web portal to CUG etc. shall be applicable to Public Issue opening on or after January 01, 2022,
and October 01, 2021 respectively and the provisions of this circular, as amended, are deemed to form part of
this Red Herring Prospectus. Additionally, SEBI vide its circular no. SEBI/HO/CFD/DIL1/CIR/P/2021/47 dated
March 31, 2021, has reduced the time period for refund of application monies from 15 days to four days.
Furthermore, pursuant to SEBI circular no. SEBI/HO/CFD/DIL2/P/CIR/P/2022/45 dated April 5, 2022, all
UPI Bidders in initial public offerings (opening on or after May 01, 2022) whose application sizes are up to ₹
5,00,000/- shall use the UPI Mechanism.
280 | Pa geThe list of Banks that have been notified by SEBI as Issuer Banks for UPI is provided at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=40. The list of Stock
Brokers, Depository Participants (DP), Registrar to an Offer, and Share Transfer Agent (RTA) that have been
notified by NSE to act as intermediaries for submitting Application Forms are provided on www.nseindia.com
For details on their designated branches for submitting Application Forms, please see the above-mentioned
website of NSE.
ASBA Applicants are required to submit ASBA Applications to the selected branches/offices of the RTAs,
DPs, and Designated Bank Branches of SCSBs. The lists of banks that have been notified by SEBI to act as
SCSB (Self-Certified Syndicate Banks) for the ASBA Process are provided at http://www.sebi.gov.in. For
details on designated branches of SCSB collecting the Application Form, please refer to the above-mentioned
SEBI link. The list of Stock Brokers, Depository Participants (“DP”), Registrar to an Offer, and Share Transfer
Agent (“RTA”) that have been notified by NSE to act as intermediaries for submitting Application Forms are
provided on http://www.nseindia.com. For details on their designated branches for submitting Application
Forms, please refer to the above-mentioned NSE website.
Our Company, the Promoter, the Selling Shareholders and the BRLM do not accept any responsibility for the
completeness and accuracy of the information stated in this section and General Information Document and
are not liable for any amendment, modification or change in the applicable law which may occur after the
date of this Red Herring Prospectus. Bidders are advised to make their independent investigations and ensure
that their Bids are submitted by applicable laws and do not exceed the investment limits or maximum number
of the Equity Shares that can be held by them under applicable law or as specified in the Red Herring
Prospectus.
BOOK BUILT PROCEDURE
The Offer is being made in terms of Rule 19(2)(b) of the SCRR, through the Book Building Process in
accordance Regulation 253 of the SEBI ICDR Regulations wherein not more than 50.00% of the Offer shall
be allocated on a proportionate basis to QIBs, provided that our Company and the selling shareholders may,
in consultation with the BRLM, allocate up to 60.00% of the QIB Portion to Anchor Investors on a discretionary
basis in accordance with the SEBI ICDR Regulations. Further, 5.00% of the QIB Portion shall be available for
allocation on a proportionate basis only to Mutual Funds, and spill-over from the remainder of the QIB Portion
shall be available for allocation on a proportionate basis to all QIBs, including Mutual Funds, subject to valid Bids
being received at or above the Offer Price. Further, not less than 15.00% of the Offer shall be available for allocation
on a proportionate basis to Non- Institutional Bidders wherein (a) one third of the portion available to Non-
Institutional Investors shall be reserved for Applicants with Application size of more than two lots and up to such
lots equivalent to not more than ₹10 lakhs; (b) two third of the portion available to Non-Institutional Investors shall
be reserved for Applicants with Application size of more than ₹10 lakhs; and (c) any unsubscribed portion in either
of the sub-categories specified in clauses (a) or (b), may be allocated to Applicants in the other sub-category of
Non-Institutional Investors and not less than 35.00% of the Offer shall be available for allocation to Individual
Bidders in accordance with the SEBI ICDR Regulations, subject to valid Bids being received at or above the Offer
Price.
Under-subscription, if any, in any category, except in the QIB Portion, would be allowed to be met with spillover
from any other category or combination of categories of Bidders at the discretion of our Company in
consultation with the BRLM and the Designated Stock Exchange subject to receipt of valid Bids received at or
above the Offer Price. Under- subscription, if any, in the QIB Portion, would not be allowed to be met with
spillover from any other category or combination of categories.
The Equity Shares, on Allotment, shall be traded only in the dematerialized segment of the Stock Exchange.
Investors should note that according to Section 29(1) of the Companies Act, 2013, allotment of Equity Shares
to all successful Applicants will only be in the dematerialized form. It is mandatory to furnish the details of t h e
Applicant’s depository account along with the Application Form. The Application Forms which do not have
the details of the Applicant’s depository account, including the DP ID Numbers and the beneficiary account
number shall be treated as incomplete and rejected. Application Forms that do not have the details of the
Applicant’s PAN, (other than Applications made on behalf of the Central and the State Governments, residents
of the state of Sikkim, and officials appointed by the courts) shall be treated as incomplete and are liable to
be rejected. Applicants will not have the option of being Allotted Equity Shares in physical form. The Equity
Shares on Allotment shall be traded only in the dematerialized segment of the Stock Exchanges. However,
281 | Pa geinvestors may get the specified securities rematerialized subsequent to the allotment.
AVAILABILITY OF PROSPECTUS AND APPLICATION FORMS
The Memorandum containing the salient features of the Prospectus together with the Application Forms and copies
of the Draft Red Herring Prospectus/ Red Herring Prospectus/ Abridged Prospectus/ Prospectus may be obtained
from the Registered Office of our Company, from the Registered Office of the BRLM to the Offer, Registrar
to the Offer as mentioned in the Application form. The application forms may also be downloaded from the
website of NSE i.e. www.nseindia.com. Applicants shall only use the specified Application Form for the purpose
of making an Application in terms of the Red Herring Prospectus. All the applicants shall have to apply only
through the ASBA process. ASBA Applicants shall submit an Application Form either in physical or electronic
form to the SCSB’s authorizing blocking of funds that are available in the bank accounts specified in the
Applicants shall only use the specified Application Form for the purpose of making an Application in terms of
the Red Herring Prospectus. The Application Form shall contain space for indicating the number of specified
securities subscribed for in the demat form.
PHASED IMPLEMENTATION OF UNIFIED PAYMENTS INTERFACE
SEBI has issued UPI Circulars in relation to streamlining the process of public issues of equity shares and
convertibles. Pursuant to the UPI Circulars, UPI will be introduced in a phased manner as a payment mechanism
(in addition to the mechanism of blocking funds in the account maintained with SCSBs under the ASBA) for
applications by IIs through intermediaries with the objective of reducing the time duration from public issue closure
to listing from six Working Days to up to three Working Days. Considering the time required for making necessary
changes to the systems and to ensure a complete and smooth transition to the UPI Mechanism, the UPI Circulars
proposes to introduce and implement the UPI Mechanism in three phases in the following manner:
1. Phase I: This phase was applicable from January 01, 2019, and lasted till June 30, 2019. Under this phase, a
Individual applicant, besides the modes of Bidding available prior to the UPI Circulars, also had the option to submit
the Bid cum Application Form with any of the intermediaries and use his / her UPI ID for the purpose of blocking
of funds. The time duration from public issue closure to listing continued to be six Working Days.
2. Phase II: This phase commenced on completion of Phase I i.e. with effect from July 01, 2019, and was to be
continued for a period of three months or the launch of five main board public issues, whichever is later. Further,
as per the SEBI circular SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 8, 2019, the UPI Phase II was
extended until March 31, 2020. Further still, as per SEBI circular SEBI/HO/CFD/DIL2/CIR/P/2020/50 dated March
30, 2020, the current Phase II of Unified Payments Interface with Application Supported by Blocked Amount be
continued till further notice. Under this phase, submission of the Application Form by a Individual Applicant
through intermediaries to SCSBs for blocking of funds will be discontinued and will be replaced by the UPI
Mechanism. However, the time duration from public issue closure to listing would continue to be six Working
Days during this phase.
3. Phase III: The commencement period of Phase III is notified pursuant to the SEBI press release bearing number
12/2023 and as per the SEBI Circular No. SEBI/HO/CFD/TPD1/CIR/P/2023/140 dated August 09, 2023,
where the revised timeline of T+3 days shall be made applicable in two phases i.e. (i) voluntary for all
public issues opening on or after September 01, 2023; and (ii) mandatory on or after December 01, 2023.
The Offer will be made under UPI Phase III of the UPI Circulars.
All SCSBs offering the facility of making applications in public issues are required to provide a facility to
make applications using the UPI Mechanism. Further, in accordance with the UPI Circulars, our Company
has appointed Axis Bank Limited as the Sponsor Bank to act as a conduit between the Stock Exchanges and
NPCI in order to facilitate the collection of requests and/or payment instructions of the Individual Investors into
the UPI mechanism.
Pursuant to the UPI Circular, SEBI has set out specific requirements for the redressal of investor grievances
for applications that have been made through the UPI Mechanism. The requirements of the UPI Circular
include the appointment of a nodal officer by the SCSB and submission of their details to SEBI, the requirement
for SCSBs to send SMS alerts for the blocking and unblocking of UPI mandates, the requirement for the
Registrar to submit details of canceled, withdrawn or deleted applications, and the requirement for the bank
accounts of unsuccessful Bidders to be unblocked no later than one day from the date on which the Basis
of Allotment is finalized. Failure to unblock the accounts within the timeline would result in the SCSBs
282 | Pa gebeing penalized under the relevant securities law. Additionally, if there is any delay in the redressal of investors’
complaints in this regard, the relevant SCSB as well as the post-offer BRLM will be required to compensate
the concerned investor.
SEBI through its circular (SEBI/HO/CFD/DIL2/CIR/P/2022/45) dated April 05, 2022, has prescribed that all
individual investors applying in initial public offerings opening on or after May 01, 2022, where the application
amount is up to ₹ 5,00,000, shall use UPI. Individual investors bidding under the non-institutional portion bidding
for more than ₹ 200,000 and up to ₹ 5,00,000, using the UPI Mechanism, shall provide their UPIID in the Bid-
cum-Application Form for Bidding through Syndicate, sub-syndicate members, Registered Brokers, RTAs or
CDPs, or online using the facility of linked online trading, demat and bank account (3 in 1type accounts),
provided by certain brokers.
The processing fees for applications made by Individual Bidders using the UPI Mechanism may be released to the
remitter banks (SCSBs) only after such banks provide a written confirmation of compliance with SEBI Circular
No: SEBI/HO/CFD/DIL2/P/CIR/2021/570 dated June 02, 2021 read with SEBI Circular No:
SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021.
For further details, refer to the “General Information Document” available on the websites of the Stock Exchange
and the BRLM.
BID CUM APPLICATION FORM
Copies of the Bid cum Application Form and the abridged prospectus will be available with the Designated
Intermediaries at the Bidding Centers, and our Registered. An electronic copy of the Bid cum Application
Form will also be available for download on the websites of NSE (www.nseindia.com) at least one day prior
to the Bid/Offer Opening Date.
All Bidders shall mandatorily participate in the Offer only through the ASBA process. The Bidding in the
Individual Investor Portion can additionally be Bid through the UPI Mechanism.
An Individual Investor making applications using the UPI Mechanism shall use only his / her own bank account
or only his / her own bank account linked UPI ID to make an application in the Offer. The SCSBs, upon
receipt of the Application Form, will upload the Bid details along with the UPI ID to the bidding platform of
the Stock Exchange. Applications made by Individual Investors using third-party bank accounts or using UPI
IDs linked to the bank accounts of any third parties are liable for rejection. The Bankers to the Offer shall
provide the investors’ UPI-linked bank account details to the RTA for reconciliation. Post uploading of the
Bid details on the bidding platform, the Stock Exchanges will validate the PAN and demat account details
of Individual Investors with the Depositories.
ASBA Applicants shall submit an Application Form either in physical or electronic form to the SCSB
authorizing blocking funds that are available in the bank account specified in the Application Form used by
ASBA applicants.
ASBA Bidders (other than IBs using UPI Mechanism) must provide bank account details and authorization to block
funds in their respective ASBA Accounts in the relevant space provided in the ASBA Form and the ASBA Forms
that do not contain such details are liable to be rejected.
ASBA Bidders shall ensure that the Bids are made on ASBA Forms bearing the stamp of the Designated
Intermediary, submitted at the Bidding Centres only (except in case of electronic ASBA Forms) and the ASBA
Forms not bearing such specified stamp are liable to be rejected. IBs Bidding in the Individual Investor
Portion using the UPI Mechanism may submit their ASBA Forms, including details of their UPI IDs, with the
Syndicate, Sub- Syndicate members, Registered Brokers, RTAs, or CDPs. IBs authorizing an SCSB to block
the Bid Amount in the ASBA Account may submit their ASBA Forms with the SCSBs. ASBA Bidders must
ensure that the ASBA Account has sufficient credit balance such that an amount equivalent to the full Bid
Amount can be blocked by the SCSB or the Sponsor Bank, as applicable at the time of submitting the Bid.
In accordance with the SEBI circular no. CIR/CFD/POLICYCELL/11/2015 dated November 10, 2015, all the
Applicants have to compulsorily apply through the ASBA Process. Applicants shall only use the specified
Application Form for the purpose of making an Application in terms of this Red Herring Prospectus.
283 | Pa geThe prescribed colour of the Application Form for various categories is as follows:
Category Colour of Application Form*
Resident Indians, including resident QIBs, Non-Institutional Investors, White
Individual Investors and Eligible NRIs applying on a non-repatriation
basis
Non-Residents including Eligible NRIs, FII’s, FVCIs etc. applying on a Blue
repatriation basis
Note: Electronic Bid Cum Application Forms will also be available for download on the website of the National
Stock Exchange of India Limited (www.nseindia.com).
• Details of depository account are mandatory and applications without depository account shall be
treated as incomplete and rejected. Investors will not have the option of getting the allotment of
specified securities in physical form. However, they may get the specified securities re-materialized
subsequent to the allotment.
• The shares of the Company, on the allotment, shall be traded on stock exchanges in demat mode
only.
• A single bid from any investor shall not exceed the investment limit/maximum number of specified
securities that can be held by such investor under the relevant regulations/statutory guidelines.
• The correct procedure for applications by Hindu Undivided Families and applications by Hindu
Undivided Families would be treated as on par with applications by individuals.
ELECTRONIC REGISTRATION OF BIDS
1. The Designated Intermediaries will register the applications using the on-line facilities of the Stock Exchange.
2. The Designated Intermediaries will undertake modification of selected fields in the application details already
uploaded before 5.00 p.m. of the Offer Closing Date.
3. The Designated Intermediaries shall be responsible for any acts, mistakes or errors or omissions and
commissions in relation to,
i. the applications accepted by them,
ii. the applications uploaded by them
iii. the applications accepted but not uploaded by them or
iv. With respect to applications by Bidders, applications accepted and uploaded by any Designated Intermediary
other than SCSBs, the Bid Cum Application Form along with relevant schedules shall be sent to the SCSBs or
the Designated Branch of the relevant SCSBs for blocking of funds and they will be responsible for blocking the
necessary amounts in the ASBA Accounts. In case of Application accepted and Uploaded by SCSBs, the SCSBs
or the Designated Branch of the relevant SCSBs will be responsible for blocking the necessary amounts in the
ASBA Accounts.
4. Neither the Book Running Lead Manager nor our Company nor the Registrar to the Offer, shall be responsible
for any acts, mistakes or errors or omission and commissions in relation to,
(i) The applications accepted by any Designated Intermediaries
(ii) The applications uploaded by any Designated Intermediaries or
(iii) The applications accepted but not uploaded by any Designated Intermediaries
5. The Stock Exchange will Issue an electronic facility for registering applications for the Offer. This facility
will be available at the terminals of Designated Intermediaries and their authorized agents during the Offer
Period. The Designated Branches or agents of Designated Intermediaries can also set up facilities for off-line
electronic registration of applications subject to the condition that they will subsequently upload the off-line data
file into the online facilities on a regular basis. On the Offer Closing Date, the Designated Intermediaries shall
upload the applications till such time as may be permitted by the Stock Exchange. This information will be
available with the Book Running Lead Manager on a regular basis.
284 | Pa ge6. With respect to applications by Bidders, at the time of registering such applications, the Syndicate Bankers,
DPs and RTAs shall forward a Schedule as per format given below along with the Bid Cum Application Forms
to Designated Branches of the SCSBs for blocking of funds:
S. No. Details*
1. Symbol
2. Intermediary Code
3. Location Code
4. Application No.
5. Category
6. PAN
7. DP ID
8. Client ID
9. Quantity
10. Amount
*Stock Exchanges shall uniformly prescribe character length for each of the above-mentioned fields.
7. With respect to applications by Bidders, at the time of registering such applications, the Designated
Intermediaries shall enter the following information pertaining to the Bidders into the on-line system:
● Name of the Bidder;
● IPO Name:
● Bid Cum Application Form Number;
● Investor Category;
● PAN (of First Bidder, if more than one Bidder);
● DP ID of the demat account of the Bidder;
● Client Identification Number of the demat account of the Bidder;
● Number of Equity Shares Applied for;
● Bank Account details;
● Locations of the Banker to the Offer or Designated Branch, as applicable, and bank code of the SCSB branch
where the ASBA Account is maintained; and
● Bank account number.
8. In case of submission of the Application by a Bidder through the Electronic Mode, the Bidder shall complete
the above- mentioned details and mention the bank account number, except the Electronic ASBA Bid Cum
Application Form number which shall be system generated.
9. The aforesaid Designated Intermediaries shall, at the time of receipt of application, give an acknowledgment
to the investor, by giving the counter foil or specifying the application number to the investor, as a proof of
having accepted the Bid Cum Application Form in physical as well as electronic mode. The registration of the
Application by the Designated Intermediaries does not guarantee that the Equity Shares shall be allocated /
allotted either by our Company.
10. Such acknowledgment will be non-negotiable and by itself will not create any obligation of any kind.
11. In case of Non-Institutional Bidders and Individual Investor, applications would not be rejected except on
the technical grounds as mentioned in this Red Herring Prospectus. The Designated Intermediaries shall have no
right to reject applications, except on technical grounds.
12. The permission given by the Stock Exchanges to use their network and software of the Online IPO system
should not in any way be deemed or construed to mean that the compliance with various statutory and other
requirements by our Company and/or the Book Running Lead Manager are cleared or approved by the Stock
Exchanges; nor does it in any manner warrant, certify or endorse the correctness or completeness of any of the
compliance with the statutory and other requirements nor does it take any responsibility for the financial or other
soundness of our company; our Promoter, our management or any scheme or project of our Company; nor does
it in any manner warrant, certify or endorse the correctness or completeness of any of the contents of this Red
Herring Prospectus, nor does it warrant that the Equity Shares will be listed or will continue to be listed on the
Stock Exchanges.
13. The Designated Intermediaries will be given time till 1.00 p.m. on the next working day after the Bid/ Offer
285 | Pa geClosing Date to verify the DP ID and Client ID uploaded in the online IPO system during the Offer Period, after
which the Registrar to the Offer will receive this data from the Stock Exchange and will validate the electronic
application details with Depository’s records. In case no corresponding record is available with Depositories,
which matches the three parameters, namely DP ID, Client ID and PAN, then such applications are liable to be
rejected.
14. The SCSBs shall be given one day after the Bid/ Offer Closing Date to send confirmation of Funds blocked
(Final certificate) to the Registrar to the Offer.
15. The details uploaded in the online IPO system shall be considered as final and Allotment will be based on
such details for applications.
BUILD OF THE BOOK
a) Bids received from various Bidders through the Designated Intermediaries may be electronically uploaded on
the Bidding Platform of the Stock Exchange on a regular basis. The book gets built up at various price levels.
This information may be available with the BRLM at the end of the Bid/ Offer Period.
b) Based on the aggregate demand and price for Bids registered on the Stock Exchange Platform, a graphical
representation of consolidated demand and price as available on the websites of the Stock Exchange may be
made available at the Bidding centers during the Bid/ Offer Period.
SUBMISSION AND ACCEPTANCE OF APPLICATION FORMS
An Investor, intending to subscribe to this Offer, shall submit a completed Bid Cum Application Form to any
of the following intermediaries (Collectively called – Designated Intermediaries”)
Sr. No. Designated Intermediaries
1. An SCSB, with whom the bank account to be blocked, is maintained
2. A syndicate member (or sub-syndicate member)
3. A stockbroker registered with a recognized stock exchange (and whose name is mentioned on the website
of the stock exchange as eligible for this activity) (‘broker’)
4. A depository participant (‘DP’) (whose name is mentioned on the website of the stock exchange as
eligible for this activity)
5. A registrar to an Offer and share transfer agent (‘RTA’) (whose name is mentioned on the website of the
stock exchange as eligible for this activity)
Individual investors submitting application with any of the entities at (ii) to (v) above (hereinafter referred as
“Intermediaries”), and intending to use UPI, shall also enter their UPI ID in the Bid Cum Application Form.
The aforesaid intermediary shall, at the time of receipt of the application, give an acknowledgment to the investor,
by giving the counter foil or specifying the application number to the investor, as proof of having accepted the
Bid Cum Application Form, in physical or electronic mode, respectively.
The upload of the details in the electronic bidding system of the stock exchange will be done by:
For applications submitted byA fter accepting the form, SCSB shall capture and upload the relevant details in the
Investors to SCSB electronic bidding system as specified by the stock exchange and may begin blocking
funds available in the bank account specified in the form, to the extent of the application
money specified.
For applications submitted After accepting the Bid Cum Application Form, the respective Intermediary shall
by investors to intermediariesc apture and upload the relevant details in the electronic bidding system of the stock
other than SCSB’s exchange. Post uploading, they shall forward a schedule as per the prescribed format
along with the Bid Cum Application Forms to designated branches of the respective
SCSBs for blocking of funds within one day of closure of Offer.
286 | Pa geFor applications submitted After accepting the Bid Cum Application Form, the respective intermediary shall
by investors to capture and upload the relevant application details, including UPI ID, in the
intermediaries other than electronic bidding system of the stock exchange. The stock exchange shall share
SCSBs with the use of UPI application details including the UPI ID with the sponsor bank on a continuous basis,
for payment: to enable the sponsor bank to initiate mandate requests on investors for blocking of
funds.
Sponsor bank shall initiate the request for blocking of funds through NPCI to
investors. Investor to accept mandate request for blocking of funds, on his/her mobile
application, associated with UPI ID linked bank account.
Stock exchange shall validate the electronic bid details with depository’s records for DP ID/Client ID and
PAN, on a real-time basis and bring the inconsistencies to the notice of intermediaries concerned, for
rectification and re- submission within the time specified by stock exchange.
Stock exchange shall allow modification of selected fields viz. DP ID/Client ID or Pan ID (Either DP ID/Client
ID or Pan ID can be modified but not BOTH), Bank code and Location code, in the bid details already
uploaded.
Upon completion and submission of the Bid Cum Application Form to Application Collecting intermediaries, The
bidders are deemed to have authorized our Company to make the necessary changes in the Red Herring Prospectus,
without prior or subsequent notice of such changes to the Bidders.
For Individual Investors using UPI Mechanism, the Stock Exchange shall share the Bid details (including UPI
ID) with the Sponsor Bank on a continuous basis to enable the Sponsor Bank to initiate UPI Mandate Request to
Individual Investors for blocking of funds. The Sponsor Bank shall initiate request for blocking of funds through
NPCI to Individual Investors, who shall accept the UPI Mandate Request for blocking of funds on their respective
mobile applications associated with UPI ID linked bank account. For all pending UPI Mandate Requests, the
Sponsor Bank shall initiate requests for blocking of funds in the ASBA Accounts of relevant Bidders with a
confirmation cut-off time of 12:00 pm on the first Working Day after the Bid/ Issue Closing Date (“Cut- Off
Time”). Accordingly, Individual Investors should accept UPI Mandate Requests for blocking off funds prior to
the Cut- Off Time and all pending UPI Mandate Requests at the Cut-Off Time shall lapse. The NPCI shall
maintain an audit trail for every bid entered in the Stock Exchange bidding platform, and the liability to
compensate Individual Investors (using the UPI Mechanism) in case of failed transactions shall be with the
concerned entity (i.e. the Sponsor Bank, NPCI or the bankers to an Offer) at whose end the lifecycle of the
transaction has come to a halt. The NPCI shall share the audit trail of all disputed transactions/ investor
complaints to the Sponsor Banks and the bankers to an offer. The BRLM shall also be required to obtain the
audit trail from the Sponsor Banks and the Bankers to the Offer for analysing the same and fixing liability.
WHO CAN APPLY?
Please note that, in accordance with the SEBI circular no. CIR/CFD/POLICYCELL/11/2015 dated November 10,
2015, and the SEBI (Issue of Capital and Disclosure Requirements) Regulations, 2018, all the investors
(Except Anchor investors) applying in a public issue shall use only Application Supported by Blocked Amount
(ASBA) facility for making payment. Further, pursuant to SEBI Circular No.
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 08, 2019, Individual Investors applying in public Issue
may use either Application Supported by Blocked Amount (ASBA) process or UPI payment mechanism by
providing UPI ID in the Application Form which is linked from Bank Account of the investor.
Each Bidder should check whether it is eligible to apply under applicable law, rules, regulations, guidelines, and
policies. Furthermore, certain categories of Bidders, such as NRIs, FPIs, and FVCIs may not be allowed to apply
in the Offer or to hold Equity Shares, in excess of certain limits specified under applicable law. Bidders are
requested to refer to the RHP for more details.
Subject to the above, an illustrative list of Bidders is as follows:
a) Indian nationals’ residents in India who are not incompetent to contract under the Indian Contract Act, 1872, as
amended, in single or as a joint application, and minors having valid Demat account as per Demographic Details
provided by the Depositories. Furthermore, based on the information provided by the Depositories, our Company
287 | Pa geshall have the right to accept the Applications belonging to an account for the benefit of the minor (under
guardianship);
b) Hindu Undivided Families or HUFs, in the individual name of the Karta. The applicant should specify that the
application is being made in the name of the HUF in the Application Form as follows: Name of Sole or First
applicant or XYZ Hindu Undivided Family applying through XYZ, where XYZ is the name of the Karta.
Applications by HUFs would be considered at par with those from individuals;
c) Companies, Corporate Bodies, and Societies registered under the applicable laws in India and authorized to
invest in the Equity Shares under their respective constitutional and charter documents;
d) Mutual Funds registered with SEBI;
e) Eligible NRIs on a repatriation basis or a non-repatriation basis, subject to applicable laws. NRIs other than
Eligible NRIs are not eligible to participate in this Offer;
f) Indian Financial Institutions, scheduled commercial banks, regional rural banks, cooperative banks subject to
RBI permission, and the SEBI Regulations and other laws, as applicable);
g) FIIs and sub-accounts registered with SEBI, other than a sub-account which is a foreign corporate or a foreign
individual under the QIB Portion;
h) Limited Liability Partnerships (LLPs) registered in India and authorized to invest in equity shares;
i) Sub-accounts of FIIs registered with SEBI, which are foreign corporates or foreign individuals only under the
non-institutional applicant’s category;
j) Venture Capital Funds and Alternative Investment Fund (I) registered with SEBI;
k) State Industrial Development Corporations;
l) Foreign Venture Capital Investors registered with SEBI;
m) Trusts/societies registered under the Societies Registration Act, 1860, as amended, or under any other law
relating to Trusts and who are authorized under their constitution to hold and invest in equity shares;
n) Scientific and/or Industrial Research Organizations authorized to invest in equity shares;
o) Insurance Companies registered with the Insurance Regulatory and Development Authority, India;
p) Provident Funds with a minimum corpus of ₹ 2,500 Lakh and who are authorized under their constitution to hold
and invest in equity shares;
q) Pension Funds with a minimum corpus of ₹ 2,500 Lakh and who are authorized under their constitution to hold
and invest in equity shares;
r) Multilateral and Bilateral Development Financial Institutions;
s) National Investment Fund set up by resolution no. F. No. 2/3/2005-DDII dated November 23, 2005, of
Government of India, published in the Gazette of India;
t) Insurance funds set up and managed by the army, navy, or air force of the Union of India;
u) Any other person eligible to apply in the Offer, under the laws, rules, regulations, guidelines, and policies
applicable to them.
As per the existing regulations, OCBs are not eligible to participate in this Offer. The RBI has however clarified
in its circular, A.P. (DIR Series) Circular No. 44, dated December 8, 2003, that OCBs that are incorporated and
are not under the adverse notice of the RBI are permitted to undertake fresh investments as 138 incorporated
non-resident entities in terms of Regulation 5(1) of RBI Notification No.20/2000-RB dated May 3, 2000,
288 | Pa geunder FDI Scheme with the prior approval of Government if the investment is through Government Route
and with the prior approval of RBI if the investment is through Automatic Route on a case by case basis.
