**Summary:**
On September 17, 2025, Union Minister for Rural Development and Agriculture Farmers Welfare, Shri Shivraj Singh Chouhan, virtually attended the launch of the "Swasth Nari, Sashakt Parivaar Abhiyaan" (Healthy Women, Empowered Families Campaign) from New Delhi. The campaign was launched by Prime Minister Shri Narendra Modi in Dhar, Madhya Pradesh, coinciding with his 75th birthday.
Shri Chouhan emphasized the government's commitment to women's welfare, highlighting that healthy women are essential for healthy families and a healthy nation. He noted that the campaign includes special health checkup camps for women at Ayushman Arogya Mandirs. He encouraged women to utilize the free checkup facilities and adopt healthy habits, including a nutritious diet, yoga, and pranayama.
The Union Minister also recalled the Prime Minister's emphasis on women's empowerment through initiatives like Beti Bachao, Beti Padhao. He highlighted the importance of early disease detection through regular health checkups. Shri Chouhan urged citizens to adopt Swadeshi (indigenous) products to strengthen the economy and promote Atmanirbhar Bharat (self-reliant India).
Key Entities Referenced
Swasth Nari, Sashakt Parivaar Abhiyaan: A health initiative focused on women's welfare and empowerment.
Shri Narendra Modi: Prime Minister of India
Shri Shivraj Singh Chouhan: Union Minister for Rural Development and Agriculture Farmers Welfare
New Delhi: Location of the virtual launch event and government office, Union Territory of Delhi
Dhar, Madhya Pradesh: Location where PM Shri Narendra Modi launched the Swasth Nari, Sashakt Parivaar Abhiyaan
Gujarat: A state in India where Shri Narendra Modi served as Chief Minister
Operation Sindoor: Military operation referenced in the context of India's response to the Pahalgam terror attack
Ayushman Arogya Mandirs: Health and wellness centers initiative by current Chief Minister promoting health facilities to the people
Ministry of Agriculture & Farmers Welfare
Union Minister Shri Shivraj Singh Chouhan virtually
attends the launch of the ‘Swasth Nari, Sashakt
Parivaar Abhiyaan’ from New Delhi
PM Shri Narendra Modi launches ‘Swasth Nari,
Sashakt Parivaar Abhiyaan’ at Dhar in Madhya
Pradesh on the occasion of his 75th birthday
“Under the leadership of Prime Minister Shri
Narendra Modi, the country is reaching new heights
of development”, says Shivraj Singh Chouhan
“The life of Prime Minister Modi is an example of
dedication, discipline and service” – Shri Shivraj
Singh Chouhan
“The Government is committed to women’s welfare;
only when women are healthy will families and the
nation remain healthy” – Shri Chouhan
Posted On: 17 SEP 2025 8:05PM by PIB Delhi
Union Minister for Rural Development and Agriculture & Farmers’ Welfare Shri Shivraj Singh Chouhan
today virtually attended the launch event of the ‘Swasth Nari, Sashakt Parivaar Abhiyaan’ at the Community
Health Centre (CHC), Saket in New Delhi. The Abhiyaan was launched by Prime Minister Shri Narendra
Modi at Dhar in Madhya Pradesh. Shri Chouhan, along with other public representatives, watched the live
telecast of the PM’s Programme.Later, addressing the gathering, Shri Chouhan extended heartfelt wishes to the Prime Minister on his 75th
birthday and said that under his leadership, the nation is moving towards becoming a glorious, prosperous,
powerful, developed, and self-reliant India. The Union Minister said that the Prime Minister has strengthened
India’s image across the world. “Today, India’s global stature has risen, and the credit goes to the Hon’ble
Prime Minister. He has devoted his entire life to the service of the people. His life is an embodiment of
discipline and devotion. When he was the Chief Minister of Gujarat, he gave the nation a new model of
development and transformed Gujarat into a remarkable state. Later, in 2014, the nation reposed its trust in
him, giving him a clear majority as Prime Minister. Today, under his leadership for the third time, India is
achieving unprecedented progress” Shri Chouhan said.
Shri Chouhan highlighted that the Prime Minister has always placed the country’s interests above everything.
He has represented India’s stand firmly before the world. Referring to the Pahalgam terror attack, hementioned how India’s decisive response through ‘Operation Sindoor’ showcased the valour of our armed
forces under the Prime Minister’s leadership. Recently, in trade agreements too, the Prime Minister has made
it clear that India will only sign deals on its own terms.
The Union Minister further said that various programmes are being organised across the nation to mark the
Prime Minister’s birthday. Today also marks the beginning of the ‘Swasth Nari, Sashakt Parivaar Abhiyaan’.
He expressed displeasure at the negligence of the previous government in Delhi regarding health services,
remarking that health centres were opened only for formality. In contrast, Shri Chouhan appreciated the
current initiatives under the present Chief Minister through ‘Ayushman Arogya Mandirs’, which are
effectively bringing health facilities to the people.
Shri Chouhan highlighted that the launch of ‘Seva Pakhwada’ on the Prime Minister’s birthday is a special
initiative. Special health check-up camps for women have been set up at the Arogya Mandirs. He emphasisedthat women’s health is crucial because a healthy woman ensures a healthy family. He recalled that the Prime
Minister has always prioritised women’s empowerment and has launched several welfare schemes for women
and daughters, including ‘Beti Bachao, Beti Padhao’. Referring to his own tenure as the Chief Minister of
Madhya Pradesh, Shri Chouhan said that initiatives like the ‘Ladli Behna Yojana’ were started to place
women’s welfare at the forefront.
He underlined the need for women to remain mindful of their own health. Women often care for others but
neglect themselves, he said. The Government has now taken this responsibility seriously, which is why the
‘Swasth Nari, Sashakt Parivaar Abhiyaan’ was launched.
The Union Minister stressed the importance of regular health check-ups to prevent serious diseases in the
future. Early detection allows for timely and effective treatment. He called on all women to avail themselves
of the free check-up facilities in these camps and to encourage other women around them to do the same.Shri Chouhan also urged women to adopt good habits such as taking a nutritious diet, practicing yoga, and
doing pranayama. Giving the example of the Prime Minister, he said that despite a busy schedule, Shri Modi
follows a healthy daily routine, which serves as a great inspiration for everyone.
Shri Chouhan recalled the Prime Minister’s commitment to adopting ‘Swadeshi’ and urged all citizens to use
indigenous products for their daily needs and during the upcoming festivals. This, the Union Minister said,
would strengthen the economy and reinforce the vision of an ‘Atmanirbhar Bharat’.
***
RC/KSR/AR
(Release ID: 2167786)