The Bharat Organics Mela 2025, inaugurated by Union Minister of State for Cooperation Shri Krishan Pal Gurjar at the World Trade Centre, New Delhi, showcases the role of the cooperative model in empowering small farmers and delivering organic food to Indian consumers. Organized by the National Cooperative Organics Limited (NCOL) under the joint aegis of the Ministry of Cooperation and the Ministry of Agriculture & Farmers Welfare, the event highlights NCOL's efforts to realize the vision of "Sahakar Se Samriddhi" (Prosperity through Cooperatives).
NCOL aims to support organic farmers through branding, certification, and market access under the Bharat Organics brand. The initiative includes profit-sharing with farmer cooperatives and providing premium prices for their produce. With over 7,000 cooperatives from 19 states participating, Bharat Organics is establishing a robust supply chain connecting Indian organic producers to domestic and global markets.
The Bharat Organics brand offers over 25 products, including pulses, flour, natural sweeteners, and spices, and is accessible on major e-commerce platforms like BigBasket, Blinkit, Amazon, Swiggy, and retail outlets like Safal stores. A key highlight of the Mela was the launch of Bharat Organics Organic Apple Cider Vinegar (ACV), produced in collaboration with Unati Cooperative. The ACV is certified by FSSAI, USFDA, USDA Organic, and India Organic.
The Mela featured participation from approximately 30 farmer groups/FPOs/FPCs from 15 states, showcasing over 60 certified organic products across 30 stalls. NCOL aims to become a leading player in the domestic organic market within the next decade. The event commenced with a tree plantation campaign named "Ek Ped Maa Ke Naam." Shri Meenesh Shah is the Chairman of NCOL, and Shri Vipul Mittal is the Managing Director.
Key Entities Referenced
Bharat Organics Mela 2025: An event showcasing organic products and promoting the cooperative model for empowering farmers.
National Cooperative Organics Limited (NCOL): An organization working to organize and uplift organic farmers through branding, certification, and market access under the Bharat Organics brand.
Ministry of Cooperation: A government ministry involved in promoting cooperatives.
Ministry of Agriculture Farmers Welfare: A government ministry jointly organizing the Bharat Organics Mela 2025 with the Ministry of Cooperation.
Sahakar Se Samriddhi: A vision of prosperity through cooperation, being brought to reality by NCOL.
Shri Krishan Pal Gurjar: Union Minister of State for Cooperation.
New Delhi, Delhi: Location of the Bharat Organics Mela 2025.
Unati Cooperative: India's largest vinegar producer, collaborating with NCOL to produce Organic Apple Cider Vinegar.
Ministry of Cooperation
Union Minister of State for Cooperation, Shri Krishan
Pal Gurjar inaugurated the Bharat Organics Mela
2025 at the World Trade Centre, New Delhi
Bharat Organics Mela exemplifies how the
cooperative model can empower small farmers and
bring safe, organic food to Indian households: Shri
Krishan Pal
Under the leadership of the Prime Minister and the
guidance of Union Home Minister and Minister of
Cooperation, NCOL, by adopting a ‘Whole of
Government’ approach, is bringing the vision of
‘Sahakar Se Samriddhi’ to reality
NCOL will not only provide premium prices but will
also share profits with farmer cooperatives: Dr.
Ashish Kumar Bhutani
With over 7,000 cooperatives from 19 states
onboard, Bharat Organics is creating a strong,
credible, and inclusive supply chain domestic organic
products with global consumers
Bharat Organics brand across major e-commerce
platforms like BigBasket, Blinkit, Amazon, Swiggy,and leading retail outlets including Safal stores,
making authentic organic wellness accessible to
millions of Indian households
Posted On: 03 JUL 2025 8:15PM by PIB Delhi
Union Minister of State for Cooperation, Shri Krishan Pal Gurjar inaugurated the Bharat Organics Mela 2025
at the World Trade Centre, New Delhi organised by National Cooperative Organics Limited (NCOL), under
the joint aegis of the Ministry of Cooperation and the Ministry of Agriculture & Farmers’ Welfare. The
Secretary, Ministry of Cooperation and other senior officials from the Government, Organic farmers groups
from across the country were present.