OCBs may invest in this Offer provided it obtains prior approval from the RBI. On submission of such approval
along with the Bid cum Application Form, the OCB shall be eligible to be considered for share allocation.
PARTICIPATION BY ASSOCIATES OF BRLM’s AND THE SYNDICATE MEMBERS
The BRLM and the Syndicate Members, if any, shall not be entitled to subscribe to this Offer in any manner
except toward fulfilling their underwriting obligations. However, associates and affiliates of the BRLM and
the Syndicate Members, may subscribe to Equity Shares in the Offer, either in the QIB Portion and Non-
Institutional Portion where the allotment is on a proportionate basis . All categories of Applicants, including
associates and affiliates of the BRLM, shall be treated equally for the purpose of allocation to be made on
a proportionate basis.
Neither the Book Running Lead Manager nor any persons related to the Book Running Lead Manager (other
than Mutual Funds sponsored by entities related to the Book Running Lead Manager), Promoters and Promoter
Group can apply in the Offer under the Anchor Investor Portion.
AVAILABILITY OF PROSPECTUS AND APPLICATION FORMS
The Memorandum containing the salient features of the Prospectus together with the Application Forms and
copies of the Red Herring Prospectus/Red Herring Prospectus/Abriged Prospectus/Prospectus may be obtained
from the Registered Office of our Company, from the Registered Office of the Book Running Lead Manager to
the Offer, Registrar to the Offer as mentioned in the Application form. The application forms may also be
downloaded from the website of National Stock Exchange of India Limited i.e. www.nseindia.com. Applicants
shall only use the specified Application Form for the purpose of making an Application in terms of the Red
Herring Prospectus. All the applicants shall have to apply only through the ASBA process. ASBA Applicants
shall submit an Application Form either in physical or electronic form to the SCSBs authorizing blocking of
funds that are available in the bank account specified in the Application Form. Applicants shall only use the
specified Application Form for the purpose of making an Application in terms of this Prospectus. The Application
Form shall contain space for indicating number of specified securities subscribed for in demat form.
OPTION TO SUBSCRIBE TO THE OFFER
1. As per Section 29(1) of the Companies Act 2013, Investors will get the allotment of Equity Shares
in dematerialization form only.
2. The Equity Shares, on allotment, shall be traded on the Stock Exchange in the demat segment only.
3. In a single Application Form any investor shall not exceed the investment limit/minimum number of specified
securities that can be held by him/her/it under the relevant regulations/statutory guidelines and applicable
law.
APPLICATION BY INDIAN PUBLIC INCLUDING ELIGIBLE NRIs AND HUFs
Application must be made only in the names of individuals, limited companies or Statutory
Corporations/institutions and not in the names of minors, foreign nationals, non-residents (except for those
applying on non-repatriation), trusts (unless the trust is registered under the Societies Registration Act, 1860or any
other applicable trust laws and is authorized under its constitution to hold shares and debentures in a company),
Hindu Undivided Families, Partnership firms or their nominees. In the case of HUF, the application shall be
made by the Karta of the HUF. An applicant in the Net Public Category cannot make an application for that
number of Equity Shares exceeding the number of Equity Shares offered to the public.
Bids by Hindu Undivided Families or HUFs should be made in the individual name of the Karta. The Bidder
should specify that the Bid is being made in the name of the HUF in the Bid cum Application Form/Application
Form as follows: “Name of sole or first Bidder: XYZ Hindu Undivided Family applying through XYZ, where
XYZ is the name of the Karta”. Bids/Applications by HUFs will be considered at par with Bids/Applications
from individuals.
289 | Pa geAPPLICATION BY MUTUAL FUNDS
For Applications by Mutual Funds, a certified copy of their SEBI registration certificate must be lodged with the
Application Form. Failing this, our Company reserves the right to reject any application without assigning any
reason thereof. Applications made by asset management companies or custodians of Mutual Funds shall
specifically state the names of the concerned schemes for which such Applications are made. As per the current
regulations, the following restrictions are applicable for investments by mutual funds.
No mutual fund scheme shall invest more than 10% of its net asset value in the Equity Shares or equity-related
instruments of any single Company provided that the limit of 10% shall not be applicable for investments in the
case of index funds or sector or industry-specific funds/Schemes. No mutual fund under all its schemes should
be more than 10% of any Company’s paid-up share capital carrying voting rights.
In the case of a Mutual Fund, a separate Application can be made in respect of each scheme of the Mutual Fund
registered with SEBI and such Applications in respect of more than one scheme of the Mutual Fund will not be
treated as multiple applications provided that the Applications clearly indicate the scheme concerned for which
the Application has been made.
The Application made by Asset Management Companies or custodians of Mutual Funds shall specifically
state the names of the concerned schemes for which the Applications are made custodians of Mutual Funds
shall specifically state the names of the concerned schemes for which the Applications are made.
APPLICATIONS BY ELIGIBLE NRI
Eligible NRIs may obtain copies of the Application Form from the members of the Syndicate, the sub-
Syndicate, if applicable, the SCSBs, the Registered Brokers, RTAs, and CDPs. Eligible NRI Bidders bidding
on a repatriation basis by using the Non-Resident Forms should authorize their SCSB to block their Non-Resident
External (“NRE”) accounts, or Foreign Currency Non-Resident (“FCNR”) Accounts, and eligible NRI Bidders
bidding on a non-repatriation basis by using Resident Forms should authorize their SCSB to block their Non-
Resident Ordinary (“NRO”) accounts for the full Bid Amount, at the time of the submission of the Application
Form.
In the case of Eligible NRIs bidding under the Individual Investor Category through the UPI mechanism,
depending on the nature of the investment whether repatriable or non-repatriable, the Eligible NRI may mention
the appropriate UPI IDin respect of the NRE account or the NRO account, in the Application Form.
Under FEMA, general permission is granted to companies vide notification no. FEMA/20/2000 RB dated May 03,
2000, to issue securities to NRIs subject to the terms and conditions stipulated therein. Companies are
required to file the declaration in the prescribed form to the concerned Regional Office of RBI within 30 (thirty)
days from the date of issue of shares of allotment to NRIs on a repatriation basis. Allotment of Equity shares
to non-resident Indians shall be subject to the prevailing Reserve Bank of India guidelines. Sale proceeds of such
investments in equity shares will be allowed to be repatriated along with an income thereon subject to
permission of the RBI and subject to the Indian Tax Laws and Regulations and any other applicable laws. The
company does not require approvals from FIPB or RBI for the issue of equity shares to eligible NRIs, FIIs,
Foreign Venture Capital Investors registered with SEBI, and multi-lateral and Bi-lateral development financial
institutions.
Eligible NRIs applying on a non-repatriation basis are advised to use the Application Form for residents (white in
color). Eligible NRIs applying on a repatriation basis are advised to use the Application Form meant for non-
residents (blue in color). For details of restrictions on investment by NRIs, please refer to the chapter titled
“Restrictions on Foreign Ownership of Indian Securities” beginning on page 321 of this Red Herring
Prospectus.
APPLICATIONS BY ELIGIBLE FIIs/FPIs
In terms of the SEBI FPI Regulations, an FII who holds a valid certificate of registration from SEBI shall
be deemed to be a registered FPI until the expiry of the block of three years for which fees have been paid
as per the SEBI FII Regulations.
290 | Pa geAn FII or sub-account may, subject to payment of conversion fees under the SEBI FPI Regulations participate in
the Offer until the expiry of its registration with SEBI as an FII or sub-account, or if it has obtained a certificate
of registration as an FPI, whichever is earlier. Accordingly, such FIIs can, subject to the payment of conversion
fees under the SEBI FPI Regulations, participate in this Offer in accordance with Schedule 2 of the FEMA
Regulations. An FII shall not be eligible to invest as an FII after registering as an FPI under the SEBI FPI
Regulations.
In terms of the SEBI FPI Regulations, the purchase of Equity Shares and total holding by a single FPI or an
investor group (which means the same set of ultimate beneficial owner(s) investing through multiple entities) must
be below 10% of our post-Offer Equity Share capital. Further, in terms of the FEMA Regulations, the total holding
by each FPI shall be below 10% of the total paid-up Equity Share capital of our Company and the total
holdings of all FPIs put together shall not exceed 24% of the paid-up Equity Share capital of our Company. The
aggregate limit of 24% may be increased up to the sectoral cap by way of a resolution passed by the Board
of Directors followed by a special resolution passed by the Shareholders of our Company and subject to prior
intimation to RBI. In terms of the FEMA Regulations, for calculating the aggregate holding of FPIs in a company,
holding of all registered FPIs as well as holding of FIIs (being deemed FPIs) shall be included.
Further, pursuant to the Master Directions on Foreign Investment in India issued by the RBI dated January
4, 2018 (updated as on March 8, 2019) the investments made by a SEBI-registered FPI in a listed Indian
company will be reclassified as FDI if the total shareholding of such FPI increases to more than 10% of the
total paid-up equity share capital on a fully diluted basis or 10% or more of the paid-up value of each series
of debentures or preference shares or warrants.
FPIs are permitted to participate in the Offer subject to compliance with conditions and restrictions which may be
specified by the Government from time to time.
Subject to compliance with all applicable Indian laws, rules, regulations, guidelines, and approvals in terms of
Regulation 22 of the SEBI FPI Regulations, an FPI, other than Category III foreign portfolio investor and
unregulated broad-based funds, which are classified as Category II foreign portfolio investor by virtue of their
investment manager being appropriately regulated, may issue, subscribe to or otherwise deal in offshore
derivative instruments (as defined under the SEBI FPI Regulations as any instrument, by whatever name called,
which is issued overseas by an FPI against securities held by it that are listed or proposed to be listed on any
recognized stock exchange in India, as its underlying) directly or indirectly, only in the event (i) such offshore
derivative instruments are issued only to persons who are regulated by an appropriate regulatory authority; and
(ii) such offshore derivative instruments are issued after compliance with know your client norms. Further,
pursuant to a Circular dated November 24, 2014, issued by the SEBI, FPIs are permitted to issue offshore
derivate instruments only to subscribers that (i) meet the eligibility criteria set forth in Regulation 4 of the
SEBI FPI Regulations; and (ii) do not have opaque structures, as defined under the SEBI FPI Regulations.
An FPI is also required to ensure that no further issue or transfer of any offshore derivative instrument is made
by or on behalf of it to any persons that are not regulated by an appropriate foreign regulatory authority. Further,
where an investor has investments as FPI and also holds positions as an overseas direct investment subscriber,
investment restrictions under the SEBI FPI Regulations shall apply on the aggregate of FPI investments
and overseas direct investment positions held in the underlying Indian company.
FPIs who wish to participate in the Offer are advised to use the Application Form for Non-Residents (blue
in color). FPIs are required to apply through the ASBA process to participate in the Offer.
APPLICATIONS BY SEBI REGISTERED ALTERNATIVE INVESTMENT FUND (AIF),
VENTURE CAPITAL FUNDS AND FOREIGN VENTURE CAPITAL INVESTORS
The Securities and Exchange Board of India (Venture Capital Funds) Regulations, 1996 as amended, (the “SEBI
VCF Regulations”) and the Securities and Exchange Board of India (Foreign Venture Capital Investor)
Regulations, 2000, as amended, among other things prescribe the investment restrictions on VCFs and FVCIs
registered with SEBI. Further, the Securities and Exchange Board of India (Alternative Investment Funds)
Regulations, 2012 (the “SEBI AIF Regulations”) prescribe, amongst others, the investment restrictions on AIFs.
The holding by any individual VCF registered with SEBI in one venture capital undertaking should not exceed
25% of the corpus of the VCF. Further, VCFs and FVCIs can invest only up to 33.33% of the investible
291 | Pa gefunds by way of subscription to an initial public offering.
The Category I and II AIFs cannot invest more than 25% of the corpus in one Investee Company. A category
IIIAIF cannot invest more than 10% of the corpus in one Investee Company. A venture capital fund registered
as a category I AIF, as defined in the SEBI AIF Regulations, cannot invest more than 1/3rd of its corpus by
way of subscription to an initial public offering of a venture capital undertaking. Additionally, the VCFs which
have not re-registered as an AIF under the SEBI AIF Regulations shall continue to be regulated by the VCF
Regulation until the existing fund or scheme managed by the fund is wound up and such funds shall not launch
any new scheme after the notification of the SEBI AIF Regulations.
All FIIs and FVCIs should note that refunds, dividends, and other distributions, if any, will be payable in Indian
Rupees only and net of Bank charges and commission.
Our Company, the Selling Shareholders or the BRLM will not be responsible for loss, if any, incurred by the
Applicant on account of conversion of foreign currency.
There is no reservation for Eligible NRIs, FPIs and FVCIs and all Applicants will be treated on the same basis with
other categories for the purpose of allocation.
APPLICATIONS BY LIMITED LIABILITY PARTNERSHIPS
In the case of applications made by limited liability partnerships registered under the Limited Liability Partnership
Act, 2008, a certified copy of certificate of registration issued under the Limited Liability Partnership Act, 2008,
must be attached to the Application Form. Failing this, our Company reserves the right to reject any application,
without assigning any reason thereof. Limited Liability Partnerships can participate in the Offer only through the
ASBA Process.
APPLICATIONS BY INSURANCE COMPANIES
In the case of applications made by insurance companies registered with the IRDA, a certified copy of the
certificate of registration issued by the IRDA must be attached to the Application Form. Failing this, our
Company reserves the right to reject any application, without assigning any reason thereof. The exposure norms
for insurers, prescribed under the Insurance Regulatory and Development Authority (Investment) Regulations,
2000, as amended (the IRDA Investment Regulations), are broadly set forth below:
• Equity shares of a company: the least of 10% of the investee company’s subscribed capital (face value) or 10%
of the respective fund in case of a life insurer or 10% of investment assets in case of a general insurer or
reinsurer;
• The entire group of the investee company: not more than 15% of the respective fund in case of a life insurer or
15% of investment assets in case of a general insurer or reinsurer or 15% of the investment assets in all companies
belonging to the group, whichever is lower; and
• The industry sector in which the investee company belongs to not more than 15% of the fund of a life insurer or a
general insurer or a reinsurer or 15% of the investment asset, whichever is lower.
The maximum exposure limit, in the case of an investment in equity shares, cannot exceed the lower amount
of 10% of the investment assets of a life insurer or general insurer and the amount calculated under (a), (b), and
(c) above, as the case may be. Insurance companies participating in this Offer shall comply with all applicable
regulations, guidelines, and circulars issued by IRDAI from time to time.
The above limit of 10.00% shall stand substituted as 15.00% of outstanding equity shares (face value) for
insurance companies with investment assets of ₹ 2,500,000 million or more and 12.00% of outstanding equity
shares (face value) for insurers with investment assets of ₹ 500,000.00 million or more but less than ₹
2,500,000.00 million.
Insurance companies participating in this Offer shall comply with all applicable regulations, guidelines, and
circulars issued by IRDA from time to time.
292 | Pa geAPPLICATIONS BY BANKING COMPANIES
In case of Bids made by banking companies registered with RBI, certified copies of: (i) the certificate of registration
issued by RBI, and (ii) the approval of such banking company’s investment committee are required to be attached to
the Bid cum Application Form. Failing this, our Company and the selling shareholders, in consultation with the
BRLM, reserves the right to reject any Bid without assigning any reason thereof. The investment limit for banking
companies in non-financial services companies as per the Banking Regulation Act, the Reserve Bank of India
(Financial Services provided by Banks) Directions, 2016, as amended and Master Circular on Basel III Capital
Regulations dated July 1, 2014, as amended, is 10.00% of the paid up share capital of the investee company, not
being its subsidiary engaged in non-financial services, or 10.00% of the bank’s own paid-up share capital and
reserves, whichever is lower.
However, a banking company would be permitted to invest in excess of 10% but not exceeding 30% of the paid up
share capital of such investee company, subject to prior approval of the RBI if (i) the investee company is engaged
in non- financial activities permitted for banking companies in terms of Section 6(1) of the Banking Regulation Act;
or (ii) the additional acquisition is through restructuring of debt, or to protect the banking company’s interest on
loans/investments made to a company. The bank is required to submit a time bound action plan to the RBI for the
disposal of such shares within a specified period. The aggregate investment by a banking company along with its
subsidiaries, associates or joint ventures or entities directly or indirectly controlled by the bank; and mutual funds
managed by asset management companies controlled by the bank, more than 20% of the investee company’s paid up
share capital engaged in non-financial services. However, this cap doesn’t apply to the cases mentioned in (i) and (ii)
above. The aggregate equity investments made by a banking company in all subsidiaries and other entities engaged
in financial services and non-financial services, including overseas investments shall not exceed 20% of the bank’s
paidup share capital and reserves.
In terms of the Master Circular on Basel III Capital Regulations dated July 1, 2014, as amended (i) a bank’s
investment in the capital instruments issued by banking, financial and insurance entities should not exceed 10% of
its capital funds; (ii) banks should not acquire any fresh stake in a bank’s equity shares, if by such acquisition, the
investing bank’s holding exceeds 5% of the investee bank’s equity capital; (iii) equity investment by a bank in a
subsidiary company, financial services company, financial institution, stock and other exchanges should not exceed
10% of the bank’s paidup share capital and reserves; (iv) equity investment by a bank in companies engaged in non-
financial services activities would be subject to a limit of 10% of the investee company’s paid- up share capital or
10% of the bank’s paid-up share capital and reserves, whichever is less; and (v) a banking company is restricted from
holding shares in any company, whether as pledgee, mortgagee or absolute owner, of an amount exceeding 30% of
the paid-up share capital of that company or 30% of its own paid-up share capital and reserves, whichever is less. For
details in relation to the investment limits under Master Direction – Ownership in Private Sector Banks, Directions,
2016, see “Key Regulations and Policies” beginning on page no. 152 of this Red Herring Prospectus.
APPLICATIONS BY SCSBS
SCSBs participating in the Offer are required to comply with the terms of the SEBI circulars dated September 13,
2012, and January 02, 2013. Such SCSBs are required to ensure that for making applications on their own
account using ASBA, they should have a separate account in their own name with any other SEBI-registered
SCSBs. Further, such account shall be used solely for the purpose of making applications in public issues and
clear demarcated funds should be available in such account for such applications.
BIDS BY PROVIDENT FUNDS/PENSION FUNDS
In case of applications made by provident funds/pension funds, subject to applicable laws, with a minimum corpus
of ₹ 2,500 Lakhs, a certified copy of the certificate from a chartered accountant certifying the corpus of the
provident fund/ pension fund must be attached to the Application Form. Failing this, our Company reserves the
right to reject any application, without assigning any reason thereof.
BIDS BY ANCHOR INVESTORS
Our Company in consultation with the BRLM, may consider participation by Anchor Investors in the Offer for
up to 60% of the QIB Portion in accordance with the SEBI Regulations. Only QIBs as defined in Regulation
2 (1)(ss) of the SEBI Regulations and not otherwise excluded pursuant to Schedule XIII of the SEBI Regulations
293 | Pa geare eligible to invest. The QIB Portion will be reduced in proportion to allocation under the Anchor Investor
Portion. In the event of undersubscription in the Anchor Investor Portion, the balance Equity Shares will be
added to the QIB Portion. In accordance with the SEBI Regulations, the key terms for participation in the
Anchor Investor Portion are provided below.
1. Anchor Investor Application Forms will be made available for the Anchor Investors at the offices of the
BRLM.
2. The Bid must be for a minimum of such number of Equity Shares so that the Bid Amount is at least ₹ 200.00lakhs.
A Bid cannot be submitted for over 60% of the QIB Portion. In the case of a Mutual Fund, separate Bids by
individual schemes of a Mutual Fund will be aggregated to determine the minimum application size of ₹ 200.00
lakhs.
3. One-third of the Anchor Investor Portion will be reserved for allocation to domestic Mutual Funds.
4. Bidding for Anchor Investors will open one Working Day before the Bid/ Offer Opening Date and be completed
on the same day.
5. Our Company and the Selling Shareholders in consultation with the BRLM, will finalize allocation to the Anchor
Investors on a discretionary basis, provided that the minimum and maximum number of Allottees in the Anchor
Investor Portion will be, as mentioned below:
a. where allocation in the Anchor Investor Portion is up to ₹ 200.00 Lakhs, maximum of 2 (two) Anchor Investors.
b. where the allocation under the Anchor Investor Portion is more than ₹ 200.00 Lakhs but up to ₹ 2500.00 Lakhs,
minimum of 2 (two) and maximum of 15 (fifteen) Anchor Investors, subject to a minimum Allotment of ₹ 100.00
Lakhs per Anchor Investor; and
c. where the allocation under the Anchor Investor portion is more than ₹ 2500.00 Lakhs:
i. a minimum of 5 (five) and a maximum of 15 (fifteen) Anchor Investors for allocation up to ₹ 2500.00 Lakhs; and
ii. an additional 10 Anchor Investors for every additional allocation of ₹ 2500.00 Lakhs or part thereof in the
Anchor Investor Portion; subject to a minimum Allotment of ₹ 100.00 Lakhs per Anchor Investor.
6. Allocation to Anchor Investors will be completed on the Anchor Investor Bid/ Offer Period. The number of Equity
Shares allocated to Anchor Investors and the price at which the allocation is made will be made available in
the public domain by the BRLM before the Bid/Offer Opening Date, through intimation to the Stock Exchange.
7. Anchor Investors cannot withdraw or lower the size of their Bids at any stage after submission of the Bid.
8. If the Offer Price is greater than the Anchor Investor Allocation Price, the additional amount being the difference
between the Offer Price and the Anchor Investor Allocation Price will be payable by the Anchor Investors within
2 (two) Working Days from the Bid/ Offer Closing Date. If the Offer Price is lower than the Anchor Investor
Allocation Price, Allotment to successful Anchor Investors will be at the higher price, i.e., the Anchor Investor
Offer Price.
9. At the end of each day of the bidding period, the demand including allocation made to anchor investors, shall
be shown graphically on the bidding terminals of syndicate members and the website of the stock exchange
offering electronically linked transparent bidding facility, for information of the public.
10. Equity Shares Allotted in the Anchor Investor Portion will be locked in for a period of 90 days on fifty percent
of the shares allotted to the anchor investors from the date of allotment, and a lock-in of 30 days on the remaining
fifty percent of the shares allotted to the anchor investors from the date of allotment.
11. The BRLM, our Promoters, Promoter Group, or any person related to them (except for Mutual Funds sponsored
by entities related to the BRLM) will not participate in the Anchor Investor Portion. The parameters for the
selection of Anchor Investors will be clearly identified by the BRLM and made available as part of the records of
the BRLM for inspection byes.
294 | Pa ge12. Bids made by QIBs under both the Anchor Investor Portion and the QIB Portion will not be considered multiple
Bids.
13. Anchor Investors are not permitted to Bid on the Offer through the ASBA process.
BIDS BY SYSTEMATICALLY IMPORTANT NON-BANKING FINANCIAL COMPANIES
In case of Applications made by Systemically Important Non-Banking Financial Companies, a certified copy
of the certificate of registration issued by the RBI, a certified copy of its last audited financial statements on a
standalone basis, and a net worth certificate from its statutory auditor(s), must be attached to the Bid cum
Application Form. Failing this, our Company the Selling Shareholders in consultation with the BRLM reserves
the right to reject any Application, without assigning any reason thereof. Systemically Important Non- Banking
Financial Companies participating in the Offer shall comply with all applicable legislation, regulations,
directions, guidelines, and circulars issued by RBI from time to time.
APPLICATION UNDER POWER OF ATTORNEY
In case of applications made pursuant to a power of attorney by limited companies, corporate bodies, registered
societies, FIIs, Mutual Funds, insurance companies, and provident funds with a minimum corpus of ₹ 2,500
Lakhs (subject to applicable law) and pension funds with a minimum corpus of ₹ 2,500 Lakhs a certified copy
of the power of attorney or the relevant resolution or authority, as the case may be, along with a certified copy
of the memorandum of association and articles of association and/or bye-laws must be lodged with the Application
Form. Failing this, our Company reserves the right to accept or reject any application in whole or in part, in
either case, without assigning any reason, therefore.
In addition to the above, certain additional documents are required to be submitted by the following entities:
• With respect to applications by VCFs, FVCIs, FIIs, and Mutual Funds, a certified copy of their SEBI
registration certificate must be lodged along with the Application Form. Failing this, our Company reserves the right
to accept or reject any application, in whole or in part, in either case without assigning any reasons thereof.
• With respect to applications by insurance companies registered with the Insurance Regulatory and Development
Authority, in addition to the above, a certified copy of the certificate of registration issued by the Insurance
Regulatory and Development Authority must be lodged with the Application Form as applicable. Failing this,
our Company reserves the right to accept or reject any application, in whole or in part, in either case without
assigning any reasons thereof.
• With respect to applications made by provident funds with a minimum corpus of ₹ 2,500 Lakhs (subject to
applicable law) and pension funds with a minimum corpus of ₹ 2,500 Lakhs, a certified copy of a certificate
from a chartered accountant certifying the corpus of the provident fund/pension fund must be lodged along with
the Application Form. Failing this, our Company reserves the right to accept or reject such application, in
whole or in part, in either case without assigning any reasons thereof.
Our Company the Selling Shareholders in consultation with the BRLM, in its absolute discretion, reserves the
right to relax the above condition of simultaneous lodging of the power of attorney along with the Application
Form, subject to such terms and conditions that our Company, the Selling Shareholders and the BRLM may
deem fit.
Our Company, in its absolute discretion, reserves the right to permit the holder of the power of attorney to
request the Registrar to Offer that, for the purpose of mailing the Allotment Advice / CANs/letters notifying the
unblocking of the bank accounts of ASBA applicants, the Demographic Details given on the Application
Form should be used (and not those obtained from the Depository of the application). In such cases, the Registrar
to the Offer shall use Demographic Details as given on the Application Form instead of those obtained from
the Depositories.
The above information is given for the benefit of the Applicants. The Company, the Selling Shareholders and
the BRLM are not liable for any amendments or modification or changes in applicable laws or regulations,
which may occur after the date of this Red Herring Prospectus. Applicants are advised to make their independent
investigations and ensure that the number of Equity Shares applied for do not exceed the applicable limits under
295 | Pa gelaws or regulations.
MAXIMUM AND MINIMUM APPLICATION SIZE
a) For Individual Applicants
The Application must be for a minimum of two lots. In case of revision of Applications, the Individual Bidders
have to ensure that the Application Price exceeds ₹2,00,000.
b) For Other Applicants (Non-Institutional Applicants and QIBs):
The Application must be for a minimum of such number of Equity Shares that the Application Amount exceeds ₹
2,00,000 and in multiples of 2,000 Equity Shares thereafter. An application cannot be submitted for more than
the Net Offer Size. However, the maximum Application by a QIB investor should not exceed the investment
limits prescribed for them by applicable laws. Under existing SEBI Regulations,
a QIB Applicant cannot withdraw its Application after the Offer Closing Date and is required to pay 100%
QIB Margin upon submission of the Application.
In case of revision in Applications, the Non-Institutional Applicants, who are individuals, have to ensure that
the Application Amount is greater than ₹ 2,00,000 for being considered for allocation in the non-institutional
portion.
Applicants are advised to ensure that any single Application from them does not exceed the investment limits or
maximum number of Equity Shares that can be held by them under applicable law or regulation or as
specified in this Red Herring Prospectus.
The above information is given for the benefit of the Applicants. The Company, the selling shareholders and
the BRLM are not liable for any amendments or modifications or changes in applicable laws or regulations,
which may occur after the date of this Red Herring Prospectus. Applicants are advised to make their independent
investigations and ensure that the number of Equity Shares applied for does not exceed the applicable limits under
laws or regulations.
BASIS OF ALLOCATION
a) The SEBI (ICDR) Regulations specify the allocation or Allotment that may be made to various categories of
Bidders in an Issue depending on compliance with the eligibility conditions. Certain details pertaining to the
percentage of Issue size available for allocation to each category is disclosed overleaf of the Bid cum
Application Form and in the RHP. For details in relation to allocation, the Bidder may refer to the RHP.
b) Under-subscription in any category (except QIB Category) is allowed to be met with spill over from any other
category or combination of categories at the discretion of the Issuer and in consultation with the BRLM and
the Designated Stock Exchange and in accordance with the SEBI (ICDR) Regulations, Unsubscribed portion
in QIB Category is not available for subscription to other categories.
c) In case of under subscription in the Offer, spill-over to the extent of such under- subscription may be permitted
from the Reserved Portion to the Offer. For allocation in the event of an under-subscription applicable to the
Issuer, Bidders may refer to the RHP.
