**Executive Summary**
The Ministry of Statistics and Programme Implementation (MoSPI) launched its new logo and mascot on January 1, 2026. This initiative aims to modernize the Ministry's institutional identity, enhance public outreach, and reinforce the importance of official statistics in nation-building. The mascot will be used across national sample surveys, awareness campaigns, educational content, digital platforms, and public events.
**Key Points / Main Content**
* **Logo:**
* The logo reflects the importance of data in national development and the Ministry's commitment to data-driven governance.
* The Ashoka Chakra represents truth, transparency, and good governance.
* The Rupee symbol signifies the role of statistics in economic planning and national growth.
* The upward growth bar illustrates progress and the support of reliable data for sustainable economic growth.
* The colors represent India's national values: growth, truth, sustainability, stability, and knowledge.
* **Mascot:**
* The new mascot, named "सांख्यिकी”, is a friendly character designed to make statistics simple and relatable.
* The mascot reflects MoSPI's core values of accuracy, transparency, and data-driven governance.
* It explains complex statistical concepts in a simple and visual way.
* The mascot will serve as the public-facing identity of MoSPI.
**Impact Analysis**
**Stakeholder: MoSPI**
* **Impact:** Modernized institutional identity, enhanced public outreach, and reinforced role in nation building.
* **Action Required:** Utilize the new logo and mascot in all relevant communications and platforms.
**Stakeholder: General Public**
* **Impact:** Increased understanding of statistics and data-driven governance.
* **Action Required:** Engage with MoSPI through national sample surveys, awareness campaigns, and other public events.
**Stakeholder: National Statistical Organisation (NSO)**
* **Impact:** Encouraging greater public participation in NSO surveys.
* **Action Required:** Use the mascot to promote trust and encourage greater participation in NSO surveys.
Key Entities Referenced
Ministry of Statistics & Programme Implementation (MoSPI): The central ministry launching a new logo and mascot to modernize its identity and enhance outreach for official statistics.
"सांख्यिकी": The name of the new mascot, a friendly and citizen-centric character created to make statistics simple and relatable.
Ministry of Statistics & Programme Implementation
Ministry of Statistics & Programme
Implementation (MoSPI) launches new logo &
mascot
प्रव तथ: 01 JAN 2026 9:09AM by PIB Delhi
MoSPI unveiled its new logo and mascot for the Ministry on 1.1.2026.
The launch marks a significant milestone in MoSPI’s efforts to modernise its institutional identity,
enhance public outreach, and reinforce the role of official statistics in nation building.
Logo
The new logo of MoSPI shows the importance of data in development of the nation and reflects the
Ministry’s commitment to facilitate India’s data-driven governance, transparency, and progress. Inspired
by India’s rich heritage and modern statistical science, the logo carries the Ministry’s message of “Data for
Development”.
The Ashoka Chakra in the logo represents truth, transparency, and good governance. The Rupee symbol
(₹) at the centre highlights the vital role of statistics in economic planning, policy making, and national
growth. The use of numbers and symbols reflects modern data systems and statistical science.
The upward growth bar shows progress and how reliable data supports sustainable economic growth. The
colours saffron, white, green, and deep blue represent India’s national values—growth, truth,
sustainability, stability, and knowledge—together reinforcing the trust and credibility of official statistics.
MascotMoSPI has introduced its new mascot, “सांक”, a friendly and citizen-centric character created to make
statistics simple, relatable, and engaging for people across the country. The mascot reflects MoSPI’s core
values of accuracy, transparency, and data-driven governance, and presents data in a way that is easy for
the general public to understand.
Designed as a trustworthy and intelligent figure, “सांक” helps explain complex statistical concepts in a
simple and visual manner. Serving as the public-facing identity of MoSPI, the mascot will be used across
national sample surveys, awareness campaigns, educational content, digital platforms, and public events.
Its introduction is an important step towards encouraging greater public participation in NSO surveys and
strengthening trust in official statistics through a consistent and recognisable visual presence.
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