Speaking on the occasion, Shri Krishan Pal Gurjar, Minister of State for Cooperation, said, “The Bharat
Organics Mela exemplifies how the cooperative model can empower small farmers and bring safe, organic
food to Indian households. NCOL is turning organic farming into a national people’s movement with farmers
at its core. Under the leadership of the Hon’ble Prime Minister Shri Narendra Modi and the guidance of
Hon’ble Home Minister and Minister of Cooperation Shri Amit Shah, NCOL, by adopting a ‘Whole of
Government’ approach, is bringing the vision of ‘Sahakar Se Samriddhi’ to reality. Let us all come together to
make organic farming not just an option but a movement—benefiting our environment, our soil, and our
future generations.”Addressing the gathering, Secretary, Ministry of Cooperation, Dr. Ashish Kumar Bhutani said, “NCOL is
envisioned as a national platform to organize and uplift organic farmers through branding, certification, and
market access under the Bharat Organics brand. This mela reflects our commitment to building a transparent
and farmer-first organic economy that can connect grassroots producers to national and global markets. Now,
organic farmer groups don’t have to worry about marketing issues as NCOL is here to help them. NCOL will
not only provide premium prices but will also share profits with farmer cooperatives.”
The NCOL Chairman, Shri Meenesh Shah said, “With over 7,000 cooperatives from 19 states already
onboard, Bharat Organics is creating a strong, credible, and inclusive supply chain that connects India's
organic producers with domestic and global consumers. NCOL aims to become one of the leading players in
the domestic organic market in the next decade and will continue to build a farmer-owned, transparent, and
scalable organic ecosystem for India.”
Shri Vipul Mittal, Managing Director, NCOL thanked all the stakeholders for organising the event and said,
“NCOL is deeply grateful for the support of all stakeholders—farmers, cooperatives, ministries, and partners.
Today’s mela marks an important milestone in our mission to deliver health to consumers and value to
farmers. We will leave no stone unturned to ensure that the Bharat Organics brand becomes a huge success
and continues to serve both organic farmers and consumers.”A key highlight of the Mela was the launch of Bharat Organics’ premium-quality Organic Apple Cider
Vinegar (ACV), developed in collaboration with Unati Cooperative, India’s largest vinegar producer. Crafted
from handpicked Himalayan apples using traditional fermentation techniques, the ACV is unfiltered,
unpasteurized, and rich in probiotics—offering wellness benefits with authenticity and purity. Unati operates
modern, chemical-free fermentation facilities powered by women-led teams from local communities. Its
collaboration with NCOL underscores a shared mission to promote rural livelihoods, indigenous health
traditions, and sustainable development. Certified by FSSAI, USFDA, USDA Organic, and India Organic, the
ACV shall be now available under the Bharat Organics brand across major e-commerce platforms like
BigBasket, Blinkit, Amazon, Swiggy, and leading retail outlets including Safal stores, making authentic
organic wellness accessible to millions of Indian households.
The day-long event served as a platform to connect grassroots producer groups with markets, raise consumer
awareness, and celebrate the strength of India’s growing cooperative ecosystem. The event marked a
significant step in promoting India's organic farming movement through the cooperative model and was held
as part of the national observance of the International Year of Cooperatives.
NCOL is building India’s largest organic ecosystem driven by farmer cooperatives. Through Bharat Organics,
NCOL brings pure, traceable, and ethically sourced organic products directly to consumers, ensuring better
value for farmers and authentic quality for households.The event was kicked off by tree plantation campaign titled “Ek Ped Maa Ke Naam,” celebrating the
nurturing essence of mothers and Mother Earth. All dignitaries planted trees in the campus of the WTC.Around 30 farmer groups (FPOs/FPCs) from 15 states including Chhattisgarh, Punjab, Uttar Pradesh, Madhya
Pradesh, Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Sikkim, Tripura, Telangana,
Karnataka participated in the Mela with more than 60 products. The Mela featured over 30 stalls by farmer
groups showcasing certified organic products. Under the ‘Bharat Organics’ brand, NCOL has already
introduced more than 25 products in the market, including pulses, flour, natural sweeteners, spices, and more,
and will soon add more organic products.*****
RK/VV/PR/PS
(Release ID: 2141940)