ALLOTMENT PROCEDURE AND BASIS OF ALLOTMENT
The allotment of Equity Shares to Bidders other than Individual Investors may be on proportionate basis. No
Individual Investors will be allotted less than the minimum Bid Lot subject to availability of shares in
Individual Investors Category and the remaining available shares, if any will be allotted on a proportionate
basis. The Issuer is required to receive a minimum subscription of 90% of the Offer. However, in case the
Offer is in the nature of Offer for Sale only, then minimum subscription may not be applicable.
BASIS OF ALLOTMENT
a) For Individual Investor
Bids received from the Individual Bidders at or above the Offer Price shall be grouped together to
determine the total demand under this category. The Allotment to all the successful Individual Investor
will be made at the Offer Price.
296 | Pa geThe Offer size less Allotment to Non-Institutional and QIB Bidders shall be available for allotment to
Individual Investor who have Bid in the Offer at a price that is equal to or greater than the Offer Price.
If the aggregate demand in this category is less than or equal to offered Equity Shares at or above the
Offer Price, full Allotment shall be made to the Individual Investor to the extent of their valid Bids.
If the aggregate demand in this category is greater than offered Equity Shares at or above the Offer
Price, the Allotment shall be made on a proportionate basis up to a minimum bid lot and in multiples
of minimum bid lot thereafter. For the method of proportionate Basis of Allotment, refer below.
b) For Non-Institutional Bidders
Bids received from Non-Institutional Bidders at or above the Offer Price shall be grouped together to
determine the total demand under this category. The Allotment to all successful Non- Institutional
Bidders will be made at the Offer Price.
The Offer size less Allotment to QIBs and Individual Investor shall be available for allotment to Non-
Institutional Bidders who have Bid in the Offer at a price that is equal to or greater than the Offer Price.
If the aggregate demand in this category is less than or equal to offered Equity Shares at or above the
Offer Price, full allotment shall be made to Non-Institutional Bidders to the extent of their demand.
In case the aggregate demand in this category is greater than offered Equity Shares at or above the
Offer Price, Allotment shall be made on a proportionate basis up to a minimum bid lot and in multiples
of minimum bid lot thereafter. For the method of proportionate Basis of Allotment refer below.
c) Allotment To Anchor Investor (If Applicable)
a. Allocation of Equity Shares to Anchor Investors at the Anchor Investor Allocation Price will be at
the discretion of the Issuer, in consultation with the BRLM, subject to compliance with the following
requirements:
• not more than 60% of the QIB Portion will be allocated to Anchor Investors;
• one-third of the Anchor Investor Portion shall be reserved for domestic Mutual Funds, subject to
valid Bids being received from domestic Mutual Funds at or above the price at which allocation is
being done to other Anchor Investors; and
• allocation to Anchor Investors shall be on a discretionary basis and subject to:
➢ maximum number of two Anchor Investors for allocation up to ₹ 2 crores; a minimum number
of two Anchor Investors and maximum number of 15 Anchor Investors for allocation of more
than ₹ 2 crores and up to ₹ 25 crores subject to minimum allotment of ₹ 1 crores per such Anchor
Investor; and
➢ in case of allocation above twenty-five crore rupees; a minimum of 5 such investors and a
maximum of 15 such investors for allocation up to twenty-five crore rupees and an additional
10 such investors for every additional twenty-five crore rupees or part thereof, shall be
permitted, subject to a minimum allotment of one crore rupees per such investor.
d) For QIBs
Bids received from QIBs Bidding in the QIB Category at or above the Offer Price may be grouped
together to determine the total demand under this category. The QIB Category may be available for
Allotment to QIBs who have Bid at a price that is equal to or greater than the Offer Price. Allotment
may be undertaken in the following manner: Allotment shall be undertaken in the following manner:
i. In the first instance, allocation to Mutual Funds for the allocated portion of the QIB Portion shall be
determined as follows:
• In the event that Bids by Mutual Fund exceeds allocated portion of the QIB Portion, allocation to
Mutual Funds shall be done on a proportionate basis for the allocated portion of the QIB Portion.
• In the event that the aggregate demand from Mutual Funds is less than the allocated portion of the
QIB Portion then all Mutual Funds shall get full Allotment to the extent of valid Bids received above
the Offer Price.
• Equity Shares remaining unsubscribed, if any, not allocated to Mutual Funds shall be available for
Allotment to all QIB Bidders as set out in (ii) below;
ii. In the second instance, allotment to all QIBs shall be determined as follows:
• In the event of oversubscription in the QIB Portion, all QIB Bidders who have submitted Bids above
the Offer Price shall be allotted Equity Shares on a proportionate basis, upto a minimum of minimum
bid size and in multiples of trading lot size thereafter for remaining part of the QIB Portion.
297 | Pa ge• Mutual Funds, who have received allocation as per (i) above, for less than the number of Equity
Shares Bid for by them, are eligible to receive Equity Shares on a proportionate basis, upto a
minimum of minimum bid size Equity Shares and in multiples of trading lot size thereafter, along
with other QIB Bidders.
• Under-subscription below allocated portion of the QIB Portion, if any, from Mutual Funds, would
be included for allocation to the remaining QIB Bidders on a proportionate basis. The aggregate
Allotment to QIB Bidders shall not be more than maximum bid size of the Equity Shares in that
category.
iii. Basis of Allotment for QIBs and NIIs in case of Over Subscribed Offer:
In the event of the Offer being Over-Subscribed, the Issuer may finalise the Basis of Allotment in
consultation with the National Stock Exchange of India Limited Emerge (The Designated Stock
Exchange). The allocation may be made in marketable lots on proportionate basis as set forth
hereunder:
• The total number of Shares to be allocated to each category as a whole shall be arrived at on a
proportionate basis i.e. the total number of Shares applied for in that category multiplied by the
inverse of the oversubscription ratio (number of Bidders in the category multiplied by number of
Shares applied for).
• The number of Shares to be allocated to the successful Bidders will be arrived at on a proportionate
basis in marketable lots (i.e. Total number of Shares applied for into the inverse of the over
subscription ratio).
• For Bids where the proportionate allotment works out to less than minimum lot size, the allotment
will be made as follows:
➢ Each successful Bidder shall be allotted minimum lot size; and
➢ The successful Bidder out of the total bidders for that category shall be determined by draw of
lots in such a manner that the total number of Shares allotted in that category is equal to the
number of Shares worked out as per (b) above.
• If the proportionate allotment to a Bidder works out to a number that is not a multiple of trading lot
size, the Bidder would be allotted Shares by rounding off to the nearest multiple of trading lot size
subject to a minimum allotment of trading lot size of equity shares.
• If the Shares allotted on a proportionate basis to any category is more than the Shares allotted to the
Bidders in that category, the balance available Shares or allocation shall be first adjusted against any
category, where the allotted Shares are not sufficient for proportionate allotment to the successful
Bidder in that category, the balance shares, if any, remaining after such adjustment will be added to
the category comprising Bidder applying for the minimum number of Shares. If as a result of the
process of rounding off to the nearest multiple of trading lot size of equity shares, results in the actual
allotment being higher than the shares offered, the final allotment may be higher at the sole discretion
of the Board of Directors, up to 110% of the size of the Offer specified under the Capital Structure
mentioned in this RHP.
Individual Investors means an investor who applies for minimum application size. Investors may note
that in case of over subscription, allotment shall be on proportionate basis and will be finalized in
consultation with National Stock Exchange of India Limited.
The Executive Director / Managing Director of National Stock Exchange of India Limited – the
Designated Stock Exchange in addition to Book Running Lead Manager and Registrar to the Public
Offer shall be responsible to ensure that the basis of allotment is finalized in a fair and proper manner
in accordance with the SEBI (ICDR) Regulations.
Flow of Events from the closure of Bidding period (T DAY) Till Allotment:
• On T Day, RTA to validate the electronic bid details with the depository records and also reconcile the
final certificates received from the Sponsor Bank for UPI process and the SCSBs for ASBA and
Syndicate ASBA process with the electronic bid details
• RTA identifies cases with mismatch of account number as per bid file / FC and as per applicant’s bank
account linked to depository demat account and seek clarification from SCSB to identify the
applications with third party account for rejection.
• Third party confirmation of applications to be completed by SCSBs on T+1 day.
• RTA prepares the list of final rejections and circulate the rejections list with BRLM(s)/ Company for
298 | Pa getheir review/ comments.
• Post rejection, the RTA submits the basis of allotment with the Designated Stock Exchange (DSE).
• The DSE, post verification approves the basis and generates drawal of lots wherever applicable, through
a random number generation software.
• The RTA uploads the drawal numbers in their system and generates the final list of allotees as per process
mentioned below.
Process for generating list of Allottees: -
• Instruction is given by RTA in their Software System to reverse category wise all the application numbers
in the ascending order and generate the bucket /batch as per the allotment ratio. For example, if the
application number is 78654321 then system reverses it to 12345687 and if the ratio of allottees to
applicants in a category is 2:7 then the system will create lots of 7. If the drawal of lots provided by
Designated Stock Exchange (DSE) is 3 and 5 then the system will pick every 3rd and 5th application in
each of the lot of the category and these applications will be allotted the shares in that category.
• In categories where there is proportionate allotment, the Registrar will prepare the proportionate working
based on the oversubscription times.
• In categories where there is undersubscription, the Registrar will do full allotment for all valid
applications.
• On the basis of the above, the RTA will work out the allotees, partial allotees and non- allottees, prepare
the fund transfer letters and advice the SCSBs to debit or unblock the respective accounts.
BASIS OF ALLOTMENT IN THE EVENT OF OVER SUBSCRIPTION
Allotment will be made in consultation National Stock Exchange of India Limited (The Designated Stock
Exchange).
In the event of oversubscription, the allotment will be made on a proportionate basis in marketable lots as set
forth here:
1. The total number of Shares to be allocated to each category as a whole shall be arrived at on a
proportionate basis i.e. the total number of Shares applied for in that category multiplied by the
inverse of the over subscription ratio (number of applicants in the category x number of Shares
applied for).
2. The number of Shares to be allocated to the successful applicants will be arrived at on a proportionate
basis in marketable lots (i.e. Total number of Shares applied for into the inverse of the over
subscription ratio).
3. For applications where the proportionate allotment works out to less than [●] equity shares the
allotment will be made as follows:
• Each successful applicant shall be allotted [●] equity shares; and
• The successful applicants out of the total applicants for that category shall be determined by the drawl
of lots in such a manner that the total number of Shares allotted in that category is equal to the number
of Shares worked out as per (2) above.
4. If the proportionate allotment to an applicant works out to a number that is not a multiple of [●]
equity shares, the applicant would be allotted Shares by rounding off to the lower nearest multiple of
[●] equity shares subject to a minimum allotment of [●] equity shares.
5. If the Shares allocated on a proportionate basis to any category is more than the Shares allotted to the
applicants in that category, the balance available Shares for allocation shall be first adjusted against
any category, where the allotted Shares are not sufficient for proportionate allotment to the successful
applicants in that category, the balance Shares, if any, remaining after such adjustment will be added
to the category comprising of applicants applying for the minimum number of Shares.
BASIS OF ALLOTMENT IN THE EVENT OF UNDER SUBSCRIPTION
In the event of under subscription in the Offer, the obligations of the Underwriters shall get triggered in terms
of the Underwriting Agreement. The Minimum subscription of 100.00% of the Offer size shall be achieved
before our company proceeds to get the basis of allotment approved by the Designated Stock Exchange. The
Executive Director/Managing Director of the National Stock Exchange of India Limited – the Designated
Stock Exchange in addition to Book Running Lead Manager and Registrar to the Offer shall be responsible to
299 | Pa geensure that the basis of allotment is finalized in a fair and proper manner in accordance with the SEBI (ICDR)
Regulations, 2018.
As per the RBI regulations, OCBs are not permitted to participate in the Offer. There is no reservation for
Non- Residents, NRIs, FPIs and foreign venture capital funds and all Non-Residents, NRI, FPI and Foreign
Venture Capital Funds applicants will be treated on the same basis with other categories for the purpose of
allocation.
INFORMATION FOR THE APPLICANTS:
1. Our Company and the Book Running Lead Manager shall declare the Offer Opening Date and Offer
Closing Date in the Red Herring Prospectus to be registered with the RoC and also publish the same in all editions
of Business Standard (a widely circulated English national daily newspaper) and all editions of Business Standard
Hindi(a widely circulated Hindi national daily newspaper) and Marathi Edition of Navshakti Express, a marathi
Regional Newspaper (Marathi being the regional language of Maharashtra, where our Registered Office is located)
each with wide circulation. This advertisement shall be in prescribed format.
2. Our Company will file the Red Herring Prospectus with the RoC at least 3 (three) days before the Offer
Opening Date.
3. Copies of the Bid Cum Application Form along with Abridge Prospectus and copies of the Red Herring
Prospectus will be available with the, the Book Running Lead Manager, the Registrar to the Offer, and at the
Registered Office of our Company. Electronic Bid Cum Application Forms will also be available on the websites
of the Stock Exchange.
4. Any Bidder who would like to obtain the Red Herring Prospectus and/ or the Bid Cum Application Form
can obtain the same from our Registered Office.
5. Bidders who are interested in subscribing for the Equity Shares should approach Designated
Intermediaries to register their applications.
6. Bid Cum Application Forms submitted directly to the SCSBs should bear the stamp of the SCSBs and/or
the Designated Branch, or the respective Designated Intermediaries. Bid Cum Application Form submitted by
Applicants whose beneficiary account is inactive shall be rejected.
7. The Bid Cum Application Form can be submitted either in physical or electronic mode, to the SCSBs
with whom the ASBA Account is maintained, or other Designated Intermediaries (Other than SCSBs). SCSBs
may provide the electronic mode of collecting either through an internet enabled collecting and banking facility
or such other secured, electronically enabled mechanism for applying and blocking funds in the ASBA Account.
The Individual Applicants has to apply only through UPI Channel, they have to provide the UPI ID and validate
the blocking of the funds and such Bid Cum Application Forms that do not contain such details are liable to be
rejected.
8. Bidders applying directly through the SCSBs should ensure that the Bid Cum Application Form is
submitted to a Designated Branch of SCSB, where the ASBA Account is maintained. Applications submitted
directly to the SCSB’s or other Designated Intermediaries (Other than SCSBs), the relevant SCSB, shall block an
amount in the ASBA Account equal to the Application Amount specified in the Bid Cum Application Form, before
entering the ASBA application into the electronic system.
9. Except for applications by or on behalf of the Central or State Government and the Officials appointed
by the courts and by investors residing in the State of Sikkim, the Bidders, or in the case of application in joint
names, the first Bidder (the first name under which the beneficiary account is held), should mention his/her PAN
allotted under the Income Tax Act. In accordance with the SEBI Regulations, the PAN would be the sole
identification number for participating transacting in the securities market, irrespective of the amount of
transaction. Any Bid Cum Application Form without PAN is liable to be rejected. The demat accounts of Bidders
for whom PAN details have not been verified, excluding person resident in the State of Sikkim or persons who
may be exempted from specifying their PAN for transacting in the securities market, shall be “suspended for
credit” and no credit of Equity Shares pursuant to the Offer will be made into the accounts of such Bidders.
10. The Bidders may note that in case the PAN, the DP ID and Client ID mentioned in the Bid Cum
Application Form and entered into the electronic collecting system of the Stock Exchange Designated
300 | Pa geIntermediaries do not match with PAN, the DP ID and Client ID available in the Depository database, the Bid
Cum Application Form is liable to be rejected.
INSTRUCTIONS FOR COMPLETING THE APPLICATION FORM
The Bids should be submitted on the prescribed Form and in BLOCK LETTERS in ENGLISH only in accordance
with the instructions contained herein and in the Bid cum application form. Bids not so made are liable to be
rejected. ASBA Application Forms should bear the stamp of the SCSBs. ASBA Application Forms, that do
not bear the stamp of the SCSB, will be rejected.
Applicants residing at places where the designated branches of the Banker to the Offer are not located may
submit/mail their applications at their sole risk along with Demand payable at Mumbai.
SEBI, vide Circular No. CIR/CFD/14/2012 dated October 04, 2012, has introduced an additional mechanism for
investors to submit application forms in public issues using the stockbroker (broker) network of Stock Exchanges,
who may not be syndicate members in an issue with effect from January 01, 2013. The list of Broker Centres is
available on the websites of NSE Limited i.e. www.nseindia.com.
BIDDER’S DEPOSITORY ACCOUNT AND BANK DETAILS
Please note that providing bank account details in the space provided in the Bid cum application form is
mandatory and Bids that do not contain such details are liable to be rejected.
Bidders should note that on the basis of the name of the Applicants, Depository Participant’s name, Depository
Participant Identification number, and Beneficiary Account Number provided by them in the Bid cum
Application Form, the Registrar to the Offer will obtain from the Depository the demographic details including
address, Bidders’ bank account details, MICR code and occupation (hereinafter referred to as Demographic
Details’). Bidders should carefully fill in their Depository Account details in the Bid cum Application Form.
These Demographic Details would be used for all correspondence with the Bidders including mailing of the
CANs / Allocation Advice. The Demographic Details given by Bidders in the Bid cum Application Form would
not be used for any other purpose by the Registrar to the Offer.
By signing the Bid Cum Application Form, the Bidders would be deemed to have authorized the depositories to
provide, upon request, to the Registrar to the Offer, the required Demographic Details as available on its records.
SUBMISSION OF BIDS CUM APPLICATION FORMS
i. During the Bid/ Offer Period, Bidders may approach any of the Designated Intermediaries to register their Bids.
The aforesaid intermediaries shall, at the time of receipt of application, give an acknowledgement to investor, by giving
the counter foil or specifying the application number to the investor, as a proof of having accepted the Bid Cum
Application Form, in physical or electronic mode, respectively.
ii. In case of Bidders (excluding NIIs) Bidding at a Cut-off Price, the Bidders may instruct the SCSBs to block
Bid Amount based on the Cap Price less Discount (if applicable).
iii. For Details of the timing on acceptance and upload of Bids in the Stock Exchange Platform Bidders are Requested
to refer to the Red Herring Prospectus.
GENERAL INSTRUCTIONS
Do’s:
1. Check if you are eligible to apply;
2. Read all the instructions carefully and complete the applicable Application Form;
3. Ensure that the details about Depository Participant and Beneficiary Account are correct as Allotment of
Equity Shares will be in the dematerialized form only;
301 | Pa ge4. All Bidders should submit their Bids through the ASBA process only
5. Ensure that your Application Form bearing the stamp of a Designated Intermediary is submitted to the
Designated Intermediary at the Bidding Centre
6. In case of joint Bids, ensure that First Bidder is the ASBA Account holder (or the UPI-linked bank
accountholder, as the case may be) and the signature of the First Bidder is included in the Application Form;
7. Bidders (other than IIs bidding through the non-UPI Mechanism) should submit the Application Form only at
the Bidding Centers, i.e. to the respective member of the Syndicate at the Specified Locations, the SCSBs, the
Registered Broker at the Broker Centres, the CRTA at the Designated RTA Locations or CDP at the Designated
CDP Locations. IIs bidding through the non-UPI Mechanism should either submit the physical Application Form
with the SCSBs or Designated Branches of SCSBs under Channel I (described in the UPI Circulars) or submit
the Application Form online using the facility of 3-in 1 type accounts under Channel II (described in the UPI
Circulars);
8. Ensure that you have mentioned the correct ASBA Account number (for all Bidders other than IBs using the
UPI Mechanism) in the Application Form;
9. IBs using the UPI Mechanism should ensure that the correct UPI ID (with maximum length of 45 characters
including the handle) is mentioned in the Application Form;
10. IBs using UPI Mechanism through the SCSBs and mobile applications shall ensure that the name of theBank
appears in the list of SCSBs which are live on UPI, as displayed on the SEBI website. IBs shall ensure that the
name of the app and the UPI handle which is used for making the application appears in Annexure ‘A’ to the
SEBI circular no. SEBI/HO/CFD/DIL2/COR/P/2019/85 dated July 26, 2019;
11. IBs bidding using the UPI Mechanism should ensure that they use only their own bank account linked UPI ID
to make an application in the Offer;
12. IBs submitting an Application Form using the UPI Mechanism, should ensure that: (a) the bank where the bank
account
linked to their UPI ID is maintained; and (b) the Mobile App and UPI handle being used for making the Bid is
listed on the website of SEBI at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=40;
13. IBs submitting a Bid-cum Application Form to any Designated Intermediary (other than SCSBs) should ensure
that only UPI ID is included in the Field Number 7: Payment Details in the Application Form;
14. IBs using the UPI Mechanism shall ensure that the bank, with which it has its bank account, where the funds
equivalent to the application amount are available for blocking is UPI 2.0 certified by NPCI;
15. If the first applicant is not the account holder, ensure that the Application Form is signed by the account holder.
Ensure that you have mentioned the correct bank account number in the Application Form;
16. Ensure that the signature of the First Bidder in case of joint Bids, is included in the Application Forms
17. QIBs and Non-Institutional Bidders should submit their Bids through the ASBA process only. Pursuant to
SEBI circular dated November 01, 2018 and July 26, 2019, RII shall submit their bid by using UPI mechanism
for payment;
18. Ensure that the name(s) given in the Application Form is/are exactly the same as the name(s) in which the
beneficiary account is held with the Depository Participant. In case of joint Bids, the Application Form should
contain only the name of the First Bidder whose name should also appear as the first holder of the beneficiary
302 | Pa geaccount held in joint names;
19. Ensure that you request for and receive a stamped acknowledgement of the Application Form for all your Bid
options;
20. Ensure that you have funds equal to the Bid Amount in the Bank Account maintained with the SCSB before
submitting the Application Form under the ASBA process or application forms submitted b y IIs using UPI
mechanism for payment, to the respective member of the Syndicate (in the Specified Locations), the SCSBs, the
Registered Broker (at the Broker Centers), the RTA (at the Designated RTA Locations) or CDP (at the
Designated CDP Locations);
21. Submit revised Bids to the same Designated Intermediary, through whom the original Bid was placed and
obtain a revised acknowledgment;
22. Bidders, other than IBs using the UPI Mechanism, shall ensure that they have funds equal to the Bid Amount in
the ASBA Account maintained with the SCSB before submitting the ASBA Form to the relevant Designated
Intermediaries;
23. Except for Bids (i) on behalf of the Central or State Governments and the officials appointed by the courts, who,
in terms of a SEBI circular dated June 30, 2008, may be exempt from specifying their PAN for transacting in the
securities market, and (ii) Bids by persons resident in the state of Sikkim, who, in terms of a SEBI circular dated
July 20, 2006, may be exempted from specifying their PAN for transacting in the securities market, all Bidders
should mention their PAN allotted under the I.T. Act. The exemption for the Central or the State Government
and officials appointed by the courts and for investors residing in the State of Sikkim is subject to (a) the
Demographic Details received from the respective depositories confirming the exemption granted to the
beneficiary owner by a suitable description in the PAN field and the beneficiary account remaining in "active
status"; and (b) in the case of residents of Sikkim, the address as per the Demographic Details evidencing the
same. All other applications in which PAN is not mentioned will be rejected;
24. Ensure that the Demographic Details are updated, true and correct in all respects;
25. Ensure that thumb impressions and signatures other than in the languages specified in the Eighth Schedule to the
Constitution of India are attested by a Magistrate or a Notary Public or a Special Executive Magistrate under
official seal;
26. Ensure that the category and the investor status is indicated;
27. Ensure that in case of Bids under power of attorney or by limited companies, corporates, trust etc., relevant
documents are submitted;
28. Ensure that Bids submitted by any person outside India should be in compliance with applicable foreign and
Indian laws;
29. Bidders should note that in case the DP ID, Client ID and the PAN mentioned in their Application Form and
entered into the online IPO system of the Stock Exchange by the relevant Designated Intermediary, as the case
may be, do not match with the DP ID, Client ID and PAN available in the Depository database, then such Bids
are liable to be rejected. Where the Application Form is submitted in joint names, ensure that the beneficiary
account is also held in the same joint names and such names are in the same sequence in which they appear in
the Application Form;
30. Ensure that the Application Forms are delivered by the Bidders within the time prescribed as per the Application
Form and the Red Herring Prospectus;
31. Ensure that you have mentioned the correct ASBA Account number or UPI ID in the Application Form;
303 | Pa ge32. Ensure that you have mentioned the details of your own bank account for blocking of fund or your own bank
account linked UPI ID to make application in the Public Offer;
33. Ensure that on receipt of the mandate request from sponsor bank, you have taken necessary step in timely manner
for blocking of fund on your account through UPI ID using UPI application;
34. Ensure that you have correctly signed the authorization/undertaking box in the Application Form, or have
otherwise provided an authorization to the SCSB via the electronic mode, for blocking funds in the ASBA
35. Account equivalent to the Bid Amount mentioned in the Application Form at the time of submission of the Bid;
36. Ensure that you receive an acknowledgement from the concerned Designated Intermediary, for the submission
of your Application Form; and
37. IBs shall ensure that details of the Bid are reviewed and verified by opening the attachment in the UPI Mandate
Request and then proceed to authorize the UPI Mandate Request using his/her UPI PIN. Upon the authorization
of the mandate using his/her UPI PIN, an RIB may be deemed to have verified the attachment containing the
application details of the RIB in the UPI Mandate Request and have agreed to block the entire Bid Amount and
authorized the Sponsor Bank to block the Bid Amount mentioned in the Application Form;
38. IBs shall ensure that you have accepted the UPI Mandate Request received from the Sponsor Bank before 5:00
p.m. before the Bid / Offer Closing Date;
39. IBs who wish to revise their Bids using the UPI Mechanism, should submit the revised Bid with the Designated
Intermediaries, pursuant to which IBs should ensure acceptance of the UPI Mandate Request received from the
Sponsor Bank to authorize blocking of funds equivalent to the revised Bid Amount in the RIB’s ASBA Account;
40. IBs using the UPI Mechanism, who have revised their Bids subsequent to making the initial Bid, should also
approve the revised Mandate Request generated by the Sponsor Bank to authorize blocking of funds equivalent
to the revised Bid Amount and subsequent debit of funds in case of Allotment in a timely manner; and
41. The Application Form is liable to be rejected if the above instructions, as applicable, are not complied with.
Application made using incorrect UPI handle or using a bank account of an SCSB or SCSBs which is not
mentioned in the Annexure ‘A’ to the SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2019/85 dated July26, 2019,
is liable to be rejected.
Don’ts:
1. Do not apply for lower than the minimum Application size;
2. Do not apply at a Price Different from the Price Mentioned herein or in the Application Form;
3. Do not pay the Application Price in cash, cheque, by money order or by postal order or by stock invest;
4. IBs should not submit a Bid using the UPI Mechanism, unless the name of the bank where the bank account
linked to your UPI ID is maintained, is listed on the website of the SEBI at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=40;
5. RIB should not submit a Bid using the UPI Mechanism, using a Mobile App or UPI handle, not listed
on the website of SEBI at
https://www.sebi.gov.in/sebiweb/other/OtherAction.do?doRecognisedFpi=yes&intmId=40;
6. Do not send Application Forms by post, instead submit the Designated Intermediary only;
7. Do not submit the Application Forms to any non-SCSB bank or our Company;
304 | Pa ge8. Do not apply on an Application Form that does not have the stamp of the relevant Designated Intermediary;
9. Do not submit the application without ensuring that funds equivalent to the entire application Amount are blocked in the
relevant ASBA Account;
10. Do not apply for an Application Amount lower than ₹ 2,00,000 (for applications by Individual Applicants);
11. Do not fill up the Application Form such that the Equity Shares applied for exceeds the Offer Size and/or investment limit or
maximum number of Equity Shares that can be held under the applicable laws or regulations or maximum amount
permissible under the applicable regulations;
12. Do not submit the General Index Register number instead of the PAN as the application is liable to be rejected on this ground;
13. Do not submit incorrect details of the DP ID, beneficiary account number and PAN or provide details for a beneficiary
account which is suspended or for which details cannot be verified by the Registrar to the Offer.
14. Do not submit applications on plain paper or incomplete or illegible Application Forms in a color prescribed for another
category of Applicant;
15. All Investors submit their applications through the ASBA process only except as mentioned in SEBI Circular No.
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 08, 2019 & SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated
March 16, 2021;
16. Do not make Applications if you are not competent to contract under the Indian Contract Act, 1872, as amended.
17. Do not link the UPI ID with a bank account maintained with a bank that is not UPI 2.0 certified by the NPCI in case of Bids
submitted by RIB Bidders using the UPI Mechanism;
The Applications should be submitted on the prescribed Application Form is liable to be rejected if the above
instructions, as applicable, are not complied with.
