**Executive Summary**
This report details the Ministry of Tribal Affairs' initiatives to promote tribal entrepreneurship and livelihood activities as of March 2026. Key highlights include the distribution of ₹24,130.38 lakh in concessional loans to 56,944 beneficiaries via the NSTFDC and the expansion of tribal market access through TRIFED’s digital and physical platforms. Significant milestones mentioned include the relaunch of the Tribes India e-commerce platform on June 10, 2025, and the launch of the Dharti Aaba Janjatiya Gram Utkarsh Abhiyan (DAJGUA) on October 2, 2024.
**Key Points / Main Content**
**Financial Assistance and Concessional Loans**
* The National Scheduled Tribes Finance & Development Corporation (NSTFDC) provides concessional loans for income generation, self-employment, and livelihood activities.
* Available schemes include the Term Loan Scheme, Adivasi Mahila Sashaktikaran Yojana (AMSY), Micro Credit Scheme for Self Help Groups (MCF), and Adivasi Shiksha Rrinn Yojana (ASRY).
* As of March 13, 2026, ₹24,130.38 lakh has been released to 56,944 beneficiaries across various states/UTs, with Telangana and Gujarat receiving the highest funding.
**Marketing and Promotional Initiatives**
* Under the Pradhan Mantri Janjatiya Vikas Mission (PMJVM), TRIFED organizes "Adi Mahotsav" events to allow tribal artisans to showcase culture and sell products directly to consumers.
* Digital outreach has been strengthened via the relaunch of www.tribesindia.com, currently hosting approximately 6,000 products.
* TRIFED has onboarded 1,339 tribal products onto the Open Network for Digital Commerce (ONDC) to expand online market access.
**Dharti Aaba Janjatiya Gram Utkarsh Abhiyan (DAJGUA)**
* Launched in October 2024, this initiative comprises 25 interventions implemented by 17 ministries.
* The "Tribal Home Stays" intervention under the Swadesh Darshan scheme supports 1,000 units across 30 states/UTs.
* Financial support for home stays includes up to ₹5 lakh for new construction, ₹3 lakh for renovation, and ₹5 lakh for village community requirements.
**Capacity Building and Value Addition**
* TRIFED conducts training programs for members of Van Dhan Vikas Kendras (VDVKs).
* Training focuses on value addition, product development, packaging, and branding to ensure sustained income generation for tribal producers.
**Impact Analysis**
**Scheduled Tribe Individuals and Entrepreneurs**
**Impact**
Eligible individuals gain access to low-interest capital for self-employment and education through NSTFDC schemes. Those in the tourism sector benefit from direct grants for home-stay construction and renovation.
**Action Required**
Eligible persons must apply through the specific schemes (e.g., AMSY or Term Loan) and meet the criteria for livelihood or income-generating activities.
**Tribal Artisans and Self Help Groups (SHGs)**
**Impact**
Artisans receive increased visibility and market reach through physical exhibitions like Adi Mahotsav and digital onboarding on ONDC and Tribes India.
**Action Required**
Artisans and SHGs should register their products on the Tribes India e-commerce platform and participate in TRIFED-organized promotional events.
**Van Dhan Vikas Kendras (VDVKs)**
**Impact**
Members benefit from institutional support and skill development, improving the commercial viability of their products.
**Action Required**
Members must participate in training programs focused on value addition, branding, and packaging to enhance their product's market competitiveness.
Key Entities Referenced
National Scheduled Tribes Finance & Development Corporation (NSTFDC): A Central Public Sector Enterprise under the Ministry of Tribal Affairs that provides concessional loans for income generation and self-employment to Scheduled Tribes.
Tribal Cooperative Marketing Development Federation of India (TRIFED): The nodal agency responsible for marketing tribal products, organizing promotional events like Adi Mahotsav, and managing digital outreach for tribal artisans.
Pradhan Mantri Janjatiya Vikas Mission (PMJVM): A mission-based scheme focused on strengthening marketing linkages, capacity building, and promoting tribal products through physical outlets and e-commerce.
Dharti Aaba Janjatiya Gram Utkarsh Abhiyan (DAJGUA): An initiative comprising 25 interventions implemented by 17 ministries to improve tribal infrastructure and livelihoods, including the Tribal Home Stays scheme.
Van Dhan Vikas Kendras (VDVKs): Centres established to provide training on value addition, product development, and branding to support sustained income generation for tribal producers.