OTHER INSTRUCTION FOR BIDDERS
• Joint Applications in the case of Individuals
In the case of Joint Bids, the Bids should be made in the name of the Bidders whose name appears first in the
Depository account. The name so entered should be the same as it appears in the Depository records. The signature
of only such first Bidders would be required in the Bid cum Application Form/Application Form and such first
Bidder would be deemed to have signed on behalf of the joint holders. All payments may be made out in favour of
the Bidder whose name appears in the Bid cum Application Form or the Revision Form and all communications may
be addressed to such Bidder and may be dispatched to his or her address as per the Demographic Details received
from the Depositories.
Applications may be made in single or joint names (not more than three). In the case of joint Applications, all
payments will be made out in favour of the Applicant whose name appears first in the Application Form or
Revision Form. All communications will be addressed to the First Applicant and will be dispatched to his
or her address as per the Demographic Details received from the Depository.
• Multiple Applications
An Applicant should submit only one Application (and not more than one) for the total number of Equity Shares
required. Two or more Applications will be deemed to be multiple Applications if the sole or First Applicant is
one and the same.
In this regard, the procedures which would be followed by the Registrar to the Offer to detect multiple
applications are given below:
st
• All applications are electronically strung on first name, address (1 line) and applicant’s status. Further, these
applications are electronically matched for common first name and address and if matched, these are checked
manually for age, signature and father/ husband’s name to determine if they are multiple applications.
305 | Pa ge• Applications which do not qualify as multiple applications as per above procedure are further checked for
common DP ID/ beneficiary ID. In case of applications with common DP ID/ beneficiary ID, are manually
checked to eliminate possibility of data entry error to determine if they are multiple applications.
• Applications which do not qualify as multiple applications as per above procedure are further checked for common
PAN. All such matched applications with common PAN are manually checked to eliminate possibility of data
capture error to determine if they are multiple applications.
In case of a mutual fund, a separate Application can be made in respect of each scheme of the mutual fund registered
with SEBI and such Applications in respect of more than one scheme of the mutual fund will not be treated
as multiple Applications provided that the Applications clearly indicate the scheme concerned for which the
Application has been made.
In cases where there are more than 20 valid applications having a common address, such shares will be kept in
abeyance, post allotment and released on confirmation of know your client’s norms by the depositories. The
Company reserves the right to reject, in our absolute discretion, all or any multiple Applications in any or all
categories.
After submitting an ASBA Application either in physical or electronic mode, an ASBA Applicant cannot apply
(either in physical or electronic mode) to either the same or another Designated Branch of the SCSB.
Submission of a second Application in such manner will be deemed a multiple Application and would be rejected.
More than one ASBA Applicant may apply for Equity Shares using the same ASBA Account, provided that the
SCSBs will not accept a total of more than five Application Forms with respect to any single ASBA Account.
Duplicate copies of Application Forms downloaded and printed from the website of the Stock Exchange bearing
the same application number shall be treated as multiple applications and are liable to be rejected. The Company,
the Selling Shareholders in consultation with the BRLM, reserves the right to reject, in its absolute discretion,
all or any multiple applications in any or all categories. In this regard, the procedure which would be followed
by the Registrar to the Offer to detect multiple applications is given below:
• All Applications will be checked for common PAN. For Applicants other than Mutual Funds and FII
subaccounts, Applications bearing the same PAN will be treated as multiple Applications and will be rejected.
• For Applications from Mutual Funds and FII sub-accounts, submitted under the same PAN, as well as
Applications on behalf of the Applicants for whom submission of PAN is not mandatory such as the Central or State
Government, an official liquidator or receiver appointed by a court and residents of Sikkim, the Application
Forms will be checked for common DP ID and Client ID.
Investor Grievance
In case of any pre-Offer or post Offer related problems regarding demat credit/ refund orders/ unblocking etc.
the Investors can contact the Compliance Officer of our Company.
PERMANENT ACCOUNT NUMBER OR PAN
Under the circular MRD/DoP/Circ 05/2007 dated April 27, 2007, SEBI has mandated Permanent Account Number
(PAN) to be the sole identification number for all participants transacting in the securities market, irrespective of
the amount of the transaction w.e.f. July 02, 2007. Each of the Applicants should mention his/her PAN allotted
under the IT Act. Bids submitted without this information will be considered incomplete and are liable to be rejected.
It is to be specifically noted that Applicants should not submit the GIR number instead of the PAN, as the
Application is liable to be rejected on this ground.
RIGHT TO REJECT APPLICATIONS
In the case of QIB Applicants, the Company, the Selling Shareholders in consultation with the BRLM may reject
Applications provided that the reasons for rejecting the same shall be provided to such Applicant in writing. In
the case of Non- Institutional Applicants and Individual Applicants who applied, the Company has a right to reject
Applications based on technical grounds.
306 | Pa geGROUNDS OF TECHNICAL REJECTION
In addition to the grounds for rejection of Bids on technical grounds as provided in the General Information
Document, Bidders are requested to note that Bids may be rejected on the following additional technical grounds:
1. Bids submitted without instruction to the SCSBs to block the entire Bid Amount;
2. Bids which do not contain details of the Bid Amount and the bank account details in the ASBA Form;
3. Bids submitted on a plain paper;
4. Bids submitted by IBs using the UPI Mechanism through an SCSBs and/or using a mobile application or UPI
handle, not listed on the website of SEBI;
5. Bids under the UPI Mechanism submitted by IBs using third-party bank accounts or using a third-party linked
bank account UPI ID (subject to availability of information regarding third-party account from Sponsor Bank);
6. ASBA Form submitted to a Designated Intermediary does not bear the stamp of the Designated Intermediary;
7. Bids submitted without the signature of the First Bidder or sole Bidder;
8. The ASBA Form is not being signed by the account holders, if the account holder is different from the Bidder;
9. Bids by persons for whom PAN details have not been verified and whose beneficiary accounts are “suspended
for credit” in terms of SEBI circular CIR/MRD/DP/ 22 /2010 dated July 29, 2010;
10. GIR number furnished instead of PAN;
11. Bids by persons who are not eligible to acquire Equity Shares in terms of all applicable laws, rules, regulations,
guidelines and approvals;
12. Bids accompanied by stock investment, money order, postal order, or cash; and
13. Bids uploaded by QIBs after 4.00 pm on the QIB Bid/ Offer Closing Date and by Non-Institutional Bidders uploaded
after 4.00 p.m. on the Bid/ Offer Closing Date, and Bids by IBs uploaded after 5.00 p.m. on the Bid/ Offer Closing
Date unless extended by the Stock Exchange.
14. Applications by OCBs;
PRICE DISCOVERY AND ALLOCATION
1. Based on the demand generated at various price levels, our Company and the Selling Shareholders in consultation
with the BRLM, shall finalise the Offer Price.
2. The SEBI ICDR Regulations, 2018 specify the allocation or Allotment that may be made to various categories
of Bidders in an Offer depending on compliance with the eligibility conditions. Certain details pertaining to the
percentage of Offer size available for allocation to each category is disclosed overleaf of the Bid cum Application
Form and in the RHP. For details in relation to allocation, the Bidder may refer to the RHP.
3. Under-subscription in any category (except QIB Category) is allowed to be met with spillover from any other
category or combination of categories at the discretion of the Issuer and the in consultation with the BRLM and
the Designated Stock Exchange and in accordance with the SEBI ICDR Regulations. Unsubscribed portion in
QIB Category is not available for subscription to other categories.
4. In case of under subscription in the Offer, spill-over to the extent of such under-subscription may be permitted
from the Reserved Portion to the Offer. For allocation in the event of an undersubscription applicable to the
Issuer, Bidders may refer to the RHP.
307 | Pa ge5. In case if the Individual Investor category is entitled to more than the allocated portion on proportionate basis,
the category shall be allotted that higher percentage.
6. Allocation to Anchor Investors shall be at the discretion of our Company and the Selling Shareholders in
consultation with the BRLM, subject to compliance with the SEBI Regulations.
SIGNING OF UNDERWRITING AGREEMENT
Our Company and the Underwriter has entered into an Underwriting Agreement dated July 11, 2025.
FILING OF THE RED HERRING PROSPECTUS WITH THE ROC
The Company will file a copy of the Red Herring Prospectus with the Registrar of Companies, Mumbai, and
in terms of Section 26 of the Companies Act, 2013.
EQUITY SHARES IN DEMATERIALISED FORM WITH NSDL/CDSL
To enable all shareholders of the Company to have their shareholding in electronic form, the Company is in the
process of entering the following tripartite agreements with the Depositories and the Registrar and Share Transfer
Agent:
• We have entered into a tripartite agreement between NSDL, the Company, and the Registrar to the offer on October
4, 2024.
• We have entered into a tripartite agreement between CDSL, the Company, and the Registrar to the offer on
October 22, 2024.
The Company’s International Securities Identification Number (ISIN) is INE17VO01028.
An Applicant applying for Equity Shares must have at least one beneficiary account with either of the
Depository Participants of either NSDL or CDSL before making the Application.
1. The Applicant must necessarily fill in the details (including the Beneficiary Account Number and Depository
Participant’s identification number) appearing in the Application Form or Revision Form.
2. Allotment to a successful Applicant will be credited in electronic form directly to the beneficiary account
(with the Depository Participant) of the Applicant.
3. Names in the Application Form or Revision Form should be identical to those appearing in the account details
in the Depository. In case of joint holders, the names should necessarily be in the same sequence as they appear
in the account details in the Depository.
4. If incomplete or incorrect details are given under the heading ‘Applicants Depository Account Details’ in the
Application Form or Revision Form, it is liable to be rejected.
5. The Applicant is responsible for the correctness of his or her Demographic Details given in the Application Form
vis à vis those with his or her Depository Participant.
6. Equity Shares in electronic form can be traded only on the stock exchanges having electronic connectivity with
NSDL and CDSL. The Stock Exchange where our Equity Shares are proposed to be listed has electronic
connectivity with CDSL and NSDL.
7. The allotment and trading of the Equity Shares of the Company would be in dematerialized form only for all
investors.
TERMS OF PAYMENT
The entire Offer price of ₹ [●] per share is payable on application. In case of allotment of a lesser number of Equity
Shares, than the number applied, the Registrar shall instruct the SCSBs or Sponsor Bank to unblock the excess
308 | Pa geamount paid on Application to the Bidders.
SCSBs or Sponsor Bank will transfer the amount as per the instruction of the Registrar to the Public Issue Account,
the balance amount after transfer will be unblocked by the SCSBs or Sponsor Bank.
The applicants should note that the arrangement with the Banker to the Offer or the Registrar or Sponsor Bank
is not prescribed by SEBI and has been established as an arrangement between our Company, the Banker to the
Offer, and the Registrar to the Offer to facilitate collections from the Applicants.
PAYMENT MECHANISM FOR APPLICANTS
The Bidders shall specify the bank account number in their Application Form and the SCSBs shall block an
amount equivalent to the Application Amount in the bank account specified in the Application Form sent by the
Sponsor Bank. The SCSB or Sponsor Bank shall keep the Application Amount in the relevant bank account
blocked until withdrawal/ rejection of the Application or receipt of instructions from the Registrar to unblock
the Application Amount. However, Non-Individual Bidders shall neither withdraw nor lower the size of their
applications at any stage. In the event of withdrawal or rejection of the Bid or for unsuccessful Bids, the Registrar
to the Offer shall give instructions to the SCSBs to unblock the application money in the relevant bank account
within one day of receipt of such instruction. The Application Amount shall remain blocked in the ASBA Account
until finalization of the Basis of Allotment in the Offer and consequent transfer of the Application Amount to the
Public Issue Account, or until withdrawal/ failure of the Offer or until rejection of the Application by the ASBA
Applicant, as the case may be.
Please note that, in terms of SEBI Circular No. CIR/CFD/POLICYCELL/11/2015 dated November 10, 2015, and
the SEBI (Issue of Capital and Disclosure Requirements) Regulations, 2018, all the investors applying in a public
Offer shall use only Application Supported by Blocked Amount (ASBA) process for application providing details
of the bank account which will be blocked by the Self Certified Syndicate Banks (SCSBs) for the same. Further,
pursuant to SEBI Circular No. SEBI/HO/CFD/DIL2/CIR/P/2018/138 dated November 01, 2018, Individual
Investors applying in public offer may use either Application Supported by Blocked Amount (ASBA) facility for
making application or also can use UPI as a payment mechanism with Application Supported by Blocked
Amount for making application. SEBI through its circular (SEBI/HO/CFD/DIL2/CIR/P/2022/45) dated April
5, 2022, has prescribed that all individual investors applying in initial public offerings opening on or after May
1, 2022, where the application amount is up to ₹ 5,00,000, may use UPI.
PAYMENT BY STOCK INVEST
In terms of the Reserve Bank of India Circular No. DBOD No. FSC BC 42/ 24.47.00/ 2003-04 dated November 05,
2003; the option to use the stock investment instrument in lieu of cheques or banks for payment of Application
money has been withdrawn. Hence, payment through stock investment would not be accepted in this Offer.
PAYMENT INTO ESCROW ACCOUNT(S) FOR ANCHOR INVESTORS
All the investors other than Anchor Investors are required to bid through ASBA Mode. Anchor Investors are
requested to note the following:
Our Company in consultation Our Company, in consultation with the BRLM, in its absolute discretion, will decide
the list of Anchor Investors to whom the CAN will be sent, under which the details of the Equity Shares allocated
to them in their respective names will be notified to such Anchor Investors. For Anchor Investors, the payment
instruments for payment into the Escrow Account should be drawn in favor of:
• In case of resident Anchor Investors: “STUDIO LSD LIMITED ANCHOR R AC”; and
• In case of Non-Resident Anchor Investors: “STUDIO LSD LIMITED ANCHOR NR AC”.
Anchor Investors should note that the escrow mechanism is not prescribed by the SEBI and has been established
as an arrangement between our Company and the Syndicate, if any the Escrow Collection Bank and the Registrar
to the Offer to facilitate collections of Bid amounts from Anchor Investors.
PRE-ISSUE AND PRICE BAND ADVERTISEMENT
Subject to Section 30 of the Companies Act, 2013 and Regulation 264 of SEBI (ICDR) Regulations, 2018, the
309 | Pa gecompany shall, after filing the Red Herring Prospectus with the ROC, publish a pre-Offer and price band
advertisement, in the form prescribed by the SEBI Regulations, in one widely circulated English language national
daily newspaper; one widely circulated Hindi language national daily newspaper and one regional newspaper with
wide circulation. In the pre-Offer and price band advertisement, we shall state the Bid/Offer Opening Date and
the Bid/Offer Closing Date. This advertisement, subject to the provisions of Section 30 of the Companies Act,
2013 and Regulation 264 of SEBI (ICDR) Regulations, 2018, shall be in the format prescribed in Part A of
Schedule VI of the SEBI Regulations.
ISSUANCE OF ALLOTMENT ADVICE
On the Designated date, the SCSBs shall transfer the funds represented by the allocation of equity shares into a
public issue account with the banker to the Offer. Upon approval of the basis of the allotment by the Designated
Stock Exchange, the Registrar to the Offer shall upload the same on its website. On the basis of the approved
basis of allotment, the issuer shall pass necessary corporate action to facilitate the allotment and credit of equity
shares. Applicants are advised to instruct their respective depository participants to accept the equity shares
that may be allotted to them pursuant to the Offer. Pursuant to confirmation of such corporate actions the Registrar
to the Offer will dispatch allotment advice to the applicants who have been allotted equity shares in the Offer.
The dispatch of allotment advice shall be deemed a valid, binding, and irrevocable contract.
The Company will issue and dispatch letters of allotment/ securities certificates and/ or letters of regret or
credit the allotted securities to the respective beneficiary accounts, if any within a period of 4 working days of
the Offer Closing Date. The Issuer also ensures the credit of shares to the successful Applicants Depository
Account is completed within one working Day from the date of allotment, after the funds are transferred from
ASBA Public Issue Account to the Public Issue account of the issuer.
CONFIRMATION OF ALLOCATION NOTE AND ALLOTMENT IN THE OFFER
1. Upon approval of the Basis of Allotment by the Designated Stock Exchange. The BRLM or Registrar to the Offer
shall send to the SCSBs or Sponsor Bank a list of their Bidders who have been allocated Equity Shares in the
Offer.
2. On the basis of approved Basis of Allotment, the Issuer shall pass necessary corporate action to facilitate the
Allotment and credit of Equity Shares. Bidders are advised to instruct their Depository Participants to accept the
Equity Shares that may be allotted to them pursuant to the Offer.
3. The Registrar to the Offer will dispatch an Allotment Advice to their Bidders who have been allocated Equity
Shares in the Offer. The dispatch of Allotment Advice shall be deemed a valid, binding and irrevocable contract
for the Allotment to Such Bidder.
4. The Issuer will make the Allotment of the Equity Shares and initiate corporate action for credit of shares to the
successful Bidders Depository Account within 2 Working Days of the Bid/ Offer Closing date. The Issuer also
ensures the credit of shares to the successful Bidders Depository Account is completed within one Working Day
from the date of Allotment, after the funds are transferred from ASBA Public Issue Account to Public Issue
Account of the Issuer.
DESIGNATED DATE
On the Designated date, the SCSBs shall transfer the funds represented by allocations of the Equity Shares into a
Public Issue Account with the Bankers to the offer.
The Company will issue and dispatch letters of allotment/ or letters of regret along with a refund order or credit the
allotted securities to the respective beneficiary accounts, if any within a period of 4 working days of the Offer
Closing Date. The Company will intimate the details of the allotment of securities to the Depository immediately
on allotment of securities under relevant provisions of the Companies Act, 2013 or other applicable provisions,
if any.
310 | Pa geNAMES OF ENTITIES RESPONSIBLE FOR FINALISING THE BASIS OF ALLOTMENT IN A FAIR
AND PROPER MANNER
The authorized employees of the Stock Exchange, along with the BRLM and the Registrar, shall ensure that the
Basis of Allotment is finalized in a fair and proper manner in accordance with the procedure specified in SEBI
ICDR Regulations.
DISPOSAL OF APPLICATION AND APPLICATION MONIES AND INTEREST IN CASE OF DELAY
Our Company shall ensure the dispatch of Allotment advice and give benefit to the beneficiary account with
Depository Participants and submit the documents pertaining to the Allotment to the Stock Exchange within 2
(two) working days of date of Allotment of Equity Shares.
Our Company shall use best efforts to ensure that all steps for completion of the necessary formalities for listing
and commencement of trading at NSE Emerge where the Equity Shares are proposed to be listed are taken within
3 (Three) working days from Offer Closing Date.
In accordance with the Companies Act, the requirements of the Stock Exchange and the SEBI Regulations, the
Company further undertakes that:
1. Allotment and Listing of Equity Shares shall be made within 3 (Three) days of the Offer Closing Date.
2. Giving of Instructions for refund by unblocking of amount via ASBA not later than 2 (Two) working
days of the Offer Closing Date, would be ensured; and
3. If such money is not repaid within prescribed time from the date our Company becomes liable to repay
it, then our Company and every officer in default shall, on and from expiry of prescribed time, be liable
to repay such application money, with interest as prescribed under SEBI (ICDR) Regulations, the
Companies Act, 2013 and applicable law. Further, in accordance with Section 40 of the Companies Act,
2013, the Company and each officer in default may be punishable with fine and/or imprisonment in
such a case.
MODE OF REFUNDS
a) In case of ASBA Applicants: Within 2 (two) Working Days of the Offer Closing Date, the Registrar to the Offer
may give instructions to SCSBs for unblocking the amount in ASBA Account on unsuccessful Application, for
any excess amount blocked on Application, for any ASBA application withdrawn, rejected or unsuccessful or in
the event of withdrawal or failure of the Offer.
b) In the case of Applications from Eligible NRIs and FPIs, refunds, if any, may generally be payable in Indian Rupees
only and net of bank charges and/ or commission. If so desired, such payments in Indian Rupees may be converted
into U.S. Dollars or any other freely convertible currency as may be permitted by the RBI at the rate of exchange
prevailing at the time of remittance and may be dispatched by registered post. The Company may not be
responsible for loss, if any, incurred by the applicant on account of conversion of foreign currency.
c) In case of Other Investors: Within six Working Days of the Offer Closing Date, the Registrar of the Offer may
dispatch the refund orders for all amounts payable to unsuccessful Investors. In the case of Investors, the
Registrar to the Offer may obtain from the depositories, the Applicants’ bank account details, including the MICR
code, on the basis of the DP ID, Client ID, and PAN provided by the Investors in their Investor Application Forms
for refunds. Accordingly, Investors are advised to immediately update their details as appearing on the records
of their depositories. Failure to do so may result in delays in the dispatch of refund orders or refunds through
electronic transfer of funds, as applicable, and any such delay may be at the Investors’ sole risk and neither
the Issuer, the Registrar to the Offer, the Escrow Collection Banks, may be liable to compensate the Investors
for any losses caused to them due to any such delay, or liable to pay any interest for such delay.
MODE OF MAKING REFUNDS FOR APPLICANTS OTHER THAN ASBA APPLICANTS
The payment of a refund, if any, may be done through various modes as mentioned below:
311 | Pa gea) NECS - Payment of refund may be done through NECS for Applicants having an account at any of the centers
specified by the RBI. This mode of payment of refunds may be subject to the availability of complete bank account
details including the nine-digit MICR code of the applicant as obtained from the Depository
b) NEFT - Payment of refund may be undertaken through NEFT wherever the branch of the Applicants’ bank is
NEFT enabled and has been assigned the Indian Financial System Code (“IFSC”), which can be linked to the
MICR of that particular branch. The IFSC Code may be obtained from the website of RBI as at a date prior to
the date of payment of refund, duly mapped with MICR numbers. Wherever the Applicants have registered their
nine-digit MICR number and their bank account number while opening and operating the demat account, the
same may be duly mapped with the IFSC Code of that particular bank branch and the payment of refund may be
made to the Applicants’ through this method. In the event NEFT is not operationally feasible, the payment of
refunds may be made through any one of the other modes as discussed in this section;
c) Direct Credit – Applicants having their bank account with the Refund Banker may be eligible to receive refunds,
if any, through direct credit to such bank account;
d) RTGS – Applicants having a bank account at any of the centers notified by SEBI where clearing houses are
managed by the RBI, may have the option to receive refunds, if any, through RTGS. The IFSC code shall
be obtained from the demographic details. Investors should note that on the basis of the PAN of the applicant,
DP ID, and beneficiary account number provided by them in the Application Form, the Registrar to the Offer
will obtain from the Depository the demographic details including address, Investors’ account details, IFSC
code, MICR code and occupation (hereinafter referred to as “Demographic Details”). The bank account details
would be used to give refunds. Hence, Applicants are advised to immediately update their bank account details
as appearing on the records of the Depository Participant. Please note that failure to do so could result in delays
in dispatch/ credit of refunds to Applicants at their sole risk and neither the BRLM or the Registrar to the Offer
or the Escrow Collection Bank nor the Company shall have any responsibility and undertake any liability for the
same;
e) Please note that refunds, on account of our Company not receiving the minimum subscription, shall be credited
only to the bank account from which the Bid Amount was remitted to the Escrow Bank. For details of levy of
charges, if any, for any of the above methods, Bank charges, if any, for cashing such cheques, pay orders or
demand drafts at other centers, etc. Investors may refer to the Red Herring Prospectus.
METHOD OF ALLOTMENT AS MAY BE PRESCRIBED BY SEBI FROM TIME TO TIME
The below outline summarizes the steps followed from the receipt of applications to the final allotment:
Allotment Process Methodology
1. Post-Approval of Basis of Allotment from the Exchange
Once the basis of allotment is approved by the stock exchange, the following steps are initiated:
• Random Allocation: The basis of allotment is based on a reverse application number to ensure a
random lottery system, eliminating any discretion in the allotment process.
• Sharing of Lucky Numbers: The Exchange provides the lucky numbers based on the ratio determined
for each investor category.
2. Reversal of Application Numbers
• Reversal Process: For each valid application, the application number is reversed. For example, an application
number of 12345678 becomes 87654321 after reversal.
• Arrangement: All reversed application numbers are arranged in ascending order for each investor
category.
3. Segregation into Buckets
• Bucket Creation: If the ratio for allotment is determined to be 2:5, the applications are segregated into buckets
of five. This allows for a structured allocation approach.
312 | Pa ge• Selection of Lucky Numbers: The Exchange assigns lucky numbers (e.g., 3 and 4) to determine which
applications will receive shares from each bucket.
4. Allotment Determination
• Allocating Shares: For every bucket of applications:
Applications numbered 3 and 4 in each bucket will be selected for allotment.
This process is repeated for all categories that require allotment via the lottery system.
Note on Allotment Process
1. Receipt & Validation of Bid Data
• Data Download: Bid data is downloaded from the stock exchanges through SFTP (Secure File Transfer
Protocol)
• Validation Checks: The data is validated against depository records to check for:
Invalid demat accounts
Invalid client status
PAN mismatch records
• Error Marking: Any errors identified are marked with the corresponding rejection criteria.
2. Collection of Final Certificates (FCs) and Schedule Data
• Follow-Up: The RTA follows up with Self-Certified Syndicate Banks (SCSBs) to collect Final Certificates
confirming:
The total amount blocked.
The number of applications.
• Reconciliation Process:
A reconciliation is performed between bid data and bank schedule data. Applications without funds blocked are
removed from the master list.
Post-reconciliation, a valid dataset of applications is prepared for the allotment process.
3. Technical Rejection Process
• Identification of Valid Applications: The technical rejection process as per the terms outlined in the letter of
offer is executed, which identifies valid applications eligible for the basis of allotment.
4. Basis of Allotment
• Category-wise Allocation: The basis of allotment is prepared for different categories:
Market Makers
Eligible Employees
Individual Investors (II) (applications under ₹2 lakhs)
High Net worth Individual Investors (HNI) (applications over ₹2 lakhs)
• Tagging Applications: Applications are tagged according to the above categories for allotment
processing.
• Allocable Shares Calculation: Allocable shares for each category are determined as per the RHP and in
proportion to subscriptions among each category.
Illustration of HNI Basis of Allotment
Assuming the following:
• Lot Size: 1,000 shares
313 | Pa ge• Allocable Shares as per RHP: 75,000 shares
Number of
Total Allocation Allocation success ful
No. of Ratio of
No.of per Applica per applica Surpl
Shares Number of allottees Total No. of
Shares Propor- nt (Before Applicant nts (after us/
applied for applicati % to applicants Shares
applied in tionate rounding (After roundi ng Defici t
(Categ ory ons to total allocated/
each shares off) rounding off) [14]-
wise) received allotted
category available off) [7]
(3) = (5) (6) = (10) = (9) *
=75000*
(1) (2) (1*2) (4) (4)/100 (5)/(2) (7) (8) (9) (7) (11)
1000 30 30000 26.09 19568 652.26 1000 2:3 20 20000 -432
2000 20 40000 34.78 26085 1304.25 1000 FIRM 20 20000
1000 3:10 6000 85
3000 15 45000 39.13 29347 1956.46 1000 FIRM 15 15000
1000 14:15 14000 347
115000 75000 0
Allotment Process
1. Submission to Stock Exchange: The basis of allotment is submitted to the stock exchange for approval.
2. Draw of Lucky Numbers: The exchange assigns lucky numbers to each application category.
3. Application Number Reversal: Valid application numbers are reversed and sorted in ascending order.
4. Allocation Process: Based on the lucky numbers and the sorted application numbers, allotment is determined
according to the previously defined ratio. For example, in the first category of 1000 lot, the 30 application
numbers will be reversed and arranged in ascending order. They will be assigned numbers from 1 to 3
repeatedly in loop. If the lucky numbers chosen by stock exchange is 1 & 3 for this category, then those
applications which were assigned with numbers 1 & 3 will be allottee applications and the applications assigned
with number 2 will be non-allottee application.
5. Final Confirmation: Successful applicants are notified, and shares are credited to their demat accounts. Refunds
for unsuccessful applications are processed accordingly.
Conclusion
This comprehensive methodology outlines the RTA's operational process from receiving applications to final
allotment. By implementing these steps, the RTA ensures a fair, transparent, and efficient allotment process in
accordance with regulatory guidelines and market practices.
INTEREST IN CASE OF DELAY IN ALLOTMENT OR REFUND
The Issuer shall make the Allotment within the period prescribed by SEBI. The Issuer shall pay interest at the rate
of 15% per annum if Allotment is not made and refund instructions have not been given to the clearing system
in the disclosed manner/instructions for unblocking of funds in the ASBA Account are not dispatched within
such times as may be specified by SEBI.
In case of any delay in unblocking amounts in the ASBA Accounts (including amounts blocked through
the UPI Mechanism) exceeding four Working Days from the Bid/ Offer Closing Date, the Bidder shall be
compensated in accordance with applicable law. Further, Investors shall be entitled to compensation in the manner
specified in the SEBI circular no. SEBI/HO/CFD/DIL2/CIR/P/2021/2480/1/M dated March 16, 2021, in case of
delays in resolving investor grievances in relation to blocking/unblocking of funds
UNDERTAKINGS BY OUR COMPANY
Our Company undertakes the following:
• that if our Company does not proceed with the Offer after the Offer Closing Date, the reason thereof shall be
314 | Pa gegiven as a public notice in the newspapers to be issued by our Company within two days of the Offer Closing Date.
The public notice shall be issued in the same newspapers in which the pre-Offer and price band advertisement was
published. The stock exchange on which the Equity Shares are proposed to be listed shall also be informed promptly.
• that if our Company withdraws the Offer after the Offer Closing Date, our Company shall be required to file a
fresh offer document with the RoC / SEBI, in the event our Company subsequently decides to proceed with the
Offer.
• That the complaints received in respect of this Offer shall be attended to by us expeditiously and satisfactorily.
• That the Promoter’s contribution, if any, shall be brought in advance before the Bid/ Offer Opening Date, in
accordance with the applicable provisions of the SEBI ICDR Regulations;
• That all steps shall be taken to ensure that listing and commencement of trading of the Equity Shares at the Stock
Exchange where the Equity Shares are proposed to be listed are taken within three Working Days of Offer Closing
Date or such time as prescribed.
• That the funds required for making refunds as per the modes disclosed or dispatch of allotment advice by registered
post or speed post shall be made available to the Registrar and Share Transfer Agent to the Offer by our Company.
• Where refunds (to the extent applicable) are made through electronic transfer of funds, a suitable communication
shall be sent to the applicant within two Working Days from the Offer Closing Date, giving details of the bank
where refunds shall be credited along with the amount and expected date of electronic credit of refund.
• That no further Issue of Equity Shares shall be made till the Equity Shares issued through this Red Herring
Prospectus are listed or until the Application monies are refunded on account of non-listing, under- subscription etc.
• That adequate arrangement shall be made to collect all Applications Supported by Blocked Amount while
finalizing the Basis of Allotment.
• That if Allotment is not made within the prescribed time period under applicable law, the entire subscription
amount received will be unblocked within the time prescribed under applicable law. If there is a delay beyond the
prescribed time, our Company shall pay interest prescribed under the Companies Act, 2013, the ICDR
Regulations, and applicable law for the delayed period.
• That the letter of allotment/ unblocking of funds to the non-resident Indians shall be dispatched within specified
time.
UNDERTAKING BY SELLING SHAREHOLDERS
Only statements and undertakings which are specifically “confirmed” or “undertaken” by the Selling Shareholders
in this Red Herring Prospectus shall be deemed to be “statements and undertakings made by the Selling
Shareholders”. All other statements and/ or undertakings in this Red Herring Prospectus shall be statements and
undertakings made by our Company even if the same relates to the Selling Shareholders. The Selling Shareholders
severally and not jointly, specifically confirms and undertakes the following in respect of itself and the Equity
Shares being offered by it pursuant to the Offer for Sale:
• The portion of the Offered Shares shall be transferred in the offer free and clear of any pre-emptive rights,
liens, mortgages, charges, pledges, trusts, or any other encumbrance or transfer restrictions, both present and future,
in a manner prescribed under Applicable Law in relation to the Offer, and without any objection by it and in
accordance with the instructions of the Registrar to the Offer.
• It is the Legal and Beneficial owner and has the full title of its respective portion of the Offered Shares.
• That it shall provide all reasonable cooperation as requested by our Company and the BRLM in relation to the
completion of the Allotment and dispatch of the Allotment Advice and CAN if required, and refund orders (as
applicable) to the requisite extent of its respective portion of the Offered Shares.
315 | Pa ge• It will not have recourse to the proceeds of the Offer for Sale until approval for final listing and trading of the
Equity Shares is received from the Stock Exchanges.
• It will deposit its respective portion of the offered Shares in an escrow account opened with the Share Escrow Agent
prior to filing of the Prospectus with the ROC.
• It shall not offer any incentive, whether direct or indirect, in any manner, whether in cash or kind or services or
otherwise, to any person for making an Application in the Offer, and shall not make any payment, whether direct or
indirect, whether in the nature of discounts, commission, allowance or otherwise, to any person who makes an
application in the Offer.
• That it will provide such reasonable support and extend such reasonable cooperation as may be required by our
Company and the BRLM in redressal of such investor grievances that pertain to the Equity Shares held by it
and being offered pursuant to the Offer, except as permitted under applicable law.
• The Selling Shareholders has authorized the Company Secretary and Compliance Officer of our Company
and the Registrar to the Offer to redress any complaints received from Applicants in respect of the Offer for Sale.
UTILIZATION OF FRESH ISSUE PROCEEDS
Our Board certifies that:
I All monies received out of the Offer shall be credited/ transferred to a separate bank account other than the
bank account referred to in Section 40 of the Companies Act, 2013;
II Details of all monies utilized out of the Offer referred to in point 1 above shall be disclosed and continue to
be disclosed till the time any part of the issue proceeds remains unutilized under an appropriate separate head
in the balance sheet of the issuer indicating the purpose for which such monies had been utilized;
III Details of all unutilized monies out of the Offer referred to in 1, if any shall be disclosed under the appropriate
head in the balance sheet indicating the form in which such unutilized monies have been invested and
IV Our Company shall comply with the requirements of SEBI (Listing Obligations & Disclosure Requirements)
Regulations, 2015 in relation to the disclosure and monitoring of the utilization of the proceeds of the Offer.
V Our Company shall not have recourse to the Offer Proceeds until the approval for listing and trading of the
Equity Shares from the Stock Exchange where listing is sought has been received.
VI Our Company undertakes that the complaints or comments received in respect of the Offer shall be attended
to by our Company expeditiously and satisfactorily.
WITHDRAWAL OF THE OFFER
Our Company, in consultation with the Selling Shareholders and BRLM, reserves the right not to proceed with
the Offer, in whole or any part thereof at any time after the Offer Opening Date but before the Allotment, with
assigning reason thereof. The notice of withdrawal will be issued in the same newspapers where the pre-Offer
and price band advertisements have appeared within Two days of the Offer Closing Date or such other time as
may be prescribed by SEBI, providing reasons for such a decision and. The BRLM, through the Registrar to the
Offer, will instruct the SCSBs to unblock the ASBA Accounts within one Working Day from the day of
receipt of such instruction. Our Company shall also inform the same to the Stock Exchanges on which
Equity Shares are proposed to be listed. Notwithstanding the foregoing, the Offer is also subject to obtaining
the following:
1. The final listing and trading approvals of the Stock Exchange, which our Company shall apply for after Allotment,
and
2. The final ROC approval of the Prospectus after it is filed with the concerned ROC.
If our Company withdraws the Offer after the Offer Closing Date and thereafter determines that it will proceed
with an initial public offering of Equity Shares, our Company shall file a fresh Red Herring Prospectus with
stock exchange.
316 | Pa geWITHDRAWAL OF BIDS
a) Individual Investors can withdraw their Bids until Bid/ Issue Closing Date. In case a Individual Investors
wishes to withdraw the Bid during the Bid/ Issue Period, the same can be done by submitting a request for the
same to the concerned Designated Intermediary who shall do the requisite, including unblocking of the funds
by the SCSB in the ASBA Account.
b) The Registrar to the Issue shall give instruction to the SCSB for unblocking the ASBA Account on the
Designated Date. QIBs and NIIs can neither withdraw nor lower the size of their Bids at any stage.
METHOD OF BIDDING PROCESS
Our Company, in consultation with the BRLM has decided the Price Band and the minimum Bid lot size for the
Offer and the same shall be advertised in All editions of Business Standard (a widely circulated English National
daily newspaper) and all editions of Business Standard Hindi (a widely circulated Hindi national daily newspaper
and Marathi edition of Navshakti, a Marathi regional newspaper(Marathi being the regional language of
Maharashtra, where our Registered Office is located) each with wide circulation at least two Working Days prior
to the Bid / Offer Opening Date. The BRLM and the SCSBs shall accept Bids from the Bidders during the Bid /
Offer Period.
a) The Bid / Offer Period shall be for a minimum of three Working Days and shall not exceed 10 Working Days.
The Bid/ Offer Period maybe extended, if required, by an additional three Working Days, subject to the total
Bid/ Offer Period not exceeding 10 Working Days. Any revision in the Price Band and the revised Bid / Offer
Period, if applicable, will be published in all editions of Business Standard (a widely circulated English national
daily newspaper) and all editions of Business Standard Hindi (a widely circulated Hindi national daily
newspaper) and Marathi edition of Navshakti, a Marathi regional newspaper(Marathi being the regional
language of Maharashtra, where our Registered Office is located) each with wide circulation and also by
indicating the change on the website of the Book Running Lead Manager.
b) During the Bid/Offer period, Individual Bidders, should approach the Book Running Lead Manager or their
authorised agents to register their bids. The Book Running Lead Manager shall accept bids from ASBA Bidders
in specified cities and it shall have the right to vet the Bids during the Bid/Offer Period in accordance with the
terms of the Red Herring Prospectus. ASBA Bidders should approach the Designated Branches or the Book
Running Lead Manager (for the Bids to be submitted in the Specified Cities) to register their Bids.
c) Each Bid cum Application Form will give the Bidder the choice to Bid for up to three optional prices (for
details refer to the paragraph titled “Bids at Different Price Levels and Revision of Bids” below) within the Price
Band and specify the demand (i.e., the number of Equity Shares Bid for) in each option. The price and demand
options submitted by the Bidder in the Bid cum Application Form will be treated as optional demands from the
Bidder and will not be cumulated. After determination of the Offer Price, the maximum number of Equity Shares
Bid for by a Bidder/Applicant at or above the Offer Price will be considered for allocation/Allotment and the rest
of the Bid(s), irrespective of the Bid Amount, will become automatically invalid.
d) The Bidder / Applicant cannot Bid through another Bid cum Application Form after Bids through one Bid
cum Application Form have been submitted to a BRLM or the SCSBs. Submission of a second Bid cum
Application Form to either the same or to another BRLM or SCSB will be treated as multiple Bid and is liable
to be rejected either before entering the Bid into the electronic bidding system, or at any point of time prior to
the allocation or Allotment of Equity Shares in this Offer. However, the Bidder can revise the Bid through the
Revision Form, the procedure for which is detailed under the paragraph “Buildup of the Book and Revision of
Bids”.
e) The BRLM/the SCSBs will enter each Bid option into the electronic bidding system as a separate Bid and
generate a Transaction Registration Slip, (“TRS”), for each price and demand option and give the same to the
Bidder. Therefore, a Bidder can receive up to three TRSs for each Bid cum Application Form.
f) The Book Running Lead Manager shall accept the Bids from the Anchor Investors during the Anchor Investor
Bid/ Offer Period i.e. one working day prior to the Bid/ Offer Opening Date. Bids by QIBs under the Anchor
Investor Portion and the QIB Portion shall not be considered as multiple Bids.
g) Along with the Bid cum Application Form, Anchor Investors will make payment in the manner described in
317 | Pa ge“Escrow Mechanism - Terms of payment and payment into the Escrow Accounts” in the chapter “Offer
Procedure” beginning on page 280 of this Red Herring Prospectus.
h) Upon receipt of the Bid cum Application Form, submitted whether in physical or electronic mode, the
Designated Branch of the SCSB shall verify if sufficient funds equal to the Bid Amount are available in the
ASBA Account, as mentioned in the Bid cum Application Form, prior to uploading such Bids with the Stock
Exchange.
i) If sufficient funds are not available in the ASBA Account, the Designated Branch of the SCSB shall reject
such Bids and shall not upload such Bids with the Stock Exchange.
j) If sufficient funds are available in the ASBA Account, the SCSB shall block an amount equivalent to the Bid
Amount mentioned in the Bid cum Application Form and will enter each Bid option into the electronic bidding
system as a separate Bid and generate a TRS for each price and demand option. The TRS shall be furnished to
the ASBA Bidder on request.
k) The Bid Amount shall remain blocked in the aforesaid ASBA Account until finalization of the Basis of
Allotment and consequent transfer of the Bid Amount against the Allotted Equity Shares to the Public Issue
Account, or until withdrawal/failure of the Offer or until withdrawal/rejection of the Bid cum Application Form,
as the case may be. Once the Basis of Allotment is finalized, the Registrar to the Offer shall send an appropriate
request to the SCSB for unblocking the relevant ASBA Accounts and for transferring the amount allocable to
the successful Bidders to the Public Issue Account. In case of withdrawal/failure of the Offer, the blocked amount
shall be unblocked on receipt of such information from the Registrar to the Offer.
BIDS AT DIFFERENT PRICE LEVELS AND REVISION OF BIDS
a. Our Company in consultation with the BRLM, and without the prior approval of, or intimation, to the bidders,
reserves the right to revise the Price Band during the Bid/ Offer Period, provided that the Cap Price shall be less
than or equal to 120% of the Floor Price and the Floor Price shall not be less than the face value of the Equity
Shares. The revision in Price Band shall not exceed 20% on the either side i.e. the floor price can move up or
down to the extent of 20% of the floor price disclosed. If the revised price band decided, falls within two different
price bands than the minimum application lot size shall be decided based on the price band in which the higher
price falls into.
b. Our Company in consultation with the BRLM, will finalize the Offer Price within the Price Band, without the
prior approval of, or intimation, to the Bidders.
c. The Bidders can Bid at any price within the Price Band. The Bidder has to Bid for the desired number of
Equity Shares at a specific price. Individual Investor may Bid at the Cut-off Price. However, bidding at the Cut-
off Price is prohibited for QIB and Non-Institutional Bidders and such Bids from QIB and Non-Institutional
Bidders shall be rejected.
d. Individual Investor, who Bid at Cut-off Price agree that they shall purchase the Equity Shares at any price
within the Price Band. Individual Investor shall submit the Bid cum Application Form along with a
cheque/demand draft for the Bid Amount based on the Cap Price with the Syndicate. In case of ASBA Bidders
(excluding Non- Institutional Bidders and QIB Bidders) bidding at Cut-off Price, the ASBA Bidders shall instruct
the SCSBs to block an amount based on the Cap Price.
COMMUNICATIONS
All future communications in connection with Applications made in this Offer should be addressed to the
Registrar to the offer quoting the full name of the sole or First Applicant, Application Form number, Applicants
Depository Account Details, number of Equity Shares applied for, date of Application form, name and address
of the Banker to the offer where the Application was submitted and a copy of the acknowledgement slip.
Investors can contact the Compliance Officer or the Registrar to the Offer in case of any Pre-offer or post
offer related problems such as non-receipt of letters of allotment, credit of allotted shares in the respective
beneficiary accounts, etc. at below mentioned addresses:
(The remainder of this page has intentionally been left blank)
318 | Pa geCOMPANY SECRETARY AND COMPLIANCE REGISTRAR TO THE OFFER
OFFICER
Kiran Parmanand Goklani Purva Sharegistry (India) Private Limited CIN:
Company Secretary & Compliance Officer U67120MH1993PTC074079
Address: 9 Shiv Shakti Industrial Estate, J.R. Boricha
Address: Unit No. 302,301, 3rd Floor, Laxmi Mall, Marg, Near Lodha Excelus, Lower Parel East, Mumbai -
Laxmi Industrial Estate, New Link Road, Andheri 400 011, Maharashtra, India
West, Andheri, Mumbai, Mumbai, Maharashtra, India, Telephone: 022 4961 4132 / 3522 0056
400053 Email: newissue@purvashare.com
Contact No: +91 91371 95384 Website: www.purvashare.com
Email ID: compliance@studiolsd.in Investor grievance e-mail: newissue@purvashare.com
Website: www.studiolsd.in Contact Person: Ms. Deepali Dhuri
SEBI Registration No.: INR000001112
OFFER PROCEDURE FOR ASBA (APPLICATION SUPPORTED BY BLOCKED ACCOUNT)
APPLICANTS
In accordance with the SEBI Circular No. CIR/CFD/POLICYCELL/11/2015 dated November 10, 2015,
all the Applicants have to compulsorily apply through the ASBA Process. Our Company and the BRLM
are not liable for any amendments, modifications, or changes in applicable laws or regulations, which may
occur after the date of this Red Herring Prospectus. ASBA Applicants are advised to make their independent
investigations and to ensure that the ASBA Application Form is correctly filled up, as described in this
section.
This section is for the information of investors proposing to subscribe to the Offer through the ASBA process.
Our Company, the Selling Shareholders and the BRLM are not liable for any amendments,
modifications, or changes in applicable laws or regulations, which may occur after the date of this Red
Herring Prospectus. ASBA Applicants are advised to make their independent investigations and to ensure
that the ASBA Application Form is correctly filled up, as described in this section.
The lists of banks that have been notified by SEBI to act as SCSB (Self-Certified Syndicate Banks)
for the ASBA Process are provided at
http://www.sebi.gov.in/cms/sebi_data/attachdocs/1480483399603.html. For details on designated branches
of SCSB collecting the Application Form, please refer the above-mentioned link.
ASBA PROCESS
A Resident Individual Investor shall submit his Application through an Application Form, either in physical
or electronic mode, to the SCSB with whom the bank account of the ASBA Applicant or bank account
utilized by the ASBA Applicant (ASBA Account) is maintained. The SCSB shall block an amount equal
to the Application Amount in the bank account specified in the ASBA Application Form, physical or
electronic, on the basis of an authorization to this effect given by the account holder at the time of submitting
the Application. The Application Amount shall remain blocked in the aforesaid ASBA Account until
finalization of the Basis of Allotment in the Offer and consequent transfer of the Application Amount
against the allocated shares to the ASBA Public Issue Account, or until withdrawal/failure of the Offer or
until withdrawal/rejection of the ASBA Application, as the case may be.
The ASBA data shall thereafter be uploaded by the SCSB in the electronic IPO system of the Stock Exchange.
Once the Basis of Allotment is finalized, the Registrar to the Offer shall send an appropriate request to the
319 | Pa geControlling Branch of the SCSB for unblocking the relevant bank accounts and for transferring the
amount allocable to the successful ASBA Applicants to the ASBA Public Issue Account. In case of
withdrawal/failure of the Offer, the blocked amount shall be unblocked on receipt of such information from
the BRLM.
ASBA Applicants are required to submit their Applications, either in physical or electronic mode. In
case of application in physical mode, the ASBA Applicant shall submit the ASBA Application Form at
the Designated Branch of the SCSB. In case of application in electronic form, the ASBA Applicant shall
submit the Application Form either through the internet banking facility available with the SCSB, or
such other electronically enabled mechanism for applying and blocking funds in the ASBA account held
with SCSB, and accordingly registering such Applications.
WHO CAN APPLY?
Please note that, in accordance with the SEBI circular no. CIR/CFD/POLICYCELL/11/2015 dated
November 10, 2015 and the SEBI (Issue of Capital and Disclosure Requirements) Regulations, 2018, all
the investors (Except Anchor investors) applying in a public issue shall use only Application Supported
by Blocked Amount (ASBA) facility for making payment. Further, pursuant to SEBI Circular No.
SEBI/HO/CFD/DCR2/CIR/P/2019/133 dated November 08, 2019, Individual Investors applying in public
Issue may use either Application Supported by Blocked Amount (ASBA) process or UPI payment
mechanism by providing UPI ID in the Application Form which is linked from Bank Account of the investor.
MODE OF PAYMENT
Upon submission of an Application Form with the SCSB, whether in physical or electronic mode, each
ASBA Applicant shall be deemed to have agreed to block the entire Application Amount and authorized
the Designated Branch of the SCSB to block the Application Amount, in the bank account maintained with
the SCSB. Application Amount paid in cash, by money order or by postal order or by stock investment,
or ASBA Application Form accompanied by cash, money order, postal order, or any mode of payment other
than blocked amounts in the SCSB bank accounts, shall not be accepted. After verifying that sufficient funds
are available in the ASBA Account, the SCSB shall block an amount equivalent to the Application Amount
mentioned in the ASBA Application Form till the Designated Date. On the Designated Date, the SCSBs
shall transfer the amounts allocable to the ASBA Applicants from the respective ASBA Account, in terms
of the SEBI Regulations, into the Public Issue Account. The balance amount, if any against the said
Application in the ASBA Accounts shall then be unblocked by the SCSBs on the basis of the instructions
issued in this regard by the Registrar to the Offer. The entire Application Amount, as per the Application
Form submitted by the respective ASBA Applicants, would be required to be blocked in the respective
ASBA Accounts until finalization of the Basis of Allotment in the Offer and consequent transfer of the
Application Amount against allocated shares to the Public Issue Account, or until withdrawal/failure of the
Offer or until rejection of the ASBA Application, as the case may be.
UNBLOCKING OF ASBA ACCOUNT
On the basis of instructions from the Registrar to the Offer, the SCSBs shall transfer the requisite amount
against each successful ASBA Applicant to the Public Issue Account as per the provisions of section 40(3) of
the Companies Act, 2013 and shall unblock excess amount, if any in the ASBA Account. However, the
Application Amount may be unblocked in the ASBA Account prior to receipt of intimation from the Registrar
to the Offer by the Controlling Branch of the SCSB regarding finalization of the Basis of Allotment in the
Offer, in the event of withdrawal/failure of the Offer or rejection of the ASBA Application, as the case may
be.
(The remainder of this page has intentionally been left blank)
320 | Pa geRESTRICTIONS ON FOREIGN OWNERSHIP OF INDIAN SECURITIES
Foreign investment in Indian securities is regulated through the Industrial Policy, 1991 of the Government of India
and FEMA. While the Industrial Policy, of 1991 prescribes the limits and the conditions subject to which foreign
investment can be made in different sectors of the Indian economy, FEMA regulates the precise manner in which
such investment may be made. Under the Industrial Policy, unless specifically restricted, foreign investment is
freely permitted in all sectors of the Indian economy up to any extent and without any prior approvals, but the
foreign investor is required to follow certain prescribed procedures for making such investment. Foreign investment
is allowed up to100% under automatic route in our Company.
The Government has from time to time made policy pronouncements on FDI through press notes and press releases.
The Department of Industrial Policy and Promotion, Ministry of Commerce and Industry, Government of India
(DIPP), issued consolidates FDI Policy, which with effect from August 28, 2017 consolidates and supersedes all
previous press notes, press releases and clarifications on FDI issued by the DIPP that were in force and effect as on
August 27, 2017. The Government proposes to update the consolidated circular on FDI Policy once every year and
therefore, the Consolidation FDI Policy will be valid until the DIPP issues an updated circular.
The transfer of shares by an Indian resident to a Non-Resident does not require the prior approval of the FIPB or
the RBI, provided that (i) the activities of the investee company are under the automatic route under the
Consolidated FDI Policy and transfer does not attract the provisions of the SEBI (Substantial Acquisition of Shares
and Takeovers) Regulations, 2011; (ii) the non-resident shareholding is within the sectoral limits under the
Consolidated FDI Policy; and (iii) the pricing is in accordance with the guidelines prescribed by SEBI/RBI.
On October 17, 2019, Ministry of Finance, Department of Economic Affairs, had notified the FEMA Rules, which
had replaced the Foreign Exchange Management (Transfer and Issue of Security by a Person Resident outside
India) Regulations 2017. Foreign investment in this Issue shall be on the basis of the FEMA Rules. Further, in
accordance with Press Note No. 3 (2020 Series), dated April 17, 2020 issued by the DPIIT and the Foreign
Exchange Management (Non-debt Instruments) Amendment Rules, 2020 which came into effect from April
22, 2020, any investment, subscription, purchase or sale of equity instruments by entities of a country which
shares land border with India or where the beneficial owner of an investment into India is situated in or is a
citizen of any such country, will require prior approval of the Government, as prescribed in the Consolidated
FDI Policy and the FEMA Rules. Further, in the event of transfer of ownership of any existing or future foreign
direct investment in an entity in India, directly or indirectly, resulting in the beneficial ownership falling within
the aforesaid restriction / purview, such subsequent change in the beneficial ownership will also require
approval of the Government of India. Pursuant to the Foreign Exchange Management (Non-debt Instruments)
(Fourth Amendment) Rules, 2020 issued on December 8, 2020, a multilateral bank or fund, of which India is a
member, shall not be treated as an entity of a particular country nor shall any country be treated as the beneficial
owner of the investments of such bank of fund in India.
As per the existing policy of the Government of India, OCBs cannot participate in this Offer. The Equity Shares
issued in the Offer have not been and will not be registered under the Securities Act and may not be issued
or sold within the United States, except pursuant to an exemption from, or in a transaction not subject to, the
registration requirements of the Securities Act and applicable U.S. state securities laws.
Accordingly, the Equity Shares are being issued and sold (i) within the United States to persons reasonably
believed to be “qualified institutional investors” (as defined in Rule 144A under the Securities Act) pursuant to
Rule 144A under the Securities Act or other applicable exemption under the Securities Act and (ii) outside the
United States in offshore transactions in reliance on Regulations under the Securities Act and the applicable
laws of the jurisdictions where such issues and sales occur.
Investment conditions/ restrictions for overseas entities
Under the current FDI Policy 2020 and amendments from time to time thereupon, the maximum amount of
Investment (sectoral cap) by foreign investor in an issuing entity is composite unless it is explicitly provide
otherwise including all types of foreign investments, direct and indirect, regardless of whether it has been made
for FDI, FPI, NRI/OCI, LLPs, FVCI, Investment Vehicles and DRs under Schedule 1, 2, 3, 6, 7, 8, 9, 10 and 11
of FEMA (Transfer or Issue of Security by Persons Resident outside India) Regulations, 2017 as amended from
time to time. Any equity holding by a person resident outside India resulting from conversion of any debt
instrument under any arrangement shall be reckoned as foreign investment under the composite cap.
321 | Pa gePortfolio Investment up to aggregate foreign investment level of 49% or sectoral /statutory cap, whichever is
lower, will not be subject to either Government approval or compliance of sectoral conditions, if such investment
does not result in transfer of ownership and/or control of Indian entities from resident Indian citizens to
nonresident entities. Other foreign investments will be subject to conditions of Government approval and
compliance of sectoral conditions as per FDI Policy. The total foreign investment, direct and indirect, in the
issuing entity will not exceed the sectoral /statutory cap.
Investment by NRI or OCI on repatriation basis
The purchase/ sale of equity shares, debentures, preference shares and share warrants issued by an Indian
company (hereinafter referred to as “Capital Instruments”) of a listed Indian company on a recognized stock
exchange in India by Non-Resident Indian (NRI) or Overseas Citizen of India (OCI) on repatriation basis
is allowed subject to certain conditions under Foreign Exchange Management (Non-debt Instruments) Rules,
2019.
The total holding by any individual NRI or OCI shall not exceed 5% of the total paid-up equity capital on a fully
diluted basis or should not exceed 5% of the paid-up value of each series of debentures or preference shares or
share warrants issued by an Indian company and the total holdings of all NRIs and OCIs put together shall not
exceed 10% of the total paid-up equity capital on a fully diluted basis or shall not exceed 10% of the paid-up
value of each series of debentures or preference shares or share warrants; provided that the aggregate ceiling
of 10% may be raised to 24% if a special resolution to that effect is passed by the general body of the Indian
company.
Investment by NRI or OCI on a non-repatriation basis
As per current FDI Policy 2020, Foreign Exchange Management (Non-debt Instruments) Rules, 2019, Purchase/
sale of Capital Instruments or convertible notes or units or contribution to the capital of an LLP by a NRI or
OCI on non- repatriation basis – will be deemed to be domestic investment at par with the investment made by
residents. This is further subject to remittance channel restrictions.
The Equity Shares have not been and will not be registered under the U.S. Securities Act of 1933, as amended
(“US Securities Act”) or any other state securities laws in the United States of America and may not be sold or
issued within the United States of America, or to, or for the account or benefit of “US Persons” as defined in
Regulations of the U.S. Securities Act, except pursuant to exemption from, or in a transaction not subject to, the
registration requirements of US Securities Act and applicable state securities laws.
Accordingly, the equity shares are being issued and sold only outside the United States of America in an
offshore transaction in reliance upon regulations under the US Securities Act and the applicable laws of the
jurisdiction where those issues and sale occur.