Ministry of Tribal Affairs
Tribal Entrepreneurship through NSTFDC
Posted On: 23 MAR 2026 2:13PM by PIB Delhi
The Union Minister of State for Tribal Affairs Shri Durgadas Uikey today informed Lok Sabha that ational
Scheduled Tribes Finance & Development Corporation (NSTFDC), a Central Public Sector Enterprise
(CPSE) under Ministry of Tribal Affairs, provides concessional loans to the eligible Scheduled Tribe
persons for undertaking income generation, self-employment and livelihood activities. The loan assistance
is given under its various schemes like Term Loan Scheme, Adivasi Mahila Sashaktikaran Yojana
(AMSY), Micro Credit Scheme for Self Help Groups (MCF) and Adivasi Shiksha Rrinn Yojana (ASRY).
The detail of funds released and number of beneficiaries assisted under various schemes of NSTFDC
during the current year up to 13.03.2026 is given below:
(₹ in lakh)
Sl. No. Name of the State Amount No. of beneficiaries
1 Andhra Pradesh 5.00 750
2 Assam 5.00 341
3 Chhattisgarh 784.31 3439
4 Gujarat 2335.64 7831
5 Himachal Pradesh 232.03 549
6 Jammu & Kashmir 1522.60 476
7 Jharkhand 897.53 997
8 Karnataka 10.00 390
9 Kerala 481.18 718
10 Ladakh 779.41 86
11 Madhya Pradesh 1872.10 152212 Maharashtra 2032.77 1607
13 Manipur 22.70 20
14 Meghalaya 433.09 1474
15 Mizoram 4175.70 1487
16 Odisha 153.00 7524
17 Tamil Nadu 928.84 6183
18 Telangana 5450.05 16773
19 Tripura 615.47 356
20 Uttarakhand 50.44 9
21 West Bengal 1343.52 4412
Total 24130.38 56944
Under Pradhan Mantri Janjatiya Vikas Mission (PMJVM), Tribal Cooperative Marketing Development
Federation of India (TRIFED) organizes promotional events like Adi Mahotsav to provide tribal artisans a
platform to directly sell their products, interact with customers and showcase tribal culture, cuisine and
heritage. During the current financial year (till February 2026), two Aadi Mahotsavs have been organized.
The details of Aadi Mahotsavs organized during last 3 years is given below:
Sl. Year No. of Aadi Places
No Mahotsav
Organised
1 2022- 2 Indore (15-27 November, 2022) & Delhi 16-27 February, 2023)
2023
2 2023- 4 Rourkela (7-16 April, 2023), Ahmedabad (24 October- 03
2024 November,2023), Jamshedpur (7-20 October,2023) & Delhi (10-
18 February, 2024)
3 2024- 5 Ahmedabad (13-20 October,2024), Chennai (15-24
2025 November,2024), Jaipur (29 November – 08 December,2024),
Bhopal (20-30 December,2024 & Delhi (16-24 February, 2025)To promote year-round marketing beyond physical events, TRIFED has strengthened its digital outreach
through its e-commerce platform www.tribesindia.com, which was relaunched on 10th June, 2025 with
improved user experience for domestic and international customers. At present, around 6,000 products are
available on the platform. Further, 1,339 tribal products have been onboarded on the Open Network for
Digital Commerce (ONDC) to expand online market access.
Hon'ble Prime Minister launched Dharti Aaba Janjatiya Gram Utkarsh Abhiyan (DAJGUA) on 2nd
October, 2024. The Abhiyan comprises of 25 interventions implemented by 17-line Ministries. One such
intervention under DAJGUA implemented by the Ministry of Tourism is the Tribal Home Stays under
Swadesh Darshan scheme. Under this scheme, 1000 Tribal Home Stays will be supported with up to Rs 5
lakh per unit for new construction, up to Rs 3 lakhs for renovation and Rs 5 lakh for village community
requirement in 30 states/UTs across India including North-Eastern and Central India, Rajasthan, Andhra
Pradesh and Chhattisgarh.
Under PMJVM, TRIFED undertakes various initiatives to strengthen marketing linkages and promote
tribal products through physical outlets, exhibitions and digital platforms. Tribal artisans, Self Help
Groups and producers are being onboarded on e-commerce platforms including ONDC and Tribes India to
enhance market access. Capacity building is also undertaken through training programmes for members of
Van Dhan Vikas Kendras (VDVKs) on value addition, product development, packaging and branding to
support sustained income generation for tribal producers.
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