Further, no issue to the public (as defined under Directive 20003/71/EC, together with any amendments) and
implementing measures thereto, (the “Prospectus Directive”) has been or will be made in respect of the Offer
in any Member State of the European Economic Area which has implemented the Prospectus Directive except for
any such issue made under exemptions available under the Prospectus Directive, provided that no such issue shall
result in a requirement to publish or supplement a prospectus pursuant to the Prospectus Directive, in respect of
the Offer.
Any forwarding, distribution or reproduction of this document in whole or in part may be unauthorized. Failure to
comply with this directive may result in a violation of the Securities Act or the applicable laws of other
jurisdictions. Any investment decision should be made on the basis of the final terms and conditions and the
information contained in this Red Herring Prospectus.
The Equity Shares have not been and will not be registered, listed or otherwise qualified in any other jurisdiction
outside India and may not be issued or sold, and Application may not be made by persons in any such
jurisdiction, except in compliance with the applicable laws of such jurisdiction.
Investment by foreign portfolio investors.
With regards to purchase/sale of capital instruments of an Indian company by an FPI under PIS the total holding
by each FPI or an investor group as referred in SEBI (FPI) Regulations, 2014 shall not exceed 10% of the total
322 | Pa gepaid-up equity capital on a fully diluted basis or less than 10% of the paid-up value of each series of debentures
or preference shares or share warrants issued by an Indian company and the total holdings of all FPIs put together
shall not exceed 24% of paid- up equity capital on fully diluted basis or paid-up value of each series of debentures
or preference shares or share warrants. The said limit of 10% and 24% will be called the individual and aggregate
limit, respectively. However, this limit of 24 % may be increased up to sectoral cap/statutory ceiling, as
applicable, by the Indian company concerned by passing a resolution by its Board of Directors followed by
passing of a special resolution to that effect by its general body.
The above information is given for the benefit of the Applicants. Our Company and the BRLM are not
liable for any amendments or modification or changes in applicable laws or regulations, which may occur
after the date of this Red Herring Prospectus. Applicants are advised to make their independent
investigations and ensure that the Applications are not in violation of laws or regulations applicable to
them.
(The remainder of this page has intentionally been left blank)
323 | Pa geSECTION VIII – MAIN PROVISIONS OF THE ARTICLES OF ASSOCIATION
These Articles of Association were proposed in substitution for and to the entire exclusion of the earlier regulations
comprised in the existing Articles of Association of the Company consequently upon conversion of the Company
to Public Limited for consideration by members at the Extra Ordinary General Meeting held on August 9, 2024.
Capitalised terms used in this section have the meaning that has been given to such terms in the Articles of
Association of our Company. Pursuant to Schedule I of the Companies Act, 2013 and the SEBI ICDR Regulations,
the main provisions of the Articles of Association of our Company are detailed below:
Table F Applicable
1. The Regulations contained in Table ‘F’ in Schedule 1 to the Companies Act, 2013 as are applicable to a public
company limited by shares, shall apply to the Company so far as they are not inconsistent with any of the
provisions contained in these Articles or modifications and only to the extent that there is no specific provision
in these Articles. In case of any conflict between the provisions of these Articles and Table ‘F’ the provisions
of the Articles shall prevail.
The Company is a public Company within the meaning of Section 2(71) of the Companies Act, 2013 and
accordingly: -
“public company" means a company which—
(a) is not a private company;
(b) has a minimum paid-up share capital, as may be prescribed:
Provided that a company which is a subsidiary of a company, not being a private company, shall be deemed to
be public company for the purposes of this Act even where such subsidiary company continues to be a private
company in its articles;
INTERPRETATION
2. In the interpretation of these Articles, the following words and expressions shall have the following meanings,
unless repugnant to the subject or context.
"Act" means the Companies Act, 2013 and rules made thereunder or any statutory modification or re-
enactment thereof for the time being in force and the term shall be deemed to refer to the applicable section
thereof which is relatable to the relevant Article in which the said term appears in these Articles and any
previous company law, so far as may be applicable.
"Articles" means these Articles of Association of the Company or as altered from time to time.
"Board" or "Board of Directors" in relation to a Company, means the collective body of the Directors of
the Company;
"Company" means STUDIO LSD LIMITED
"Directors" means a Director appointed to the Board of a Company
"Depository" shall mean a Depository as defined in Section 2 of the Depositories Act, 1996.
"Rules" means the applicable rules for the time being in force as prescribed under relevant sections of the
Act.
"Seal" means the common seal of the Company.
The marginal notes used in these Articles shall not affect the construction hereof.
Words importing the singular number shall include the plural number and words importing the masculine
gender shall, where the context admits, include the feminine gender.
Unless the context otherwise requires, words or expression contained in these Articles shall bear the same
meaning as in the Act or any statutory modification thereof in force at the date at which these Articles
become binding on the Company.
324 | Pa geShare capital and variation of rights
3. The Authorized Share Capital of the Company shall Capital
be as stated in Clause 5 of the Memorandum of
Association, with the power to increase or reduce
such capital from time to time in accordance with
the Articles and the legislative provisions for the
time being in force in this behalf and with the power
also to divide the shares in the capital for the time
being into equity share capital and preference share
capital and to attach thereto respectively any
preferential, qualified or special rights, privileges
or conditions, in accordance with the provisions of
the Act and these Articles.
The minimum paid up capital of the Company will
be Rupees Five Lakhs.
4. Subject to the provisions of the Act and these Shares under control of
Articles, the shares in the capital of the Company Board
shall be under the control of the Directors who may
issue, allot or otherwise dispose of the same or any
of them to such persons, in such proportion and on
such terms and conditions and either at a premium
or at par and at such time as they may from time to
time think fit.
5. Subject to the provisions of the Act and these Shares for consideration
Articles, the Board may issue and allot shares in the other than cash
capital of the Company on payment or part payment
for any property or assets of any kind whatsoever
sold or transferred, goods or machinery supplied or
for services rendered to the Company in the
conduct of its business and any shares which may
be so allotted may be issued as fully paid-up or
partly paid-up otherwise than for cash, and if so
issued, shall be deemed to be fully paid-up or partly
paid-up shares, as the case may be, if the price of
such shares is determined by the valuation report of
a registered valuer and such issuance and allotment
is approved by a special resolution of the
shareholders of the Company.
6. i. The Company may issue the following kinds of Kinds of share capital
shares in accordance with these Articles, the Act,
the Rules and other applicable laws:
Equity Share Capital:
a. with voting rights; and / or
b. with differential rights as to dividend, voting or
otherwise in accordance with the Rules; and
ii. Preference share capital
7. Every person whose name is entered as a member Issue of Certificate
in the register of members shall be entitled to
receive within two months after allotment or within
one month from the date of receipt by the Company
of the application for the registration of transfer or
transmission or within such other period as the
conditions of issue provide:
one certificate for all his shares without payment of
any charges; or
a. several certificates, each for one or more of his
shares, upon payment of such fees as may be
b. prescribed under the Rules and fixed by the Board,
325 | Pa gefor each certificate after the first.
i. Every certificate shall be under the Seal and shall Certificate to bear seal
specify the shares to which it relates and the amount
paid-up thereon.
ii. In respect of any share or shares held jointly by One certificate for
several persons, the Company shall not be bound to shares held jointly
issue more than one certificate, and delivery of a
certificate for a share to one of several joint holders
shall be sufficient delivery to all such holders.
8. i. If any share certificate be worn out, defaced, Issue of new share
mutilated or torn or if there be no further space on certificate in place of
the back for endorsement of transfer, then upon one defaced, lost or
production and surrender thereof to the company, a destroyed
new certificate may be issued in lieu thereof, and if
any certificate is lost or destroyed then upon proof
thereof to the satisfaction of the Company and on
execution of such indemnity as the Company deem
adequate, a new certificate in lieu thereof shall be
given. Every certificate under this Article shall be
issued without any fee or on payment of such other
fees as may be fixed by the Board from time to time
in accordance with the Act, for each certificate.
ii. The provisions of the foregoing Articles relating to Provisions as to issue of
issue of certificates shall mutatis mutandis apply to certificates to apply
issue of certificates for any other securities mutatis mutandis to
including debentures (except where the Act debentures, etc.
otherwise requires) of the Company
9. Except as required by law, no person shall be
recognized by the Company as holding any share
upon any trust, and the Company shall not be bound
by, or be compelled in any way to recognize (even
when having notice thereof) any equitable,
contingent, future or partial interest in any share, or
any interest in any fractional part of a share, or
(except only as by the Articles or by law otherwise
provided) any other rights in respect of any share
except an absolute right to the entirety thereof in the
registered holder.
10. i. The Company may exercise the powers of paying Power to pay
commissions conferred by the Act, to any person in commission in
connection with the subscription to its securities, connection with
provided that the rate per cent or the amount of the securities issued
commission paid or agreed to be paid shall be
disclosed in the manner required by the Act and the
Rules.
ii. The rate or amount of the commission shall not Rate of commission in
exceed the rate or amount prescribed in the Act and accordance with the
the Rules. Rules
iii. The commission may be satisfied by the payment of Mode of payment of
cash or the allotment of fully or partly paid shares commission
or partly in the one way and partly in the other.
326 | Pa ge11. i. If at any time the share capital is divided into Variation of the
different classes of shares, the rights attached to any members right
class (unless otherwise provided by the terms of
issue of the shares of that class) may, subject to the
provisions of the Act, and whether or not the
Company is being wound up, be varied with the
consent in writing of the holders of three-fourths of
the issued shares of that class, or with the sanction
of a special resolution passed at a separate meeting
of the holders of the shares of that class, as
prescribed under the Act.
ii. To every such separate meeting, the provisions of Provisions as to
these regulations relating to general meetings shall general meetings to
mutatis mutandis apply, but so that the necessary apply mutatis
quorum shall be at least two persons holding at least mutandis to each
one-third of the issued shares of the class in meeting
question.
12. The rights conferred upon the holders of the shares Issue of further shares
of any class issued with preferred or other rights shall not to affect rights of
not, unless otherwise expressly provided by the existing members
terms of issue of the shares of that class, be deemed
to be varied by the creation or issue of further shares
ranking pari passu therewith.
13. Subject to the provisions of the Act, any preference Power to issue
shares may, with the sanction of a special redeemable preference
resolution, be issued or re issued on the terms that shares
they are to be redeemed on such terms and in such
manner as the Company before the issue of the
shares may, by such special resolution, determine.
14. i. The Company, as the case may be, may, in Further issue of Share
accordance with the Act and the Rules, issue further Capital
shares to:
a. persons who, at the date of offer, are holders of
equity shares of the Company; such offer shall be
deemed to include a right exercisable by the person
concerned to renounce the shares offered to him or
any of them in favor of any other person; or
employees under any scheme of employees' stock
b. option, subject to approval by the shareholders of
the Company by way of a special resolution; or
any persons, whether or not those persons include
the persons referred to in clause (a) or clause (b)
c. above, subject to approval by the shareholders of
the Company by way of a special resolution.
ii. A further issue of shares may be made in any Mode of further issue of
manner whatsoever as the Board may determine shares
including by way of preferential offer or private
placement, subject to and in accordance with the
Act and the Rules.
15. Subject to the provisions of the Act and other Sweat equity
applicable provisions of law, the Company may shares/ESOPS
with the approval of the shareholders by a special
resolution in general meeting issue sweat equity
shares / ESOPS in accordance with such rules and
guidelines issued by the Securities and Exchange
Board of India and/or other competent authorities
for the time being and further subject to such
conditions as may be prescribed in that behalf.
327 | Pa ge16. Any debentures, debenture-stock or other securities Terms of issue of
may be issued subject to the provisions of the Act debentures
and these Articles, at a discount, premium or
otherwise and may be issued on the condition that
they shall be convertible into shares of any
denomination and with any special privileges and
conditions as to redemption, surrender, drawing,
allotment of shares, attending (but not voting) at the
general meeting, appointment of Directors and
otherwise. Debentures or other securities with the
right to conversion into or allotment of shares shall
be issued only with the consent of the Company in
the general meeting by way of a special resolution.
Joint holders
17. i. Where two or more persons are registered as joint Joint-holders
holders (not more than three) of any share, they shall
be deemed (so far as the Company is concerned) to
hold the same as joint holders with benefits of
survivorship, subject to the following and other
provisions contained in these Articles:
ii. The joint-holders of any share shall be liable Liability of joint-
severally as well as jointly for and in respect of all holders
calls or installments and other payments which ought
to be made in respect of such share.
iii. On the death of any one or more of such joint Death of one or more
holders, the survivor or survivors shall be the only joint holders
person or persons recognized by the Company as
having any title to the share but the Directors may
require such evidence of death as they may deem fit,
and nothing herein contained shall be taken to release
the estate of a deceased joint-holder from any
liability on shares held by him jointly with any other
person.
iv. Any one of such joint holders may give effectual Receipt of one
receipts of any dividends, interests or other moneys sufficient
payable in respect of such share.
v. Only the person whose name stands first in the Delivery of certificate
register of members as one of the joint-holders of any and giving of notice
share shall be entitled to the delivery of certificate, if
to first named holder
any, relating to such share or to receive notice (which
term shall be deemed to include all relevant
documents) and any notice served on or sent to such
person shall be deemed service on all the joint-
holders.
vi. a. Any one of two or more joint holders may vote at any Vote of joint-holders
meeting either personally or by attorney or by proxy
in respect of such shares as if he were solely entitled
thereto and if more than one of such joint holders be
present at any meeting personally or by proxy or by
attorney then that one of such persons so present
whose name stands first or higher (as the case may
be) on the register in respect of such shares shall
alone be entitled to vote in respect thereof but the
other or others of the joint- holders shall be entitled
to vote in preference to a joint holder present
328 | Pa geb. Several executors or administrators of a deceased Executors or
member (in whose (deceased member), sole name administrators as joint
any share stands shall for the purpose of this clause holders
be joint-holders
vii. The provisions of these Articles relating to joint Provisions as to joint
holder of shares shall mutatis mutandis apply to any holders as to shares to
other securities including debentures of the company apply mutatis mutandis
registered in the joint names to debentures etc.
Lien
18. i. The Company shall have a first and paramount Company's lien on
lien— shares
a. on every share (not being a fully paid share), for all
monies (whether presently payable or not) called,
or payable at a fixed time, in respect of that share;
and
b. on all shares (not being fully paid shares) standing
registered in the name of a single person, for all
monies presently payable by him or his estate to the
Company:
Provided that the Board may at any time declare any
share to be wholly or in part exempt from the
provisions of this clause.
ii. The Company's lien, if any, on a share shall extend Lien to extend to
to all dividends or interest, as the case may be, dividends, etc.
payable and bonuses declared from time to time in
respect of such shares.
19. The Company may sell, in such manner as the As to enforcing lien by
Board thinks fit, any shares on which the Company sale
has a lien:
Provided that no sale shall be made:
a.
unless a sum in respect of which the lien exists is
presently payable; or
b.
until the expiration of fourteen days after a notice
in writing stating and demanding payment of such
part of the amount in respect of which the lien exists
as is presently payable, has been given to the
registered holder for the time being of the share or
the person entitled thereto by reason of his death or
insolvency or otherwise.
20. i. To give effect to any such sale, the Board may Validity of sale
authorize some person to transfer the shares sold to
the purchaser thereof.
ii. The purchaser shall be registered as the holder of Purchaser to be
the shares comprised in any such transfer. registered holder
iii. The purchaser shall not be bound to see to the Purchaser not affected
application of the purchase money, nor shall his title
to the shares be affected by any irregularity or
invalidity in the proceedings in reference to the sale.
21. The receipt of the Company for the consideration Validity of Company's
(if any) given for the share on the sale thereof shall receipt
(subject, if necessary, to execution of an instrument
of transfer or a transfer by relevant system, as the
case may be) constitute a good title to the share and
the purchaser shall be registered as the holder of the
share.
329 | Pa ge22. i. The proceeds of the sale shall be received by the Application of proceeds
Company and applied in payment of such part of of sale
the amount in respect of which the lien exists as is
presently payable.
ii. The residue, if any, shall, subject to a like lien for Payment of residual
sums not presently payable as existed upon the money
shares before the sale, be paid to the person entitled
to the shares at the date of the sale.
23. In exercising its lien, the Company shall be entitled Outsider's lien not to
to treat the registered holder of any share as the effect Company's lien
absolute owner thereof and accordingly shall not
(except as ordered by a court of competent
jurisdiction or unless required by any statute) be
bound to recognize any equitable or other claim to,
or interest in, such share on the part of any other
person, whether a creditor of the registered holder
or otherwise. The Company's lien shall prevail
notwithstanding that it has received notice of any
such claim.
24. The provisions of these Articles relating to lien Provisions as to lien to
shall mutatis mutandis apply to any other securities apply mutatis mutandis
including debentures of the Company.
to debentures, etc.
Dematerialization of Securities
25. Notwithstanding anything contained in these
Articles, the Company shall be entitled to Company entitled to
dematerialize its shares, debentures and other dematerialize its shares,
securities and to offer any shares, debentures or other
debentures and other
securities proposed to be issued by it for subscription
securities
in a dematerialized form and on the same being done,
the Company shall further be entitled to maintain a
register of members/ debenture-holders/ other
security-holders with the details of members/
debenture-holders/ other security-holders holding
shares, debentures or other securities both in
materialized and dematerialized form in any media
as permitted by the Act.
26. Every person subscribing to or holding securities of Option to hold shares in
the Company shall have the option to receive electronic or physical
security certificates or to hold the securities in
form
electronic form with a Depository. If a person opts to
hold his security with a Depository, the Company
shall intimate such Depository the details of
allotment of the security, and on receipt of the
information, the Depository shall enter in its records
the name of the allottee as the beneficial owner of the
security.
27. Save as herein otherwise provided, the Company Beneficial owner
shall be entitled to treat the person whose name deemed as absolute
appears as the beneficial owner of the shares,
owner
debentures and other securities in the records of the
Depository as the absolute owner thereof as regards
receipt of dividends or bonus on shares,
interest/premium on debentures & other securities
and repayment thereof or for service of notices and
all or any other matters connected with the Company
and accordingly the Company shall not (except as
ordered by a court of competent jurisdiction or as by
law required and except as aforesaid) be bound to
330 | Pa gerecognize any benami trust or equity or equitable,
contingent or other claim to or interest in such shares,
debentures or other securities as the case may be, on
the part of any other person whether or not it shall
have express or implied notice thereof.
28. In the case of transfer of shares, debentures or other Shares, debentures and
securities where the Company has not issued any other securities held in
certificates and where such shares, debentures or
electronic form
other securities are being held in an electronic and
fungible form, the provisions of the Depositories
Act, 1996 shall apply.
Provided that in respect of the shares and securities
held by the Depository on behalf of a beneficial
owner, provisions of Section 9 of the Depositories
Act, 1996, shall apply so far as applicable.
29. Every Depository shall furnish to the Company, Information about
information about the transfer of securities in the transfer of securities
name of the beneficial owner at such intervals and in
such manner as may be specified by the bye-laws of
the Depository and the Company in that behalf.
30. Except as specifically provided in these Articles, Provisions to apply to
the provisions relating to joint holders of shares, shares in electronic
calls, lien on shares, forfeiture of shares and
form
transfer and transmission of shares shall be
applicable to shares held in electronic form so far
as they apply to shares in physical form subject
however to the provisions of the Depositories Act,
1996.
Calls on shares
31. i. The Board may, from time to time, make calls upon Board may make calls
the members in respect of any monies unpaid on
their shares (whether on account of the nominal
value of the shares or by way of premium) and not
by the conditions of allotment thereof made payable
at fixed times:
Provided that no call shall exceed one-fourth of the
nominal value of the share or be payable at less than
one month from the date fixed for payment of the
last preceding call.
ii. Each member shall, subject to receiving at least Notice of call
fourteen days' notice specifying the time or times
and place of payment, pay to the Company, at the
time or times and place so specified, the amount
called on his shares.
iii. The Board may, from time to time, at its discretion, Board may extend time
extend the time fixed for the payment of any call in for payment
respect of one or more members as the Board may
deem appropriate in any circumstances.
iv. A call may be revoked or postponed at the discretion Revocation or
of the Board. postponement of call
32. A call shall be deemed to have been made at the time Call to take effect from
when the resolution of the Board authorizing the call date of resolution
was passed and may be required to be paid by
installments.
33. The joint holders of a share shall be jointly and Liability of joint holders
severally liable to pay all calls in respect thereof. of shares
34. i. If a sum called in respect of a share is not paid before When interest on call
or on the day appointed for payment thereof, the payable
331 | Pa geperson from whom the sum is due shall pay interest
thereon from the day appointed for payment thereof
to the time of actual payment at ten per cent per
annum or at such lower rate, if any, as the Board may
determine.
ii. The Board shall be at liberty to waive payment of Board may waive
any such interest wholly or in part. interest
35. i. Any sum which by the terms of issue of a share Sums deemed to be calls
becomes payable on allotment or at any fixed date,
whether on account of the nominal value of the
share or by way of premium, shall, for the purposes
of these Articles, be deemed to be a call duly made
and payable on the date on which by the terms of
issue such sum becomes payable.
ii. In case of non-payment of such sum, all the relevant Effect of non-payment
provisions of these Articles as to payment of interest of sums
and expenses, forfeiture or otherwise shall apply as
if such sum had become payable by virtue of a call
duly made and notified.
36. The Board: Payment in anticipation
i. may, if it thinks fit, receive from any member of calls may carry
willing to advance the same, all or any part of the
interest
monies uncalled and unpaid upon any shares held
by him; and
ii. upon all or any of the monies so advanced, may (until
the same would, but for such advance, become
presently payable) pay interest at such rate not
exceeding, unless the Company in general meeting
shall otherwise direct, twelve per cent. per annum, as
may be agreed upon between the Board and the
member paying the sum in advance. Nothing
contained in this clause shall confer on the member
(a) any right to participate in profits or dividends or
(b) any voting rights in respect of the moneys so paid
by him until the same would, but for such payment,
become presently payable by him.
37. If by the conditions of allotment of any shares, the Installments on shares
whole or part of the amount of issue price thereof to be duly paid
shall be payable by installments, then every such
installment shall, when due, be paid to the Company
by the person who, for the time being and from time
to time, is or shall be the registered holder of the
share or the legal representative of a deceased
registered holder.
38. All calls shall be made on a uniform basis on all Calls on shares of same
shares falling under the same class. class to be on uniform
basis
39. Neither a judgment nor a decree in favor of the Partial payment not to
Company for calls or other moneys due in respect of preclude forfeiture
any shares nor any part payment or satisfaction
thereof nor the receipt by the Company of a portion
of any money which shall from time to time be due
from any member in respect of payment of any such
money shall preclude the forfeiture of such shares as
herein provided.
40. The provisions of these Articles relating to calls on Provisions as to calls to
shares shall mutatis mutandis apply to any other apply mutatis mutandis
332 | Pa gesecurities including debentures of the Company. to debentures etc.
Transfer of shares
41. i. The instrument of transfer of any share in the Instrument of transfer to
Company which is in physical form shall be executed be executed by
by or on behalf of both the transferor and transferee.
transferor and transferee
ii. The transferor shall be deemed to remain a holder of
the share until the name of the transferee is entered
in the register of members in respect thereof.
42. The Company shall not register a transfer of shares Transfer not to be
in, or debentures of the Company held in physical
registered except on
form unless a proper instrument of transfer duly
production of
stamped and executed by or on behalf of the
instrument of transfer
transferor and by or on behalf of the transferee and
specifying the name, address and occupation, if any,
of the transferee has been delivered to the Company
along with the certificates relating to the shares or
debentures, or if no such certificate is in existence,
along with the letter of allotment of the shares or
debentures:
Provided that where on an application in writing
made to the Company by the transferee and bearing
the stamp required for an instrument of transfer, it is
proved to the satisfaction of the Board that the
instrument of transfer signed by or on behalf of the
transferor and by or on behalf of the transferee has
been lost or where the instrument of transfer has not
been delivered within the prescribed period, the
Company may register the transfer on such terms as
to indemnity as the Board may think fit:
43. In case of shares held in physical form, the Board Board may refuse to
may, subject to the right of appeal conferred by the register transfer
Act decline to register any transfer of shares on
which the Company has a lien.
44. A transfer of the shares or other interest in the Transfer by legal
Company of a deceased member thereof made by his representative
legal representatives shall, although the legal
representative is not himself a member be as valid as
if he had been a member at the time of the execution
of the instrument of transfer.
45. Where the application is made by the transferor and Transfer of partly paid
relates to partly paid shares, the transfer shall not be shares
registered, unless the Company gives notice of the
application to the transferee and the transferee makes
no objection to the transfer within two weeks from
the date of receipt of the notice.
46. In case of shares held in physical form, the Board Board may decline to
may decline to recognize any instrument of transfer recognize instrument of
unless: transfer
i. the instrument of transfer is in the form as prescribed
in the Rules or under the Act,
333 | Pa geii. the instrument of transfer is accompanied by the
certificate of the shares to which it relates, and such
other evidence as the Board may reasonably require
to show the right of the transferor to make the
transfer; and
iii. the instrument of transfer is in respect of only one
class of shares.
47. If the Company refuses to register the transfer of any Notice of refusal to be
share pursuant to these Articles, it shall within thirty given to transferor and
days from the date on which the instrument of transferee
transfer was delivered to the Company send notice of
refusal to the transferee and transferor.
48. No transfer shall be made to a person of unsound No transfer to minor
mind. However, transfer of fully paid up shares can
be made in the name of a minor if he is represented
by his lawful guardian.
49. All instruments of transfer shall be retained by the When transfers to be
Company, but any instrument of transfer which the retained
Board may decline to register shall be returned to the
person depositing the same.
50. The Company may, after giving not less than seven Power to close Register
days' previous notice by advertisement in some of Members or other
newspaper circulating in the district in which the security- holders
registered office of the Company is situate, close the
register of members or the register of debenture-
holders or other security holders for any period or
periods not exceeding in the whole forty-five days in
each year, but not exceeding thirty days at any one
time.
51. The provisions of these Articles relating to transfer Provisions as to transfer
of shares shall mutatis mutandis apply to any other of shares to apply
mutatis mutandis to
securities including debentures of the Company.
debentures, etc.
Transmission of shares
52. i. On the death of a member, the survivor or survivors Title to shares on death
where the member was a joint holder, and his of a member
nominee or nominees or legal representatives where
he was a sole holder, shall be the only persons
recognized by the Company as having any title to his
interest in the shares.
ii. Nothing in clause (i) shall release the estate of a Estate of deceased
deceased joint holder from any liability in respect of member liable
any share which had been jointly held by him with
other persons.
53. i. Any person becoming entitled to a share in Transmission Clause
consequence of the death or insolvency of a member
may, upon such evidence being produced as may
from time to time properly be required by the Board
and subject as hereinafter provided, elect, either—
a. to be registered himself as holder of the share; or
to make such transfer of the share as the deceased or
b. insolvent member could have made.
334 | Pa geii. The Board shall, in either case, have the same right Board's right unaffected
to decline or suspend registration as it would have
had, if the deceased or insolvent member had
transferred the share before his death or insolvency.
54. The Company shall be fully indemnified by such Indemnity to the
person from all liability, if any, by actions taken by Company
the Board to give effect to such registration or
transfer.
55. i. If the person so becoming entitled shall elect to be Right to election of
registered as holder of the share himself, he shall holder of share
deliver or send to the Company a notice in writing
signed by him stating that he so elects.
ii. If the person aforesaid shall elect to transfer the Manner of testifying
share, he shall testify his election by executing a election
transfer of the share.
iii. All the limitations, restrictions and provisions of Limitations applicable
these Articles relating to the right to transfer and the to notice
registration of transfers of shares shall be applicable
to any such notice or transfer as aforesaid as if the
death or insolvency of the member had not occurred
and the notice or transfer were a transfer signed by
that member.
56. i. A person becoming entitled to a share by reason of Claimant to be entitled
the death or insolvency of the holder shall be entitled to same advantage
to the same dividends and other advantages to which
he would be entitled if he were the registered holder
of the share, except that he shall not, before being
registered as a member in respect of the share, be
entitled in respect of it to exercise any right conferred
by membership in relation to meetings of the
Company:
ii. Provided that the Board may, at any time, give notice
requiring any such person to elect either to be
registered himself or to transfer the share, and if the
notice is not complied with within ninety days, the
Board may thereafter withhold payment of all
dividends, bonuses or other monies payable in
respect of the share, until the requirements of the
notice have been complied with.
57. The provisions of these Articles relating to Provisions as to
transmission by operation of law shall mutatis transmission to apply
mutandis apply to any other securities including mutatis mutandis to
debentures of the Company. debentures, etc.
Nomination of Shares and Transfer thereof
58. i Every Holder of Securities of the Company may, at
any time nominate, in the prescribed manner under
Section 72 of the Act and Rules made thereunder, a
person to whom his shares, in or Debentures of the
Company shall vest in the event of his death.
335 | Pa geii. Where the Securities of the Company are held by
more than one person, jointly, the joint holders may
together nominate, in the prescribed manner under
Section 72 of the Act and Rules made thereunder, a
person to whom all the rights in the Shares or
Debentures of the Company shall vest in the event of
death of all joint holders.
iii. Notwithstanding anything contained in any other law
for the time being in force or in any disposition,
whether testamentary or otherwise, in respect of the
Securities of the Company, where a nomination
made in the prescribed manner under Section 72 of
the Act and Rules made thereunder, purports to
confer on any person the right to vest the securities
of the Company, the nominees shall, on the death of
the holder of Securities of the Company or, as the
case may be, on the death of the joint holders,
became entitled to all the rights in the Securities of
the Company or, as the case may be, all the joint
holders, in relation to such Securities, to the
exclusion of all other persons, unless the nomination
is varied ,or cancelled in the prescribed manner
under the Act.
iv. Where the nominee is a minor, it shall be lawful for
the holder of the securities, making the nomination
to appoint, in the prescribed manner under Section
72 of the Act and Rules made thereunder, any person
to become entitled to securities of the Company, in
the event of his death, during the minority.
Forfeiture of shares
59. If a member fails to pay any call, or installment of a If call or installment not
call, on the day appointed for payment thereof, the paid notice must be
Board may, at any time thereafter during such time given
as any part of the call or installment remains unpaid,
serve a notice on him requiring payment of so much
of the call or installment as is unpaid, together with
any interest which may have accrued.
60. The notice aforesaid shall: Form of notice
i. name a further day (not being earlier than the expiry
of fourteen days from the date of service of the
notice) on or before which the payment required by
the notice is to be made; and
ii. state that, in the event of non-payment on or before
the day so named, the shares in respect of which the
call was made shall be liable to be forfeited.
61. If the requirements of any such notice as aforesaid In default of payment,
are not complied with, any share in respect of which shares to be forfeited
the notice has been given may, at any time thereafter,
before the payment required by the notice has been
made, be forfeited by a resolution of the Board to that
effect.
336 | Pa ge62. When any share shall have been so forfeited, notice Entry of forfeiture in
of the forfeiture shall be given to the defaulting register of members
member and an entry of the forfeiture with the date
thereof, shall forthwith be made in the register of
members but no forfeiture shall be invalidated by any
omission or neglect or any failure to give such notice
or make such entry as aforesaid.
63. The forfeiture of a share shall involve extinction at Effect of forfeiture
the time of forfeiture, of all interest in and all claims
and demands against the Company, in respect of the
share and all other rights incidental to the share and
all other rights incidental to the share.
64. i. A forfeited share may be sold or otherwise disposed Forfeited shares may be
of on such terms and in such manner as the Board sold, etc.
thinks fit.
ii. At any time before a sale or disposal as aforesaid, the Cancellation of
Board may cancel the forfeiture on such terms as it forfeiture
thinks fit.
65. i. A person whose shares have been forfeited shall Member still liable to
cease to be a member in respect of the forfeited pay money owing at
shares, but shall, notwithstanding the forfeiture, time of forfeiture
remain liable to pay to the Company all monies
which, at the date of forfeiture, were presently
payable by him to the Company in respect of the
shares.
ii. All such monies payable shall be paid together with Member still liable to
interest thereon at such rate as the Board may pay money owing at
determine, from the time of forfeiture until payment time of forfeiture and
or realization. The Board may, if it thinks fit, but interest
without being under any obligation to do so, enforce
the payment of the whole or any portion of the
monies due, without any allowance for the value of
the shares at the time of forfeiture or waive payment
in whole or in part.
iii. The liability of such person shall cease if and when Cessation of liability
the company shall have received payment in full of
all such monies in respect of the shares.
66. i. A duly verified declaration in writing that the Certificate of forfeiture
declarant is a Director, the manager or the secretary,
of the Company, and that a share in the Company has
been duly forfeited on a date stated in the declaration,
shall be conclusive evidence of the facts therein
stated as against all persons claiming to be entitled to
the share;
ii. The Company may receive the consideration, if any, Title of purchaser and
given for the share on any sale or disposal thereof transferee of forfeited
and may execute a transfer of the share in favor of shares
the person to whom the share is sold or disposed of;
iii. The transferee shall thereupon be registered as the Transferee to be
holder of the share; and registered as holder
337 | Pa geiv. The transferee shall not be bound to see to the Transferee not affected
application of the purchase money, if any, nor shall
his title to the share be affected by any irregularity or
invalidity in the proceedings in reference to the
forfeiture, sale or disposal of the share.
67. Upon any sale after forfeiture or for enforcing a lien Validity of the sales
in exercise of the powers hereinabove given, the
Board may, if necessary, appoint some person to
execute an instrument for transfer of the shares sold
and cause the purchaser's name to be entered in the
register of members in respect of the shares sold and
after his name has been entered in the register of
members in respect of such shares the validity of the
sale shall not be impeached by any person.
68. Upon any sale, re-allotment or other disposal under Cancellation of share
the provisions of the preceding Articles, the certificate in respect of
certificate(s), if any, originally issued in respect of forfeited shares
the relative shares shall (unless the same shall on
demand by the Company has been previously
surrendered to it by the defaulting member) stand
cancelled and become null and void and be of no
effect, and the Board shall be entitled to issue a
duplicate certificate(s) in respect of the said shares to
the person(s) entitled thereto become null and void
and be of no effect, and the Board shall be entitled to
issue a duplicate certificate(s) in respect of the said
shares to the person(s) entitled thereto.
69. The Board may, subject to the provisions of the Act, Surrender of share
accept a surrender of the share certificate for any certificates
forfeited share from or by any member desirous of
surrendering them on such terms as they think fit.
70. The provisions of these regulations as to forfeiture Sums deemed to be calls
shall apply in the case of nonpayment of any sum
which, by the terms of issue of a share, becomes
payable at a fixed time, whether on account of the
nominal value of the share or by way of premium, as
if the same had been payable by virtue of a call duly
made and notified.
71. The provisions of these Articles relating to forfeiture Provisions as to
of shares shall mutatis mutandis apply to any other forfeiture of shares to
apply mutatis mutandis
securities including debentures of the Company.
to debentures, etc.
Alteration of capital
72. The Company may, from time to time, by ordinary Power to alter share
resolution increase the share capital by such sum, to capital
be divided into shares of such amount, as may be
specified in the resolution.
73. Subject to the provisions of the Act, the company
may, by ordinary resolution:
i. consolidate and divide all or any of its share capital
into shares of larger amount than its existing shares;
ii. convert all or any of its fully paid-up shares into
stock, and reconvert that stock into fully paid-up
shares of any denomination;
338 | Pa geiii. sub-divide its existing shares or any of them into
shares of smaller amount than is fixed by the
memorandum;
iv. cancel any shares which, at the date of the passing of
the resolution, have not been taken or agreed to be
taken by any person.
74. Where shares are converted into stock- Shares may be
converted into stock
i. the holders of stock may transfer the same or any part
thereof in the same manner as, and subject to the
same regulations under which, the shares from which
the stock arose might before the conversion have
been transferred, or as near thereto as circumstances
admit:
Provided that the Board may, from time to time, fix
the minimum amount of stock transferable, so,
however, that such minimum shall not exceed the
nominal amount of the shares from which the stock
arose.
ii. the holders of stock shall, according to the amount of Right of stockholders
stock held by them, have the same rights, privileges
and advantages as regards dividends, voting at
meetings of the company, and other matters, as if
they held the shares from which the stock arose; but
no such privilege or advantage (except participation
in the dividends and profits of the company and in
the assets on winding up) shall be conferred by an
amount of stock which would not, if existing in
shares, have conferred that privilege or advantage.
iii. Such of the regulations of the company as are
applicable to paid-up shares shall apply to stock and
the words "share" and "shareholder" in those
regulations shall include "stock" and "stock-holder"
respectively.
75. The Company may, by special resolution, reduce in Reduction of capital
any manner and with, and subject to, any incident
authorized and consent required by law:
i. its share capital;
ii. any capital redemption reserve account; or
iii. any share premium account
Capitalization of profits
76. i. The Company in general meeting may, upon the Capitalization
recommendation of the Board, resolve—
a. that it is desirable to capitalize any part of the amount
for the time being standing to the credit of any of the
Company's reserve accounts, or to the credit of the
profit and loss account, or otherwise available for
distribution; and
b. that such sum be accordingly set free for distribution
in the manner specified in clause (ii) amongst the
members who would have been entitled thereto, if
distributed by way of dividend and in the same
proportions.
ii. The sum aforesaid shall not be paid in cash but shall Sum how applied
be applied, subject to the provision contained in
clause (iii), either in or towards—
339 | Pa geA paying up any amounts for the time being unpaid on
any shares held by such members respectively;
b. paying up in full, unissued shares of the Company to
be allotted and distributed, credited as fully paid-up,
to and amongst such members in the proportions
aforesaid;
c. partly in the way specified in sub-clause (a) and
partly in that specified in sub-clause (b);
d. A securities premium account and a capital
redemption reserve account may, for the purposes of
this regulation, be applied in the paying up of
unissued shares to be issued to members of the
company as fully paid bonus shares;
e. The Board shall give effect to the resolution passed
by the Company in pursuance of this Article.
77. i. Whenever such a resolution as aforesaid shall have Powers of the Board for
been passed, the Board shall: capitalization
a. make all appropriations and applications of the
undivided profits resolved to be capitalized thereby,
and all allotments and issues of fully paid shares if
any; and
b. generally do all acts and things required to give
effect thereto.
ii. The Board shall have power: Board's power to issue
fractional
certificate/coupon etc.
a. to make such provisions, by the issue of fractional
certificates or by payment in cash or otherwise as it
thinks fit, for the case of shares becoming
distributable in fractions; and
b. to authorize any person to enter, on behalf of all the
members entitled thereto, into an agreement with the
company providing for the allotment to them
respectively, credited as fully paid-up, of any further
shares to which they may be entitled upon such
capitalization, or as the case may require, for the
payment by the company on their behalf, by the
application thereto of their respective proportions of
profits resolved to be capitalized, of the amount or
any part of the amounts remaining unpaid on their
existing shares;
iii. Any agreement made under such authority shall be Agreement binding on
effective and binding on such members. members
Buy-back of shares
78. Notwithstanding anything contained in these Buy-back of shares
Articles but subject to the provision of the Act or any
other law for the time being in force, the Company
may purchase its own shares or other specified
securities.
79. The Company shall not give any financial assistance Restrictions on purchase
for or in connection with the purchase or subscription by Company of its own
of any shares in the Company or in its holding shares
company, save as provided by the Act.
340 | Pa geGeneral meetings
80. All general meetings other than annual general meeting Extraordinary general
shall be called extraordinary general meeting. meeting
81. i. The Board may, whenever it thinks fit, call an extraordinary Powers of Board to call
general meeting. extraordinary general
meeting
ii. If at any time Directors capable of acting who are sufficient
in number to form a quorum are not within India, any
Director or any two members of the Company may call an
extraordinary general meeting in the same manner, as
nearly as possible, as that in which such a meeting may be
called by the Board.
Proceedings at General meetings
82. i. No business shall be transacted at any general meeting Presence of Quorum
unless a quorum of members is present at the time when the
meeting proceeds to business.
ii. Save as otherwise provided herein, the quorum for the Quorum for general
general meetings shall be as provided in the Act. meeting.
83. The chairperson, if any, of the Board shall preside as Chairperson of the
Chairperson at every general meeting of the Company. meetings
84. No business shall be discussed or transacted at any general Business confined to
meeting whilst the chair is vacant, except election of election of Chairperson
whilst chair vacant
Chairperson.
85. If there is no such Chairperson, or if he is not present within
fifteen minutes after the time appointed for holding the
meeting, or is unwilling to act as chairperson of the meeting,
the Co-Chairman, or in the absence of the Co-Chairman, the
Vice Chairman, of the Board shall preside as Chairman of
such meeting and in such event the Co-Chairman or Vice
Chairman (as applicable) shall assume all the powers,
authorities and responsibilities of the Chairman as set out in
these Articles. In the absence of Chairman, Co-Chairman or
Vice Chairman, the Directors present shall elect one of their
members to be Chairperson of the meeting.
86. If at any meeting, pursuant to Article 89 above, no Director Members to elect
is willing to act as Chairperson or if no Director is present Chairperson
within fifteen minutes after the time appointed for holding
the meeting, the members present shall, by poll or
electronically choose one of their members to be
Chairperson of the meeting.
87. The Chairperson of any meeting shall be the sole judge of Power of Chairperson
the validity of every vote tendered at such meeting. The
Chairperson present at the taking of a poll shall be the sole
judge of the validity of every vote tendered at such poll.
88. On any business at any general meeting, in case of an Casting vote of
equality of votes, whether on a show of hands or Chairperson at general
electronically or on a poll, the Chairperson shall have a meeting
second or casting vote.
89. i. The Company shall cause minutes of the proceedings of Minutes of proceedings
every general meeting of any class of members or creditors of meetings and
and every resolution passed by postal ballot to be prepared resolutions passed by
and signed in such manner as may be prescribed by the postal ballot
Rules and kept by making within thirty days of the
conclusion of every such meeting concerned or passing of
resolution by postal ballot entries thereof in books kept for
341 | Pa gethat purpose with their pages consecutively numbered.
ii. There shall not be included in the minutes any matter which, Certain matters not to be
in the opinion of the Chairperson of the meeting: included in the minutes
books
a. is, or could reasonably be regarded, as defamatory of any
person; or
b. is irrelevant or immaterial to the proceedings; or
c. is detrimental to the interests of the Company.
iii. iii. The Chairperson shall exercise an absolute discretion in Discretion of the
regard to the inclusion or non-inclusion of any matter in the chairperson in relation
minutes on the grounds specified in the aforesaid clause. to Minutes
iv. The minutes of the meeting kept in accordance with the Minutes to be evidence
provisions of the Act shall be evidence of the proceedings
recorded therein.
90. i The books containing the minutes of the proceedings of any Inspection of minute
general meeting of the Company or a resolution passed by books of general
postal ballot shall: meeting
a. be kept at the registered office of the Company; and
b. be open to inspection of any member without charge, during
working hours on all working days other than Saturdays.
ii. Any member shall be entitled to be furnished, within the Members may obtain
time prescribed by the Act, after he has made a request in copy of the minutes
writing in that behalf to the Company and on payment of
such fees as may be fixed by the Board, with a copy of any
minutes referred to above.
Adjournment of meeting
91. i. The Chairperson may with the consent of any meeting at Chairperson may
which a quorum is present, and shall, if so directed by the adjourn the meeting
meeting, adjourn the meeting from time to time and from
place to place.
ii. No business shall be transacted at any adjourned meeting Business at adjourned
other than the business left unfinished at the meeting from meeting
which the adjournment took place.
iii. Notice of adjourned
When a meeting is adjourned for thirty days or more, notice
meeting
of the adjourned meeting shall be given as in the case of an
original meeting.
iv. Save as aforesaid, and as provided in the Act, it shall not be Notice of adjourned
necessary to give any notice of an adjournment or of the meeting not required
business to be transacted at an adjourned meeting.
Voting rights
Subject to any rights or restrictions for the time being
92. attached to any class or classes of shares,— Entitlement to vote on
on a show of hands, every member present in person shall show of hands and on
have one vote; and poll
on a poll, the voting rights of members shall be in
proportion to their share in the paid-up equity share capital
of the Company.
93. Where a poll is to be taken, the Chairman of the meeting Scrutinizers at poll
shall appoint such number of persons, as he deems
necessary to scrutinize the poll process and votes given on
the poll and to report thereon to him;
342 | Pa ge94. The Chairman shall have power, at any time before the
result of the poll is declared to remove a scrutinizer from
office and to fill vacancies in the office of scrutinizer arising
from such removal or from any other cause.
95. A member may exercise his vote at a meeting by electronic Voting through
means in accordance with the Act and shall vote only once. electronic means
96. i. In the case of joint holders, the vote of the senior who Vote of joint-holders
tenders a vote, whether in person or by proxy, shall be
accepted to the exclusion of the votes of the other joint
holders.
ii. For this purpose, seniority shall be determined by the order Seniority of names
in which the names stand in the register of members.
97. A member of unsound mind, or in respect of whom an order How members non
has been made by any court having jurisdiction in lunacy, compos mentis and
may vote, whether on a show of hands or on a poll, by his minor may vote
committee or other legal guardian, and any such committee
or guardian may, on a poll, vote by proxy. If any member
be a minor, the vote in respect of his share or shares shall
be by his guardian or any one of his guardians.
98. Subject to the provisions of the Act and other provisions of Votes in respect of
these Articles, any person entitled to any shares, pursuant to shares of deceased or
the provisions related to Transmission in these Articles, insolvent members, etc.
may vote at any general meeting in respect thereof as if he
was the registered holder of such shares, provided that at
least 48 (forty eight) hours before the time of holding the
meeting or adjourned meeting, as the case may be, at which
he proposes to vote, he shall duly satisfy the Board of his
right to such shares unless the Board shall have previously
admitted his right to vote at such meeting in respect thereof.
99. Any business other than that upon which a poll has been Business may proceed
demanded may be proceeded with, pending the taking of the pending poll
poll.
100. No member shall be entitled to vote at any general meeting Restriction on voting
unless all calls or other sums presently payable by him in rights
respect of shares in the Company have been paid or in
regard to which the Company has exercised any right of
lien.
101. A member is not prohibited from exercising his voting on Restriction on exercise
the ground that he has not held his share or other interest in of voting rights in other
the Company for any specified period preceding the date on cases to be void
which the vote is taken, or on any other ground not being a
ground set out in the preceding Article.
102. i. No objection shall be raised to the qualification of any voter Validity of the vote
except at the meeting or adjourned meeting at which the
vote objected to is given or tendered, and every vote not
disallowed at such meeting shall be valid for all purposes.
ii. Any such objection made in due time shall be referred to the
Chairperson of the meeting, whose decision shall be final
and conclusive.
103. Any member shall enjoy the same rights and be subject to Equal rights of members
the same liabilities as all other members of the same class.
Proxy
343 | Pa ge104. Any member entitled to attend and vote at a general meeting Member may vote in
may do so either personally or through his constituted person or otherwise
attorney or through another person as a proxy on his behalf,
for that meeting.
105. The instrument appointing a proxy and the power-of- Proxies when to be
attorney or other authority, if any, under which it is signed deposited
or a notarized copy of that power or authority, shall be
deposited at the registered office of the Company not less
than 48 hours before the time for holding the meeting or
adjourned meeting at which the person named in the
instrument proposes to vote, or, in the case of a poll, not less
than 24 hours before the time appointed for the taking of the
poll; and in default the instrument of proxy shall not be
treated as valid.
106. An instrument appointing a proxy shall be in the form as Form of proxy
prescribed in the Rules and under the Act.
107. A vote given in accordance with the terms of an instrument Proxies to be valid not
of proxy shall be valid, notwithstanding the previous death withstanding death of
or insanity of the principal or the revocation of the proxy or the principal
of the authority under which the proxy was executed, or the
transfer of the shares in respect of which the proxy is given:
Provided that no intimation in writing of such death,
insanity, revocation or transfer shall have been received by
the company at its office before the commencement of the
meeting or adjourned meeting at which the proxy is used.
Board of Directors
108. The number of the directors and the names of the first Board of directors
directors shall be determined in writing by the subscribers
of the memorandum or a majority of them. The names of
the First Directors of the Company are:
1. Prateek Sharma
2. Suman Sharma
Unless otherwise determined by the Company in general
meeting, the number of Directors shall not be less than 3
(three) and shall not be more than 15 (Fifteen).
344 | Pa ge109. Notwithstanding anything contrary contained in the
Articles, if the Company has availed any loan(s) from, or Nominee Directors
issued any debentures or other instruments/securities to, any
bank(s), financial institution(s), non-banking financial
companies, asset reconstruction companies or any other
body corporate ("Lender(s)") and so long as any monies
with respect to such loan(s) granted by such Lender(s) to
the Company remain outstanding by the Company to any
Lender(s) or so long as the Lender(s) continue to hold
debentures in the Company by direct subscription or private
placement, or so long as the Lender(s) hold equity shares in
the Company as a result of conversion of such
loans/debentures, or if the agreement with the respective
Lender(s) provide for appointment of any person or persons
as a Director or Directors, or if the Company is required to
appoint any person as a director pursuant to any agreement,
(which Director or Directors is / are herein after referred to
as "Nominee Director(s) / Observer(s)") on the Board, the
Company may appoint such person nominated by such
Lender(s) as Nominee Director / Observer, in accordance
with the terms and conditions specified in the agreement
executed with such Lender.
110. The same individual may, at the same time, be appointed as Same individual may be
the Chairperson of the Company as well as the Managing Chairperson and
Director or Chief Executive Officer of the Company, Managing Director /
subject to section 203 of the Act. Chief Executive Officer
111. The remuneration of the Directors shall, in so far as it Remuneration of
consists of a monthly payment, be deemed to accrue from directors
day-to-day.
112. i. The remuneration payable to the Directors, including any Remuneration to require
managing or whole-time director or manager, if any, shall members' consent
be determined in accordance with and subject to the
provisions of the Act by an ordinary resolution/special
resolution, as the case may be, passed by the Company in
general meeting.
ii. In addition to the remuneration payable to them in Travelling and other
pursuance of the Act, the Directors may be paid all expenses
travelling, hotel and other expenses properly incurred by
them—
a. in attending and returning from meetings of the Board of
Directors or any committee thereof or general meetings of
the company; or
b. in connection with the business of the company.
113. i. The Company shall appoint such number of Independent Appointment of
Directors as it may deem fit, for a term specified in the directors and proportion
resolution appointing him. An Independent Director may be to retire by rotation
appointed to hold office for a term of up to five consecutive
years on the Board of the Company and shall be eligible for
re-appointment on passing of Special Resolution and such
other compliances as may be required in this regard. No
Independent Director shall hold office for more than two
consecutive terms. The provisions relating to retirement of
directors by rotation shall not be applicable to appointment
of Independent Directors.
ii. Not less than two-thirds of the total number of Directors of
the Company shall:
345 | Pa gea. be persons whose period of office is liable to determination
by retirement of Directors by rotation; and
b. save as otherwise expressly provided in the said Act; be
appointed by the Company in General Meeting.
Explanation:- for the purposes of this Article “total number
of Directors” shall not include Independent Directors
appointed on the Board of the Company.
iii. The remaining Directors of the Company shall also be
appointed by the Company in General Meeting except to the
extent that the Articles otherwise provide or permit.
114. i. Subject to the provisions of Section 152 of the Act at every Provision regarding
Annual General Meeting, one-third of such of the Directors Directors retiring by
for the time being as are liable to retire by rotation, or if rotation
their number is not three or a multiple of three, then the
number nearest to one-third, shall retire from office.
ii. The Directors to retire by rotation at every Annual General
Meeting shall be those who have been longest in office
since their last appointment, but as between persons who
become Directors on the same day, those who are to retire
shall, in default of and subject to any agreement among
themselves, be determined by lot. A retiring Director shall
be eligible for re-election.
iii. a. At the Annual General Meeting at which a Director retires
as aforesaid, the Company may fill up the vacancy by
appointing the retiring Director or some other person
thereto.
b. If the place of the retiring Director is not so filled up and the
meeting has not expressly resolved not to fill the vacancy,
the meeting shall stand adjourned till the same day in the
next week, at the same time and place, or if that day is a
National Holiday, till the next succeeding day which is not
a holiday, at the same time and place.
c. If at the adjourned meeting also, the place of the retiring
Director is not filled up and that meeting also has not
expressly resolved not to fill the vacancy, the retiring
Director shall be deemed to have been re-appointed at the
adjourned meeting unless :-
(i) at the meeting or at the previous meeting a resolution for
the re-appointment of such Director has been put to the
meeting and lost;
(ii) the retiring Director has, by a notice in writing
addressed to the Company or its Board of Directors,
expressed his unwillingness to be so re-appointed;
(iii) he is not qualified or is disqualified for appointment;
(iv) a resolution, whether special or ordinary, is required for
his appointment or re-appointment by virtue of any
provisions of the said Act; or
(v) Section 162 is applicable to the case.
115. The Company may by an ordinary resolution remove any Removal of Director
Director (not being a Director appointed by the Tribunal in
pursuance of Section 242 of the Act) in accordance with the
provisions of Section 169 of the Act. A Director so removed
shall not be re- appointed a Director by the Board of
Directors.
346 | Pa ge116. The fees payable to the Director for attending the meeting
of the Board or committee thereof shall be decided by the
Board of Directors from time to time within the maximum
limits of such fees that may be prescribed under the Act or
the Rules.
117. All cheques, promissory notes, drafts, hundis, bills of Execution of negotiable
exchange and other negotiable instruments, and all receipts instruments
for monies paid to the Company, shall be signed, drawn,
accepted, endorsed, or otherwise executed, as the case may
be, by such person and in such manner as the Board or a
committee thereof shall from time to time by resolution,
determine.
118. Every Director present at any meeting of the Board or of a
committee thereof shall sign his name in the attendance
book or attendance sheet kept for that purpose.
119. i. Subject to the provisions of the Act, the Board shall have Appointment of
power at any time, and from time to time, to appoint a Additional director
person as an additional director, provided the number of the
Directors and additional directors together shall not at any
time exceed the maximum strength fixed for the Board by
the Articles.
ii. Such person shall hold office only up to the date of the next Duration of the office of
annual general meeting of the Company but shall be eligible the additional director
for appointment by the Company as a Director at that
meeting subject to the provisions of the Act.
120. The Board may appoint an alternate director to act for a Appointment of
Director (hereinafter in this Article called "the Original alternate director
Director") during his absence for a period of not less than
three months from India.
No person shall be appointed as an alternate director for an
independent director unless he is qualified to be appointed
as an independent director under the provisions of the Act.
121. An alternate director shall not hold office for a period longer Duration of office of
than that permissible to the Original Director in whose place alternate director
he has been appointed and shall vacate the office if and
when the Original Director returns to India.
122. If the term of office of the Original Director is determined Re-appointment
before he returns to India the automatic reappointment of provisions applicable to
retiring Directors in default of another appointment shall Original Director
apply to the Original Director and not to the alternate
director.
123. i. If the office of any Director appointed by the Company in Appointment of director
general meeting is vacated before his term of office expires to fill casual vacancies
in the normal course, the resulting casual vacancy may, be
filled by the Board of Directors at a meeting of the Board.
ii. The Director so appointed shall hold office only upto the Duration of office of
date upto which the Director in whose place he is appointed Director appointed to fill
would have held office if it had not been vacated. casual vacancies
Power of Board
124. The management of the business of the Company shall be General powers of the
vested in the Board and the Board may exercise all such Company vested in
powers, and do all such acts and things, as the Company is Board
by the memorandum of association or otherwise authorized
to exercise and do, and, not hereby or by the statute or
otherwise directed or required to be exercised or done by
347 | Pa gethe Company in general meeting but subject nevertheless to
the provisions of the Act and other laws and of the
memorandum of association and these Articles and to any
regulations, not being inconsistent with the memorandum
of association and these Articles or the Act, from time to
time made by the Company in general meeting provided
that no such regulation shall invalidate any prior act of the
Board which would have been valid if such regulation had
not been made.
125. The Board may, from time to time, and at its discretion, Power to borrow
subject to the provisions of the Act and these Articles,
accept deposits from Shareholders either in advance of calls
or otherwise and generally raise or borrow moneys, either
from the Directors, their friends and relatives or from others
for the purposes of the Company and/or secure the payment
of any such sum or sums of money, provided however,
where the moneys to be borrowed together with the moneys
already borrowed by the Company (apart from the
temporary loans obtained from the Company's bankers in
ordinary course of business) and remaining outstanding and
undischarged at that time exceed the aggregate of the paid-
up capital of the Company and its free reserves (not being
reserves set apart for any specific purpose), the Board shall
not borrow such money without the consent of the
Company in a General Meeting by an ordinary resolution.
The Board may raise and secure the payment of such sum
or sums in such manner and upon such terms and conditions
as it thinks fit, and in particular by receiving deposits, issue
of bonds, debentures perpetual, redeemable, debenture
stock, or any security of the Company or by mortgage or
charge or other security upon all or any part of the property
or undertaking of the Company (both present and future),
including its uncalled capital for the time being; provided
that the Board shall not give any option or right to any
person for making calls on the Shareholders in respect of
the amount unpaid for the time being on the Shares held by
them, without the previous sanction of the Company in a
General Meeting.
126. Subject to the provisions of Section 179, 185 and 186 of Power to invest and
the act, to invest and deal with any monies of the Company enter into agreements
not immediately required for the purposes thereof upon
such security (not being shares of the Company) or without
security and in such manner as they may think fit, and from
time to time to vary or realize such investments. Save as
provided in Section 187 of the Act, all investments shall be
made and held in Company’s own name.
The Board shall have the power to determine from time to
time the persons who shall be entitled to sign on the
Company’s behalf bills, notes, receipts, acceptances,
endorsements, cheques, dividend warrants, releases,
contracts and documents and to give them necessary
authority for such purpose.
Proceedings of the Board
127. i. The Board of Directors may meet for the conduct of When meeting to be
business, adjourn and otherwise regulate its meetings, as it convened
thinks fit.
348 | Pa geii. The Chairperson or any one Director with the previous Who may summon
consent of the Chairperson may, or the company secretary Board meeting
on the direction of the Chairperson shall, at any time
summon a meeting of the Board.
128. A meeting of the Board of Directors shall be held at least
four times every year and not more than 120 days shall lapse
between two Board meetings.
129. Notice of every meeting of the Board of Directors of the Notice of Meetings
Company shall be given in writing atleast 7 days in advance
or such shorter period as may be mutually agreed between
the Directors, to every Director at his address registered
with the Company and such notice shall be sent by hand
delivery or by post or by electronic means.
130. The quorum for a Board meeting shall be as provided in the Quorum for Board
Act. meetings
131. The participation of Directors in a meeting of the Board Participation at Board
may be either in person or through video conferencing or meetings
audio visual means or teleconferencing, as may be
prescribed by the Rules or permitted under law.
132. i. Save as otherwise expressly provided in the Act, questions Questions at Board
arising at any meeting of the Board shall be decided by a meeting how decided
majority of votes.
ii. In case of an equality of votes, the Chairperson of the Board Casting vote of
shall have a second or casting vote. Chairperson at Board
meeting
133. The continuing Directors may act notwithstanding any Directors not to act
vacancy in the Board; but, if and so long as their number is when number falls
reduced below the quorum fixed by the Act for a meeting below minimum
of the Board, the continuing Directors or Director may act
for the purpose of increasing the number of Directors to that
fixed for the quorum, or of summoning a general meeting
of the Company, but for no other purpose.
134. i. The Board may elect a Chairperson of its meetings and Who to preside at
determine the period for which he is to hold office. meetings of the Board
ii. The Board may elect one of their members as Co- Directors to elect a Co -
Chairperson to preside over their meetings in the absence of Chairperson
the Chairperson and determine the period for which he is to
hold office. The Co-Chairperson shall in the absence of the
Chairperson, have all the powers conferred on the
Chairperson by these Articles.
iii. The Board may elect one of their members as Vice Directors to elect a Vice
Chairman to preside over their meetings in the absence of Chairman
the Chairperson and Co- Chairperson and determine the
period for which he is to hold office. The Vice Chairman
shall in the absence of the Chairperson and Co-Chairperson,
have all the powers conferred on the Chairperson by these
Articles.
iv. If no such Chairperson, Co-Chairperson or Vice Chairman Absence of Chairperson
is elected, or if at any meeting the Chairperson, Co-
Chairperson and Vice Chairman is not present within fifteen
minutes after the time appointed for holding the meeting,
the Directors present may choose one of their number to be
Chairperson of the meeting.
349 | Pa ge135. i. The Board may, subject to the provisions of the Act, Delegation of powers
delegate any of its powers to committees consisting of such
member or members of its body as it thinks fit.
ii. Any committee so formed shall, in the exercise of the Committee to conform
powers so delegated, conform to any regulations that may to Board regulations
be imposed on it by the Board.
136. The participation of Directors in a meeting of the committee Participation at
may be either in person or through video conferencing or Committee meetings
audio visual means or teleconferencing, as may be
prescribed by the Rules or permitted under law.
137. i. A committee may elect a Chairperson of its meetings. Chairperson of
Committee
ii. If no such Chairperson is elected, or if at any meeting the Who to preside at
Chairperson is not present within five minutes after the time meetings of Committee
appointed for holding the meeting, the members present
may choose one of their members to be Chairperson of the
meeting.
138. i. A committee may meet and adjourn as it thinks fit. Committee to meet
ii. Questions arising at any meeting of a committee shall be Questions at Committee
determined by a majority of votes of the members present, meeting how decided
and in case of an equality of votes, the Chairperson shall
have a second or casting vote.
139. All acts done in any meeting of the Board or of a committee Acts of Board or
thereof or by any person acting as a Director, shall, Committee valid
notwithstanding that it may be afterwards discovered that notwithstanding defect
there was some defect in the appointment of any one or of appointment
more of such Directors or of any person acting as aforesaid,
or that they or any of them were disqualified, be as valid as
if every such Director or such person had been duly
appointed and was qualified to be a Director.
140. Save as otherwise expressly provided in the Act, a Passing of resolution by
resolution in writing, signed by all the members of the circulation
Board or of a committee thereof, for the time being entitled
to receive notice of a meeting of the Board or committee,
shall be valid and effective as if it had been passed at a
meeting of the Board or committee, duly convened and
held.
Notices and Service of Documents
141. i. It shall be imperative on every member or notify to the Members to notify
Company for registration his place of address in India and Address for registration
if he has no registered address within India to supply to the
Company an address within India for giving of notices to
him.
ii. A member may notify his email address if any, to which the
notices and other documents of the company shall be served
on him by electronic mode.
iii. The Company’s obligation shall be satisfied when it
transmits the email and the company shall not be
responsible for failure in transmission beyond its control.
350 | Pa ge142. Subject to Section 20 of the said Act, a document may be Notice
served by the Company on any member thereof by sending
it to him by post or by registered post or by speed post or
by courier or by delivering at his address (within India)
supplied by him to the company for the service of notices to
him.
The term courier means person or agency who or which
delivers the document and provides proof of its delivery.
143. Every person, who by operation of law, transfer or other Transfer of successors in
means whatsoever, shall become entitled to any share, shall title of members bound
be bound by any and every notice and other document in by notice given
respect of such share which previous to his name and to previous holders
address being entered upon the register shall have been duly
given to the person from whom he derives his title to such
share.
144. Any notice required to be given by the Company to the When notice may be
members or any of them and not expressly provided for by given by advertisement
these presents shall be sufficiently given, if given by
advertisement, once in English and once in a vernacular
daily newspaper circulating in the city, town or village in
which the registered office of the Company is situate.
145. Any notice or document served in the manner hereinbefore Service of notice good
provided shall notwithstanding such member be then dead notwithstanding death
and whether or not the Company has notice of his death, be of member
deemed to have been duly served in respect of any share,
whether held solely or jointly with other persons by such
member, until some other person be registered in his stead
as the holder or joint-holder thereof and such service, for all
purposes of these presents be deemed a sufficient service of
such notice or documents on his heirs, executors,
administrators and all person (if any) jointly interested with
him in any such shares.
146. Any notice given by the Company shall be signed (digitally Signature to notice
or manually) by a Director or by the Secretary or some other
officer appointed by the Directors and the signature thereto
may be written, facsimile, printed, lithographed, Photostat.
147. A document may be served on the Company or on an officer Service of documents on
thereof by sending it to the Company or officer at the company
Registered Office of the Company by post or by Registered
Post or by leaving it at its Registered Office, or by means of
such electronic mode or other mode as may be specified in
the relevant Rules.
Chief Executive Officer, Manager, Company Secretary, Whole Time Director, Chief Financial Officer
148. Subject to the provisions of the Act,—
i. A chief executive officer, manager, company secretary or Chief Executive Officer,
chief financial officer may be appointed by the Board for etc
such term, at such remuneration and upon such conditions
as it may think fit; and any chief executive officer, manager,
company secretary or chief financial officer so appointed
may be removed by means of a resolution of the Board;
ii. A Director may be appointed as chief executive officer, Director may be chief
manager, company secretary or chief financial officer. executive officer, etc.
351 | Pa ge149. A provision of the Act or these regulations requiring or Same person not
authorizing a thing to be done by or to a Director and chief authorized to act in
executive officer, manager, company secretary or chief different capacity
financial officer shall not be satisfied by its being done by
or to the same person acting both as Director and as, or in
place of, chief executive officer, manager, company
secretary or chief financial officer.
150. i. Subject to the provisions of the Act, the Directors may from Managing Director
time to time appoint one or more of their body to be the
Managing Director of the Company, in accordance with the
provisions of the Act and the Rules
ii. A Managing Director so appointed shall exercise the
powers and authorities conferred upon him by an agreement
entered into between him and the Company and/or by a
resolution of the Board and be subject to the obligations and
restrictions imposed upon him thereby or by the Act.
iii. The appointment of the Managing Director on Board will
not be liable to retire by rotation.
Register
151. i. The Company shall keep and maintain at its registered Statutory registers
office all statutory registers including, register of charges,
register of annual return, register of loans, guarantees,
security and acquisitions, register of investments not held in
its own name and register of contracts and arrangements for
such duration as the Board may, unless otherwise
prescribed, decide, and in such manner and containing such
particulars as prescribed by the Act and the Rules. The
registers and copies of annual return shall be open for
inspection during working hours, other than Saturdays, at
the registered office of the Company by the persons entitled
thereto on payment, where required, of such fees as may be
fixed by the Board but not exceeding the limits prescribed
by the Rules.
ii. The Company may exercise the powers conferred on it by Foreign register
the Act with regard to the keeping of a foreign register; and
the Board may (subject to the provisions of the Act) make
and vary such regulations as it may think fit respecting the
keeping of any such register.
iii. The foreign register shall be open for inspection and may
be closed, and extracts may be taken therefrom and copies
thereof may be required, in the same manner, mutatis
mutandis, as is applicable to the register of members.
The Seal
152. The Company shall have a common Seal and the Directors Seal
shall provide for the custody thereof. The Seal shall not be
affixed to any instrument except:
i. By the authority of a resolution of the Board of Directors or
a committee of the Board authorized in that behalf, and
ii. In the presence of at least two Directors or one Director and
the secretary of the Company or such other person as the
Board may appoint for the purpose, who shall sign every
instrument to which the Seal is so affixed. Such signatures
shall be conclusive evidence of the fact that the Seal has
been properly affixed.
Dividends and Reserve
153. The Company in general meeting may declare dividends, Company in general
but no dividend shall exceed the amount recommended by meeting may declare
352 | Pa gethe Board. dividends
154. Subject to the provisions of the Act, the Board may from Interim dividends
time to time pay to the members such interim dividends as
appear to it to be justified by the profits of the company
155. i. The Board may, before recommending any dividend, set Dividends only to be
aside out of the profits of the Company such sums as it paid out of profits
thinks fit as a reserve or reserves which shall, at the
discretion of the Board, be applicable for any purpose to
which the profits of the Company may be properly applied,
including provision for meeting contingencies or for
equalizing dividends; and pending such application, may, at
the like discretion, either be employed in the business of the
Company or be invested in such investments (other than
shares of the Company) as the Board may, from time to
time, thinks fit.
ii. The Board may also carry forward any profits which it may Carry forward of profits
consider necessary not to divide, without setting them aside
as a reserve.
156. i. Subject to the rights of persons, if any, entitled to shares Division of profits
with special rights as to dividends, all dividends shall be
declared and paid according to the amounts paid or credited
as paid on the shares in respect whereof the dividend is paid,
but if and so long as nothing is paid upon any of the shares
in the Company, dividends may be declared and paid
according to the amounts of the shares.
ii. No amount paid or credited as paid on a share in advance of Payments in advance
calls shall be treated for the purposes of this Article as paid
on the share.
157. The Board may deduct from any dividend payable to any No member to receive
member all sums of money, if any, presently payable by him dividend whilst indebted
to the Company on account of calls or otherwise in relation to the Company and
to the shares of the Company. Company's right to
reimbursement
therefrom
158. The Board may retain dividends payable upon shares in
respect of which any person is, under the Transmission
clause hereinbefore contained, entitled to become a
member, until such person shall become a member in
respect of such shares.
159. i. Any dividend, interest or other monies payable in cash in
respect of shares may be paid by electronic mode or cheque
or warrant sent through post or courier directed to the
registered address of the holder or, in the case of joint
holders, to the registered address of that one of the joint
holders who is first named on the register of members, or to
such person and to such address as the holder or joint
holders may in writing direct.
ii. Every such cheque or warrant or electronic payment mode Instrument of payment
shall be made payable to the order of the person to whom it
is sent.
160. Any one of two or more joint holders of a share may give Receipt of one holder
effective receipts for any dividends, bonuses or other sufficient
monies payable in respect of such share.
161. Notice of any dividend that may have been declared shall Notice of Dividend
be given to the persons entitled to share therein in the
manner mentioned in the Act.
353 | Pa ge162. The waiver in whole or in part of any dividend on any share Waiver of dividend
by any document (whether or not under Seal) shall be
effective only if such document is signed by the member (or
the person entitled to the share in consequence of the death
or bankruptcy of the holder) and delivered to the Company
and if or to the extent that the same is accepted as such or
acted upon by the Board.
163. No dividend shall bear interest against the Company. No Interest on Dividend
Accounts
164. i.
The Directors shall keep or cause to be kept at the
Registered Office of the Company or at such place in India
as the Board thinks fit proper books of accounts in respect
of:
a.
all sums of money received and expended by the Company,
and the matters in respect of which the receipt and
expenditure take place;
b.
all sales and purchase of goods by the Company; and
c.
the assets and liabilities of the Company.
d.
The items of cost, if any- as specified in the relevant Rules.
ii.
Proper books of account shall also be kept at each branch
office of the Company, whether in or outside India, relating
to the transactions of that office and proper summarized
returns made up to dates at intervals of not more than three
months shall be sent by each branch office to the Company
at its Registered Office of the Company or the other place
referred to in clause (1) hereof.
iii.
The books of account referred to in clause (1) and (2) shall
be such books as are necessary to give a true and fair view
of the state of affairs of the Company or such branch office
and to explain its transaction.
iv.
The books of accounts and other Books and Papers shall be
open to inspection by any Directors during business hours.
v
The Directors shall comply in all respects with Sections
128, 129, 133, 134, 136, to 138 of the said Act and any
statutory modifications thereof.
165. Inspection to members
The Directors shall, from time to time, determine whether
when allowed
and to what extent, and at what times and places, and under
what conditions or regulations, the accounts and books of
the Company, or any of them, shall be open to the inspection
of the members not being Directors; and no member (not
being a Director) shall have any right of inspection of any
account or book or document of the Company except as
conferred by law or authorized by the Directors.
354 | Pa ge166. Financial Statements to
Subject to Section 129 of the Act at every Annual General
be laid before the
Meeting of the Company the Directors shall lay before the
member
Company a Financial Statements for each financial year.
167. Contents of Financial
The Financial Statements shall give a true and fair view of
Statements
the state of affairs of the Company at the end of the period
of the account.Financial Statements shall comply with the
provisions of Section 129 and 133 of the said Act.
168. Financial Statements
The Financial Statements shall be signed in accordance with
how to be signed
the provisions of Section 134 of the said Act.
169.
The Directors shall make out and attach to every Balance
Sheet laid before the Company in General Meeting a Report
of the Board of Directors which shall comply with the
requirements of and shall be signed in the manner provided
by Section 134 of the said Act.
170. i. Right of Members to
A copy of every Financial Statements (including
copies of Financial
consolidated Financial Statements, the Auditors’ Report
Statements and
and every other document required by law to be annexed or
Auditors’ Report
attached, as the case may be, to the Financial Statement)
which is to be laid before the Company in General Meeting
shall not less than twenty one days before the date of
meeting be sent to every member, every trustee for the
debenture holder of any debentures issued by the Company,
to the Auditors of the Company, and every director of the
Company.
If the copies of the documents aforesaid are sent less than
twenty one days before the date of the meeting they shall,
notwithstanding that fact, be deemed to have been duly sent
if it is so agreed by ninety five percent of the members
entitled to vote at the meeting.
The accidental omission to send the documents aforesaid,
to or the non-receipt of the documents aforesaid by, any
member or other person to whom it should be given shall
not invalidate the proceedings at the meeting.
ii.
Any member or holder of debentures of the Company
whether he is or is not entitled to have copies of the
Company’s Financial Statements sent to him, shall on
demand, be entitled to be furnished without charge, and any
person from whom the Company has accepted a sum of
money by way of deposit shall on demand accompanied by
the payment of a fee of fifty rupees, be entitled to be
furnished with a copy of the last Financial Statements and
every other documents required by law to be annexed or
attached thereto.
355 | Pa ge171. i. Copies of Financial
A copy of the Financial Statement, including consolidated
Statements etc. be filed
Financial Statement, if any, along with all the documents
which are required to be or attached to such Financial
Statements under this Act, duly adopted at the annual
general meeting of the company, shall be filed with the
registrar within thirty days of the annual general meeting.
ii.
If the Annual General Meeting before which a Financial
Statement is laid as aforesaid does not adopt the Financial
Statements, the un-adopted Financial Statements together
with the other documents that are required to be attached to
the financial statements shall be filed with the registrar
within thirty days of the annual general meeting. Thereafter,
the Financial Statements adopted at the adjourned annual
general meeting shall be filed with the Registrar within
thirty days of such adjourned annual general meeting.
172. When accounts to be
Every account when audited and approved by a General
deemed finally settled
Meeting shall be conclusive.
Audit
173. Auditors shall be appointed and their rights and duties Accounts to be audited
regulated in accordance with Section 139 to 148 of the Act
and the relevant rules.
Winding up
174. Subject to the provisions of Chapter XX of the Act and Winding up of Company
Rules thereunder—
i. If the Company shall be wound up, the liquidator may, with
the sanction of a special resolution of the Company and any
other sanction required by the Act, divide amongst the
members, in specie or kind, the whole or any part of the
assets of the Company, whether they shall consist of
property of the same kind or not.
ii. For the purpose aforesaid, the liquidator may set such value
as he deems fair upon any property to be divided as
aforesaid and may determine how such division shall be
carried out as between the members or different classes of
members.
iii. For the purpose aforesaid, the liquidator may set such value
as he deems fair upon any property to be divided as
aforesaid and may determine how such division shall be
carried out as between the members or different classes of
members
Indemnity and Insurance
356 | Pa ge175. Subject to the provisions of the Act, every Director, Directors and officers
managing director, whole- time director, manager, right to indemnity
company secretary and other officer of the Company shall
be indemnified by the Company out of the funds of the
Company, to pay all costs, losses and expenses (including
travelling expense) which such Director, manager,
company secretary and officer may incur or become liable
for by reason of any contract entered into or act or deed
done by him in his capacity as such Director, manager,
company secretary or officer or in any way in the discharge
of his duties in such capacity including expenses.
176. Subject as aforesaid, every Director, managing director,
manager, company secretary or other officer of the
Company shall be indemnified against any liability incurred
by him in defending any proceedings, whether civil or
criminal in which judgment is given in his favor or in which
he is acquitted or discharged or in connection with any
application under applicable provisions of the Act in which
relief is given to him by a court or such authority.
177. The Company may take and maintain any insurance as the Insurance
Board may think fit on behalf of its present and/or former
Directors and key managerial personnel for indemnifying
all or any of them against any liability for any acts in
relation to the Company for which they may be liable but
have acted honestly and reasonably.
General Power
178. Wherever in the Act or the Rules, it has been provided that General Power
the Company shall have any right, privilege or authority or
that the Company could carry out any transaction only if the
Company is so authorized by its articles, then and in that
case this Article authorizes and empowers the Company to
have such rights, privileges or authorities and to carry such
transactions as have been permitted by the Act, without
there being any specific Article in that behalf herein
provided.
Secrecy Clause
179. Subject to the provisions of the Act, no member shall be Secrecy clause
entitled to require discovery of any information respecting
any detail of the Company's trading or any matter in the
nature of a trade secret, mystery of trade or secret process
which may relate to the conduct of the business of the
Company and which in the opinion of the Board of
Directors it may be inexpedient in the interest of the
Company to communicate to the public.
357 | Pa geSECTION IX – OTHER INFORMATION
MATERIAL CONTRACTS AND DOCUMENTS FOR INSPECTION
The copies of the following documents and contracts which have been entered or are to be entered into by our
Company (not being contracts entered into in the ordinary course of business carried on by our Company) which
are or may be deemed material will be attached to the copy of the Red Herring Prospectus and filed with the
RoC. Copies of the contracts and documents for inspection referred to hereunder, may be inspected at our
Registered Office, from 10.00 am to 5.00 pm on all Working Days and will also be available on the website of
our Company at www.studiolsd.in from the date of the Red Herring Prospectus until the Bid/Offer Closing Date,
except for such contracts and documents that will be entered into or executed subsequent to the completion of
the Bid/Offer Closing Date.
Any of the contracts or documents mentioned in this Red Herring Prospectus may be amended or modified at
any time if so required in the interest of our Company or if required by other parties, without reference to the
Shareholders, subject to compliance of the provisions contained in the Companies Act and other applicable law.
1. Material Contracts for the Offer
(a) Offer Agreement dated January 09, 2025 entered into between our Company, Selling Shareholders and
the BRLM.
(b) Registrar Agreement dated January 09, 2025 entered into between our Company, Selling Shareholders
and the Registrar to the Offer.
(c) Tripartite Agreement dated October 4, 2024, entered into among our Company, NSDL and the Registrar
to the Company.
(d) Tripartite Agreement dated October 22, 2024, entered into among our Company, CDSL and the
Registrar to the Company.
(e) Escrow and Sponsor Bank Agreement dated July 11, 2025 amongst our Company, the BRLM, Promoter
Selling Shareholders, Escrow Collection Banks, Sponsor Bank, Refund Bank and the Registrar to the
Offer.
(f) Syndicate Agreement dated [●] entered into amongst our Company, Promoter Selling Shareholders, the
BRLM and the Syndicate Members. NA
(g) Market Making Agreement dated July 11, 2025 between our Company, Promoter Selling Shareholders
the Book Running Lead Manager, and the Market Maker.
(h) Underwriting Agreement dated July 11, 2025 entered into amongst our Company, Promoter Selling
Shareholders and the Underwriters.
(i) Monitoring agency agreement dated July 18, 2025 among our Company and the Monitoring Agency.
(j) Share escrow agreement dated July 11, 2025 among our Company, Promoter Selling Shareholders and
Registrar to the Offer.
2. Material Documents
(a) Certified copy of the updated Memorandum of Association and Articles of Association of our
Company.
(b) Certificate of incorporation dated February 3, 2017 issued by Registrar of Companies Central
Registration Centre.
(c) Certificate of incorporation dated Septembe 03, 2020 pursuant to change in name from LSD Films
Private Limited” to “Studio LSD Private Limited” issue by Registrar of Companies Mumbai.
(d) Certificate of incorporation pursuant to conversion from private to public company dated September
19, 2024 issued by Central Processing Centre.
(e) Certified True Copy of the Certificate of Registration of the Special Resolution Confirming Alteration
of Object Clause(s) dated October 31, 2017, issued by the Registrar of Companies, Mumbai.
(f) Certified True Copy of the Certificate of Registration of the Special Resolution Confirming Alteration
of Object Clause(s) dated November 28, 2020, issued by the Registrar of Companies, Mumbai
(g) Certified True Copy of the Certificate of Registration of the Special Resolution Confirming Alteration
of Object Clause(s) dated March 03, 2021, issued by the Registrar of Companies, Mumbai
(h) Certified True Copy of the Certificate of Registration of the Special Resolution Confirming Alteration
of Object Clause(s) dated August 16, 2024, issued by the Registrar of Companies, Central Processing
Centre
(i) Resolution of the Board of Directors dated December 23, 2024, in relation to the Offer.
358 | Pa ge(j) Shareholders’ resolution dated January 02, 2025, in relation to the Offer.
(k) Resolution of the Board dated January 24, 2025 taking on record and approving the Draft Red Herring
Prospectus.
(l) Resolution of the Board dated August 11, 2025 taking on record and approving the Red Herring
Prospectus.
(m) Copies of the annual reports of our Company for the Financial Year ended March 31, 2024, 2023 and
2022.
(n) The examination reports dated July 01, 2025 of the Statutory Auditor, on our Company’s Restated
Financial Information, included in the Red Herring Prospectus.
(o) Statement of Special Tax Benefits dated July 25, 2025 from the Statutory Auditor included in this Red
Herring Prospectus.
(p) Consent of the Directors, the Promoters, the Review Auditor, the BRLM, Selling Shareholders,
Syndicate Members, Legal Counsel to the Offer, Registrar to the Offer, Underwriters, Bankers to our
Company, Bankers to the Offer, Company Secretary and Compliance Officer and Chief Financial
Officer as referred to in their specific capacities.
(q) Consent letter dated August 08, 2025 of the Statutory Auditor to include their names as experts in
relation to their report dated July 01, 2025 on the Restated Financial Information and the Statement of
Tax Benefits dated July 25, 2025 included in this Red Herring Prospectus.
(r) Consent letter dated January 15, 2025 of the Practising Company Secretary to include their names as
experts in relation to their report dated on the Companies Act compliances of our Company included
in this Red Herring Prospectus.
(s) Due Diligence Certificates dated January 24, 2025 addressed to NSE from the BRLM.
(t) Due Diligence Certificates dated August 11, 2025 addressed to SEBI from the BRLM.
(u) In-principle approvals from the NSE for listing of the Equity Shares pursuant to their letters dated April
23, 2025 respectively.
(v) Certificate dated January 23, 2025 and July 29, 2025 issued by M/s, GMJ and Co. Chartered
Accountants the statutory auditors of our Company certifying the Key Performance Indicators set out
in the Draft Red Herring Prospectus and Red Herring Prospectus respectively.
Any of the contracts or documents mentioned in this Updated Red Herring Prospectus may be amended or
modified at any time if so, required in the interest of our Company or if required by the other parties, without
reference to the shareholder’s subject to compliance of the provisions contained in the Companies Act, 2013
and other relevant statutes.
(The remainder of this page has intentionally been left blank)
359 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY DIRECTOR OF OUR COMPANY
_________________________
PRATEEK SHARMA
MANAGING DIRECTOR
DIN: 07718678
Date: August 11, 2025
Place: Mumbai
360 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY DIRECTOR OF OUR COMPANY
_________________________
PARTH SHAH
WHOLE-TIME DIRECTOR
DIN: 07990904
Date: August 11, 2025
Place: Mumbai
361 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY DIRECTOR OF OUR COMPANY
_________________________
SUMAN SHARMA
NON-EXECUTIVE DIRECTOR CUM CHAIRPERSON
DIN: 07718689
Date: August 11, 2025
Place: Mumbai
362 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY DIRECTOR OF OUR COMPANY
_________________________
SWATI DHOOT
INDEPENDENT DIRECTOR
DIN: 10772709
Date: August 11, 2025
Place: Jodhpur
363 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY DIRECTOR OF OUR COMPANY
_________________________
BAJRANG JAGDISH PRAJAPAT
INDEPENDENT DIRECTOR
DIN: 08151516
Date: August 11, 2025
Place: Mumbai
364 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY THE COMPANY SECRETARY OF OUR COMPANY
_________________________
KIRAN PARMANAND GOLKLANI
COMPANY SECRETARY AND COMPLIANCE OFFICER
Date: August 11, 2025
Place: Mumbai
365 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY THE COMPANY SECRETARY OF OUR COMPANY
_________________________
RUCHIKA MISHRA
CHIEF FINANCIAL OFFICER
Date: August 11, 2025
Place: Mumbai
366 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY THE PROMOTER SELLING SHAREHOLDER
_________________________
PRATEEK SHARMA
Date: August 11, 2025
Place: Mumbai
367 | Pa geDECLARATION
I, hereby declare that all relevant provisions of the Companies Act, 2013 and the guidelines / regulations issued
by the Government or the guidelines / regulations issued by the Securities and Exchange Board of India
established under Section 3 of the Securities and Exchange Board of India Act, 1992 ("SEBI Act") as the case
may be, have been complied with and no statements made in this Red Herring Prospectus is contrary to the
provisions of the Companies Act, 2013, the Securities Contracts (Regulation) Act, 1956, the Securities Contracts
(Regulation) Rules, 1957, the SEBI Act, as amended, or the rules made or guidelines / regulations issued
thereunder, as the case may be. I, further certify that all statements made in this Red Herring Prospectus are true
and correct.
SIGNED BY THE PROMOTER SELLING SHAREHOLDER
_________________________
SUMAN SHARMA
Date: August 11, 2025
Place: Mumbai
368 | Pa ge